IntegratED With Jamie Palmer - A podcast for online entrepreneurs
207 episodes - English - Latest episode: almost 3 years ago - ★★★★★ - 27 ratingsWelcome to IntegratED with Jamie Palmer! I’m Jamie Palmer Digital Business Strategist and integration coach! This show is for entrepreneurs, coaches, and service providers who want to create more impact, make more money and grow their online business by focusing on one signature program. If you want simple strategies and actionable steps to building your business, growing your following and creating a profitable business that brings you closer to you dreams and a life of freedom without overwhelm then tune in! This is Integrated.
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Episodes
All the Things Facebook Ads - What you need to know to run Facebook Ads in 2020
November 26, 2019 11:00 - 32 minutes - 29.7 MBI'm going on a RAAAANNNNTTTT! Let's talk all the things Facebook ADS. In the past two weeks alone I've heard at least 6 horror stories about running Facebook Ads. I’ve been told everything from using the ads manager's landing page to collecting payments for themselves to the person having no access to the ad account and everything in between. It’s been a crazy past two weeks with the amount of horror stories that I’ve heard. So I'm going to get down and dirty and give you Facebook Ads 101 ...
The I Know Paradox
November 21, 2019 11:00 - 10 minutes - 9.61 MBI wanted to talk to you today about the “I Know” paradox. If you don’t know what that is or aren’t familiar with it, it’s a mindset ceiling. I hear this a lot in my group program, with my coaching clients, and I’ve experienced it myself in my own business. When you start to say “I know”, that’s often a place where there’s a mindset block or a mindset ceiling. It shows up in a lot of different language sets – “I’ve heard this before” “I’m familiar” “I’ve already tried that” These are ...
5 Personality Traits You Need to Develop When Owning a Business
November 19, 2019 11:00 - 10 minutes - 9.45 MBThere are some super important personality traits that you need to develop when you own your own business as an entrepreneur! If you want to be uber-successful, having these traits is going to be the key. I want to share the 5 biggest ones that I’ve realized through my 16 years in business. These are the most important ones that you need to develop if you want to have success. The 5 traits: #1- Resiliency – Being an entrepreneur is like a rollercoaster and you have to be resilient to sur...
10 Ninja Tips That all Entrepreneurs Need To Know!
November 12, 2019 11:00 - 15 minutes - 14.1 MBKnowing what to expect when you first start out as an entrepreneur can be HARD! I wanted to create this episode to share with you some of my ninja tips about what to expect when you are entrepreneuring. I started my business back in college and there was a boatload of stuff that no one told me about starting my own business. For me, being an entrepreneur is all about making as big of an impact as possible on as many people as I can. I struggled for years after first starting my business, b...
Have Content Creation Overwhelm? Social Media Content Creation Ninja Tips
November 07, 2019 11:00 - 10 minutes - 9.7 MBWho’s ready to figure out how they can fight off content overwhelm as an entrepreneur? If you feel like you always have so much content to create and you don’t even know where to start, you’ve come to the right place. This is something that I’ve been seeing a lot lately and I felt called to talk about it! When you run your own business and you have to constantly be creating content, it can start to feel crippling and your creativity can be stifled pretty easily if you get stuck in this state...
How to find the time to grow and scale your online business. Time Management Ninja Tips
November 05, 2019 11:00 - 28 minutes - 26 MBDo you want to know how I have found time on a daily basis to actually grow my online business? I have mastered time management. One of the first things I do when any new client comes on board is I asked what their day to day world looks like when it comes to work. I ask them about the tasks they do, the meetings they have and more. This basic understanding of their day to day routines can really help clean some of the clutter in our work space, as well as create actionable plans to assist...
Hard Decisions In Your Business
October 31, 2019 10:00 - 15 minutes - 13.9 MBIf you want to own your own business, you’re going to have to be the one to make the hard decisions. It can be overwhelming to try and stay in alignment with what you want for your business. So how can you identify that a decision is in alignment with your goals? There are a ton of hard decisions you have to make in business, whether that’s firing a client, an employee, killing a product or service that isn’t selling, or even choosing what direction that you want to go in. I recently had t...
Mindset and Focus
October 29, 2019 16:33 - 11 minutes - 10.3 MB“If you’re serious about changing your life, you’ll find a way. If you’re not, you’ll find an excuse.” – Jen Sincero Let’s talk about focus and mindset when it comes to to-do lists for your business. We all use to-do lists in today’s day and age but they’re crippling people from moving forward. When you look at a to-do list, they usually have coulds, shoulds, and musts. As you’re thinking about building your business and putting yourself out there, those coulds and should really have to tu...
The Dark Side of Entrepreneurship
October 24, 2019 10:00 - 20 minutes - 18.7 MBLet’s talk about the dark side of entrepreneurship. When you first decide to become an entrepreneur, there are a lot of things that aren’t shared with you about how much work it is to run your own business. I was very lucky to have the support of my family because both of my parents are executives that have friends who run entrepreneurial businesses. I could always go to them and ask for advice when I needed it, which is not something that everyone can do. The other day, I was having a c...
How to Get Organic Leads in the Online World by Craig Severinsen
October 22, 2019 10:00 - 28 minutes - 26.3 MBFor this episode, we had Craig Severinsen of Bright Works PR and Marketing join us so that he could tell us all about how he helps his clients get sales through Facebook and LinkedIn. Craig’s business is all about organic growth and leads! He became an entrepreneur after working a 9-5 job and wanting to spend more time at home with his kids. That was his “a-ha” moment, and he decided to start his own PR business. He immediately failed, and it took a while to learn how to get clients for his ...
Audience, Offers, and Community Building in Online Marketing
October 15, 2019 16:00 - 18 minutes - 16.6 MBI’ve spent a lot of time working with entrepreneurs throughout my career and I always hear two different sides of this story in the online space: 1. I have build this awesome ***insert product here*** that I’ve spent months building. Now I want to launch it but I haven’t put any effort into building my community, audience, or my email list. or 2. I want to build a community but I'm not exactly sure what I'm going to sell. Regardless of which camp you fall in, I often get asked the qu...
The State Of Online Marketing In 2019!
October 10, 2019 17:39 - 14 minutes - 13.2 MBIt is way more challenging than it used to be to grow your business in the online space. I want to talk to you about the state of online marketing in 2019. The organic reach that you used to be able to get with your business has drastically increased on some platform, and drastically decreased on others. Facebook marketing in 2019 has changed its algorithm and we’ve seen a massive impact on businesses in the online space. I’m going to be sharing what’s working and what’s not working for busi...
Stop Signing Up for Courses and Programs - Stop Consuming Content and Starting
October 08, 2019 10:00 - 14 minutes - 12.9 MBStop signing up for yet another course or program. There is an epidemic going on in the online space today where people keep just signing up for yet another course, program or coach. They consume, consume, consume but barely implement. We as a society have access to more information than ever and are in content overload. Between podcasts, audiobooks, trainings, coaches, gurus etc...there is a plethora of information out there.... But here's the thing...so few people actually take action on w...
16 Lessons From 16 Years in Business.
October 03, 2019 10:00 - 23 minutes - 21.2 MBIn September, we celebrated the 16th year in business and my 16th year running Outlier Marketing Group. We celebrated all the amazing things that have happened through those 16 years and the growth that I’ve seen throughout the company in that time. For my 16 years in business, I wanted to share 16 lessons that I’ve learned along the way in business! It has been a rollercoaster ride. Lesson #1 – Trust your gut. For me, it took a long time to learn this lesson. I’m a slow learner when it co...
How to Master the Digital Marketing World with Yael Bendahan
October 01, 2019 14:25 - 42 minutes - 38.6 MBWe welcomed Yael Bendahan onto the podcast to talk with us all about her business as a digital marketing strategist and visibility coach. She helps online businesses create and grow their online presence to gain a larger reach and further their impact, as well as helping women have the confidence to show up online and own how awesome they are because not enough of us do! She got into the field two and a half years ago with the idea to become a mommy blogger. After realizing how long it would...
Stop Cheating Your Marketing
September 26, 2019 10:00 - 8 minutes - 7.85 MBI want to talk to you about this thing that has been happening a lot in the groups that I’m apart of in the online space. People are cheating on their marketing and cheating their business in the long run! I’ve seen a ton of people who are offering to sell people likes or leads, some who are offering to run a contest or grow their email list. Yes, some of these things work. I personally have done contests where I’ve been able to add a ton of quality leads to my list. However, there are a lot...
How to Write a Successful Book for your Business with Lisa Tener
September 25, 2019 10:00 - 34 minutes - 31.9 MBFor this episode of the OMG Show, the wonderful Lisa Tener joined us to tell all about her experience as a book coach! Lisa starts with people from the early phases, helping them to figure out what their vision is for their book. She helps authors figure out how they can write to tailor it to their ideal reader and how writing your book can support your business. The book should be a taste of what you offer so that your ideal client is ready for more and wants to work with you! The first s...
The Importance of Consistency
September 24, 2019 10:00 - 11 minutes - 11 MBRecently, I was working with a client who hates launching on how to do her launch so that she could turn it evergreen. We went through the launch with the intent that it wasn’t going to be a huge launch, just one to her existing audience. As we went through the process, the numbers on her list weren’t as engaged as we would expect them to be. While looking through the data, she knew that the problem was consistency. She hadn’t been nurturing her warm audience and wasn’t being consistent abou...
100 Day Challenge
September 23, 2019 19:43 - 6 minutes - 5.69 MBToday marks 100 days left in 2019 (the start of 2020 is right around the corner). I always get hyper-focused at this time of year and concentrate on my goals. I also start to cross things off the list that aren’t in alignment with what my intention was for the year. Now is the time to figure out what I need to do to really get focused, move the business forward, and make the year amazing. As the fourth quarter rolls around, it’s time to get hyper-focused on growing the business and making su...
Jamie and Andrew
September 19, 2019 10:00 - 16 minutes - 14.9 MBFor today’s episode, we wanted to have our last team member and special guest Andrew on the podcast to share his knowledge when it comes to video and website creation. He’s been working for the company for a year, and he handles all the video creation and technical portions with Jesse. Andrew has spent years creating videos before joining the OMG team and expanded his horizons by joining us. For years, he had worked in the extreme sports side of the video spectrum before coming to work for O...
300th Podcast!
September 18, 2019 14:55 - 36 minutes - 33.7 MBFor our 300th episode, I wanted to do something special and have the whole OMG team join me on the OMG show! Each person handles a different area of the business, so it was interesting to hear all of their takes on the questions that I had for them. We have Jesse, our Director of Operations and Technical Guru, along with Chloe, our Social Media Content Coordinator, and Andrew, our video expert (who also has a hand in the technical side). I talked to them all about the growth that they’ve b...
Meet the Team - Marketing Coordinator Chloe!
September 17, 2019 10:00 - 23 minutes - 21.2 MBIf you don’t already know, this week is kicking off a special week here on the podcast where I have a different member of my team join me to talk about their expertise! Today we had Chloe, our Social Media Content and Marketing Coordinator come on so that we could talk all about our marketing strategy and the strategy that we use for our clients. After graduating with a Bachelor’s degree in Sociology, Chloe worked for a law firm before coming to join the OMG Team. Although she didn’t go to...
Meet the Team - Director of Operations and Technical Guru Jesse
September 16, 2019 10:00 - 27 minutes - 25.4 MBFor the anniversary of our 16th year in business, I wanted to have each member of my team join me on the podcast to share all about themselves and how they impact the team! Jesse handles the technical side of the business like website creation and also oversees our whole Done for You side. He has worked with the company for 4 years and been a full-time employee for the last 2 years. He had originally gone to school for video game programming but quickly figured out that he didn’t like it and...
Fear
September 12, 2019 10:00 - 6 minutes - 5.53 MBToday I want to talk to you about fear. This is a really important message and I felt called to talk about this on the podcast. A client of mine had a lot fear about putting herself out there on the Internet and she was afraid that it wasn’t going to work. When you have all this head trash and turbulence around your business, it can be hard to move past. I see this a lot in my field, where people are completely overwhelmed with the thought of putting themselves out there for everyone to see....
Are you Staying Stuck or Are You Moving Forward?
September 11, 2019 10:00 - 17 minutes - 16.3 MBAre you moving forward or are you staying stuck? September marks my 16th year in business and all month long I'm going to be coming at you with amazing content in an effort to keep you moving forward toward your goals in business. There is a huge problem in the online industry today....want to know what it is? No one is looking at the big picture. All these gurus are giving you just a piece of the puzzle, a snippet, just one slice of all the pieces you need to be successful. After sp...
112 Days Left in 2019 - How to still achieve your goals to make 2019 a success
September 10, 2019 10:00 - 5 minutes - 4.81 MBThere are 112 days left in 2019 and you're not where you wanted to be! I hear this all the time. There’s STILL 112 days left and the world can change massively in that time if you get focused. Many times, we set out in the beginning for the year with this ridiculously long list that we wanted to achieve and once fall rolls around we realize that we’re not where we want to be. I’ve been there and so have a ton of my clients. It’s time to pull out that list of goals that you set at the begin...
Effective Team Communication
September 09, 2019 18:39 - 21 minutes - 19.6 MBI get asked a lot how I’ve grown the OMG business to multi-six figures a year and how I did it so rapidly. It hasn’t been rapid by any means and I would say that for the first few years I suffered from the DIY-mindset (aka thinking it was faster to do everything myself). We have fear and a lot of emotions that pop up when we bring on team members. Most of us see our business as our baby and it becomes super hard for us to delegate and to know what to delegate. It’s not easy to get rid of the...
Calendaring, Consistency, & Routine
September 05, 2019 10:00 - 11 minutes - 10.3 MBWho else gets back into school mode in September, even though you’re not going to school? I’m forever learning because I’m constantly reading, listening to podcasts, and watching documentaries. In the summer, I tend to get out of a normal routine because the kids are home and I’ve decided to work less and be more intentional with my time. In full transparency, August didn’t go as planned for us. It was super chaotic, and I was out in July for a week for my vacation. The vacation didn’t go ...
Back to School, Back to Business
September 04, 2019 12:54 - 11 minutes - 10.3 MBMy kids go back to school today and it’s always a bittersweet time for me. September always seems like a new beginning. September brings up a bunch of emotions for me in terms of where I’m going, where I’ve come from, and where I’m heading. I had an amazing summer that went by very fast, but one goal that I’ve already set for next summer is to be more intentional. Time got away from me, especially in August and it took me away from the work that I wanted to get done. I share this with you be...
Get Out of Your Own Way - End the Cycle of Self Sabotage
September 03, 2019 10:00 - 12 minutes - 11.7 MBYou need to get out of your own way. I have so many clients that come to me and are in the weeds of their business. They’re stuck in a small business mindset, for lack of a better term. They want to move forward but they just can’t seem to get out of their own way to do so. They’re subconsciously staying on the hamster wheel out of fear of failure, fear of success, and fear of the unknown. I share this with you guys because I think it’s an important message that I’m sure some of us need to...
My 5 Favorite Business Books
September 02, 2019 10:00 - 17 minutes - 15.9 MBToday I want to talk to you about my 5 favorite business books of all time. This is something that I get asked all the time and I thought it would be really important to share it with all of you. Let’s dive into it! #1: The One Thing by Gary Keller and Jay Papasan– This is one of my more recent favorites but my copy is already a little beat up because I bring it everywhere with me! I love this book because it talks about focusing and figuring out what that one thing is that’s going to move...
Marketing LONG Game - 260 Podcasts Later and I can see the ROI
August 29, 2019 10:00 - 10 minutes - 9.89 MBLet’s talk about marketing for the long game and the ROI you can expect to see for your efforts. I thought it would be funny to share with you guys a story about the ROI of this podcast. We’re 289 episodes in and I’ve finally seen a sale based on this podcast. I had a client who said specifically that they wanted to work with me because they listen to the podcast. This was a big client, who was going to be with us for the long term and a pretty big contract for us to get. To me, I always kne...
Boost Your Confidence With Karla Angel
August 28, 2019 10:00 - 26 minutes - 23.8 MBToday we had Karla Angel join us on the OMG Show! Karla is a confidence coach who works with a number of clients, most of whom are women working in the tech industry. Having been in the field herself for a while, she learned to cope with her own lack of confidence and it took years to realize that she was stressing herself out. The thing that she loved about all the jobs that she had was helping other people to see their potential and take a look at the challenges that were in their way. Aft...
Providing Critical Feedback
August 27, 2019 12:26 - 9 minutes - 8.95 MBAs the CEO and business owner, whether you have a team or contractors or you work with clients, there is this weird trend around providing critical feedback that I’m seeing more and more of. This is important to address. We see it all the time in the Done for You side of our business where we’ll send something to someone and only get back “I don’t like that.” They aren’t giving concrete feedback so that we can take action around how something could be improved, changed, or modified. The feed...
Funnel Building and Facebook Ads Ninja Tips
August 26, 2019 18:01 - 9 minutes - 9.1 MBIn my group coaching program, funnels and Facebook ads have been hot topics recently. I wanted to talk to you guys about this today because we’re seeing a lot of crazy things happening in the funnel and Facebook ad worlds. As someone who works behind the scenes, I’m going to share a lot of the things that we see people overlook a lot when it comes to funnels and Facebook ads. I can’t tell you how many times I’ve seen someone create an offer, a sales page, a funnel, and then they go to t...
Step into the CEO Role. Want to grow your business? Do more of this _______ and less of _______.
August 22, 2019 10:00 - 15 minutes - 13.8 MBToday I want to to talk to you about stepping into the CEO role in your business. I work with a lot of folks who started making money in their business and they run out of time in the day. They start trading dollars for hours and they aren’t able to scale their business so that they can keep growing. I want to talk to you guys about this because it’s an important conversation to have. If you want to continue to grow your business, you have to step into that role as CEO and challenge yourself...
How to Successfully Scale Your Business featuring Holly Chantal
August 21, 2019 10:00 - 17 minutes - 16.2 MBWe welcomed Holly Chantal onto the OMG Show to talk all things business with us! Holly has been in the digital marketing world for 10 years and works to help service providers align their current business with their goals through their branding and their marketing systems. She started out doing website strategy and found that most business owners didn’t know what to ask for on their website because they didn’t know who their ideal client was. They thought they knew who their ideal client was...
How you can benefit from offering a free opt-in
August 20, 2019 10:00 - 14 minutes - 13.7 MBIn today’s online business world, it’s going to be a challenge to get to the multi 7-figure mark in business without an email list. According to Adobe, the average email is still worth $39.64 over the life of the email. That means that if you have a thousand people on your email list, the list has the potential to be worth $39,460.00 to your business. Not every person that is on your list is going to convert to a sale, but it’s important to talk about the benefits of growing your email list....
My Secrets to Avoiding Burnout
August 19, 2019 12:26 - 14 minutes - 13.4 MBEntrepreneurial burnout is a real thing, but I have a few secrets to avoid it! Last week, most of my family was sick including me. It started with my little one, who then gave it to the big one, who gave it to me. Long story short I decided to do something different than I normally would, and it was a big win for me. I think that as entrepreneurs, this is something that we need to pay attention to. I would normally push through it and continue to work, and the sickness would just end up ...
Time Management and My Weekly Planning Process
August 15, 2019 10:00 - 15 minutes - 14.2 MBWho has felt like they’ve been spinning their wheels but getting nowhere recently? I’ve been speaking to a lot of my clients who feel like they’re struggling to move forward and are trading dollars for hours. I noticed this happens a lot in the third quarter of the month, and I wanted to talk to you about how I manage my time and planning so that I can always be moving forward in a meaningful way. When I think about how I was able to grow the business in the last year and stay sane despi...
The Secret to Selling with Natalie Klun
August 14, 2019 10:00 - 30 minutes - 27.5 MBWe welcomed Natalie Klun onto the OMG Show to talk with me about how to create meaningful connections with your potential clients that will turn into SALES. Having been in the industry for more than 20 years, Natalie knows a ton when it comes to how to close the deal. She is the owner of Lady Influencer and she works with female entrepreneurs who have trouble selling, and who self-sabotage their chances of making a sale when talking to a potential client. Natalie is a strong believer that se...
Community Building - Why you need to build your community before you are ready
August 13, 2019 10:00 - 10 minutes - 9.55 MBLet’s talk about community building. This is one thing that I repeatedly see get pushed aside because it’s not seen as being valuable to entrepreneurs, but community building is what is going to make your launches a success. So many people who are completely crushing it in the online space have taken time to nurture and build their audience. Part of the reason why audience building is so important is because when you go to launch, you’ll have people to launch to! For many people, no matter w...
Amplify Your Funnel Problems and run Facebook Ads - What you need to know
August 12, 2019 18:46 - 16 minutes - 15.5 MBThere are a lot of misconceptions out there in the online space today when it comes to funnels and ads. I wanted to talk to you about what to expect for an ROI when you’re running Facebook ads, and what Facebook ads are and aren’t. There’s been a big discussion in my Business Ecosystem Builder’s group where we talk about the cost to acquire a lead, the cost to acquire a customer, and the average customer value. Not all lead sources are created equal, not all clients are equal, and not al...
July is Slow - Beliefs Myths Lies
August 08, 2019 14:36 - 7 minutes - 7.23 MB“Summers are always slow for business!” Are they though? I want to talk to you about this false belief and myth that is out there on the Internet that the summer has to be a slow time for your business. I don’t want you to buy into the belief that there are automatically months that are going to be slower for you. If you’re in the B2C world this may be true to an extent but most businesses don’t have to deal with that. We had our best month ever in July and it was kind of crazy to me bec...
The Key to Curing Insomnia with Martha Lewis
August 07, 2019 10:00 - 19 minutes - 35.2 MBWe had the pleasure of having Martha Lewis on the OMG Show this week and she is talking about all things sleep! As a sleep consultant, Martha originally started out her own business helping parents of newborns get their babies to sleep through the night. She had a baby herself that was waking up every hour and she struggled to find a way that she could get him to sleep. After meeting with someone who came up with a sleep plan for her baby, he was soon sleeping soundly every night. Martha, ...
Willpower
August 06, 2019 15:52 - 8 minutes - 7.47 MBLet’s talk about willpower. I’m reading the book The One Thing right now and it’s an excellent book. They talk about the myth that will power is always on call, and how this is a lie. One of the things that they say is that will power has a limited battery life but can be recharged with some downtime. The author pulls data from a research study that was conducted after looking into 1,112 parole board hearings in Israel over the course of 10 months. Each judge had to hear a 6-minute long argu...
Red Flags with New Clients and Prospects
August 05, 2019 10:00 - 19 minutes - 17.9 MBLet’s talk about starting a relationship with a new client and figuring out if they’re right for your business. I want to go through with you some of the things that I’ve seen throughout the years that are red flags. There are usually some indicators that a relationship isn’t going to be beneficial for both parties, whether that’s because of personalities, work styles, or something else. Not every client is going to be the right fit for your business and vice versa. As you grow your busine...
Content Consumer to Content Creator
August 01, 2019 10:00 - 7 minutes - 7.11 MBI’m noticing a huge shift in the social media world where reach is dropping and dropping and dropping, especially on Facebook and Instagram. The age of posting and pushing out content is coming to an end. It is becoming both a "pay to play" game. You either pay, or you have to be creating EXTREMELY high-value content. As consumers, we're taking in content and we’re eating it up, but we’re not necessarily creating it. I’m well aware that I create a ton of content – four podcasts a week, plu...
Learning to be a Leader with Teresa Kwon
July 31, 2019 10:00 - 25 minutes - 23.7 MBWe welcomed Teresa Kwon onto the OMG Show to share all her expertise when it comes to business strategy and leadership. She is working with Daringly Great Leadership as a leadership and team coach, as well as a business strategist. Teresa specializes in helping entrepreneurs step into a leadership role so they can start to amplify their income, their impact, and their freedom. After leaving a corporate role last year, she decided that she loved people and wanted to help develop and mentor ot...
Your Social Media Isn't About You
July 30, 2019 10:00 - 8 minutes - 7.73 MBIf I hear one more time from someone that, “I don’t feel like I would say something like that”, I’m going to scream. I want to let you in on a little secret. If you’re doing social media in 2019 and expecting to attract clients, it’s not about you. Marketing is about the client, the consumer, and the person on the other side who is watching you and thinking about working with you. When you make it all about you, you are failing at supporting your clients and taking them on a journey. This ...