Latest Cpg marketing Podcast Episodes
#210 - Alex Plugaru: Gorgias CTO - Building & Learning from serving 10,000+ Merchants
DTC POD: How The Best Brands Are Built - July 28, 2022 16:18 - 49 minutes ★★★★★ - 54 ratingsAlex Plugaru is the CTO & cofounder of Gorgias, the customer service tool born from Techstars NYC program. Gorgias now has 9K+ customers (including some of the most well-known brands), $25M ARR, a global team of 230+ people, and $75M in fundraising. Before starting Gorgias in 2015, Alex worked a...
#209 - Jeff Nobbs: Zero Acre - $37 MILLION to Reinvent Cooking Oil
DTC POD: How The Best Brands Are Built - July 28, 2022 16:17 - 47 minutes ★★★★★ - 54 ratingsJeff Nobbs is the co-founder & CEO of Zero Acre Farm, an environmentally-focused food company. Nobbs has been an entrepreneur from day 1. As a teenager in 2006, he cofounded cashback shopping website Extrabux. It was acquired by ebates in 2014. In 2015, Nobbs jumped into the food scene and start...
#208 - Oren Aks: Marketing Fyre Festival, The Viral Campaign Of The Decade
DTC POD: How The Best Brands Are Built - July 21, 2022 17:10 - 1 hour ★★★★★ - 54 ratingsIn this episode of DTC Pod, Oren has a candid conversation with Blaine and Ramon about the social strategy behind the FYRE Festival, why he’s tired of talking about the festival, and how he’s reinvented himself since then. As an expert in branding & social media, Oren also gives us some tips on ...
#207 - Darian Khosravi: Kosmos Q - From Broke to $50M
DTC POD: How The Best Brands Are Built - July 19, 2022 17:37 - 48 minutes ★★★★★ - 54 ratingsIn this episode of DTC Pod, we cover a lot like the best way to cook a steak, why serving up ads to customers is pointless, the idea of finding a calling, and more. For the students tuning in, Khosravi also talks about his personal experience and why you should never let grades or your past defi...
#206 - Thomas Shea: Adgile - OOH & The Ad Arbitrage Big DTC Brands Love
DTC POD: How The Best Brands Are Built - July 14, 2022 15:32 - 53 minutes ★★★★★ - 54 ratingsIn this episode of DTC Pod, Tom discusses the evolution of advertising and why OOH advertising is ripe for disruption. We also dive into how he came up with the idea for Adgile, the revolutionary technology supporting this truck-side advertising, and why DTC & challenger brands are gravitating t...
#205 - Kasey Stewart: Suckerz - How This Brand Powered Launch With 300 Million Organic Views
DTC POD: How The Best Brands Are Built - July 12, 2022 15:03 - 53 minutes ★★★★★ - 54 ratingsIn this episode of DTC Pod, Kasey discusses the art of storytelling on social media platforms, specifically TikTok. We talk about what makes a great TikTok video, a great TikTok hook, and why voiceovers are more important than visuals. Kasey also explains how he’s used TikTok to create brand aw...
#204 - Nicklaus Hasselberg: Every Man Jack - How The Largest US Mens Grooming Brand Runs Omnichannel Growth
DTC POD: How The Best Brands Are Built - July 06, 2022 14:30 - 52 minutes ★★★★★ - 54 ratingsNick joins Blaine & Ramon on DTC Pod to give the audience an inside look into the world of Growth Marketing & eCommerce. Nick talks about he created Every Man Jack’s digital marketing program, the strategy and logistics behind omnichannel commerce, attracting consumers to Every Man Jack’s DTC ch...
#203 - Brendan Brosnan & Chris Heckman: Yogaste - Building & Selling to OpenStore in 24 Months
DTC POD: How The Best Brands Are Built - June 30, 2022 18:02 - 1 hour ★★★★★ - 54 ratingsOn this episode of DTC Pod, Brosnan and Heckman join Blaine & Ramon to discuss the process of creating, scaling, and selling an e-commerce business. They cover topics including how to start an online store, how to validate before investing in inventory, getting started with print on demand optio...
#202 - Nishant Samantray: Building Arrae Into an 8 Figure Brand, FAST
DTC POD: How The Best Brands Are Built - June 28, 2022 18:10 - 49 minutes ★★★★★ - 54 ratingsOn this episode of DTC Pod, Nish joins Blaine to talk about how he started Arrae with his wife, Siffat Haider. They discuss how to build a DTC brand with a product lens, what it took to get to the first 17K orders, personal touches to drive early sales, how they transitioned into scaling, how th...
#201 - Jonah Reider, Founder PZAZ: Shaking Up The Energy Industry
DTC POD: How The Best Brands Are Built - June 21, 2022 15:57 - 59 minutes ★★★★★ - 54 ratingsJonah Reider is an NYC based chef, entrepreneur, and writer for Food & Wine. Prior to starting Pzaz, Jonah made a name for himself cooking meals in his dorm room at Columbia which turned into famed supper club and boutique condiments brand, Pith. Jonah hosts the bi-monthly column “Supper Club” a...
#200 - Episode 200! Blaine Bolus & Ramon Berrios on Consumer, Creator, & Commerce
DTC POD: How The Best Brands Are Built - June 15, 2022 14:56 - 1 hour ★★★★★ - 54 ratingsFollow Along on Social DTC Pod on Instagram DTC Pod on LinkedIn DTC Pod on Twitter DTC Pod on TikTok Don’t hesitate to reach out to us on socials or directly to Blaine & Ramon if you have a guest you’d like to recommend, or specific topics you’d like to learn more about in the consumer, cre...
#199 - Mélanie Masarin, CEO Ghia: Glossier & Dig Inn Creative Exec Builds Hottest Booze-Free Bev Brand
DTC POD: How The Best Brands Are Built - June 09, 2022 20:51 - 41 minutes ★★★★★ - 54 ratingsMélanie chats with Blaine & Ramon about building Ghia. Some topics include how to create a new beverage category, production considerations for a new beverage type, early-stage funding advice and key supporters along the way, customer-led product iteration, building a culinary first brand, desig...
#198 - DJ Willingham, DNA SHOW: Getting 30M views on Youtube, Flipping Kicks, & Building Revenue Streams
DTC POD: How The Best Brands Are Built - May 31, 2022 22:21 - 59 minutes ★★★★★ - 54 ratingsGrowing up, Darrin Willingham dreamed of playing in the NFL. But then he discovered his love for creating content. Darrin discusses how he found himself in the world of YouTube, making videos, monetizing his passion for sneakers, and coming full circle by working with pro-athletes off the field....
#197 - Kevin Wong, Lunar: Breaking into Big Box Retailers With hard Seltzer CPG
DTC POD: How The Best Brands Are Built - May 24, 2022 18:00 - 55 minutes ★★★★★ - 54 ratingsBlaine & Ramon are thrilled to have Kevin Wong as a guest on DTC Pod and dive into building the first Asian American craft hard seltzer alcohol brand - Lunar. Kevin talks about the early days of home brewing, perfecting the formula, and learning from failed batches and supply chain. He also get...
#196 - Terry Lee, Rosaluna: Building The Best Brands in DTC - From MeUndies to Mezcal
DTC POD: How The Best Brands Are Built - May 17, 2022 18:56 - 1 hour ★★★★★ - 54 ratingsTerry Lee stopped by the DTC POD studio to talk to Blaine & Ramon about building Rosaluna and specifically how he’s established Rosaluna’s culture and values (ex: moving with intention versus just moving fast). Terry also discusses visiting Oaxaca, Mexico, learning about how mezcal is made, and...
#195 - Chaz Zayed & Emmit Flynn, Awful Cloth: Getting Celebs to Authentically Promote Your Brand
DTC POD: How The Best Brands Are Built - May 12, 2022 20:17 - 58 minutes ★★★★★ - 54 ratingsOn this episode of DTC Pod, Blaine & Ramon chat with Chaz Zayed and Emmit Flynn about how they started Awful Cloth in their dorm room and grew it into a viral brand, collaborating with Barstool on a hoodie, why they’ve seen so much success with influencers (side note: they’ve never paid any infl...
#194 - Tono Mandly, Riogrande: Taking on the $100B LATAM DTC Market
DTC POD: How The Best Brands Are Built - May 11, 2022 20:17 - 40 minutes ★★★★★ - 54 ratingsTono Mandly stopped by DTC Pod's Miami studio to discuss the current consumer landscape in Latin America and how Riogrande is filling a gap in the consumer market, the startup scene in LatAm, the challenges of building DTC Brands in Latin America, and the incredible potential for this $100 billi...
#193 - Zachary Abbot, Zbiotics: Building The First Genetically Engineered CPG Product
DTC POD: How The Best Brands Are Built - May 05, 2022 22:16 - 59 minutes ★★★★★ - 54 ratingsZach Abbott maker of the world's 1st genetically engineered probiotics. Purpose-built to help our bodies handle the diets and environments of modern life joins Ramon & Blaine to discuss the science behind ZBiotics, the challenges of educating consumers on a genetically engineered probiotic, and ...
#192 - Keta Burke Williams, Aspen Apothecary: Producing and selling your first 500 units
DTC POD: How The Best Brands Are Built - May 03, 2022 19:27 - 47 minutes ★★★★★ - 54 ratingsWhile Aspen is still in its early days, we’re excited to have Keta Burke-Williams on the pod to discuss the logistics of building a fragrance company. In this episode of DTC pod, you’ll hear Blaine & Ramon talk with Keta about creating a scent, finding a manufacturer, finding her voice when pit...
#191 - Keta Burke Williams, Aspen Apothecary: Producing and selling your first 500 units
DTC POD: How The Best Brands Are Built - May 03, 2022 19:27 - 47 minutes ★★★★★ - 54 ratingsWhile Aspen is still in its early days, we’re excited to have Keta Burke-Williams on the pod to discuss the logistics of building a fragrance company. In this episode of DTC pod, you’ll hear Blaine & Ramon talk with Keta about creating a scent, finding a manufacturer, finding her voice when pit...
#191 - Kristin Toth, Fernish: Amazon OG Takes on Furniture As A Service
DTC POD: How The Best Brands Are Built - April 28, 2022 17:46 - 53 minutes ★★★★★ - 54 ratingsWe’re thrilled to have Kristin Toth join Blaine & Ramon on DTC Pod where she walks us through her career trajectory and how she narrowed in on supply chain & ops, being an advisor to multiple startups, why building a circular furniture company is challenging, how Fernish strategically launched i...
#190 - Paul Voge, Aura Bora: Sparkling Water. Shark Tank, & Bootstrapping Retail to 5k+ Stores
DTC POD: How The Best Brands Are Built - April 26, 2022 22:34 - 46 minutes ★★★★★ - 54 ratingsPaul Voge speaks with Blaine & Ramon about how creating DIY flavors with his soda stream led to a full-fledge sparkling water business. Paul discusses the challenges of building a CPG brand, being on Sharktank during the height of COVID, Aura Bora’s path into retail stores, why he prefers retail...
#189 - Cynthia Plotch, Stix: Building the DTC Women’s Health Stack, OBGYN Approved
DTC POD: How The Best Brands Are Built - April 21, 2022 15:14 - 48 minutes ★★★★★ - 54 ratingsStix makes women’s at-home health essentials like fertility, pregnancy, UTI, and yeast infection products. In today’s episode, Stix cofounder Cynthia Plotch chats with Ramon & Blaine about building Stix, finding investors, talking to customers about difficult subjects, and how her prior experien...
#188 - Emily Elyse Miller, OffLimits: Using Web3 to Build A Counter Culture Cereal Brand
DTC POD: How The Best Brands Are Built - April 19, 2022 18:15 - 49 minutes ★★★★★ - 54 ratingsEmily Elyse Miller talks to Blaine & Ramon about building OffLimits and how her creative background has informed the brand. OffLimits is also one of the early adopters of Web3, and Emily dives into how they’re currently using NFTs, what excites her about Web3, challenges with Web3, and what othe...
#187 - Geoffrey Woo: HVMN, Archive, & Antifund VC with Jake Paul
DTC POD: How The Best Brands Are Built - April 14, 2022 13:48 - 1 hour ★★★★★ - 54 ratingsGeoffrey Woo joins Blaine & Ramon on DTC POD to discuss why he started Anti Fund with Jake Paul, what they look for in founders when investing, and where he sees opportunity in Web 3. Geoff also dives into why Anti Fund is not your traditional VC, managing founders’ expectations when a celebrity...
#186 - Sam Madani, Bomani: Building Buzz & Launching Alcohol CPG
DTC POD: How The Best Brands Are Built - April 12, 2022 13:36 - 45 minutes ★★★★★ - 54 ratingsOn this episode of DTC Pod, Sam Madani chats with Ramon Berrios & Blaine Bolus to discuss how he built Bomani and the ups-and-downs of the entrepreneurial journey. The road to success for Bomani wasn’t easy. They faced a ton of rejection from local brewers, but they persevered and decided to pit...
#185 - Oliver Brocato & Jake Lewin, Tabs: Sex Chocolate & Going Viral on Tiktok
DTC POD: How The Best Brands Are Built - April 07, 2022 22:02 - 54 minutes ★★★★★ - 54 ratingsTabs Chocolate is a sexually enhancing dark chocolate founded by two University of Michigan undergrads Jake and Oliver. Blaine and Ramon are excited to have Jake Lewin and Oliver Brocato on DTC Pod to discuss how they designed specifically for TikTok, negotiating and working with influencers, c...
#184 - Jake Karls, Midday Squares: How to turn your brand into an influencer with content marketing
DTC POD: How The Best Brands Are Built - April 05, 2022 22:26 - 51 minutes ★★★★★ - 54 ratingsMid-Day Squares is the healthy chocolate bar company that’s built a name for itself through its bold content. Today on the pod, Ramon and Blaine are joined by the architect of Mid-Day’s brand voice & content strategy, Jake Karls, better known as the “Rainmaker” at MDS. As a Rainmaker, Jake is ou...
#183 - Chris Bernard, Mindright: How to partner your DTC brand with celebrities
DTC POD: How The Best Brands Are Built - March 31, 2022 21:04 - 35 minutes ★★★★★ - 54 ratingsChris Bernard AKA “Bernie” joins Blaine and Ramon to discuss Mindright and working with Rob Dyrdek, learning from previous business mistakes of growing too fast, the importance of building your brand’s community before utilizing celebrity ambassadors, how TikTok is helping Mindright grow, and mo...
#182 - Lindsay McCormick, Bite: Rejecting 2 Sharktank Offers & Going All In
DTC POD: How The Best Brands Are Built - March 29, 2022 16:50 - 51 minutes ★★★★★ - 54 ratingsLindsay McCormick, CEO and co-founder of Bite, chats with Blaine and Ramon about her zero-waste company that makes personal care & hygiene products. Lindsay started Bite with $6,000 dollars and originally hand-made and packaged Bite's toothpaste tablet from her living room in L.A. In 2019, Linds...
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