DTC POD: How The Best Brands Are Built artwork

#200 - Episode 200! Blaine Bolus & Ramon Berrios on Consumer, Creator, & Commerce

DTC POD: How The Best Brands Are Built

English - June 15, 2022 14:56 - 1 hour - 59.7 MB - ★★★★★ - 54 ratings
Society & Culture Business social media marketing creator marketing email marketing nik sharma emmett shine creators founder cpg marketing dtc tips brand awareness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #199 - Mélanie Masarin, CEO Ghia: Glossier & Dig Inn Creative Exec Builds Hottest Booze-Free Bev Brand
Next Episode: #201 - Jonah Reider, Founder PZAZ: Shaking Up The Energy Industry

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Don’t hesitate to reach out to us on socials or directly to Blaine & Ramon if you have a guest you’d like to recommend, or specific topics you’d like to learn more about in the consumer, creator, and commerce landscape which we can explore with future guests.How did the pod start and where are we going?
 

How Consumer, Creator, & Commerce businesses are builtBring different perspectives that can be applied across business landscapes

 

How has the DTC landscape changed since?
 

Solving for distribution challenges and identifying acquisition arbitrageOrganic reach and leveraging productContent and building brand distributionShopify audiences for shopify plus brandsRetention and cx become top of mind to drive organic growthPrinciples for the right business to work on for youSubscriptions and unit economicsDTC becomes the testnet for CPG & prioritization of retail distributionUsing SMS as a marketerShopify & prospects for continued growth, challenges of the ecosystemData & solving for technical sprawl across more platformsMore enablement solutions looking for limited margin.. only the best core utilities survive

Previous episodes and learnings from DTC Pod guests:
 

Pattern - Emmett Shine & launching some of the biggest brands in DTCTabs - Owning distribution and prioritizing organicLunar, Zbiotics, Ghia - where product meets productionColtyy - how to work with social algorithmsRidge - going from 10-100 millionOpenstore - An option for brands to cash outBite - mission first & founder hustle beyond shark tank

Product finds & whats next:
 

some of the products we’ve discovered through the podThe guide to all the best online & dtc brandsNoowave, Awful, Rosaluna, Zbiotics, Bite, Ridge, Swagup & more

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