Latest Advertising Marketing Podcast Episodes
REMIX: Album 5 Track 33 - Work Your Brand w/Jamie Schwartz
Brands, Beats & Bytes - May 16, 2024 20:30 - 1 hour ★★★★★ - 22 ratingsREMIX: Album 5 Track 33 - Work Your Brand w/Jamie Schwartz What’s happening Brand Nerds?! We have an extraordinary guest in the virtual building today. One who goes back to the streets of New York with our host LT all the way to working alongside both our hosts along his career journey...
REMIX: Album 5 Track 33 - Work Your Brand w/Jamie Schwartz
Brands, Beats & Bytes - May 16, 2024 20:30 - 1 hour ★★★★★ - 17 ratingsREMIX: Album 5 Track 33 - Work Your Brand w/Jamie Schwartz What’s happening Brand Nerds?! We have an extraordinary guest in the virtual building today. One who goes back to the streets of New York with our host LT all the way to working alongside both our hosts along his career journey...
Ryanair’s controversial social strategy explained
On Strategy Showcase - May 16, 2024 11:00 - 44 minutesFor the Irish airline, it was not a deliberate attempt at being disrespectful to passengers. There was a strategic imperative behind it all and we hear about it today from Michael Corcoran, former Head of Social Strategy at the ultra low cost airline. Thanks to the Master of Advertising Effectiv...
Amazon Community Updates (May 16, 2024)
It's Always Day One - May 16, 2024 07:00 - 2 minutesIn this episode, explore the latest developments on Amazon. We cover effective strategies to improve margins, the impact of Amazon DSP on brand growth, and the potential market transformation with Amazon's expansion into South Africa. Updates also include changes to return fees, new app features...
Think Remarkable with Guy Kawasaki
Joseph Jaffe is Not Famous - May 15, 2024 15:41 - 1 hour ★★★★★ - 2 ratings" AI for me is a research assistant, 24 by 7 by 365 infinite wisdom, infinite patience, no attitude, no criticism." – Guy Kawasaki ------------------------------------------------------------------- In an enlightening episode of "Joseph Jaffe is not Famous," I had the pleasure of hosting Guy Ka...
Creating Series-E Impact with a Pre-seed Budget with the CMO of Tomorrow.io
Scratch: CMO Interviews - May 15, 2024 12:37 - 56 minutes ★★★★★ - 16 ratingsIn this episode, we are joined by the CMO of Tomorrow.io, Dan Slagen. Tomorrow.io is a global weather intelligence brand that provides predictive insights to help major brands and governments mitigate operational risks from weather events. Despite being a Series E company with a marketing team o...
Amazon Community Updates (May 15, 2024)
It's Always Day One - May 15, 2024 06:00 - 3 minutesIn this episode of Amazon Community Updates, we delve into 1 latest strategic enhancements and tools designed to maximize your presence and profitability on Amazon. From leveraging Helium 10's Market Tracker 360 for improved market share to adopting new advertising formats like vertical videos...
Why Snapchat isn’t social media, with Snap’s Ronan Harris
The IAB UK Podcast - May 15, 2024 02:00 - 23 minutesFollowing on from its "We’re not social media, we’re Snapchat" campaign, this week James Chandler sits down with Snap’s EMEA President, Ronan Harris, to discover why the company is seeking to position itself as an anecdote to other platforms. In this conversation, they get into why users are r...
‘We’re not Snapchat, we’re social media’, with Snap’s Ronan Harris
The IAB UK Podcast - May 15, 2024 02:00 - 23 minutesFollowing on from its "We’re not social media, we’re Snapchat" campaign, this week James Chandler sits down with Snap’s EMEA President, Ronan Harris, to discover why the company is seeking to differentiate itself from other social media. In this conversation, they get into why users are respond...
‘Less social media, more Snapchat’, with Snap’s Ronan Harris
The IAB UK Podcast - May 15, 2024 02:00 - 23 minutesThis week our CMO, James Chandler, sits down with Snap’s EMEA President, Ronan Harris, to discuss Snap's recent 'Less social media. More Snapchat' campaign and to discover why the company is seeking to differentiate itself. In this conversation, they get into why users are responding to the les...
Stop Using AirPods on Zoom and Podcasts. (Jaw-Dropping Sound Test!)
Voice Marketing with Emily Binder - May 14, 2024 22:51 - 9 minutes ★★★★★ - 4 ratingsThis episode will finally convince you to stop showing up to Zoom calls or podcasts with AirPods as your mic input. (It's fine for output.) For emotional association and any appeal from a sales or marketing perspective, sound is far more important in the brain than visuals or words. We process s...
Anas Saba: Nashville Hidden Gems
Lipstick Economy - May 14, 2024 13:00 - 42 minutes ★★★★★ - 25 ratingsAnas Saba of Nashville Hidden Gems talks about his popular Instagram account that highlights many of the wonderful family-owned restaurants around the area.
A Vision for the Missouri State Fair
OUTdrive - May 14, 2024 12:30 - 32 minutesIt's not every day you meet someone who has built their career from the ground up. Jason Moore's rise from a homebuilder to carpenter at the Missouri State Fairgrounds to Missouri State Fair director is a testament to his dedication, hard work, and passion. His journey began with hands-on work,...
How brands are using TikTok to create new products, including Chipotle menu items
Next in Media - May 14, 2024 09:00 - 30 minutesNext in Media spoke with Tim Natividad, US Head of Enterprise Sales at TikTok, about how the company is trying to vie for traditional TV dollars - while also helping brands embrace a whole new form of marketing on what he calls a "participation engine.' Guest: Tim Natividad Host: Mike Shiel...
Showing Up for Customers Through Your Product
Pipeline Visionaries - May 14, 2024 09:00 - 42 minutesThis episode features an interview with Smita Wadhawan, CMO at SimplePractice, a leading practice management software company for health and wellness professionals. In this episode, Smita discusses the importance of keeping your customers at the center and incorporating their voice. She also di...
End of an Era: Celebrating Kasim's Legacy on Perpetual Traffic
Perpetual Traffic - May 14, 2024 08:00 - 1 hour ★★★★★ - 727 ratingswe have some of Kasim Aslam’s best moments as co-host on Perpetual Traffic. Through a nostalgic journey spanning several years, we revisit discussions that not only shaped the trajectory of our strategies but also left a mark on our community. From the evolution of Google ads to the ethical intr...
Local SEO: Part 4: Reviews, Reviews Reviews
Legal Marketing 101 - May 13, 2024 10:00 - 12 minutes ★★★★★ - 3 ratingsLocal SEO: Part 4: Leveraging the Power of Client Reviews in Local SEO Imagine your firm rising to the top of search results, not just by the number but by the sheer power of authentic, quality testimonials. In this final installment of our local SEO series, we dissect how Google's algorithms i...
Ep 123 - What Does The Advantage Plus Pop-up Even Mean?
Lets Run Facebook Ads: The Podcast - May 13, 2024 09:00 - 10 minutesHave you seen the new Advantage Plus pop-up when publishing your ads? Unsure whether you should use it or not? Nick's here with advice for you! In today's episode, Nick runs through this new Advantage Plus pop-up, what it means and whether you should use it for your ad campaigns. He also uses e...
Brand Leadership Ep#2: MGM Resorts and Chili's
On Strategy Showcase - May 12, 2024 18:00 - 45 minutesSarah Moore, SVP Brand Marketing at MGM Resorts International and George Felix, CMO of Chili’s Grill & Bar, join me for a conversation about breathing new life into brands and about the opportunity of defining a consumer-facing role for your corporate brand. Thanks to Tracksuit (the affordable b...
Album 6 Track 13 - Cult Branding: Kobe Bryant Brand Nerd
Brands, Beats & Bytes - May 10, 2024 18:33 - 1 hour ★★★★★ - 17 ratingsAlbum 6 Track 13 - Cult Branding: Kobe Bryant Brand Nerd What’s happening, Brand Nerds?! We have a one-of-a-kind guest on our show today, BJ Bueno! You know we love to have guests that can take us back to their early days of working alongside our hosts. Today, we are diving into the v...
Album 6 Track 13 - Cult Branding: Kobe Bryant Brand Nerd
Brands, Beats & Bytes - May 10, 2024 18:33 - 1 hour ★★★★★ - 22 ratingsAlbum 6 Track 13 - Cult Branding: Kobe Bryant Brand Nerd What’s happening, Brand Nerds?! We have a one-of-a-kind guest on our show today, BJ Bueno! You know we love to have guests that can take us back to their early days of working alongside our hosts. Today, we are diving into the v...
Back to the Beginning: Kasim Aslam’s Smart Shopping Secrets
Perpetual Traffic - May 10, 2024 08:00 - 56 minutes ★★★★★ - 727 ratingsThis episode is a fond farewell to Kasim Aslam, celebrating his impactful tenure on Perpetual Traffic. We are revisiting Kasim’s debut episode, the one that landed him the (unpaid) gig and doubled his business at Solutions 8. You can reflect on how the strategies discussed have cycled back to re...
When it works, keep doing it
Death to the Corporate Video - May 09, 2024 19:31 - 8 minutes ★★★★★ - 9 ratingsDon't get bored or try to be too creative if your current formula is driving results. Key Points: Umault received a comment pointing out their frequent use of movie trailer parody videos, suggesting they had become formulaic Initially, Guy wondered if they were overusing that concept, but rea...
The story behind Hilton Hotels “It matters where you stay"
On Strategy Showcase - May 09, 2024 13:00 - 38 minutesI'm joined by James Sowden, CSO at TBWA/Chiat/Day NY and Dan Reynolds, Global SVP at Hilton to chat about the latest campaign for their portfolio of properties. Thanks to the Master of Advertising Effectiveness (MAE) program for sponsoring this episode. Learn more at MAE.academy.
The story behind Hilton Hotels' "It matters where you stay"
On Strategy Showcase - May 09, 2024 13:00 - 38 minutesI'm joined by James Sowden, CSO at TBWA/Chiat/Day NY and Dan Reynolds, Global SVP at Hilton to chat about the latest campaign for their portfolio of properties. Thanks to the Master of Advertising Effectiveness (MAE) program for sponsoring this episode. Learn more at MAE.academy.
Ep. 51 - Build Your Brand With a Smile: Balancing Fun with Business
Talk Like a Brand - May 09, 2024 12:00 - 7 minutesThis episode is all about the lighter side of branding. Discover how fun and creativity can make the process enjoyable and enhance your brand's appeal. Are you ready to infuse more personality into your branding journey? Tune in and get things done with a smile! Find out more by following us! I...
IAB Europe’s Policy Matters Podcast - Season 1, Episode 2 - Conversations for Change: GDPR with Criteo
IAB Europe : Digital Dawn podcast - May 09, 2024 12:00 - 34 minutesIn the second episode of IAB Europe’s Policy Matters podcast, join Franck Thomas, Director at IAB Europe as he dives into GDPR with Nathalie Laneret, VP, Government Affairs & Public Policy at Criteo. They discuss this flagship EU legislation and the state of play 10 years on from the first prese...
Nancy Harhut Can Make You A Better Marketer By Using Behavioral Science Principles
Over A Pint Marketing Podcast - May 09, 2024 08:35 - 52 minutes ★★★★★ - 7 ratings#118 Nancy Harhut has written one of the best books for marketers — EVER published. Period. End of story. Her book: Using Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses is a complete and thorough guide to key behavioral princip...
Sponsored TV Ads: Insights and Case Study Analysis (May 9, 2024)
It's Always Day One - May 09, 2024 05:00 - 16 minutesExplore the latest developments in advertising on our podcast episode. Join Prem and Himanshu from Georges Blog as they discuss Amazon's new 'Sponsored TV' ad type. In this episode, we share insights from a recent three-week case study where we tested this new ad format. Tune in to gain valuable...
Walmart closes 51 health centers...are the funnel wars over?
No Normal Show by BPD - May 08, 2024 19:29 - 13 minutes ★★★★★ - 9 ratingsNewsfeeds are ALL a buzz with opinions and feelings about Walmart shutting down all of its health centers. This is not the first new entrant to launch a big vision for healthcare, only to pull back due to profitability. Can retails hang in the healthcare world? Is primary care truly 'too hard'? A...
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