Talk Like a Brand

Ep. 50 - Social Media Magic: How Online Presence Shapes Brand Perception

April 19, 2024 15:00 - 12 minutes - 8.62 MB

Social media isn't just about posting stuff; it's a doorway into a brand's soul. By showing off their personality, values, and vibe, brands can make a real connection with their fans and leave a lasting impression. Tune in as we discuss the social media effect and how online presence shapes brand perception. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 49 - The Spelling Bee of Branding: Why Every Letter Counts

April 04, 2024 04:00 - 9 minutes - 6.24 MB

Tune in to this episode "The Spelling Bee of Branding: Why Every Letter Counts," where I discuss the world of words and branding. Discover how each letter plays a vital role in shaping your brand's identity and connecting with your audience. It's a quick, but engaging talk on the power of precision in language and how it can make or break your brand's success. Don't miss out on this insightful exploration of the nuances of branding through the lens of a spelling bee! Find out more by follow...

Ep. 48 - Speak Up with Your Brand's One-of-a-Kind Voice

March 28, 2024 04:00 - 4 minutes - 3.19 MB

In this episode, we explore why a brand's voice is so important. Whether you're starting a new brand or working on an existing one, finding the right voice is crucial. Listen in as I discuss how your brand voice is the heartbeat of your brand and how to tap into creating unforgettable experiences. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Keep 'Em Coming Back for More: Your Guide to Winning Customers' Hearts

March 14, 2024 04:00 - 9 minutes - 6.76 MB

Want to turn first-timers into forever fans of your brand? Get the inside scoop on how to make your customers fall head over heels for your business. In this episode, I'm spilling the beans on creating that magnetic charm that keeps customers coming back for more. From stellar service tips to personal touches that make a world of difference, you'll find out how to build connections that last and turn every purchase into the beginning of a beautiful friendship. If you're all about giving you...

Ep. 47 - Keep 'Em Coming Back for More: Your Guide to Winning Customers' Hearts

March 14, 2024 04:00 - 9 minutes - 6.76 MB

Want to turn first-timers into forever fans of your brand? Get the inside scoop on how to make your customers fall head over heels for your business. In this episode, I'm spilling the beans on creating that magnetic charm that keeps customers coming back for more. From stellar service tips to personal touches that make a world of difference, you'll find out how to build connections that last and turn every purchase into the beginning of a beautiful friendship. If you're all about giving you...

Ep. 46 - Seeing All Angles: Crushing it with S.W.O.T. in Work and Everyday Living

March 07, 2024 05:00 - 17 minutes - 11.8 MB

Have you ever thought of using that fancy S.W.O.T. analysis for more than just work stuff? I'm breaking down how this cool tool can seriously up your game in life, not just in your job. From spotting your superpowers, finding those sneaky little weaknesses, grabbing opportunities by the horns, and dodging threats like a pro, I'll show you how to make S.W.O.T. your secret weapon for nailing your goals and making everyday living a breeze. Whether you're aiming to kill it in your career or just...

Seeing All Angles: Crushing it with S.W.O.T. in Work and Everyday Living

March 07, 2024 05:00 - 17 minutes - 11.8 MB

Have you ever thought of using that fancy S.W.O.T. analysis for more than just work stuff? I'm breaking down how this cool tool can seriously up your game in life, not just in your job. From spotting your superpowers, finding those sneaky little weaknesses, grabbing opportunities by the horns, and dodging threats like a pro, I'll show you how to make S.W.O.T. your secret weapon for nailing your goals and making everyday living a breeze. Whether you're aiming to kill it in your career or just...

Ep. 45 - Rainy Day Reserves: Why Your Brand Needs an Emergency Fund

February 08, 2024 14:00 - 3 minutes - 2.71 MB

Find out why it's a game-changer for brands to have an emergency fund. We're talking about how that cash cushion can save you from unexpected messes and keep your biz rolling no matter what. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 44 - Keeping it Real... No Time for Games in Business

February 08, 2024 13:00 - 3 minutes - 2.47 MB

Have you ever encountered potential or current clients that are all about playing games? I'm discussing essential insights on identifying and stopping these disruptive behaviors. From setting boundaries to protecting your brand with contracts, this episode is packed with valuable advice for entrepreneurs and business owners. It's time to put an end to the games and take charge of your brand. Keep listening to learn how to build a successful business without tolerating any nonsense. Find out...

Ep. 43 - Personal Branding Unplugged: Candid Insights for Entrepreneurs

January 25, 2024 05:00 - 6 minutes - 4.59 MB

Don't miss these nuggets of wisdom! We're discussing the ins and outs of building a personal brand that resonates and stands the test of time, sharing candid insights on how to connect with your audience, craft your story, and make sure your personal brand is as authentic and impactful as you are. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 42 - Mapping Out Your Master Plan: Crafting a Business Plan That Rocks

January 18, 2024 05:00 - 5 minutes - 3.61 MB

Ready to turn your business dreams into reality? This episode breaks down the essentials of a killer business plan with the must-haves and insider tips on creating a roadmap that not only looks good on paper but also leads to success. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 41 - Let's Talk Business Setups: Making the Smart Choice for Your Brand

January 11, 2024 05:00 - 6 minutes - 4.32 MB

Ever catch yourself wondering if your business is set up the best way possible? Whether you're sketching plans on a napkin or thinking about giving your current business a makeover, getting your structure right is key. Join me as I quickly break down the ins and outs of picking the perfect setup – one that saves you money, spares you from legal stress, and sets you up for smooth sailing. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our ...

Ep. 40 - Oops, You’ve Crossed the Line! The Joy of Business Boundaries

August 01, 2023 12:00 - 7 minutes - 5.14 MB

Setting boundaries is not just about saying no; it's about creating a focused and thriving business that aligns with your values and goals. By saying no to things outside your niche or expertise, you can direct your energy toward what truly matters, allowing your business to grow and prosper. In this episode, we're exploring the importance of setting boundaries in business, the role of boundaries in improving relationships, and more. Find out more by following us! IG: @thewritemixx, @talk...

Oops, You’ve Crossed the Line! The Joy of Business Boundaries

August 01, 2023 12:00 - 7 minutes - 5.14 MB

Setting boundaries is not just about saying no; it's about creating a focused and thriving business that aligns with your values and goals. By saying no to things outside your niche or expertise, you can direct your energy toward what truly matters, allowing your business to grow and prosper. In this episode, we're exploring the importance of setting boundaries in business, the role of boundaries in improving relationships, and more. Find out more by following us! IG: @thewritemixx, @talk...

Content, Conversation, Connection: The Essential Ingredients of a Great Brand Story

June 30, 2023 18:00 - 7 minutes - 5.02 MB

With a focus on simplicity, memorability, and emotional connection, Peachi explains how storytelling can help capture attention and make a brand memorable in the minds of its audience, gain an advantage, and build trust and credibility in online and traditional spaces. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 39 - Content, Conversation, Connection: The Essential Ingredients of a Great Brand Story

June 30, 2023 18:00 - 7 minutes - 5.02 MB

With a focus on simplicity, memorability, and emotional connection, Peachi explains how storytelling can help capture attention and make a brand memorable in the minds of its audience, gain an advantage, and build trust and credibility in online and traditional spaces. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 38 - From Bootstrapping to Branding: Cost-Effective Strategies for Entrepreneurs

May 28, 2023 23:00 - 18 minutes - 13 MB

If you're like many entrepreneurs bootstrapping their dreams, you constantly worry about breaking the bank. How are you going to gain traction while wondering about paying for the necessities you need to move the needle? In this episode, I'm talking about a few cost-effective strategies that help you capitalize your resources while creating a strong brand presence. The best part? You won't break the bank. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands...

Ep. 37 - Building a Brand That Feels Like a Friend

May 19, 2023 14:00 - 9 minutes - 6.85 MB

On this episode of Talk Like a Brand, we dive into the importance of having the right mindset when building a brand. We explore the idea of treating your brand like a friend and the benefits it can bring, such as personality, relatability, and increased brand loyalty. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 36 - Gain Some Perspective in Your Business

December 15, 2022 05:00 - 8 minutes - 5.88 MB

Being a business owner can be hard, especially when you aren’t sure which way to go. One of the most important things to remember is that what you think is a loss could very well be changed to looking at it from a different perspective. Just because you’re delayed in making certain things happen doesn’t mean it’s denied. It may not be time yet. If you don’t have the right perspective, you may be ready to throw in the towel. Today, we’re talking all about it. Find out more by following us! I...

Ep. 35 - Brand Messaging? Yes, It's Important.

December 08, 2022 16:00 - 7 minutes - 4.98 MB

Have you ever considered why your messaging is so important? Does it really make a difference? There are tons of businesses that don’t understand how telling their brand story and speaking directly to their audience through their messaging helps build lasting connections. You don’t want you brand going down that road. Today, we’re talking all about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Color...

Ep. 34 - Do you use lead generation? Here's why you should.

November 03, 2022 04:00 - 8 minutes - 6.07 MB

If you’ve already got your business set up, one of the ways you get customers is through lead generation right? If you’re new to the game, lead generation is getting the people who are interested in your products and services through your sales funnel. Now, you may be wondering why this is important for your business. It’s important because if you have no leads, how will they find you? It’s already hard to get to your audience, and without something that will drive them to you, you won’t gro...

Ep. 33 - How's your logo? Let's talk logo psychology.

October 27, 2022 11:00 - 10 minutes - 7.1 MB

Have you ever thought about how people create logos and what they mean? While it’s an entire psychology behind color, what about the shapes being used? Since your logo is one of the driving forces of your visual brand identity, it’s important to be intentional about your logo – just like you’re intentional about your brand name. Today, we’re talking all about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosyst...

Brand Authority - Not a Want, But a NEED.

October 12, 2022 21:00 - 11 minutes - 7.59 MB

If you’re wondering how some brands get people to follow them, listen to whatever they say, and purchase whatever product they release, it’s because they have brand authority. Before you start building that authority, you must understand what it is and how it builds value. Today, we’re talking all about it. Find out more by following us! IG: @thewritemixx and @talklikeabrand You can also visit our website at thewritemixx.com.

Ep. 32 - Brand Authority - Not a Want, But a NEED.

October 12, 2022 21:00 - 11 minutes - 7.59 MB

If you’re wondering how some brands get people to follow them, listen to whatever they say, and purchase whatever product they release, it’s because they have brand authority. Before you start building that authority, you must understand what it is and how it builds value. Today, we’re talking all about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 31 - What's a Verbal Identity?

September 26, 2022 11:00 - 7 minutes - 5.39 MB

What is a verbal identity? Verbal identity – it’s one of those things that you don’t hear much about, but it’s an important part of your overall brand identity. So then what exactly is it? Your verbal identity helps you stand out. It helps you get noticed. It's the focused, distinct language you use within your brand. The words you use. If you haven’t noticed, businesses express their identity through the people that work for the brand and their consumers. We call that the tone. You often...

What's a Verbal Identity?

September 26, 2022 11:00 - 7 minutes - 5.39 MB

What is a verbal identity? Verbal identity – it’s one of those things that you don’t hear much about, but it’s an important part of your overall brand identity. So then what exactly is it? Your verbal identity helps you stand out. It helps you get noticed. It's the focused, distinct language you use within your brand. The words you use. If you haven’t noticed, businesses express their identity through the people that work for the brand and their consumers. We call that the tone. You often...

Ep. 30 - What type brand are you?

September 20, 2022 19:00 - 8 minutes - 5.86 MB

When you’re building a brand, the first thing you’re focused on is who you are, what you do and why it matters, right? You can’t build a strong brand when you’re confused about the type of brand you are because it pinpoints your audience and shapes your conversation. Personal, business, or hybrid? Which one are you? Today, we’re talking all about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colorm...

Ep. 29 - 6 Elements of Visual Branding

August 20, 2022 13:00 - 16 minutes - 11.7 MB

I often talk about the foundational side of branding, but once you've solidified that side, it's time to start focusing on the visual, or creative side. The things that make your brand memorable and marketing tactics come alive. Once you get to this stage, it's all about impact- the right way. In this episode, we're talking all about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 28 - The Power of Intellectual Property

August 11, 2022 13:00 - 17 minutes - 11.8 MB

One of the worst things that could happen is finding out someone else is using your name or has copied your invention. As a business owner, you often hear about trademarks and why you should trademark a name or logo, but today I'm talking about intellectual property in general and how it boosts your brand. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 27 - Got a business idea? Make sure you VALIDATE it

July 28, 2022 04:00 - 5 minutes - 3.68 MB

You have an amazing idea and are ready to hit the ground running to make that dream come alive. While you’re excited and nervous about embarking on this journey, there are a few things to consider. If you think you’re ready to build a business, it’s always good to validate your idea to make sure you're on the right track. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 26 - What Does Your Tech Stack Look Like?

July 21, 2022 04:00 - 10 minutes - 7.51 MB

As an entrepreneur or business owner, it’s no secret that the tech you use to connect with your audience can make or break you. Your tech stack is crucial to ensuring your workflows and methods of communicating are seamless. Today, I’m talking about what a tech stack is, how to build one, how to get the most value, and some tools that may be helpful. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Color...

Ep. 25: Building Credibility with Case Studies

July 16, 2022 16:00 - 6 minutes - 4.64 MB

Businesses use various forms of information to reach their audiences like eBooks, videos, blogs, and podcasts, but have you ever thought about effectively using case studies? Case studies can help build credibility that stands out from the noise and is a good way to strengthen your brand strategy. Today, we’re going to talk about them. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 24 - Is it Time to Rebrand?

July 07, 2022 04:00 - 9 minutes - 6.61 MB

Every single day as entrepreneurs get more into the branding process, they find out certain elements in their brand don’t align with their purpose, vision, mission, and other parts of their core. When this happens, it may be time to rebrand. How do you know when it’s time? Today, we’re talking about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Is it Time to Rebrand?

July 07, 2022 04:00 - 9 minutes - 6.61 MB

Every single day as entrepreneurs get more into the branding process, they find out certain elements in their brand don’t align with their purpose, vision, mission, and other parts of their core. When this happens, it may be time to rebrand. How do you know when it’s time? Today, we’re talking about it.

Finding Balance Between Brand and Business

July 02, 2022 11:00 - 5 minutes - 3.64 MB

As you’re building your brand, are there some days where your infrastructure feels off-balance? Like, you really don’t know what’s going on because there is too much going on? This happens, but what can you do about it? Today, we’re talking about that balance.

Ep. 23 - Finding Balance Between Brand and Business

July 02, 2022 11:00 - 5 minutes - 3.64 MB

As you’re building your brand, are there some days where your infrastructure feels off-balance? Like, you really don’t know what’s going on because there is too much going on? This happens, but what can you do about it? Today, we’re talking about that balance. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Going into business? Take the rose-colored glasses off.

June 16, 2022 13:00 - 10 minutes - 7 MB

if you've ever wondered how things are behind the scenes when building a business, I'm giving you all the dirt with no filter. It's not all bad, but knowing a few things before getting started can help you along the way. If you're an entrepreneur, by the end of this episode, you'll be nodding in agreement.

Ep. 22 - Going into business? Take the rose-colored glasses off.

June 16, 2022 13:00 - 10 minutes - 7 MB

if you've ever wondered how things are behind the scenes when building a business, I'm giving you all the dirt with no filter. It's not all bad, but knowing a few things before getting started can help you along the way. If you're an entrepreneur, by the end of this episode, you'll be nodding in agreement. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Ep. 21 - Planning with a Planner is Essential

June 04, 2022 11:00 - 7 minutes - 4.94 MB

Do you use a planner? Building a brand starts with proper planning but where do you keep those plans? Where do you write down those ideas and keep track of them? There’s a reason why planners are so popular. In fact, I might even say they are essential. Listen in as I discuss why using a planner is essential for developing your brand. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Planning with a Planner is Essential

June 04, 2022 11:00 - 7 minutes - 4.94 MB

Do you use a planner? Building a brand starts with proper planning but where do you keep those plans? Where do you write down those ideas and keep track of them? There’s a reason why planners are so popular. In fact, I might even say they are essential. Listen in as I discuss why using a planner is essential for developing your brand.

Ep. 20 - Is Branding My Business Really that Important? Absolutely!

May 21, 2022 01:00 - 8 minutes - 5.62 MB

Branding, branding, branding, right? That’s all you hear people talking about, but what is it really? Branding is what you do to a brand – it’s the process of bringing your brand (or idea) to life. Of course, you want and need a brand identity, because how are people going to know who you are and what you can do. It’s like WIFFM – what’s in it for me? Once you can tell people that through words and visuals and throw in a promise of the experience they will get from working with you or buying...

Is Branding My Business Really that Important? Absolutely!

May 21, 2022 01:00 - 8 minutes - 5.62 MB

Branding, branding, branding, right? That’s all you hear people talking about, but what is it really? Branding is what you do to a brand – it’s the process of bringing your brand (or idea) to life. Of course, you want and need a brand identity, because how are people going to know who you are and what you can do. It’s like WIFFM – what’s in it for me? Once you can tell people that through words and visuals and throw in a promise of the experience they will get from working with you or buying...

Ep. 19 - Why Your Brand Needs to SWOT

May 05, 2022 05:00 - 8 minutes - 5.93 MB

A brand is the biggest asset your company owns – and the most valuable. That means finding out all you can to properly position yourself counts. A SWOT analysis is the quickest way to see where you stand. In this episode, we talk about the reasons why. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Why Your Brand Needs to SWOT

May 05, 2022 05:00 - 8 minutes - 5.93 MB

A brand is the biggest asset your company owns – and the most valuable. That means finding out all you can to properly position yourself counts. A SWOT analysis is the quickest way to see where you stand. In this episode, we talk about the reasons why.

Pushing the Live Button with Doriel Larrier

April 28, 2022 06:00 - 17 minutes - 12.3 MB

We all know that content is king and video is supreme. Although we know this to be true, it is hard for a lot of entrepreneurs to go live. In this episode, we're speaking with Doriel Larrier about her her mission to help others 'Push the Live Button' and how to overcome those fears.

Ep. 18 - Pushing the Live Button with Doriel Larrier

April 28, 2022 06:00 - 17 minutes - 12.3 MB

We all know that content is king and video is supreme. Although we know this to be true, it is hard for a lot of entrepreneurs to go live. In this episode, we're speaking with Doriel Larrier about her her mission to help others 'Push the Live Button' and how to overcome those fears. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Yes, You Must Plan for Your Brand

April 21, 2022 06:00 - 4 minutes - 3.31 MB

Many people hear the word brand and immediately think of a product or service, but a brand is much more than that. Your brand conveys who you are, what you stand for, the value you bring, engagement, and more. In this episode, we talk all about it.

Ep. 17 - Yes, You Must Plan for Your Brand

April 21, 2022 06:00 - 4 minutes - 3.31 MB

Many people hear the word brand and immediately think of a product or service, but a brand is much more than that. Your brand conveys who you are, what you stand for, the value you bring, engagement, and more. In this episode, we talk all about it. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

Power of the Pivot with Leslie Lowery

April 01, 2022 18:00 - 15 minutes - 10.7 MB

When you talk about branding, a lot of times you think of products in stores, but we're in the 21st century, and a lot of those products are digital. Today, we're going to talk all about it with Leslie Lowery.

Ep. 16 - Power of the Pivot with Leslie Lowery

April 01, 2022 18:00 - 15 minutes - 10.7 MB

When you talk about branding, a lot of times you think of products in stores, but we're in the 21st century, and a lot of those products are digital. Today, we're going to talk all about it with Leslie Lowery. Find out more by following us! IG: @thewritemixx, @talklikeabrand, and @colormybrands. Learn about our business and brand ecosystem at Colormebrand.com

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