It's Always Day One
334 episodes - English - Latest episode: 11 days ago -My name is George Reid; a former Amazonian turned Amazon consultant.Each week you'll hear top consultants, brand owners, agencies, and Amazon employees share their answers to basic, yet fundamental questions you should be asking yourself about your Amazon business.
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Episodes
Amazon Community Updates (July 4, 2024)
July 04, 2024 07:00 - 3 minutes - 2.28 MBIn this episode, we delve into the most recent and exciting developments from Amazon. Discover the enhancements to Brand Tailored Promotions, allowing you to target high-intent customers post-Prime Day. Learn about Alexa's generative AI upgrades, revolutionising the shopping experience with intuitive and personalised features. We also discuss the impact of separate listings and variations on ad performance, and the major updates from Amazon Ads unveiled at Cannes. Additionally, explore ...
VCPM: Understanding the True Cost Behind the Numbers (July 1, 2024)
July 01, 2024 07:00 - 11 minutes - 7.76 MBIn this episode, we dive deep into the world of vCPM (viewable Cost Per Thousand impressions) and uncover why these numbers can be misleading if you don’t understand the attribution model behind them. Join us as we break down the intricacies of vCPM, explore common pitfalls, and provide insights on how to accurately interpret these metrics for better advertising decisions. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design examples. Fol...
Important Metrics that are Commonly Overlooked (June 24, 2024)
June 24, 2024 05:00 - 10 minutes - 7.23 MBIn this episode, we dive into the critical metrics that are often overlooked but can significantly impact your account success. Discover the hidden gems in your data that you may be missing out on and learn how to leverage these insights to enhance your strategy. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design examples. Follow our team. $85 to $117k in 45 days. 2-minute breakdown of what we did. Message George.
Sponsored Display Videos for Amazon: A Comprehensive Guide
June 19, 2024 06:00 - 4 minutes - 2.77 MBIn this episode, we dive into the power of Sponsored Display Videos for Amazon sellers. We explore how these visually engaging ads can transform your advertising strategy. Learn about the key features, including targeted advertising, flexible placements, and performance metrics, that make Sponsored Display Videos so effective. We'll also cover the benefits like enhanced engagement, improved conversion rates, and compelling brand storytelling. Discover best practices to ensure your video ...
Amazon Community Updates (June 18, 2024)
June 18, 2024 05:00 - 3 minutes - 2.46 MBIn this episode, we cover new strategies for advertising non-Amazon products, alternatives to testimonial images, boosting Amazon Posts, ad performance after restocks, fixing broad match issues, using sensory words in descriptions, Prime Day 2024 insights, split testing images for sales, simplifying Amazon SEO, including flavour in main images, defending brand budgets, optimizing listings, using the Category Insights dashboard, automated ad optimization, and improving Brand Store quality. ...
Recent Developments on Sponsored Display (June 14, 2024)
June 14, 2024 17:00 - 11 minutes - 7.84 MBJoin us in this episode as we dive into the latest advancements in Sponsored Display advertising. Tune in for more updates and insights from georges.blog. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design examples. Follow our team. $85 to $117k in 45 days. 2-minute breakdown of what we did. Message George.
Amazon Community Updates (June 11, 2024)
June 11, 2024 07:00 - 3 minutes - 2.16 MBIn this episode of Amazon Community Updates, we cover the drawbacks of SD cost control campaigns, enhancing store engagement with background videos, the importance of video content, accessing hourly data for sponsored campaigns, new Brand Metrics categories, and the impact of Amazon deals on PPC conversion rates. Learn how to avoid low inventory fees, the benefits and considerations of Amazon's premium beauty program, AMC's new High-Value Audiences beta feature, and Amazon's updated compl...
Amazon Community Updates (June 6, 2024)
June 06, 2024 06:00 - 5 minutes - 3.67 MBToday's episode of Amazon Community Updates with insights on "Share of Wallet" analysis in Amazon Marketing Cloud, Prime Day preparation tips, Walmart's new Display Self Serve ads platform, Amazon's autoplay video ads, Walmart's Digital Landscapes tool, SAS account manager case escalation, targeting high-intent keywords, addressing profitability issues, boosting click-through rates, launching a brand on Amazon, optimizing listings, analyzing competitor ad clicks, Elgato's price parity strat...
Amazon Community Updates (June 4, 2024)
June 04, 2024 08:00 - 5 minutes - 3.79 MBIn this episode of Amazon Community Updates, we cover effective Amazon ad strategies, the power of storytelling in sales, the risks of focusing ads solely on bestsellers, and Amazon US's new Complementary Product Sets feature. We also explore the expansion of video ad options, enhancements in shopping comparison tools, and the benefits of streamlining PPC campaigns. Discover Amazon's AI initiative for product quality, the complexities of switching to direct trading, and the nuanced relati...
Useful Tips on Bid Management (Jun 3, 2024)
June 03, 2024 15:00 - 19 minutes - 13.4 MBIn this episode, we dive deep into the intricacies of bid management on Amazon. Join us as we discuss the essential aspects of optimizing your bids to maximize ad performance. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design examples. Follow our team. $85 to $117k in 45 days. 2-minute breakdown of what we did. Message George. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design exam...
Amazon Community Updates (May 30, 2024)
May 30, 2024 05:00 - 4 minutes - 2.83 MBJoin us in today's episode of Amazon Community Updates as we dive into the latest strategies and news affecting Amazon sellers. Today's episode covers optimizing bids with inventory levels, boosting sales with Premium A+ Content, immersive shopping with BeyondXR and Lego Friends, avoiding Amazon listing errors, improved navigation UI, converting cart abandoners, updated FBA return policy, enhancing visibility with auto-targeting, tackling cart abandonment, strategic planning for sales gro...
Amazon Community Updates (May 28, 2024)
May 28, 2024 06:00 - 3 minutes - 2.26 MBIn this episode, we have 14 updates for you. Prime Day 2024 profit strategy. Amazon's new returns feature. FBA Analytics for inventory trends. Amazon Ads' new Audiences feature. Simplified SD campaign management. Non-branded search opportunities. Major FBA policy change. Google Ads' Performance Max for Marketplaces. Sponsored Brands ads with reviews. Fit Insights Tool in EU and IN. Product search journey insights. Product Listing Quality tool in Campaign Builder. Alexa's advanced AI upgrade....
Amazon Advertising Strategies Episode 1
May 25, 2024 07:00 - 5 minutes - 3.97 MBIn this first episode of "Amazon Advertising Strategies" we explore essential strategies and innovations in Amazon advertising to boost your visibility, engagement, and profitability. Discover how to: Improve organic rank and reduce PPC costs with effective keyword strategies. Design impactful Sponsored Brands Video (SBV) ads. Target new audience segments with tailored promotions. Utilize Sponsored TV ads for brand awareness. Optimize ad spend by targeting inefficiencies. Leverage Ama...
Optimising Match types can siginifantly enhance Ad performance (May 25, 2024)
May 25, 2024 03:00 - 17 minutes - 11.7 MBJoin Prem and me from Georges Blog as we dive into the world of match types in our latest episode. We discuss their crucial role in ad campaigns and share an intriguing case study on how strategic budget allocation boosted ad performance. Tune in for insights and tips to optimize your own ad strategies! Get a free audit on your account: https://www.georges.blog/audit RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design examples. Follow ou...
Amazon Community Updates (May 23, 2024)
May 23, 2024 07:00 - 3 minutes - 2.17 MBIn today's episode of Amazon Community Updates, we cover Amazon UK's MCF rate increase, optimising Amazon Ads, Prime Day discount strategies, new FBA fees, the latest SB ad design test, "Phantom Splits" issues, enhancing brand stores, DSP RoAS insights, campaign spending optimisation, the Product Opportunity Explorer, disruptions faced by Heather’s Tummy Care, and enabling Manufacturing view in Vendor Central. Tune in for more insights. RESOURCES Read our News Feed. Book an Amazon Advert...
Amazon Community Updates (May 22, 2024)
May 22, 2024 07:00 - 3 minutes - 2.09 MBIn this episode of Amazon Community Updates, we cover the struggles of a long-standing beauty brand, a new AI tool for dog food reviews, tips for enhancing product images, and the impact of viewable impressions on ad effectiveness. We also highlight the increased value of Top of Search ads, the misleading nature of BSR, changes in Sponsored Brand Ads, Prime member benefits affecting pricing, opportunities for Prime Day, new logo requirements for Brand Registry, and the importance of clear ...
Amazon Community Updates (May 21, 2024)
May 21, 2024 06:00 - 3 minutes - 2.3 MBIn this episode of Amazon Community Updates, we highlight Amazon's 7% eCommerce growth, Iams' successful DSP campaign, and the upcoming returns fee starting June 1st. Updates include the benefits of annual vendor negotiations, strategic PPC for high-ticket items, and Amazon's international growth potential. Learn about focused promotions, the crackdown on policy violations, and Europe's vast market potential. Find out how Amazon's AI reduces shipping waste, boosts Prime Day sales with look...
Amazon Community Updates (May 16, 2024)
May 16, 2024 07:00 - 2 minutes - 1.92 MBIn this episode, explore the latest developments on Amazon. We cover effective strategies to improve margins, the impact of Amazon DSP on brand growth, and the potential market transformation with Amazon's expansion into South Africa. Updates also include changes to return fees, new app features, and tips for optimizing your product listings for increased engagement and efficiency. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design exampl...
Amazon Community Updates (May 15, 2024)
May 15, 2024 06:00 - 3 minutes - 2.23 MBIn this episode of Amazon Community Updates, we delve into 1 latest strategic enhancements and tools designed to maximize your presence and profitability on Amazon. From leveraging Helium 10's Market Tracker 360 for improved market share to adopting new advertising formats like vertical videos, we cover essential tactics that can transform your approach. We also discuss the latest updates in AI-powered seller support, advertising optimizations, and the Subscribe & Save program adjustments....
Sponsored TV Ads: Insights and Case Study Analysis (May 9, 2024)
May 09, 2024 05:00 - 16 minutes - 11.3 MBExplore the latest developments in advertising on our podcast episode. Join Prem and Himanshu from Georges Blog as they discuss Amazon's new 'Sponsored TV' ad type. In this episode, we share insights from a recent three-week case study where we tested this new ad format. Tune in to gain valuable insights into the effectiveness of Sponsored TV ads and their potential impact on your advertising strategy. Learn more about the case studies here. RESOURCES Read our News Feed. Book an Amazon A...
Amazon Community Updates (May 2, 2024)
May 02, 2024 07:00 - 3 minutes - 2.34 MBIn this episode of Amazon Community Updates, we dive into the latest strategic shifts and enhancements at Amazon, providing you with concise insights into advertising efficiencies, product presentation innovations, and crucial financial updates. Learn how to optimize your ad spend, enhance product appeal, and navigate new platform features like Keyword Groups and Virtual Bundles. We also discuss the new Returns Processing Fee and its implications for sellers. Tune in to stay informed and...
Amazon Community Updates (April 23, 2024)
April 23, 2024 07:00 - 4 minutes - 3.13 MBIn this episode of "Amazon Community Updates," we cover the latest news from the Amazon marketplace for April 23, 2024. Learn about Amazon DSP's new "Subscribe & Save" lookalike audiences and Amazon Brand Analytics' Customer Lifetime Value insights. Discover why plain colors are winning on Amazon and how Sponsored Brands advertising can drive significant growth. Find out how Liquid IV's launch sold over 10,000 units in 30 days and why maintaining a Net PPM under 40% is crucial for profit. W...
Amazon Community Updates (April 21, 2024)
April 21, 2024 07:00 - 3 minutes - 2.73 MBIn this episode of "Amazon Community Updates," we have 15 insights for Amazon sellers. Learn how a compelling brand story, strategic call-outs on packaging, and color psychology can boost sales. We discuss evolving ad placements, optimizing price-pack architecture, and the benefits of Premium A+ content. Discover the importance of clear product images, explore new goals in Sponsored Brands campaigns, and unlock the potential of FBA. We also share updates on virtual bundles with discoun...
Amazon Community Updates (April 12, 2024)
April 12, 2024 05:00 - 2 minutes - 1.64 MBIn this episode of "Amazon Community Updates," we bring you the latest from Amazon's ever-evolving landscape. Tune in to discover new features being tested in the USA, including the "Customers also search" tool, designed to enhance product discovery. Learn about the enhanced visibility of Virtual Bundles in the UK, stringent new safety standards for dietary supplements, and the importance of using high-quality lifestyle images. We also cover significant strategic shifts from Amazon’s CEO...
Amazon Community Updates (April 04, 2024)
April 04, 2024 08:00 - 2 minutes - 1.65 MBIn today's episode of 'Amazon Community Updates,' we cover essential insights for Amazon sellers, from Prime Day submissions to the latest shifts in FBA fees and ad strategies. Discover how changes in Amazon's search algorithm and Q1 ad spending data could affect your sales strategy. We also touch on policy updates, the advantages of Amazon DSP, Walmart Connect's ad targeting innovations, and key actions for maximizing your Amazon Vendor Services investment. Perfect for both new and seas...
Amazon Community Updates (April 03, 2024)
April 03, 2024 08:00 - 2 minutes - 1.82 MBExplore the latest advancements and strategic changes on Amazon with our newest episode of Amazon Community Updates. In this concise update, we delve into pivotal developments including the introduction of podcast ads through Amazon DSP, significant changes to the Fresh grocery stores' checkout technology, and the launch of Shoppable Basic A+ Content modules. We also cover essential tips on optimizing your advertising strategy, leveraging customer reviews, and managing inventory more eff...
Amazon Community Updates (April 02, 2024)
April 02, 2024 08:00 - 2 minutes - 1.68 MBIn this latest episode of "Amazon Community Updates" (April 2, 2024), we cover the following Amazon updates: - Generative AI's impact on seller competition - New FBA fee policies - Strategies for navigating Amazon's evolving business model - Ad targeting differences between Amazon and Walmart Connect - The EU's new safety regulations and their impact on sellers - Tips for increasing positive reviews - Insights from Amazon's SKU Economics Report - Controversies regarding the buy box a...
Amazon Community Updates (March 30, 2024)
March 31, 2024 02:00 - 2 minutes - 1.94 MBIn this episode of Amazon Community Updates for March 29, 2024, we cover essential updates and strategies for Amazon sellers. New FBA storage strategy, optimizing PPC with a focus on CVR, insights on 'Cart Abandoners', streamlined ASIN targeting, storage fee challenges, keyword ranking issues, ad optimization comparisons between Walmart and Amazon, the effectiveness of product imagery, margin boosting strategies, and the Amazon Vine program. Stay ahead in your Amazon selling game with th...
Amazon Community Updates (March 29, 2024)
March 29, 2024 10:00 - 3 minutes - 2.68 MBIn this episode of Amazon Community Updates, dated March 29, 2024, we bring you a concise roundup of the latest and most significant changes across the Amazon platform. From the essentials of Amazon's growth formula to the crackdown on coupon manipulation and the advent of same-day prescription delivery, we cover a broad spectrum of updates that affect sellers, vendors, and consumers alike. Learn about the strategic importance of high-quality imagery, the evolution of Amazon Advertising, ...
Amazon Community Updates (March 23, 2024)
March 23, 2024 05:00 - 3 minutes - 2.51 MBIn this episode of Amazon Community Updates for March 23, 2024, we delve into the latest strategies and enhancements shaping the Amazon marketplace. Discover how imagery improvements, ad optimization techniques, and effective branding can elevate your product pages, boost click-through rates, and enhance customer engagement. Learn from insights on competing with China, leveraging TikTok Shop ads, and the significance of visual storytelling in capturing the ever-dwindling attention span o...
Amazon Community Updates (March 22, 2024)
March 22, 2024 06:00 - 2 minutes - 1.96 MBIn this episode of Amazon Community Updates for March 21, 2024, we delve into the latest pivotal changes and strategic shifts in the Amazon marketplace. From the introduction of new fees for sellers with low inventory in FBA to Amazon’s strategic pivot towards countering the rise of Chinese e-commerce platforms like Temu and Shein, we cover essential developments affecting sellers and the competitive landscape. We also explore the implications of Amazon's new mobile feature on ad click-t...
Amazon Community Updates (March 21, 2024)
March 21, 2024 08:00 - 4 minutes - 2.92 MBIn this episode of "Amazon Community Updates" dated March 21, 2024, we delve into the latest strategic advancements and changes on the Amazon platform. From the introduction of vertical video ads that double click-through rates to the innovative ad placements for Premium Beauty Brands and the highly anticipated "Easter Deals" event, we cover crucial updates that Amazon sellers and advertisers need to know. We also highlight the significant impact of tagging strategies in Amazon Posts and...
Amazon Community Updates (March 17, 2024)
March 17, 2024 05:00 - 2 minutes - 1.44 MBIn this episode of Amazon Community Updates, we delve into the significant changes and innovations on Amazon as of March 17, 2024. From the introduction of AI-generated images in Sponsored Display ads to the critical issue of rising fees and ad charges consuming a significant portion of seller revenues, we cover a broad spectrum of updates. Highlights include the first-ever Big Spring Sale with exclusive deals for Prime members, important reminders for vendor trade term renewals, fee upd...
Amazon Community Updates (March 15, 2024)
March 15, 2024 05:00 - 4 minutes - 3.34 MBIn this episode of Amazon Community Updates, dated March 15, 2024, we dive into the latest shifts and strategic innovations within Amazon's sprawling marketplace. From the introduction of clickable cards in brand stories that promise to elevate product visibility and sales, to the challenges posed by new FBA inbound placement fees disadvantaging US-based sellers, we cover the spectrum of updates that are reshaping the landscape for sellers and brands. We also examine the underutilized po...
Amazon Community Updates (March 13, 2024)
March 13, 2024 07:00 - 4 minutes - 3.41 MBIn this episode of Amazon Community Updates on March 12, 2024, we explore the latest advancements and strategic changes on Amazon that are shaping the future of online retail. From the introduction of a new system set to replace MYCE for more effective tailored promotions, to the revolutionary interactive video ads enabling real-time shopper engagement, we cover the pivotal updates impacting sellers and shoppers alike. We delve into Amazon's remarkable achievement of delivering packages ...
Amazon Community Updates (March 12, 2024)
March 12, 2024 07:00 - 4 minutes - 2.97 MBIn this episode of Amazon Community Updates for March 12, 2024, we delve into the latest developments and strategic insights crucial for Amazon sellers. From significant changes in freight service pricing by Amazon's AGL to practical tips on sending pallets to FBA, we cover essential updates that impact your selling strategy and logistics. We also explore the future potential of selling by the pallet on Amazon, revealing insider predictions on the growth of pallet-sized consumables. Addi...
Amazon Updates (March 9, 2024)
March 09, 2024 14:00 - 4 minutes - 3.29 MBIn this episode, we delve into the latest developments and strategic insights critical for Amazon sellers, brands, and advertisers. We cover a range of topics from new fee structures and the importance of adjusting pricing strategies, to the introduction of Amazon's Traffic Events API in the EU, and the potential market shift with Chinese retailer Temu entering the fray. We also explore the discontinuation of the MYCE tool, the inefficiencies of Amazon's new logistics routing system, and...
Amazon Updates - March 7, 2024
March 07, 2024 07:00 - 5 minutes - 4.1 MBIn this episode of Amazon Community Updates for March 7, 2024, we navigate through the rapidly evolving landscape of Amazon, highlighting key changes and strategies for sellers and vendors. From Target's bold move into the same-day delivery arena to Amazon's new charges on sellers for operational inefficiencies, we cover a spectrum of updates that affect how you sell, ship, and market your products. We delve into the potential of Amazon's Vendor Flex program, the power of sponsored brand...
Amazon Updates - March 6, 2024
March 06, 2024 07:00 - 4 minutes - 3.17 MBJoin us in this episode of our podcast as we delve into the intricate world of selling on Amazon. From optimizing product listings to navigating legal battles and adapting to fee hikes, we cover a wide range of topics to help sellers thrive in the competitive Amazon marketplace. Tune in as we explore the latest updates, share expert insights, and provide actionable strategies to empower sellers in their journey to success. Whether you're a seasoned seller or just starting out, this epi...
Amazon Updates - March 5, 2024
March 05, 2024 06:00 - 4 minutes - 3.29 MBWe explore the most recent developments from the Amazon globe as of March 5, 2024, in this episode. We cover key tactics and insights to help sellers succeed on the platform, from using the targeting tab to unlock ad success to updating Amazon listings for more sales. Come talk about how crucial it is to comprehend market share, how to handle contentious placement fees, and how to adjust to big changes in the industry like Razor Group's acquisition of Perch. Discover the most recent deve...
Amazon Updates (March 3, 2024)
March 03, 2024 09:00 - 2 minutes - 1.92 MBAmazon Update Round-Up: Friend or Foe? This episode dives into the latest happenings on Amazon. We explore exciting new features like Sponsored Display ads for non-sellers and the "Buy Again" button to boost repeat purchases. But beware, AI listing updates and hefty AGL bond changes require a cautious approach. We also discuss virtual bundles reshaping retail and Amazon's evolving search with product variations. Plus, get the scoop on new advertiser controls and the controversial FBA fe...
Amazon Updates - February 29, 2024
February 29, 2024 07:00 - 6 minutes - 4.59 MBJoin us for the latest episode of the Amazon Community Updates podcast as we delve into crucial strategies and developments shaping the Amazon marketplace as of February 29, 2024. From setting clear marketing goals to mastering PPC campaigns and leveraging data-driven insights, we cover everything you need to stay ahead in the dynamic world of Amazon selling. Tune in for actionable tips and expert analysis to optimize your Amazon business for success. RESOURCES Read our News Feed. Boo...
Amazon Updates - February 28, 2024
February 28, 2024 07:00 - 5 minutes - 3.6 MBIn this episode, we unveil key strategies and updates for Amazon sellers aiming to optimize their performance and growth on the platform. From insights on achieving successful Amazon exits and mastering SEO, to maximizing sales and navigating new advertising features, we cover essential tactics for competitive advantage. Discover how to enhance your listings, leverage advertising for visibility, and strategically plan for business growth on Amazon. Tune in for actionable advice and stay ...
Amazon Updates - February 27, 2024
February 27, 2024 09:00 - 4 minutes - 3.39 MBIn this episode of our podcast, dated February 27, 2024, we delve into the latest updates and strategies on Amazon, designed to help sellers and brands maximize their presence and performance on the platform. From discussing the real value of New-to-Brand metrics and the transformative power of Customer Review Insights to exploring real-time bid adjustments and strategies for increasing click-through rates, we cover a wide range of topics crucial for Amazon success. We also discuss the i...
Amazon Updates - February 24, 2024
February 24, 2024 04:00 - 5 minutes - 3.86 MBIn this episode, we delve into the "Amazon Updates: February 24, 2024," covering critical changes affecting sellers and brands on Amazon. From the introduction of colour psychology in product listings to strategic shifts like the monetization of social posts and the launch of a new fashion try-on feature, we explore how these updates are set to reshape the Amazon selling landscape. We also tackle the latest algorithm changes, the importance of product variations, and strategies to boost sa...
Amazon Updates - February 22, 2024
February 22, 2024 07:00 - 5 minutes - 3.91 MBIn today's episode, we dissect the latest Amazon updates as of February 22, 2024, essential for sellers and brands. From strategic advertising tips, new fee introductions, to the power of video content, we cover crucial insights to navigate Amazon's dynamic marketplace successfully. Tune in for expert advice on optimizing your selling strategy and staying competitive. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design examples. Follow o...
Amazon Updates - January 3, 2024
January 03, 2024 11:00 - 2 minutes - 1.64 MBThis episode covers everything from optimizing PPC campaigns and leveraging New-to-Brand metrics to understanding the future of private labelling and enhancing sales with A+ content. Discover how to increase your margins, set your ads for success, and navigate the evolving e-commerce landscape. Tune in for valuable insights and practical tips to thrive on Amazon in 2024. RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon design examples. Follow...
Amazon Updates - December 28, 2023
December 28, 2023 03:00 - 2 minutes - 1.7 MBDiscover Amazon's latest enhancements in our newest episode, where we delve into the updated FBA Partnered Carrier Program, the revolutionary pricing automation tool, and the significant shifts in Amazon's vendor business. We also explore AMC's new strategic playbooks and share essential tips for managing ads across large catalogs. Plus, we diagnose common reasons why products fail to sell and recap Amazon's 2023 e-commerce updates. Join us for a comprehensive guide to navigating these chang...
Amazon Updates - December 26, 2023
December 26, 2023 04:00 - 2 minutes - 1.58 MBOur concise podcast covers key tactics for Amazon sellers, from strategic bid adjustments and video content to AI integration and new fee structures. Get ahead with actionable insights and adapt to the dynamic Amazon marketplace. Ideal for sellers aiming for success and profitability in the new year. Subscribe: https://georgesblog.beehiiv.com/ Read our News feed: https://blog.georges.blog/feed RESOURCES Read our News Feed. Book an Amazon Advertising audit. Follow me on Twitter. Amazon ...
Amazon Updates - December 19, 2023
December 19, 2023 03:00 - 3 minutes - 2.16 MBIn this episode, we explore a series of strategic updates in the digital marketplace, with a special focus on Amazon’s new features and Walmart’s competitive edge. We discuss the launch of Sponsored Display Storefront, the importance of A/B testing for Brand Stories, and the implications of Amazon’s navigation changes. We also delve into the significance of full-funnel marketing for 2024, smart advertising expenditure, and the ongoing cloud services investigation in the UK. Additionally, we ...