Run a Profitable Gym
997 episodes - English - Latest episode: 11 days ago - ★★★★★ - 61 ratingsRun a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.
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Episodes
Clarity for Gym Owners: 6 Things to Do Right Now
March 18, 2021 04:00 - 24 minutes - 17 MBYour bookshelf is full of business books. You listen to all the podcasts and join all the right groups on social media. So why aren't you making more money? You don't need more knowledge, you need clarity. You need to know what to do right now. Start by getting off Facebook and taking action in these six core areas of your business. Links: Level Method Two-Brain Affinity Marketing guide Free Tools Two-Brain Programming "Gym Owners Handbook" Timeline: 1:44 – Your problem isn’t lack of...
Retention Trumps Marketing in Gyms—Every Damn Time
March 15, 2021 04:00 - 17 minutes - 12.3 MBWhy did you get into the fitness business? It probably wasn't to spend all day marketing and worrying about sales. But that's what you'll be doing if you don't prioritize retention. Join Chris Cooper for a fireside chat on why retention is more important than marketing—and how you can improve it. Links: Gym Lead Machine Microgym Myths: The Market Chases Excellence Two-Brain RampUp Program Two-Brain Affinity Marketing guide Incite Tax: Profit First for Microgyms Gym Owners United Gym Ow...
Working With a Spouse: The Secrets to Ending the Stress
March 11, 2021 05:00 - 30 minutes - 21 MBRunning a business with your significant other can be awesome and inspiring while also being stressful and demanding. You see each other all day. You talk shop all day. Pretty soon, work problems become home problems and vice versa—and you can't even go home and vent to your spouse! Two-Brain fitness-business mentor Kenny Markwardt gets it. He runs Sandpoint Strength and Conditioning with his wife Jenn, and the two have had their fair share of ups and downs. Here, Kenny shares his hard-w...
Lockdown Leader: How U.K. Gym Added and Retained Members
March 08, 2021 05:00 - 35 minutes - 24.2 MBGareth Wayt, owner of Second City Fitness in the United Kingdom, has been through three lockdowns since the start of the COVID-19 pandemic. The gym is still in that third lockdown, yet now, their retention, average revenue per member, and life-time value are all higher than ever. Here's what Gareth and co-owners did to make their business even stronger during the pandemic. Links: Second City Fitness Level Method Forever Fierce "Help First" Free Tools Gym Owners United Timeline: 2:01 –...
Literally Make Money in Staff Meetings (This Actually Works!)
March 04, 2021 05:00 - 42 minutes - 29.4 MBStaff meetings are such a hassle. They're hard to schedule, nothing really gets done and they usually end in arguments. Sound about right? But what if they weren't a waste of time? What if you could use them to get your staff members to take action and even increase revenue right then and there? That's what staff meetings are like at 416 Fitness Club. Here, owner and Two-Brain Business mentor Dan Visentin explains how it's done. Links: 416 Fitness Club "Actionable Staff Meetings: Build...
Overwhelmed? Here’s What to Do Today to Grow Your Gym
March 01, 2021 05:00 - 15 minutes - 10.4 MBYou're busy. You've got tons of ideas—what about this new marketing technique? This new speciality-class idea?—but day-to-day tasks keep getting in the way. By the time your head hits the pillow each night, it feels like you spent the day treading water at best and trying not to drown at worst. Here's how to swim—how to focus and prioritize to move your business forward. Links: The Microgym Model: 2021 Take the Founder, Farmer, Tinker, Thief test The State of the Industry Report Arbox ...
Nutrition Challenges Are Dead—Here's What Replaced Them
February 25, 2021 05:00 - 21 minutes - 15 MBNutrition challenges are quick fixes that don't deliver long-term results—for your clients or your business. Kickstarts, on the other hand, are designed for ongoing progress. When Lindsey VanShoyck swapped the word "challenge" for "kickstart"—and made sure participants understood it was just the beginning of long-term change—she doubled the program's front-end revenue. The change also generated 75% more conversions to ongoing nutrition coaching afterward. Tune in to learn why kickstarts wo...
High Average Revenue Per Member in a Low-Priced Market
February 22, 2021 09:00 - 39 minutes - 26.8 MBA gym owner in Atlanta once told Chris Cooper it was impossible to sell CrossFit in his area for more than $79 a month. Why? The market was saturated, and the only way for gyms to differentiate themselves was to be cheaper than the next guy. But that strategy doesn't keep the lights on for long. Here, CrossFit South Cobb owner and Atlanta microgym-industry leader Miles Davis explains how to get out of the price war and set your gym apart while also high-value services that are good for you...
Stellar Staffing: Owner Gets COVID, Gym Marches On
February 18, 2021 05:00 - 34 minutes - 23.5 MBWhat would happen to your gym if you got COVID-19 tomorrow? Would you have to cancel two weeks of classes and pump the brakes on your business? At Live Active Charlotte, it was just business as usual when owner Brian Strump tested positive. That's because his gym was already equipped to keep on running whether he's there or not. How? It all comes down to skilled staff members who are in it for the long haul. Here, Brian shares how he cultivates long-term staff with the passion, autonomy a...
Revenue Secrets: Personal Training and All-In Customer Care
February 15, 2021 05:00 - 31 minutes - 22 MBKaren Hazelton never thought anyone would pay $300 for a gym membership. She could hardly believe people would pay the $140 she was charging—that is, until she joined the Two-Brain family. After overhauling her systems and prioritizing helping first by prescribing exactly what her clients need to reach their goals, Karen is now pulling an average revenue per member around the $300 mark. Here's how she changed her mindset and started selling more high-value services. Links: Telos Streng...
How to Coach an Amazing Group Fitness Class
February 11, 2021 05:00 - 40 minutes - 28 MBWhat does it take to be a world-class coach? Tons of technical knowledge? Lots of certifications? Those things might make you good at correcting movement, but they're not the key to exceptional coaching. Here, Two-Brain Coaching mentor Shawn McQueen explains what is. Links: Railroad CrossFit Two-Brain Coaching AGuard Gym Lead Machine Gym Owners Handbook Contact: [email protected] Timeline: 2:49 – What does a great coach look like? 6:43 – Why you still need to rehearse. 8...
Using “Hybrid” Packages to Increase Average Revenue Per Member
February 08, 2021 05:00 - 33 minutes - 22.7 MBBrian Zimmerman's ARM (average revenue per member, per month) is more then $300—and those are lockdown numbers. What's his secret? He does a lot of cool stuff, but perhaps the most effective for boosting ARM while getting clients results is his hybrid package: a combination of group classes and personal training designed to give clients the best of both worlds. Here's how it works. Links: Forever Fierce Two-Brain Programming "How to Run Specialty Courses Every Day of the Year" Free To...
From $70 to $284 Per Member: Storm Strout's Revenue Revolution
February 04, 2021 05:00 - 38 minutes - 26.6 MBWhen Storm Strout first opened his gym, he charged $70 a month. Today, that's what he charges for one hour of private coaching. By offering a menu of high-value services including private training, private nutrition coaching and specialty classes, he's also notched an ARM—average revenue per member, per month—of $284. Don't think it's possible? He didn't either, at first. Learn how he made the shift in this episode of Two-Brain Radio. Links: Veneration Two-Brain Programming Incite Tax: ...
"Stop Doing That!"—How to Give Feedback at Your Microgym
February 01, 2021 05:00 - 35 minutes - 24.1 MBHow do you tell a staff member he or she is doing something wrong without getting into an argument? It's all about establishing a feedback culture, says Per Mattson, Certified Two-Brain mentor. When you clearly communicate how constructive feedback helps improve the business and makes everyone better, staff members will be more open to receiving—and giving—it. Here's how to do it. Links: Two-Brain Programming Building a Feedback Culture Two-Brain Business February Regional Event When...
Fifty Years of Fitness Knowledge: Jim Adams and Chris Cooper
January 28, 2021 05:00 - 36 minutes - 25 MBJim Adams knows a few things about the fitness business—after all, he's been in it for more than 30 years. He's been a personal trainer in big-box gyms and he's opened his own studio. He's worn all the hats of his business and he's learned how to hire and develop a great team. He's also the founder and host of the Masters in Fitness Business Podcast, where he speaks with successful fitness entrepreneurs. In this episode, Chris picks Jim's brain on everything from the lessons he's learned d...
Gym Owners Handbook: What You'll Learn
January 25, 2021 05:00 - 14 minutes - 10.3 MBIn Chris Cooper's new book, "Gym Owners Handbook," he writes all about the 400-plus things you need to do to grow your gym and achieve freedom of time and money. In this podcast, he'll tell you how to do each of those things. Here, Coop starts by teaching you how to measure success in your business, explaining the six areas of excellence you need to develop and how to develop them by tacking actionable steps laid out for you on the Two-Brain Roadmap. Links: Get your copy of "Gym Owners ...
The Microgym Model: 2021
January 21, 2021 05:00 - 49 minutes - 34.1 MBHow many clients does a microgym owner need to be successful? How does he or she find them? And how do operations change as client base grows? The answers are in the data. Here, Chris Cooper pulls important numbers from Two-Brain's State of the Industry Guide—like how many clients gyms have and how profitable those gyms are—and explains how they're connected. If you're wondering why you're stuck at 100 clients—or why you've got 300 but aren't making any money—you won't want to miss this ...
Two-Brain Coaching First Degree: Good to Great
January 18, 2021 05:00 - 38 minutes - 26.8 MBThe best coaches know they need coaches, too. Mike Watson is one of those coaches. As a mentor for Two-Brain Coaching's First Degree course, he helps new and veteran coaches grow as trainers and develop their careers, whether that looks like personal training, group-fitness coaching, nutrition coaching, mindset coaching or something else. He joined Two-Brain Coaching co-founder Josh Martin to talk in detail about the program and how coaches and gym owners can benefit from it. Links: Two...
Two-Brain Programming: How to Save Time and Money
January 14, 2021 05:00 - 29 minutes - 20.3 MBThe gyms that had the best retention during lockdown were the ones that customized group programming to every client's needs—and if they keep doing that, they'll continue to be successful long after the COVID crisis is over. But customization is a lot of work. That's where Two-Brain Programming comes in: to help gym owners deliver excellent, customized service while saving time and money. A Two-Brain Programming membership comes with in-person and remote programming tracks, each with brie...
Five-Figure Clients: How CrossFit MASS Does It
January 11, 2021 05:00 - 30 minutes - 20.6 MBThe average long-term value of a client at CrossFit MASS is over $10,000. So what's owner Joe Venuti's secret? Is it about rates? Specialty programs? Sales wizardry? And how does he plan to keep that number high? Mike Warkentin digs in with all those questions and more in this episode of Two-Brain Radio. Links: CrossFit Mass Incite Tax: Profit First for Microgyms Driven Nutrition The State of the Industry 2020 Timeline: 2:28 – Where does high LTV come from? 4:04 – Factoring in ARM a...
Long-Term Value: What If Every Client Spent $10,000 in Your Gym?
January 07, 2021 05:00 - 35 minutes - 24.2 MBYou've heard of ARM (average revenue per member) and LEG (length of engagement), but what do you know about LTV—lifetime value? Lifetime value is just what it sounds like: how much a client pays you over the course of their entire relationship with your business. And at Chalkline CrossFit in California, it was over $9,000 per client in October. Here's how owner Emily Cabral achieved such a high number and why LTV is an important figure to track. Links: Chalkline CrossFit Gym Lead Machine...
The Future of Coaching
January 04, 2021 05:00 - 31 minutes - 21.8 MBThe COVID crisis fast-tracked the evolution of the fitness industry, but it's about more than online coaching. The gyms that retained the most clients were the ones whose coaches had the deepest relationships with those clients—and that means teaching more than exercise. That's why Two-Brain Coaching teaches the SEMM model: Sleep, eat, move, manage. World-class coaches help their clients with all four pillars because that's what will get them the best results. Here, Two-Brain Coaching's Jo...
Common Characteristics of the World’s Top Gym Owners
December 31, 2020 05:00 - 36 minutes - 24.8 MBCertified Two-Brain Mentor Josh Price has mentored some of the best gym owners in the business—including four of this year’s Two-Brain Award winners. Here’s what they have in common, how they’ve become so good at what they do and tactics you can use to level up your game in 2021. Links: When No One Sees Your Vision (and It’s all Your Fault) How to Be a Better Leader in 2021 The State of the Industry The Big Win: When Your Gym Supports Your Lifestyle Sinking Ship to Rocket Ship: How Brando...
The State of the Fitness Industry: 2020
December 28, 2020 05:00 - 1 hour - 71.4 MBThere's never been a resource like this before. Eighty-four pages of data-backed information on the state of the fitness industry, including: The types of gyms that are the most profitable. Where the most profitable gyms get the bulk of their revenue. How much gyms are paying their employees. How many gyms had to fire staff during COVID. Most gyms’ typical lead costs. How many gym owners are considering selling their businesses. And more. Download it for free and follow along as Chr...
How to Be a Better Leader in 2021
December 21, 2020 05:00 - 36 minutes - 24.9 MBIf you're a gym owner, you're also a leader—whether you like it or not. You set the example for your staff and members, and how well you lead has a direct correlation to how well your business performs. But what does good leadership look like? And can you get better at it if it doesn't come naturally? Here, certified Two-Brain mentor and gym owner Anastasia Bennett shares five characteristics of great leaders and how to develop them. Links: WOF Strength and Conditioning Wodify Forever F...
Net Owner Benefit: Tips From Two-Brain’s Top Earners
December 17, 2020 05:00 - 30 minutes - 20.8 MBOskar Johed and business partner Karl Solberg have some of the best Net Owner Benefit numbers in the Two-Brain family. That means their business is working to their benefit and providing things like good salaries, dividends, pension plans, life insurance and more. But you don't get a high Net Owner Benefit by accident. The owners of CrossFit Medis in Sweden are now reaping the benefit of years of careful decision-making that has made their business profitable. Tune in to learn what Oskar...
Why Everyone Shows up for Free Intros With Pep Leppers
December 14, 2020 05:00 - 46 minutes - 31.9 MBIn September, Pep Leppers got 40 leads. All of them booked appointments, 39 showed up and 28 of them bought something. You could call it a lucky month, but he's maintained those numbers—a set rate of 30-40, a 95 percent show rate and a 70-80 percent close rate—ever since. Learn how he does it and how you can improve your gym's set, show and close rates in this episode. Links: All Round CrossFit Arbox AGuard Free Tools Timeline: 1:37 – The history of Pep’s metrics. 2:52 – Where do his ...
From Macros to Habits: Evolving Nutrition Coaching
December 10, 2020 05:00 - 30 minutes - 21.3 MBAfter Jen Broxterman switched her nutrition-coaching program from a macros-based method to a habits-based method, her revenue increased from $40,000 a year to $150,000. When Lindsey VanSchoyck made the switch, hers went from $56,000 to $116,000—and her length of engagement went from three or four months to almost a year. Here’s how you can get the same results. Links: Two-Brain Coaching Take the Two-Brain Coaching Nutrition Course Gym Lead Machine Free Tools Timeline: 2:16 – Habits-based...
Eco-Challenge Fiji: Leadership Lessons From the “World’s Toughest Race”
December 07, 2020 05:00 - 18 minutes - 12.9 MBSome of the toughest lessons about leadership Ashley Haun learned in an ocean storm. The co-owner of Nika Athletics was a contestant on Eco-Challenge Fiji, a 10-day expedition race and TV show. During the race, Ashley and her team had to sail an ancient sailboat with no wind, climb a volcano in the dead of night and more. It was a grueling physical test—and a great lesson in leadership. Here's what the ordeal taught Ashley about running a business. Links: Wodify Incite Tax: Profit First ...
Sales Secrets: Leads Leader Logs 75 Percent Close Rate
December 03, 2020 05:00 - 50 minutes - 34.9 MBIt's exciting to get lots of leads, but what really matters is how many of them show up—and how many buy. Matt Andrus, owner of Sequoia Fitness in Oakland, California, closed 75% of his leads in September. In this episode, he shares how he does it. Tune in to learn his approach to advertising, lead nurture and sales—and how he builds trust with potential new clients. Links Sequoia Fitness Incite Tax: Profit First for Microgyms Two-Brain Coaching The Surge: Why Some Gyms are Thriving Afte...
Creating a Culture of Care at Your Gym
November 30, 2020 05:00 - 23 minutes - 16.1 MBMolly Kieland owns Fuelhouse Gym in Seattle, Washington, and she's the winner of Two-Brain's Gym of the Year: Right Brain award for awesome gym culture. But it takes more than good feelings to win that award; you've got to have the numbers to back it up. Here, Molly joins Tiffy Thompson to talk about how she maintained a strong culture at her gym during the COVID crisis and how she maintained profitability throughout—including increasing monthly personal-training revenue from $6,000 to $...
Chris Cooper’s Top Lessons of 2020
November 26, 2020 05:00 - 15 minutes - 10.7 MBIt's been a hard year—for many gym owners, the hardest they've ever endured. But it's also been filled with opportunities to learn, to become anti-fragile and to fast-track evolution. Gym owners who've made it this far have left the pond and now swim in an ocean of opportunity. So don't let the hardship you endured this year go to waste. Learn from it and get stronger. Here are the top 10 lessons Chris Cooper learned. Links: Two-Brain Coaching Driven Nutrition Free Tools Pre-order Coop's...
How Online Nutrition Coaching Helps Clients and Businesses
November 23, 2020 05:00 - 40 minutes - 27.8 MBGyms across the world are facing second shutdowns as the COVID-19 pandemic continues to ravage. If that's you, and you're worried about the health of your business and your clients, you need to listen to this episode. Jen Broxterman is a registered dietician, the founder of Nutrition Rx, a gym owner and co-developer of a new Two-Brain Coaching online nutrition coaching course that will get you up and running with a new revenue source in a month or less. Tune in to learn how it works and ...
Top Books of 2020 for Gym Owners
November 19, 2020 05:00 - 19 minutes - 13.6 MBChris Cooper used to ask his mentors what they were reading; now, he asks them, "What book have you read five times?" A side effect of the COVID crisis meant fewer books were published in 2019, but that's OK. A book doesn't have to be new to be great. Here are Chris's top reads of 2020. Links: Arbox AGuard Free Tools Preorder Chris' new book Timeline: 00:41 – The milkshake revelation. 6:08 – “All Marketers Are Liars” 7:13 – The 75 Hard Challenge 8:20 – “Business Secrets From the Bi...
The Secrets of Incredible Staff Development
November 16, 2020 05:00 - 21 minutes - 14.6 MBWhen the COVID pandemic hit, many gym owners had to let staff members go or stop paying them. Jared Byczko of NapTown Fitness promoted staff members instead, creating new C-suite level positions in the middle of lockdown. It's just one of many reasons why he earned Two-Brain's Coach Education Award, given to gym owners who've created such a strong business that it supports not only the owners and their families but provides solid careers for staff, too. Tune in to learn how Jared and his b...
$314 Average Revenue Per Member—How Jennifer Dawson Did It
November 12, 2020 05:00 - 41 minutes - 28.4 MBThink having 500 members will make your gym profitable? It depends on how much each of those members is paying you—and if you have 500 members, chances are they're not paying much. Microgyms don't become profitable by selling discounted services—group training—in bulk. They become profitable by selling high-value services to the right clients and increasing their ARM (average revenue per member). Northglenn Health & Fitness has an ARM of $314 per member—even during COVID. Tune in to lear...
The Fired Client Rebellion and the Comeback of the Year
November 09, 2020 05:00 - 21 minutes - 14.6 MBPhil Kniep has dealt with many of the same problems most gym owners have: Bad partners, weed clients and COVID. But what sets him apart is how he handled them. Shortly after taking sole ownership of CrossFit Lincoln, he made the tough call to dismiss some clients who were causing problems. Twenty other members left with them. With the help of his mentor, he and his wife rebuilt the membership according to their new vision—and then COVID hit. But while other gyms shuttered their doors, Cr...
How to Fix the Weak Links in Your Marketing Chain
November 05, 2020 05:00 - 57 minutes - 39.3 MBGym owners: What does your marketing process look like? Do you just toss out some ads and hope for the best? Maybe you're more sophisticated and you've got automations set up to chase after leads. Guess what? That's still not enough. Here, marketing expert Mateo Lopez breaks down the points of performance for the kind of marketing chain that ends in more sales closed. Links: Incite Tax: Profit First for Microgyms Forever Fierce Gym Lead Machine StoryBrand: Can It Help You Acquire More ...
When Your Clients Want to Tell the World About You
November 02, 2020 05:00 - 13 minutes - 9.25 MBGym ownership can feel like a thankless job at times. No one sees all the late nights, early mornings, blood, sweat and tears you put into your business. That's why Two-Brain Business' Clients' Choice Award is so meaningful. It's more than a trophy. It's a signal from your clients that you're doing things right and that they appreciate you. The 2020 Clients' Choice award winner is Nick Seabock, owner of Off the Grid CrossFit in New Jersey. Links: CrossFit Off the Grid Arbox Driven Nutri...
Retention Secrets From a Length-of-Engagement Leader
October 29, 2020 04:00 - 35 minutes - 24.1 MBThe average length of engagement—the average amount of time a member sticks around—for most gyms is 7.8 months. At CrossFit Moncton, it's 4.5 years. CrossFit Moncton owner Kevin Wood joined Mike Warkentin to share how he gets his members to stay for so long. It's about actually caring about your members, he said, and following that care up with action. Tune in for some actionable advice you can implement today to figure out exactly when and why your members leave, how to stop those leaks ...
Consistent 30% Profit Margins: How Mike Collette Does It
October 26, 2020 04:00 - 33 minutes - 23.2 MBMike Collette had just split from his business partner, gotten married, bought a house and gotten a dog—then COVID hit. Six months later, his gym is not only still standing but is also turning a 30% profit—likely because of how well Mike was running his business before the crisis. Learn how he did it—and why he earned Two-Brain's Left Brain Gym of the Year Award—here. Links: Prototype Training Systems AGuard Wodify Gym Owners United Timeline: 00:27 – All about the Left Brain Gym of th...
Growth in Lockdown: Australian Gym Owner Adds Clients, Revenue
October 22, 2020 04:00 - 49 minutes - 34.3 MBAustralians have faced some of the most severe COVID lockdown restrictions in the world: Evening curfews. Travel restricted to a 5-kilometer radius from home. Multiple total shutdowns. The severity of the restrictions has many Australian gyms hanging by a thread. But not Tribe MVMNT. Despite these extreme challenges, gym owner James Mawson says his gym has actually grown. Revenue and membership are both up, and he's even planning on opening a second location soon. But he didn't just get...
Sinking Ship to Rocket Ship: How Brandon Evans Did It
October 19, 2020 04:00 - 23 minutes - 15.9 MBBefore Brandon Evans started mentorship with Two-Brain Business, his gym, Heart and Hustle Fitness, was operating at a $7k deficit each month. Within four months of joining Two-Brain, the gym was back in the black. Here, Brandon shares some of the key lessons that have helped him shed the debt and stress and move into a true CEO role—and toward his Perfect Day. Links: Heart and Hustle Fitness Driven Nutrition Forever Fierce Gym Owners United Timeline: 00:26 – The Future Star award. 2:4...
Systems Aren’t Sexy—But You Absolutely Need Them to Succeed
October 15, 2020 04:00 - 14 minutes - 10.2 MBCould your gym survive without you? Not just for a weekend getaway, but for the long haul? If you don't have systems in place, the answer is "probably not." Without systems in place, everything falls to you, from cleaning the bathrooms to closing sales. And although your ego might like that, it doesn't work in real life. Here's Chris Cooper on the least sexy—but most critical—aspect of gym ownership. Links: Gym Lead Machine Incite Tax: Profit First for Microgyms Free Tools Timeline: 2...
The Big Win: When Your Gym Supports Your Lifestyle
October 12, 2020 04:00 - 26 minutes - 18.1 MBAt Two-Brain Business, our goal is to make a million entrepreneurs wealthy. We define wealth as freedom of time and finances, and that's exactly what Andrew and Mary Boimila have achieved. Andrew and Mary are the winners of the sought-after Two-Brain Owner Lifestyle Award. They've demonstrated they can take time away from their business—and still get paid—while the business runs itself. They set clear goals for themselves and their business, and they achieved them. Here's how they did it. ...
11 Things We Learned From COVID (The Fitness Industry's New Normal)
October 08, 2020 04:00 - 32 minutes - 22.2 MB"Never miss a crisis." Why? Because every crisis is an opportunity, whether it's to learn, improve or even start all over. Here, Two-Brain founder Chris Cooper shares the lessons he's learned from the COVID crisis—lessons that can help you become antifragile and emerge from this pandemic stronger than ever. Links: Forever Fierce Wodify Contact: [email protected] Timeline: 3:03 – What the data says about gyms and the COVID crisis. 6:40 – Watch out for false gurus. 8:48 – Th...
Meal Prep Tips From Michelle Vodrazka
October 05, 2020 04:00 - 23 minutes - 16.4 MBGood nutrition is key to getting results for your clients, and prepping meals ahead of time is a great way to keep them on track. But how do you get them to do it? Fitness expert and author Michelle Vodrazka joined Tiffy Thompson to talk about how to make meal prep easy and accessible for your clients. You'll learn how to get your clients started meal prepping for the week as well as great tips and tricks for keeping it fun and simple so they'll stay in the kitchen and away from the driv...
Jeff and Mikki Martin: What’s Best for Kids?
October 01, 2020 08:00 - 40 minutes - 28 MBCOVID has hit kids' fitness bad. No more gym class. No more sports. No more recess. Meanwhile, parents are dealing with increasingly antsy children forced to spend hours each day trying to pay attention to Zoom classes. But there's another option—your gym. If your gym is open, you have the perfect opportunity to help kids get the physical activity they need while also expanding your business. Jeff and Mikki Martin are the founders of the Brand X Method, the industry's premier youth coac...
Jeff and Mikki Martin: What’s Best for Kids?
October 01, 2020 08:00 - 40 minutes - 28 MBCOVID has hit kids' fitness bad. No more gym class. No more sports. No more recess. Meanwhile, parents are dealing with increasingly antsy children forced to spend hours each day trying to pay attention to Zoom classes. But there's another option—your gym. If your gym is open, you have the perfect opportunity to help kids get the physical activity they need while also expanding your business. Jeff and Mikki Martin are the founders of the Brand X Method, the industry's premier youth coac...
New Hire to Gym Buyer With Jeff Burlingame
September 28, 2020 04:00 - 45 minutes - 31.6 MBStaffing a gym is tough. Some employees underperform. Others are highly qualified but underpaid. Both situations lead to churn and leave you, the owner, drowning in work and unable to move your business forward. But what if you could do things differently? By taking a mentorship approach to staffing and helping your team members become intrapreneurs in your business, you can give them sustainable, satisfying careers while simultaneously strengthening your business and moving toward your Pe...