Heads Up Adviser artwork

Heads Up Adviser

158 episodes - English - Latest episode: 5 months ago - ★★★★★ - 29 ratings

Heads Up Adviser is a weekly show for top-performing insurance brokers who constantly improve their sales and marketing skills. Show hosts - John Sbrocco and Craig Lack share real-life stories, answer your questions and help you shorten your learning curve. Subscribe to the Heads Up Adviser Show today! http://headsupadviser.com/

Marketing Business Education Self-Improvement healthcare broker insurance agent heads up adviser craig lack john sbrocco self-funding
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Episodes

9.1% Inflation Rate: What Now?

July 18, 2022 14:32 - 39 minutes - 36.6 MB

Show sponsor - Virtue Health - the Stop-Loss Purchasing Consortium that allows you to share risk. You're joining a group of like-minded employers that are binding by the same risk-management strategies. Get your 30 minutes with John Sbrocco and Crystal Hoarau >>  CLICK HERE ----- 9.1% inflation rate. Probably the most "Googled" number today. There's another interesting number that almost no one pays attention to - inflation has surged most since November 1981... So if history repeats it...

THE FOLLOW-UP: how to revive last year's prospects.

July 11, 2022 13:19 - 28 minutes - 25.8 MB

Show sponsor - Virtue Health - the Stop-Loss Purchasing Consortium that allows you to share risk. You're joining a group of like-minded employers that are binding by the same risk-management strategies. Get your 30 minutes with John Sbrocco and Crystal Hoarau >>  CLICK HERE   Don't feel like cold-calling lately? Here's an idea: let's pull the list of prospects you pitched last year. The ones you never called back after they stated they're planning to continue doing business with the incum...

Motivation Is A Muscle

July 04, 2022 13:02 - 29 minutes - 26.7 MB

Reserve your seat at Virtue Health Stop-Loss Webinar Date / Time: Tuesday, July 5 @ 2 pm EST. Only 39 seats left >> CLICK HERE You make goals to close 20+ clients… but then you procrastinate. You write a to-do list that includes daily cold calls, publishing articles every week, and creating a marketing campaign… but then you don't follow through. And this happens again and again and again. Seriously, what's the problem? Why are brokers so good at thinking of what to do but so terrible at ...

Summer Prospecting Strategies For Brokers

June 27, 2022 15:00 - 34 minutes - 31.8 MB

Reserve your seat at Virtue Health Stop-Loss Webinar Date / Time: Tuesday, July 5 @ 2 pm EST. Only 39 seats left >> CLICK HERE   Summertime. And the livin' is easy... This is what the next two-three months will look like for most brokers - including the incumbents.   Of course, they will justify it with the BS stories that C-level executives often ghost brokers, cancel meetings, and don't have time to deal with healthcare plans before Q3/Q4.   Top-performers want their competitors to ...

Why Traditional Stop-Loss Fails Your Prospects And Your Brokerage

June 20, 2022 15:50 - 31 minutes - 29.1 MB

SHOW SPONSOR - VIRTUE ALLIANCE. Reserve your seat at the next Virtue Alliance webinar: "Why Traditional Stop-Loss Fails SMBs And Gets Brokers Fired." >>  CLICK HERE   Discover The Virtue Health Consortium - A New Way To Self-Funding. Arrange a one-on-one call with John Sbrocco  CLICK HERE TO CLAIM YOUR SESSION Business owners don't expect strategy planning discussions from healthcare brokers until September, if ever. Usually, the pitch resembles - look what we have, what we can do, and how...

Hide And Seek With Insurance Profits: How Insurance Companies And HMOs Hide Profits Of SME Sector

June 13, 2022 08:26 - 30 minutes - 28 MB

Show sponsor www.virtuealliance.com - discover how to convert Fully Insured prospects into Self-Funding. Get a long-term solution for a long-term strategy.   The CEOs of America’s seven largest publicly traded health insurance companies cumulatively earned more than $283 million in 2021 — by far the most of any year in the past decade.   Yet, every year most small-to-medium sector companies receive a compelling explanation as to why their plan was unprofitable for the insurer, followed b...

The Great Resignation

June 06, 2022 14:02 - 29 minutes - 67.5 MB

Sign up for the Virtue Health Consortium webinar  Date / Time: Tuesday, Jun 7 @ 2 PM EASTERN TIME https://virtuealliance.com/why-traditional-stop-loss-fails-smbs-gets-brokers-fired/ The number of voluntary separations, or quits, currently equal 4.4 million. That means 1.9 openings for every unemployed American, according to Bloomberg. By impacting the entire job market, this problem stays on top of the mind of CEOs, CFOs, and HRs.   Should this topic be part of every prospecting call you ...

Disqualifying Meeting With A Prospect

May 30, 2022 13:06 - 36 minutes - 82.7 MB

Kobe Bryant once said: "A lot of people say they want to be great, but they're not willing to make the sacrifices necessary to achieve greatness." So what does it take to become a great, fearless closer in the brokerage business that views pressure as a new opportunity and knows how to grow their book of business in any market condition?  The same thing top athletes do to become champions. You've got to make the moves that no one expects from you - neither your competitors nor your prospec...

Toughen Up! - How To Get Comfortable With Uncomfortable Conversations

May 23, 2022 07:16 - 43 minutes - 99.9 MB

What breathes dread into more healthcare brokers than almost any other process in their business?  Facilitating uncomfortable conversations.  Oddly enough, most conversations that are followed by the sale ARE uncomfortable. And if you want to increase your book of business this year, you should make them part of your daily routine.  How do you do that? We'll tell you in a minute...  TUNE IN for the weekly episode of the Heads Up Adviser Show: "TOUGHEN UP: HOW TO GET COMFORTABLE WITH UNCO...

Market Crash: How Can Brokers Prepare

May 16, 2022 14:44 - 36 minutes - 82.7 MB

"Crisis comes later than you predict it, but earlier than you expect it."    The inflation soars to a 40-year high, consumer confidence dips, and the Federal Reserve looks on track to hike rates at the fastest pace since 2005... The U.S. economy may have just staged its fastest recovery from a recession in history — a notable feat after a crisis as catastrophic as the coronavirus pandemic — but that rebound hasn’t stopped forecasters, investors, and consumers alike from fearing that anoth...

Riches Are In The Niches

May 09, 2022 17:16 - 25 minutes - 58.6 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding. Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK  2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk  3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C  4. Subscribe on Youtube https://bit.ly/2QVutkY  5. Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk   If everybody is doing it one way, there's a good chance you can find your niche by going exactly in...

Find Your Niche - For Insurance Brokers

May 09, 2022 17:16 - 25 minutes - 58.6 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding. Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK  2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk  3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C  4. Subscribe on Youtube https://bit.ly/2QVutkY  5. Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk   If everybody is doing it one way, there's a good chance you can find your niche by going exactly in...

How Productive Brokers Prepare For Meetings

May 02, 2022 19:39 - 34 minutes - 79.4 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding. Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK  2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk  3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C  4. Subscribe on Youtube https://bit.ly/2QVutkY  5. Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk These days, your prospects are busy enough with their regular work. So when meetings are bad, disorgan...

Setting the Hook - A Blueprint For The First Meeting (Insurance Brokers)

April 25, 2022 08:25 - 42 minutes - 38.5 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding. Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK  2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk  3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C  4. Subscribe on Youtube https://bit.ly/2QVutkY  5. Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk ---- It's no news that a great first meeting with your prospect determines your business relationship...

Broker's Internal Dialogue

April 18, 2022 15:00 - 31 minutes - 28.4 MB

High achiever brokers know that success depends on the way they lead conversations. Not just with prospects, clients, or vendors... Let's talk about the conversation going on in the broker's mind. What is yours like? Is it friendly? Meaningful? Or does your mind sabotage your work and act like the worst competitor? Tune in to this week's Heads Up Adviser episode: "Broker's Internal Dialogue" with John Sbrocco and Craig Lack. Here's what we cover: ✔️ How to keep yourself challenged ✔️ Do ...

Inspiration Over Motivation (for Insurance Brokers)

April 11, 2022 17:39 - 23 minutes - 21.6 MB

Insurance is a tough game to play, definitely not for the faint-hearted.  Even the best producers can feel demoralized in unfortunate situations. But skilled agents know it's important to keep pushing forward because the next call might be the yes they need. How do these top producers find the will to pick up the phone after one too many rejections?  Join John Sbrocco and Craig Lack in talking about "Inspiration Over Motivation" on this week's Heads Up Adviser show.    Here's what we'll...

Tax Assessment For Healthcare Brokers

April 04, 2022 11:04 - 39 minutes - 35.8 MB

Reserve your spot for the webinar "Why Traditional Stop Loss Fails SMBs and Gets Brokers Fired" with John Sbrocco on Apr 5. >> https://virtuealliance.com/why-traditional-stop-loss-fails-smbs/ Download the special report for this episode: "HOSPITAL PRICES: UNSUSTAINABLE AND UNJUSTIFIABLE" >> https://virtuealliance.com/hospital-prices/ --- How long have you been in business? If it's longer than a year,  your company is probably overpaying up to 30-50% in taxes. Do you want to keep it that...

How To Manage, Market and Automate Your Brokerage Business

March 29, 2022 13:57 - 29 minutes - 27.5 MB

Reserve your spot for the webinar "Why Traditional Stop Loss Fails SMBs and Gets Brokers Fired" with John Sbrocco on Apr 5. >> https://virtuealliance.com/why-traditional-stop-loss-fails-smbs/ Download the special report for this episode: "HOSPITAL PRICES: UNSUSTAINABLE AND UNJUSTIFIABLE" >> https://virtuealliance.com/hospital-prices/   Being a healthcare broker and managing a healthcare brokerage business are two different activities.  It takes more than owning a company to call it a "b...

The Pot Of Gold For Healthcare Brokers

March 22, 2022 13:46 - 31 minutes - 28.9 MB

Download the special report for this episode: "HOSPITAL PRICES: UNSUSTAINABLE AND UNJUSTIFIABLE" >> https://virtuealliance.com/hospital-prices/ You've probably noticed that broad conversations no longer spark prospects' interest.  If you want to influence the decision-making process - which every sales process is connected to - you need to debunk the myths, get specific about the industry numbers, and bring real-life examples to the table.  This week John Sbrocco and Craig Lack give you s...

Playing Long Game vs Short Game in Brokerage Business

March 14, 2022 18:16 - 32 minutes - 29.9 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding. Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK  2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk  3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C  4. Subscribe on Youtube https://bit.ly/2QVutkY  5. Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk -------- We know that there is no such thing as "overnight success" in the healthcare brokerage busin...

You're growing. But are you scaling?

February 21, 2022 15:16 - 33 minutes - 30.6 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding.  Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK 2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk 3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C Subscribe on Youtube https://bit.ly/2QVutkY Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk When healthcare brokers talk about growing their income, they usually want to increase the number of clients - n...

Close Sales Faster With Behavioral Intelligence

February 14, 2022 14:26 - 39 minutes - 35.9 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding.  Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK 2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk 3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C Subscribe on Youtube https://bit.ly/2QVutkY Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk ---- Behavioral Intelligence is the application of skills and abilities to explain existing behaviors accuratel...

The 4 Communication Styles For Brokers with Hannah Bacaron

February 07, 2022 19:44 - 47 minutes - 43.7 MB

1. Discover The Virtue Health Consortium - A New Way To Self-Funding.  Arrange a one-on-one call with John Sbrocco https://bit.ly/3fVvipK  2. Join Heads Up Adviser Facebook Group 👉 https://bit.ly/37hJFyk  3. Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C  Subscribe on Youtube https://bit.ly/2QVutkY  Subscribe and Listen to Heads Up Adviser Podcast https://apple.co/35GRMDk    Join Heads Up Adviser Show for the episode "THE 4 COMMUNICATION STYLES FOR BROKERS." This live episode is...

Successful Broker's Checklist 2022

January 24, 2022 15:23 - 31 minutes - 28.7 MB

Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO ARRANGE A CALL Whether you over or underperformed in Q4 last year, we're now in 2022 - which is the new starting point for all of us.  Working smarter has always been a universal element in every success formula. It takes a willingness to do what your unsuccessful competitors won’t do! Come and see what’s on the Checklist. John Sbrocco and Craig Lack are back with the new He...

Season Of Gratitude & Crypto Insights For Brokers

November 23, 2021 11:30 - 39 minutes - 35.7 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME This time we celebrate Gratitude as the basis of all future success, remember the ups and downs of 2021, and uncover some interesting insights on the crypto market.  Join John Sbrocco, Craig Lack and Matt Aranton for the episode "The Season of Gratitude."    Here's what we'll cover:    ✔️ This...

Market Update: Healthcare And Beyond

November 15, 2021 15:59 - 32 minutes - 30.2 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME   We've witnessed dramatic changes in the market in the past few months, and as Q4 is well under way, it's not getting any easier... Whether you think that the new data will impact your business or not, it will for sure impact the prospects and their decision-making. Join John Sbrocco and Crai...

How To Control Healthcare Costs with Brett Morris

October 25, 2021 17:58 - 36 minutes - 33 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME   As insurance goes, the top 5% of the people in Self-Funding plans are responsible for 90% of the claims. But what if you could remove some of those top claims from your plan? That would be tremendous for cost and beneficial for both company and its employees.  This week's Heads Up Adviser Sho...

Health Savings Account - Stepping Stone or Stumbling Block

October 11, 2021 16:19 - 35 minutes - 32.8 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME   Have your prospects and clients asked you about Health Savings Accounts yet? If not, they will, soon.  When implemented successfully, HSA can:   ✔️ lower health insurance premiums ✔️ get triple tax savings  ✔️ be health insurance carrier-neutral ✔️ have savings for the future   Seems ...

Why Your Prospects Say No

October 04, 2021 15:46 - 29 minutes - 27.1 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME - 𝐖𝐚𝐬 𝐢𝐭 𝐭𝐡𝐞 𝐰𝐫𝐨𝐧𝐠 𝐭𝐢𝐦𝐢𝐧𝐠? 𝐖𝐚𝐬 𝐦𝐲 𝐩𝐫𝐨𝐩𝐨𝐬𝐚𝐥 𝐧𝐨𝐭 𝐠𝐨𝐨𝐝 𝐞𝐧𝐨𝐮𝐠𝐡? 𝐃𝐢𝐝 𝐈 𝐬𝐩𝐞𝐚𝐤 𝐭𝐨 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐩𝐞𝐫𝐬𝐨𝐧?   These and other questions we scroll in our heads after every single "NO" from the prospect. However, great brokers know that the rejection is not a cause for gloom. And we are going to show how to...

First Meeting Conversation Script

September 28, 2021 10:42 - 47 minutes - 43.4 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME   Will Rogerts once said: "You never get a second chance to make a good first impression."  As brokers approach the 4th (and the most important) quarter of the year, they start battling for the same prospects and clients.  The algorithm is simple: those, who are better prepared, win the battle...

Don't Wait For The Renewal

September 14, 2021 15:22 - 21 minutes - 19.5 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME   Don’t wait to go speak to your clients until they have the carrier renewal. The competition is calling your clients and offering to explain how it’s possible to control healthcare costs… instead of just reacting to another rate increase. Right? Has your broker been out here to hear your frus...

The Prospecting Season

September 07, 2021 12:48 - 31 minutes - 28.8 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process, and start prospecting with NO IMQs and NO CLAIMS DATA >> CLICK HERE TO CHOOSE DATE / TIME   THE BIG FAT Increases are coming. Companies that have never checked their healthcare expenses for the last 17 years are now re-evaluating their brokers. They are opened to new solutions that will reduce costs and improve quality.  So what can you do TODAY and in the next 30 days to get in fro...

Business And Life Are A Paradox

August 24, 2021 14:40 - 19 minutes - 17.4 MB

Arrange a one-on-one call with John Sbrocco and Crystal Hoarau. Learn the Virtue Health Consortium process https://bit.ly/3fVvipK They say the biggest lies are based on the truth, at least in part. No wonder why most people tend to ignore obvious signs of being misguided in business and life. This week John Sbrocco and Craig Lack will tell you how to find an "elephant in the room" and learn to question ordinary perceptions.  TUNE IN for the latest episode of the Heads Up Adviser Show - "B...

High Stakes Advising 2021 Recap

August 17, 2021 08:44 - 33 minutes - 31.1 MB

Meet Virtue Health - a private group purchasing consortium that allows employers share risk, control costs and increase benefits - with ease. CLICK HERE to book a call with John Sbrocco and Crystal Hoarau >>    What is the"crocodile brain" and why is it important? How to put yourself in a position of status with your prospect? How to set up tension, intrigue, and emotion in a meeting?    The answers to these and other important questions were given at High Stakes Advising 2021. This wee...

Catchy, Irresistible, Intriguing Sales Hooks

July 19, 2021 14:08 - 32 minutes - 30.1 MB

First - CLICK HERE to Register for the FREE WEBINAR "Virtue Health Consortium"- A Blueprint For Attracting & Retaining Self-Funded Business In 2021.  ----- What do you have to do to sound different, to be different, to disrupt the automatic response that's built-in every prospect meeting?  John Sbrocco and Craig Lack will give a checklist for your next renewal or prospecting meeting in the Heads Up Adviser Episode "Catchy, Irresistible, Intriguing Sales Hooks." The prospecting time machi...

Tech-Powered Sales with Tony J. Hughes

July 05, 2021 14:04 - 40 minutes - 37 MB

"Don't confuse being ignored by being rejected" - Tony J. Hughes Statistically, salespeople spend 70% of their time on things that can be done by a tech. This means that every person who has not leveraged the game-changing sales technologies works at least 2.5X times more than they should.  Salespeople are so focused on being busy instead of being productive that they have no time to close the deals!  And here's what it leads to...  The bad news is: 1/3 of these salespeople will disappea...

Winter Is Coming: The Survival Kit For Healthcare Brokers

June 28, 2021 07:50 - 23 minutes - 21.6 MB

Register for Healthcare Broker Retreat - High Stakes Advising 2021 in Orange County, CA (Aug 9-10, 2021).  Only a few tickets left. Grab yours NOW >> 🔵 CLICK HERE To Join Heads Up Adviser Facebook Group  Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C   As we're slowly walking into the busiest season of the year for us, some brokers create strategic plans RIGHT NOW, while others decide to "go with the flow..." or "do it later..."   We offer you to mend your sails while the weath...

2021 Milliman Healthcare Supply Chain Spending

June 23, 2021 10:58 - 28 minutes - 26.2 MB

Meet John Sbrocco and Craig Lack at the VIP Event For Healthcare Brokers - High Stakes Advising 2021 on Aug 9-10 @ Orange County, CA Early Bird tickets expire soon! >> CLICK HERE TO GRAB YOURS.  🔵 CLICK HERE To Join Heads Up Adviser Facebook Group  Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C   Using data and industry numbers during your Self-Funding presentation can be tricky. It will either bore your prospect OR get his full, undivided attention that usually leads to a SALE....

How To Cut Your RX Spend 50% - with Paul Pruitt

June 15, 2021 21:31 - 36 minutes - 33.5 MB

Early Bird tickets expire soon! >> CLICK HERE TO GRAB YOURS.  🔵 CLICK HERE To Join Heads Up Adviser Facebook Group  Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C SHOCKING: Most benefits managers and employers focus on 90% of members who don't spend money on healthcare.  While your competitors - the big guys - talk about wellness, health promotion, and analytics, you get a chance to reach a low-hanging fruit and save tens of thousands or even millions of dollars for your prospect...

Buyer's Disbeliefs

June 09, 2021 10:28 - 36 minutes - 33 MB

Meet John Sbrocco and Craig Lack on Aug 9-10, at the annual VIP event for healthcare brokers - HIGH STAKES ADVISING 2021.  Early Bird tickets expire soon! >> CLICK HERE TO GRAB YOURS.  🔵 CLICK HERE To Join Heads Up Adviser Facebook Group  Visit Heads Up Adviser Website 👉 https://bit.ly/36cYv7C   Why didn't they buy?  As you talk to your prospects, show them your well-prepared slides, and present logical reasons, your biggest threat is not an incumbent or your competitors...  It's the S...

Barking Up The Wrong Tree: Success Is Not Arbitrary

May 25, 2021 14:55 - 25 minutes - 23.6 MB

QUESTION OF THE DAY: How do you get to profitability - massive profitability- with less work, less stress, less management of people in the insurance business?  Moreover - how can you do more of what you love, less of what you like, and none of what you hate?  We prepared some brilliant answers for you in our latest episode of the Heads Up Adviser Show.  TUNE IN for the  "Barking Up The Wrong Tree: Success Is Not Arbitrary"with John Sbrocco and Craig Lack. Here's what we cover:  Lies br...

A Different Conversation With Your Prospects

May 17, 2021 18:44 - 35 minutes - 32.4 MB

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIME Is there a way to surprise and impress prospects who've "been there, done that, seen it all?"  THINK WRONG! John Sbrocco and Craig Lack review the book "Think Wrong" by John Bielenberg, mixing it with their advice and case studies. Get the REAL self-help practices that go beyond writing goals, meditating, and keeping a positive attitude. Learn how ...

The Power Of Broker's Personal Brand

May 04, 2021 11:53 - 37 minutes - 34 MB

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIME Is there a way to get paid MORE, increase your conversion, and set your sales on track without changing your daily routine? Learn how top professionals achieve bigger goals with less effort using the power of their name and what are essential steps to take if you're just starting out on this path.  Here's what John and Craig cover in this episode:  ...

The Broker's Breakthrough

April 27, 2021 15:38 - 23 minutes - 21.7 MB

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIME   Sometimes 20 years' experience in business is nothing but 1 year's experience repeated 20 times. It's easy to get caught in the wheel of "routine procedures"  when you're an insurance broker. You find the one thing that works and do it over and over again... That approach might bring you your "bread and butter," but if you want more than that... y...

No More IMQs with Hari Sundram

April 20, 2021 14:41 - 1 hour - 60.6 MB

Arrange a 30-minute one-on-one call, and learn how to make this strategy work for your healthcare business >> CLICK HERE TO CHOOSE DATE/TIME Imagine the toughest prospects in the world: no claims data 50 lives or fewer don't want to fill in the Individual Medical Questionnaires (IMQs) expect to reduce the insurance costs... How would you solve the puzzle and move them from Fully Insured to Self-Funding? Well, meet the guy that's disrupting the market.  The one who believes that the F...

The Cold Call Legacy

April 12, 2021 14:51 - 30 minutes - 27.9 MB

Meet John Sbrocco and Craig Lack on Aug 3-4, at the annual VIP event for healthcare brokers - HIGH STAKES ADVISING 2021.  Super Early Bird tickets expire soon! >> CLICK HERE TO GRAB YOURS.  Gerry Call, also known as "the insurance wingman," left lots of great stories and lessons. With his own example, he taught every person he knew how to stay persistent, believe in yourself, and never forget to enjoy life in the process.  In this episode, we'll discuss and share how he did it.    TUNE I...

37 Appointments in 20 Days with Mark Fox

March 22, 2021 13:31 - 38 minutes - 35.4 MB

Meet John Sbrocco and Craig Lack on the VIP Event for Healthcare Brokers - High Stakes Advising 2021. Special guest of the event - Jordan Belfort. Early Bird Tickets are for SALE! CLICK HERE   In insurance sales, as in life, tough times don't last. But those moments do feel like an eternity (trust me... I know). It's very rare in our industry to have someone share an honest story and let us on their emotional backstage. However, this week's guest is not afraid to open up, hoping that his ...

9 Ways To Manage WSSM - Ask Your Prospects THIS (for insurance brokers)

March 15, 2021 13:57 - 41 minutes - 37.8 MB

"Most clients have the blinders on. They've been buying healthcare the same way for 18 years. So the ability to expand their horizon makes you successful in the industry."                                                                                              -Craig Lack  Meet John Sbrocco and Craig Lack on the VIP Event for Healthcare Brokers - High Stakes Advising 2021. Special guest of the event - Jordan Belfort. Early Bird Tickets are for SALE! CLICK HERE   Is there a way to off...

RBP - The Good, The Bad, The Ugly - with John Clay

March 01, 2021 16:27 - 37 minutes - 34 MB

Julius Caesar once said: "Experience Is The Teacher Of All Things."  Sure there's always an option to learn from trial and error. However, successful brokers never miss an opportunity to learn from other people's experiences.  Meet the "Badass RBP Cowboy" - John Clay, who will tell you an honest story about Reference-Based Pricing and how he is winning the accounts.  TUNE IN for the latest episode of the Heads Up Adviser Show - "RBP: The Good, The Bad, The Ugly" with John Clay, John Sbroc...

Winners Don't Quit And Quitters Never Win

February 22, 2021 12:36 - 33 minutes - 30.7 MB

If you've ever been frustrated or discouraged by the rejection of your prospects, clients who left you for your competitor, and market changes - we've prepared something special for you.  Listen to the inspiring discussion on the big fails of people who refused to give up, and get energized to follow your dreams. Learn how they made history, changed the course of business and lives of millions of people by being PERSISTENT, PIG HEADED, and PERSUASIVE.  The case studies include:  Tom Brad...