Latest Australia marketing Podcast Episodes
Why your small business branding is everything with Hayden Bleasel, Corellium
Metigy Podcast - Marketing for SMEs - January 06, 2022 14:00 - 31 minutesWhen it comes to design and branding your business or making the perfect logo, where do you start? Brendan Hill had a one-on-one with Hayden Bleasel at the time he was the director and lead product designer at Jellypepper. Since then, he has advanced on to becoming the chief design officer of Co...
How to use Linkedin to reach 35k people with Lewis Gale, Voltura
Metigy Podcast - Marketing for SMEs - December 16, 2021 14:00 - 33 minutesIn this episode we go a bit deep on a platform that most people and especially small businesses might ignore - Linkedin. And we do this with Lewis Gale, the managing director of Voltura (formerly known as Social Grind). On his own Linkedin, Lewis says he is “Someone who loves achieving the unach...
Unleash the power of PR for your small business with Candice Meisels
Metigy Podcast - Marketing for SMEs - December 09, 2021 14:00 - 14 minutesAfter working in Marketing and PR for the video game and entertainment industries in the UK and Europe, Meisels founded CANDICE PR. After eight years, this agency continues to assist with PR and digital strategies for B2C and B2B clients across Australia and New Zealand With her deep experience...
The reason to start a business is world domination, with Brian Lim - Dandelions
Metigy Podcast - Marketing for SMEs - December 03, 2021 08:54 - 54 minutesBrain Lim is a telecommunications entrepreneur who persevered through naysayers and pessimists about his idea that crosses between the space industry and telecommunications. He’s networked and supported over 1,000 startups across six continents and has raised more than USD $5million dollars for...
Standing out and keeping resilient in the PR industry with Shane Allison, Public Address
Metigy Podcast - Marketing for SMEs - November 25, 2021 14:00 - 43 minutesShane Allison is the CEO and founder of Public Address, a media relationships management platform that helps PR professionals develop stronger relationships with journalists and secure more coverage. Being a part of the industry for almost a decade, he has seen the pros and cons for his clients...
Mastering leadership and culture transformation with Hiam Sakakini, The Culture Equation
Metigy Podcast - Marketing for SMEs - November 18, 2021 14:00 - 31 minutesWondering what great companies do differently than the rest? Tune into this episode for some golden advice. While working across 13 countries as a senior leader at Google, Hiam Sakakini mentored thousands of google managers and watched the company grow from 21 billion to 110 billion in revenue...
Get the most return on investment from Facebook Ads with Manu Verma, Nuver Digital
Metigy Podcast - Marketing for SMEs - November 11, 2021 14:00 - 27 minutesAfter being a digital marketing and ecommerce specialist over the last decade, Manu founded Nuver Digital in 2016 to help small local businesses and online e-commerce shops get customers immediately. Nuver Digital’s unique position in the market is that they focus more on direct marketing to y...
How to get the most out of your money on Google Ads
Metigy Podcast - Marketing for SMEs - November 09, 2021 22:25 - 6 minutesSo you've established your business and you want to generate more traction on your website and online. Google Ads is a great tool to initiate that! Here's Kevin Chen, our marketing lead, with three main steps on how you can optimise the performance of your Google Ads. What you will learn in ...
How to use highly engaged Facebook groups to grow your business with Valeria Ignatieva from WORK180
Metigy Podcast - Marketing for SMEs - October 28, 2021 22:10 - 33 minutesIn this episode we have WORK180’s Co-CEO and founder, Valeria Ignatieva. Valeria's passion and expertise is in gender diversity, recruitment and employee engagement. And as Mark Puncher from Employer Branding Australia says “She's a thought-leader without the hype and a strategist with rolled-u...
How to get a 38x email marketing return with Kalyn New from Campaign Monitor
Metigy Podcast - Marketing for SMEs - October 21, 2021 21:57 - 30 minutesFor every $1 invested in email marketing, your business can gain an average of $38 back. Initiate and build your email marketing’s ROI as Kalyn New, senior director of product and customer marketing at Campaign Monitor, delves into the fundamentals and steps to get started. Campaign Monitor's ...
How to build a cost-effective growth marketing strategy with Daniel Lohrmann from ikaros
Metigy Podcast - Marketing for SMEs - October 14, 2021 14:00 - 34 minutesAfter starting out as an investment banker in London, Daniel quickly figured that he didn’t want to be just another cog in the machine. Always having had an analytical streak, the convergence of marketing, analytics, product and many more disciplines into “growth” turned out to make growth marke...
How to schedule social posts with Metigy's Instagram Content Publishing feature
Metigy Podcast - Marketing for SMEs - October 07, 2021 14:30 - 10 minutesIn this episode we have our senior brand and content lead, Clare Riley, walk you through the ins and outs of Metigy’s Instagram Content Publishing feature. What you will learn in this episode: IG Content Publishing types and Metigy integration Scheduling posts & file types Post Approval...
Best tips and practices for your online business with Andy Homan from Process Creative
Metigy Podcast - Marketing for SMEs - October 01, 2021 00:40 - 34 minutesWith the commoditisation of online businesses, Amazon Australia topping 1 billion in sales during 2020 and online sales booming during the lockdown, brand differentiation has never been more relevant. In this episode, founder and creative director of Process Creative, Andy Homan, takes a look in...
Finding your businesses’ purpose and turbo-boosting e-commerce with Andy Homan, Process Creative
Metigy Podcast - Marketing for SMEs - October 01, 2021 00:40 - 34 minutesWith the commoditisation of online businesses, Amazon Australia topping 1 billion in sales during 2020 and online sales booming during the lockdown, brand differentiation has never been more relevant. In this episode, founder and creative director of Process Creative, Andy Homan, takes a look in...
Leveraging powerful storytelling by using podcasts and how to get started with Daren Lake from Pod Paste
Metigy Podcast - Marketing for SMEs - September 24, 2021 01:48 - 47 minutesWhat's the best way to initiate story-telling for your brand? Podcasts can be a strong and engaging medium for your business to communicate and entertain your target markets. Listen in as Daren Lake delves into his experience as founder of Pod Paste and provides insight on the podcast industry. ...
How to use your age as an advantage for your business with Vanessa and Ho Jun from Yellowbox
Metigy Podcast - Marketing for SMEs - September 16, 2021 15:00 - 26 minutesImagine coming straight out of University and having an idea for an app. Imagine all of the anxiety and struggles you would face and problems you would need to overcome with lack of experience. But also imagine the unique sense of confidence because the younger you are, the less you have to lose...
Create a successful work culture with Ross Reekie from Rise Consulting
Metigy Podcast - Marketing for SMEs - September 09, 2021 15:00 - 21 minutesHow can your SME build a successful work culture? Tune in and listen to Ross Reekie as he highlights how happiness and work can co-exist for the best outcome in your work environment. What you will learn from this episode: Actionable tips of ways that people can make work meaningful How to i...
How to get obsessive with performance marketing with Karim Mouahbi from Mad Paws
Metigy Podcast - Marketing for SMEs - September 02, 2021 15:00 - 32 minutesKarim is the head of marketing for Mad Paws Australia, the pet service startup who bagged $12 million dollars in their IPO earlier this year. With the help of everyone’s common denominator, love for dogs, this pup business thrives on user generated content and is one of the largest content produ...
How to build your SME with social corporate responsibility with Catalyser cofounder and director, Aivee Robinson
Metigy Podcast - Marketing for SMEs - August 26, 2021 15:00 - 36 minutesAivee Robinson, co-founder and director of Catalyser worked a decade for the UN and now applies her CSR values to major corporations like KPMG, Deloitte and ASIC. Tune in on her journey as she explains how she grew from struggling to download youtube videos off her phone at the start of Catalyse...
How to build a business to have corporate social responsibility with Catalyser's Aivee Robinson
Metigy Podcast - Marketing for SMEs - August 26, 2021 15:00 - 36 minutesAivee Robinson, co-founder and director of Catalyser worked a decade for the UN and now applies her CSR values to major corporations like KPMG, Deloitte and ASIC. Tune in on her journey as she explains how she grew from struggling to download youtube videos off her phone at the start of Catalyse...
Why coffee can be the best investment for your SME with Monica Wulff from Wework Labs
Metigy Podcast - Marketing for SMEs - August 12, 2021 15:00 - 38 minutesMonica Wulff, head of WeWork labs, discusses why coffee can be the best investment for businesses. Tune in as she talks on receiving negative feedback, identifying problems and utilising social media while dropping golden nuggets of podcasts for you to queue! What you will learn in this epis...
Mark Mathews on how far can discomfort take you
Metigy Podcast - Marketing for SMEs - August 05, 2021 15:00 - 39 minutesIn this episode Brendan Hill talks with a special guest that has something a bit different to offer our SME marketers and businesses. Our guest is pro surfing legend, Mark Mathews. Mark has made a living achieving the unfathomable: crossing the intersection of danger and excitement. He knows al...
How Metigy and Elon Musk are disrupting the future of their industries
Metigy Podcast - Marketing for SMEs - July 29, 2021 15:00 - 29 minutesOur audio content manager, Daren Lake decided to create audio candy for your ears. This episode is meant to be consumed with headphones on and will take you on a journey spanning from 200,000 years ago to the present. All in the hopes of having you better understand Metigy, SMEs, marketing and ...
How to market and promote your podcast for free
Metigy Podcast - Marketing for SMEs - July 22, 2021 15:00 - 8 minutesWelcome to THIS WEEK IN MARKETING, another podcast by Metigy. This series will aim to bring to light concepts and answer specific marketing and business questions in a short and sharp format. All in the hopes of helping you market your small to medium enterprise better. On this episode we'll b...
David Fairfull | Why Artificial Intelligence is the foundation of creative growth in marketing
Metigy Podcast - Marketing for SMEs - July 16, 2021 07:00 - 57 minutesThis is a cross release episode with our awesome friends Neuralle and the Uncommon Podcast down in Melbourne, Australia. Metigy, CEO, and co-founder David Fairfull was interviewed by host, Jordan Michaelides. Since Metigy is a marketing platform and tool for SMEs. We really get under the hood of...
Why Artificial Intelligence is the foundation of creative growth in marketing | David Fairfull
Metigy Podcast - Marketing for SMEs - July 16, 2021 07:00 - 57 minutesThis is a cross release episode with our awesome friends Neuralle and the Uncommon Podcast down in Melbourne, Australia. Metigy, CEO, and co-founder David Fairfull was interviewed by host, Jordan Michaelides. Since Metigy is a marketing platform and tool for SMEs. We really get under the hood of...
Fred Schebesta, Finder.com | Why your first business goal should be to make $1 profit
Metigy Podcast - Marketing for SMEs - July 01, 2021 18:00 - 36 minutesFinder.com's CEO, Fred Schebesta on why your first business goal should be to make $1 of profit, how to show your employees that you care about them, and focusing on your strengths. And this week, my very special guest is Australia’s first ever digital marketer, Fred Schebesta. Over the last 1...
Ep21: How to keep the customer at the heart of everything you do with Nassie Hajje from Optus
Metigy Podcast - Marketing for SMEs - May 07, 2020 08:17 - 27 minutesWhat you will learn in this episode Why you need to keep the customer at the heart of everything you do Why you don’t need big budgets to run a successful marketing campaign Why it’s important to engage with your audience in a way that is natural and native How to transition from offline to ...
Ep20: PR Masterclass with Liz Mckenzie from Canva
Metigy Podcast - Marketing for SMEs - April 27, 2020 11:00 - 31 minutesWhat you will learn in this episode How to know when your business needs PR How to create your brand’s story Lessons from working with Melanie Perkins How mentors can help your business The Art of Receiving Negative Feedback (without feeling dead inside) How to influence your customers to ...
Ep19: Building a community to drive your marketing with Lisa and Louise from Share with Oscar
Metigy Podcast - Marketing for SMEs - April 07, 2020 23:49 - 32 minutesWhat you will learn in this episode How to build your product around customers Marketing to your customer's pain points Taking on customer feedback and integrating it into future versions of your product Word of mouth marketing How Oscar got 67 referrals from 1 customer! After getting trac...
Related Australia marketing Topics