GatherGeeks by BizBash: The Event Industry Podcast
217 episodes - English - Latest episode: 4 months ago - ★★★★★ - 36 ratingsWelcome to GatherGeeks, a place where people passionate about the power of live experiences come together. Join David Adler, chairman and founder of BizBash, as he discusses the latest news and trends affecting event marketers, meeting strategists, nonprofit organizers, and everyone in between. This podcast by BizBash is the destination for information, innovation, and inspiration for anyone involved in planning events and meetings, from conferences, trade shows, and fund-raising galas to product launches, festivals, award shows, weddings, and birthdays.
Look for GatherGeeks in your favorite platforms: iTunes, Audible, Spotify, and iHeartRadio, with more on the way. Connect with us on Twitter at @BizBash and join the conversation using the hashtag #gathergeeks.
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Episodes
Drinks With a DJ: A Conversation About Audio, Lighting, and More (Episode 139)
March 19, 2019 03:59 - 43 minutes - 40.8 MBHosts: David Adler, Beth Kormanik Guest: Jacob Towe In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Jacob Towe, a DJ and lighting designer based in Jacksonville, Florida. He discusses the power of lighting to evoke emotions and why it should be constantly changing throughout the night, plus how to make lighting look good in photos and tips for creating "wow" moments. He shares why lighting and audio should be pla...
So You Want to Livestream Your Event (Episode 138)
March 11, 2019 17:40 - 1 hour - 59.1 MBHosts: David Adler, Beth Kormanik Guest: Scott Mirkin In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Scott Mirkin, the executive producer of Philadelphia-based ESM Productions who has produced events for the likes of Barack Obama, Pope Francis, and Jay-Z and Beyoncé. He discusses why his company partnered with Roc Nation, and his work on Bud Light's music festival during the Super Bowl, the inauguration of Penns...
The "Dirty Words" of Event Catering, and Other Insights From a Top Canadian Firm (Episode 137)
March 05, 2019 05:01 - 43 minutes - 40.8 MBHosts: David Adler, Beth Kormanik Guest: Shannon Boudreau In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Shannon Boudreau, director of sales and events for Vancouver-based catering firm the Lazy Gourmet. She discusses what the company's approach, how it evolved into a full-service event firm, why the food industry should focus on the basics, the "dirty words" of event catering, and more. She also describes the ...
Inside the Life of an Event Entertainer (Episode 136)
February 26, 2019 04:39 - 43 minutes - 39.9 MBHosts: David Adler, Beth Kormanik Guests: Elasea Douglas, Sadiki Pierre In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Elasea Douglas and Sadiki Pierre, partners in the live jazz duo Acute Inflections. The pair discusses life as popular event entertainers, sharing how they tailor their style based on event style and attendees, how they help planners shape the direction of the entertainment, the right placement ...
So You Want to Be an Event Entrepreneur? (Episode 135)
February 15, 2019 22:54 - 53 minutes - 49.2 MBHosts: David Adler, Beth Kormanik Guest: Jeff Guberman In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Jeff Guberman, C.E.O. of McVeigh Global Meetings & Events. Guberman dives into his history as a serial event entrepreneur, providing both inspiration and practical tips for event professionals who want to start a business, grow a business, and/or sell a business. He discusses how he found business partners and ...
Creating Events That Resonate With Today's Tastemakers (Episode 134)
February 12, 2019 04:03 - 44 minutes - 41.3 MBHosts: David Adler, Beth Kormanik Guest: Justin Lefkovitch In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Justin Lefkovitch, the founder and C.E.O. of Los Angeles-based experiential firm Mirrored Media. He discusses his work on buzzy events like Comic-Con, Sundance, and Coachella, and how he effectivity targets millennials, stays on top of pop culture, fuses his knowledge of music and magic at events, and more.
Event Producer Andy King Spills the Beans on the Fyre Festival (Episode 133)
February 07, 2019 17:00 - 57 minutes - 52.9 MBHosts: David Adler, Beth Kormanik Guest: Andy King In this special bonus episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with the Andy King, the co-founder of Inward Point who has become best known for his work on the ultimately doomed Fyre Festival. King disucsses how he met and started working with Billy McFarland, the steps he took to try and fix the festival, what social media got wrong, and the lessons event pros ca...
Talking Trade Show Strategy With UBM Fashion (Episode 132)
February 05, 2019 01:31 - 49 minutes - 45.7 MBHosts: David Adler, Beth Kormanik Guest: Kelly Helfman In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Kelly Helfman, the president of West Coast women's fashion shows for UBM Fashion. She discusses her work on the massive Magic Las Vegas fashion marketplace, sharing why experiential components are essential for the fashion industry, how to create an effective networking event, and new trends in attendee a...
Chef Charlie Palmer on the New Era of Fine Dining and Events (Episode 131)
January 29, 2019 01:17 - 52 minutes - 48 MBHosts: David Adler, Beth Kormanik Guest: Charlie Palmer In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with celebrity chef and restaurateur Charlie Palmer to discuss how the event world has evolved since he got his start in the 1980s. He shares insights from his coast to coast empire, including what people are looking for with food and catering today, why he's embracing the group-dining business, his number-one ...
How to Facilitate Meaningful Conversations at Events (Episode 130)
January 21, 2019 21:35 - 50 minutes - 46.8 MBHosts: David Adler, Beth Kormanik Guests: Taylor Buonocore Guthrie, Mollie Kinsman Khine In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Taylor Buonocore Guthrie and Mollie Kinsman Khine, the team behind Convers(ate), a game that's intended to spark meaningful dialogue. The group discusses the concept of a Jeffersonian Dinner and how it can be an effective tool for business events. They share what makes a good i...
Is Live Storytelling the Future of Events? (Episode 129)
January 15, 2019 01:12 - 47 minutes - 43.7 MBHosts: David Adler, Beth Kormanik Guest: Chas Edwards In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Chas Edwards, the co-founder and president of Pop-Up Magazine, a live event with performances by journalists, photographers, filmmakers, and more. He discusses what the event industry can learn from the series, including how to find good talent; how to create immersive, theatrical storytelling; why live experien...
How Face-to-Face Events Can Change the World (Episode 128)
January 08, 2019 02:47 - 48 minutes - 44.3 MBHosts: David Adler, Beth Kormanik Guest: Richard Attias In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Richard Attias, the head of communications firm Richard Attias & Associates and a producer of such high-profile events as the New York Forum, the Clinton Global Initiative, the Nobel Laureates Conferences, and the World Economic Forum. Attias shares how live, face-to-face conversations can build bridges betwee...
Creating Authentic Brand Experiences in a Tech-Driven Age (Episode 127)
December 18, 2018 00:20 - 44 minutes - 41.2 MBHosts: David Adler, Beth Kormanik Guest: Dan Mannix In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Dan Mannix, president and C.E.O. of New York-based marketing agency CSM LeadDog. Mannix gives a comprehensive look at his event philosophy, discussing the different between "events" and "experiences," why he hires people with diverse backgrounds, when to avoid using technology, and why traditional sponsorships...
Managing Event Rental Chaos—Special Edition
December 14, 2018 20:00 - 39 minutes - 36.5 MBHost: David Adler, C.E.O., BizBash Media Guests: Eric Dreyer, Co-founder,Goodshuffle Pro, and Karen Gordon, V.P., Growth, Goodshuffle Pro In this special edition of GatherGeeks, BizBash C.E.O. David Adler sits down with Eric Dreyer and Karen Gordon of Goodshuffle Pro to talk about how their approach to event technology is revolutionizing the industry. Imagine being able to quickly and efficiently track inventory, sales, invoicing, payment, and delivery with a single cost-effective platfor...
The Coolest New Ideas for Event Entertainment Today (Episode 126)
December 06, 2018 22:35 - 51 minutes - 47.6 MBHosts: David Adler, Beth Kormanik Guest: Janice Cardinale In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Janice Cardinale, founder of Toronto-based company The Idea Hunter. Cardinale shares what she looks for in an event entertainment act and what's exciting her right now. She also discusses how long a performance should last; ways to accommodate smaller budgets; and the coolest new technology, musicians, artist...
A New Way to Look at Event Sponsorships (Episode 125)
December 04, 2018 02:13 - 54 minutes - 49.9 MBHosts: David Adler, Beth Kormanik Guest: Natasha Ellis In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Natasha Ellis, founder of New York-based Alive & Well Co. Ellis discusses why “partnership” is a better term than “sponsorship,” diving into how sponsors and event attendees can create a mutually beneficial relationship. She also shares examples of brands doing quality event marketing work, and how social media...
10 New Rules for Event Success (Episode 124)
November 26, 2018 21:43 - 48 minutes - 45.2 MBHosts: David Adler, Beth Kormanik Guest: Heather Mason In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Heather Mason, C.E.O. of event strategy and production company Caspian Agency. Mason takes us through what she calls the “Caspian 10 Essentials,” a mix of overall strategies and nitty-gritty details for producing effective events. She shares why she puts budget last, her metrics for measuring success, why audie...
Creating Spectacle and Stunts That Get Event Guests Talking (Episode 123)
November 13, 2018 01:06 - 1 hour - 57.1 MBHosts: David Adler, Beth Kormanik Guest: Michael Cirino In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Michael Cirino, creative director for New York-based event production and entertainment company A Razor, A Shiny Knife. Cirino shares how he creates experiential marketing, culinary events, interactive installations, and tech-fueled experiences like laser-branded sandwiches and drone photo booths. He discu...
How to Make Your Corporate Event Feel Like a Family Event (Episode 122)
November 06, 2018 01:30 - 43 minutes - 20.4 MBHosts: David Adler, Beth Kormanik Guest: Kathryn Arce, Rebecca Grinnals In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Kathryn Arce and Rebecca Grinnals, the owners of Engaging Concepts and producers of the Engage! wedding business summits. The pair dives into their strategic thinking about events, including how they encourage guests to participate in activities, ways to promote networking, how to make first-...
How to Strategically Manipulate Events (Episode 121)
October 29, 2018 17:18 - 30 minutes - 28 MBHosts: David Adler, Beth Kormanik Guest: Jes Gordon In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Jes Gordon, owner of New York-based design and production firm Jes Gordon/Proper Fun. The veteran producer discusses how she masterminds event design to create a stellar first impression, and how she thinks through the entire guest experience. She dives into specific strategies she uses to set the perfect tone fo...
Why First Impressions Make or Break Your Event—Special Edition
October 26, 2018 21:07 - 24 minutes - 22.7 MBHost: David Adler, C.E.O. and Founder, BizBash Media Guests: David Becker, C.E.O. zkipster In this sponsored episode of GatherGeeks, BizBash C.E.O. David Adler teams up with David Becker, C.E.O. of event software zkipster, to talk about how good first impressions lead to successful events. Mr. Becker shares his insights on how event technology platforms have proven to be an integral piece of the puzzle at modern events, and what tools are most important. The pair is joined by Dr. Alexande...
How to Create Positive First Impressions for Event Guests (Episode 120)
October 22, 2018 21:35 - 36 minutes - 33.5 MBHosts: David Adler, Beth Kormanik Guest: Todd Fiscus In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Todd Fiscus, the owner of Todd Events in Dallas. Fiscus discusses how to create good first impressions for event guests of any age, and why he uses a roller coaster metaphor to describe event flow. He also shares ways to get brands to take risks, why design should evoke emotion, how to channel the spirit of an ev...
How to Create Thoughtful Events for Every Type of Client (Episode 119)
October 16, 2018 04:17 - 40 minutes - 18.9 MBIn this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Debbie Geller, owner of Los Angeles-based Geller Events. She shares her tips and tricks for creating a positive first impression, dealing with big egos, maintaining client relationships, and creating intentional human moments. She also dives into how she designs for all five senses, creates event flow, and convinces guests to make the ultimate sacrifice: giving up their ce...
How Hilton Leverages Community to Create Experiential Events—Special Edition
October 11, 2018 17:26 - 50 minutes - 94.1 MBHost: David Adler, C.E.O., BizBash Media Guests: Lisa Russi, Hilton’s Senior Director - Catering & Event Sales Operations Americas and Philip Thompson, Executive Chef Hilton McLean Tysons Corner In this episode, BizBash C.E.O. David Adler sits down with Hilton’s Executive Chef Philip Thompson and Lisa Russi, Senior Director of Catering and Event Sales Operations to discuss how Hilton has learned to truly reflect the communities where they operate, creating memorable experiences for even...
What Event Pros Can Learn From the 50-Year-Old Meridian Ball (Episode 118)
October 08, 2018 22:15 - 1 hour - 55.5 MBHosts: David Adler, Beth Kormanik Guests: Stuart Holiday, Jane Sloat Ritchie In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Ambassador Stuart Holiday, president and C.E.O. of the Meridian International Center; and Jane Sloat Ritche, founder of the Meridian House Ball. The group discusses the upcoming Meridian Ball, which celebrates its 50th anniversary on October 12, and how the black-tie fund-raiser has evolve...
What Planners Need to Know About Event Technology Now (Episode 117)
October 01, 2018 21:49 - 54 minutes - 50.2 MBHosts: David Adler, Beth Kormanik Guest: Adam Parry In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Adam Parry, director of Event Tech Live in London in November. He discusses the hottest areas of event tech for everything from concerts to trade shows, as well as the best tech for engagement and the where the biggest technology innovation is coming from right now. Parry also dives into the concept of blockcha...
The Anatomy of a Modern Event Agency- Special Edition
September 27, 2018 20:41 - 26 minutes - 47.9 MBHosts: David Adler Guest: David Kenyon, Sr VP Production, LEO EVENTS In this sponsored episode of GatherGeeks, David Adler, C.E.O. of BizBash sits down with David Kenyon, Senior Vice President, Production of LEO Events to discuss how Leo Events became the new model for the modern event agency, serving some of the largest brands in the world including Walmart. Learn how B2B event efficiency can pair with B2C creativity to maximize engagement, how to best use lighting, graphics, music,...
Inside Walmart’s Big-Event Strategy (Episode 116)
September 25, 2018 03:10 - 41 minutes - 19.4 MBHosts: David Adler, Beth Kormanik Guest: Mark Henneberger, David Kenyon In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Mark Henneberger, vice president of shows and events at Walmart, and David Kenyon, senior vice president of production at LEO Events. Henneberger shares behind-the-scenes details on Walmart’s events including the massive shareholders meeting, and discusses how his team works with the LEO Events...
How Events Became Essential to Condé Nast’s Strategy (Episode 115)
September 17, 2018 22:41 - 1 hour - 56.6 MBHosts: David Adler, Beth Kormanik Guest: Erica Boeke In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, speak with Erica Boeke, vice president of experiential for CNX, the events arm of Condé Nast. Boeke discusses why Condé Nast has shifted its events from add-ons to an essential strategy, and dives into how her team brainstorms and evolves events for the media company’s biggest brands as well as outside clients. She shares ...
What Makes a Great Event Host? (Episode 114)
September 11, 2018 03:48 - 38 minutes - 35.3 MBHosts: David Adler, Beth Kormanik Guest: Carla McDonald In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, speak with Carla McDonald, founder of entertainment website The Salonniere. McDonald discusses her annual list of the 100 best party hosts, sharing how the list came about, her selection criteria, and highlights from the 2018 list. She also explains why the need for human connection is greater than ever, what type of ev...
Practical Advice for Third-Party Event Planners (Episode 113)
September 04, 2018 01:02 - 44 minutes - 51.5 MBHosts: David Adler, Beth Kormanik Guest: Christie Cook In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Christie Cook of Art of Motion Events in Durham, North Carolina. Cook discusses life as a third-party planner in a smaller market, including why meeting planners may want a small- to mid-size city rather than a major convention market, ways to foster nationwide relationships, the advantages of owning your own inven...
Essential Rules for Event Speakers (Episode 112)
August 27, 2018 19:10 - 58 minutes - 53.9 MBHosts: David Adler, Beth Kormanik Guest: Brett Lavender In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Brett Lavender, owner of speaking, training, and coaching practice the Persuasive Lion. Lavender gives in-depth advice for event and keynote speakers, sharing a mix of theory and practical tips for improving your skills. He dives into how room layout and temperature affect communication at conferences and ...
Everything You Didn't Know About Table Linens (Episode 111)
August 21, 2018 04:01 - 36 minutes - 33.6 MBHosts: David Adler, Beth Kormanik Guest: Pablo Oliveira In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Pablo Oliveira, the founder and creative director of Miami-based textile design and rental company Nüage Designs. Oliveira shares his rules for event linens, discussing what colors and styles are best for formal events, how textiles can be used to set a mood, and more. He also discusses why proper linen choice...
When Events Don’t Work, and 7 Other Smart Ideas for Engaging Attendees (Episode 110)
August 14, 2018 21:59 - 58 minutes - 27.3 MBHosts: David Adler, Beth Kormanik Guest: Amanda Slavin In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Amanda Slavin, the C.E.O. and founder of experiential marketing agency CatalystCreativ. Slavin dives into the seven levels of event engagement and how brands can utilize them, and gives examples from the massive Global Citizen Festival in New York. She also shares how to determine if you’ve engaged guests properly,...
The Importance of Mapping Out an Event Narrative (Episode 109)
August 06, 2018 22:35 - 33 minutes - 15.5 MBHosts: David Adler, Beth Kormanik Guest: J.B. Miller In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from J.B. Miller, president and C.E.O. of Empire Entertainment. Miller shares his philosophy of mapping out event narratives, from invitations to emotional messaging to logistics to first and last impressions. He also discusses ways to sell a client on a big idea, how to make sure you’ve valuing a guest’s time, and wh...
Bryan Rafanelli on Creating “Wow” Moments at Events (Episode 108)
July 31, 2018 00:46 - 30 minutes - 28.3 MBHosts: David Adler, Beth Kormanik Guest: Bryan Rafanelli In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Bryan Rafanelli, the founder, president, and chief creative officer of Boston-based Rafanelli Events. The renowned event planner and designer discusses why he includes three to five “wow” moments in every event he works on, sharing favorite details from some of his recent high-profile events. Rafanelli also...
Colin Cowie’s Tips for Seducing Clients and Guests (Episode 107)
July 23, 2018 23:44 - 28 minutes - 26.6 MBHosts: David Adler, Beth Kormanik Guest: Colin Cowie In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Colin Cowie, owner of full-service design and production firm Colin Cowie Lifestyle. The legendary event producer shares his tips for making a good first impression, appealing to all the senses, and winning over clients and event guests. He also discusses the most overused word in the industry today, the best tim...
Designing Events for Instagram vs. the Guest Experience (Episode 106)
July 16, 2018 21:53 - 37 minutes - 34.5 MBHosts: David Adler, Beth Kormanik Guest: Larry Abel In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Larry Abel, the owner of Abel & McCallister & Abel, an experiential firm with offices in Los Angeles, New York, and Nashville. Abel discusses designing for Instagram versus the guest experience, what he loves about the event industry, and his number-one rule for events. He also shares how to combat long lines at e...
Univision's Marketing Chief on Taking Event Risks That Pay Off (Episode 105)
July 10, 2018 05:42 - 56 minutes - 51.8 MBRachel Gross shares her tips for creating unique brand events, engaging an audience, building a strong team, and more. Hosts: David Adler, Beth Kormanik Guest: Rachel Gross In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Rachel Gross, the senior vice president of event marketing at Univision. Gross shares her bedrock principles for event planning, diving into the festivalization of events, ways to thin...
Why Coworking Venues are the Hottest New Gathering Places (Episode 104)
June 26, 2018 04:50 - 38 minutes - 35.5 MBHosts: David Adler, Beth Kormanik Guest: Sacha ElWakeel In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Sacha ElWakeel, co-founder of Love Child Social House, a unique, 1960s-inspired coworking and social space in Toronto. ElWakeel shares why the venue is a place people can be all day—for work, play, speaker series, events, and more. The group also discusses what coworking spaces offer that other event venues might ...
Effective Ways to Promote Face-to-Face Interaction at Meetings (Episode 103)
June 19, 2018 00:06 - 36 minutes - 34.2 MBHost: David Adler Guest: Maarten Vanneste In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Maarten Vanneste, president of the Meeting Design Institute in Belgium and founder of the Fresh Conference, an annual event where meeting professionals discuss the industry’s latest trends. Vanneste traces his history in the industry and how he became interested in the world of meetings. He also discusses the most effective ways to get meeting attendees interacting, wha...
GatherGeeks Live: The Importance of Strategic Storytelling (Episode 102)
June 12, 2018 05:03 - 56 minutes - 52.1 MBHosts: David Adler, Beth Kormanik Guests: Capricia Marshall, Jodi Moraru, DJ Saul, Annie Senatore In the first live episode of GatherGeeks, David Adler, C.E.O. of BizBash, interviews top event veterans at the Park Hyatt Washington, D.C. The panelists are: Capricia Marshall, former chief of protocol at the White House and current ambassador in residence for the Adrienne Arsht Latin America Center; Annie Senatore, creative director and C.E.O. of Design Foundry; DJ Saul, C.E.O. of ISL; and...
How C2 Montréal Uses Disruption to Create Game-Changing Results for Participants (Episode 101)
June 04, 2018 22:30 - 33 minutes - 30.6 MBHosts: David Adler, Ian Zelaya Guest: Richard St-Pierre In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Ian Zelaya, assistant editor of BizBash, hear from Richard St-Pierre, the president and C.E.O. of C2 International. St-Pierre discusses the most recent edition of C2 Montréal, and how the 7,000-attendee conference inspires C-suite executives to think more creatively and create value and deals out of face-to-face conversations. He also explains why he doesn’t call C2...
Defining the Purpose of a Live Event (Episode 100)
May 25, 2018 19:46 - 59 minutes - 54.8 MBHosts: David Adler, Beth Kormanik Guest: Priya Parker In the 100th episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Priya Parker, the founder of Thrive Labs and author of the new book The Art of Gathering. Parker draws from interviews with a variety of traditional and non-traditional event organizers, as well as her background in conflict resolution, to create a framework for how to bring people together. She digs in...
Defining K.P.I.s and Other Client Tips From a Top Event Pro (Episode 99)
May 22, 2018 00:22 - 51 minutes - 47.1 MBHosts: David Adler, Beth Kormanik Guest: Scott Cullather In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Scott Cullather, co-founder and C.E.O. of brand communications agency InVNT. Cullather has been immersed in the industry since he was a child, and he shares his knowledge of how the business has changed. He also dives into the effects of social media on live events, the main reason most people want to throw e...
How Local Event Companies Can Have a Global Reach (Episode 98)
May 14, 2018 21:25 - 51 minutes - 47.3 MBHosts: David Adler, Beth Kormanik Guest: Shai Tertner In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Shai Tertner, the Israeli-born founder of event firm Shiraz Creative. Tertner discusses how his company grew from a catering and model staffing firm into a full-service production agency that executes global events for Google, Moët Hennessy, and other big-name brands. He dives into the evolution of the event ind...
How the Trade Show Industry Has Been Failing Women—Until Now (Episode 97)
May 08, 2018 01:04 - 34 minutes - 31.8 MBHosts: David Adler, Beth Kormanik Guests: Courtney Muller, Angela Scalpello In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, sits down with Courtney Muller of Clarion UX and Angela Scalpello of the Scalpello Group at the SISO C.E.O. Summit in Las Vegas. The group explores the inequality of women among the leadership in the trade show industry, noting that while women make up two-thirds of the industry, they hold just 10 percent of C-level positions. They share solutions f...
How Event Producers Will Survive in the Gig Economy (Episode 96)
May 01, 2018 04:23 - 36 minutes - 33.8 MBHosts: David Adler, Beth Kormanik Guest: Sarah Shewey In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Sarah Shewey, the founder and C.E.O. of Happily—a nationwide network of freelance event producers who specialize in day-of operations. Shewey dives into her perspective on the future of the industry, including how technology such as AI gives people the time to become more creative. She also discusses the biggest mis...
Sponsored Podcast: It’s the Guest Experience, Stupid
April 26, 2018 22:11 - 41 minutes - 37.7 MBHost: David Adler In this sponsored episode of GatherGeeks, David Adler, C.E.O. of BizBash sits down with Eric Murphy, the founder of what is now concierge.com. Eric walks us through the journey that brought him to the understanding that by using the combination high-touch and tech-enabled solution, a planner can literally customize guest experiences that make every attendee feel special. He takes listeners through his journey from working as a DJ at a radio station in high school to promo...
How You Should Talk to Clients, and Other Tips From a Top Event Pro (Episode 95)
April 23, 2018 23:00 - 47 minutes - 43.6 MBHosts: David Adler, Beth Kormanik Guests: Andrea Michaels In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Andrea Michaels of Los Angeles-based Extraordinary Events. Michaels walks us through a recent event she planned at the New York Stock Exchange, and shares how some of her long-term clients have changed their event thinking over the years. She also discusses how to balance aesthetics with messaging, how t...