How Local Event Companies Can Have a Global Reach (Episode 98)

GatherGeeks by BizBash: The Event Industry Podcast

English - May 14, 2018 21:25 - 51 minutes - 47.3 MB - ★★★★★ - 36 ratings
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Previous Episode: How the Trade Show Industry Has Been Failing Women—Until Now (Episode 97)

Next Episode: Defining K.P.I.s and Other Client Tips From a Top Event Pro (Episode 99)

Hosts: David Adler, Beth Kormanik

Guest: Shai Tertner

In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, sit down with Shai Tertner, the Israeli-born founder of event firm Shiraz Creative. Tertner discusses how his company grew from a catering and model staffing firm into a full-service production agency that executes global events for Google, Moët Hennessy, and other big-name brands. He dives into the evolution of the event industry, how he edits his ideas and hones a critical creative eye, the ways to build a business into a global enterprise, and more.

Download or subscribe to the show at bizbash.com/gathergeeks.
Running time 51:14.