Ignite Your Estate Agency artwork

Ignite Your Estate Agency

241 episodes - English - Latest episode: 2 days ago -

Welcome to the Ignite Podcast, specifically designed to help estate agents ignite the growth of their agency, hosted by Sam Ashdown and Phil Jones. We'll share original content on all things marketing and agency related - from growth and lead generation, to creating and developing your personal brand and building a dream team. You'll hear from the biggest and best marketers, experts and agency coaches from around the world in exclusive interviews. And discover our top level tips, tricks and tactics that are designed to help YOU accelerate the growth of your business. About Sam and Phil: Sam and Phil are mother-in-law and son-in-lawn and co-directors of AshdownJones (the Lake District estate agency), AJ Mastermind (the home of world-class independent estate agency growth) and several other companies. Collectively they have a couple of decades of industry experience between them. We hope you enjoy the Ignite podcast. Let us know what you think by leaving a review. If you want to find out more about AJ Mastermind and what we can do for your agency go to: https://www.ajmastermind.co.uk

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Episodes

088 Pick N Mix - Michael Bruce and John Rossman

December 30, 2022 12:00 - 42 minutes - 29.6 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil revisit our two special guests - Michael Bruce and John Rossman. Michael Bruce is the British entrepreneur, co-founder of and ex CEO of Purplebricks, and founder and Group CEO of Boomin, the new property portal.  John Rossman, is a best selling author, former Amazon leader and Managing Partner at Rossman Partners. Stay tuned for lots of golden nuggets throughout this episode! Engage with ambitious agency owners and grow you...

087 7 Fatal Mistakes Estate Agents Made in the Last Crash... And How to Avoid Them - Part 2

December 23, 2022 12:00 - 1 hour - 50.2 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil continue with part 2 where we left off on the fatal mistakes estate agents made and how YOU can avoid them. You’ll learn how to create solid long-term business plans and bring them to life, moulding the correct mindset and skills around YOUR success plan. Stay tuned till the end as YOU will uncover many tips and useful gems about marketing and self improvement that will help you grow your business. Forbes’ article: https://w...

086 7 Fatal Mistakes Estate Agents Made in the Last Crash... And How to Avoid Them

December 16, 2022 12:00 - 55 minutes - 37.8 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil take us through their past as experienced agency owners, sharing all the details that impacted their business, especially previous market crashes. You’ll learn why many estate agents face difficulties and what YOU can do to prevent and overcome these challenges preparing you for future successes. Stay tuned to the end and YOU will discover many tips and useful information about the property market in this episode! Forbes’ ar...

086 7 Fatal Mistakes Estate Agents Made in the Last Crash... And How to Avoid Them - Part 1

December 16, 2022 12:00 - 55 minutes - 37.8 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil take us through their past as experienced agency owners, sharing all the details that impacted their business, especially previous market crashes. You’ll learn why many estate agents face difficulties and what YOU can do to prevent and overcome these challenges preparing you for future successes. Stay tuned to the end and YOU will discover many tips and useful information about the property market in this episode! Forbes’ ar...

085 Pick N Mix - Cara Ameer and John Jantsch

December 09, 2022 12:00 - 44 minutes - 30.5 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil revisit our two wonderful guests - Cara Ameer and John Jantsch. Cara Ameer is the award-winning: realtor, real estate media commentator, author, columnist, industry thought leader and speaker. John Jantsch is known as the world's most practical small business marketing speaker and expert. Stay tuned for many game changing perspectives mentioned throughout this episode! Engage with ambitious agency owners and grow your busi...

084 Pick N Mix - Gary Vaynerchuk and David Marquet

December 02, 2022 12:00 - 28 minutes - 19.7 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil revisit our two amazing guests - Gary Vanerchuck and David Marquet… Gary Vaynerchuk is the king of content marketing and one of the world's biggest entrepreneurs.  David Marquet is a retired United States Navy Captain and bestselling author of Turn the Ship Around and Leadership is Language. Find out from these success entrepreneurs the important truths they believe, that nobody else has picked up on! Stay tuned because the...

083 The Fabulous Follow-up

November 25, 2022 12:00 - 17 minutes - 12.3 MB

Acquiring a valuation on a new home is only half the ‘battle’. Knowing the right way to build trust with the seller is essential to making sure YOU are the agent they choose! In this week’s episode of Ignite Your Estate Agency Sam takes us through proven steps the team at Ashdown Jones use to create fabulous follow-ups. Learn how YOU could win every new property listing! Stay tuned because there are many practical tips thrown throughout this episode! Engage with ambitious agency owners an...

082 Growth ‘how to think about it the right way’

November 18, 2022 12:00 - 21 minutes - 15.1 MB

Growing a business is a focus of MOST entrepreneurs, but are most prepared to do what it takes? Once you reach growth, can you then maintain that level of success? On this week’s episode of Ignite Your Estate Agency Sam reveals challenging truths about scaling businesses that every entrepreneur must contemplate before considering their own growth plan! Engage with ambitious agency owners and grow your business by visiting our Mastermind page: www.ajmastermind.co.uk  If you have any questi...

081 3 Lead Generation Tactics You Need to Be Using Right Now

November 11, 2022 12:00 - 24 minutes - 17.1 MB

Being an estate agent has NOT been the easiest these past few months, especially when you’re not generating quality leads or not acquiring new properties on your books that have low conversion rates!  On this week’s episode of Ignite Your Estate Agency Phil details 3 game changing tactics you MUST deploy for more leads and higher conversions. Learn the important strategies YOU must have in place to become a world class agency. Engage with ambitious agency owners and grow your business by v...

080 - Inside the Mind of an Agency Acquirer

November 04, 2022 12:00 - 48 minutes - 33.1 MB

In this week’s episode of Ignite Your Estate Agency, Sam and Phil talk about business buying and selling. What are the reasons any business or homeowner would want to sell? What are the right conditions to buy? Tune in to discover the mindset YOU must adopt to help your business reach the point where exit strategies (10,15, 20 years from now) give you the maximum ROI both financially and with your own personal time! Engage with ambitious agency owners and grow your business by visiting our...

077 What are your Barriers to Success?

October 28, 2022 11:00 - 22 minutes - 15.5 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil cover the most common “barriers” that keep you as a business owner from maximising your full potential in both your personal and business ventures. Learn how you could identify what your unique obstacles are, improve and overcome them. Stay tuned and discover the best approach YOU should take and break through! Hope you enjoy, claim your FREE Firewave gift here: www.fire-wave.co.uk/freegift Engage with ambitious agency owner...

079 What are your Barriers to Success?

October 28, 2022 11:00 - 22 minutes - 15.5 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil cover the most common “barriers” that keep you as a business owner from maximising your full potential in both your personal and business ventures. Learn how you could identify what your unique obstacles are, improve and overcome them. Stay tuned and discover the best approach YOU should take and break through! Hope you enjoy, claim your FREE Firewave gift here: www.fire-wave.co.uk/freegift Engage with ambitious agency owner...

078 Cash – friend or foe?

October 21, 2022 11:00 - 40 minutes - 27.8 MB

In this week’s episode of Ignite Your Estate Agency we have both Sam and Phil back for a stimulating conversation about MONEY. Cash flow! How is your relationship with money? It’s very important to have the right mindset and discipline. Discover the best tactics and practices YOU must implement in your business and personal life to be more prosperous. Find out how you could manage your spending in a way that will help your agency grow; and not the other way round! Tune in for Sam and Phil...

077 How to motivate your employees through better leadership

October 14, 2022 11:00 - 22 minutes - 15.5 MB

No successful agency or person can be successful without a great team behind them. However, keeping your team motivated is not easy. If not done right it will often take so much of YOUR time and attention to keep performance high. In this week’s episode of Ignite Your Estate Agency Sam educates us about leadership, detailing the role YOU must fulfil as a business owner or leader to motivate and manage your team the right way. Be sure to listen to this full episode as Sam shares several wor...

076 Recruitment… Seeing It Over The Line

October 07, 2022 11:00 - 47 minutes - 32.7 MB

Attracting quality people to join your team is one of the biggest challenges! What do you need to look for in a person to be a good fit? and what is the most effective way to do this? In this week’s episode of Ignite Your Estate Agency Sam interviews our newest team members: Victoria and Claire, they share their perspectives on why they feel our unique approach is much more effective than any other company they've approached before. Sam takes us through all the details of the recruiting pr...

076 Recruitment… Seeing It Over The Line

October 07, 2022 11:00 - 47 minutes - 32.7 MB

Attracting quality people to join your team is one of the biggest challenges! What do you need to look for in a person to be a good fit? and what is the most effective way to do this? In this week’s episode of Ignite Your Estate Agency Sam interviews our newest team members: Victoria and Claire, they share their perspectives on why they feel our unique approach is much more effective than any other company they've approached before. Sam takes us through all the details of the recruiting pr...

075 “The Business That Can Spend The Most To Acquire a Customer Wins” - What This Means For Your Agency.

September 30, 2022 11:00 - 15 minutes - 10.7 MB

Sam is back to give us important lessons on lead generation and customer acquisition for your agency! Figure out how YOU should evaluate which YOUR most effective marketing strategy is and what will give you the best ROI in the form of customers and leads. Discover why the businesses that spend the most money acquiring customers are usually the most successful. In this episode you’ll learn how to build a robust growth strategy for your agency as Sam shares her insights on the powerful ‘Home...

074 The Industry Experts Series with Sam Ashdown

September 23, 2022 07:00 - 41 minutes - 28.5 MB

What are the best practices to be in the business of having a “world-class” agency? *The 8th of our NEW Industry expert series, where we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil interviews our one and only Sam Ashdown! Sam shares with us the most important quality a world-class estate agent MUST have. You will hear the lessons Sam picked up throughout the different stages of her journey; before and after founding AshdownJo...

073 The Industry Experts Series with Jerry Lyons

September 16, 2022 11:00 - 32 minutes - 22.3 MB

What are the best practices to be in the business of having a “world-class” agency? *The 7th of our NEW Industry expert series, where we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil interviews the “King of Estate Agency content” Jerry Lyons. Jerry walks us through the mindset that makes YOU a world-class estate agency vs an agent. Discover what attracts and builds audiences, knowing what to focus on when creating content for y...

072 The Industry Experts Series with Stephen J Brown

September 09, 2022 11:00 - 33 minutes - 23.1 MB

What are the best practices to be in the business of having a “world-class” agency? *The 6th of our NEW Industry expert series, where we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil Interviews Estate agent consultant and high performance coach Stephen J Brown. Stephen shares one of the most effective negotiation tactics. Something that could effectively save your clients £1000s and justify why YOU should be charging higher fees...

071 The Industry Experts Series with John Paul

September 02, 2022 11:00 - 33 minutes - 23.3 MB

What are the best practices to be in the business of having a “world-class” agency? *The 5th of our NEW Industry expert series, where we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil Interviews the Distinguished  Sales and Lettings CEO John Paul. John shares all the important details of how he manages his teams, recruitment and instils the empowering mentality that enables his agency to thrive… Learn how YOU could build multiple...

070 The Industry Experts Series with Perry Power

August 26, 2022 11:00 - 34 minutes - 23.8 MB

What are the best practices for having a “world-class” agency? *The 4th of our NEW Industry expert series, we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil Interviews the well respected Perry Power the “Power Agent”. Perry shares with us what it takes to be a great estate agent. YOU will learn the key mindset shifts of employed vs self-employed agents, giving you the true go-getter perspective.  Listen to the full episode to kn...

070 The Industry Experts Series with Perry Power

August 26, 2022 11:00 - 34 minutes - 23.8 MB

What are the best practices for having a “world-class” agency? *The 4th of our NEW Industry expert series, we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil Interviews the well respected Perry Power the “Power Agent”. Perry shares with us what it takes to be a great estate agent. YOU will learn the key mindset shifts of employed vs self-employed agents, giving you the true go-getter perspective.  Listen to the full episode to kn...

069 The Industry Experts Series with Chris Watkin

August 19, 2022 11:00 - 45 minutes - 31.3 MB

What makes a “world-class” estate agent? *The 3rd of our NEW Industry expert series, where we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil Interviews the talented Chris Watkin one of UK’s greatest Lettings and Estate Agency Growth Specialists and shares the truth about what the function of an estate agent really is, (which is far from just selling homes). He  also walks us through what characterises winning individuals and agen...

068 The Industry Experts Series with Sean Newman

August 12, 2022 11:00 - 27 minutes - 19.3 MB

What are the best practices to have a “world-class” agency? *The 2nd of our NEW Industry expert series, where we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil talks to estate agent and entrepreneur Sean Newman, Owner of Newman Property Experts. Sean shares his legendary experience on what makes a good and “world-class” estate agent: The power of being a real person when dealing with clients and takes us through his health habits...

067 The Industry Experts Series with Sarah Edmundson

August 05, 2022 11:00 - 40 minutes - 27.7 MB

What are the best practices for having a “world-class” agency? *The 1st of our NEW Industry Expert Series, where we talk to leading industry experts and influencers!* In this week’s episode of Ignite Your Estate Agency Phil interviews Sarah Edmundson who is on the board of Boomin and CEO of ‘Agents Together’. You’ll learn the key focuses of having a solid, world-class business. Absorb the important lessons and advice that will positively impact your agency! Hope you enjoy, claim your FREE...

Episode 66 - 5 Ways to Double Your Fee

July 29, 2022 11:00 - 21 minutes - 14.8 MB

Do other agents charge similar to you in your area? Are you competing on fees? Listen to this week’s episode of Ignite Your Estate Agency to find out how you can charge higher fees successfully and confidently. Know the niche you have and  use it to your advantage. For the full 5 methods to double your fees, tune into the full podcast as you’ll be given more detailed explanations on how YOU could easily increase your Agency’s income. Hope you enjoy, claim your FREE Firewave gift here: www...

066 - 5 Ways to Double Your Fee

July 29, 2022 11:00 - 21 minutes - 14.8 MB

Do other agents charge similar to you in your area? Are you competing on fees? Listen to this week’s episode of Ignite Your Estate Agency to find out how you can charge higher fees successfully and confidently. Know the niche you have and  use it to your advantage. For the full 5 methods to double your fees, tune into the full podcast as you’ll be given more detailed explanations on how YOU could easily increase your Agency’s income. Hope you enjoy, claim your FREE Firewave gift here: www...

066 5 Ways to Double Your Fee

July 29, 2022 11:00 - 21 minutes - 14.8 MB

Do other agents charge similar to you in your area? Are you competing on fees? Listen to this week’s episode of Ignite Your Estate Agency to find out how you can charge higher fees successfully and confidently. Know the niche you have and  use it to your advantage. For the full 5 methods to double your fees, tune into the full podcast as you’ll be given more detailed explanations on how YOU could easily increase your Agency’s income. Hope you enjoy, claim your FREE Firewave gift here: www...

066 5 Ways to Double Your Fee

July 29, 2022 11:00 - 21 minutes - 14.8 MB

Do other agents charge similar to you in your area? Are you competing on fees? Listen to this week’s episode of Ignite Your Estate Agency to find out how you can charge higher fees successfully and confidently. Know the niche you have and  use it to your advantage. For the full 5 methods to double your fees, tune into the full podcast as you’ll be given more detailed explanations on how YOU could easily increase your Agency’s income. Hope you enjoy, claim your FREE Firewave gift here: www...

065 Growing Your Business to Full Capacity with Graham Hardy

July 22, 2022 11:00 - 44 minutes - 30.9 MB

Is your business growing at full capacity and working for YOU? Do your team members have the vision and drive to help move your company into rapid growth? In this week’s episode of Ignite Your Estate Agency Sam interviews a highly respected business growth expert Graham Hardy from Infusion Group. Learn how Graham helps other agency owners who have started from one office and scaled to multiple branches sustainably with speed. Discover the common mistakes agency owners make by knowing what ...

064 Growing Your Business to Full Capacity with Graham Hardy

July 22, 2022 11:00 - 44 minutes - 30.9 MB

Is your business growing at full capacity and working for YOU? Do your team members have the vision and drive to help move your company into rapid growth? In this week’s episode of Ignite Your Estate Agency Sam interviews a highly respected business growth expert Graham Hardy from Infusion Group. Learn how Graham helps other agency owners who have started from one office and scaled to multiple branches sustainably with speed. Discover the common mistakes agency owners make by knowing what ...

064 3 Things YOU Must Do Before EVERY Marketing Campaign

July 15, 2022 11:00 - 16 minutes - 11.4 MB

3 Things YOU Must Do Before EVERY Marketing Campaign How do you position your brand in the most effective way? What is the best way to create awareness as a business owner? In this week’s episode of Ignite Your Estate Agency Phil explains three powerful components YOU must integrate into your marketing campaigns. By listening to this episode you’ll figure out how to effortlessly fine tune your message to attract more clients. Know the most effective fundamentals to captivate motivated sell...

063 Business Owner vs Entrepreneur - Which one are you & why does it matter?

July 08, 2022 11:00 - 40 minutes - 28 MB

What does it mean to be an entrepreneur? Have YOU fallen into the trap of becoming a ‘business owner’? Find out what it could cost you if you currently have the mindset of the latter… In this week’s episode of Ignite Your Estate Agency, Sam and Phil share their knowledge of why YOU must focus on becoming an entrepreneur rather than a business owner to grow a successful scalable agency. Which one best describes you? Listen to the full episode to find out what YOU can do to make it an easy sw...

062 6 Reasons For YOU to Join a Mastermind

July 01, 2022 11:00 - 21 minutes - 14.7 MB

In this week’s episode of Ignite Your Estate Agency Sam and Phil give us 6 powerful reasons why a mastermind enables you to easily grow your agency. And why only the top 1% are doing it! Imagine being able to share and converse with like minded individuals who’ve already achieved the success you’ve wanted for YOUR business… Listen to Sam and Phil’s experience from recently attending a high value Mastermind conference… Learn what to expect and how to approach them most effectively to achieve...

061 How Can You Build Your Dream Team?

June 24, 2022 11:00 - 57 minutes - 39.7 MB

How do you build your dream team, a tribe of people working for you and want your company to be the best? Building your team and communicating in the right way establishes a powerful company culture. In this week's episode of Ignite Your Estate Agency Sam and a very special guest, Louise Jones (Operations Manager at Ashdown-Jones) share easy steps to building your team the right way. So if you are struggling with your recruitment, retention and reward structure, then listen back to the ful...

060 How to Create the Right Community

June 17, 2022 11:00 - 34 minutes - 23.4 MB

Let’s talk about sponsorship and involving yourself in your local community. Is this the right decision for your agency? What are the types of communities YOU should get involved in and how do they align with your brand?  In this week's episode of Ignite Your Estate Agency Sam and Phil share their thoughts on Community and recognition, differentiating: what is a passion project, the most effective communities you should be joining and which ones to avoid that could hurt your brand image. B...

059 Having a No Matter What Mentality

June 10, 2022 11:00 - 38 minutes - 26.5 MB

What does success mean to YOU? How can you leverage discipline to dictate the amount of success you have? In this week's episode of Ignite Your Estate Agency Sam and Phil discuss the importance of adopting a successful mental attitude. And how a small shift in thinking can have a huge impact on your health, business and lifestyle. Sam updates us on her fitness challenge explaining the powerful 5 second rule and Phil translates his experience into key business lessons with real six figure e...

058 Opening a New Branch of an Estate Agency - Part 2

June 03, 2022 11:00 - 33 minutes - 23.2 MB

If you have visions of growing your agency beyond two or more branches you have come to the right podcast episode! In this week of Ignite Your Estate Agency Sam and Phil continue part 2 of opening a 2nd branch (listen to episode 39 for part 1). Sharing valuable lessons so YOU avoid the typical mistakes, saving you the hassle of expensive investments as an agency owner. What are the challenges when it comes to logistics, staff, ownership, costs and attracting more sellers? How much of a dif...

057 How to Nurture Your Leads through Email Marketing - Rob and Kennedy

May 27, 2022 11:00 - 46 minutes - 31.8 MB

How do you engage and grab people's attention online? With so much content flying around especially with social media, can email marketing be the better option? Is it worth it? In this week’s episode of Ignite Your Estate Agency Sam and Phil interview hypnotists/mind readers turned expert email marketers Rob and Kennedy from “The Email Marketing Show”. They talk about email marketing in a way that actually converts!  Do you want your clients to look forward to every one of your emails and ...

057 How to Nurture Your Leads through Email Marketing - Rob and Kennedy

May 27, 2022 11:00 - 46 minutes - 31.8 MB

How do you engage and grab people's attention online? With so much content flying around especially with social media, can email marketing be the better option? Is it worth it? In this week’s episode of Ignite Your Estate Agency Sam and Phil interview hypnotists/mind readers turned expert email marketers Rob and Kennedy from “The Email Marketing Show”. They talk about email marketing in a way that actually converts!  Do you want your clients to look forward to every one of your emails and ...

Episode 56 - A Frank Talk With a Special Guest and a Challenge for You!

May 20, 2022 11:00 - 37 minutes - 26 MB

How does your health and fitness affect your performance in business? What can you do on a personal level to grow? Just focusing on business isn’t enough and is not YOUR most effective approach.  In this week’s episode of Ignite Your Estate Agency Sam shares her simplified approach to significantly improving your health… Sharing her journey of losing over 1 stone(6kg),  proving how easily you can do it too.  What sort of an impact would it have on YOU if you had improved energy and were in...

056 A Frank Talk With a Special Guest and a Challenge for You!

May 20, 2022 11:00 - 37 minutes - 26 MB

How does your health and fitness affect your performance in business? What can you do on a personal level to grow? Just focusing on business isn’t enough and is not YOUR most effective approach.  In this week’s episode of Ignite Your Estate Agency Sam shares her simplified approach to significantly improving your health… Sharing her journey of losing over 1 stone(6kg),  proving how easily you can do it too.  What sort of an impact would it have on YOU if you had improved energy and were in...

055 5 Things I Learnt From Disney

May 13, 2022 11:00 - 17 minutes - 11.9 MB

What is it about Disney that attracts thousands of people to spend so much of their time and money? Is it possible for you to do the same? In this week’s episode of the Ignite Your Estate Agency, Phil shares his magical moments from a recent experience visiting Disney World. Phil decodes 5 valuable business lessons you could be implementing to have a lasting impact on your agency. Imagine the effect you could have on your business when applying Disney’s principles! 1. Is your company cult...

054 Commission Does it Work? Sam Says No, What do You Think?

May 06, 2022 11:00 - 16 minutes - 11.1 MB

In this week’s episode of Ignite Your Estate Agency Sam shares her breakthroughs on why you shouldn't pay out commissions and the best ways to incentivise your agents.  Motivating your staff, stimulating learning and improving your company culture could all be methods of positive incentivisation. What role does commission play in your organisation? Does it conflict with the best interest of your clients and employees?  Listen to the full episode to figure out your winning strategies that ...

054 Commission Does it Work? Sam Says No, What do You Think?

May 06, 2022 11:00 - 16 minutes - 11.1 MB

In this week’s episode of Ignite Your Estate Agency Sam shares her breakthroughs on why you shouldn't pay out commissions and the best ways to incentivise your agents.  Motivating your staff, stimulating learning and improving your company culture could all be methods of positive incentivisation. What role does commission play in your organisation? Does it conflict with the best interest of your clients and employees?  Listen to the full episode to figure out your winning strategies that ...

053 Left Handed Knights (Doing What Other Agents Can't and Won't)

April 29, 2022 11:00 - 15 minutes - 10.8 MB

What are “Left Handed Knights”?  In this week’s episode of Ignite Your Estate Agency, Sam unpacks the idea of “Left Handed Knights”. A game changing tactic focusing on outside-of-the-box activities that other agents never do!  You’ll figure out what you can do to be different from your competition by overcoming any disadvantages or limitations in your industry by doing the unconventional. Listen to many of the effective “left-handed knight” strategies that Sam, Phil and the AshdownJones  ...

053 Left Handed Knights (Doing What Other Agents Can't and Won't)

April 29, 2022 11:00 - 15 minutes - 10.8 MB

What are “Left Handed Knights”?  In this week’s episode of Ignite Your Estate Agency, Sam unpacks the idea of “Left Handed Knights”. A game changing tactic focusing on outside-of-the-box activities that other agents never do!  You’ll figure out what you can do to be different from your competition by overcoming any disadvantages or limitations in your industry by doing the unconventional. Listen to many of the effective “left-handed knight” strategies that Sam, Phil and the AshdownJones  ...

052 Why You Need Haters (and How to Love Them)

April 22, 2022 11:00 - 25 minutes - 17.3 MB

How can you harness the power of hate to flourish in your business and personal life?  In this week’s episode we have Phil explain how having haters (people who criticize our work) could be the best thing that happens to you! The most effective ways to deal with them, so they can impact your life and your activities as an estate agency in a positive way. Phil shares his and Sam’s experiences working in the industry with some interesting and relatable challenges that you can use to build yo...

051 Don't Make Them Think: Phone Manner, How to Give Your Client the Best Experience Possible

April 15, 2022 11:00 - 19 minutes - 13.5 MB

On this week's episode of the Ignite Your Estate Agency podcast we're continuing with our mini-series called "Don't Make Them Think". Designed to give you easily-implementable, fast-acting, actionable tips to up-level your agency and make YOU easier to do business with. On this episode you'll discover exactly what you should be doing on the phone to potential clients, what you should say, and what you should find out, in order to give that person a world-class experience. Listen now on all m...