074 The Industry Experts Series with Sam Ashdown
Ignite Your Estate Agency
English - September 23, 2022 07:00 - 41 minutes - 28.5 MBMarketing Business Entrepreneurship estate agency real estate estate agent estate agents marketing growth business growth lead generation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
What are the best practices to be in the business of having a “world-class” agency?
*The 8th of our NEW Industry expert series, where we talk to leading industry experts and influencers!*
In this week’s episode of Ignite Your Estate Agency Phil interviews our one and only Sam Ashdown!
Sam shares with us the most important quality a world-class estate agent MUST have. You will hear the lessons Sam picked up throughout the different stages of her journey; before and after founding AshdownJones.
Stay tuned for some entertaining and valuable stories especially from the beginning of her partnership with Phil!
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Some key takeaways:
➡️ A world-class estate agent needs to CARE
➡️ People tend to like new and shiny things
➡️ Offering services with different options and tier prices could sometimes backfire by lowering the quality of your service and reputation.
Some great moments:
✅ “You need to care about the client, you also need to care about the reputation of the agency… So it’s both about CARING”
✅ “I believe that in most businesses, if you are a marketer first and then a skilled person at that business second you are more likely to succeed”
✅ “The first challenge actually was: How on earth do I get to Sam’s House?!”