Yeah, That's Probably an Ad
502 episodes - English - Latest episode: 5 days ago - ★★★★★ - 138 ratingsJoin the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology.
Hosted on Acast. See acast.com/privacy for more information.
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Episodes
Mind Your Biscuits with Lee Schrager | Young Influentials
November 28, 2023 16:27 - 33 minutes - 75.9 MBFood has a unique ability to bring people together, regardless of the language they speak. Sometimes, it's difficult to put into words the connection that occurs when people share a delicious meal or dessert. Nowadays, individuals are connecting with one another and sharing their love of food by creating content around the unique dishes from their cultures. In this episode, we hear from Lee Schrager, the founder of food festivals like the South Beach Wine & Food Festival and FoodieCon. The...
How Solo Stove Really Got Snoop to Go Smokeless
November 27, 2023 15:59 - 22 minutes - 52.1 MBLast week rapper and cannabis connoisseur Snoop Dogg whipped the internet up into a frenzy with a social media announcement saying he was “giving up smoke.” “Please respect my privacy at this time," the 17-time Grammy nominee told his 83 million Instagram followers. But, plot twist: the post was later revealed to be part of a carefully coordinated campaign from The Martin agency to promote Solo Stove's new smokeless fire-pit range. Armed with a series of tongue-in-cheek films showing Snoo...
Gotta Go My Own Way with JUV Consulting | Young Influentials
November 21, 2023 14:30 - 43 minutes - 98.9 MBHave you ever found yourself in a situation where someone complains about you to others, but never actually talks to you about it? It's frustrating! Similarly, Gen Z feels annoyed when marketers try to appeal to them without actually speaking with them. That's where Juv Consulting comes in. Founded by three 16-year-olds in 2016, Juv Consulting was created to address the issue of leaders and "youth experts" who constantly talk about how to engage Gen Z without actually doing it. This episod...
Tech Trends and Media Friends
November 20, 2023 20:43 - 35 minutes - 82.3 MBThe deprecation of third-party cookies has been a trending conversation for a while now, but there is a lot more going on when it comes to the rapid evolution and impact of tech in the ad industry. In this episode of Yeah, That’s Probably An Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart are joined by first-time guests and the unsung heroes of the Adweek newsroom: the media team. Senior media reporter Mark Stenberg, tech policy reporter Trishla Ostwal and platforms ...
Unbreakable Smile with Eric Sedeño | Young Influentials
November 14, 2023 13:03 - 42 minutes - 98.1 MBSocial media has its good and bad sides. However, some creators like to utilize it to create a space for fun, creativity, and amusement. This is precisely what you'll discover by watching Eric Sedeño's content on TikTok, Instagram, and in person. In this episode, Sedeño shares his story of how he began creating videos and his time in the advertising industry. Listen to past episodes of Young Influentuals by subscribing on Apple Podcasts or following the show on Spotify! Hosted on Acast. S...
What's Next for Marvel's Marketing Machine?
November 13, 2023 17:29 - 34 minutes - 78.6 MBWhen Avengers: Endgame surpassed Avatar as the top-selling global release of all time in 2019, it looked like Marvel Studios was invincible. However, fast forward four years later and the picture looks very different. The unfortunate mix of a global pandemic, A-list actors (temporarily) hanging up their capes, and a push to streaming has resulted in superhero fatigue with critics, audiences, and industry professionals losing faith in the franchise machine. The latest film in the Marvel Ci...
Shake It Up with Tejari | Young Influentials
November 07, 2023 14:43 - 36 minutes - 83.2 MBMaintaining a healthy diet can be a challenge, especially when you're on the move. However, Tejari has got you covered with its plant-based protein powders that make for healthy and delicious snacks. In this episode, Roma Patel, the founder of Tejari, shares the unique features of her product, the challenges of finding suitable distributors, and the future plans of the company. Listen to past episodes of Young Influentuals by subscribing on Apple Podcasts or following the show on Spotify! ...
What Influencer Aversion Says About Internet Culture
November 06, 2023 15:12 - 17 minutes - 38.9 MBMarketers are more aware than ever of the importance of language and the power it can wield. So why then, is the term 'influencer' increasingly viewed as a 'dirty word' among brands, and the consumers they sell to? With many advertisers now proudly enlisting 'creators' to front campaigns, Adweek reporter Emmy Lederman decided to probe this debate around verbiage. This week, she joins Adweek's Europe brand editor, Rebecca Stewart, on the podcast to discuss what she uncovered. The pair als...
NBA Champion Matt Barnes on The Evolution of Locker Room Talk
November 02, 2023 16:37 - 10 minutes - 24.3 MBRetirement typically leads to rest, relaxation and enjoying the fruits of one’s labor. But for athletes like NBA Champion Matt Barnes, it can open the door to another world of opportunities and ventures. On the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona is joined by Barnes at Brandweek’s Marketing Vanguard Lounge. The former pro basketball player, who played 14 seasons in the NBA on teams like The Golden State Warriors and The New York Knicks, is an entrepren...
We Go Together with NBCU | Young Influentials
October 31, 2023 15:12 - 39 minutes - 89.4 MBMany people wonder what makes the perfect brand partnership and why certain creators, celebrities, and companies are chosen for collaborations. In this episode, Sari Feinberg, SVP of Marketing & Content Partnerships for NBCUniversal’s Advertising & Partnerships division, shares her experience in the media industry and the best practices for brand alignment. She explains how to work with other companies and find the right talent to convey the messaging, making brand partnerships effective. L...
Busting Weed Taboos with The Devil's Lettuce
October 30, 2023 17:27 - 26 minutes - 59.5 MBSpooky season is in full swing, and to mark the occasion cannabis dispensary Embarc has launched a new brand dubbed the Devil's Lettuce. The quirky ad campaign to promote it draws inspiration from movies of the Reefer Madness era and equates the stigma of cannabis consumption with monsters and villains from retro Hollywood horror flicks and PSAs. Courtney Zalewski, chief brand officer at Embarc, joined Adweek's community editor, Luz Corona, and Europe brand editor Rebecca Stewart, to talk ...
YTPAA Presents: Young Influentials
October 24, 2023 20:35 - 46 minutes - 63.3 MBStarting today, Adweek's Young Influentials podcast will be featured every Tuesday on the Yeah, That's Probably an Ad feed! From influencers to C-suite executives, host Colin Daniels sits down with some of the most influential voices in media, tech, and marketing who are creating real change in their fields. Whether they’re helping people match and make connections or developing the social strategy behind our favorite TV shows, these individuals are the brains behind things we watch and see ...
Creating Genuine Connections With Consumers is Rare and Beautiful
October 23, 2023 18:02 - 26 minutes - 60.7 MBOn the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona and Adweek reporter Emmy Liederman are joined by Rare Beauty CMO Katie Welch at Brandweek’s Marketing Vanguard Lounge. The trio discusses what goes on in front of and behind the scenes to ensure consumers feel good in their products, whether it’s working closely with founder Selena Gomez to ensure the brand stays true to championing real beauty to supporting Gomez’s Rare Impact Fund, a nonprofit created to pro...
Real LGBTQ+ Allyship from Brands Matters Now, More than Ever
October 19, 2023 13:59 - 26 minutes - 60.4 MBIn October, Dylan Mulvaney issued a message to advertisers after former brand partner Bud Light failed to support her through transphobic hate and dented its own sales in the process. “If you’re going to ask us to capitalize on our vulnerabilities and our traumas, at least have our backs when the going gets tough," she said. During a panel at Social Media Week Europe, Adweek's Europe creativity editor Brittaney Kiefer was joined by Coolr's Jack Hyslop, Jen Leung from Leo Burnett U.K., and ...
Happy Hour with Tip Top Proper Cocktails
October 16, 2023 14:53 - 36 minutes - 83.4 MBWhen you think of cocktails, canned drinks may not be the first thing that springs to mind. But startup Tip Top Proper Cocktails has been shaking up the drinks industry with its range of high-end mixed beverages since its launch in 2019. From gin and tonics to espresso martinis and margaritas; whatever your poison is Tip Top has it covered online, in-store, and even in the air. Neal Cohen, co-founder and chief brand officer sat down with Adweek’s community editor, Luz Corona and senior pro...
How We Chose Adweek's 2023 US Agency of the Year Winners
October 10, 2023 09:59 - 33 minutes - 76.3 MBThe Adweek Agency of the Year 2023 winners have finally been crowned. The awards program saw agency entries painstakingly chosen by Adweek’s editorial team. Leading the judges was Adweek's managing editor, brands and agencies, Jameson Fleming. This week on the podcast, he joins community editor, Luz Corona, and Europe brands editor, Rebecca Stewart, to discuss the selection process, as well as what makes a winning agency and the one piece of advice he'd give to any shop hoping to make the ...
Adweek’s 2023 Multicultural Agency of the Year: The Community - Living in a Multi-Hyphenate Reality
October 10, 2023 09:59 - 24 minutes - 56.7 MBHow do you reach multicultural audiences in a market that's rapidly approaching a “majority-minority” status? The Community, which has just been crowned Adweek’s 2023 Multicultural Agency of the Year, is helping brands figure out just that. On the latest episode of Yeah, That’s Probably an Ad, community editor Luz Corona and digital editor Colin Daniels are joined by The Community’s CEO, Luis Montero, at Brandweek’s Marketing Vanguard lounge to discuss how the agency's approach to creative...
The Writer's Strike is Over, But What's Next for Advertisers?
October 02, 2023 15:28 - 26 minutes - 61.8 MBTV and film writers have officially ended their five-month strike, thanks to union leaders approving an agreement with the Alliance of Motion Picture and Television Producers. However, with TV sales hard by the action, this Hollywood story isn't quite over yet. Advertisers might welcome re-runs being swapped out for new content in the coming months. Despite this, the ongoing shift to ad-free streaming, and a proliferation of digital platforms including TikTok and YouTube combined with ling...
Josh Duhamel & Josh Algra's Dakota Media Is Playing the Long Game
September 26, 2023 10:00 - 19 minutes - 44.6 MBBeing a creative comes naturally to Josh Duhamel. The writer-director-producer has been in the Hollywood scene since the early 2000s, with major accolades including his lead role in the Transformers franchise, along with roles on the small screen like The Mighty Ducks. And now, the actor can add creative and production agency co-founder to his resume. On the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona and senior producer Al Mannarino are joined by Duhamel and...
TelevisaUnivision Is Opening Doors and Educating Brands About The Latinx Community
September 19, 2023 09:00 - 24 minutes - 57 MBWhile most brands view connecting with the Hispanic and Latinx audience as a challenge, the TelevisaUnivision team sees it as an opportunity. On the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona is joined by TelevisaUnivision EVP, chief growth officer Dan Riess to talk about the current state of Hispanic marketing. Following president of sales Donna Speciale’s Brandweek session, Riess sheds more light on the broadcast network’s approach in relationship-building ...
Why Corporate America Should Care About Loneliness
September 11, 2023 10:00 - 32 minutes - 74.9 MBEarlier this year, the U.S. Surgeon General issued an advisory on the public health crisis of isolation and loneliness. According to the report, lack of social connection can have the same results on physical health comparable to smoking daily. On the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona and Adweek reporter Emmy Liederman are joined by Madison Utendahl, founder of branding and design firm Utendahl Creative. The group has a refreshingly honest conversati...
How the Kansas City Chiefs Are Winning On and Off The Field
September 05, 2023 10:00 - 30 minutes - 69.7 MBTwo years ago, an official full-time marketing team for the Kansas City Chiefs brand was formed for the first time ever. One year ago, the team won the Super Bowl. On the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona and Adweek Podcast Network senior producer Al Mannarino are joined by Lara Krug, cmo and EVP of marketing at Kansas City Chiefs. The Chiefs are winners on the field and off, as seen in the fandom that has surged throughout the years, thanks to chari...
Inside Jurassic Park's Dirty 30 Celebration
August 28, 2023 12:50 - 26 minutes - 59.7 MBMove over Barbie–there’s another legacy brand pulling out all the nostalgic stops. On the latest episode of Yeah, That’s Probably An Ad, community editor Luz Corona and guest co-host Heide Palermo are joined by Universal Pictures’ David O’Connor, president of Franchise Management, Theatrical Brand Marketing, and Global Partnerships. The crew discusses Jurassic Park’s multi-day, multi-faceted 30th-anniversary celebration, anchored in immersive experiences commemorating three decades of dino-...
Pop! Yourself Into The Future of Fandom
August 22, 2023 15:01 - 24 minutes - 56.9 MBThere are millions of podcast hosts in the world but, as Funko proves in the latest episode of Yeah, That’s Probably An Ad, there is only one Rebecca Stewart and Luz Corona. On the latest episode, the Adweek Europe brand editor and community editor are joined by Funko’s VP of POP! Yourself & Retail, Dave Beré, who unveils the latest product offering for the brand of collectible figurines. POP! Yourself grants consumers the experience to create their own Pop! figures. The group discusses why...
Havas Formula Chief Tara Reid is Helping CEOs Navigate Change and Crises
August 14, 2023 13:48 - 22 minutes - 51.8 MBIf 2023 has taught us anything, it's that modern leaders must be equipped to handle growing public scrutiny. In an economy where customers want brands to live their values, a single Tweet or TikTok video can whip a media frenzy. This means CEOs -- from ex-Twitter boss Elon Musk to Bud Light's Brendan Whitworth -- are increasingly being thrust into the spotlight to answer tough questions that would typically fall to their marketing or PR peers. Tara Reid, CEO at PR agency Havas Formula, is ...
Why the Future of the US Women’s Soccer Brand Will Shine Bright For Years To Come
August 07, 2023 17:21 - 26 minutes - 59.6 MBDisclaimer: This episode was recorded prior to the US Women’s Soccer team's elimination from the FIFA Women’s World Cup on Sunday, August 6th. It was a heartbreaking exit for the US Women’s National Team (USWNT) this World Cup. But the future of the brand still looks bright, thanks to the foundation laid down by key players throughout the sport’s history. On the latest episode of Yeah, That’s Probably An Ad, Adweek Europe brand editor Rebecca Stewart and community editor Luz Corona are joi...
Cam Kirk on Creating Space for Creatives
July 31, 2023 14:18 - 27 minutes - 62.8 MBCam Kirk is a busy man. Since ditched a path in medicine to become a photographer, he's captured the great and good of the rap industry through his lens: from Lil Baby to Megan Thee Stallion. The last few years have seen him successfully launch Collective Gallery "a record label for photographers," the nonprofit Cam Kirk Foundation, and most recently his own content platform Cam Kirk Studios (CKS)Along the way he's worked on brand partnerships with advertisers including Nike, Puma and Sprit...
Yeah, That's Probably Another Barbie Marketing Stunt
July 24, 2023 17:08 - 34 minutes - 79.9 MBIt’s on Airbnb. It’s on OPI nail polish. It’s on Google’s webpage when you search Margot Robbie and Ryan Gosling.The Barbie Movie ad blitz has taken the marketing industry by storm. But there is a lot more to unpack here than the Barbie Pink Luggage Collection by Béis Travel (one of the 100+ brand partnerships seen during the campaign).On this week's episode, Adweek Europe brand editor Rebecca Stewart and community editor Luz Corona are joined by marketing consultant and Adweek mentee Jen Kli...
How San Diego Comic-Con Became a Must-Attend Event For Brands
July 17, 2023 10:00 - 46 minutes - 107 MBOne of the biggest events on the entertainment calendar, San Diego Comic-Con is just days away, and brands, studios, and streaming giants are gearing up for their biggest and best yet. On this week's episode, senior producer Al Mannarino is on the other side of the mic with Europe brand editor, Rebecca Stewart. Entertainment reporter and author, Tara Bennet, joins the duo to discuss how San Diego Comic-Con has evolved in the 20 years she’s been attending, how brands are planning to activate...
The Unsung Agency Heroes That Speak Clients' Language
July 10, 2023 15:08 - 23 minutes - 52.7 MBAd agency account directors can wear multiple hats on any given day: strategist, researcher, planner and chief client liaison officer, the list goes on. The role requires skills that go well beyond that of translator between client and creative, as Adweek's reporter and AgencySpy editor Kyle O'Brien has uncovered as part of his feature series exploring the evolving roles of the agency C-suite. In this episode, Adweek's community editor Luz Corona and Europe brand editor Rebecca Stewart are...
What's Next for Bud Light?
July 04, 2023 10:00 - 20 minutes - 47.7 MBIt's been an interesting few months for Bud Light, which found itself embroiled in anti-LGBTQ+ criticism and calls for a boycott after it partnered with transgender influencer Dylan Mulvaney to promote its brew in March. Since then, the Anheuser-Busch (AB InBev) business has endured criticism from both the right and left; offering a lesson for brands in what happens when you try to market to all but alienate everyone. For an episode unpicking the timeline of events and asking whether Bud L...
Why What Happens at Cannes Shouldn't Stay at Cannes
June 26, 2023 18:56 - 22 minutes - 52.6 MBThis year, Cannes was dominated by discussions about AI, inclusion, sustainability, and making the business case for creativity in a recession. But how can marketers make sure these conversations have life beyond Croisette and make a real-world impact in their organizations? For a special episode reflecting on the week, the trending topics, and the winning work. Europe brand editor Rebecca Stewart is joined by guest co-host Jameson Fleming, Adweek’s managing editor for brands and agencies. ...
Happiness and Relevance Packed Into Every Bite
June 23, 2023 15:09 - 19 minutes - 44.6 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart chat with Chips Ahoy! senior director Sabrina Sierant. Celebrating its 60th year around the sun, the group discusses the grandiose birthday party the iconic cookie brand is throwing (hint: it involves a yacht), balancing the fine line between nostalgic messaging and outdated messaging and how the brand connects with Gen Z through innovative media plans and brand partnersh...
Live from Cannes – Futuristic Optimism, Spontaneity and Creativity on the Croisette
June 19, 2023 20:04 - 27 minutes - 62.8 MBThis week, the Adweek team is on the ground at Cannes Lions, gearing up for five days of sunshine, panels, events and, of course, awards. Europe brand editor Rebecca Stewart is joined by guest co-host Stephen Lepitak, Adweek’s Europe Bureau Chief on the mic. The pair sit down with guests Tiffany Rolfe, global CCO at R/GA and Getty’s head of creative insights, Americas Tristen Norman to discuss what they’re looking forward to most about Cannes.\ Together, we unpack what creative conversatio...
Creative 100 and the Countdown to Cannes Lions
June 13, 2023 12:10 - 30 minutes - 70.5 MBIn a special two-part episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart talk to Brittaney Kiefer, Adweek’s Creativity Editor, and reporter Emmy Leiderman about the June issue of Adweek. We go behind the scenes of the cover story which features multi-hyphenate talent Keke Palmer and delve into the 2023 Creative 100 list, an annual celebration of today's most fascinating innovators, agency leaders, influencers, marketers, and other cre...
The Rise of Reality Television
June 05, 2023 14:55 - 27 minutes - 63.2 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart welcome a few Adweek friends to talk the surge (or re-surge) of reality television in today’s world. Adweek Podcast Network senior producer Al Mannarino and deputy tv editor Bill Bradley share more on the history of writers’ strikes and their impact on unscripted television, the brand partnerships that can evolve from big cultural moments like #Scandoval and why brands ne...
Unpacking the Consumer Journey
May 30, 2023 14:06 - 30 minutes - 68.7 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart are joined by Adeela Hussain Johnson, president of travel brand BÉIS, and Debra Chen, industry expert and host of the award-winning podcast The Great Fail. They discuss the key role the consumer plays in a brand’s product innovation and design, lessons learned for operating in an economic downturn and why founder Shay Mitchell’s luggage tutorial videos are so captivating...
Designing For Narcissism with Wieden + Kennedy’s John “JP” Petty
May 22, 2023 15:56 - 33 minutes - 76.2 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart welcome John “JP” Petty, global executive creative director (ECD) at Wieden+Kennedy’s creative social studio Bodega. After planning a career in the music industry, then finding himself writing for magazines, Petty dipped his toe into the advertising industry and has never looked back. Since then, his work has included amplifying McDonald’s “Famous Orders” work on social...
The Ever-Evolving Role of Moms in The Media
May 15, 2023 16:32 - 31 minutes - 72.5 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart discuss the evolution of the consumer with all the buying power and the most unrealistic expectations thanks to media representation: moms. From UK’s strict rules around gender stereotyping in ads to the brands doing the work to realistically portray the journey of matrescence, the scale has balanced slightly but there is still more work to do. Hosted on Acast. See aca...
If The Crown Fits: Is It Time for a Royal Rebrand?
May 08, 2023 13:34 - 28 minutes - 64.3 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart welcome PR guru Mark Borkowski along with Adweek's creativity editor (and resident American in London) Brittaney Kiefer to unpack whether King Charles' coronation will usher in a new era of PR for the brand and institution that is the British monarchy. We discuss the palace's tumultuous relationship with the British tabloids, the impact of Prince Harry's and Meghan's b...
Climate Activism at SXSW
May 03, 2023 18:58 - 29 minutes - 67.6 MBIn this special episode, we dive into the campaign to end the advertising industry's fossil fuel addiction—and how activists showed up at SXSW. Recorded live on stage during the festival this March, sustainability editor Kathryn Lundstrom speaks with Duncan Meisel, executive director of Clean Creatives and one of Adweek’s 2023 Sustainability Honorees. Hosted on Acast. See acast.com/privacy for more information.
YTPAA Live from SXSW 2023!
May 01, 2023 16:08 - 26 minutes - 61.5 MBOn this special episode, we flashback to March where sustainability editor Kathryn Lundstrom and digital editor Colin Daniels recorded a very special episode of the podcast live from South by Southwest. During the conversation, they give on-the-ground insights and share their experiences from behind-the-scenes at major brand activations and experiential marketing stunts. Hosted on Acast. See acast.com/privacy for more information.
The Art of Storytelling Through the Lens of Youth Culture
April 24, 2023 12:00 - 23 minutes - 53.6 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart welcome Karam Gill and Daniel Malikyar, co-founders of the LA-based creative agency and production company, MGX Creative. Featured on Complex as “the industry’s top music doc guys,” Gill and Malikyar have gained notoriety for their award-winning work in both filmmaking and branded content that took off while still attending college. The team chats with the first-gen creat...
Happy 4/20 To All Brands Who Observe
April 17, 2023 16:46 - 31 minutes - 72.3 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart welcome Terry Stanley, a senior editor at Adweek covering cannabis marketing. Approaching the increasingly widely celebrated cannabis holiday, the team discusses the current state of cannabis marketing, the wide range of consumers from boomers to luxury shoppers and why we’ll see more experiential marketing puff up. Hosted on Acast. See acast.com/privacy for more inform...
Marketing, Meet Ramadan
April 10, 2023 14:09 - 38 minutes - 88.3 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and agencies managing editor Jameson Fleming are joined by Mojo Supermarket founder and creative director Mo Said and strategist Siham Saleh. Together they discuss Ramadan marketing (or lack thereof) and the work behind The Mojo Ramadan Report, an original research study unpacking how Gen Z and millennial Muslim Americans celebrate Ramadan and how brands can participate meaningfully. Hosted on Acast. See acas...
Unpacking the FTC's Greenwashing Crackdown
April 03, 2023 13:47 - 25 minutes - 58.3 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona is joined by the show’s new co-host, Adweek Europe brand editor Rebecca Stewart. This week they welcome sustainability editor Kathryn Lundstrom to talk the latest move by the FTC to ensure consumers are not misled by brands that tout sustainability commitments. Hosted on Acast. See acast.com/privacy for more information.
The ECD of Yesterday, Today and Tomorrow
March 27, 2023 16:07 - 25 minutes - 58 MBIn this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona is joined by Adweek's Europe brand editor, Rebecca Stewart, and Adweek reporter Kyle O’Brien to discuss the evolving role of today’s Executive Creative Director. From keeping up with the latest tech to increasing managerial responsibilities, today’s creatives must be the ultimate multitaskers and so much more. Hosted on Acast. See acast.com/privacy for more information.
Off Madison, On the Rise
March 20, 2023 19:55 - 44 minutes - 102 MBIn this week’s episode of Yeah, That’s Probably an Ad, co-hosts Shannon Miller and Luz Corona are joined by senior producer Al Mannarino and special guest David Griner to bid farewell to Shannon as she embarks on her next adventure. During the conversation, they discuss Shannon's beginnings at Adweek, her work covering creativity, the creator economy and DEI, and what it felt like interviewing some of the biggest stars on the planet. Hosted on Acast. See acast.com/privacy for more informati...
SXSW, What’s Cookin’?
March 06, 2023 18:15 - 41 minutes - 95.4 MBIn this week’s episode of Yeah, That’s Probably an Ad, co-hosts Shannon Miller and Luz Corona are joined by Adweek's sustainability editor Kathryn Lundstrom to discuss all things SXSW. They preview some of the events and activations happening during the week, the biggest themes being covered, and what specific conversation around sustainability will reign in Austin, TX. Hosted on Acast. See acast.com/privacy for more information.
Signing In, Then Signing Off
February 27, 2023 19:49 - 32 minutes - 75.4 MBIn this week’s episode of Yeah, That’s Probably an Ad, Adweek managing editor of creativity, creator economy and DEI Shannon Miller is joined by managing editor for marketing and agencies, Jameson Fleming, and special guest Jess Zafarris on her last day as Adweek's director of audience engagement. Over the last three years, Jess "JZ" Zafarris has transformed Adweek's social presence, served as editor of Adweek's daily newsletter, Adweek Daily, and led the weekly Adweek Chat on Twitter all ...