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Sales POP! Podcasts

1,286 episodes - English - Latest episode: 7 days ago - ★★★★★ - 43 ratings

Interviews, panel discussions and content from the world's leading Sales, Marketing, Leadership and Motivation Thought Leaders!

Brought to you by Sales POP! and Pipeliner CRM - all hosted by John Golden.

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Episodes

Can Digital Leadership Skills Drive Innovation in the Digital Age? with Geoff Blaisdell

October 24, 2023 16:15 - 21 minutes - 7.63 MB

In this podcast episode, John Golden and Geoff Blaisdell discuss the importance of digital leadership skills and fostering innovation in the digital age. They emphasize the need for leaders to understand that technology is a tool to solve business problems and deliver value. They also explore the concept of digital transformation, debunking the misconception that it will replace human roles. The conversation touches on the impact of AI on jobs, the importance of maintaining customer centrici...

How is AI transforming sales and marketing in the digital age? with Govind Balu

October 24, 2023 16:10 - 25 minutes - 7.71 MB

The podcast introduces Govind Balu, founder and CEO of Shakes or Sigma and interim Chief Digital Officer of Roadside Project, by John Golden. Digital transformation and AI's impact on sales and marketing are discussed. Ivan discusses digital transformation and analog-to-digital thinking. He emphasizes how AI may improve human work and solve intractable problems. They also discuss sales and customer service automation, highlighting the need to address pain points and optimize procedures befor...

How can a morning routine transform your life? with Glenn Lundy

October 24, 2023 16:04 - 22 minutes - 8.22 MB

John Golden interviews automobile industry expert Glen Lundy in this podcast. Glen discusses his experience learning how morning habits can improve life. He established a five-step morning ritual that includes avoiding the snooze button, the phone, thankfulness, setting goals, taking care of the body, and motivating others. Glen explains his 800 Club show, which includes encouragement, education, and celebrity interviews, and its timetable. Both speakers thank the crowd.

The Ultimate Guide to Creating Meaningful Connections through Birthdays with Brandon Kleinman

October 24, 2023 15:47 - 25 minutes - 7.97 MB

Birthday App founder Brendan Kleinman is interviewed by John Golden in this podcast. They explain how birthdays and other events develop professional and personal relationships. Brendan’s Birthday App provides tailored birthday gift and experience recommendations to foster honest and meaningful interactions. They discuss the value of true connections and unexpected gestures. Brendan says word-of-mouth marketing has increased the app to 30,000 active users. Brendan closes the podcast by urgin...

The Ultimate Guide to Building a Million-Dollar Business with Ease with Dr Darnyelle Harmon

October 07, 2023 17:32 - 21 minutes - 7.47 MB

John Golden welcomes Dr. Darnyelle Jervey Harmon, CEO of Incredible One Enterprises and author of "Move to Millions." Dr. Harmon presents her proven CEO paradigm for financial and spiritual success without losing well-being. Strategy, sales infrastructure, processes, support, and a success attitude are crucial to business success, she says. Dr. Harmon proposes a more sustainable alternative to the idea that success requires constant hustling. Documenting processes and procedures, defining on...

How can understanding customers' needs lead to sales success? with Karl Becker

October 07, 2023 17:08 - 22 minutes - 8.24 MB

On this podcast, John Golden talks to Karl Becker about his new book "Iceberg Selling." They talk about digging deeper into clients' demands and sales strengths. Karl stresses the necessity of interacting with consumers and understanding their individual situations. They discuss focusing on strengths rather than problems and account managers taking ownership and driving their accounts to success. Sales requires authenticity and honesty, according to both. In general, they love sales and its ...

Can Virtual Assistants Revolutionize Your Business with Chris McShanag

October 07, 2023 14:10 - 21 minutes - 7.54 MB

John Golden discusses business benefits of virtual assistants with Chris McShanag in this podcast. Chris says virtual assistants may manage bookkeeping, administrative assistance, and sales calls as well as in-person personnel. Virtual assistants let businesses focus on business growth, he says. Chris highlights his company's recruitment, compliance, training, and virtual assistant coaching services as he examines virtual recruiting's obstacles and prospects. He gives examples of clients tha...

Why is Sales Leadership Connected to Emotions in Sales? with John Crowder

October 07, 2023 13:38 - 22 minutes - 8.23 MB

In this podcast, host John Golden and guest John Crowder, VP of Healthcare at Integrity Solutions, discuss sales leadership and its effects on sales teams and businesses. Effective coaching, relationship-building, and authenticity in sales are stressed. They address leadership development and coaching skills gaps in many businesses. Crowder describes Integrity Solutions' amazing customers and how the organization brings humanity back into business. Effective sales leadership and human connec...

Sales Recruitment: The Good, the Bad, and the Hilarious with Gabe Lullo

October 06, 2023 19:39 - 21 minutes - 7.45 MB

New York sales specialist Gabriel Lullo is interviewed by John Golden in this podcast. They talk about recruiting salespeople, sales as a vocation, and technology's impact on sales. Gabe stresses the necessity of phone communication and digital skills testing. Sales requires attitude, curiosity, and listening, and hiring younger generations is difficult. Gabe introduces Alley Oop Audio, which helps companies generate more qualifying demos and sales team appointments.

The Ultimate Guide to Building a Seamless Revenue Engine with Julie Thomas

October 06, 2023 16:39 - 23 minutes - 7.77 MB

John Golden interviews Value Selling Associates President and CEO Julie Thomas in this podcast. They talk about revenue engines and how they affect all departments. They also discuss sales-marketing alignment issues and changing measures and objectives. Julie discusses her work with organizations and the surprises they face when adopting a revenue engine approach. In sales talks, they emphasize knowing the customer's business and creating trust. Julie thanks the crowd and introduces her book...

The Most Common Mistake When Promoting Salespeople to Sales Leaders with Matt Phillips

October 06, 2023 15:50 - 24 minutes - 8.63 MB

John and guest Matt Phillips examine the hurdles of being a sales leader in this podcast. They agree that sales success does not guarantee leadership success. Sales archetypes—how people behave in sales—are discussed. Matt advises on self-awareness, which is essential for career success. They also examine salespeople and executives' consistency, sales leadership coaching, clear expectations and communication, and how beliefs shape experiences. Matt coaches using success psychology.

Effective Strategies for Engaging - Retaining a Multi-Generational Workforce - Kira Wissman

October 06, 2023 15:18 - 22 minutes - 8.17 MB

John Golden talks to Kira Wissman about motivating and engaging employees across generations in this podcast. They discuss managing and communicating with employees of diverse ages and the need of real and caring leadership. Workplace conditions and expectations differ between older and younger generations, and flexibility and accountability are key to engaging younger workers. Kira discusses forming a cohesive virtual team and how in-person meetings influence dynamics. Meetings should be in...

The Ultimate Guide to Passive Income Investing for Salespeople with Justin Moy

October 06, 2023 12:44 - 21 minutes - 7.5 MB

Salespeople's passive income investing specialist Justin Moy is interviewed by John Golden in this podcast. Justin talks about his sales career and how he started assisting salespeople invest. They discuss FIRE and commercial real estate investing. Justin discusses syndications and their advantages over the stock market. Tax advantages, minimum investments, and returns are also discussed. Justin promotes early retirement through commercial real estate investing. They discuss commercial real ...

How Can Embracing Curiosity Uncover Your Superpower? with Karen Roy

October 05, 2023 21:13 - 20 minutes - 6.71 MB

John Golden interviews renowned author and leadership specialist Karen Roy in this podcast. They emphasize asking questions and learning from others to boost personal and professional growth via curiosity. They examine how curiosity affects sales and consumer relationships. Karen discusses her corporate career and how curiosity helped her understand clients' businesses and solve their problems. They discuss business startup challenges and continual learning. John suggests listeners check out...

The Best Caffeine-Free Energy Drink Zero Zero Jitters - Daniel Solomons & Shawn Wells

September 29, 2023 14:23 - 25 minutes - 8.13 MB

In this podcast, John Golden interviews Update Energy Drink CEO Daniel Solomons and ingredient scientist and formulator Shawn Wells. Update Energy Drink, a caffeine-free energy drink, is discussed. Daniel and Shawn discuss their inspiration and obstacles in making the cocktail. They also explore para zanten, a new caffeine substitute without side effects. John ends the broadcast by praising the drink and urging viewers to try it.

Can Mobile Homes Solve the Affordable Housing Crisis? with Franco Perez

September 18, 2023 17:05 - 20 minutes - 7.83 MB

John Golden interviews Franco Perez, creator of a Silicon Valley affordable housing startup, in this podcast. Franco's childhood in an uncertain housing environment prompted him to solve the Bay Area's affordable housing dilemma. He talks about local mobile home parks and how his company designs sleek, contemporary mobile homes for younger generations. Franco also stresses the importance of graphics and film in eradicating mobile home stigma. He thinks mobile homes are the last chance for af...

The Greatest Challenge for Businesses: Lack of Skilled Managers with Summer Davies

September 18, 2023 16:55 - 23 minutes - 8.5 MB

John Golden talks to Summer Davies on how small and medium enterprises struggle to find skilled first-time and front-line managers in this podcast. They examine the lack of preparedness for technical contributors transferring into managerial jobs and the misperception that career growth is only judged by managing positions. They stress the necessity of a technical and human leadership talent pipeline. They also explore the difficulties of coaching and the need for managers to develop their t...

The Most Effective Framework for B2B Growth with Austin LaRoche

September 18, 2023 16:45 - 19 minutes - 6.94 MB

John Golden welcomes Attack Interactive CEO Austin LaRoche, who describes M2's marketing to sales structure and B2B growth methodology in this podcast. The framework emphasizes firm vision, branding, audience, and data to give marketing purpose and structure. Data overload and metric emphasis are discussed. They also emphasize marketing-sales coordination in strategic planning. Technology, resources, content, and clear processes are critical for deployment. A successful deployment and market...

What is Public Adjusting and How Can it Benefit You? with Andy Gurczak

September 18, 2023 16:36 - 19 minutes - 6.97 MB

John Golden, CEO of Sales POP! Online Sales Magazine and Pipeline CRM, interviews Andy Gurczak, CEO of All City Adjusting, in this podcast. Andy describes how public adjusters negotiate insurance claims for insureds. He stresses the need of public adjuster education and benefits. Andy discusses public adjusting and real estate with investors and property owners. He defines insurance agents' roles and addresses common insured blunders. Andy discusses All City Adjusting's contingency fee stru...

The Greatest Danger of Recurring Revenue: Complacency with Andy Gole

September 18, 2023 16:26 - 24 minutes - 8.76 MB

Andy and the audience for their time and episode conclusion. The conversation discussed the risks of overreliance on regular revenue and the need for businesses to be ready for unexpected events. Andy explained narcolepsy and regular revenue and stressed business development. He proposed activities and tactics to prepare organizations for entrepreneurship. Sales requires coaching, inspiration, and boldness, according to both speakers. They emphasized the danger of assuming engagement from in...

What are the challenges of finding the right match in hiring? with Suman Cherry

September 18, 2023 16:13 - 20 minutes - 7.27 MB

John Golden interviews veteran recruiter Suman Cherry about the obstacles of hiring the right person in this podcast. They address company hiring challenges and the necessity of transparency and honesty in understanding individuals beyond credentials. Sherry describes her recruiting style, which emphasizes deep understanding and meaningful conversations with applicants and clients. They also discuss job searchers' changing landscape, the COVID-19 pandemic's effects on work perspectives, and ...

What are the Core Elements of Successful Leadership? with Dr. Keith McNally

September 18, 2023 13:45 - 24 minutes - 7.96 MB

John Golden discusses "Walking the Path: A Leader's Journey." with Dr. Keith McNally in this podcast. The book combines fable, leadership background, and notebook to encourage contemplation and writing, says Dr. Keith. They explore the psychological benefits of writing things down and ticking items off a to-do list. Dr. Keith also describes his fitness-tracking and goal-setting journals. Sustainability, accomplishments, communication styles, alignment, and values are then discussed as key le...

How does a business anthropologist shape consumer behavior? with Oliver Sweet

August 09, 2023 12:39 - 22 minutes - 7.91 MB

London business anthropologist Oliver Sweet is interviewed by John Golden in this podcast. Oliver describes how business anthropologists use culture to understand and influence consumer behavior. He emphasizes immersing oneself in other cultures and subcultures to understand people's motivations and actions. Oliver also examines how distant work and commuting have affected brands and enterprises. He stresses the necessity for brands to reestablish themselves, be real, and connect emotionally...

The Most Effective Strategies for Creating Sales Content and Closing Deals - Martin Huntbach

August 08, 2023 16:00 - 20 minutes - 7.59 MB

John Golden interviews Jamie Digital SEO and content marketing agency owner Martin Huntbach in this podcast. Martin and Lindsay assist personal brands gain high-paying clients with content marketing. They emphasize the value of sales content to accelerate sales and close more deals. Martin stresses that organizations require a content strategy and value proposition. Understanding the target audience and meeting their demands is also stressed. Martin presents a success story and recommends fi...

How Can Bartending Skills Improve Your Sales Success? - Neil Rogers

August 08, 2023 14:56 - 23 minutes - 8.39 MB

In this podcast, John Golden interviews Neil Patrick Rogers, author of "Bar Tips: Everything I Needed to Know in Sales I Learned Behind the Bar." Neil applies sales techniques from his 27 years of bartending. He stresses first impressions, consumer needs, and relationship building. Sales require planning, organization, and time management, according to Neil. He emphasizes positive activities and mindset for business growth. The episode finishes with a discussion on promotional products as co...

Can AI revolutionize your content marketing strategy? with Kyle Stout

August 08, 2023 14:52 - 22 minutes - 8.53 MB

Kyle Stout, founder of Elevate and Scale, and John Golden discuss AI in content marketing strategy in this audio episode. They stress the need for a strategy before deploying AI techniques and human intervention to assure quality content. They discuss how AI may help with market research and email marketing, but warn against using AI-generated content. The talk also covers search behavior changes and the chaWhich AI tools are best for content marketing strategy?

Don't be fooled by a bloated pipeline: Focus on quality, not quantity - Jakub Hon

August 08, 2023 14:46 - 21 minutes - 7.54 MB

John Golden and Jakub Hon examine the problems of closing sales from "maybes" in this podcast. Sales process specialist Jakub explains why deals become trapped in uncertainty, including misqualifying leads and a lack of customer guidance. They stress How does Jakub advocate defining and following a sales process?

How Can Mental Fortitude and Coachability Lead to Success in Business? - Alex Fichera

August 08, 2023 14:39 - 22 minutes - 7.14 MB

Listen to John Golden interview Alex Fisher about his new book, "The Business Athlete." Alex discusses how his professional athletic background shaped his novel. They discuss mental toughness, coachability, and energy management. Alex stresses energy management and operating system knowledge. They emphasize the importance of a functioning structure and effective operations. John closes by endorsing Alex's book and emphasizing coaching.

The Art of Listening: Shifting Mindsets for Sales Success - Adele Spraggon

August 08, 2023 14:24 - 21 minutes - 8.69 MB

John Golden talks to behavior change specialist Adele Spraggon about how the brain makes decisions and how to improve them in this podcast. Subconscious patterns, negative sales voices, emotions and triggers, and brain rewiring are discussed. Adele discusses sales discussions, listening, following up, and overcoming sales nervousness. They also discuss the brain's plasticity and ability to shift patterns. The program ends with a recommendation to read Adele's book for further knowledge and c...

The Most Efficient Way to Leverage Your Network for Sales Success - Drew Seacrest

August 08, 2023 14:18 - 22 minutes - 6.65 MB

John Golden interviews Connect the Dots CEO and Co-founder Drew Sechrist in this podcast. They address salespeople's difficulties reaching decision-makers and traditional networking's inefficiencies. Drew describes how Salesforce taught him the value of networks and introductions. He describes how Connect the Dots lets companies create a "super graph" of relationships to find the best introductions. They also address LinkedIn's drawbacks and how Connect the Dots is a better tool for networki...

How are electric vehicles and renewable energy shaping the future? with Richard Fentge

July 18, 2023 13:01 - 23 minutes - 7.43 MB

John Golden interviews Richard Flange about the electric vehicle market and renewable energy in this podcast. Richard said non-Tesla electric vehicle drivers now have additional charging alternatives due to major automakers adopting the Tesla charging technology. They explore how battery storage banks might boost grid efficiency as demand rises. Richard also discusses battery system cost reduction and future affordability. They discuss battery technologies and sophisticated electrical boxes ...

Why is Financial Literacy More Important Than Ever with Vince Shorb

July 18, 2023 12:58 - 22 minutes - 7.81 MB

John Golden interviews National Finance Educators Council founder Vince Shorb in this podcast. Financial literacy and financial education are discussed. Vincent's organization fights the financial literacy epidemic by educating all ages and cooperating with financial services firms. They also examine the pros and cons of supporting a cause or nonprofit, emphasizing authenticity and partner screening. The program ends with Vincent urging interested parties to contact him and John praising the...

The Ultimate Guide to Creating the Best Online Shopping Experience with Eric Melchor

July 18, 2023 12:53 - 20 minutes - 7.36 MB

John Golden and Eric Melchor explore the customer journey and how online store owners can improve customer experience in this podcast. They stress treating internet users like humans and present examples of brands that have improved customer experience. Eric recommends conversion rate optimization and bespoke Google Analytics reports to evaluate and improve the online store's approach. They advocate Optima Inc.'s online store evaluation checklist and connecting with Klaviyo, HubSpot, and Act...

How Can a Fractional CMO Improve Your Company's Bottom Line? with Joshua Ramsey

July 18, 2023 12:50 - 21 minutes - 6.77 MB

In this podcast, John Golden interviews fractional CMO Josh Ramsey on his role and benefits for firms. They define a fractional CMO and how it can boost marketing, branding, and sales. They discuss marketing complexity, strategic message, and customer needs. Josh recommends carefully assessing CMO candidates' skills and personality and searching beyond sector boundaries for new views. They conclude that business is about value and service.  

Why Should You Consider Franchising Over Independent Business Ownership? with Eddie Rodriguez

July 18, 2023 12:45 - 24 minutes - 8.75 MB

John Golden interviews franchise expert Eddie Rodriguez about the benefits of franchise ownership versus independent business ownership in this podcast. They discuss franchises in several businesses and their advantages over startups. Franchising is safer for financial independence, according to Eddie. They also explore integrating corporate decisions with personal aspirations and passions. Eddie gives instances of unique franchises and tells aspiring franchisees to be realistic and work har...

How can you kick start your marketing without breaking the bank? Chris Pistorius

July 18, 2023 12:36 - 19 minutes - 6.86 MB

John Golden and Chris Pistorius explore how to start marketing on a budget in this podcast. They stress finding target clients and creating a unique selling proposition before investing in marketing methods. Chris shares his dentistry marketing knowledge with other sectors. They explain the necessity for a CRM system to track customer data and processes to handle leads and customer interactions. They also cover marketing simplicity and honesty and propose resources for developing and scaling...

Transforming the employee experience: The Tip Jar Culture with Gregory Offner

June 19, 2023 12:40 - 26 minutes - 9.6 MB

In this edition of the Expert Insight Interview podcast, host John Golden interviews Gregory Offner, CEO of the Global Performance Institute, about how staff experience affects customer experience. "The Tip Jar Culture," Gregory's new book, attempts to improve employee satisfaction and eliminate "irk" at work. They emphasize self-management and employee development to improve job performance. Gregory uses keynotes and corporate training courses to encourage CEOs to foster employee developmen...

How to Overcome Adversity and Stay Motivated with John Register

June 19, 2023 12:37 - 24 minutes - 8.56 MB

In this podcast, John Golden interviews former world-class hurdler and Paralympic athlete John Register about his life and career, including his tragic accident that cost him his leg and his work with the US Olympic Committee and Paralympic Military Sports Program. John Register discusses his three-step strategy for overcoming adversity—the reckoning moment, the recognition moment, and the redemption moment—and how to stay motivated after losses. He emphasizes having a support system, belief...

How Does Stress and Anxiety Impact Decision-Making? with Steven Howard

June 19, 2023 12:32 - 21 minutes - 8.56 MB

In this audio, John Golden interviews Steven Howard about how stress and anxiety affect business decision-making. They cover stress and anxiety, how to detect and manage them, and how leaders can handle high-stress circumstances and make good decisions. Steven stresses humble leadership, team trust, and people-centricity. Steven concludes the program by discussing his coaching, mentoring, and 22 leadership nonfiction books. The episode teaches leadership and decision-making under pressure.  

How Can You Take Advantage of Your Most Valuable Marketing Asset with John Hinson

June 19, 2023 12:29 - 22 minutes - 8.07 MB

In this podcast, John Golden and John Hinson explain how nurturing your audience and staying in touch may increase recommendations and repeat business. They propose a "content loop" comprising good material, social media, and a strong website to keep in touch with your audience. Maintaining contact with your audience and developing a content loop requires consistency. The speakers also highlighted giving your audience value and creating trust. The speakers recommend nurturing customers to in...

Can Quantum Energy Frequencies Help You Get and Stay Healthy? with Rob Rene

June 19, 2023 12:25 - 22 minutes - 7 MB

The podcast features John Golden, host of Expert Inside Interview from Sales Pop Online Sales Magazine and Pipeliner CRM, and Rob Rene, founder of Quantum Energy Solutions and Qi Strong. The episode employs quantum energy frequencies to improve health. Speakers cover the medical system, drugs, and food system. Positive goals and external frequencies are also stressed. Rob Rene describes how their patches' frequencies operate and shows success stories of people who have used them to treat chr...

The Most Common Sales Mistakes and How to Avoid Them with David Kurkjian

June 19, 2023 12:22 - 23 minutes - 7.77 MB

In this audio, John Golden interviews Dave Kurkjian, author of "6x: Convert More Prospects to Customers," on the three early sales cycle blunders salespeople make. The first two faults are talking too much and not being unique. Third, neglecting the prospect's perspective. Dave stresses that salespeople must focus on prospects' demands and express their product or service's value in an engaging and memorable way. "You phrasing" helps you transition from your perspective to the prospect's.  

The Power of Hospitality in Building a Strong Brand with Marissa Freeman

June 19, 2023 12:17 - 25 minutes - 9.76 MB

John Golden talks to Union Square Hospitality Group Chief Marketing Officer Marissa Freeman about branding and customer experience in this podcast. Freeman stresses understanding the customer journey and aligning brand values with partnerships. She emphasizes hospitality's role in customer satisfaction and brand success. Freeman discusses how Union Square Hospitality Group applies Danny Meyer's "Setting the Table" lessons. She discusses their brands and Hospitality Quotient leadership and de...

The Power of Video in Sales with Ruben Dua

June 19, 2023 12:13 - 24 minutes - 7.64 MB

In this podcast, John Golden interviews Ruben Dua, CEO of Dub, a video sales platform, about the role of video in sales. Ruben highlights human connection and authenticity in sales and marketing and how video can help firms scale and thrive without additional inputs. He also highlights the difficulty of getting emails in front of prospects and getting them to respond, suggesting omnichannel and personal relationships. Finally, Ruben recommends Dub for giving prospects basic video messages an...

Is Promoting Your Best Salesperson to Sales Leader a Mistake? with Vaughan Sigmon

June 19, 2023 12:07 - 25 minutes - 8.66 MB

John Golden interviews Results Driven Leadership co-founder Vaughn Sigman about sales leadership and management in this podcast. They cover the common mistake of moving the best salesperson to a sales leader without training, the necessity of teaching skills in sales leadership, and the distinct skill sets needed for sales leadership and salesperson roles. Vaughn discusses his CarMax mentorship program to build sales leaders. They also discuss selecting the proper salespeople and the common ...

Unlocking the Secret to Generating Referrals Without Asking with Stacy Brown

June 19, 2023 11:59 - 22 minutes - 7.77 MB

John Golden and Stacy Brown Randall discuss how to get referrals without asking in this podcast. They explain why asking for referrals and encouraging them don't work and underline the significance of creating relationships and a referral ecosystem within a business. Stacy's "backwards approach" involves creating professional relationships with possible referral sources before asking for referrals. She advises firms on discovering referral sources and sustaining client connections. Speakers ...

Revolutionize Your Sales Pipeline with Relationship Signals with Jamie Shanks

June 19, 2023 11:53 - 21 minutes - 7.4 MB

In this podcast, John Golden talks to Pipeline Signals founder and CEO Jamie Shanks about mining and investigating active customer prospect and rival accounts. Jamie proposes a three-step approach to prospecting and account selection and priority. He also stresses the importance of planned and accountable prospecting and market adaptation for sales teams. Jamie also emphasizes understanding customer demands, using video to communicate, and objectively clearing the sales pipeline.  

Is Hybrid Leadership the Future of Work? with Dom Elliot Chapman

June 02, 2023 12:47 - 22 minutes - 6.9 MB

This podcast discusses hybrid leadership and the pandemic. In remote work and shifting talent recruiting, they stress empathy and flexibility in leadership. The presenters also cover accommodating the mind and body in the workplace, fostering a feeling of belonging among all employees, and the benefits of business getaways. Even with artificial intelligence, they emphasize the necessity for leadership to engage with their people and a human aspect in the workplace. Speakers present their age...

The Power of Creative: How Wellow Became a $20 Million Brand - Kyle Hoffman

May 23, 2023 12:51 - 20 minutes - 6.68 MB

In this podcast, John Golden interviews XenoPsi Ventures CEO Kyle Hoffman on digitally building direct-to-consumer (DTC) and e-commerce firms post-iOS 14. Kyle discusses Wellow, a compression sock business, and their DTC strategy. He stresses creativity, behavioral science, and excellent customer service. Kyle encourages $5-25 million firms to contact Function expansion for expansion assistance. John congratulates Kyle at the end.  

The Top 5 Mistakes B2B Sellers Make: Expert Insights - Greg Nutter

May 23, 2023 12:47 - 23 minutes - 7.91 MB

John Golden interviews management expert and P3 Selling author Greg Nutter on the top five B2B selling blunders in this podcast. Greg covers awareness, prospecting, and salespeople's involvement in the purchase process. Forgetting what selling is, bad prospecting, and assuming a salesman is a relationship manager or product specialist are his top three faults. They also explain the purchase process and B2B sales strategies. Greg suggests examining possibilities and prioritizing work to boost...