The Power of Hospitality in Building a Strong Brand with Marissa Freeman

John Golden talks to Union Square Hospitality Group Chief Marketing Officer Marissa Freeman about branding and customer experience in this podcast. Freeman stresses understanding the customer journey and aligning brand values with partnerships. She emphasizes hospitality's role in customer satisfaction and brand success. Freeman discusses how Union Square Hospitality Group applies Danny Meyer's "Setting the Table" lessons. She discusses their brands and Hospitality Quotient leadership and development practice.