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Non-Eventcast

125 episodes - English - Latest episode: 11 days ago - ★★★★★ - 5 ratings

Think of this weekly podcast as the main-stage panel of our Legal Tech Non-Event, focused on how technology can benefit your bottom line and geared for an audience of luddite-leaning lawyers. “Fun” may even ensue — within reason, of course.

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Episodes

Running a Rural Law Practice Like an International Man of Mystery with Alex Freeburg

July 03, 2024 09:00 - 26 minutes - 24 MB

I talked with a lawyer, who runs a virtual law firm, while taking time to double as a digital nomad, as well as running non-legal businesses. What a boss! Episode Highlights 05:15 - Favorite international city: Elba Island. 09:23 - Moving to Wyoming and shaping a small town practice. 11:28 - Starting a law firm with ski defense. 13:45 - Federal court practice in Yellowstone. 18:15 - Marijuana charges in Yellowstone. 25:00 - Transitioning to personal injury and civil litigation. 29:0...

Deus Ex Machina: Lawyers Ethical Obligations Respecting the Use of AI Tools with Joyce Brafford

June 30, 2024 09:00 - 36 minutes - 33.8 MB

For the sixth episode of our special series with ProfitSolv, we discuss how lawyers should approach the use artificial intelligence technologies in light of the ethics obligations related to technology usage, alongside ProfitSolv’s Joyce Brafford. [SPONSORED BY TIMESOLV] Episode Highlights 03:46 - Joyce discusses the Windigo from Algonquian mythology. 10:39 - Definition and history of AI. 12:07 - Categories of AI: Reactive Machine, Limited Memory, Theory of Mind, Self-Aware. 14:48 - ...

How Lawyers Can Explore Non-Legal Interests with Brendan Ward

June 26, 2024 09:00 - 32 minutes - 29.6 MB

I talked with a practicing lawyer, who keeps himself busy with non-legal business interests. He explains how he does it, and how you can, too! Episode Highlights 08:04 - Founding Cherry Tree Legal – Brendan’s journey from solo practice to partnership. 10:15 - Initiating Change – The spontaneous move to start a new firm. 17:51 - Overcoming Fear – Brendan’s acknowledgment of fear in solo practice and growth after partnership. 22:10 - Estate Planning and Real Estate Practice – Incorporat...

Voice Technology & Its Benefits for Law Firms with Caroline Cantelon

June 21, 2024 09:00 - 24 minutes - 22.8 MB

I spoke with an expert in the field about how voice technology is used today by law firms, as well as how it will develop in the future. Episode Highlights 11:00 - Key Uses and Benefits of Voice Technology for Lawyers 18:10 - Cloud-Based Platforms for Remote Working 19:50 - Speech Recognition: From Dragon to Microsoft Integration 23:40 - Handling Security Concerns with Cloud Adoption 26:30 - Real-Time Collaboration through Voice Technology 31:40 - API Integrations with Other Legal So...

Launching a Trial Firm with the Right Technology with Robert Welcenbach and Michael Karp

June 18, 2024 09:00 - 35 minutes - 33 MB

I spoke with two trial lawyers, who recently joined forces to form a partnership, all about how they did it from the tech to the money to the logistics and more! Episode Highlights 04:58 - Michael and Rob’s decision to partner 06:00 - First trial success story 09:49 - Strategy of focusing on trial cases and high-value settlements 12:04 - Importance of team dynamics and mentorship 14:10 - Discussing firm logistics and financial planning 15:49 - Trust and transparency in partnership de...

Outsourcing Staff for Law Firms with Carlin Phillips and Andrew Garcia

June 12, 2024 09:00 - 31 minutes - 28.5 MB

I talked with law firm partners about how they have leveraged outsourced contract attorneys to manage their caseload. Episode Highlights 04:32 - Discussion on Portuguese heritage and culture. 06:45 - Background of Garcia’s and Philips’; families. 10:07 - Shift to discussing legal topics. 10:22 - Introduction to outsourcing in a high-end litigation context. 11:04 - Explanation of the Law Clerk platform. 11:59 - Hits and misses using outsourced platforms. 14:48 - Example of a successf...

The Value Proposition of Remote Work for Law Firms with Brett Trembly

May 31, 2024 09:00 - 29 minutes - 26.7 MB

I talked with the founder of a virtual staffing company, about the benefit that law firms can derive from working with remote personnel. Episode Highlights 05:22 - Anecdote about Above the Law genesis and scandal coverage. 08:47 - First criminal defense trial experience involving a client with prosthetic arms. 11:24 - Founding story of Get Staffed Up. 14:47 - Impact of the COVID-19 pandemic on remote work adoption. 17:24 - Offshore vs. US-based talent comparison. 21:15 - Addressing t...

Trust the Process: How to Build & Manage Workflows in Law Firms with Joyce Brafford

May 30, 2024 09:00 - 40 minutes - 37 MB

For the fifth episode of our special series with ProfitSolv, we discuss how to create and launch workflows within your law, deployed via software, with buy-in from your staff, alongside ProfitSolv’s Joyce Brafford. Episode Highlights 12:57 - Importance of legal project management. 18:32 -  Key components of effective workflows. 26:40 - Understanding variance in project management. 29:50 - Budgeting costs for project management. 35:15 - The necessity of follow-ups in workflows. 37:59 ...

How to Increase Your Law Firm's Visibility Online with Melissa Levine-Piro

May 28, 2024 09:00 - 32 minutes - 29.8 MB

I spoke with an entrepreneurial attorney, who launched & grew a family law practice, in part by using social media. Episode Highlights 07:30 - Starting a law firm in an underrepresented area. 09:50 - Husband and wife’s early law firm days. 13:40 - Transition to focusing on management and branding. 15:05 - The significance of rebranding to Hera Law Group. 17:30 - Involvement of the managing partner in strategic decisions. 19:20 - Utilizing TikTok for legal marketing. 21:40 - Social m...

How to Run a Mid-Sized Law Firm Like a Boss with An Ruda

May 24, 2024 09:00 - 32 minutes - 30.1 MB

I talked to the managing partner of a mid-sized law firm, about the unconventional things she does to run the business + they work! Episode Highlights 01:16 - An Ruda’s approach to leadership using a “prisoner archetype” philosophy. 03:12 - Definition of different prisoner roles and how that applies to law firm dynamics. 06:37 - Emphasis on avoiding being a number four at Bartko LLP. 09:31 - Inclusivity policy—embracing diverse talents that fit Barco LLP. 13:39 - The importance of gen...

What Great Legal Technology Can Do for Law Firm with TJ Fraser and Olivia Mockel

May 23, 2024 09:00 - 30 minutes - 28.1 MB

I talked with a legaltech founder and an experienced legaltech COO, about how software gets built and how lawyers benefit from it. Episode Highlights 10:35 - TJ’s Founder Story - Hot Tub Inspiration 15:47 - Decision to Share Software with the World 18:00 - AJ - Successful Partnerships and Mantra 22:02 - Olivia on Legal Automation Importance 26:32 - TJ on Knowledge Management Issues 32:45 - Integrating AI in ZenCase 35:57 - Olivia on Daily AI Use 39:05 - Raj’s AI Contributions to Ze...

The Future of Legal Documents with Cain Elliott and John Rizner

May 10, 2024 09:00 - 35 minutes - 32.8 MB

I talked with a legal futurist and AI drafting expert about what legal documents will look at the end of the 2020s and beyond. Episode Highlights 04:03 - The evolving line between legal research and legal drafting. 04:44 - The distinction between use of AI for legal research versus drafting. 07:41 - The efficient transfer of information between AI tools for optimized legal work. 11:08 - Discussion of word processing tools and the potential move beyond Microsoft Word in legal drafting. ...

How to Merge Solo Practices with Amy Davis and Kate Franke

May 08, 2024 09:00 - 40 minutes - 37 MB

Join host Jared Correia and guests Amy Davis & Kate Franke on the Legal Tech Non-Event Podcast as they discuss the intriguing move of merging solo law firms and the birth of BroadWing Legal. Tune in to uncover how these passionate attorneys navigate the complexities of technology integration and the mission to foster a female-centric personal injury practice. Expect insights, revelations, and a candid glimpse into running a client-focused firm. Episode Highlights 27:58 - Difficulties merg...

Social Media Marketing Strategies for Lawyers with Sarah Parker

May 03, 2024 09:00 - 25 minutes - 23.8 MB

I talked with an immigration attorney about how she uses social media to market her law practice, especially video. Episode Highlights 00:31 - Social Media Strategies for Law Firms 01:31 - Coffee Recommendations in Boston and Cambridge 04:03 - Starting a Law Practice Fresh Out of Law School 05:57 - Choosing Immigration Law 07:14 - The Appeal of Social Media Content Marketing 08:44 - Authenticity in Video Marketing 09:35 - Content Repurposing Decisions 10:55 - Selecting Social Media...

The Solo to Small Transition with Lindsey Egan

May 01, 2024 09:00 - 31 minutes - 28.9 MB

I talked with a lawyer who is building a small firm, having started as a 'true' solo practitioner. Episode Highlights 02:52 Legal tech challenges for lawyers. 07:25 Lazy version of 'rustic' concept. 11:53 Natural networker insight. 14:38 Focusing on ideal clients. 18:00 Adapting to remote work from necessity. 21:50 Early adoption of Clio and remote tools. 25:12 Using both Microsoft and Google platforms. 27:57 Benefits of templates for consistency and reducing errors. 29:02 Trello ...

Small Town Law Practice with Nate Tripp

April 30, 2024 09:00 - 23 minutes - 22 MB

I talked with a small town lawyer about how he built + maintains his law practice. Episode Highlights 04:32 - Small-town practice and lifestyle. 05:26 - Leveraging coaching for networking. 08:38 - Starting a law firm during an economic downturn. 09:56 -  Acquiring a law firm as a newcomer to the town. 12:02 - Transition and benefits of firm acquisition. 13:39 - Importance of name recognition in acquisition. 16:03 - Niche practice vs. general practice in small towns. 18:20 - Adaptin...

Pricing for the Modern Law Firms: How to Leverage Your LegalTech to Get Paid with Joyce Brafford

April 29, 2024 09:00 - 33 minutes - 30.4 MB

For the fourth episode of our special series with ProfitSolv, we discuss how to set rates for law firms + how to leverage legaltech to create a streamlined billing program with ProfitSolv’s Joyce Brafford. [SPONSORED by RocketMatter] Episode Highlights 07:56 - Discussing law firm fee setting and market research. 12:44 - Strategies for resetting fees in existing law firms. 15:11 - Importance of law practice management systems. 18:34 -  Subscription services and alternative billing mod...

Automated Workflows for Client Intake with Tony Interlandi

April 23, 2024 09:00 - 24 minutes - 22.6 MB

I talked with an employment lawyer about how he has built and managed an automated intake workflow for his law practice. Episode Highlights 09:18 - Tony shares his journey from solo practice to establishing Monarch Law LLC, illustrating the growth and rebranding of his legal practice, emphasizing the importance of evolving the firm's identity to transcend personal branding for scalability and client engagement. 15:12 - The discussion around the firm's rebrand to Monarch Law and the signi...

The Law Firm Financial Documentation You Need with Joyce Brafford

April 22, 2024 09:00 - 27 minutes - 25 MB

I talked with an expert in law firm financial management about some of the top-level financial documentation every lawyer should be looking at on a regular basis. Episode Highlights 08:37 - The conversation touches on the different Girl Scout cookies and how availability is dependent on the bakeries that councils have relationships with. 19:18 - Joyce's explanation of what a Profit and Loss statement is, emphasizing its importance and how it should be reviewed regularly to track trends. ...

Law Firm Hiring in a Competitive Environment with Joyce Brafford

April 12, 2024 09:00 - 31 minutes - 29 MB

I spoke with a law firm management expert about how to hire new employees in a challenging environment. Episode Highlights 05:10 Why it’s very hard to find lawyers and law assistants 11:28 Insights on managing remote workers and the benefits of a globally distributed team 16:17 Firing staff members and the importance of having documented reasons 18:50 Keeping a min 30-day probationary period with ideal being 90-days 19:20 Advice to let go of unsuccessful candidates during the probatio...

First Impressions: Law Firm Website Edition with Bruce Policky

April 05, 2024 09:00 - 25 minutes - 23.3 MB

I spoke with a tech advisor about everything there is to know about building websites. Episode Highlights 02:11 Bruce’s choice for the winning team in the ongoing tournament 03:16 What the Tab3 is about 05:27 Developing and selling websites 07:13 The cost structure of building out websites 09:07 Website content, SEO, and how to meet client expectations via a law firm's website 13:24 The process of launching a website 16:56 Navigation and how important website responsiveness is   20...

Stuck in the Middle: Tech in Elder Law with Jamie Haroutunian

April 03, 2024 09:00 - 28 minutes - 26.4 MB

I talked to an elder law attorney about how leverages tech with his clients, and when he doesn't. Episode Highlights 03:59 Transition to discussing elder law practice and Jamie's move from Haroutunian Law Office to Priority Law 07:42 Separating the younger group from the more senior staff 09:54 Their process of assessing clients 12:07 Push to automation as an important part of incorporating AI 16:45 The challenges of getting millennial staff to meet senior clients midway in terms of t...

LegalTech Trends in the Mid-Market with Jennifer Sherman

March 29, 2024 09:00 - 27 minutes - 25.1 MB

Jennifer Sherman from Caret Legal came onto the podcast, to talk over some of the hot legal tech trends in the mid-market for law firms - including leveraging technology, upskilling staff and working remotely. Episode Highlights 04:17 What Caret Legal is 08:49 How legal practice management solutions like Caret can help automate repetitive tasks, letting lawyers focus more on helping their clients and doing tasks they love 10:54 Talking to lawyers on how they can get started in automatio...

How Marketers Take Advantage Of Law Firms: A Field Guide From The Inside with Conrad Saam

March 22, 2024 09:00 - 32 minutes - 30.1 MB

I talked to a digital marketing agency owner, who gave me the real story about shady behavior from legal marketers that you should watch out for. Episode Highlights 06:01 The issue of getting locked into technologies without ownership or control over data 09:02 Defining what a viable lead is and how a good process integrates several systems 16:24 What law firms should do if you’re forwarding leads to them 18:30 The implication of reselling leads, emphasizing that those are assets of th...

Data Management Via Technology For Law Firms with Chris Fritsch

March 18, 2024 09:00 - 28 minutes - 25.7 MB

I talked with a data management consultant about how to leverage law firm intake management technology, while keeping clean data sets. Episode Highlights 03:49 The importance of good and reliable data for lawyers, its role in law practice, and common mistakes around data management 04:32 How law firms are dealing with data handling 12:20 CRM and Enterprise Relationship Management and the need for automation in contact capture 17:04 The involvement of AI 19:24 Successful data managemen...

Intake & Onboarding: The Foundation Of The Client Experience with Matt Defrain

March 15, 2024 09:00 - 37 minutes - 34.1 MB

For the third episode of our special series with ProfitSolv, we discuss the primary building blocks for a technology forward law firm with ProfitSolv’s Joyce Brafford and Law Ruler's Matt Defrain. [SPONSORED by TimeSolv] Episode Highlights 05:44 Perspectives on conspiracy theories 12:12 What Law Ruler is 14:04 The concept of a client journey and how it applies to law firms 16:22 How to build a killer client journey 20:31 The drawbacks of not responding quickly to client inquiries an...

LegalTech & Work-Life Balance In A Small Firm with Erin McBee

March 08, 2024 10:00 - 32 minutes - 30.3 MB

I spoke with a small law firm owner about how she uses technology to maintain a positive work-life balance, for her and her staff. Episode Highlights 05:29 Erin’s journey of becoming a lawyer and starting her own law-practice for flexibility 09:18 What it’s like setting up a law practice twice 14:25 Technology used in Erin's practice and her sharing her experiences starting with basic Microsoft technology and eventually upgrading and becoming more robust over time 16:25  Adopting draft...

How to Use Technology to Prepare For Your Conference with Janet Falk

March 01, 2024 10:00 - 28 minutes - 25.8 MB

I talked with a public relations expert about how lawyers should prepare for, engage at and follow up after a conference. Episode Highlights 02:16 The premise of Janet’s company and how it works with attorneys on their public profiles and relations 04:27 Some of Janet’s favorite conferences to attend to 06:38 Steps to get ready when attending a conference 10:30 Tips for engaging with speakers 13:53 What happens once you’re at the conference? 16:41 The importance of business cards and...

How To Choose LegalTech Software with Rachel Edwards

February 19, 2024 10:00 - 27 minutes - 25.7 MB

I spoke with a law firm consultant about how to select the best hardware and software for law firms. Episode Highlights 03:42 How the Oregon State Bar Professional Liability Fund provides legal malpractice insurance and their range of services 07:11 What firms should be looking at when getting a legal software 12:21 The checklist when doing assessments of your legal software 15:28 Software that law firms should have 17:39 Some of the challenges that come with the integration of variou...

Going Back to Basics: Strengthening Your Firm's Foundations with Joyce Brafford

February 15, 2024 10:00 - 36 minutes - 33.1 MB

For the second episode of our special series with ProfitSolv, we discuss the primary building blocks for a technology forward law firm with ProfitSolv’s Joyce Brafford. [SPONSORED by Cosmolex] Episode Highlights 06:51 Law firms having issues with financial management and their reliance on the right software 09:53 Characteristics of a software that law firms should be looking at 11:57 Questions that firms should be asking to address their legal tech concerns 17:54 The modern financial...

The More Things Change, The More They Stay the Same: LegalTech Edition with Betsy Munnell

February 09, 2024 10:00 - 35 minutes - 32.7 MB

Jared spoke with a biz dev consultant for law firms about how attorneys should be taking advantage of the legaltech they missed out on in the last decade. Episode Highlights 03:53 How Betsy transitioned from practicing law to coaching other lawyers, especially on business development 06:52 Using technology in running law firms 11:39 Strategies on how to get lawyers to participate in social media in a way that genuinely portrays their personality and provides value to their network 16:1...

Law Practice Management Technology Tips with Laura Keeler

February 02, 2024 10:00 - 24 minutes - 22.9 MB

Jared talked with a law practice management consultant about her best technology tips. Episode Highlights 05:16 Legal technology and law practice management software 05:54 Reasons law firms should start using law practice management software 07:23 How some law firms keep everything organized 08:55 Different integrations for case management software 13:13 Tips for data security and encryption 15:28 Why CRMs are important for law firms 16:50 Integrating CRM with practice management so...

Google Business Profile Pro Tips with Devin Harper

January 24, 2024 10:00 - 29 minutes - 26.9 MB

I talked with a Google product expert about the best methods for maximizing a Google Business Profile for law firms. Episode Highlights 04:59 What a Google Business Profile is and why it’s important 08:05 Google Business Profile versus other AI features 09:13 How to optimize your Google Business Profile 11:41 Getting Google reviews and the best practices for getting them 17:09 Handling and contesting negative business reviews 20:56 What effective gatekeeping is 23:38 The usage of AI...

Beyond the Billable Hour: Evolving Your Time Tracking Process with Joyce Brafford and Laura Kennedy

January 23, 2024 10:00 - 31 minutes - 29.4 MB

For the first episode of our special series with ProfitSolv, we discuss best practices for modernized law firm time tracking with ProfitSolv's Joyce Brafford, and a law firm management consultant. [SPONSORED by Rocket Matter] Episode Highlights 05:38 What Laura does which involves helping lawyers figure out how to run their businesses 06:27 The reasons why time keeping is important for law firms 11:02 Time tracking best practices 12:59 Passive timekeeping and the benefits it offers f...

How To Sell A Law Firm And How The Right Tech Can Help with Jeremy Poock

January 19, 2024 10:00 - 28 minutes - 26.4 MB

I talked to a law firm business broker about how law practices get bought and sold. Episode Highlights 03:05 How Jeremy got into the business of selling law firms and the growing trend of acquisitions and transactions in small law firms 09:01 Solutions for attorneys who find themselves in a situation where they're losing business due to lack of digital presence 11:24 Several options that lawyers with issues on digital presence practice 15:22 Example of an attorney who benefited greatly...

A Small Business Tech Checklist for the Holidays with Nick Briscoe

December 20, 2023 10:00 - 24 minutes - 22.2 MB

Jared spoke with an economist about the technology he uses in his business (including some legaltech!), how he works with law firms, and what tips he has for them. Episode Highlights 02:41 Nick's profession as a forensic economist and his roles in various court cases 04:22 The nature of forensic economics as a historical analysis of data 05:15 How Nick's proficiency in Excel and how he uses it in his workflow. 07:38 Using case management software (Clio) for billing purposes in his busi...

Legal Research & Writing Technology with Ross Guberman

December 15, 2023 10:00 - 23 minutes - 21.8 MB

Jared spoke with an expert in the space about the latest technology updates for legal research & writing. Episode Highlights 05:03 The fundraising stage for Brief Catch and the challenges faced 07:32 Plans about using AI in Brief Catch 08:23 Predictions about the future of the legal research and writing technology space 13:27 The potential of custom GPTs in law firms 18:22 Role of AI in reshaping the legal profession 19:44 Grading concerns in law schools because of AI usage 20:53 Re...

Niche Law Practice Management Software with Chad Sands

December 08, 2023 10:00 - 27 minutes - 25 MB

Jared spoke with a vice president at a case management software company about how niche tools may be the wave of the future, plus AI! Episode Highlights 05:20 The evolution and prospects of case management software for different practice areas 09:08 How lawyers should approach AI in their work 13:25 Misuse of the term 'AI' in legal tech 14:42 Potential mergers and consolidations in legal tech 20:14 Blade Runner 2049 and the similarities of its 'smart robots' to emerging AI technology ...

Legal Tech News & Notes with Chris Stock

December 06, 2023 10:00 - 32 minutes - 29.5 MB

Jared talked with an experienced legaltech software executive about the latest trends in the space. Episode Highlights 03:22 Chris’ first experience celebrating Thanksgiving in the US 04:56 How he made his huge professional move 08:38 Thoughts on the maneuvering of AI in the legal space 10:32 What lawyers can use AI for 13:35 His concerns about AI in legal practice, particularly in relation to privacy concerns 18:55 How the younger generations that grew up with computers and technolo...

The Solo Lawyer Software Learning Curve with Bud Glavy

November 29, 2023 10:00 - 30 minutes - 28.2 MB

Jared talked with a solo attorney about how he onboards and manages technology. Episode Highlights 04:23 Transitioning from a traditional job to operating a solo law firm 09:59 The additional features of Clio like client portal and online payments 21:16 Finding time for content marketing as a solo firm, struggles with maintaining social media and newsletter frequency 24:56 Effectiveness of Levitate as a marketing tool in improving client communication and brand visibility 25:53 The ne...

Marketing Tech Potpourri - A Day in the Life of Dani Whitestone, Guru

November 22, 2023 10:00 - 31 minutes - 28.9 MB

Jared talked with a marketing expert about how to use technology to effectively promote any business, including law firms. Episode Highlights 02:14 Dani’s extensive background in legal technology 04:01 Her experiences with the acquisition process and the personal and emotional challenges involved 08:31 The importance of understanding the psychological component of marketing and how emotional choices play a role in this 10:57 The importance of using Canva as a design tool for marketing ...

Financial Planning & Tech with Niraj Chhabra

November 14, 2023 10:00 - 27 minutes - 24.8 MB

Jared spoked with a financial planner about how lawyers can get a better handle on how to manage their personal finances. Niraj offers investment advisory services through Mariner Platform Solutions, an SEC registered investment adviser. Episode Highlights 06:31 How to get started with financial planning, including finding a professional 08:50 Trigger points that might have people seek financial planning 10:06 Difference between wealth management and financial planning 13:03 Benefits...

Zoom and the Expert Witness: Friend or Foe with Allison Muller

November 08, 2023 10:30 - 28 minutes - 26.2 MB

Jared talked with an expert witness, who discussed the logistics of testifying - virtually. The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 04:05 Allison's credentials and her professional journey as a toxicologist 06:53 Work as a toxicologist involved in trials and cases 09:18 Why courts are requiring expert testimony via Zoom 10:23 Her experiences with different virtual platforms for her testimonies 15:49 Advantages of giving testimonies online ...

Time, Billing & Payments Talk + The Release of Filevine's New Payment Features with Michael Anderson

November 08, 2023 10:00 - 29 minutes - 27.3 MB

Jared talked with Michael Anderson of Filevine about the company's new payment features + Michael offers up his best time & billing tips for law firms. The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 01:48 Michael’s journey from working in Goldman Sachs to Filevine 04:08 What the new time tracking of Filevine looks like 07:35 How law firms don't choose practice areas; rather, they choose clients 10:52 Practices for law firms who want to accept more...

How to Stop Wasting Money on Google Ads with Jeff Lantz

November 06, 2023 10:00 - 26 minutes - 24.4 MB

Jared spoke with the owner of a digital marketing agency about best practices for leveraging Google Ads. The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 03:37 How Google ads begins with a basic explanation of how Pay-Per-Click (PPC) ads work 05:29 Why you should still keep an SEO-friendly website 10:58 Steps in creating a Google campaign 17:02 The role of landing pages in converting site visitors into clients 20:52 The calculation of click-through...

How to Become a Digital Nomad as Lawyer with Megan Hargroder

October 25, 2023 09:00 - 29 minutes - 27 MB

Jared talked with a digital marketing company owner, who has become a digital nomad, about how attorneys can do the same, and still manage their practices. The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 02:16 The concept of a digital nomad.  06:27 Visa process and recommendations for countries to consider for a digital nomad lifestyle 08:10 Favorite spots and experiences as a digital nomad 10:52 Is it difficult to handle clients with different tim...

Why and How AI is a Lawyer's Second Brain with Dave Maxfield

October 23, 2023 09:00 - 32 minutes - 29.6 MB

Jared Correia talked with a lawyer and consultant about how lawyers can implement AI, gain efficiency and improve their heart rates! The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 02:02 Dave's background as an English major  06:10 What Dave’s books are all about 10:51 Limitations of using AI in work and personal life 14:18 The tools he uses in his practice 17:48 Possible futuristic operation based on the sci-fi classic 'The Man with Two Brains' ...

AI & Content Writing for Attorneys with Adam Kosloff

October 20, 2023 09:00 - 26 minutes - 24 MB

Jared Correia talked with a copywriter for law firms about the validity of AI for generating content. The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 04:56 How a copywriting agency owner feels about AI 07:16 The learning curve for AI where it starts off struggling but swiftly advances with time and repeated use 11:53 Where AI can help you 16:38 How AI plays a massive role in streamlining business processes similar to how they are used for automatin...

The Law Firm As A Platform with Erik Mazzone

October 13, 2023 09:00 - 30 minutes - 28.1 MB

Jared Correia talked with a seasoned business management consultant about how law firms can build their practices more like tech companies. The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 04:04 What Eric means by a law firm as a platform and its importance in providing excellent service to clients 06:36 The importance of using law practice management software 10:34 Intake: Focusing on reducing friction in the intake process 12:17 The concept of cre...

AI in Legal Marketing & Sales with Melissa Rogozinski

October 11, 2023 09:00 - 27 minutes - 25.6 MB

Jared Correia spoke with a marketing consultant about how attorneys can utilize AI in marketing their law practices. The Above the Law Non-Event is supported by vendor sponsorships. Episode Highlights 05:51 How Melissa utilizes AI in her everyday life 11:00 Importance of cautious approach when using AI discussed 17:06 Melissa’s method of giving instructions to AI for creating a blog article  20:30 Articles by different attorneys focusing on AI not having the ability to claim copyrigh...

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