Invincible Brand with Melissa Agnes artwork

Invincible Brand with Melissa Agnes

78 episodes - English - Latest episode: about 1 month ago - ★★★★★ - 18 ratings

Through her lens of crisis readiness, advising some of today's leading organizations faced with the greatest risks, Melissa is passionate in her mission to help today's organizations build brand invincibility. The Invincible Brand Podcast is another way in which she works to achieve this mission.

Subscribe to this podcast and join Melissa as she unravels the complexities that this modern-day, hyper-connected world presents to your organization and provides tactical business strategies for implementing a culture where negative events don't strike your business and, if they do, your team is prepared to respond in a way that increases stakeholder trust and goodwill in your organization—making your brand invincible.

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Episodes

How To Improve Your Crisis Communication Strategy By Understanding Near And Far Enemies [Audio of Blog Post]

April 04, 2024 14:00 - 13 minutes - 12.5 MB

Connection is at the heart of any good crisis communication strategy.   However, we’ve all seen leaders attempt to connect with their audience with all the right words, and yet something feels… off.  While a Crisis Ready Hindrance is often blocking that connection, understanding near and far emotional enemies is a powerful tool to help you overcome those Hindrances to resonate and connect in meaningful ways.   Within this podcast, which is the audio version of a recent Crisis Ready blo...

How to Apply Emotional Awareness to Powerfully Enhance Crisis Communication [Audio of Blog Post]

February 26, 2024 16:00

In order to achieve the mark of a true crisis leader, you must be able to effectively apply emotional awareness to your crisis communication strategy. This episode explores what that means and how to achieve it. This is the audio recording of a blog post, written and narrated by Melissa Agnes, and published to CrisisReadyInstitute.com.

Could We Train AI with Emotional Intelligence to Predict a Crisis? [Audio of Blog Post]

February 19, 2024 20:56 - 12 minutes - 17.4 MB

Make no mistake: AI absolutely will affect crisis communication — and crisis in general, for that matter. Recently, my friend and the queen of PR herself, Gini Deitrich said something that got me thinking about predictive AI even further: Could AI predict the emotional escalation of a crisis… before it begins to happen? This episode explores this concept and what it could mean for the crisis communication industry. This is the audio recording of a blog post, written and narrated by Melissa...

How To Never Lose A Customer Again

December 11, 2018 10:00 - 45 minutes - 83.5 MB

How you make your customers feel… is the powerful differentiator from your competitors, lends to the emotional connection you build with your stakeholders, and can ultimately make or break your brand’s invincibility. Author and Customer Retention Expert, Joey Coleman, joins the Invincible Brand Podcast to discuss strategic ways to foster a culture whereby increased customer retention leads to brand advocacy, business resiliency, and ultimately, brand invincibility. About this episode ...

Building Brand Invincibility Requires Intentional Attention

December 04, 2018 10:00 - 44 minutes - 82.5 MB

In a world where distractions are thrown at us at every corner, Attention Expert, Neen James, joins the Invincible Brand Podcast to share techniques for being mindful and intentional about where you dedicate your attention, in a way that prioritizes the things that matter most to your business, your team, your stakeholders, and your career. You can also listen to this episode on iTunes, Spotify, Stitcher, and YouTube. About this episode We live and work amongst an overload of distracti...

Discussing The Core Essentials Of Crisis Management

November 27, 2018 10:00 - 26 minutes - 49.4 MB

Each month Melissa answers questions from real people doing real work in–or learning about–crisis readiness. This month’s question comes from Natalia who asked some core questions that pertain to crisis management and crisis readiness, such as: “What is crisis management and what does it mean to be a crisis management professional?” “What are some of the most common mistakes organizations make in the midst of crises and issues?” “What are some of the qualities and characteristics tha...

Behind the Scenes: Tactical Crisis Management Lessons from the Frontlines

November 20, 2018 10:00 - 41 minutes - 57.8 MB

Utility companies are no stranger to the multitude of challenges that present themselves in times of crisis. As a result, they have a ton of real-time crisis management experience that others can learn from. Alectra is one such organization. With a 1,250 m2 (or 2,000 km2) service territory delivering power to approximately one million customers in Ontario, Canada, Alectra deals with issues and crises on a regular basis. In this episode, Blair Peberdy, Vice-President of Government and Corpo...

How To Use Humor To Help Solve Common Workplace Issues

November 13, 2018 10:00 - 49 minutes - 67.8 MB

Humor Engineer, Drew Tarvin, joins the Invincible Brand Podcast to discuss how humor can be used to effectively help solve so many common workplace issues, such as a lack of employee engagement, stress management, communication issues, and much more. About this episode Drew’s outlook on life and the way he helps organizations use humor to solve internal issues, build a stronger culture, and increase productivity is unique and effective. It also aligns with the crisis ready philosophy and...

Tips For Building Strong Emotional Connections In A Virtual World

November 06, 2018 10:00 - 53 minutes - 97.6 MB

Dr. Nick Morgan, author of Can You Hear Me?(amongst other great books) and founder of Public Words, joins the Invincible Brand Podcast to discuss the impacts that the virtual world have on internal teams and the conscious efforts and actions that leaders can take to mitigate the risks that these impacts present on company morale, team-building, and ultimately the organization’s culture and reputation. About this episode Virtual communication deprives us of the emotional knowledge that he...

How Does Crisis Readiness Translate From Government To Big Business To Solopreneurs?

October 30, 2018 09:00 - 39 minutes - 73.3 MB

Each month, Melissa answers your crisis ready questions. This month’s question comes from Bridget… and, in fact, Bridget had a handful of really great questions that Melissa got to provide responses to. Here’s a sampling of what these questions were: “Is crisis management different from industry to industry?” “What is the best way to manage controversial issues that spark heated emotion within a subset group of stakeholders?” “Who should be a part of the issue management team, when a...

Strategies For Building Sustained Trust From The World’s Leading Airlines

October 23, 2018 09:00 - 38 minutes - 71.4 MB

Shashank Nigam, author of Soar and CEO of Simpliflying, joins the Invincible Brand Podcast to share some powerful strategies on how today’s leading airlines have managed to build sustainable trust – and how that serves them when undesirable incidents risk occurring. About this episode The airline industry is tough. The risks are exponential; profit margins are difficult to maintain; the general public is critical, emotional, and has the ability to instil a world of impact on brand equity...

When Hiring a Crisis Management Advisor, Become An Informed Buyer To Mitigate Unnecessary Risk

October 16, 2018 09:00 - 36 minutes - 67.8 MB

Charlie Maclean-Bristol, one of the Founders and Directors of PlanB Consulting, joins the Invincible Brand Podcast to discuss how organizations can get around the lack of certification in the profession of crisis management, to make sure they’re partnering with the right professionals for their company’s crisis ready needs. About this episode If you follow my work, then it’s quite possible that you know of a grievance that has been frustrating me more and more lately. The grievance is th...

How To Form Crisis Ready Legal Alliances and Practice Compassionate Compliance

October 09, 2018 09:00 - 50 minutes - 92.6 MB

Jackie Ford, partner at the law firm Vorys, Sater, Seymour and Pease, joins the Invincible Brand Podcast to discuss proactive legal strategies in your crisis readiness and the practice of compassionate compliance. About this episode In my experience, one of the biggest challenges organizations face is forming a crisis ready alliance with their legal department where everyone is on the same page, understands each other’s different realities and challenges, and proactively supports and com...

Building Brand Invincibility Requires Conscious Compassion

October 02, 2018 09:00 - 48 minutes - 90.2 MB

A culture of compassion requires consciousness. How compassionately conscious is your brand? Nearly ten years after Dave Carroll’s United Breaks Guitars video series went viral and helped change the landscape of issue and crisis management for brands, Dave joins the Invincible Brand Podcast to discuss the impact of compassion on brands and on an organization’s issue management, crisis management, customer service, and ultimately, its invincibility. This episode explores: How the world o...

How Can I Merge My Expertise Into A Career In Crisis Communication?

September 25, 2018 09:00 - 22 minutes - 40.9 MB

This month’s question: “I have been a digital journalist, reporter and TV producer for the last 10 years. I am interested in merging my skills in breaking news coverage into a career in crisis communications. I’d love to speak with you to hear your thoughts around how I can merge my journalism career into a future in crisis communication work.” The answer explores: Your resumé: strategic ways to make yourself stand out. How the way you frame your expertise can help you overcome mindse...

Behind The Scenes of the Chipotle E. Coli Crisis, with William Espey

September 18, 2018 09:00 - 54 minutes - 101 MB

William Espey, the man responsible for the voice of the brand that is Chipotle, joins the Invincible Brand Podcast to discuss the challenges Chipotle faced when managing the E. coli crisis in 2015, and the mindset and strategies they implemented to manage the many dynamics of this incident and the reputational impact it threatened to leave on the brand. About this episode Chipotle is a brand that has worked hard and done a phenomenal job at building solid and trusting relationships with ...

How To Instil A Culture That Lends To Your Brand’s Invincibility, with Mike Ganino

September 11, 2018 08:30 - 41 minutes - 76.2 MB

Mike Ganino, company culture expert and author of Company Culture For Dummies, joins The Invincible Brand Podcast to discuss how you can assess and implement a strong culture that will lend to your brand’s invincibility. Whether your organization is a start-up or has been around for decades, no matter its size, type, or industry, Mike provides insights, strategies, and clear tactics that will help you strengthen your organization’s culture in powerful ways. About this episode Building ...

How To Get Ahead Of A Crisis When You’re Already Behind, with Mountain View Police Department

September 04, 2018 08:00 - 44 minutes - 84.1 MB

In April 2018, shortly after the shooting that took place at YouTube’s headquarters by 38-year-old Nasim Najafi Aghdam in San Bruno, California, the media learned from Aghdam’s father that she had been confronted by Mountain View Police Department officers prior to the shooting taking place. Before MVPD had time to make this connection themselves and gather the necessary information, news of this fact quickly went viral with the media, local communities, and the general public demanding an...

TCIP #060 – Managing The Fort McMurray Wildfire Crisis, With Jordan Redshaw

March 15, 2018 04:30 - 47 minutes - 86.7 MB

The Horse River Wildfire that took place in Fort McMurray, Alberta, Canada, in May 2016, was unprecedented in Canadian history. Eighty-eight thousand people needed to be evacuated in the span of only a few hours, for a month-long evacuation. This wildfire was so catastrophic that its economic impact actually impacted Canada’s GDP. I recently had the opportunity to sit down with Jordan Redshaw, one of the communications managers with the recovery task force at the Regional Municipality of W...

TCIP #059 – The Human Capital Component Of Crisis Management, With Sam Miller

February 01, 2017 15:00 - 49 minutes - 90.8 MB

Earlier this week, I published a #crisisready video that discusses the emotional factors that can quickly escalate an incident to crisis-level. Remaining on the topic of emotional impact and the human factors of crisis management and preparedness, I’m excited to be sharing the latest Crisis Intelligence Podcast with you! I recently had the opportunity to have a conversation with Sam Miller, a psychotherapist with a particular expertise in trauma counselling, and a keen understanding of the...

TCIP #058 - Helping Law Enforcement Implement a Crisis Ready Culture with Brian Willis

August 02, 2016 04:00 - 48 minutes - 89 MB

When it comes to crisis management, law enforcement has one of the most challenging tasks. Not only does their crisis management involve real dangers and the important mission of keeping their communities and themselves safe and out of harms way, but it also includes a need for effective and nearly instantaneous communications. And while the former challenge has always been a part of their job description, the latter is relatively new with ever evolving real-time challenges. Challenges that ...

TCIP #057 – Fort McMurray Wildfire with Garth Rowan

May 17, 2016 04:00 - 30 minutes - 56.6 MB

The wildfires in Fort McMurray, Alberta, Canada have been blazing since the start of May and have so far destroyed over 2400 buildings, including homes and businesses, and have resulted in an evacuation of approximately 90,000 citizens. Having yet to be completely tamed by fire fighters, the truly exceptional part is that, of the approximate 90,000 evacuees, not one person has died on account of the fires (there have been accidents that have unfortunately resulted in fatalities, but the fire...

TCIP #056 - Terrorist Attack Crisis Management with Daniel Linskey

April 19, 2016 04:00 - 55 minutes - 75.7 MB

I recently had the honor of sitting down with Daniel Linksey, former Superintendent in Chief of the Boston Police Department, to record an episode of the Crisis Intelligence Podcast. Dan was the incident commander during the Boston Marathon Bombing. Within this podcast, Dan shares his first-hand experience of what it was like to manage the Boston Marathon Bombing crisis. He goes into great detail about everything from how he mustered up the courage to lead his team through the management of...

TCIP #055 - Life's Most Important Question with Brian Willis

November 15, 2015 16:07 - 55 minutes - 76.5 MB

The law enforcement industry has been struggling through a lot of heat lately. Many leaders within the law enforcement community are working very hard to overcome this industry crisis and to embed a corporate culture based on trust-building and transparency within their communities. One of these leaders is Brian Willis. Brian is a recognized thought leader and catalyst for change in the law enforcement profession, and he uses one big question in his trainings and seminars to help law enforc...

TCIP #054 – Communicating with Crisis-Affected Communities with Claudia Liute

June 29, 2015 03:33 - 1 hour - 71.5 MB

Welcome to episode #054 of The Crisis Intelligence Podcast, with Melissa Agnes and Claudia Liute. Claudia is a humanitarian who works on the ground in some very hostile and conflicted crisis-affected communities. In her experience, one of the things she sees far too often is people rushing in with the best of intentions for helping, but too often forgetting to first take the time to speak with the communities to get their take on things, their needs and preferred means of communication. Thi...

TCIP #053 – Literacy Levels Matter in Emergency Management Messages with Dr. Thomas D. Phelan

June 14, 2015 04:00 - 59 minutes - 54.8 MB

Welcome to episode #053 of The Crisis Intelligence Podcast, with Melissa Agnes and Dr. Thomas Phelan. When it comes to critical communications, comprehension is imperative. It can literally mean the difference between life and death. And yet, according to recent research conducted by Dr. Thomas Phelan, the majority of “emergency management messages may be reaching their intended audiences, but at a level that is not being understood”. In this episode of The Crisis Intelligence Podcast, Dr....

TCIP #052 – A Crisis Management Case Study with Monika Lancucki

June 07, 2015 04:00 - 54 minutes - 50 MB

Welcome to episode #052 of The Crisis Intelligence Podcast, with Melissa Agnes and Monika Lancucki. When the company Monika Lancucki worked for went into receivership, they knew they were in for a crisis management challenge. Adding to the challenge, Monika and her team were only given three days notice before the receivership needed to be publicly announced – two of which were weekend days. Within these three days, Monika and her team were tasked with preparing the communications and stat...

TCIP #051 – Strategizing Emergency Management with Jeff Reeb

May 31, 2015 16:10 - 54 minutes - 50.4 MB

Welcome to episode #051 of The Crisis Intelligence Podcast, with Melissa Agnes and Jeff Reeb. Jeff Reeb is the Director of the Office of Emergency Management for the County of Los Angeles. Jeff and I met after I gave my TEDx talk earlier this year. While having a conversation with Jeff about LA County’s current strategies for effective emergency management and crisis communication, we thought that it would be fun to record our conversation, as others in the field of emergency management are...

TCIP #050 – Online Shaming with Garth Rowan

May 24, 2015 04:00 - 1 hour - 57.3 MB

Welcome to episode #050 of The Crisis Intelligence Podcast, with Melissa Agnes and Garth Rowan. From female reporters being spontaneously and continually harassed during live reporting, to individuals making mistakes caught on camera and ending up losing their jobs as a result of the footage going viral. We’ve seen some extreme cases of online shaming in the past few years, often resulting in online bullying with dire consequences. But where does society need to draw a line for this type of...

TCIP #049 – What Makes a Good Crisis Message with Karen Freberg and Kristin Saling

May 17, 2015 04:00 - 49 minutes - 45.6 MB

Welcome to episode #049 of The Crisis Intelligence Podcast, with Melissa Agnes, Karen Freberg and Kristin Saling. Karen Freberg and Kristin Saling are more than sisters, they’re research colleagues. They recently conducted an academic study to determine the characteristics and attributes that make a good crisis communication message on social media. When I discovered their research, I knew I had to have them on TCIP to discuss their findings! In this week’s episode of The Crisis Intelligen...

TCIP #048 – The Secret to Successful Crisis Management with Melissa Agnes

May 10, 2015 04:00 - 54 minutes - 49.9 MB

Welcome to episode #048 of The Crisis Intelligence Podcast, with Garth Rowan and Melissa Agnes. I recently had the great honor and privilege of giving a TEDx Talk in the City of LA. The topic of my TEDx talk is “The Secret to Successful Crisis Management in the 21st Century”. In this week’s episode of The Crisis Intelligence Podcast, I did something a little different from what I usually do. My goal was to bring the message of my talk to you, and to share this critical secret with you. In ...

TCIP #047 – Crisis Management for Global Events with Roman Gaponenko (Part 2)

May 03, 2015 04:00 - 1 hour - 65.4 MB

Welcome to episode #047 of The Crisis Intelligence Podcast, with Melissa Agnes and Roman Gaponenko. Global events, from the Olympics to the Oscars to a global crisis that impacts the world at large, present unique challenges when it comes to crisis preparedness and crisis management. Last week, in part one of this two-part podcast series with Roman Gaponenko, a social media and content strategist for the 2014 Sochi Winter Olympics, Roman and I discussed how to strategize and approach crisi...

TCIP #046 – Crisis Management for Global Events with Roman Gaponenko (Part 1)

April 26, 2015 04:00 - 50 minutes - 45.9 MB

Welcome to episode #046 of The Crisis Intelligence Podcast, with Melissa Agnes and Roman Gaponenko. Global events, from the Olympics to the Oscars to a global crisis that impacts the world at large, present unique challenges when it comes to crisis preparedness and crisis management. Roman Gaponenko, a digital strategist who has worked for global agencies, had the opportunity to be a part of the 2014 Sochi Winter Olympics team tasked with social media and content strategy for the world eve...

TCIP #045 - The American Red Cross's Social Media Command Center with Curtis Midkiff

April 12, 2015 04:00 - 52 minutes - 47.9 MB

Welcome to episode #045 of The Crisis Intelligence Podcast, with Melissa Agnes and Curtis Midkiff. The American Red Cross is known for their amazing, life saving emergency management and humanitarian work. A big part of their success is due to their evolutionary mindset and corporate culture that empowers them to change and adapt with the times. What has always fascinated me are their extreme capabilities in the use of social media for real-time emergency management. Today they have three ...

TCIP #044 – Organization Fined $1.1 Million for Emailing Canadians (CASL) with Maanit Zemel

April 05, 2015 04:00 - 55 minutes - 51 MB

Welcome to episode #044 of The Crisis Intelligence Podcast, with Melissa Agnes and Maanit Zemel. Does your organization email Canadian stakeholders? If so, have you developed a CASL Compliance Policy? If you haven’t, you may be in store for some serious repercussions. Canada’s Anti Spam Legislation (CASL) came into effect in July of 2014 and it seems that since it came into effect, the Canadian Radio-television and Telecommunications Commission (CRTC) has been out for blood. They recently ...

TCIP #043 – Bullying Ends Here with Tad Milmine

March 29, 2015 04:00 - 49 minutes - 45.3 MB

Welcome to episode #043 of The Crisis Intelligence Podcast, with Melissa Agnes and Tad Milmine. Those of you who know me and follow my work, know that bullying is a youth-affecting crisis that touches my heart. Every once in a while I write about this growing issue and do what I can to provide helpful resources and strategies for educational institutions and law enforcement. That said, I was recently introduced to Tad Milmine’s work in bully prevention and I was enamoured by his message and...

TCIP #042 – Cultivating Outrageous Trust with Roy Reid

March 22, 2015 04:00 - 1 hour - 68.5 MB

Welcome to episode #042 of The Crisis Intelligence Podcast, with Melissa Agnes and Roy Reid. Proactively building trust with your stakeholders is a profound crisis preparedness strategy (amongst other things). But in order to build outrageous trust, you need to begin by working from the inside out. An organization that focuses on building a corporate culture of trust with both their internal and external stakeholders will find that a) they minimize risk on a regular basis, in everything the...

TCIP #041 – Life After United Breaks Guitars with Dave Carroll

March 15, 2015 04:00 - 52 minutes - 47.7 MB

Welcome to episode #041 of The Crisis Intelligence Podcast, with Melissa Agnes and Dave Carroll. In 2009, Canadian musician Dave Carroll published the first of three videos telling the story of how United Airlines carelessly broke his guitar. This video, as I’m sure you recall, was titled “United Breaks Guitars” – and it created a media frenzy that a) sent United Airlines’s reputation down a downward spiral, resulting in an estimated $1.8 million dollar loss that year; and b) jump-started D...

TCIP #040 – Countering Extremism with Zahed Amanullah

March 08, 2015 05:00 - 45 minutes - 41.5 MB

Welcome to episode #040 of The Crisis Intelligence Podcast, with Melissa Agnes and Zahed Amanullah. As I described and discussed in this blog series, ISIS is a petrifyingly brilliant communicator and recruiter. But countering violent extremism and propaganda can’t only fall on the shoulders of our government agencies, for multiple reasons. The good news, is that there are private organizations out there that are committed to this mission and that are doing some amazing work. The Institute f...

TCIP #039 - 5 Digital Trends That Impact Your Online Reputation with Martin Waxman

March 01, 2015 11:00 - 1 hour - 57.8 MB

Welcome to episode #039 of The Crisis Intelligence Podcast, with Melissa Agnes and Martin Waxman. The digital landscape continues to evolve, but it has also been mainstream long enough that it has begun to settle as well. For example, the way in which we navigate online has become customary enough that we can begin to understand behavioral trends. And understand these trends we must, if we want to communicate efficiently and effectively both in and out of a crisis. In this episode of The C...

TCIP #038 - Mastering Your Body Language for Crisis Leadership with Nick Morgan

February 22, 2015 11:00 - 52 minutes - 48.2 MB

Welcome to episode #038 of The Crisis Intelligence Podcast, with Melissa Agnes and Nick Morgan. Every conversation is two conversations, says Dr. Nick Morgan, President of Public Words. The first, being our spoken words and the second being our body language. In fact, our body language – that second conversation – speaks very loudly to the unconscious mind of those we’re communicating with. So loudly that it’s the part of the conversation that people are most inclined to believe, especially...

TCIP #037 - BBC's WhatsApp Ebola Service with Trushar Barot

February 15, 2015 11:00 - 40 minutes - 37.4 MB

Welcome to episode #037 of The Crisis Intelligence Podcast, with Melissa Agnes and Trushar Barot. In 2014, Ebola spread quickly throughout West Africa. In the second half of last year, BBC World News decided that they wanted to position themselves as a voice of credibility and leadership in this global crisis. Yes, that’s right. A world news organization wanted to help fight the crisis of Ebola. And they did. Successfully. The story of how they did this, how they proactively leveraged tech...

TCIP #036 – How To Conduct a Crisis Simulation with Garth Rowan

February 08, 2015 11:00 - 54 minutes - 50.3 MB

Welcome to episode #036 of The Crisis Intelligence Podcast, with Melissa Agnes and Garth Rowan. Crisis simulations are an amazing way to test your crisis plan and strengthen your team’s crisis communication skills. I’ve been conducting crisis simulations for a few years now and the results that they bring to my clients never cease to amaze me. That said, I often get asked questions like “how do I conduct a crisis simulation?”; “who should be involved in the exercise?”; “what should I test?...

TCIP #035 - The Science of Rumors with Laurent Gaildraud

February 01, 2015 11:00 - 56 minutes - 51.4 MB

Welcome to episode #035 of The Crisis Intelligence Podcast, with Melissa Agnes and Laurent Gaildraud. Rumors have existed since the beginning of human behavior. A good rumor is deep-seeded and hypnotic. A good rumor can launch an organization or public figure into a crisis that is not terribly easy to manage or overcome. But what makes a good rumor and how can your organization best protect itself from this risky phenomenon? Within this episode of The Crisis Intelligence Podcast, I sat do...

TCIP #034 – Media Relations for Crisis Preparedness with Tom Iovino

January 25, 2015 11:00 - 1 hour - 60.5 MB

Welcome to episode #034 of The Crisis Intelligence Podcast, with Melissa Agnes and Tom Iovino. As a Public Information Officer (PIO) or spokesperson for an organization, dedicating time to developing real, authentic relationships with reporters is an essential part of, not just your job, but your crisis preparedness. It’s a strategy that takes time, effort and genuine authenticity. It’s also a strategy that can be extremely rewarding in (and out of) a crisis. Within this episode of The Cri...

TCIP #033 – Crisis Spokesperson Training with Brad Phillips

January 18, 2015 11:00 - 1 hour - 60.6 MB

Welcome to episode #033 of The Crisis Intelligence Podcast, with Melissa Agnes and Brad Phillips. When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. The truth is that your company spokesperson’s toughest task will be to communicate on behalf of your brand in a crisis – when the stakes are at their highest and the pressure is on. Within this episode of The Crisis Intelligen...

TCIP #032 - The National Weather Service’s Crisis Communication Strategy with Daniel Noah

January 11, 2015 11:00 - 54 minutes - 49.8 MB

Welcome to episode #032 of The Crisis Intelligence Podcast, with Melissa Agnes and Daniel Noah. Within this episode of The Crisis Intelligence Podcast, Daniel Noah from the National Weather Service in Tampa Bay, delves into some specific strategies that the NWS has been using to communicate with their community in times of emergency.  This episode of The Crisis Intelligence Podcast discusses: What data mining is and how the NWS uses it to monitor the social sphere for important feedback, ...

TCIP #031 – Dealing with Internet Defamation and False Online Reviews with Whitney C. Gibson

January 04, 2015 11:00 - 57 minutes - 52.6 MB

Welcome to episode #031 of The Crisis Intelligence Podcast, with Melissa Agnes and Whitney C. Gibson. Dealing with and removing internet defamation and other damaging content from the internet is a big challenge for countless professionals and organizations these days. In this episode of The Crisis Intelligence Podcast, Whitney C. Gibson, an attorney who specializes [...] The post TCIP #031 – Dealing with Internet Defamation and False Online Reviews with Whitney C. Gibson appeared first on ...

TCIP #030 – Cyber Investigation When The Hi-Tech World Turns Ugly with Chris Anderson and Bruce Anderson

December 28, 2014 11:00 - 53 minutes - 49.2 MB

Welcome to episode #030 of The Crisis Intelligence Podcast, with Melissa Agnes, Chris Anderson and Bruce Anderson. As hi-tech enters every phase of our corporate, professional, and private lives, people and organizations are exposed to problems caused by technology in the hands of others intent on causing harm. For the first time in history, we [...] The post TCIP #030 – Cyber Investigation When The Hi-Tech World Turns Ugly with Chris Anderson and Bruce Anderson appeared first on The Crisis...

TCIP #029 – Managing the Law Enforcement Crisis Post Ferguson and New York with Captain Chris Hsiung, Tim Burrows and Louis Hayes

December 21, 2014 11:00 - 1 hour - 59.2 MB

Welcome to episode #029 of The Crisis Intelligence Podcast, with Melissa Agnes, Captain Chris Hsiung, Tim Burrows and Louis Hayes. Law enforcement, as an industry in the United States in particular, is in the midst of a major crisis. Between what happened in Ferguson, New York, Phoenix, Cleveland, California… this crisis continues to spiral out [...] The post TCIP #029 – Managing the Law Enforcement Crisis Post Ferguson and New York with Captain Chris Hsiung, Tim Burrows and Louis Hayes app...

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