Latest Marketingpsychology Podcast Episodes
Test and Optimize to Soar Conversion Rates w/ Chris Dayley | #066
Modern Marketing Podcast - December 18, 2017 06:00 - 34 minutes ★★★★★ - 23 ratingsIt feels like you’ve tried everything under the marketing moon to get your website and landing page visitors to take action. So why aren’t they? Is it the color of your call to action button? Your headline? The video you swore was shot on a good hair day? Maybe. Could be all or none of the abov...
Generate Targeted Leads for Less Using Quizzes w/ Josh Haynam | #065
Modern Marketing Podcast - December 11, 2017 06:00 - 31 minutes ★★★★★ - 23 ratingsWe’ve all spent a few minutes taking an online quiz. Maybe you wanted to assess your strengths as a business owner or couldn’t bear not knowing what piece of IKEA furniture you are. Entertaining or informative, people love quizzes. They’re interactive, personalized, and can reveal something abou...
Powerful Content Marketing Tips, Resources, and Help for the Overwhelmed w/ Lyndsay Phillips | #064
Modern Marketing Podcast - December 04, 2017 06:00 - 29 minutes ★★★★★ - 23 ratingsOverwhelm —one of the most common objections to content marketing. That said, it’s also one of the most powerful tools you can use in your business to experience growth like never before. If information and option overload has kept you from pursuing content marketing, it’s time to clear things u...
Anti-marketing, The Ninja Aptitude Test, and The Perfect Customer Avatar w/ Joe Cotellese | #063
Modern Marketing Podcast - November 27, 2017 06:00 - 32 minutes ★★★★★ - 23 ratingsIf you’ve been in business for any length, you know what damage the wrong customers or clients can do to your business — beyond the revenue. They drain you of your time and deprive the passion and energy you have for your craft. But as the business owner or entrepreneur, it’s up to you to make s...
Rapid Scaling, Growth Mindset, and the Fall of Gurus w/ Chris Evans | #062
Modern Marketing Podcast - November 20, 2017 06:00 - 37 minutes ★★★★★ - 23 ratingsThe Modern Marketing podcast is big on equipping you with the best tactics and strategies you need to market and grow your business. But the toolkit wouldn’t be complete without addressing the very instrument that makes strategy effective — your mindset. Before you shy away, understand thi...
Selling and Scaling with Integrity and Strategy w/ Sean Piket | #061
Modern Marketing Podcast - November 12, 2017 06:00 - 40 minutes ★★★★★ - 23 ratingsIn this episode, the Modern Marketing Podcast welcomes the ‘Modern Sales Guy,’ Sean Piket. Sean is founder and CEO of two successful businesses, Sales Integrity and MyCoachSite, and has over 24 years of experience in “selling the invisible” in the B2B world. He’s participated in the scaling of s...
An Interview w/ International Bestselling Author and Founder of Epic Author Publishing Trevor Crane (Part 2) | #060
Modern Marketing Podcast - November 06, 2017 06:00 - 49 minutes ★★★★★ - 23 ratingsThis is part 2 of our interview with bestselling author, Trevor Crane. Listen first to part 1, episode #59 so you’ll have a complete and cohesive system to help you decide what to write about, how to write it, and how to use your book to market and grow your business. Episode Discussions ...
An Interview w/ International Bestselling Author and Founder of Epic Author Publishing Trevor Crane (Part 1) | #059
Modern Marketing Podcast - October 30, 2017 05:00 - 41 minutes ★★★★★ - 23 ratingsEveryone knows the power of a book and the authority attached to the author. It’s like an instant credibility card. But the process of writing a book can seem like a tall order — investing valuable resources like time and money for a questionable return. Or maybe you’ve written a book that flopp...
Trey Lewellen on Commitment, Focus, and Goals | #058
Modern Marketing Podcast - October 09, 2017 05:00 - 31 minutes ★★★★★ - 23 ratingsThere’s a side to a business owner or entrepreneur’s life not many get to see. The less glamorous times dealing with the consequences of weakened commitment or focus. But there are ways to persevere through those tough times and get on track. Or better yet — avoid them entirely. In this ep...
H2H Marketing, Facebook Ads, and the Human Marketing Funnel w/ Bryan Kramer | #057
Modern Marketing Podcast - October 02, 2017 05:00 - 27 minutes ★★★★★ - 23 ratingsBryan Kramer’s assortment of marketing badges are impressive. But it’s his unique approach to marketing that’s most commendable. Bryan is credited with initiating the H2H (human to human) business movement in marketing and social. The concept behind it is just as it sounds — more of you and less...
Success, Head Trash, and Mentors w/ Noah St. John | #056
Modern Marketing Podcast - September 25, 2017 05:00 - 31 minutes ★★★★★ - 23 ratingsNoah St. John is a self-proclaimed self-help nerd who’s transformed lives and businesses by helping people get rid of the head trash that kept them from achieving their business goals. As a result, Noah’s clients added over half a billion dollars in sales just over the last few years. In t...
Ian Walsh on Consistency, Direct Mail, and Facebook Ads - #055
Modern Marketing Podcast - September 18, 2017 05:00 - 29 minutes ★★★★★ - 23 ratingsIn a world full of digital everything, the days of checking your mailbox have most likely dwindled from daily to weekly. More commonly known as “snail mail”, direct mail is often dismissed as an antiquated method to reach potential customers — a real marketing ghost town. The result? A gap that ...
How To Create A Digital Marketing Strategy - #054
Modern Marketing Podcast - July 03, 2017 06:00 - 9 minutes ★★★★★ - 23 ratingsEver wondered why so many other businesses seem to get great results using practically any marketing tool or tip? It’s because failing or succeeding has little to do with gadgets and everything to do with a well-planned digital marketing strategy. In this episode, Adam explains why it’s so...
Video Marketing For Business 5 Tips On How To Grow Your Business With Video - #053
Modern Marketing Podcast - June 27, 2017 06:00 - 10 minutes ★★★★★ - 23 ratingsOver half of marketing professionals cite video as the form of content with the highest return on investment (ROI). With a stat like that, one can’t help but scratch their head at business owners and entrepreneurs reluctant to include video in their marketing strategies. Episode #39 d...
Web Design Tips The Top 8 Elements to an Effective Website - #052
Modern Marketing Podcast - June 19, 2017 06:00 - 14 minutes ★★★★★ - 23 ratingsYou could probably think of ten things you’d rather do than work on your business’s website. Regardless of how unexciting it might be, your website is often your customer’s first encounter with your business — making a well-designed website essential for digital marketing success. In this ...
Interview with Mark Podolsky, The Land Geek on marketing, real estate, and strategy - #051
Modern Marketing Podcast - June 12, 2017 06:00 - 31 minutes ★★★★★ - 23 ratingsMark Podolsky started in the early 2000's, learning a way to market land online and finding buyers. Since then, he’s managed to build a profitable and lucrative business through his Brand, The Land Geek. Although he specializes in real estate investing, this episode isn’t just for those interest...
How to Get More Leads - #50
Modern Marketing Podcast - June 05, 2017 06:00 - 8 minutes ★★★★★ - 23 ratingsWithout new leads, there’s no new business at all. That’s why lead generation plays such a significant role in keeping your business’s future secure. In this episode, Adam discusses three lead gen tips, the single most important tool in lead gen today, and how to implement it into your mar...
The TCR Advantage Marketing Strategy (Traffic, Conversion, Retention) - #049
Modern Marketing Podcast - May 29, 2017 06:00 - 9 minutes ★★★★★ - 23 ratingsWhether your business is in startup mode, reputable and well-established, or somewhere in between, traffic, conversion, and retention are essential elements to making it sustainable and profitable. In this episode, Adam walks you through the simple 3-step TCR advantage marketing strategy t...
3 Tips to Increase Sales - Without Discounting or Damaging Your Business - #048
Modern Marketing Podcast - May 22, 2017 06:00 - 9 minutes ★★★★★ - 23 ratingsWhen it comes to generating more sales for your business, there’s no shortage of strategies and tactics to try. However, be wise when choosing, as some have the power to not only waste your valuable resources, but damage your business in the process. So, how do you choose the best option, especi...
An interview with Ryan Stewman The Hardcore Closer on Sales, Marketing, Funnels, and Confidence - #047.mp3
Modern Marketing Podcast - May 15, 2017 07:00 - 27 minutes ★★★★★ - 23 ratingsBeing blindsided by a few career hits didn’t stop Ryan Stewman’s eye from seeing opportunity. It’s served him well. He’s built multiple six and seven figure businesses and helped countless entrepreneurs do the same through his company, Hardcore Closer. As a 4-time best-selling author, sales coac...
Interview with Paul Kortman on YouTube Video Ads - #046
Modern Marketing Podcast - May 08, 2017 06:00 - 27 minutes ★★★★★ - 23 ratingsPaul Kortman is a self-proclaimed “odd duck” with a foot in two different worlds. His areas of focus include both SEO tactics and paid video advertisements. Odd duck? Or one well-rounded digital marketer? In this episode, Paul discusses the SEO tactics and video ad strategies he’s found to be ...
15 social media marketing mistakes to avoid - #045
Modern Marketing Podcast - May 01, 2017 06:00 - 18 minutes ★★★★★ - 23 ratingsIf you want your business to thrive and survive moving forward, making social media a key part of your marketing strategy is essential. Without it, you risk hurting your brand and business by not staying relevant, accessible, and connected to your customers. But when used properly, it can serve ...
Video Content Marketing - #044
Modern Marketing Podcast - April 24, 2017 07:00 - 10 minutes ★★★★★ - 23 ratingsWith video making up over half of all internet traffic, it’s increasingly difficult for business owners to overlook it as a marketing opportunity goldmine. The belief that it’s complicated, time-consuming, and expensive is simply old-fashioned. Just a few short minutes with a camera or smartphon...
5 Step content promotion strategy - #043
Modern Marketing Podcast - April 17, 2017 06:00 - 9 minutes ★★★★★ - 23 ratings5-Step Content Promotion Strategy | #043 "Content without promotion is not a whole lot better than having no content at all." It’s true. Content marketing is one of the most effective marketing strategies available today. So, you put fort the time, effort, and energy into creating the va...
The power of content marketing for small business - #042
Modern Marketing Podcast - April 10, 2017 06:00 - 7 minutes ★★★★★ - 23 ratingsRunning a small business is no easy feat so we commend those who do. Your day-to-day dealings demand most of your time and energy, leaving you without much to invest in your long-term goals. Even though you’re aware of how imperative marketing is to the ultimate success of your business, it stil...
Secrets to becoming an expert in your field - #041
Modern Marketing Podcast - April 03, 2017 06:00 - 9 minutes ★★★★★ - 23 ratingsWhen someone is seen as an expert, they’re trusted, respected, and valued. They get the red-carpet treatment. As a business owner, you’re likely equipped with abundant knowledge about your industry, so why not leverage it to gain authority? In this episode, Adam shares the secrets and stra...
How to create a Social Media Marketing Plan - #040
Modern Marketing Podcast - March 27, 2017 06:00 - 15 minutes ★★★★★ - 23 ratingsSo you’re ready to start benefitting from social media marketing but you’re uncertain about how and where to start. If you’re struggling with questions, know you’re not alone. It can be a confusing and complex world but that’s not a reason to dismiss such a valuable marketing tool. In th...
3 Keys To An Effective Video Content Marketing Strategy - #039
Modern Marketing Podcast - March 15, 2017 20:21 - 12 minutes ★★★★★ - 23 ratingsAfter so many years of reading text on a computer screen and dealing with faceless corporations, consumers are thirsty for a more humanized content experience. The skyrocketing popularity of Snapchat, Facebook, Instagram and YouTube make it evident that video is the answer and here to stay. ...
An interview with my friend and the creator of the Millionaire Mindcast Podcast, Matt Aitchison - #038
Modern Marketing Podcast - March 06, 2017 07:00 - 31 minutes ★★★★★ - 23 ratingsHe’s a millennial entrepreneur, a 7-figure real estate investor, a wealth-building mentor, and hosts a top-ranked podcast. One has to ask…Is there anything Matt Aitchison AKA “Matty A” can’t do? In this episode, Adam and Matty talk about the importance of authenticity in your marketing, how it...
Are Facebook Ads Worth It? - #037
Modern Marketing Podcast - March 02, 2017 07:00 - 8 minutes ★★★★★ - 23 ratingsThe buzz about Facebook Ads include success stories of 1000% ROI and what seems like just as many horror stories to match it. With a slew of options and advice coming from all angles, how do you decide if Facebook Ads are right for you? Adam has seen the true impact that Facebook Ads can ...
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