Latest Clydegolden Podcast Episodes
What Motivates People To Give - Savitha Reddy Pathi
Input Doc: Marketing Interviews - July 19, 2021 13:00 - 36 minutes ★★★★★ - 13 ratingsSavitha Reddy Pathi is the Deputy Director of Climate Solutions, a nonprofit in Seattle that's focused on accelerating clean energy solutions to the climate crisis. In this episode, Savitha and Tim talk about: How Climate Solutions is helping fight the climate crisis How relationships with do...
Why Algorithms Rob Us Of What Truly Matters - Hanson Hosein
Input Doc: Marketing Interviews - May 24, 2021 21:09 - 49 minutes ★★★★★ - 13 ratingsHanson Hosein is a documentary filmmaker and storyteller. Currently, Hosein is Co-Founder of the University of Washington’s Communication Leadership graduate program, President of HRH Media Group, and a co-principal of MIRA!. In this episode Hanson and Tim speak about: How to set up a successfu...
The Progress Pride Flag, and the Realities of Intellectual Property - Daniel Quasar
Input Doc: Marketing Interviews - May 10, 2021 15:30 - 35 minutes ★★★★★ - 13 ratingsThe designer of the Progress Pride flag comes on Input Doc to talk about their creative process when creating the flag, what it was like to have their intellectual property go viral, and how they balance being creative with being a business owner. Daniel Quasar, a graphic designer and musicia...
Creating Relevant Content with First-Party Data - Brian Knollenberg
Input Doc: Marketing Interviews - April 19, 2021 15:30 - 34 minutes ★★★★★ - 13 ratingsSome of the questions that get answered in this episode: What are Customer Data Platforms and how can one help drive relevant content? What is first-party data vs second-party data vs third-party data? How does BECU use its member's first-party data to create relevant content? Are there ...
Learning to Love Online Learning - Larry Asher
Input Doc: Marketing Interviews - April 05, 2021 15:30 - 36 minutes ★★★★★ - 13 ratingsLarry Asher is the Co-Director of the School of Visual Concepts here in Seattle, and the Creative Director of Worker Bees, a marketing communications firm niched in the healthcare industry. Finding success in the world of remote learning [1:10] What marketers want from agencies [9:18] The i...
SEO As A Creative Partner - Kyle Freeman
Input Doc: Marketing Interviews - March 22, 2021 15:30 - 52 minutes ★★★★★ - 13 ratingsSEO expert Kyle Freeman talks about how anyone can go from SEO novice to expert, how the future of SEO will be different, and what you need to do to stay on top of the changing landscape of search. The “move fast and break things” culture at Assurance [00:56] An SEO’s role within a company [3...
Why Diverse Agencies Outperform All Others - Catherine Bye and Mariah Lincoln
Input Doc: Marketing Interviews - March 08, 2021 16:30 - 53 minutes ★★★★★ - 13 ratingsCatherine Bye and Mariah Lincoln are the co-founders of Knack collective and Knack co-working here in Seattle, Catherine Bye is Chief Executive Officer and Mariah Lincoln is Chief Operating Officer. Creating flexible and inclusive cultures, while still delivering exceptional work for clients [0...
A Tour Through Art Book Design - Ryan Polich
Input Doc: Marketing Interviews - February 22, 2021 17:00 - 32 minutes ★★★★★ - 13 ratingsRyan Polich is a design director at Lucia Marquand, a design agency in Seattle that develops designs and produces books for museums and other cultural institutions. What Ryan does at Lucia Marquand [0:31] The process of designing a book [3:33] What a physical book can be [7:26] Solving yo...
Empowering Others with Design Thinking – Coreen Callister
Input Doc: Marketing Interviews - February 08, 2021 17:00 - 40 minutes ★★★★★ - 13 ratingsCallister shares key aspects of her design process, as well as what it means to truly help a client. She also talks about her experience being a designer in the energy field and about her passion project, a clothing repair program called Repair Cycle. What Ledger8760 does and how large energy ...
Empowering Others with Design – Coreen Callister
Input Doc: Marketing Interviews - February 08, 2021 17:00 - 40 minutes ★★★★★ - 13 ratingsCallister shares key aspects of her design process, as well as what it means to truly help a client. She also talks about her experience being a designer in the energy field and about her passion project, a clothing repair program called Repair Cycle. What Ledger8760 does and how large energy ...
Three Must-Have SEO Tools - Kyle Freeman
Input Doc: Marketing Interviews - January 25, 2021 17:26 - 9 minutes ★★★★★ - 13 ratingsKyle Freeman is Head of SEO at Assurance. In this episode, Kyle and Tim review the three essential SEO tools for digital marketers. Keyword Research Tools - are designed to help SEO Managers find the keywords to target and create content around. Rank Tracking Tools - allow you to track your w...
Three Essential SEO Tools for 2021 - Kyle Freeman
Input Doc: Marketing Interviews - January 25, 2021 17:26 - 9 minutes ★★★★★ - 13 ratingsKyle Freeman is Head of SEO at Assurance. In this episode, Kyle and Tim review the three essential SEO tools for digital marketers in 2021. Keyword Research Tools - are designed to help SEO Managers find the keywords to target and create content around. Rank Tracking Tools - allow you to trac...
Turning Your Passion Into A Professional Niche - Katie Betts
Input Doc: Marketing Interviews - January 11, 2021 10:30 - 31 minutes ★★★★★ - 13 ratingsKatie Betts is the founder and CEO of Shared Culture Concepts, a full-service marketing company in Portland, Oregon that specializes in the marketing of circus and performing arts. How Katie niched in marketing for the circus community [00:26] Explainer videos and where the need for them exis...
11. Community Is Built By Those Who Show Up - David Conrad
Input Doc: Marketing Interviews - December 14, 2020 08:30 - 36 minutes ★★★★★ - 13 ratingsDavid Conrad spoke with Tim Yeadon about his journey as organizer of CreativeMornings Seattle, the new age of online storytelling, and how showing up within a community is the best way to gain an understanding of others perspectives. David Conrad is currently a Principal Design Manager at Micr...
Community Is Built By Those Who Show Up - David Conrad
Input Doc: Marketing Interviews - December 14, 2020 08:30 - 36 minutes ★★★★★ - 13 ratingsDavid Conrad spoke with Tim Yeadon about his journey as organizer of CreativeMornings Seattle, the new age of online storytelling, and how showing up within a community is the best way to gain an understanding of others perspectives. David Conrad is currently a Principal Design Manager at Micr...
10. Great UX Writers Follow the Data - Melissa Antonelli
Input Doc: Marketing Interviews - December 07, 2020 10:30 - 43 minutes ★★★★★ - 13 ratingsMelissa Antonelli is a Principal UX Content Strategist at Zillow, where she supports their Closing Services team and ITX team, and helps Zillow build new products. What it means to be a Principal UX Content Strategist at Zillow [1:05] Finding where improvements need to be made, and what metri...
Great UX Writers Follow the Data - Melissa Antonelli
Input Doc: Marketing Interviews - December 07, 2020 10:30 - 43 minutes ★★★★★ - 13 ratingsMelissa Antonelli is a Principal UX Content Strategist at Zillow, where she supports their Closing Services team and ITX team, and helps Zillow build new products. What it means to be a Principal UX Content Strategist at Zillow [1:05] Finding where improvements need to be made, and what metri...
09. The Oft-Ignored, Untapped Market of Accessible Tourism - Ryan Smith
Input Doc: Marketing Interviews - November 30, 2020 18:46 - 49 minutes ★★★★★ - 13 ratingsRyan Smith lives in Melbourne, Australia where he's an award-winning designer and owner of Freewheel Weekends, a digital experience agency specializing in accessibility. Ryan says countries around the world are losing billions of dollars in tourist revenue each year from people just like himself...
The Untapped Market of Accessible Tourism - Ryan Smith
Input Doc: Marketing Interviews - November 30, 2020 18:46 - 49 minutes ★★★★★ - 13 ratingsRyan Smith lives in Melbourne, Australia where he's an award-winning designer and owner of Freewheel Weekends, a digital experience agency specializing in accessibility. Ryan says countries around the world are losing billions of dollars in tourist revenue each year from people just like himself...
The Untapped Marketing Niche of Accessible Tourism - Ryan Smith
Input Doc: Marketing Interviews - November 30, 2020 18:46 - 49 minutes ★★★★★ - 13 ratingsRyan Smith lives in Melbourne, Australia where he's an award-winning designer and owner of Freewheel Weekends, a digital experience agency specializing in accessibility. Ryan says countries around the world are losing billions of dollars in tourist revenue each year from people just like himself...
Metrics Matter, But Hearts Buy Shoes - Michael Ryan Wilson
Input Doc: Marketing Interviews - November 23, 2020 10:30 - 47 minutes ★★★★★ - 13 ratingsMichael Ryan Wilson is the Brand Creative Director at Finish Line in Boulder, Colorado, a national retailer of athletic shoes and apparel. Their mutual appreciation for the NBA When and why a brand should use influencers, or not Creating remote content during a pandemic Being in a high-r...
08. Metrics Matter, But Hearts Buy Shoes - Michael Ryan Wilson
Input Doc: Marketing Interviews - November 23, 2020 10:30 - 47 minutes ★★★★★ - 13 ratingsMichael Ryan Wilson is the Brand Creative Director at Finish Line in Boulder, Colorado, a national retailer of athletic shoes and apparel. Their mutual appreciation for the NBA When and why a brand should use influencers, or not Creating remote content during a pandemic Being in a high-r...
07. Design as an Investment for Minority-Owned Startups - Keron Williams
Input Doc: Marketing Interviews - November 17, 2020 08:00 - 54 minutes ★★★★★ - 13 ratingsKeron Williams is a UI/UX designer in Houston, Texas, and the agency owner of Gravitt8 Development, which offers design and development of mobile apps and websites. Keron’s background as a professional football player [00:37] His path from playing football to becoming a designer [1:49] Plus...
Design as an Investment for Minority-Owned Startups - Keron Williams
Input Doc: Marketing Interviews - November 17, 2020 08:00 - 54 minutes ★★★★★ - 13 ratingsKeron Williams is a UI/UX designer in Houston, Texas, and the agency owner of Gravitt8 Development, which offers design and development of mobile apps and websites. Keron’s background as a professional football player [00:37] His path from playing football to becoming a designer [1:49] Plus...
The Tenets of Responsible Design - Gage Mitchell
Input Doc: Marketing Interviews - November 06, 2020 00:18 - 45 minutes ★★★★★ - 13 ratingsGage Mitchell is Principal & Creative Director at Modern Species, a strategic branding and responsible design agency in Seattle. Gage and Tim talked about: What is responsible design and why it is important What power designers have to improve the world How to get your clients to choose ...
06. The Tenets of Responsible Design - Gage Mitchell
Input Doc: Marketing Interviews - November 06, 2020 00:18 - 45 minutes ★★★★★ - 13 ratingsGage Mitchell is Principal & Creative Director at Modern Species, a strategic branding and responsible design agency in Seattle. Gage and Tim talked about: What is responsible design and why it is important What power designers have to improve the world How to get your clients to choose ...
The Tenets of Socially Responsible Design - Gage Mitchell
Input Doc: Marketing Interviews - November 06, 2020 00:18 - 45 minutes ★★★★★ - 13 ratingsGage Mitchell is Principal & Creative Director at Modern Species, a strategic branding and responsible design agency in Seattle. Gage and Tim talked about: What is responsible design and why it is important What power designers have to improve the world How to get your clients to choose ...
05. Market Research Demystified - Dr. Melanie Richards
Input Doc: Marketing Interviews - October 21, 2020 07:00 - 49 minutes ★★★★★ - 13 ratingsMelanie Richards is Chief Thought Partner and owner at Thought Catalyst, a market research firm in Johnson City, TN, where she's also an Assistant Professor of Media and Communication at East Tennessee State University. Other topics included: The pandemic’s effects on working parents, especiall...
Market Research Demystified - Dr. Melanie Richards
Input Doc: Marketing Interviews - October 21, 2020 07:00 - 49 minutes ★★★★★ - 13 ratingsMelanie Richards is Chief Thought Partner and owner at Thought Catalyst, a market research firm in Johnson City, TN, where she's also an Assistant Professor of Media and Communication at East Tennessee State University. Other topics included: The pandemic’s effects on working parents, especiall...
Why Presidential Pollsters Still Fail to Predict Voter Sentiment - Jerry Johnson
Input Doc: Marketing Interviews - October 12, 2020 07:00 - 46 minutes ★★★★★ - 13 ratingsJerry Johnson is the owner and principal consultant at Cascade Strategies, a market consulting and strategic planning firm based in Bellevue. Tim and Jerry talk about how Cascade Strategies applied advanced models, AI models, and linear models to the data they received leading up to the 2016 ...
Related Clydegolden Topics