Growing Steady | Intentional Creative Business Podcast
212 episodes - English - Latest episode: 4 days ago - ★★★★★ - 50 ratingsWe’re Jason and Caroline Zook, a husband and wife team running two businesses together and trying to live out our version of a good life in the process. In this business podcast, we share with you our lessons learned about how to run a calm, sustainable business—one that is predictable, profitable AND peaceful. Join us every Thursday if you’re an online creator who wants to reach your goals without sacrificing your well-being in the process.
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Episodes
152 - Our 2022 favorite travel moments and MORE (part 2!)
December 08, 2022 13:00 - 1 hour - 78.5 MBIf you listened to last week’s ep (#151) then you know all the advice, lessons learned, etc from our year of full-time travel in Europe in 2022. This episode though, we wanted to share our FAVORITE stuff with you. We didn’t want to spoil the Top 5 lists in this description, but we will share links (out of order 😉) in case you want to look into things we mentioned. Restaurants: Pollen, Grottino 1313, Finns’ Farmcut, Cavalariça, L’Arpège, Hagakure Noh Samba, Ard Bia at Nimmos, The Ne...
151 - Our 2022 full-time travel RECAP (part 1!)
December 04, 2022 12:15 - 1 hour - 90 MBThis episode will serve as a Part 1 of 2 recap of our year of travel! We visited 10 different countries in Europe (30 total cities) and we wanted to go over the UPs, the DOWNs, what we would do differently, what advice we would give, how it affected our relationship, how we changed as people, and some business advice tossed in the mix! There is soooo much good stuff to get through in this episode and we hope you enjoy everything we shared. Watch your podcast feed for the second epi...
150 - The gratitude check-in ("bring 5")
November 24, 2022 14:00 - 54 minutes - 49.6 MBWant to know some of our favorite things from our first two weeks living in our new home in Portugal? In this episode, we share 10 things we have gratitude for in a format that we hope is fun to listen to. At the time of recording and sharing this ep, it’s Thanksgiving for our listeners who celebrate in the U.S. which means it’s the perfect time to express your own gratitude! However, you may not celebrate OR don’t live in the U.S., so how about using the week you listen to this to...
149 - We're in our NEW home in Portugal!
November 17, 2022 14:00 - 59 minutes - 54.2 MBIf you love podcast episodes breaking down a big moment in life, well friends, this one is for you! We share all our thoughts, feelings, and logistics of getting from the U.S. back to Portugal and accepting the keys to our new house. We’ll take you through the first morning after 3 days of travel, our initial emotions, what we’ve been experiencing right away, and then we’ll share some fun stories from our first shopping adventures and a funny/low moment trying to find a lunch resta...
148 - The Portugal visa process... explained!
November 10, 2022 13:00 - 58 minutes - 53.7 MBIn this week’s ep, we break down the entire visa process we’re going through to eventually end up with a residency permit (which lasts two years, renewable for another 3 years) and then hopefully becoming dual citizens in the U.S. and the EU [after 5 years]! Whether you’re planning to move to Portugal or anywhere else in the world, maybe hearing us break down this entire process can help you with a big change in your life?? Or, it’ll just be entertaining to hear us go through all t...
147 - What we're looking forward to in our move to Portugal
November 03, 2022 12:00 - 55 minutes - 50.8 MBThis week, we wanted to share some thoughts and feelings about our upcoming move into our new home. If you somehow missed the announcement, we are moving to Portugal and living in the Silver Coast starting in November (2022). We chat about the slower pace of European life, the Portuguese culture we’re excited to explore, the new community we hope to build (friends!), as well as getting back into routines and having all the same STUFF every day of our lives. Hope you enjoy this ep ...
146 - The 20-hour rule (by Josh Kaufman)
October 20, 2022 12:00 - 37 minutes - 34.3 MBWe want to be 100% transparent with you: The 20-hour rule is NOT something we came up with. We watched Josh Kaufman’s TEDx talk and realized this concept was very applicable to how we’ve learned or adapted to new things, especially one thing this year: Caroline’s flight anxiety. 🎥 Watch Josh Kaufman’s TEDx talk: https://youtu.be/5MgBikgcWnY While the super-popular 10,000-hour rule has merit, we think the 20-hour rule makes a lot more sense and is a lot more realistic for the major...
145 - The simplest 4-part marketing plan
October 13, 2022 12:00 - 36 minutes - 68.3 MBWe came up with this marketing bridge concept back in 2018 and it’s really just another way of explaining the customer’s journey. Lately, we’ve been trying to simplify that marketing bridge concept even further so that anyone who feels stuck or like their product isn’t selling or their business isn’t thriving can just look at this simple 4-part marketing structure and diagnose where the journey is breaking down for their customers. We’ve used this framework time and time again to s...
144 - Our coaching plans for 2023
October 06, 2022 12:32 - 16 minutes - 14.8 MBIf your business is anything like ours and it’s starting to feel a bit overstuffed and overwhelming for your customers (with TOO much good content), it’s time to think about simplification! We did this two years ago when we created the Un-Boring Business Roadmap. And, we’re feeling called to simplify again in 2023 with our monthly coaching sessions. Next year, our goal will be to focus on 12 core topics for online business. Things like Marketing, Email List Building, Audience Growt...
143 - What it REALLY takes to pivot your business
September 29, 2022 13:00 - 40 minutes - 74.7 MBThis week, we’re channeling our inner Ross Geller (PIVOT!) and talking about how to actually go about making a big shift in your business. Whether you’re trying to go from clients to digital products, digital products to physical goods, or any other pivot in between, we’re here to help. There are two key factors that need to be taken into account when pivoting and that’s what we chat about… that… and Jean Claude Van Damme’s (JCVD) incredible ability to do the splits. Trust us, the ...
142 - Has every idea already been done?
September 22, 2022 13:00 - 38 minutes - 71.3 MBIn online business, there’s this idea that if you don’t have an original idea you can’t succeed. We’d argue that ALL ideas are unoriginal at this point and that choosing to follow a well-worn idea is actually a GOOD THING. You should 100% put your own twist and uniqueness into everything you do, but you may very well want to pick a crowded space, an “overdone” topic/idea, or create a product/service that lots of folks are already creating. The reason you want to go in this directio...
141 - The emotions of experimentation
September 15, 2022 12:00 - 40 minutes - 74.8 MBThis week, we hope to normalize the feelings and the roller coaster of emotions that can happen when you embark on new experiments. We share some specifics as it relates to all the experiments we’ve run on YouTube. We also share a recent YouTube experiment that didn’t go well and how we’re handling that. We hope you walk away from this episode feeling motivated and excited for your own business experiments but also remember that your self-worth shouldn’t be tied to the things you t...
140 - Are we ever going back on social media?
September 08, 2022 12:00 - 53 minutes - 49 MBWe all know being on social media has its ups and downs. While it’s a great place to have a brand new business or idea get found, it’s also hard on our mental health and can constantly feel like you’re stuck in this never-ending hamster wheel of content creation. This week, we’re sharing our thoughts on how we’re viewing social media as it relates to our businesses moving forward. We also talk about our personal social media profiles (really just IG) and if we think we’ll come back...
139 - Ending things (not a clickbait title and not this podcast)
September 01, 2022 12:00 - 59 minutes - 54.4 MBWe hope our podcast episode title wasn’t too attention-grabby, but the topic really is “ending things” — haha! Thank you to Nicole Antoinette for sending in a very thought-provoking topic idea and having us go down a bit of a rambling rabbit hole. Ending things in business, whether it’s quitting, pivoting, or a nice smooth planned transition, doesn’t get talked about a lot in the online space. So, we wanted to talk about it. ✈️ Our pramvel stories take you through quite a roller-c...
138 - Tiny things that have helped our relationship
August 25, 2022 14:41 - 1 hour - 64.7 MBIn this week’s episode, we share a lot of the tiny “isms” and phrases we’ve come up with that help us work through different parts of our relationship. Whether it’s a simple question to make sure the other person is ready to have a conversation or a set of rules we put in place before embarking on a big project/discussion/change/etc. We’re always coming up with ways to better converse with one another, especially during the more stressful and tense times. These are things we’ve le...
137 - Welp... we're moving to PORTUGAL! (we hope?)
August 18, 2022 12:00 - 1 hour - 65.9 MBHoly moly this is an exciting episode to share! So much so, we just pushed the rest of our podcast (and pramvel) schedule so we could record in real-time and talk through everything that’s been happening the past two weeks. What started out as a casual scouting mission to two areas in Portugal (Silver Coast and the Algarve) quickly turned into conversations with sentences like, “are we moving to Portugal??” and “is this really happening, are we doing this!?” Have a listen to this ...
136 - You DON'T have to "dent the universe"
August 04, 2022 12:00 - 57 minutes - 52.8 MBThe famous Steve Jobs quote goes something like this: “We’re here to put a dent in the universe. Why else even be here.” And while that’s inspiring for some, it’s not the only perspective in life. Also, we can think of a million other reasons to exist as a human that don’t require trying to dent the universe. In this episode, we want to deconstruct some of these big aspirational quotes that get shared constantly around social media. There’s a lot of ego at play in the “dream big” m...
135 - Trying to cultivate more satisfaction
July 28, 2022 14:46 - 47 minutes - 43.4 MBWhen was the last time you caught yourself scrolling through IG, Pinterest, etc, and wishing you had the exact kitchen, outfit, aesthetically “perfect” office, completely passive income business, etc? We live in a time when we don’t just see what our neighbors are up to, we’re now trying to keep up with billions of people. In this week’s episode, we wanted to talk about how these thoughts are affecting us but also how we’re trying to combat them with our own future life decisions. ...
134 - Are you playing the game of life on hard mode?
July 21, 2022 11:00 - 50 minutes - 46.4 MBWhen you’re a person who lives with an “invisible illness” (anxiety, depression, chronic fatigue, Binocular Vision Dysfunction, etc) it can be very difficult for the rest of the world to see how much you are struggling. It’s like you’re playing the game of life on HARD MODE, while everyone else is playing on normal mode. A few years ago, while struggling with anxiety, we were very lucky to discover that Caroline has a slight misalignment of her eyes that causes a condition called B...
133 - Surviving the summer business slump
July 14, 2022 12:00 - 51 minutes - 47.4 MBIn this week’s episode, we’re talking about surviving the summer business slump. We’ve learned to embrace this season as sales, attention, and growth all comes to a screeching halt. We want to normalize this a bit more so it’s less shocking to you when it happens, and also something you’re preparing for every year. We’ll share how seasoned business owners can be ready for the summer slow-down and why resting and ENJOYING this time of year is just as helpful as doing a bunch of work...
132 - Do you HAVE to niche down to succeed?
July 07, 2022 12:00 - 59 minutes - 54.8 MBFor all our multi-passionate business owners out there, this episode is FOR YOU. We hope our discussion this week helps you in one of two ways: 1. Either you’ve been wanting to stay more generalized and multi-passionate, but it hasn't been working for you and this can give you permission to go more narrow OR... 2. You’re still really committed to being a generalist (like we are with WAIM!) and this can help shift your expectations in terms of how to make that happen. We believe i...
131 - Business Nemesis (aka dealing with comparison)
June 30, 2022 12:00 - 56 minutes - 51.4 MBThis episode was inspired by a message we received from someone who said a version of the following, “What do you do when someone does something very similar to you and reaches a level of success or virality while you’re sort of toiling away?” It’s a GREAT question and something we’ve dealt with a few times over the years (and will continue to deal with, as it’s very natural and happens to everyone). We share a few of our own stories about comparison and what we’ve learned about wo...
130 - Being a Highly Sensitive Person (HSP) in a relationship
June 23, 2022 13:00 - 1 hour - 56.7 MBThe term Highly Sensitive Person (HSP) is becoming a lot more well-known and we think that’s GREAT! This trait is something that can be seen as a detriment, but we also know it provides a lot of benefits in our relationship and work. We go through some of our history in understanding Caroline is an HSP and how our relationship works out with a very NON-HSP in Jason. We discuss some of the feelings and factors that define an HSP as well as ways to support an HSP in everyday situatio...
129 - Reflecting on 40 years in life and 4 years in biz
June 16, 2022 12:00 - 50 minutes - 46 MBEvery “milestone” birthday has you reflecting on life and your previous years. Jason left his 30s behind and moved into the 40s, sharing five life/biz lessons with you. For WAIM, our little entrepreneurial endeavor passed the 4-year mark and it’s hard for us to believe! But, during these past 4 years, we’ve learned some well-worn lessons we wanted to share with you that we hope you can apply to your business. And, of course, there are lots of silly stories and walks down memory la...
128 - Where we've been the past 8 weeks
June 09, 2022 12:00 - 50 minutes - 46.6 MBIn this episode, we catch you up on our time moving from Croatia to France and then spending Jason’s 40th birthday in Greece. Hope you enjoy reliving some of the highs and lows of our full-time travel adventures this year in Europe. We’re excited to be back and recording new weekly podcast eps for you! Watch our Split vlog: https://www.youtube.com/watch?v=g_hUrSDe7vg Watch our Hvar vlog: https://www.youtube.com/watch?v=LYvZ7j5GlAY Watch our France vlog: https://www.youtube.com/w...
127 - When something has to give...
April 21, 2022 13:30 - 9 minutes - 8.74 MBWe don't want this update to come off as us complaining, more just sharing the REALNESS of what it takes to travel full-time while continuing to run two businesses (and trying to stay alive and healthy as human beings). At a certain point, something has to give to avoid burning out. Full-time travel is such an amazing privilege and we are so grateful for this opportunity, but at the same time, it's also one of the hardest things we've ever done in our lives. We'll be back before y...
126 - How do we handle a full day of travel?
April 08, 2022 15:40 - 50 minutes - 46.4 MBIn this episode, we’re going to chat about what a full day of travel adventures looks like. One of us (Caroline) deals with flight anxiety, and the other of us (Jason) deals with an incredible urge to make every process as efficient as possible (even though that’s wildly IMPOSSIBLE in airports). We take you on our journey getting from Dublin, Ireland to Split, Croatia — the place where we are as of recording this ep! Check out the Laganini Loft on Airbnb - https://www.airbnb.com/r...
125 - 5 essential business mindsets
March 31, 2022 13:00 - 1 hour - 124 MBLet’s have a chat about five key mindsets we believe every business owner needs, especially when getting started (but also as your business evolves and changes!) This week, we want to talk to you about what it takes to work through the mental hurdles of running your own business. These are not the only mindsets that matter, but they’re the ones we’ve identified that have been most important for us over the years. Experimentation Aiming for enough Patience You don’t have to do i...
124 - What self-imposed rules are you placing on your biz?
March 24, 2022 13:00 - 54 minutes - 101 MBJust because you’ve done something in the past with your business doesn’t mean it has to be a hard and fast “rule” forever. We should embrace working less hours, doing fewer things, and striving for enough instead of more. This week, we shared a bunch of thoughts around having to be consistent or over-stuffing our products and services with too many things, and instead, to actually talk to our customers and find what’s valuable to THEM. If you’ve been feeling disillusioned with so...
123 - What we've learned after 2 months of full-time travel
March 18, 2022 14:20 - 1 hour - 132 MBIt feels like the first two months of our year of full-time travel have gone by fast AND slow. We’ve experienced so much already on this journey and we wanted to share a bunch of that with you! In the prâmvéllë of this episode, we go over our final week in Kinsale, Ireland. From the 17th century fort, to stunning cliffs, and three of our favorite restaurants, we bring you along and talk about some of our best moments (and how we dealt with some of the hardest too). The rest of thi...
122 - Embracing YOU: Selling (and Kinsale, Ireland stories!)
March 10, 2022 14:00 - 52 minutes - 98.2 MBIt’s so easy to get swept up in all the sales tactics. The manipulative wording, the guilt-tripping, the urgency, the scarcity, and so many of those things happen without even realizing it because we’re following the advice of someone else. Our goal this week is to show you some options that can feel more congruent with who you are at your core. When it comes to selling, we take a lot of pride in being as truthful as possible and only making promises we know we can keep. No false g...
121 - Embracing YOU: Decision Making (and our next travel destination revealed!)
March 03, 2022 14:00 - 1 hour - 60.4 MBThis week, we’re talking all about decision-making. And when it comes time to make a decision, people often look to others for advice, and people LOVE to give their advice. But unfortunately, advice from external sources can often be broad, sweeping, blanket terms based on the things THEY value in life (which can be out of alignment for YOU). Our Embracing YOU series is all about putting the standard operating procedures of different aspects of life under the microscope and we’re e...
120 - Embracing YOU: Productivity (and final Lisbon stories!)
February 24, 2022 14:00 - 54 minutes - 50.1 MBProductivity is such a loaded word. For a long time it was just used synonymously with working. But we have a different definition. To be “productive” doesn’t just necessarily mean working. It means doing what you intend to do. If you intend to rest and you rest, you’re productive. If you intend to write a newsletter and you write it, or you plan it, or you name the Google Doc so you can sit down and write it next time...hey I think that’s productive too. A lot of productivity adv...
119 - Embracing YOU: Social Media (and more Lisbon stories)
February 17, 2022 14:00 - 54 minutes - 50 MBIn this week’s episode, we tackle the monkey that can sit on all our backs from time to time: social media. We all know that social media can be valuable for our businesses but is it causing more harm than good? Could we be investing our time and energy somewhere else that doesn’t feel heavy or toxic? Also, if social media doesn’t bog you down, by all means, keep using it! That’s the entire idea of this Embracing YOU series. Only you know what’s right for your life and business an...
118 - Embracing YOU: Branding + Copywriting (and Jason got covid)
February 10, 2022 14:00 - 46 minutes - 42.2 MBIt can feel risky to stand out with your business but we’d say it’s one of the most important decisions you can lean into when building your brand and doing any copywriting (emails, sales pages, newsletters, articles, etc). Your brand is how someone feels when they experience your product or service and the more you inject your authenticity and uniqueness into that brand the more you’ll align with your customers/clients! For years, we’ve wrestled with the ideas of “being professio...
117 - Embracing YOU: Goal Setting (and we made it to Europe!!!)
February 03, 2022 14:00 - 1 hour - 65.5 MBDid we mention we made it to Europe and OMG we live out of our suitcases now and are traveling full-time?? Wowowowowow. Tune in to hear where we are in Europe and the truth about how hard it is for a highly sensitive person with anxiety to be awake for 24+ hours and on planes for more than half of that. But, we made it and we want to share some stories about our first Airbnb, the cute little grocery store we found, the amazing coffee shop that’s just downstairs, and our very first...
116 - 2021 Year-End Review and 2022 Preview
January 27, 2022 14:00 - 1 hour - 55.6 MBIf you want to write or record your own Year-End Review you can follow our simple format we’ve used for years: What went well? Feel free to share life and business moments (plus anything fun, like “Classic Movie Night” or any other traditions/experiments during the year). What didn’t go well? Life, business, or just keep this section short if it doesn’t serve you. Next year's preview! What are you focusing on? Looking forward to? Plans/goals you hope to hit? This section is super...
115 - The storm before the calm
January 20, 2022 14:00 - 41 minutes - 37.5 MBIn this episode, we go over the final things we had to do before making our big move into full-time travel. We go over selling the remainder of everything we own, talk about a few logistical challenges, and where we ended up financially after all the eBay, OfferUp, and Garage Sale-ing. We also dive deep into a heavy conversation about Caroline’s current emotional state. We get into the grief of a big transition (or two), talking about a big identity change, and lots of thoughts and...
114 - How can we make this easier?
December 16, 2021 21:48 - 1 hour - 57.1 MBIn this week’s episode, we do a feelings check-in. How’s everyone feeling about our nemesis Omicron? How’s everyone feeling about the remaining tasks to do? How’s everyone feeling who is finishing a third round of shingles? Then, we take you on an adventure through our Garage Sale AND the UN-Fine Art Sale (which is still going until December 17 — just 9 pieces left for sale as of recording!) We break down exactly how both of these two projects went, including the emotional roller c...
113 - Embrace the chaos
December 09, 2021 14:00 - 52 minutes - 47.8 MBEveryone deals with chaos at one time or another and there’s no perfect way to get through it. One thing that helps us is to not try to fight it and instead to embrace it. Caroline getting shingles for the third time? Sorting through 300+ pieces of one-off to sell? Gearing up for a garage sale to sell the majority of our things? And a bunch of other smaller decisions to make thrown in? What chaos??? 😂🙈😂🙈 Hopefully, this episode doesn’t stress you out, and instead, shows you how we...
112 - We've entered... the stressful season! (2022 travel update)
December 02, 2021 14:00 - 51 minutes - 47.3 MBWe are fully aware that this big life change is something we chose, so the emotions we’re feeling are self-imposed. However, much like starting your own business, or growing your family, or moving across the country, etc, even if you’re making that choice those big life events can still be (and are!) hard. This episode is a bit of an emotional check-in where Jason ACTUALLY has some emotions - gasp! 😱 After going on an emotional journey with both of us, we get into some nitty-gritty...
111 - How long could you survive in the wilderness?
November 25, 2021 14:00 - 1 hour - 55.2 MBWe have 11 questions we grabbed from the game OpenUp! These weren’t pre-selected and we simply picked them at random while recording to make it fun and authentic. Have fun asking these questions with your friends, family, partner, or just answering them on your own: If you had a hairy spot on your body that you could NEVER shave and that would grow forever, where should that spot be? Do you feel that life has been generally fair or unfair to you? Do you eat food that’s past the ...
110 - You are not a machine
November 18, 2021 19:53 - 1 hour - 59.1 MBWe’ve learned so much in recent years that not everyone has the same circumstances, opportunities, or physical/mental abilities to work at the same pace. We’ve tried to shift our online biz messaging to remove any mention of a certain pace or amount of money being deemed as “good.” What matters is that YOU define the pace and the amount of money/work that YOU can do that’s right for YOUR life. There are so many external pressures to be more productive but maybe we’re not realizing...
109 - No right way to transition from clients
November 11, 2021 14:00 - 59 minutes - 54.3 MBThis week, we’re sharing our experiences about moving from client-based businesses to running digital products (or really anything non-client biz related). The BIGGEST point we want to hit home is that there is no one-size-fits-all approach to moving away from clients. It might take you a year, and that’s okay. You might need to save up 6-months savings to feel comfortable, and that’s okay. There might be clients you want to keep and it’s not actually a full transition away from ...
108 - Focusing on the input, not the outcome.
November 04, 2021 13:00 - 58 minutes - 53.5 MBThis week, we’re sharing an idea that James Clear popularized in his book Atomic Habits. You can read more about his Systems vs Goals excerpt here. We talk through how the idea of focusing on your input instead of the outcome can drastically change how you feel about the tasks you need to do consistently (posting on social media, writing an email newsletter, working with clients, etc). 🍿 Movies discussed: Scream 2 and Happy Death Day ** More goodies from us: Feel like you migh...
107 - Lessons from 3 weeks of travel
October 28, 2021 13:00 - 1 hour - 61.7 MBThe past 3 weeks haven’t been a perfect dry-run of our full-time travel adventures we’re embarking on, but they showed us a handful of lessons we wanted to share here on the pod. We discovered a way we hope to avoid being slapped in the face with plug-in air fresheners. We learned that someone 👩🏻🦰 has to sleep on a particular side of the bed. We figured out that a dining room table with a dedicated charging station was an absolute must-have. 👨🏻🦲 shares his nerdy coffee routine fo...
106 - Recapping our BEST launch yet ($214,000 in total revenue!)
October 14, 2021 13:00 - 1 hour - 62.5 MBIf you love hearing tons of numbers in your headphones, this episode is for you 😱😅🥂. We break down evvvvverythnng from our Fall Enrollment period of our WAIM Unlimited coaching program (you may have heard us mention them as our “sponsor” in previous weeks 😉). We are so excited to welcome 107 amazing humans to our WAIM family and to see a total of $214,000 in revenue added! Strap yourself in and get ready to hear us talk about how many affiliate sales we received, how much actual r...
105 - Ways we make business (and life) FUN!
October 07, 2021 12:00 - 1 hour - 57.4 MBThis week, we wanted to share some of the absurd things we consistently do to inject fun into our businesses (and lives). From having silly acronyms for everything, like PEWT, BASSSF, JICLI, etc. To embracing characters and themes, like Iggy the Idea Monster (Teachery) and Hoggy the Hedgehog (Un-Boring Coaching). To having random dance parties or jumping around like a goofball in the middle of a meeting. We are always trying to break up the monotony of life and work by allowing our...
104 - You got zero sales, what do you do?
September 30, 2021 12:00 - 58 minutes - 53.8 MBIn this week’s episode, we dive into a topic that is truly a bummer but it’s a bummer you can LEARN from 👏👏. Launching a product or service takes soooo much effort. You pour your heart and soul into your creation only to have no sales? Ouch. We know the feeling and we wanted to talk about what you can do after a (financially) unsuccessful launch. Also, shout out to our 14 listeners! We see you, we love you, keep Cinnamon Rolling! 😂 🍿 Movies discussed: Poseidon and Gone in 60 Seco...
103 - Our entire pre-launch strategy, broken down!
September 23, 2021 19:16 - 1 hour - 138 MBWhat are all the things we do leading up to a big launch? How much content do we create? When do we start creating content? How much time is right for pre-launch promotion of a higher-priced product? Does IG actually help us sell our program?? In this week’s episode, we share our entire pre-launch strategy for WAIM Unlimited (currently open for enrollment!) We share why we think starting your launch PLANNING 90 days in advance is a must-do and we break down the specific steps we t...