Growing Steady | Intentional Creative Business Podcast artwork

Growing Steady | Intentional Creative Business Podcast

212 episodes - English - Latest episode: 4 days ago - ★★★★★ - 50 ratings

We’re Jason and Caroline Zook, a husband and wife team running two businesses together and trying to live out our version of a good life in the process. In this business podcast, we share with you our lessons learned about how to run a calm, sustainable business—one that is predictable, profitable AND peaceful. Join us every Thursday if you’re an online creator who wants to reach your goals without sacrificing your well-being in the process.

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Episodes

Changes are afoot!

November 23, 2018 11:00 - 8 minutes - 7.98 MB

We've officially ratcheted things up a notch with our brand new recording studio called: The WojPod! Our good friends Caleb and Jen Wojcik were kind enough to offer space in their home to have as a recording studio so we could better control the lighting, the audio, and overall make the production experience WAYYY smoother. This is me, Jason, doing a very giddy happy dance! Hopefully, you enjoy the new setup and the "WojPod" studio. We're extremely grateful to our friends to have ...

The good, the bad, the ugly of customers

November 18, 2018 22:06 - 52 minutes - 48.6 MB

Customers are the life-blood of our online businesses but that doesn't mean we have to bend to their every whim. So, what do you do if you have a bad customer? Is it possible to ensure you only end up with good customers? We talk about a few tried and true strategies we use to create the best experience for our customers (without breaking the bank). This episode dives deep into the conversation of running a business that focuses on taking care of and managing customers! QUESTION ...

A conversation over tequila and wine (WAIM After Dark #1)

November 11, 2018 22:26 - 38 minutes - 35.7 MB

What type of conversation happens after we enjoy some tequila and wine? This is Wandering Aimfully, After Dark! We decided to keep things a little less formal as far as the conversation goes. We poured ourselves some adult beverages and explored these topics: When is it appropriate to start listening to Christmas music? What job do we think we'd have if we weren't entrepreneurs? And what unpopular opinions did Caroline have (or not??) during this chat? Hope you enjoy this first no...

How to handle toxic friendships

November 05, 2018 01:01 - 1 hour - 57.3 MB

Friendships evolve throughout our lives and in this episode, we discuss how we've seen our friendships change as we've become adults. We also share specific examples of dealing with toxic friendships. Like, what happens if you want to make a big change in your life but you feel like a close friend (or family member) won't support you? And how do you know if your friends actually align with your values? QUESTION FOR YOU: Are you more like Jason, where you have fewer friends or are ...

Practical ways to increase confidence

October 29, 2018 00:07 - 1 hour - 58.5 MB

We aren't going to lie to you and say that becoming a more confident person happens just because you want it to. However, we do believe that there are practical ways you can increase confidence and we explore them in this week's episode. Because we try to keep things as real as possible, we also share a story about body confidence and how hurtful a few simple words can be in a relationship. Whether you're trying to gain confidence in your life or in your business, this episode sho...

Should you co-mingle finances?

October 22, 2018 00:13 - 1 hour - 62.5 MB

Money is a tricky subject, especially in a relationship! How do you split bills? Who pays for what at certain times? When do you decide to combine bank accounts (or do you??) These are the hard-hitting financial topics we discuss in this week's episode. We share how we look at our income and expenses as a couple and when we merged everything together (and why). If you're wondering if you and your partner should or shouldn't co-mingle your finances, this episode is for you. Even if ...

Our current marketing strategy and the future of marketing

October 15, 2018 01:58 - 1 hour - 75.2 MB

Marketing can be something you enjoy or the part of your business you absolutely loathe (and most likely avoid). In this episode, we break down the marketing strategies we've used for the past few years. Spoiler alert: Email marketing has been THE BEST form of promotion for us and we'll share why we think it's the marketing tactic YOU should focus on the most. We don't stop there though, we also talk about where social media fits into marketing and where we think marketing is going...

Our up and down journey with working out

October 08, 2018 00:13 - 1 hour - 105 MB

We fully admit that our journey with physical exercise hasn't been perfect over the years. It's been hard for us to find a sustainable exercise program that we didn't hate. One of the most difficult things we explore was how much society and the people around you can impact how you view fitness and getting in shape. In this episode of Wandering Aimfully: The Show, we share all our stories about working out, including how tough it's been to find an exercise program we could do toget...

When was the last time you took a big risk?

October 01, 2018 07:00 - 1 hour - 68.7 MB

Whether it was thinking Jason could get paid to wear t-shirts for a living, Caroline quitting her perfectly great job after college, or moving clear across the country with $100,000+ in debt and almost no plan, we're no strangers to taking risks. In this episode of Wandering Aimfully: The Show we share some of the biggest risks we've taken and what the steps were from dreaming about it to DOING about it. You may even be thinking about taking a risk of your own and we hope this conv...

Let’s talk about therapy and mental health

September 20, 2018 10:00 - 1 hour - 88.9 MB

In our household we don’t see going to therapy as a weakness, we see taking care of mental health as something vitally important. Caroline shares her experiences going to three different therapists, while Jason breaks down what it’s like to support your significant other while going through difficult experience. We also discuss if Jason is ever going to therapy and our thoughts on couples therapy. Hope you enjoy this episode all about mental health! If you want to learn more about W...

Who are Caroline and Jason Zook?

September 16, 2018 18:12 - 1 hour - 90.5 MB

We weren’t bitten by any radioactive spiders (thankfully!) but we do have origin stories of our own and share them with you in this episode. We share the experiences that shaped us into the creative entrepreneurs we are today, including our upbringing, our very different college experiences, and the pivotal lessons we learned from our crappy jobs. We also discuss IWearYourShirt and the impact it had on both of us. If you want to learn more about Wandering Aimfully head to wanderinga...

What is Wandering Aimfully? Start here!

September 16, 2018 18:07 - 45 minutes - 42.1 MB

Who the heck are we? What is Wandering Aimfully? Is this podcast right for your earballs (aka ears)? We’re Caroline and Jason Zook, a creative husband and wife team who believe in living life and running businesses on your own terms. This episode will introduce you to us and give you an idea if this podcast is right for you! If you want to learn more about Wandering Aimfully head to wanderingaimfully.com. And, don’t forget to subscribe and leave a review if you enjoy the show.

Twitter Mentions

@jasondoesstuff 3 Episodes