Vegan Business Tribe Podcast
129 episodes - English - Latest episode: 10 days ago - ★★★ - 2 ratingsIf you have a vegan business, or are thinking of starting one, then Vegan Business Tribe is here to support you, inspire you, connect you with other vegan business owners - AND give you the knowledge you need to build a successful vegan business.
Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.
Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!
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Episodes
072 - Why the vegan children's market is set to explode.
April 06, 2022 06:30 - 29 minutes - 20.9 MBWhy products for vegan children will be the next big growth sector. Last year, Quorn launched their vegan Roarsomes Dinosaur Nuggets, making them one of the first high-profile food companies to bring out a vegan product aimed specifically at children. But new research from The Vegan Society suggests that children are 50% more likely to be vegan than adults, so with demand so high why is this new sector currently so under-served? David takes a detailed look at the Vegan Society's new report...
071 - How to start a podcast with Jim Moore, Bloody Vegans Productions
March 30, 2022 06:30 - 1 hour - 47.1 MBWe are joined by the host of The Bloody Vegans Podcast to talk about how to start your own podcast. There seems to be a lot of obstacles to starting your own podcast. Which microphone should you get? How can I create a good-sounding recording space without spending a fortune? How do I get my podcast listed on Apple and Spotify? And once I've actually uploaded my podcast how do I get people to listen to it? David and Jim come together to answer all these questions and to make sure that ...
070 - Stopping fear from holding you back
March 24, 2022 06:30 - 33 minutes - 23.7 MBHow to overcome the fear that is stopping your vegan business from moving forward. If you see a child jump onto a high wall, it's often accompanied by a panicked parent shouting at that child to get down. We're conditioned from a young age not to take risks, climb high or to rock the boat. But the feeling that we've come to associate as fear is actually a neutral sensation, it's as much our bodies pumping us up to tackle a problem head-on as it is getting us ready to run away. In this epi...
069 - Fail fast, fail cheap
March 16, 2022 06:30 - 28 minutes - 20 MBIn business you're unlikely to get everything right on your first attempt, so learn to embrace a testing culture. Talk to any successful entrepreneur and they will tell you about all the mistakes, failures and missteps that they had to go through before their business found success. This is because before you launch a business, every decision you make is just your best guess based on your life experience to date. So your job as a business founder is to prove - or disprove - an idea as qui...
068 - How Andrew Alexander raised $10k to fund his vegan documentary
March 09, 2022 06:30 - 31 minutes - 22.2 MBUsing crowdfunding to bring massive visibility to your company or project. Andrew Alexander is the director of Creating a Vegan World, a documentary taking a look at what it would actually take to turn the world vegan. But seven days from the end of his crowdfunding campaign to buy the recording kit he needed to get his film on Netflix, Andrew found himself with almost no backing and no real idea of how he was going to hit his target. In this interview, David finds out how Andrew reached h...
067 - Cash is king: creating a cashflow forecast for your vegan business
March 02, 2022 07:30 - 29 minutes - 20.4 MBHow to forecast your company's cashflow and not run out of money! Cash is probably the most important thing in your business. Suppliers need to be paid, staff need to take their wages and regardless of what you do, if the money stops then your business stops too. Even the most successful businesses can find themselves with cashflow problems. But maintaining an up-to-date cashflow forecast lets you see these financial icebergs so that you can change course before you hit them. In this epis...
067 - Cash is king: how to not run out of money
March 02, 2022 06:30 - 29 minutes - 20.4 MBHow to forecast your company's cashflow. Cash is probably the most important thing in your business. Suppliers need to be paid, staff need to take their wages and regardless of what you do, if the money stops then your business stops too. Even the most successful businesses can find themselves with cashflow problems. But maintaining an up-to-date cashflow forecast lets you see these financial icebergs so that you can change course before you hit them. In this episode, David looks at how...
066 - How to write and publish a vegan book
February 23, 2022 06:30 - 1 hour - 56.7 MBHow to become a best-selling vegan author. Writing a book is a brilliant way to prove your authority and raise the visibility of both you and your brand - but where do you start? Does it still have the same credibility if you self-publish a book yourself and if so, how do you even decide what you're going to write? In this special extended episode, we are joined by three best-selling vegan authors Mitali Deypurkaystha, Todd Sinclair and Katrina Fox to share their experience and advice for...
065 - Announcing Vegan Business Tribe Live 2022
February 16, 2022 06:30 - 19 minutes - 13.7 MBYour chance to come and see us live in London! We take a break from our normal podcast format to announce what is the most ambitious thing we've done yet: two days at the London Olympia for Vegan Business Tribe Live 2022! The event will be part of the newly returned VegfestUK which is the UK's biggest and best vegan consumer expo. In this special announcement episode, David tells you about what you can expect to see on the VBT stage over the weekend and how your vegan business can get a ...
064 - How to get customers to pay more for ethical products
February 10, 2022 06:30 - 29 minutes - 20.9 MBConvincing customers to value ethical, vegan products. Ethical and sustainable ingredients, suppliers and packaging all cost more. This means you're always going to be at a disadvantage if you are trying to compete on price with your ethical product. But how can you get customers to see the extra value of buying from a company that has a mission? And how can you convince them to pay that little bit extra for products that are trying to do good? David turns to toilet roll (wait, what?!) to...
063 - Is it time to quit the day job?
February 02, 2022 06:30 - 24 minutes - 17.5 MBWhen do you know that it's time to go all-in on your business? Many vegan businesses start as evening and weekend ventures whilst the founder uses the money from their day job to pay the bills. It's an important part of many people's entrepreneurial journey - but when is it the right time to quit the day job and go all-in on your vegan business? Not only is it important not to give up your regular income too early, but waiting too long can be equally as damaging to your growing business. In...
062 - How to win a pricing war
January 26, 2022 06:30 - 29 minutes - 20.8 MBWhat to do when a competitor undercuts you on price. If you've been in the vegan sector for a long time then you might have enjoyed not having much competition. Now that veganism has entered the mass market though, you might find yourself in the position when a new competitor comes into your space and tries to undercut you on price. It's easy to panic when this happens (especially if you don't have a lot of profit in your business in the first place!). But competing on price is one of the...
061 - Why your business shouldn't sell to vegans
January 19, 2022 06:30 - 29 minutes - 20.7 MBWhy vegans may not actually be your target market. We know that the biggest consumers of vegan products are not vegan, so if you are just looking to sell to vegans then you might be missing out on potentially your biggest marketplace. But when you have a vegan business it's not just about what you sell. If you started your business as a way to move the vegan cause forward then where will your company have the biggest impact? Amongst vegans who have already converted or by influencing thos...
060 - Time to reflect on your business
January 12, 2022 06:30 - 33 minutes - 23.6 MBThe importance of taking time to reflect on your business. The break for the holidays has given many of us time and space to reflect on our vegan businesses. But the reason most of us don't reflect on what we're doing more often is because with that reflection comes the big questions that we'd rather not ask ourselves: Can you call it a business if it doesn't pay you a wage yet or is it just an expensive hobby? Do you need to make some big changes to move the business forwards but making th...
059 - How Kevin Newell veganised the pest-control sector
December 22, 2021 06:30 - 46 minutes - 32.5 MBWe speak to Kevin Newell, founder of Europe's only vegan pest-control company. Humane Wildlife Solutions are the perfect case study in what it means to be a vegan business. In fact, Kevin says that he considers the animals to be his customers more than the humans who call for his help when they find creatures to be a nuisance. But the remarkable thing about Humane Wildlife Solutions is that they do next to no marketing but find their inbox full of enquiries every day, to the point where th...
058 - What's going to be the next big thing in vegan?
December 15, 2021 06:30 - 39 minutes - 27.3 MBOur 10 predictions for the next vegan growth areas. You might think that the vegan market is becoming over-saturated, with shelves full of vegan burgers, oat milk and dairy-free chocolate. So David looks ahead to bring you his top 10 predictions for the next trends that were going to see in the vegan sector. From more innovation in food and sustainable ingredients (hello potato milk and pea protein!) to catering for vegans in care, join us as we look at what's going to be the next big thin...
057 - How to get on podcasts to promote your vegan business.
December 08, 2021 06:30 - 45 minutes - 32.1 MBHow to get onto podcasts as a guest. Podcasts as a format have quadrupled in size in just three years and it's estimated that there are now over 2 million separate podcast shows. This means that whatever your unique business niche, there is likely now a podcast talking about it. But to get invited onto a podcast as a guest you need to understand what podcast hosts are looking for. You just having a vegan business is no longer unique, and if you haven't got a really amazing story or a cruci...
056 - 4 big announcements from Vegan Business Tribe!
December 01, 2021 06:30 - 30 minutes - 21.3 MBBehind the scenes with the latest from Vegan Business Tribe. As we look towards the end of the year, David shares four big announcements from Vegan Business Tribe, starting with the news of our new book Vegan Business Revolution: How to succeed with your vegan business. David also brings you some behind the scenes updates from the tribe and answers the question: "how do you and Lisa fit it all in when there's only two of you?!" And finally, David is challenged by one of our members to tell...
055 - How to have a better website
November 24, 2021 06:30 - 1 hour - 45.3 MBWe talk all things web with Kayleigh from Kakadu Creative. The first thing someone does when they find out about your business is go and check out your website. What they find there dictates what happens next because research shows that someone makes up their mind about your company (and whether they want to work with or buy from you or not) within the first few seconds of loading up your website. In this episode, we are joined by Vegan Business Tribe member Kayleigh Nicolaou from Kakadu...
054 - What are investors looking for in a vegan business?
November 17, 2021 06:30 - 43 minutes - 30.2 MBWhat investors are looking for. There's a lot of money floating around in the vegan sector right now. People are looking to invest in the next Beyond Meat or Oatly but if that's the case, then why can it be so hard to find an investor for your vegan business idea? Few investors will put money into an unproven concept and most won't give you money to see if an idea works just because it's vegan. So David takes a look at what investors are actually looking for in a business and what factors...
053 - How to make more time
November 10, 2021 06:30 - 47 minutes - 33 MBHow to create more time to work on the things that will move your business forward. Is not having enough time holding you back? Are you drowning in your inbox? Would you be more successful if only you could find that extra hour in the day or that extra day in the week? If you are struggling to find time then there's no point in trying to find more just to clear everyday tasks. Instead, you need to create space so that you can work out how to make those tasks take up less of your time or...
052 - How vegan start-up Better Nature scaled up super fast!
November 03, 2021 06:30 - 58 minutes - 40.8 MBWe share this interview from our Scale Up video series. Within 6 months of launching, Better Nature had placed their tempeh products into 50 retailers. Within a year they were in 100. Now, just two years after launch, the company is valued at £5.5m and they have recently raised £1.5m through crowdfunding to fund the next stage of their route map. But how did Better Nature scale up so quickly? This interview with co-founder Chris Kong is part of our Vegan Scale Up series of interviews av...
051 - What we learnt at the Plant Based World Conference
October 27, 2021 06:30 - 34 minutes - 24.3 MBDavid brings you his notes and thoughts from the Plant Based World Conference & Expo. What kind of products are buyers currently looking for? What happened when Tesco supermarket put their plant-based burgers in the meat aisle? Why did Applewood Vegan Cheese REALLY sell-out across the UK at launch? Now that the world is opening up again we were excited to attend Plant Based World's first European conference and expo in London. Visited by thousands of plant-based brands, professionals and r...
050 - How to have a successful vegan podcast (with special guests Katrina Fox, Jim Moore & Hayley Akins)
October 20, 2021 06:30 - 1 hour - 63.2 MBHow to start and run your own vegan podcast. Join us for this special celebratory show as we reach episode 50! To celebrate, we are joined by three vegan podcasting legends to get their advice, stories and tips on how to run your own successful podcast. Each of our guests have over 100 podcast episodes under their belt and you will learn: Why you or your business should have your own podcast; How to start, and if you need expensive equipment and software; How to find high-quality people ...
049 - Meat made from labradors? Meet Elwood’s Organic Dog Meat
October 13, 2021 06:30 - 33 minutes - 23.4 MBWhat happens when you parody animal farmers. Molly Elwood started Elwood’s Organic Dog Meat after trying to come up with an idea for a vegan bumper sticker. We’re all familiar with the slogan ‘why love one type of animal but eat another?’, Molly decided to take that one step further and launch a website that mimicked family-owned meat farms, but replacing cows and pigs with labradors and spaniels, to highlight their hypocracy. Within two months, Elwood's had nearly 30,000 followers on socia...
048 - Get your business ready for Veganuary
October 06, 2021 06:30 - 32 minutes - 22.9 MBHow your business can make the most of the Veganuary campaign. Veganuary challenges people to eat vegan for the 31 days of January, and this year well over half a million people from over 200 countries signed up to the challenge. That's only the people who officially registered for the challenge through the website though. Research shows that ten times more people actually participated without officially registering. As vegan businesses, we should always get behind any campaign that is de...
047 - How to start a vegan business (Live from Global Vegfest)
September 28, 2021 06:30 - 58 minutes - 40.4 MBHow do you start a vegan business? So you’ve got the idea, you’ve done your research and know there’s a market, but how do you actually START a vegan business? In this panel discussion live-streamed as part of Global Vegfest, David is joined by four vegan entrepreneurs who have all launched their own businesses to get their advice. We ask: what’s stopping more vegans from starting their own businesses? Do you need to have money to start your own company? What should you do in the run-up to ...
046 - 5 things you need to make your vegan business a success (Live from Global Vegfest)
September 21, 2021 06:45 - 53 minutes - 37.3 MBThe 5 key things you need to have a successful vegan business. There has never been a better time to have a vegan business. Interest in vegan and plant-based is at an all-time high but with so many huge brands now entering the market, how can you have a vegan business that is ethical but also financially viable? In this seminar live-streamed as part of Global Vegfest, David takes you through the 5 key things that you need to make your vegan business a success. They are: Don’t start a busin...
045 - Vegan in vogue: the boom in vegan fashion
September 15, 2021 06:00 - 37 minutes - 26.1 MBThe rise of vegan fashion. Vegan fashion is big right now but it's going to get bigger. With celebrities bringing out their own vegan ranges and many major fashion brands now embracing exotic materials like cactus leather, the global vegan fashion marketplace is projected to be worth 1 trillion US dollars by 2027. But this growth may not be coming from where you think it is. Consumers who don't identify as vegan are choosing vegan clothes and accessories. Countries where veganism hasn't y...
044 - Is it time to ditch 'plant-based'?
September 08, 2021 07:00 - 27 minutes - 19.2 MBShould we stop using the term 'plant-based' when talking about our businesses and products? Many vegan companies avoid using 'the V word' to describe themselves in fear it might put off non-vegan customers. But recently, Matthew Glover of Vegan Fried Chicken said VFC were banning the phrase 'plant-based' in their marketing because they are "vegan activists first and food producers second". Many consumers are now actively looking for 'vegan' products even though they may not fully unders...
043 - Meet our members: join us for a live vegan business networking session
August 31, 2021 07:00 - 49 minutes - 34.6 MBSit in on a recording from one of our vegan businesses networking meetups! A huge part of building a successful vegan business is connecting with other business people who share the same ethics and who are on the same mission as you are. In this episode, we bring you a live recording of a recent VBT networking meet-up where 30 of our members will introduce themselves and their vegan businesses to you. We hold these networking meet-ups twice a month, and if you would like to find out how t...
042 - SPECIAL: Live from Vegan Camp Out!
August 23, 2021 07:00 - 44 minutes - 31.3 MBGrab your tent for this special episode of The Vegan Business Tribe Podcast recorded live at Vegan Camp Out. This weekend-long event is attended by over 10,000 people and celebrates everything it means to be vegan, from activism seminars to rock-star guest headliners - combined with all the fun of camping and late-night partying! Join Lisa and David live as they share their weekend with you and introduce you to some of the amazing names in vegan business they met at the event; including Eri...
041 - Does email marketing work? Yes, but not like you think.
August 18, 2021 07:00 - 47 minutes - 33.6 MBUnderstanding how email marketing actually works. Emailing marketing can produce a reliable stream of new customers, but not if you go about it in the wrong way. You can't just email a bunch of people and expect them to buy your product, even if you are a vegan company selling to other vegans - it just doesn't work like that. Instead, email marketing allows you to take people who have an interest in your product (else they wouldn't be on your mailing list in the first place!) and build tr...
040 - How to get your business out there (by actually getting yourself out there!)
August 10, 2021 07:00 - 29 minutes - 20.5 MBIncreasing your visibility by getting out from behind your computer. One morning, the owner of vegan greetings card company Avocardo got up, made a sandwich board from some old cardboard boxes advertising the company, put it on and headed out to talk to complete strangers about his business. It was so successful at getting him new customers that he ended up on the local news. We get asked a lot about how a vegan business can generate more visibility. How do you actually get your company o...
039 - Why is Cadbury Bournville now not vegan? The dangers of 'accidentally vegan' products
August 03, 2021 07:00 - 32 minutes - 22.5 MBWhat's going on at Cadbury? Chocolate giant Cadbury recently caused an uproar amongst vegans when they updated the ingredients list on their 'Bournville Giant Chocolate Buttons' to include milk. We've seen a number of companies change their recipes and make an 'accidentally vegan' product no longer vegan, but the mystery here is that Cadbury says they haven't changed the actual recipe of the product - the milk has always been there due to heavy cross-contamination from the other products t...
038 - How to prevent burnout (and what to do if you're already there)
July 27, 2021 07:00 - 48 minutes - 33.7 MBTackling burnout when you run a vegan business. If you drive a car, do you just keep driving until you completely run out of fuel leaving you stranded at the side of the road, unable to continue your journey? Of course not, so why do we treat ourselves this way? It's easy to get stuck in the trap of working longer and longer hours until you get to the point where you feel that you can't carry on, but you can't afford to take time out to recharge either. The more burnt-out you become, the ...
037 - How to scale-up your vegan business
July 21, 2021 06:30 - 48 minutes - 33.5 MBHow do you scale up a business? When you talk to the founders of vegan companies who have successfully scaled up their businesses, you start to see a lot in common with how they did it. The testing they did to find the thing that they could scale, how they interacted with their early customers and the mindset of being open to following opportunities and going where the business took them (not to mention making the connections needed to be in the right place when those opportunities came alo...
036 - Live Vegan Business Clinic with Lisa & David
July 13, 2021 07:00 - 1 hour - 60.5 MBWe take you to a live vegan business clinic with four Vegan Business Tribe members. Today, we're going to do something a bit different and pull back the curtain to let you listen in on one of our live business clinics that are usually reserved for Vegan Business Tribe members only. Four members, one problem or question each and (as a room) we try to answer them. In this session we are joined by Vegan Business Tribe members Mitali from Let’s Tell Your Story Publishing, Laxmi from Visual Syn...
035 - How to deal with anti-vegan comments on your social media posts
July 06, 2021 07:00 - 35 minutes - 25.2 MBDealing with negative and anti-vegan comments. If you promote your business on social media, then at some point you will inevitably get someone writing an anti-vegan comment on one of your posts. The first time this happens to you it can be really distressing and your first reaction might be to go full-on vegan Rambo in response! You reply with links to studies, YouTube videos and before you know it there’s an absolute trainwreck happening on your company’s social media page. So in this ...
034 -Are you using non-vegan language in your business?
June 29, 2021 07:00 - 30 minutes - 21.6 MBSpeciesism in business language? Lots of the words, phrases and metaphors we use in business - without even realising it - have some very non-vegan origins. Have you ever talked about 'killing two birds with one stone' when talking with a customer? Or should we be comfortable talking about our 'brand' when the term originates from plunging a red-hot implement into the side of an animal to mark ownership of it? Our choice of language in business is powerful because it normalises behaviour...
033 - What's going on with Oatly?
June 22, 2021 07:00 - 34 minutes - 24.3 MBWhy are Oatly upsetting so many of their fans at the moment? Oatly have been one of the leading lights for vegans, almost single-handly exploding a new plant-milk sector into the mainstream and being tipped as the next 'Beyond Meat' for investors. But following taking investment from a global investment fund with a checkered history, and after being criticised for taking heavy-handed legal action against small family-run competitors, many of the company's fans have become increasingly unhapp...
032 - Becoming your own boss: going from employed to having your own vegan business
June 15, 2021 07:00 - 56 minutes - 39.5 MBHow do you go from working for someone else to having your own vegan business? A recent survey showed that nearly half of us want to launch our own business, yet the majority of us are employed by someone else. So what's getting in the way of you launching your own business? Is it a lack of time, is it a lack of money, or do you just not know how to do it? In this session, originally recorded live as a workshop on The Vegan Business Tribe website, I team up with business mentor Trevor Baner...
031 - How to create your elevator pitch
June 08, 2021 07:00 - 34 minutes - 24.1 MBHow do you answer when someone asks: "So, what do you do?" As a vegan business, we're all really excited about our companies. But how do you get someone else excited about your business when you've only got a really short amount of time to explain what you do? Maybe you've got 60 seconds to introduce your company at a networking event. Or perhaps you've got just the time it takes an elevator to go between two floors to tell your dream contact what it is you do. What do you say?! David ...
030 - Vegan crowdfunding follow-up with Happy Carrot Skincare and Primary Veducation
June 01, 2021 07:00 - 48 minutes - 33.8 MBHow two of our Vegan Business Tribe members hit their crowdfunding target. We recently teamed up with CrowdfunderUK to take a group of our Vegan Business Tribe members through a crowdfunding programme. In this episode, we follow-up with Victoria from Happy Carrot Skincare and Laura from Primary Veducation about how they hit their targets. What is really interesting though is where the money came from. For Victoria, she already knew most of the people who backed her project or they were alr...
029 - How to find your niche... and no, your niche is not 'vegan'
May 25, 2021 07:00 - 31 minutes - 22.3 MBHow do you find your niche as a vegan business? If you think you are already a niche company just because you are a vegan company then I'm afraid you're at least five years too late. 'Vegan' is just the sector you are in and if you want to find your niche, then you are going to have to dig deeper. A niche is something that a lot of the population won't care about but a select, smaller percent of people will absolutely LOVE. And if you do it right, you can develop a company that has pretty ...
028 - The move away from meat: how the pandemic has turbo-charged plant-based.
May 18, 2021 07:00 - 32 minutes - 23 MBHow the pandemic has turbo-charged the vegan market place. Before the pandemic, half of all UK adults already said they had adopted some form of vegan buying behaviour - such as having meat-free days or choosing plant milk over dairy. But a recent survey by The Vegan Society also found that 1 in 5 people in the UK cut down on eating meat as a result of the pandemic, supercharging the plant-based sector even further. We know that Covid-19 is a zoonotic disease, or rather it is a disease t...
027 - How to create a marketing funnel
May 11, 2021 07:00 - 41 minutes - 29 MBWhat is a marketing funnel, and how do you create one to get more customers? If you understand the journey your customers take before they buy, if you map out the steps that someone has to take to become a customer, then you can develop strategies to move people along those steps instead of just leaving it to chance. This is what we call a marketing funnel - but don't think that people will move through your funnel on their own. Some will, but the vast majority won't. In this episode, Davi...
026 - Why you hate selling, and how to get over it.
May 04, 2021 07:00 - 27 minutes - 19.5 MBWhy do so many of us absolutely HATE selling and how do you get over it? Why do we have such a revulsion to selling ourselves? Being vegan, we're not usually afraid to push a cause - but promoting ourselves or making money from the vegan sector seems to really make us feel uncomfortable. Your experience of 'sales' is probably someone trying to pressure you to buy something that you were not really sure you needed or even wanted - but that's not sales, at the best that's scamming people. I...
025 - Getting the most out of vegan fairs and markets
April 27, 2021 07:00 - 33 minutes - 23.6 MBHow to get the most out of having a stall at a vegan fair or market. If you are trying to get your business 'out there' then sometimes the best way to do that is to literally 'get out there'. For some companies, vegan fairs are one of their main routes of selling their products to the public, others do it to build an audience, but one of the main reasons to do your local fair is to get real one-on-one engagement with customers that you won't get anywhere else. If you are early-on in your...
024 - Crowdfunding your vegan business
April 20, 2021 07:00 - 43 minutes - 30.1 MBHow do you crowdfund a vegan business? How easy is it and what does it take to hit your target? The truth is less than 25% of crowdfunding campaigns are successful. 10% of campaigns don't receive a single pledge. In March 2021, Vegan Business Tribe teamed up with CrowdfunderUK to help a group of vegan businesses owners go through a collective crowdfunding programme. In this episode, we share everything that the group learnt about rewards-based crowdfunding, including how to work out how mu...