031 - How to create your elevator pitch

How do you answer when someone asks: "So, what do you do?" As a vegan business, we're all really excited about our companies. But how do you get someone else excited about your business when you've only got a really short amount of time to explain what you do? Maybe you've got 60 seconds to introduce your company at a networking event. Or perhaps you've got just the time it takes an elevator to go between two floors to tell your dream contact what it is you do. What do you say?!

David gives you seven fundamental points that every 'elevator pitch' needs to have - starting by explaining what problem you solve for your customer rather than just saying what you do, through to how embracing your vegan mission might be the most powerful way you could ever introduce yourself.

About Vegan Business Tribe

Hosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.

Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!