Selling the Couch
445 episodes - English - Latest episode: 18 days ago - ★★★★★ - 286 ratingsWith over 1.5 million downloads, Selling the Couch is a top podcast for mental health private practitioners who think differently.
Psychologist Melvin Varghese interviews successful therapists, top entrepreneurs, business/marketing, productivity, and social media experts.
You'll learn how therapists get referrals, make money, work through fears, and how they've stopped "trading time for income."
Melvin also shares the lessons as he grows his impact + income beyond the therapy room (podcasting, video, online courses, masterminds, investing, etc) and the tips, tools, and tech he uses to grow STC from a single-person business to the CEO of a 5-person 100% remote team.
You get bite-sized and highly actionable tips to guide your private practice and entrepreneurial journey.
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Episodes
332: How To Tell Better Stories In Your Marketing with Brent Stutzman
April 20, 2023 07:00 - 46 minutes - 63.3 MBEveryone loves a good story! Just think how your marketing could be transformed by using the same captivating pull of a good story! This concept takes the intimidating world of marketing and makes it fun, exciting, and accessible to every entrepreneur. Want to know more? Join us in today’s session! Our Featured Guest Brent Stutzman Brent is a former church pastor turned brand marketing expert, and he is StoryBrand Certified through Donald Miller’s StoryBrand Framework. As the only non-the...
331: How To Work Through Perfectionism When Launching Your Online Course (Katie Lear, LCMHC, RPT, RDT)
April 13, 2023 07:00 - 52 minutes - 47.6 MBIf you’ve had a standoff with perfectionism in starting something new, you’ll want to join us for this coaching call in today’s session. Like most clinicians who are branching out with an online course, my guest is struggling with her fears about this new endeavor and whether she will get it right. Join us to hear the conversation. Our Featured Guest for today’s coaching call Katie Lear, LCMHC, RPT, RDT Katie Lear is a therapist in solo private practice near Charlotte, NC. She was part of...
330: How To Not Let Work Become Your Identity (Dan Cumberland)
April 06, 2023 07:00 - 45 minutes - 62.7 MBWelcome to a brand new season of Selling the Couch! After an extended sabbatical of several months, it’s good to be back on STC with new, exciting shows. Today’s topic is one that we have all contemplated to some degree. I imagine that many coffee shop conversations and therapy sessions have included discussions around how we think about work and integrate our work into our post-pandemic lives. Join us to learn more! Our Featured Guest Dan Cumberland Dan Cumberland is a creative, catalyst...
ENCORE: Creation, Do's and Don'ts of a Successful Retreat Model in Private Practice
March 30, 2023 07:00 - 37 minutes - 25.9 MBToday’s show is about a topic I’ve wanted to cover for a while. It’s about something many of us might have wanted to do in our practices. We are talking about retreats and mini-retreats, and I have the perfect person to fill us in on the details. Mikella Millen is an art therapist in NYC. She has taken a great idea and made it reality by creating retreats focused on self-care for clinicians. She’s sharing with us how she developed this idea and validated the fact that people would want to s...
ENCORE: 3 Ways To Become A Better Leader In A Post-Pandemic World
March 23, 2023 07:00 - 38 minutes - 35.1 MBSo much of what we do as clinicians revolves around leadership, even though we may not be comfortable thinking of ourselves that way. If we are truly leaders in what we do, it makes sense to learn all we can about making ourselves the best leaders possible. The world needs good leaders! Join us as we discuss all things leadership development in today’s show Our Featured Guest Jevin Koleth Jevin Koleth is a leadership coach who happens to be a childhood friend of mine. He has vast experien...
ENCORE: Building A Second Brain, Melvin Varghese, Ph.D.
March 16, 2023 07:00 - 39 minutes - 26.8 MBDo you love learning new things but struggle to retain the information you’d like to remember for later use? This problem is an ever-present obstacle in my nerdy quest to accumulate knowledge. The good news? I’ve found something that works for me, and I’m sharing it in today’s show. Join me to learn more. This is a solo episode about building a second brain. You may or may not have heard of this concept, but it has revolutionized my life. As I stick to my commitment of setting aside two hou...
ENCORE: 3 Tips To Significantly "Wow" Your Telehealth Videos
March 09, 2023 07:00 - 41 minutes - 37.9 MBToday’s show covers a topic that always brings out the nerd in me. If you are an STC regular, then you know the importance I place on my video and audio gear. With the future of our field being that telehealth is here to stay, a quality home studio setup can help you stand out in your field. For me, the quality of my studio has evolved over the years as I’ve had more money to invest. Join the conversation to learn how to take your videos to the next level by building a dream home studio. Ou...
ENCORE: Expert Insights on How to Generate Income Through Podcasting
March 02, 2023 07:00 - 44 minutes - 30.5 MBAs rewarding as it is to start your own podcast and share your knowledge and expertise with the world, there is one thing that makes it even better--and that’s monetizing your podcast. Wouldn’t it be a dream come true to make money from your podcast? You might think it’s the impossible dream, but today’s show brings practical information and simple tips for monetization that can expand your reach, extend the life of your podcast, and free up more of your time for quality content creation. C...
ENCORE: Understanding Our Money Stories and Setting Private Practice Fees in Order to Honor Our Stories
February 23, 2023 07:00 - 40 minutes - 18.4 MBWhat are your “money stories”? This is a topic many of us struggle with related to the stories we tell ourselves about money. Our money beliefs affect everything about our practice, our work as business owners, and how we view and work with our clients. Let’s dig in and address the issues around our money beliefs so that we can better serve our clients and ourselves. Deb Lyman, LCSW, has a private practice in Oakland, CA. She does a lot of work with clinicians, helping them work through the...
ENCORE: Growing Your Practice With Retreats, Workshops and Groups
February 16, 2023 07:00 - 34 minutes - 15.6 MBIn this episode of Selling the Couch, we have our first repeat guest - Ker Nola. Keri is back today to discuss ways to grow your practice through retreats, workshops and groups. She shares a lot of great ideas about this new revenue stream for your practice. Mentioned in this episode: We'd LOVE To Partner With You! ➡️ Want to launch your online course? Please check out our free 7-Day Course Creator Starter Kit For Therapists: https://sellingthecouch.com/coursekit ➡️ Looking to launch ...
ENCORE: Increasing Efficiency in Your Private Practice
February 09, 2023 07:00 - 33 minutes - 23 MBWelcome! My guest today is Dana Hampson, who is inprivate practice in Alabama. Our topic is increasing efficiency in the day to day operation of a private practice. Efficiency is not a common topic, but the lack of it can waste time, lead to burnout, etc. Dana has had to learn how to run an efficient practice, as she employs four other clinicians. She readily admits to being an “efficiency nerd,” so let’s hear what Dana has to say! Mentioned in this episode: Struggling with documentation a...
ENCORE: Using SEO to Grow Your Private Practice
February 02, 2023 07:00 - 33 minutes - 15.5 MBWelcome! I’m glad to be back on the podcast after a break over the holidays, and I wish you each a Happy 2017 as we start off this year together! My guest today is Cathy Hanville, LCSW, in Albany, NY. Cathy is very knowledgeable about websites and SEO, and I think her expertise will be helpful to anyone in private practice. Join us now! Mentioned in this episode: Struggling with documentation and progress notes? Meet Upheal. A new AI- powered, HIPPA-compliant platform that creates automa...
ENCORE: The Biggest Bookkeeping Blunders That Clinicians Make and Their Solutions
January 26, 2023 07:00 - 35 minutes - 16.3 MBBalance sheet, profit/loss statements, cash flow, business expense----do these terms send you into a sudden state of anxiety and panic? If so, then this is the perfect show for you! The entire topic of keeping accurate records for your business can be ultra-intimidating for any clinician. Let’s try to make sense of it all together! Greg Higdon is the founder of Grow the Books. He’s here to discuss the biggest bookkeeping blunders that clinicians make and offer solutions that make sense. If ...
ENCORE: The Concept Of Using Telemedicine For Mental Health Clinicians And Practical Measures To Take
January 19, 2023 07:00 - 38 minutes - 35.1 MBThe concept of using telemedicine for mental health clinicians has become very relevant due to the coronavirus pandemic. Unfortunately, meeting clients this way is something that is not just temporary; clinicians need to make this transition and set themselves up for successful telemedicine for the future. Roy Huggins has been at the forefront of telemedicine and how to do it ethically. In today’s show, he’ll share practical measures to take, like setting up your computer and tablet. He’ll ...
ENCORE: Ups And Downs of Transitioning From a Full-Time job Into Private Practice
January 12, 2023 07:00 - 40 minutes - 18.5 MBChances are you’ve thought about today’s topic at least once, or you may have your own similar experience. Many clinicians have gone through the transition from a full-time job into private practice. Today’s show is all about navigating the ups and downs of this important move. Tricia Miller is a LIcensed Professional Counselor in Houston, Texas. She has a unique background, with an undergrad degree in business, a job as a business analyst, and a stint as a school counselor. It was here tha...
ENCORE: Creating A Conference To Share Your Message In Private Practice
January 05, 2023 07:00 - 36 minutes - 16.5 MBAs clinicians, we often think about creative outlets for our messages of hope and healing. One of those that you might not have considered is creating a conference. It may sound like an overwhelming task, but it’s one that can be effective and fulfilling. Let’s discuss it in today’s show! Mercedes Samudio, LCSW, does a lot of good work around all things related to parenting. She’s written Shame-Proof Parenting and has created The Diversity in Parenting Conference, which explores the diverse...
ENCORE: What A Clinician Needs To Have In Place Before Scaling To Multiple Income Streams
December 29, 2022 07:00 - 41 minutes - 18.9 MBI can’t believe it’s here----Episode 200! I’m thrilled to have made it this far in my journey and to have so many of you along with me. Podcasting has made me more confident as a person and a speaker, and I’m thankful for the ways I’ve grown on this path. Today’s topic is one I’m very passionate about, and you’ve heard it mentioned many times on the show. We’re discussing what a clinician needs to have in place before scaling to multiple income streams. Nicole Liloia, LCSW, practices in New...
ENCORE: The First Online Marketplace Exclusively For Mental Health Professionals To Buy And Sell Their Original Products
December 22, 2022 07:00 - 34 minutes - 15.9 MBToday’s show is a little different than normal. We’re highlighting the first online marketplace exclusively for mental health professionals to buy and sell their original products. We’re talking to one of the founders of Practikat about her journey--and how this platform might be just what you’re looking for! Katie Englert has a group practice in Paducah, Kentucky, and fills her time with counseling, consulting, and public speaking. Today’s show focuses on her newest endeavor, Practikat, wh...
ENCORE: A Live vs. Pre-Recorded Online Course
December 15, 2022 07:00 - 39 minutes - 35.8 MBToday’s show is a live coaching call regarding a topic that has been very relevant to me recently. We are talking about the many nuances of online courses. I hope this episode will be helpful to you and bring new ideas if an online course is on your radar. Our Featured Guest-Kristen Boice, LMFT Kristen Boice is a therapist in private practice and a fellow podcaster. She has realized the need among her listeners for an online course. Her podcast, Close the Chapter, is about closing the chap...
ENCORE: How Online Reviews Help Improve The Private Practice with Keely Kolmes, PsyD
December 08, 2022 07:00 - 30 minutes - 13.8 MBWith today’s technology, most people rely on online reviews when it comes to products, services, restaurants, hotels, and much more. When it comes to clinicians and clients, online reviews can reveal a lot, but is that a good thing? Do people mainly leave online reviews when they are upset or dissatisfied with the service they have received? Join us for a deeper look at this issue on today’s show. Dr. Keely Kolmes is a Licensed Psychologist in California. They did research via anonymous sur...
ENCORE: Tips on Creating a Professional Livestream, Melvin Varghese, Ph.D.
December 01, 2022 07:00 - 32 minutes - 14.9 MBToday’s show is the first of a two-part series about livestreaming. I jumped somewhat hesitantly into this world a few months ago, and surprisingly, I’ve enjoyed this new outlet. Join me as I share what I’ve learned about livestreaming. I was nervous about starting The STC Online Income Stream because I am usually self-conscious on video. I’ve become more comfortable and more familiar with being in front of the camera over these months of livestreaming. My livestream focuses on podcasting a...
ENCORE: How I Create Live Streaming Content With 30 Minutes of Prep: Melvin Varghese, Ph.D.
November 24, 2022 07:00 - 29 minutes - 13.6 MBThis is the follow-up to last week’s podcast about creating a professional livestream. We’ve already covered the gear you’ll need, so today’s show focuses on creating the content for your livestream. Join me for Part 2! If you listened to Episode 258, you might be saying, “OK, Melvin, I have the gear, so what else do I need to do to prep for my livestream?” I’m glad you asked! After only doing livestreams for a few months, I’ve already learned a lot (including some very cool timesaving hack...
ENCORE: Charging Premium Prices For Your Online Course (Money Blocks + Fears)
November 17, 2022 07:00 - 34 minutes - 31.8 MBWelcome to Session 300! I never even imagined reaching this point, and I’m very grateful to be at this milestone. I love everything about connecting with people through podcasting, so thank you for joining me on this journey. Today’s show is a coaching call about online courses and the imposter syndrome that sneaks in with fear and doubt. Join us to learn more! Our Featured Guest for today’s coaching call: Nikki Sewell, LCSW Nikki Sewell was part of our beta group for Online Course School...
ENCORE: Where Should I Focus My Online Course Marketing?
November 10, 2022 07:00 - 40 minutes - 36.9 MBOne of the new things for STC this year is the incorporation of coaching calls into the podcast from time to time. Join us for a glimpse into today’s coaching call about online courses. Our Featured Guest for today’s coaching call Heather McKenzie, LCMHCS Heather McKenzie came through Online Course School as a beta student back in the fall of 2021. Online Course School is a live, eight-week experience that takes your online course from a simple idea all the way through the development sta...
ENCORE: Where Should I Focus My Online Course Marketing?
November 10, 2022 07:00 - 40 minutes - 36.9 MBOne of the new things for STC this year is the incorporation of coaching calls into the podcast from time to time. Join us for a glimpse into today’s coaching call about online courses. Our Featured Guest for today’s coaching call Heather McKenzie, LCMHCS Heather McKenzie came through Online Course School as a beta student back in the fall of 2021. Online Course School is a live, eight-week experience that takes your online course from a simple idea all the way through the development sta...
ENCORE: 10 Lessons Learned from a Successful Cohort-Based Course Launch
November 03, 2022 07:00 - 31 minutes - 29.2 MBToday’s show covers lessons I have learned from launching a successful cohort-based course (CBC). The process takes a lot of work but is very rewarding, so if a CBC is in your future, don’t miss this episode. You’ll Learn: ● How I launched my first online course, The Healthcasters, in 2015, even though I felt like an inadequate novice ● How Online Course School launched in late 2021, with 16 workshops for nine colleagues in the beta cohort group ● Ten lessons learned from my CBC launch: ...
329: 7 Questions to Ask Before Launching an Online Course
October 27, 2022 07:00 - 29 minutes - 27.4 MBThis episode is the last one before I take an extended break for a few months. The plan is to be back in April 2023, with exciting, brand-new STC episodes. I think rest is important in the human journey AND the entrepreneurial journey, so I’m looking forward to some extra downtime after podcasting regularly for seven years and hitting the 1.5 million download mark. Unbelievable! Thank you from the bottom of my heart! This is my life’s work and my great privilege to serve you, my colleagues. ...
328: Mental Roadblocks Of Going From Clinician To Coach with Angela Williams, LCSW
October 20, 2022 07:00 - 41 minutes - 37.9 MBToday’s topic is very relevant in our post-pandemic world. Many clinicians are left wondering if their best work lies in the clinical field or the coaching/consulting arena. I’ve felt this dilemma myself, pondering how to balance my interests, endeavors, and the evolution of family life. I realized that I couldn’t sustain multiple paths, and I made the hard decision to give up my clinical work. If you are struggling along those same lines, I hope today’s show gives you insights, clarity, a...
327: An Easier Way to Refer Out Clients with Anna O’Brien and Jim Pasquarella
October 13, 2022 07:00 - 41 minutes - 38.1 MBI think often about legacy in providing STC as a resource for our field and being of service to our colleagues. The same desire for a lasting legacy drives me to connect with good people who are doing great things in the world, which is what this podcast is all about. Today’s conversation, with two of those good people, focuses on a common issue for clinicians in referring out clients. If you are looking to do referrals in a better way, this session will give you valuable information. Join u...
326: Standing Out On Twitter-3 Lessons Learned From 0 to 200k Followers with Aadit Sheth
October 06, 2022 07:00 - 43 minutes - 39.5 MBI still call myself a Twitter newbie because I haven’t been there for very long, but I’ve been honored to connect with amazing people holding full and varied skill sets. I’m chatting with one of them in today’s session, someone who has helped me learn what I was doing wrong on Twitter and how I can improve. If you need Twitter help, too, join us to learn more about standing out on Twitter! Our Featured Guest Aadit Sheth Aadit Sheth is a 21-year-old engineering student who started on Twitt...
325: 7 Ways That Shifting To A 4 Day Work Week Made Me A Better Entrepreneur
September 29, 2022 07:00 - 24 minutes - 22.4 MBToday’s topic is inspired by a Twitter thread I wrote about a life-changing event in our family when our daughter began preschool recently. Since she was born prematurely, going through the NICU experience four years ago coupled with the demands of entrepreneurship brought me to the realization that things had to change. The season of life that was one of the hardest things became the best thing to help me reevaluate and realign my life and goals. As much as I love my work, I wanted my life ...
324: How To Grow A New Podcast with Jeremy Enns
September 22, 2022 07:00 - 43 minutes - 40.1 MB“Will anyone listen to it? How can I grow my audience?” These are the questions that badger everyone who starts a podcast, and even though I am a veteran podcaster of several years, I know there is a lot of room to grow. The good news is that there are people who can help us learn by sharing their knowledge and experience. My guest today has answers to your biggest questions about growing and marketing your podcast. It’s easier than you think! Join us! Our Featured Guest Jeremy Enns Jerem...
323: 3 Tips To Become An Awesome Storyteller Online
September 15, 2022 07:00 - 29 minutes - 26.7 MBToday’s topic is a fascinating one for me. As therapists, we are wired for stories, but telling an effective story online is a struggle for many of us. Fortunately for us, my guest has wisdom and tips to share to help us become awesome storytellers. Join us to learn more! Our Featured Guest Kieran Drew Kieran Drew lives in Leeds, England, and is my writing coach for Twitter. In an interesting career twist, he was a dentist who left behind his stressful, work-filled life to become a copywr...
322: How To Avoid Information Overload In Your Online Course
September 08, 2022 07:00 - 41 minutes - 38 MBToday’s session is a coaching call, and our main focus is on a struggle that many course creators face. When you are an expert in your course content, how do you find the balance in presenting information without overwhelming your students? I feel sure that every course creator has felt this struggle, so I hope you find today’s call to be helpful. Our Featured Guest for today’s coaching call: Heather England, Ph.D., LCP, LCPC, CST, CDWF Dr. Heather England is a coach, certified sex therap...
321: Business As A Tool For Growth, Creativity, and Social Justice with Ariana Lloyd, LCSW
September 01, 2022 07:00 - 42 minutes - 38.7 MBHello! Welcome to a brand new season of STC that will take us through September and October before I take an extended sabbatical of several months. Today’s session is a fascinating conversation about considering the greater purpose of our businesses beyond merely generating income. How can our businesses be a vehicle for much, much more in the world? Let’s discuss this topic with today’s guest! Our Featured Guest Ariana Lloyd, LCSW Ariana Lloyd is a licensed clinical social worker in Port...
ENCORE: Improving Your Private Practice Website with Daniel Fava
August 25, 2022 07:00 - 37 minutes - 17.3 MBLike many of you, I’m looking forward to a different 2021, but I am grateful for what we’ve learned about ourselves, our businesses, and our resilience. Today’s topic is more relevant than ever, as we all want to learn more about improving our private practice website. Join us to learn more! Our Featured Guest Daniel Fava Daniel Fava, from Private Practice Elevation, is my friend and an expert in website design. I trust his insight and advice, and I rely heavily on him for everything web...
ENCORE: Moving From An Online Course To A Membership Model with Jennifer McGurk, RDN, CDN, CEDRD-S
August 18, 2022 07:00 - 37 minutes - 34.2 MBToday’s show takes on a very niched perspective, but the information and wisdom are useful in many aspects of our work as clinicians and business owners. We are specifically discussing how to move from an online course to a membership model. Maybe you’ve wondered about these components of your practice and how to make the transition. Join us for expert advice! Our Featured Guest Jennifer McGurk, RDN, CDN, CEDRD-S Jennifer McGurk is a registered dietitian in NY whose specialty is helping c...
ENCORE: Writing a Children's Book
August 04, 2022 07:00 - 31 minutes - 28.4 MBHave you ever considered writing a children’s book? I’ll admit that I’ve thought about it, and it might be a new endeavor in my future. Writing a children’s book takes creativity and planning, and much perseverance is required to navigate the publishing process. Join me as I talk to a longtime friend who has been through the process and published two children’s books. Our Featured Guest Amy Jivani Amy is a childhood friend of mine who has become a children’s book author. Her latest book, ...
320: 5 Lessons I Learned After 2 Cohort-Based Course Launches
July 28, 2022 07:00 - 24 minutes - 27.6 MBToday’s solo episode is the last one before we take an extended summer break for August. We will return with new episodes in September and October before I plan a sabbatical of several months. Today’s focus is on cohort-based courses, which are becoming very popular in the world of online education. It’s a very powerful model that I truly love. Join me for a closer look as I share what I’ve learned so far! 5 lessons I’ve learned about CBCs: It truly gets easier the second time around, bu...
319: 9 Ways to Turn Your Podcast Into A Money-Making Machine
July 21, 2022 07:00 - 26 minutes - 36 MBBefore I started this podcast in 2015, I had rolled the idea around in my head over and over again. The problem was that I was full of fears and apprehension, and I just wasn’t sure that I could make it work like I wanted. Since then, I’ve been fortunate to help almost 300 of my colleagues build their online businesses through podcasting, and I’ve learned what to do and what not to do. I’m sharing helpful tips today to help you transform your podcast into a money-making machine. Join me to l...
318: Why You Should Not Just Build a Social Media Following with Craig Morris
July 14, 2022 07:00 - 37 minutes - 51.4 MBToday’s topic is relevant to many different types of businesses and entrepreneurs, and it’s something I have pondered along my own journey. We are taking a look at owning an audience compared to “renting” an audience through social media platforms. Social media can be overwhelming with many challenges, and the number of followers is not always a reflection of the success of a business. Join us to learn strategies to help you own your audience! Our Featured Guest Craig Morris Craig Morris ...
317: A Niche Working With Incarcerated Men
July 07, 2022 07:00 - 27 minutes - 38 MBToday’s session is atypical and very specific, but I think it’s a relevant and timely focus. The topic of supporting incarcerated men has been something I’ve thought about for a long time because the need is great, and I have a heart for those clinicians who do this difficult work. I want to learn and understand more about this field, so I hope you’ll join me for today’s conversation. Our Featured Guest Robert Fields, LPA Robert Fields is a Licensed Psychological Associate in Durham, NC....
316: Creating A Breathwork App with Brian Von Ancken
June 30, 2022 07:00 - 32 minutes - 30 MBToday’s session is all about building a breathwork app. It’s an interesting and nuanced process that most of us don’t understand. Breathwork can be a vital part of any therapy practice, and it is a tool that we should better understand. Join us to learn more! Our Featured Guest Brian Von Ancken Brian Von Ancken is Head of Partnerships at Othership.us. Brian and I met on Twitter, which has been a great place for me to connect and engage with many amazing people. Brian’s app is one of the t...
315: How to Use Loom to Record Your Course Quickly and Efficiently
June 23, 2022 07:00 - 26 minutes - 36.8 MBEven with seven years or so of course-building under my belt, I certainly do not claim to be an expert with all the answers. Always the student, I’m constantly learning and tweaking the process, and I’m always happy to share my tips and valuable lessons with you. There are so many tools, equipment, formats, etc.--- and it can all be very intimidating! In today’s solo session, I’m sharing tips about my favorite recording tool, Loom. Join me now! You’ll Learn: Why Loom is my favorite recordi...
314: Finding Our Enough as Entrepreneurs with Keri Nola
June 16, 2022 07:00 - 37 minutes - 33.9 MBToday’s session is very relevant to the season of life that I’m currently navigating. How far do we keep going as entrepreneurs as we reach our goals? How far is enough that our lives and responsibilities are balanced by the work we do and not pushed aside by work? How big do we want our business and our revenue goals to be? Join us for a closer look at “enough” in today’s podcast! Our Featured Guest Keri Nola Keri Nola is a good friend and a repeat guest on the podcast, even though it’s ...
313: The 10 Biggest Mistakes I Made As An Online Course Creator
June 09, 2022 07:00 - 30 minutes - 28 MBThese past few years, I’ve been focused on building a life around my family and self-care rather than fitting those things around a career. I’ve learned that there is much wisdom in slowing down and not keeping up a crazy pace. One thing that has helped me accomplish these goals is creating an online course. Even though I’m super grateful and blown away by the success of the Healthcaster’s course, I made a lot of mistakes along the way. Join me as I share my insights and lessons learned. Y...
312: SEO When Doing Telehealth Across The State
June 02, 2022 07:00 - 32 minutes - 29.7 MBToday’s topic is a relevant one for many clinicians as telehealth services have become a widespread, vital, and normal part of the healthcare field. Specifically, we are focusing on how Search Engine Optimization (SEO) changes when you practice telehealth across your state or even in multiple states. I’m continually fascinated by SEO and how it works, and it’s something I’m still learning. If you are like me, join us to learn more! Our Featured Guest Jessica Tappana, MSW, LCSW Jessica Tap...
311: 10 Lessons I've Learned as a Course Creator (part 2)
May 26, 2022 07:00 - 21 minutes - 19.8 MBToday’s solo episode is the second in a two-part series about the lessons I’ve learned as a course creator. I launched The Healthcasters course back in 2015, and it recently passed the $300K revenue mark. Those results are far more than I could have ever imagined, and as I’ve reflected, I realize that I have learned a lot through this journey. I hope some of my lessons learned will be helpful for you! Join me for today’s session where I’ll cover #6-10 of my top ten lessons learned. Lessons...
310: Creating an Online Course for Parents
May 19, 2022 07:00 - 34 minutes - 31.6 MBI’m the fortunate podcast host with two guests today, which is a first for me! They are long-time friends of mine from grad school who have taken a unique idea and brought it to fruition in starting their company and launching their first online course. If you’re anything like me, you’ll want to hear all about it, so join us to hear their story! Our Featured Guests Jordana Mortimer, PhD Erin Avirett, PhD Jordana Mortimer and Erin Avirett are both child neuropsychologists with independent...
309: 10 Lessons I've Learned as a Course Creator
May 12, 2022 07:00 - 27 minutes - 24.8 MBToday’s solo episode is the first in a two-part series about the lessons I’ve learned as a course creator. I launched The Healthcasters course back in 2015, and it just passed the $300K revenue mark. Those results are far more than I could have ever imagined! Join me for today’s session where I’ll cover the first five of my ten lessons learned. Lessons learned as a course creator: Decide between a skyscraper or a strip mall model for your online business. This concept comes from Nathan B...