Selling the Couch
457 episodes - English - Latest episode: 9 days ago - ★★★★★ - 286 ratingsWith 1.81 million+ downloads, Selling the Couch is an Apple Top Career podcast for current and future mental health private practitioners who think differently. Psychologist Melvin Varghese interviews successful therapists in private practice about how they built their businesses as well as top entrepreneurs, business/marketing, and social media experts.*
You'll learn how therapists get referrals, grow their practices, work through fears, find their enough, and stop "trading time for income." Melvin also shares the lessons as he grows his impact + income beyond the therapy room (podcasting, YouTube, writing, online courses, masterminds, investing, etc) and the tips and tools he uses to grow STC from a single-person business to the CEO of a 6-figure business.*
Featured in Psychology Today, Good Therapy, and Psych Central
****Get show notes and even more good stuff at sellingthecouch.com/stcpodcast*
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Episodes
281: A Slow, Intentional Transition To Full Time Private Practice
July 01, 2021 07:00 - 34 minutes - 31.6 MBStaying true to our values is important in the work we do as clinicians. True business success for us is not based solely on the revenue we generate but on many other important aspects, such as working in a way that our genuine gifts and talents show forth in the meaningful and purposeful work that we do. Join us to learn more. Our Featured Guest-Jennifer Kasey, PsyD Jennifer Kasey is a good friend, mentor, and sister in the Christian faith. She and I met way back in 2009 in Nashville, and...
280: How To Overcome The Crippling Fear Of Launching A New Product Or Service
June 24, 2021 07:00 - 30 minutes - 27.9 MBIn any solo episode, I love to be transparent in sharing the behind-the-scenes processes in the entrepreneurial journey. On social media, we see highlights and the finished product, but we rarely see the struggle and obstacles in getting there. Today’s focus is on confronting and overcoming fear as I go through the process of building a new product. My hope is that this episode will give you encouragement and inspiration to keep going in whatever new endeavors you undertake. You’ll Learn ...
279: Building A Personal Brand On Social Media
June 17, 2021 07:00 - 34 minutes - 32 MBIf the topic of building your personal brand on social media brings feelings of anxiety and insecurity, then today’s show is for you. As clinicians, we know it makes sense to have a digital footprint in the online world, but it’s difficult to know just how to establish yourself with authenticity and transparency. There are so many nuances to the intimidating world of social media! Today’s conversation will give you valuable insight and practical tips to help people get to know, like, and tru...
278: Comparing Yourself to Others in the Field: Avoiding The Pitfalls
June 10, 2021 07:00 - 34 minutes - 32 MBToday’s show is about a topic that has been a struggle for much of my life and career. I’ve fallen victim to comparing myself to others and feeling like I’m not measuring up. It’s taken a lot of personal work for me to learn to compare in healthy ways that don’t cripple and stifle my creativity and purpose. Are you in the same boat? Join us to learn more! Our Featured Guest - Supriya Blair, PsyD Dr. Supriya Blair is a psychologist in Albany, NY. We have connected through the STC comm...
277: 3 Powerful Reasons Every Entrepreneur Needs A Daily Hike (Backed By Science)
June 03, 2021 07:00 - 19 minutes - 26.6 MBWhat if I told you that there is something simple and free that most of us can do daily for an hour or less that yields amazing physical and mental benefits? Would you want to know what it is? Since the pandemic has forced us to take a closer look at our habits and make some changes, I want to share this life-changing activity that has become an almost daily habit for me. It’s hiking! Incorporating a midday hike several times each week helps me sleep better at night and stay centered for dai...
276: Creating Authentic "Win-Win" Relationships With Colleagues
May 27, 2021 07:00 - 32 minutes - 29.8 MBMany of us find the concept of networking to be an intimidating endeavor. Even though it’s a vital element of business success, it can feel scary and shady and a little too sales-y. Join us to learn more about what you should be focusing on in your networking relationships. Our Featured Guest Patrick Casale, MA, LCMHC, LCAS Patrick Casale is a clinician in Asheville, NC. He provides coaching for clinicians who are transitioning from a group practice or agency to a solo practice. He’s here...
276: Creating Delightful And Winning Connections And Relationships With Colleagues
May 27, 2021 07:00 - 29 minutes - 27.3 MBMany of us find the concept of networking to be an intimidating endeavor. Even though it’s a vital element of business success, it can feel scary and shady and a little too sales-y. Join us to learn more about what you should be focusing on in your networking relationships. Our Featured Guest Patrick Casale, MA, LCMHC, LCAS Patrick Casale is a clinician in Asheville, NC. He provides coaching for clinicians who are transitioning from a group practice or agency to a solo practice. He’s here to ...
275: Best Advice I Would Give If Starting A Podcast
May 20, 2021 07:00 - 40 minutes - 37.3 MBToday’s show is different from any previous STC episode. I’m doing a live coaching call, a new podcast format for me that is still in the experimental stage. If you’ve thought about starting your own podcast for even five minutes, then your brain has probably been bombarded with many questions. Join us as we discuss tips and advice for those who want to start a podcast. Our Featured Guest Steve Bisson, LMHC Steve Bisson is a Licensed Mental Health Counselor in Massachusetts. He’s written ...
274: From The First Female-Identified Electrician In Oregon To A Counselor + Trainer With Progressive Vision Loss
May 13, 2021 07:00 - 33 minutes - 30.8 MBToday’s show is a special one because we are joined by the first female-identified electrician in the state of Oregon. Breaking into an overwhelmingly male-dominated field, along with other obstacles, gave her the motivation to keep going when faced with roadblocks. Join us to hear more about this fantastic journey. Our Featured Guest Deb Marinos, MS, CRC, LPC Deb Marinos has a varied career path with many diversions along the way. As a rehabilitation counselor and current LPC int...
273: Bringing BrainSpotting to BIPOC Communities: John Edwards, LCSW
May 06, 2021 07:00 - 34 minutes - 31.7 MBIt can be a scary thing to truly pursue your calling. Today’s guest has beaten the odds to create brainspotting training specifically for the BIPOC community. He’s finding increased success and receiving positive feedback, so if you’re curious about what it takes to set up a training program, join us to learn more! Our Featured Guest: John Edwards, LCSW John Edwards is a therapist in Oakland, CA. In 2019, he went through brainspotting training and experienced a pivotal shift as he saw the ...
ENCORE: Thinking Outside the Box to Grow Your Practice!
April 29, 2021 07:00 - 40 minutes - 37.3 MBMy guest today is Jason Weiland, who operates his therapy practice in Florida. He is dedicated to helping clients through wilderness retreats and workshops. Jason shares how he has combined his practice and his love of nature in thinking outside the box. His first large-scale wilderness workshop is coming up in June against the beautiful backdrop of the Colorado Rockies. Join us to hear more about this unique offshoot of Jason’s therapy practice! RESOURCES TO GUIDE YOUR BUSINESS JOURNEY ...
ENCORE: Designing and Creating an App for Your Business
April 22, 2021 07:00 - 36 minutes - 33.4 MBMy guest today is Benjamin Reisterer, LPC, in Grand Rapids, MI. He has successfully accomplished something that is a frequent topic of discussion in the STC Facebook community: he designed and created an app. It’s called MetaFi, and it’s a more efficient way for clients to track emotions on a daily basis. He had to think outside the box and take action to see this idea become a reality. We’ll discuss the process he went through and the lessons he’s learned. Join us for more! www.sellingthe...
ENCORE: The Process of Creating and Marketing Your Product Using the Feelings Wheel
April 15, 2021 07:00 - 39 minutes - 26.9 MBHow are you at thinking outside the box? As private practitioners, that kind of creative thinking is vital, but we know that any journey has its bumps in the road. This episode is perfect for everyone who has thought about creating, marketing and selling a product. What is the process like? How do you take care of all the little details? What about the marketing piece of your product? We’re diving deep into these questions and more on today’s show. My guest is Rosanne Marmor, LCSW, in Portl...
ENCORE: Dealing With Depression And Anxiety In Private Practice
April 08, 2021 07:00 - 29 minutes - 27.4 MBWelcome to the final episode of 2019! I try to be intentional about the mindful breaks I take to keep myself refreshed and focus on producing quality content for STC. The plan is for the show to return in January with helpful and informative content for you. Today’s episode is a very personal topic of dealing with depression and anxiety, which has been a lifelong struggle for me. I knew that becoming more public with my practice and the podcast would force me to balance the daily pressures o...
ENCORE: How to Build a Private Practice While Dealing With Grief, Mourning, And Loss
April 01, 2021 07:00 - 38 minutes - 44.5 MBGrief, mourning, and loss---they aren’t topics we usually enjoy discussing, but whether we like it or not, they are processes that we all have to go through at some point in life. For a therapist, how do you build your private practice while dealing with these intense feelings, and what would prompt you to find your niche within this realm? Today’s guest answers these questions and more as we delve into this topic to begin a new season of STC. Nikki Sewell, LCSW, has tackled building a priv...
273: How to Build a Private Practice While Dealing With Grief, Mourning, And Loss
April 01, 2021 07:00 - 36 minutes - 33.7 MBGrief, mourning, and loss---they aren’t topics we usually enjoy discussing, but whether we like it or not, they are processes that we all have to go through at some point in life. For a therapist, how do you build your private practice while dealing with these intense feelings, and what would prompt you to find your niche within this realm? Today’s guest answers these questions and more as we delve into this topic to begin a new season of STC. Nikki Sewell, LCSW, has tackled building a privat...
272: 20 Colleagues Reflect: How The Pandemic Has Changed Me As A Business Owner
March 25, 2021 07:00 - 32 minutes - 36.9 MBToday’s show is a special episode about the changes on both personal and professional levels since the beginning of the pandemic. The field of mental health therapy has been flipped upside-down in many ways, and there have been numerous and unexpected positive outcomes. We can all benefit from collective learning and the sharing of our stories, so let’s listen as twenty of my colleagues answer the following question: How has the pandemic changed you as a business owner? You’ll hear from: ●...
271: Creating An Epic Welcome Video,Bryan Nixon, MA, LPC
March 18, 2021 07:00 - 38 minutes - 34.9 MBToday’s topic is very specific, but it’s one that makes a big difference in your private practice and has a meaningful impact on your clients. We are talking about creating an epic welcome video for your practice website. If making a welcome video isn’t part of your website already, don’t miss today’s episode about showing up authentically in ways that connect you to your clients. Our Featured Guest Bryan Nixon, MA, LPC Bryan Nixon is a group practice owner in Grand Rapids, Michigan. His...
270: When A Therapy Practice Is No Longer Your Calling, Melvin Varghese, PhD
March 11, 2021 07:00 - 31 minutes - 29.1 MBToday’s solo episode is a show I’ve wanted to do, but it’s a vulnerable topic for me. This show highlights a moment of joy because it means I’m listening to my hopes and dreams and not my fears. Our Featured Guest Melvin Varghese, PhD During this last year, I’ve made the decision not to be a therapist in private practice any longer but to dedicate 100% of my time to STC, serving our field and our colleagues in this way. I’ll give you a behind-the-scenes look at this decision, share these...
269: Responding to a Calling Despite Fear: Cyndi Doyle, LPC-S, NCC, CDWF, CCISM
March 04, 2021 07:00 - 39 minutes - 36.2 MBThe fear of being seen is something we all face at one time or another. When we feel called to serve in bigger and better ways, we can’t be afraid to show up authentically. Today’s conversation brings the message that we can’t let fear hold us back. The world needs the good things that we can bring. Join us to learn more! Our Featured Guest Cyndi Doyle, LPC-S, NCC, CDWF, CCISM Cyndi Doyle is a counselor, speaker, and author who had a big vision to work with couples in which one or both pa...
268: Moving From An Online Course To A Membership Model with Jennifer McGurk, RDN, CDN, CEDRD-S
February 25, 2021 07:00 - 38 minutes - 26.5 MBToday’s show takes on a very niched perspective, but the information and wisdom are useful in many aspects of our work as clinicians and business owners. We are specifically discussing how to move from an online course to a membership model. Maybe you’ve wondered about these components of your practice and how to make the transition. Join us for expert advice! Our Featured Guest Jennifer McGurk, RDN, CDN, CEDRD-S Jennifer McGurk is a registered dietitian in NY whose specialty is helping c...
267: Bookkeeping Things To Consider When Transitioning From Solo to Group Practice With Michael Spencer, BS, MA
February 18, 2021 07:00 - 35 minutes - 32.4 MBAs a business owner, if you’re baffled by the world of bookkeeping, then today’s show will be helpful to you. Maybe you’re a solo practitioner considering starting a group practice, or perhaps you want to learn more about efficient financial systems and processes. Join us! Our Featured Guest Michael Spencer Michael Spencer has an interesting career background as a CPA who became a licensed clinician in private practice. Recently, she started a bookkeeping practice to serve helpers and hea...
266: How We Connect our Mindset to Systems to Achieve Entrepreneurial Confidence
February 11, 2021 07:00 - 36 minutes - 42.2 MBWe all want to have entrepreneurial confidence as we run our business. Today’s topic is how we connect our mindset to systems to achieve that confidence. Join us to learn more about translating an entrepreneurial mindset into systems and processes that will boost your profitability. Our Featured Guest Kasey Compton, M.Ed, LPCC-S Kasey Compton from KaseyCompton, lives and works in KY, where she has built a very successful, seven-figure group practice. When I thought about a show highlighti...
265: Transitioning From Conventional Business Model in Private Practice in 2021 And Beyond with Brant Thomsen, LICSW
February 04, 2021 07:00 - 33 minutes - 22.7 MBMany of us are wondering what our careers are going to look like in 2021 and beyond. We know the therapy model of 2019 as we knew it is not coming back. How do we pivot and move forward? We are answering this question in today’s show. Our Featured Guest Brant Thomsen Brant Thomsen is a therapist in private practice in the twin cities area of MN. He has an interesting life and career because he became a social worker after training at a music school in high-level piano performance. He is ...
264: Building A Second Brain, Melvin Varghese, Ph.D.
January 28, 2021 07:00 - 35 minutes - 24.6 MBDo you love learning new things but struggle to retain the information you’d like to remember for later use? This problem is an ever-present obstacle in my nerdy quest to accumulate knowledge. The good news? I’ve found something that works for me, and I’m sharing it in today’s show. Join me to learn more. This is a solo episode about building a second brain. You may or may not have heard of this concept, but it has revolutionized my life. As I stick to my commitment of setting aside two hou...
263: How to Show up as a Genuine And Authentic Clinician in Multicultural Identities
January 21, 2021 07:00 - 37 minutes - 26 MBToday’s topic is a relevant one for any clinician interested in diversity and multiculturalism. It can be fulfilling and empowering to show up in authentic ways for your clients, especially with today’s increased awareness of diversity and social justice. I hope you’ll join us to learn more. Our Featured Guest Dr. Lindsey Brooks Dr. Lindsey Brooks is a licensed psychologist. In these times of racial injustice, many of us wonder how to be a clinician in private practice who shows up in mu...
262: Improving Your Private Practice Website with Daniel Fava
January 14, 2021 07:00 - 35 minutes - 16.1 MBLike many of you, I’m looking forward to a different 2021, but I am grateful for what we’ve learned about ourselves, our businesses, and our resilience. Today’s topic is more relevant than ever, as we all want to learn more about improving our private practice website. Join us to learn more! Our Featured Guest Daniel Fava Daniel Fava, from Private Practice Elevation, is my friend and an expert in website design. I trust his insight and advice, and I rely heavily on him for everything web...
261: Adapting New Ways of Doing Things in Private Practice Because of Difficult Circumstances
January 07, 2021 12:00 - 28 minutes - 13 MBI’m hoping 2021 will be a new year of great experiences and opportunities after what we went through in 2020. Today’s show covers one specific way that clinicians have had to adapt to new ways of doing things because of difficult circumstances. Join us to learn more. Roseann Capanna-Hodge is an integrative and pediatric mental health expert. She’s the founder and director of the Global Institute for Children’s Mental Health and Dr. Roseann and Associates. Roseann had a simple idea during t...
ENCORE: Creating Private Practice In Only Two Weeks with The Help of Intentionality And Relationships
December 31, 2020 12:00 - 43 minutes - 39.9 MBEvery once in a while, you’ll hear the success story of someone who breaks the mold and goes against the norms. Today’s show highlights the story of a therapist who bucks the trend of everything we normally learn on the podcast and is the direct opposite of what the experts say about building a private practice. Katie Zimmerman, LMFT, practices in Arroyo Grande, CA. She endured some crazy circumstances that led to her leaving one job and having to quickly figure out how to create and open ...
ENCORE: The Biggest Bookkeeping Blunders That Clinicians Make and Their Solutions
December 24, 2020 12:00 - 35 minutes - 32.5 MBBalance sheet, profit/loss statements, cash flow, business expense----do these terms send you into a sudden state of anxiety and panic? If so, then this is the perfect show for you! The entire topic of keeping accurate records for your business can be ultra-intimidating for any clinician. Let’s try to make sense of it all together! Greg Higdon is the founder of Grow the Books. He’s here to discuss the biggest bookkeeping blunders that clinicians make and offer solutions that make sense. If...
ENCORE: Top Five Tips About Hiring a Virtual Assistant
December 17, 2020 12:00 - 42 minutes - 39 MBToday’s show is one that I’ve looked forward to for a long time. We are covering a topic that comes up frequently in the STC community, which is the process of hiring a virtual assistant. I’ve been through this process more than once, and it was a rocky road before finding Nicole three years ago. Hiring a VA teaches you about your strengths, weaknesses, and communication skills. I’ve learned what tasks I can delegate and what help I need for long-term sustainability in my business. Today y...
ENCORE: Smart Ways To Repurpose Blog Content
December 10, 2020 12:00 - 36 minutes - 33.1 MBToday’s episode is a solo session in which I discuss Smart Ways to Repurpose Blog Content. I tried doing a Facebook Live recently on this topic, but there were technical difficulties. I knew it would be a great topic for the STC podcast, so we’re talking about taking existing content and presenting it in different ways. Join me! You can read the full show notes at www.sellingthecouch.com/session135 Mentioned in this episode: Sign up for the new online course workshop of a small launc...
ENCORE: The First Online Marketplace Exclusively For Mental Health Professionals To Buy And Sell Their Original Products
December 03, 2020 12:00 - 35 minutes - 32.4 MBToday’s show is a little different than normal. We’re highlighting the first online marketplace exclusively for mental health professionals to buy and sell their original products. We’re talking to one of the founders of Practikat about her journey--and how this platform might be just what you’re looking for! Katie Englert has a group practice in Paducah, Kentucky, and fills her time with counseling, consulting, and public speaking. Today’s show focuses on her newest endeavor, Practikat, w...
ENCORE: Creating A Conference To Share Your Message In Private Practice
November 26, 2020 12:00 - 37 minutes - 34.3 MBAs clinicians, we often think about creative outlets for our messages of hope and healing. One of those that you might not have considered is creating a conference. It may sound like an overwhelming task, but it’s one that can be effective and fulfilling. Let’s discuss it in today’s show! Mercedes Samudio, LCSW, does a lot of good work around all things related to parenting. She’s written Shame-Proof Parenting and has created The Diversity in Parenting Conference, which explores the divers...
ENCORE: Building Sales Funnel And Email List To Grow Your Private Practice
November 19, 2020 12:00 - 44 minutes - 40.3 MBHave you heard much about “sales funnels”? If you have, the phrase might have conjured up visions of slick and slimy marketing schemes that haven’t left you with a positive feeling. Today’s show is all about building a funnel in an ethical way, along with things to think about regarding using funnels to grow your business--without the slick and slimy schemes. Joel Louis is the founder of Integrator and Co., where he focuses on funnel-building with his clients, helping them to grow their bu...
ENCORE: Transition From Clinical Work To Online Courses And Challenges Of Course Creation with Miranda Palmer
November 12, 2020 12:00 - 45 minutes - 41.8 MBMany clinicians think about creating online courses, and some may even feel pressured to take this step. Online courses are sometimes portrayed as the “golden egg” for clinicians and the pinnacle of achievement. While this is certainly a product with much potential, the key is in balancing online courses with the other aspects of your practice while making sure you are motivated by the right reasons. Learn more in today’s show! Miranda Palmer is a Licensed Marriage and Family Therapist fro...
ENCORE: Multiple Income Streams And What is The Best Way to Put Them in Place?
November 05, 2020 12:00 - 38 minutes - 35.2 MBToday’s show covers an interesting topic that has come up in the STC community. We discuss multiple income streams frequently, but what is the best way to put those in place? Do I need to build my therapy practice before I launch a second income stream? Let’s answer these questions and more with today’s guest. Annie Schuessler lives in the San Francisco Bay area. She’s been in private practice for 20 years, and she’s mentored other therapists for 10 years. She has insights learned along th...
260: Following Your Heart And Finding Compassion For Yourself
October 29, 2020 11:00 - 35 minutes - 16.1 MBToday’s show wraps up this season of new episodes for 2020. STC will feature replays of our most popular episodes through November and December. I’ll be taking some extra time for self-care and family activities during the holiday months, along with putting together exciting new shows for 2021. This show keeps with that theme of following your heart and finding compassion for yourself. Join us! Tori Press is a writer, artist, and therapy enthusiast. She has an Instagram following of over 2...
259: How I create Live Streaming Content With 30 Minutes of Prep: Melvin Varghese, Ph.D.
October 22, 2020 11:00 - 25 minutes - 11.6 MBThis is the follow-up to last week’s podcast about creating a professional livestream. We’ve already covered the gear you’ll need, so today’s show focuses on creating the content for your livestream. Join me for Part 2! If you listened to Episode 258, you might be saying, “OK, Melvin, I have the gear, so what else do I need to do to prep for my livestream?” I’m glad you asked! After only doing livestreams for a few months, I’ve already learned a lot (including some very cool timesaving hac...
258: Tips on Creating a Professional Livestream, Melvin Varghese, Ph.D.
October 15, 2020 11:00 - 28 minutes - 12.9 MBToday’s show is the first of a two-part series about livestreaming. I jumped somewhat hesitantly into this world a few months ago, and surprisingly, I’ve enjoyed this new outlet. Join me as I share what I’ve learned about livestreaming. I was nervous about starting The STC Online Income Stream because I am usually self-conscious on video. I’ve become more comfortable and more familiar with being in front of the camera over these months of livestreaming. My livestream focuses on podcasting ...
257: The Concept of Coworking Spaces And If They Meet The Needs of Clinicians
October 08, 2020 11:00 - 28 minutes - 13.1 MBHow can the concept of coworking spaces apply to the world of therapy? Can a coworking space sufficiently meet the needs of clinicians? We’re exploring this topic in today’s show. Join us to learn more. Connor McClenahan is a licensed psychologist in Los Angeles. He had a realization that some of the most successful clinicians were leaving group practices, so he wanted to do things a bit differently. He decided to create a coworking space for therapists where they share the costs by paying...
256: Emotional And Professional Aspects For Clinicians to Consider Around Money
October 01, 2020 11:00 - 30 minutes - 13.8 MBToday’s show covers a topic we’ve talked about before, but there are many aspects for a clinician to consider around money. The topic carries many nuances and emotional ties, so we need to have continuing conversations about how we feel and think about money. Michael Spencer is a holistic declutter coach. She has an interesting background in the accounting/auditing space prior to transitioning to a career in the mental health field. Surprisingly, Michael found that she wasn’t very grounded ...
255: Doing Our Own Work in Therapy To Be Effective as Business Owners And Good People in The World
September 24, 2020 11:00 - 31 minutes - 14.1 MBToday’s show focuses on the importance of doing our own work in therapy to be effective as business owners and good people in the world. In light of all the difficulties in navigating 2020, this topic has been extremely relevant, and I’ve seen firsthand the value of therapy in my own life. Join us to learn more. Elizabeth (“Biz”) Cush is a good friend who knows the value of doing her own work. She’s a psychotherapist in Annapolis, Maryland, who joins us to talk about how and why she got in...
254: Expert Wisdom on Complicated Grief and How To Deal with It
September 17, 2020 11:00 - 51 minutes - 23.3 MBWith all that’s going on in the world around us, dealing with grief in various forms and degrees has become extremely relevant. Additionally, we all know people who are hurting through the loss of a loved one, so wisdom from an expert is timely and helpful. Besides, it’s always fun to have a good friend on the podcast! Join us! Dr. Sonya Lott is a local psychologist in my hometown of Philadelphia. We met years ago at a meetup group for therapists, and we’ve stayed in touch and become good f...
253: Getting Ready For Unexpected Situations And Dealing With Them in Private Practice
September 10, 2020 11:00 - 37 minutes - 17.3 MBToday’s show is an interesting conversation about how unexpected things can happen, even in the world of private practice. You just never know what the future may hold! Laura Vaillancourt previously appeared on STC to discuss her group private practice that focused on the elderly and their caregivers. Since that time, she was approached by a corporate company about selling her practice. It’s something she never imagined, but the offer came at the perfect time for Laura. She’s here today to ...
252: Dealing with Pandemic Challenges And Growing Private Practice In It
September 03, 2020 11:00 - 30 minutes - 14 MBAs we enter a new STC season, we are all aware of the challenges for clinicians during the coronavirus pandemic. Many practitioners have pivoted and transitioned into the world of telehealth, which still presents obstacles. Join us to learn more in today’s show. Dr. Adina Silvestri works as an addictions therapist and has a podcast called Atheists in Recovery. The global pandemic presents unique challenges for someone in addiction recovery. Adina saw a golden opportunity to serve her audien...
ENCORE: Three Non-Traditional Marketing Methods For Introverts To Market Their Practice Effectively
August 27, 2020 11:00 - 35 minutes - 32.4 MBHow do you succeed in marketing your practice when you tend toward introversion? So many clinicians are not extroverts and don’t feel comfortable with the traditional networking that is required in marketing. There are challenges to face, and fortunately, there are non-traditional forms of marketing that can be done. This show will give you some valuable information and practical insights about marketing for non-extroverts. Patricia Young, LCSW, is based in California, but also offers telet...
ENCORE: What America's Millionaires Do Differently
August 20, 2020 11:00 - 26 minutes - 24.2 MBHave you ever wondered what it would be like to be a millionaire? Most of us have probably spent some time dreaming about how we would use that kind of wealth, but you might be surprised to learn that millionaires don’t live and spend the way we think they do. The show will take a short break for the month of April. This is because I like to practice what I preach about self-care; to stay at my optimal health, I’ll take this break and then return with more shows in May. Today’s show centers...
ENCORE: How to Market a TeleMental Health Practice
August 13, 2020 11:00 - 1 hour - 102 MBWith the growth of the telemedicine industry in recent years, have you considered using this technology in your private practice? If your curiosity is piqued, then you might wonder about the differences in marketing online counseling vs. a traditional private practice. Join us to learn more about this intriguing concept. Shelly Smith, LMFT, shares a private practice with her business partner, Jennifer. They have ventured into online counseling with their practice, United Counseling Wellness...
ENCORE: How to Find Ideal Clients And Why It’s Best to Focus on The Ideal Clients
August 06, 2020 11:00 - 48 minutes - 44.3 MBWhere do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consider narrowing your focus and attracting your ideal clients. Today’s show dives into the practical steps you can take to accomplish these important goals. Keri Nola is a dear friend who has been on the show before. Keri has branched out of her psychotherapy background to mentor, awaken, and support healers of all kinds through her newly establish...