Restaurant Rockstars Podcast
433 episodes - English - Latest episode: 8 days ago - ★★★★ - 44 ratingsTips, tools & resources to help restaurant owners and managers Rock Their Restaurant! Engaging conversations with industry leaders and fellow restaurateurs.
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Episodes
187. How an Effective Leader Builds a Brand - Sal Lupoli
November 22, 2019 13:51 - 1 hour - 51.7 MBThis is one of the most powerful interviews I’ve ever done. Every word inspires, motivates and lays a foundation for how we all should approach growing our restaurant business. Passion, Vision and Leadership are the core elements that have led Sal Lupoli to the pinnacle our of our industry. From humble beginnings with the first Sal’s Pizza shop in Salem, New Hampshire, Sal has continually grown his brand with an emphasis on freshness, quality and service. In this episode of the Restaurant...
186. Solving Your Restaurant Labor Shortage
November 14, 2019 18:20 - 1 hour - 61.6 MBThe most challenging issue in the restaurant business today is the labor shortage. Finding, motivating and keeping a dedicated staff has most of us up at night wracking our brain for a solution. In this episode of the Restaurant RockStars Podcast, I’m speaking with Mr. Duncan Parker the founder of DineGigs. He is sharing with us what he calls the “Linked-In” for the Food Service Industry. It is a 100% FREE space for restaurants to post jobs and connect with talent for all positions. The ...
185. The Cheesecake Factory - How An Epic Brand Savors Sweet Success
November 08, 2019 11:15 - 54 minutes - 43.5 MBIt’s rare that one single “Hook” in a restaurant enterprise is so powerful that it defines the brand, and even rarer when that same hook inspires and drives that brand forward. Walk into any location and what first catches your eye and your appetite is the huge glass display filled with endless varieties of dessert and not just any desserts, but the most amazing cheesecakes the world has seen. I can only be talking about the iconic “Cheesecake Factory” brand, growing internationally and a do...
184. Laser-Focused Marketing Strategy For Restaurants
October 31, 2019 16:17 - 36 minutes - 29.1 MBDon’t just run a restaurant, build a BRAND! To do this, you need to follow a proven marketing strategy and one size does not fit all. How do you cut through all the noise and clutter out there vying your customer’s attention? The answers are in this episode of the Restaurant RockStars Podcast. Mr. Dan Westmoreland is the Vice President of Demand Gen at Fountain.com and a true marketing “Super Hero”. He’s worked with hundreds of business owners, and today will be giving you immediately ac...
183. How An Iconic Restaurant Lasts 70 Years And Growing!
October 25, 2019 10:36 - 1 hour - 49.3 MBImagine serving 1 Billion eggs, 340 Million Hotcakes and 326 Million cups of Coffee over 7 decades, serving generations of loyal customers and continuing to add locations. In this episode of the Restaurant RockStars Podcast, I’m speaking with Mike Colonna, the President and CEO of Norm’s Diner, a Southern California institution that’s all about Value & Service. We’ll talk about Norm’s unique concept, timeless architecture, great service and reasonable prices that continues to build this bra...
182. The Power of the Entrepreneurial Dream With Javamelts Founder Carolyn Barbarite
October 12, 2019 10:25 - 51 minutes - 41.4 MBSpunky lady has an idea, develops and tests prototypes, finds volume producer then takes on Coffee sweetener industry! Wow guys, if you sell coffee and tea, even if you just love to drink coffee or tea, you have to listen to this episode of the Restaurant RockStars Podcast. I’m speaking with Carolyn Barbarite, a very smart and savvy lady flying under the radar of the big corporations with her disrupting invention. Its called “JavaMelts” and Carolyn calls it “Candy for your Coffee”. Its a ...
181. Turn-Key Social Media Marketing for your Restaurant With Mark Laux
October 04, 2019 12:32 - 35 minutes - 28.2 MBYour restaurant needs a strong Social Media presence. You know this! Problem is, very few of us operators really know what we’re doing here.. what to post, when to post, what platforms, who are we trying to reach? Then there are the all-important Online Reviews.. Yelp, Google, Trip Advisor. I have to ask - Are you routinely monitoring what people are saying online about your operation, good, bad or otherwise? Well, problem solved. Today, I’m speaking with Mark Laux from OrderUp Social. ...
180. Near Failure To Tremendous Success With A Michelin-Rated Restaurateur
September 28, 2019 00:01 - 1 hour - 56.6 MBIn this most challenging business, I love speaking with dynamic restaurateurs who rose from humble beginnings to find amazing success. But as you all know, its not just about the triumphs, but the key-learnings, mistakes, pivots and ultimate decisions that make all the difference. You’ve got to listen to this episode of the Restaurant RockStars Podcast. I’m speaking with Mr. Joshua Kopel who’s running three Los Angeles concepts. His story goes like this: Young man from Baton Rouge travel...
179. A Powerful New Profit Center For Your Restaurant
September 12, 2019 22:34 - 36 minutes - 29.2 MBWe did a huge delivery business in our restaurants, but we also had the hassles of doing it all ourselves. This was long before technology revolutionized delivery. Now there are endless platforms that drive business to your door. Only problem is you probably need to use several to serve all your customers who have their favorite service. This means lots of tablets, clutter, confusion, lost orders, lost food, lost profit! Well, now there’s a new game in town. In this episode of the Restaur...
178. Hot New Brand Dishes On Super Fast Growth - Flower Child
September 06, 2019 16:44 - 42 minutes - 34.4 MBI always say “Don’t Run a Restaurant, Build a Brand”! In this hyper-competitive and most challenging business, you need every advantage you can get and an effective targeted marketing plan is critical to your success. Why not learn from an expert marketer whose company is setting the country on fire with a fast-growing and very unique concept? Tune in to this episode of the Restaurant RockStars Podcast. I’m speaking with Anita Walker, the V.P. of Marketing for Fox Restaurant Group. Their...
177. Up Your Restaurant Game USING VIDEO TECHNOLOGY
August 29, 2019 12:05 - 1 hour - 54.4 MBJust like pro sports teams that use video to analyze and coach their best players, you can improve staff performance and deliver superior customer service experiences through video data analysis. In this episode of the Restaurant RockStars Podcast, I’m speaking with Mr. Ken Bianchi of Hoptix 720. We’ll be showing you how this technology will: - Give you Accurate Guest Counts - Show you how long it takes your Host staff to greet your customers - Monitor speed and quality of service at ...
Episode #176 True Hospitality and Great Service
August 23, 2019 14:33 - 54 minutes - 43.8 MBI love talking shop with true industry professionals and when a conversation clicks, you just know there will be lots of key-nuggets and best practices shared. In this episode of the Restaurant RockStars Podcast, I’m speaking with Mr. Greg Plester from Core Hospitality. We’re going to dive deep on the true meaning of Hospitality and great service. We’ll start with what makes a fantastic dining experience, the importance of daily staff training and the characteristics of a great General Man...
Episode #175 Why Not Take YOUR Profit First?
August 16, 2019 00:26 - 51 minutes - 96.5 MBThis is a tough business and sometimes cash is tight. Seems like we’re always writing checks faster than the customers are coming in the door. I get it. But why are you the last to get paid? What if you could take your Profit First? You’re probably thinking… “wait a minute, how can I do that before I pay my operating expenses”? Well, “Profit First” just happens to be a whole new way of looking at your restaurant finances and it might seem a bit unusual at first, but its really smart and ...
#174 Running your Restaurant can be a Piece of CAKE
August 09, 2019 19:30 - 47 minutes - 38.4 MBWith so many Point of Sale choices on the market, it pays to do your homework. So begin here. I just bought a restaurant that uses the CAKE POS system. I’m told its built to meet the demands of quick and full-serve restaurants. I really like what I see so far. Its intuitive, user-friendly and really functional. Yesterday, I did payroll on CAKE and I can’t believe how little time it took compared to the system I used years ago. CAKE is cloud based so you never need to worry about losing conta...
Episode #173 The Future of your Business
August 02, 2019 17:00 - 36 minutes - 29.6 MBThere are nearly 1 million unfilled jobs in the hospitality industry, and chances are you’re struggling to find and keep great people. Its no secret that the average tenure of a new restaurant hire is just 4 months. Every time you onboard someone, get them up to speed in the job, lose them, find another and train them, it just cost your operation $3,000 or more. No restaurant or lodging place can afford this. The answer is being resourceful. You have to take a fresh approach to your busines...
Episode #172 A Unique Marketing Idea For Your Restaurant
July 25, 2019 12:00 - 46 minutes - 37.6 MBTraditional advertising is like dumping money out the window. Unless, everyone who walks in your door says “Hey Joe, your radio commercial brought us in tonite”, you’re wasting your money. Why? Because there’s no way to track the return on investment of most ad spends if there is any and there’s just too much advertising clutter out there to get your message across. Here’s an idea. Technology can help you run a more successful business and get customers in the door. When I ran restaurants...
Episode #171 Priceless Legal Advice For Restaurants
July 18, 2019 16:52 - 48 minutes - 38.8 MBWhen I ran restaurants, my attorney was invaluable for so many unexpected issues saving me time, money and headaches. You never know when something seemingly innocent turns into a big problem. I’m also a huge believer in creating and sustaining an unstoppable “Brand”, not just running a restaurant. Today on the Restaurant RockStars Podcast, I’m speaking with Abe Cohn, of Cohn Legal Group, a NYC attorney who specializes in Intellectual Property, Trademark & Brand Protection for restaurants. ...
Episode #170 The skinny on a popular brand - SkinnyFats
July 12, 2019 19:37 - 55 minutes - 44.2 MBI was blown away this week speaking with Reed Allen Slobusky - he’s the consummate impresario restaurateur. Passion drives this business, but so does marketing genius, financial acumen and a finger on the pulse of what diner’s want in a restaurant. All this has led to a ketchup factory in Costa Rica, phenomenal success in multiple states and unlimited future opportunity. The concept is so cool and the names of the food items catch your imagination. Imagine a menu with sinful delicious indu...
Episode #169 A New Take On The Labor Shortage With Terry Hayes
July 06, 2019 11:36 - 1 hour - 52 MBThe biggest restaurant challenge today is finding and keeping a great staff! Doesn’t matter where you live or run your restaurant, unemployment is at record lows. The latest stats say that the average tenure of a “New Restaurant Employee” is just 4 months. And in that short period, everytime you hire someone, get them up to speed in their job, lose or have to fire them and then replace that person, it costs on average $3,000 - $4,000. In an industry already known for high turnover, no res...
Episode #168 How to Grow Profits & Please Customers with Online Orders
June 27, 2019 23:40 - 45 minutes - 42 MBFact is 82% of the Dining Public Order Out! If your restaurant isn’t taking online orders, you’re missing lots of sales and potential profit. I have always believed that you can’t have too many profit centers in your restaurant and this one is a must have. Problem is many systems require you to have multiple tablets from each of the delivery platforms to receive orders. Talk about a nightmare. How could your staff possibly keep it all straight without messing up orders, not to mention the ...
Episode #167 Finding Dream Candidates for Your Restaurant Kitchen
June 20, 2019 16:01 - 40 minutes - 73.6 MBI know you agree that one of the greatest challenges you face running restaurants is staff. Going a step further, what happens when you lose a “Key” team member? I had this problem many times when I ran restaurants. All is well, things are running smooth, until they’re not! Does your operation have a “Plan B”? A backup when the unexpected occurs? Most of the time this happens in the kitchen. You just got notice from your chef that they’re moving on to your competitor. Your customers lo...
Episode #166 A Little Love, Salt and an Epic Restaurant Comeback
June 13, 2019 22:37 - 59 minutes - 109 MBI loved this episode. Passion runs deep in all restaurants, but the magic formula to creating a truly great restaurant can be elusive. Even more so when you take an established and iconic brand and turn it into something completely new. Today, I’m speaking with Ms. Sylvie Gabriele who accomplished just that. She transformed her father’s 37 year old Los Angeles restaurant and re-branded it with her own vision in every way. In fact along with other accolades, her new restaurant “Love & Salt...
Episode #165 How a Great Website Drives Profits!
June 06, 2019 17:51 - 36 minutes - 67.5 MBImagine the sites, sounds, smells and ambiance of your restaurant without walking in the door. I’m talking about bringing the experience to life for the customer before they step foot in your restaurant. Then, once they’re there and they like what they see, giving them many reasons to spend money. You can sell the convenience and excitement of gift cards year-round, you can sell tickets to events, book catering or private parties in your restaurant.. even sell branded logo-merchandise. The...
Episode #164 How To Add A New Custom Branded Profit Center
May 30, 2019 19:22 - 45 minutes - 82.9 MBSelling food and beverage is Not enough. Your restaurant needs multiple profit centers. Our goal is to bring you new ideas, inspiring guests and powerful tools to help improve your restaurant. So here’s a story: Professional musician travels the country, constantly ordering out at restaurants. He sees a broken system and a better way to streamline the online ordering process. It just so happens, he also has a tech background and creates a better way. In today’s episode, Mr. J.P. Dias fro...
Episode #163 Regular Guys Building an Unstoppable Brand!
May 23, 2019 23:27 - 1 hour - 136 MBIt’s getting harder and harder to compete as an “indie” in the restaurant space. Its hard enough to open up one restaurant and succeed let alone two, three or more. But then add in tremendous competition in one of the fastest growing most intensely concentrated restaurant cities in America. What do you have? Two regular guys with a humble story who created a unique product, opened a small shop, then another and now they’re on location 13 in multiple states. What’s their secret to succe...
Episode #162 How to Decrease Costs by 12% and Find Money in your Restaurant
May 16, 2019 19:45 - 47 minutes - 86.2 MBWhen I ran restaurants I was obsessed with Profit. Not just saving costs, but squeezing every dime of profit across the operation. Usually this takes some understanding of numbers, a keen eye and a plan; but in this case, the plan comes to you in a turn-key solution. In this episode, Naomi Canning, the President of Dining Edge shows us: How to save 8 - 12% on Inventory Purchasing with their proprietary Vendor Price Comparison. This allows you to see which vendor has the lowest price on e...
Episode #161 The Soul Of A Great Restaurant With Hans Luttmann
May 09, 2019 14:17 - 1 hour - 144 MBSpirit, Soul & Passion are evident in a truly great restaurant. You know it the moment you walk in the door. The way you are greeted and made to feel welcome… the sights, sounds and smells that build anticipation. These are just the surface elements, but it’s the mission statement, the foundation and inspiring leadership that truly create greatness. This episode so moved me. My guest Mr. Hans Luttmann is the Managing Partner and Director of Hospitality for the San Julian Restaurant Group i...
Episode #160 Email Marketing Superheroes Dish Tips For Restaurants
May 02, 2019 14:28 - 1 hour - 118 MBWhat do Hypnosis, Psychology and Show Business have to do with your restaurant? Tune in to this episode to find out how to increase sales in a restaurant through an amazingly effective Marketing Strategy. I’m a huge believer in building that all important “Affinity” with your customers. This was super-powerful when I ran restaurants and it still is today and here’s the “key”. Rob and Kennedy are amazing podcast guests.. sharp as tacks, engaging, humorous, entertaining and totally well-...
Episode #159 Decades of Experience and Advice From An Industry Veteran
April 24, 2019 22:41 - 1 hour - 121 MBWhat if you could gain decades of operating experience in just an hour? All the ideas that you could instantly execute, the headaches and pitfalls you could avoid, not to mention the leg up on your competition. Stay tuned. The “key” is to listen to this episode and then run right out and join your state restaurant association. Today, I’m speaking with Mr. John Barker the President and C.E.O. of the Ohio State Restaurant Association. John is an industry veteran with an illustrious prior care...
#158 The Spirit and Passion of a Restaurateur With Matt Chappell of Gather Restaurant
April 18, 2019 13:08 - 1 hour - 117 MBWe’re in this together. This crazy business of pleasing the public, creating new dishes, getting customers in the door and making money. What does it take? Commitment, inspiration, leadership, attention to detail, numbers, people. You have to be good at all these things and so many more. I’m sure you agree that running restaurants is one of the most challenging of all businesses and it takes a special type of person to be truly successful. In my latest episode I’m starting what I call the...
#157 A Real Life Menu Overhaul For Maximum Profitability
April 11, 2019 14:10 - 1 hour - 113 MBI see far too many operators losing money with their menu. Its a restaurant’s most powerful marketing tool, but they don’t design it for maximum profit. This is not how to run a restaurant. Follow me here, you can be filling your restaurant seats with lines out the door and still be losing money all because your least profitable menu items are the Biggest Sellers! Your kitchen staff are working just as hard putting out these low profit items, so you might as well be selling only high profi...
Episode #156 The Power Of Birthday Marketing
April 03, 2019 20:09 - 42 minutes - 77.3 MBEveryone has a birthday and everyone has to eat. Get the connection? Well, you’ve probably racked your brain more than once for new restaurant marketing ideas. We’ve all been there, but this one is worth your attention. If you’ve been wondering how to increase restaurant business, why not harness the power of birthdays to get new customers in the door… not just a two-top, but a whole party then get them back again. Its called “Birthday Marketing” and its all about capturing the market, ge...
#155 An Easy Way To Source Restaurant Equipment
March 28, 2019 14:40 - 48 minutes - 89.6 MBTo open a restaurant you need equipment. To expand your menu and increase restaurant sales you need equipment. New or Used? Buy, rent or lease? Finding time to source it? What to do? Today’s episode is a different way in sourcing equipment. I’m talking with KWIPPED, a B2B Marketplace where you can find virtually any piece of restaurant equipment across the country. You get quotes from multiple sources for that equipment and then compare prices and options. If you have a short term or sea...
#154 New Source Of BIG PROFITS For Your Restaurant!
March 21, 2019 11:27 - 38 minutes - 71.1 MBListen, You Can’t have too many Profit Centers in your business. There is so much more opportunity than just selling food and drink. One of the biggest strategies to increase sales in a restaurant is “events” and private parties. Events are a beautiful thing! They’re predictable - you know how many are coming, when, what you’re serving and how much you’re making. This is how to run a restaurant and how to increase restaurant sales without advertising. Today I’m speaking with Mr. Jonatha...
Episode #153 Get Your House In Order THEN COUNT YOUR CASH!
March 13, 2019 20:23 - 15 minutes - 27.5 MBYou can run a failing restaurant, an average restaurant or a wildly successful restaurant. The difference all comes down to 3 critical “systems”. If you don’t know them and don’t have them, it’s pretty likely you are not making any money. In this restaurant podcast episode, I’m going to share my 3 Secrets to Wild Success. My biggest mantra has always been “Be a Student of your Restaurant”. That is dive deep and learn everything you can about every position across your operation. Get your h...
#152 True Restaurant Success (Part II) with Jesse Vasquez
March 06, 2019 22:24 - 43 minutes - 79.3 MBToday’s guest is one of my favorites! Mr. Jesse Vazquez delivers powerful advice from the trenches throughout a long illustrious career. Jesse began to learn how to run a restaurant in his family’s Miami Cuban Cafe where 18 hour days were the norm, seven days a week. They put it all on the line committing to a concept that bled money. Despite the staggering odds of failure in this business, Jesse was determined to find out and learn the restaurant business from the inside out. When he was ...
#151 Dominate your Competition LIKE A LAS VEGAS CASINO
February 28, 2019 16:09 - 1 hour - 127 MBWhat would you do to compete if you ran a casino hotel in famous Las Vegas? What would you do to open a restaurant and what strategies would you use to increase sales in the restaurant? Yes, we can all name the mega-brand hotels on the famous strip, but how could you make a splash if your operation was “Off” the strip? How could you capture the imagination of the public and get them in your door? Well…stay tuned to this episode as the lessons learned apply to any restaurant concept. Its ...
#150 Credit Card Processing For Restaurants DeMystified
February 13, 2019 14:49 - 34 minutes - 62.3 MBI have a mantra: The Money’s either in Your Pocket or Their Pocket, so it pays to Shop around! I can’t tell you how many times I changed credit card processors over the years before finally finding one that offered both great service and a rate I could count on. But I’m willing to bet many of you are struggling with this, or have just given up accepting whatever processor you’re working with. Well all that’s over. My guest today, Mr. Chris Rumpf is a restaurant tech expert and President of...
#149 Five Powerful Letters Spell Restaurant Success!
February 06, 2019 20:13 - 7 minutes - 14.1 MBStraight and simple. These 5 Letters: F, A, C, E, S will transform your customer experience and your business. What you do with these letters will be a true game-changer for your operation. I’m a firm believer in daily training. It doesn’t need to take much time; but to be effective, it needs to be focused and consistent. In today’s episode, I’m going to show you a simple training exercise that’s guaranteed to up-level your guest service, show true hospitality and get those fans leaving...
#148 Is your Restaurant Capturing Lightning in a Bottle?
January 31, 2019 12:36 - 9 minutes - 16.8 MBRestaurant success is fleeting and fickle. There I said it! Even with the right approach, success is far from guaranteed. I get it. Everyday you put your heart and soul into your business. You get up early, open your doors and get home late. You work weekends and sacrifice holidays. You truly care about your staff and your customer, but sometimes the thousand details and the unexpected get in the way, and there never seems to be enough time to make it all happen. But, you’re in this busin...
Does Your Menu Print MONEY?
January 23, 2019 22:03 - 1 hour - 117 MBEpisode #147 If you do nothing else in this New Year, Design a New Menu! Why? To Maximize Profit Of Course! Believe me, I constantly see restaurants with un-profitable menus. Even busy restaurants that are filling seats are spinning their wheels wondering why the bank account isn’t growing. Well, this episode has the answer. Menu design is an Art & Science so you’ve got to listen to my guest Mr. Mark Laux from Hot Operator. His team designs powerful menus that rake in the cash. List...
How To Get The Greatest Employees On The Planet!
January 16, 2019 14:57 - 1 hour - 117 MBEpisode #146 - Wow! The ground shook under my feet as I recorded this episode. So much powerful information on getting the most out of each employee and building an unstoppable work-place culture. I’m talking to Mr. John Hopper of The Greatest On The Planet. He is a veteran business owner with a truly transformative employer philosophy. We talk about the “6 Things You Should Care About as an Employer”, what your staff are looking for in the place they work AND Why you need to listen to...
How To Capture More Profit From Your Restaurant Data
January 03, 2019 13:45 - 44 minutes - 81.8 MBEpisode #145 - Every restaurant out there has a POS, but what you do with the data from that POS is what separates the smart and profitable operators from those just spinning their wheels. There’s also an overwhelming amount of new tech out there… stuff that runs your front of house, your back of house, online orders, online delivery, wifi, telephone and even security. Have you seen all this and what this technology can do for your business? Well, that’s just one part of this episode. ...
Everything you need to know about Food Trucks & Restaurant Equipment
December 19, 2018 17:32 - 44 minutes - 81.1 MBEpisode #144 - There’s no end in sight for the food truck craze. Whether you’re looking for a low cost entry into the food biz or you’re a bricks n mortar operation looking to expand and find new sales & profits, opportunity is literally around the next corner. Why not go mobile? Today I’m speaking with Connie Baugher at One Fat Frog. Not only are they “the source” and a wealth of info on everything food trucks, they’re also one of the country’s largest restaurant equipment dealers selling ...
Do You Really Need To Take Reservations? You May Be Surprised!
December 12, 2018 20:59 - 10 minutes - 19.4 MBReservations are a given in most restaurants. Customers expect them.. customers call to make them. But, do you really need to take reservations? If you’re about to open a place, what would happen if you decided not to take reservations? What would happen if you suddenly stopped taking them altogether? Well, depending on your concept and your price point, maybe you really don’t need to take reservations at all. Maybe, just maybe with a first-come first served policy, you could actually m...
A Winding Road of True Restaurant Success with Jesse Vazquez
December 06, 2018 14:10 - 45 minutes - 84 MBEpisode #142 - My guest today has to be one of my favorites! Mr. Jesse Vazquez delivers powerful advice from the trenches throughout a long illustrious career. He tells of early failure in his family’s Miami Cuban Cafe where 18 hour days were the norm, seven days a week. Imagine putting it all on the line and committing to a concept that’s bleeding money. They didn’t know what they didn’t know, but Jesse was determined to find out and learn the business from the inside out. Despite neg...
A Brewmeister’s Keys To Building A Successful Business!
November 27, 2018 20:25 - 1 hour - 114 MBEpisode #141 - True, my guest today has NO interest in running a restaurant, but he’s going to share a ton of powerful business building stuff that you can use in your own place. You’ll hear how market research was the “Key” to establishing a successful niche in a crowded beer market. You’ll learn how Mr. Mike Marr is making a huge splash with his brewery and getting the customer’s attention. How he’s overcoming day to day obstacles and yes, most importantly, how he’s using a different a...
Don’t Rely on Social Media to Market your Restaurant - Erik Shellenberger
November 20, 2018 14:33 - 51 minutes - 93.8 MBEveryone’s telling you you’ve got to be on Social Media and its the “Key” to your Marketing Plan! Well know this: Social Media is Only reaching your current customer, those that already follow and like you, but unless you’ve got a Huge list, you’re in the fishbowl and Not in the Ocean! There’s a sea of customers out there and that means your restaurant is missing and Not reaching all the new potential customers that have never heard of you and don’t yet follow you on social media. So her...
Prepare NOW To Make More Money Over The Holidays
November 09, 2018 16:10 - 9 minutes - 17.3 MBEpisode #139 - You’re in the business of Opportunity… Don’t just sit inside your place and wait for them to come in. Go out and get your customer, then make them loyal ambassadors! Opportunity is upon you and it starts now…there’s a ton of business coming your way! Starting in just two under two weeks and right through the holidays! How are you going to get customers in your door? Once you have their attention, how are you going to make every customer count? Now and in the future? ...
When Staffing Your Restaurant - Fight Fire with FIRE!
November 01, 2018 18:52 - 8 minutes - 15.2 MBThe labor shortage is Not going away! But your approach to this challenge can either be “Woe is Me” or “I’ve Got This”. Its your choice. Give a listen to today’s episode as I offer a proven way to Fight Fire with Fire when hiring staff for your restaurant. Stop hiring warm bodies and anyone with a pulse. I know when staffing is tight, it's tempting but I assure you this approach is going to be disastrous to your business. This only leads to hiring the wrong people who will kill morale ...