Simple Online Business
305 episodes - English - Latest episode: 4 days ago - ★★★★★ - 73 ratingsThe Simple Online Business podcast is for business owners who want to start and build profitable, sustainable online businesses. Host Samantha Siffring is a business coach and agency founder who is known for her simple and doable approach to business and marketing. She has helped hundreds of women start and grow profitable businesses in all industries and is the founder of Booked Out Business, the leading business coaching membership for online business owners and freelancers. Each week, she brings straightforward tips, strategies, and mindset shifts that will get you moving forward in your business, whether you're just starting out or established.
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Episodes
Ep. 195 How to Get Things Done
November 24, 2021 05:00 - 24 minutes - 17 MBA few months ago, I posted a checklist of all the things I was doing in a day for my business. I didn’t think much of it, but a client of mine commented and her mind was blown about how productive I was during that day. I realized that part of how I’m able to work less than most people is that when I DO go to work, I seriously get things done. If you’re struggling to get things done, there is probably a reason why. Be curious and question what’s going on. Is there a good reason you do...
Ep. 194: Taking Time off From Business
November 17, 2021 05:00 - 28 minutes - 19.6 MBAre you one of those people who can intentionally unplug from their business? Or do you always feel “on”? A lot of people struggle with taking time away from their business. Some of you might not be working but are constantly thinking about what needs to be done or what you could be doing with the “free” time. There's not going to come a time where you magically are ready to take time away from your business, no matter where you are - revenue wise, team wise, all of it. You have to make ...
Ep 193: ADHD and Self Compassion
November 10, 2021 05:00 - 20 minutes - 14 MBRecently I became one of a growing group of women who have discovered as an adult that they have ADHD. As I’ve sat with this information, I’ve looked at myself differently. The annoying things about me, the struggles I have, the things that I got in trouble for in the past - or that I’m ashamed of in the past. This diagnosis has reframed how I see all of it - how I see me. I feel like I’ve found a whole new level of self compassion. And I want to offer that to you. Because the trut...
Ep 192: Two Streams of Marketing
November 02, 2021 23:31 - 18 minutes - 12.6 MBWhen talking about marketing, most people think social media, and more specifically, posting regular content somewhere like Instagram. But that isn’t the only thing marketing consists of. I created a tool when I first started out as a business coach - Two Streams of Marketing. Once you implement these streams into your business you will see how transformative they can be. On today’s podcast episode, I talk about a concept I created and have taught my clients for years to help them con...
Ep 191: $2000 Thoughts
October 27, 2021 04:00 - 17 minutes - 12.3 MBThe other day I was thinking about you. So many of you are working hard to earn the money to join Mama to CEO - or working to earn it back after joining. Have you ever thought about what exactly it takes for you to make $2000? On today’s episode of the Online Business Building Mama’s podcast, I identify several thoughts that are essential for making money. Listen and make sure you collect them all! You’ll learn: The different money making thoughts you need to start believing to ...
Ep 190: How to Have Repeat Customers
October 20, 2021 04:00 - 19 minutes - 13.7 MBThere is SO much value in repeat customers and it is such an important part of your business. Repeat customers develop a sense of trust with you and your business, leading them to make more purchases from you! It also becomes easier to sell to existing customers. You are able to show them how fun and enjoyable it is to work with you. On today’s episode of the Online Business Building Mama’s podcast, I talk about how to get repeat customers, and how to handle those conversations with c...
Ep. 189: How to Be Visible
October 13, 2021 04:00 - 20 minutes - 14.4 MBOne of the major things I work on with my clients is how to get visible. People have to know you exist before they can hire you. The best way to make this happen is by working on your visibility - the amount of eyeballs that are on YOU and your business. But just know, there is more than one right way. On today’s episode of Online Business Building Mamas podcast, I’m sharing some of the most common myths around visibility (think: you have to be everywhere, consistency means daily, ...
Ep. 188 When to Change Your Business
October 06, 2021 04:00 - 21 minutes - 15 MBWhen things in your business aren’t working, it’s common to start wondering if it’s time to shift to a new business or offer. The truth is, there is no clear-cut answer to this. I really believe that you can make ANY business work. But that doesn’t necessarily mean that you need or want to keep trying to make every business work (especially if you don’t love what you’re doing!) So, on today’s podcast episode, I’m sharing my thoughts about when to change your business, including my proce...
Ep. 187: There Are No Flukes in Business
September 29, 2021 04:00 - 12 minutes - 8.91 MBToday’s podcast episode is a topic that I coach on ALL the time. I always have clients who have some success in their business and they try to convince me that it was a fluke. There are no flukes in business. Erase the word “fluke” from your vocabulary RIGHT NOW. There is no room for that idea in your business. On this episode of the Online Business Building Mamas podcast, I share with you why I'm so passionate about rejecting this concept of “flukes” in business - why I think it’s har...
Ep. 186: 3 Steps to Starting Your Business
September 22, 2021 04:00 - 12 minutes - 8.8 MBToday we are going back to the basics. So many people think they need a fancy website, course and an amazing name to have a successful business. That is NOT true. You don’t need those things at the beginning phase of your business to make thousands of dollars per month. On this episode of the Online Business Building Mamas podcast, I talk about why websites, courses and business names don’t create customers, and what three steps you should take instead if you’re ready to get clients...
Ep. 185 How to Motivate Yourself
September 15, 2021 04:00 - 22 minutes - 15.3 MBOne of the most common questions I get is how to motivate yourself and stay consistent within your business. Consistency and motivation come from your way of thinking. If you're very consistent in many areas of your life and not with your business it may be because you have thoughts about your business and what you are capable of. It doesn't make sense to be consistent about making offers and posting on social media if you don't believe it's actually going to work. You need to figure o...
Ep. 184 Goals and Failure
September 08, 2021 04:00 - 13 minutes - 9.41 MBAre you the type of person who always hits your goals? You set a goal, hit it and move on to the next safe goal. There is a lot of power in that. You have a self concept about yourself that you always hit your goals. But I think that some of you are using that as a weapon and it isn’t serving you. You don’t feel safe to fail, so you don’t set goals that are going to stretch you, or take on some risk. You have this identity that it isn’t okay to fail, therefore you don’t expand into you...
Ep. 183 Delegating the CEO
September 01, 2021 04:00 - 19 minutes - 13.2 MBAs the CEO of your company, your brain is your most important asset. It is the secret weapon you have in creating your dream business. Your brain makes all the decisions, creates your offers and packages, problem solves, understands your ideal client and the list goes on. Your brain does it all. Then why do we outsource and let other people do the creative work for us that our brain is most equipped to do? On this episode of the Online Business Building Mamas podcast, I’m sharing th...
Ep. 182 Guaranteeing an ROI
August 25, 2021 04:00 - 49 minutes - 34.1 MBHave you been struggling with whether you should invest in yourself? The money you’ll make in the future is determined by the decisions you make now. Most people make their decisions based on where they are, how they feel and what they want right now. The most successful people make decisions based on what they want long term. On this episode of the Online Business Building Mamas podcast, I’m joined by 4 of my incredible clients to share their experiences of being a student in the S...
Announcement: Applications for SSM are now OPEN
August 23, 2021 13:33 - 5 minutes - 4.1 MBI have a special announcement for you today! Simple Scaling Mastermind applications are officially open! You have until Friday, August 27th to submit your application. To apply, visit my website, where you will find the link to the application. You must also upload a three minute video telling me all about you, why you want to be in the Mastermind and why you would be an amazing fit. This episode you will learn: Who the Simple Scaling Mastermind is for – and if it’s the right next step ...
Ep 181: High Ticket Masterminds
August 18, 2021 04:00 - 35 minutes - 24.5 MBMasterminds have become a huge trend and buzzword in the online business community - and for good reason! Masterminds push people out of their comfort zone. They challenge us to reframe how our brains are wired, normalize growth, and allow us to achieve things we NEVER thought possible in our business. On this week’s episode of the Online Business Building Mamas podcast, I’m talking about the benefits of joining a mastermind, when to join one, how to think about investing large amounts, ...
Ep 180: How To Be Successful In a Group Program with Gretta Scholten
August 11, 2021 04:00 - 31 minutes - 21.7 MBOn this episode of the Online Business Building Mamas podcast, I’m joined by my incredible client and Time Management Coach: Gretta Scholten. After 6 years of struggling on her own, Gretta joined Mama to CEO… and quickly hit her first 5k month! When the next round of Simple Scaling Mastermind enrollment opened she was in. She told me that she wanted “to be in a room where I'm not one of the ‘most successful’.” She wanted to feel uncomfortable and be the small fish, as that’s where the m...
Bonus Invite: Simple Scaling Mastermind!
August 09, 2021 15:08 - 11 minutes - 7.83 MBToday, I’m inviting you to apply for the next round of Simple Scaling Mastermind. Are you making consistent income with your business and wondering what’s next? The answer is Simple Scaling Mastermind. In Simple Scaling, I help you make the crucial shifts in your business that allow you to scale to $250k, $500k, $1mil and beyond. We only enroll twice a year, and our next enrollment period is August 23-27. This episode, you will learn: Who the Simple Scaling Mastermind is for - and if ...
Ep 179: How To Scale Your Business
August 04, 2021 04:00 - 42 minutes - 29 MBAre you and your business ready for growth? Have you worked on your vision and started to act as if it’s reality? Are you ready to be in a room with people who challenge you? If so, you’re ready to scale. You’re ready to lay the foundation and momentum for the million dollar business you’ve always dreamt of having. I have so many people asking me when it’s time for them to scale. The reality is, there is no one answer to this question. It is different for everyone and there is no...
Ep 178: Mama to CEO Success Stories
July 28, 2021 04:00 - 1 hour - 42.1 MBBuilding a business as a mom comes with real challenges. You have soccer practices to attend, a house to clean, dinner to cook, and the list goes on. It can be hard to even think about balancing being a business owner with being a mom! The reality is that building a business while raising kids is 100% possible – it just takes different tools, techniques, and strategies that other entrepreneurs aren’t using or teaching. That’s why I created Mama to CEO. On this week’s episode of the On...
Ep 177: What Do You Really Want
July 21, 2021 04:00 - 42 minutes - 29.4 MBHave you ever thought about what you really want? The life that you’ve thought was impossible for you? When we’re kids, we have an infinite capacity to dream about what we really want out of life. But once we become adults, we feel like we have to adapt to social norms and accepted ways of thinking. We stop dreaming of a better future, and we start keeping ourselves exactly as we are: stuck in what feels “realistic” or “responsible”. On this week’s episode of the Online Business Bu...
BONUS: How to Build Your Online Business
July 19, 2021 04:00 - 4 minutes - 2.96 MBThis episode, I’m giving you an exclusive peek into my brand new, completely FREE training: How to Build Your Online Business. If you’ve been thinking about building a business online, but have no idea where to start to get your business off the ground, you’re in the right place. This workshop will break down exactly what you need to know to build your business, starting now. On July 27, I’ll be showing you why online businesses are the best way to create freedom and choice in your lif...
Ep 176: Why You Have What It Takes
July 14, 2021 04:00 - 27 minutes - 18.8 MBOne of the most common questions people ask me is: “do you think I have what it takes?” We are fed the idea that there are people who have an “X factor” and people who don’t. We are taught that some people are capable of being successful, and others aren’t. On today’s episode of the Online Business Building Mamas podcast,, I’ll be talking about this concept of “having what it takes” and all the reasons I told myself I couldn’t be successful. From having the wrong personality, to bein...
Ep 175: Tech Overwhelm
July 07, 2021 04:00 - 25 minutes - 17.4 MBWhen I started building my business, I looked to successful business owners as my guide for how to do it. I saw snazzy websites, complicated funnels, courses, and lots of technology to back it all up - so I did the same. Long story short, it didn’t work. Technology doesn’t create our results in business - and it’s actually not even required. Yet, I see fear and confusion around technology holding back so many people who want to start businesses. On this episode of Online Business Bui...
Ep 174: Useful Thoughts
June 30, 2021 04:00 - 19 minutes - 13.4 MBThinking new thoughts is how you create new results. But, when most of us go to implement new thoughts, we think there are “right thoughts” or “good thoughts” - and we tend to choose ones that sound like the right answer. What I’ve noticed is that even with lots and lots of mindset work, sometimes people are still stuck, and not seeing a shift in themselves or their businesses. On today’s episode of the Online Business Building Mamas podcast, I’m explaining why. I break down the self-c...
Special Announcement: Time Redesigned is Back!
June 28, 2021 17:01 - 6 minutes - 4.63 MBThis episode, I’m giving you permission to break all of the traditional, rigid rules of time management. Your time issues ARE real. But there are real solutions - that will allow you to create time for all the stuff you really want to do. In my new course, Time Redesigned, I teach you how to open up your mind AND find all the solutions. This course teaches you how to create the system you WILL be consistent with - and how to get things back under control when life gets crazy (bec...
Ep 173: Employee to Entrepreneur with Shannon Brome-Ward
June 23, 2021 04:00 - 40 minutes - 27.7 MBOn this episode of the Online Business Building Mamas podcast, I’m joined by my incredible client and Certified Money Mindset Coach: Shannon Brome-Ward. After witnessing the chronic instability of the corporate world, Shannon left her 20+ year long career in pharmaceuticals to pursue her dream of helping others build a secure financial future, without depriving themselves of the things they love. Join us today as we talk about why Shannon ultimately decided to take the leap and leave her...
Ep 172: Funnel Hacking
June 16, 2021 04:00 - 19 minutes - 13.1 MBRecently a friend of mine noticed that a competitor bought one of her digital products - it got us talking about the idea of “funnel hacking” - where you sign up for a competitor’s marketing/sales funnel to see how they do things, copy it, and in theory, avoid the learning curve. Lots of coaches and business experts online recommend this technique. I don’t. And I actually have strong opinions about it, and how it can actually slow your business down instead of helping you succeed faster. ...
Ep 171: Entrepreneur Friendships with Kristen Boss
June 09, 2021 04:00 - 1 hour - 50.8 MBAs an adult, I struggled to create meaningful friendships. I got married and had kids very young, unlike any of my friends from high school or college. And then I moved across the country where I didn’t know anyone. I felt lonely for most of my 20s, while at home with babies and toddlers. Friendships looked so easy for everyone else, and I couldn’t figure out what was wrong with me. The first life coach I ever worked with helped me learn how to build meaningful, real friendships as an a...
Ep. 170 Niche Entitlement
June 02, 2021 04:00 - 14 minutes - 9.77 MBSometimes, when we start a business, we don’t question if it will work out the way that we want it to. The niche we pick, the offer that we prefer, the kind of business that seems better… we have an expectation that it should just work. But sometimes, it doesn’t. And the entitlement to it working actually makes it way harder for us to make money. I call this Niche Entitlement, and on today’s episode of the Online Business Building Mamas podcast, I’m talking about what it is, the mindset...
Ep 169 Manifesting Mad Money with Yolanda Boyarin
May 26, 2021 04:00 - 58 minutes - 112 MBOn this episode of the Online Business Building Mamas podcast, I’m interviewing my client, Yolanda Boyarin, about money manifestation and mindset. Yolanda is the Money Relationship Guru behind the brand Manifest Mad Money. Her mission is to help entrepreneurs manifest the life & business of their dreams by blending together business strategy and the “woo”. Join us today as we talk about how our money stories show up in our business. We’ll explain how to identify our own underlying though...
Ep 168: Why Productivity is a Waste of Time
May 19, 2021 04:00 - 21 minutes - 14.8 MBWhat is the number #1 time waster I see in the world of online business? Productivity. Since the Industrial Revolution, our society has insisted that we must work long and hard to be valuable as humans. It is deeply ingrained in all of us that our worth in this world is tied to how much we produce. So, we overstuff our calendars, because deep down we believe that staying busy makes us valuable as humans. But checking off more tasks on your to do list does NOT make you more valuable, an...
Ep. 167 On Belonging With Amanda Hess
May 12, 2021 04:00 - 46 minutes - 32.3 MBOn this episode of the Online Business Building Mamas podcast, I’m speaking with my client and Self-Love Expert, Amanda Hess. Join us as we talk about how your thoughts about belonging can cause massive shifts in your relationships, business, and how you show up everywhere. On today’s episode, you’ll learn: Why your old beliefs about belonging are affecting your results. How to be more selective about the beliefs your brain offers up. Why being triggered can be a positive thing. H...
Ep 166 Where I Started From
May 05, 2021 04:00 - 38 minutes - 26.8 MBEvery week, women reach out to me asking if they think someone like them (without various financial advantages) can be successful in business. There’s a narrative that to build a business you have to have a rich husband, a big investor, or some other kind of kickstart to get your business going. I’m here to tell you that you don’t need any of that. You can be a stay at home mom who lives paycheck to paycheck and still do this. How do I know it’s possible? Because that’s exactly where I...
Ep 165: The Story Of My First Paying Client
April 28, 2021 04:00 - 27 minutes - 18.6 MBWhen I first started my online business, I built a website, created an Instagram profile, and developed courses. I did everything I thought I was supposed to do to get paying clients, and it didn’t work. It ended up taking me a whole 10 months to get my first purchase: one 30 minute coaching session for $40. It was a long 10 months, and I had a lot of recalibrating to do before getting that first purchase. But the truth is, that very first client is the most difficult to get, and once yo...
Ep. 164 How To Go Viral On Social Media with Beth Smeeton
April 21, 2021 04:00 - 40 minutes - 27.8 MBOn today’s episode of the Online Business Building Mamas podcast, I’m speaking with my client and Intuitive Eating Life Coach, Beth Smeeton. Join us as we talk about how she went viral on social media, what important steps she used, and what they had in common. If you’re feeling stuck or unsure about your marketing and want to connect with more people, this episode is for you. On today’s episode you’ll learn: ∙ Why emotionally shifting to a place of service is so important ∙ ...
Ep. 163 Brick and Mortar to Online Business with Yesenia Faiella
April 14, 2021 04:00 - 36 minutes - 25.4 MBThis episode of the Online Business Building Mamas podcast, I’m having a conversation with mastermind student Yesenia Faiella. Yesenia is a mother of 2, and the Mama behind Mama of Both Worlds. She took a leap of faith almost 6 years ago and quit her 9 to 5 job as an attorney in order to build her own law firm, which she did quite successfully - growing it to a six-figure practice. When she realized law didn’t light her up, she made the decision to pursue her passion and become a business...
Ep 162: How To Use Visualization with Kate Saffle
April 07, 2021 04:00 - 42 minutes - 29 MBToday, I’m bringing you another inspirational client story from my mastermind student, Kate Saffle. Kate is a Certified Life Coach on a mission to help moms live happier and more purposeful lives, alongside their families, just as she has done in her own life. This episode, Kate and I talk about what visualization is, and exactly how she used visualization techniques daily to go from making $625 a month to consistent 5-figure months - in just 4 months. We also dive into her own major li...
Ep. 161 One Thought that Changed It All with Jessica Berk
March 31, 2021 04:00 - 39 minutes - 26.9 MBThere’s you - and there’s the money you want to make. What stands in between, is thoughts you have. Sometimes, it’s just one thought that makes all the difference. On today’s episode of the Online Business Building Mamas podcast, I am interviewing my student, sleep consultant Jessica Berk, about the one thought that changed it all for her. We’ll discuss how this one thought more than doubled her conversion rates on her discovery calls, leading to her getting fully booked very quic...
Ep 160 The Innovation Cycle
March 24, 2021 04:00 - 20 minutes - 14.1 MBSchool broke our brains. At least… it did if we want to build successful businesses as entrepreneurs. It taught us this: DO NOT FAIL. And then when we go to start a business… we are confused trying to figure out the equation for getting an A. Or at the very least, how to avoid failure. Many of my clients come to me looking to avoid failure. But the success plan for business IS failing. Everything that’s ever been invented has come from failure. The key is: you have to evaluate your fail...
Ep. 159 Why Moms Underearn
March 17, 2021 04:00 - 30 minutes - 21.1 MBOur whole lives, we’ve been told that TIME = MONEY. That giving 8 hours a day, 40 hours a week (or more!) to a company is how we earn money. If you follow that logic, as moms, we will always earn less. Because we have less time to give to a company - because we are giving it to our kids. I believe this is the reason many of us mom entrepreneurs underearn. We will never be able to out-hustle the 22 year old in his parent’s basement. We accept that will earn less, and so we earn less. ...
Ep. 158 One Thing
March 10, 2021 05:00 - 19 minutes - 13.6 MBAs humans, we underestimate the impact of ONE thing when it comes to hitting our goals. We think that we need to do LOTS of things to reach the goals that we want to achieve in our businesses. But the truth is… it might just be one thing that stands between you and your goal. For my client, Jessica Klasnick, just one thing made the difference for her to reach her goal of a $10k month. On today’s episode of the Online Business Building Mamas podcast, I’ll share Jessica’s story with you...
Ep. 157 A Million Dollars
March 03, 2021 05:00 - 20 minutes - 14.3 MBAs I’ve worked on my money beliefs in the last 4 years of my business, I’ve realized that making more money actually means I am helping more women build their dream lives and businesses. It is THE thing that motivates me to continue to grow my business. And yet, when I hit a million-dollar milestone in my business last month, I was afraid to share it. I thought it would come across as braggy, that I would be judged, and that it would make others feel discouraged. On today’s episode of th...
Ep. 156 Align Your Business with Your Cycle with Christine MacCarroll
February 24, 2021 05:00 - 39 minutes - 27.1 MBFunctional Nutritionist, Christine MacCarroll, joins me on today’s episode to talk about how our cycles impact our energy, our lives, and our businesses - and how to work with our cycle instead of fighting against it. We talk about why our expectations for energy and productivity aren’t realistic for women, what’s going on during the different phases of our cycle, what type of work fits best during each phase, and how to take care of yourself at every stage. Get more information about work...
Ep. 155 From Stay-At-Home Mom to Six Figures with April Price
February 17, 2021 05:00 - 35 minutes - 24.6 MBToday, I’m joined by another one of my incredible mastermind clients: April Price. April is a mom, Certified Life Coach, and host of the 100% Awesome Podcast. Through her work, she has helped numerous Christian women create lives they love, and built a six-figure business in the process. This episode, April will share with you exactly how she went from being a stay-at-home mom for 22 years (making zero dollars a year!) to a six-figure business owner in her first full year of business - wit...
Ep. 154 How to Make Good Decisions
February 10, 2021 05:00 - 24 minutes - 16.7 MBAs business owners, we have to make decisions daily. And our decisions are extremely important - everything we create in our business is determined by the choices we make. It’s easy to get caught up in the idea that we have to make logical, safe choices, even when the alternative lights us up. After all, we have businesses to run AND households to manage. It feels like our families, employees, and even fur babies are counting on us. It’s a lot of pressure, and we don’t have a magic cryst...
Ep. 153: Hustle Culture: Why It’s Hurting Your Business
February 03, 2021 05:00 - 18 minutes - 13 MBWe know that overworking ourselves is bad for our health. But many business owners still fall into the hustle trap, especially those who are just getting their businesses off the ground. And as moms, we do NOT want to sacrifice additional time with our families (or time for ourselves!) in order to grow our businesses. Our time is precious, and those who swear by hustling your way to success just don’t understand mom brains. Or any human brain for that matter! On today’s episode of the p...
Ep 152: Creating Success From Your Struggles with Ann Kaplan
January 27, 2021 17:07 - 51 minutes - 35.2 MBMany of us have created our businesses from the hardships we’ve personally overcome. We are called to use the lessons we’ve learned and skills we’ve developed in this process to help others improve their relationships, businesses, and overall lives. But life is full of ups and downs. We will inevitably struggle again, even within our own specialization. Does this make us an imposter in our business? Can we even help people when we are personally struggling? On today’s episode of the pod...
Ep 151: Selling Through Self-Doubt with Erica Hanlon
January 20, 2021 05:00 - 53 minutes - 37 MBI recently launched a Guest Pitch Program in my Mama CEO Mastermind group. The program allows members of my mastermind to apply to be featured on the Online Business Building Mamas podcast, and we’ve already had some incredible entries. This means you’ll get to hear many more client stories this year to show you what is possible - straight from the mouths of these amazing mom entrepreneurs! Today, I’m featuring my fabulous client, Erica Hanlon. Erica is a general life coach and licensed me...
Ep. 150 Simplify Your Marketing Strategy
January 13, 2021 05:00 - 20 minutes - 14.1 MBIn today’s world, there are unlimited opportunities for online marketing. Facebook groups, social posts, podcasts, emails, livestreams… the list goes on and on. And as a business coach, I’ve found that it’s very easy to fall into the mindset that you need to do it all to succeed. But I’ve got news for you, Mama: you don’t need to do allll the things to build your business. In fact, it’s better if you don’t. Overcomplicating your marketing strategy is a guaranteed way to leave you exhauste...