Comments on: 	 artwork

Comments on:

669 episodes - English - Latest episode: about 9 years ago -

Growth Marketing Consultant

Business
Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

Verizon Media Relations Chief Eric Rabe on Telecomm Public Relations

January 06, 2009 00:28 - 43.5 MB

Verizon [NYSE:VZ] SVP Media Relations Eric Rabe counsels senior management and has deep experience in crisis management and union-related strategic communications. He discusses broadband speeds, free municipal wireless, net neutrality, nonselective disclosure, compliance and what it’s like serving as SVP media relations at Verizon. Show notes: 7:13 – Introduction to Eric Rabe. 7:45 – Rabe… The post Verizon Media Relations Chief Eric Rabe on Telecomm Public Relations appeared first on Eric S...

On the Record...Online...Again with Verizon Communications SVP Eric Rabe

January 05, 2009 23:54

Verizon Communications SVP Media Relations Eric Rabe goes On the Record...Online at the Digital Impact Conference in New York, June 9 & 10, 2008. Rabe counsels senior management, including day to day contact with COO and CEO of this Fortune 12 business and manages the national network of PR professionals in major markets served by Verizon [NYSE:VZ]. He has deep experience in crisis management including union-related issues. Rabe has also gone On the Record…Online about what it’s like servin...

Deep Dive with Bausch & Lomb Digital PR Chief Michael McDougall

January 02, 2009 19:45 - 18 minutes - 21.6 MB

This is an exclusive interview with director of corporate communications & public affairs at Bausch & Lomb [NYSE:BOL], Michael McDougall about the fall of the house of Kodak, the online video explosion and social media management for niche communicators. Michael McDougall is a seasoned communications and marketing professional, with broad-based experience in technology (consumer and… The post Deep Dive with Bausch & Lomb Digital PR Chief Michael McDougall appeared first on Eric Schwartzman.

On the Record...Online with Bausch & Lomb Dir. Corp Comm & Public Affairs Michael McDougall

January 02, 2009 19:05

Director of corporate communications & public affairs at Bausch & Lomb [NYSE: BOL], Michael McDougall, goes On the Record...Online at the 2008 PRSA International Conference about the fall of the house of Kodak, the online video explosion and the accessibility of social media channels for business to business and niche communicators. Michael McDougall is a seasoned communications and marketing professional, with broad-based experience in technology (consumer and B2B) and healthcare sectors. H...

On the Record...Online with Vocus Executive Kye Strance

December 26, 2008 22:01

Kye Strance, Director of Product Management at online PR software provider Vocus goes On the Record...Online at the 2008 PRSA International Conference about the online press release, a slow economy’s effect on online communications and how the PR industry regards technology. Kye Strance is responsible for the overall product strategy and roadmap of the Vocus [VOCS: NASDAQ] on-demand public relations software suite. Additionally, he heads the company’s industry research, providing both analy...

How the Newswire Works with Kye Strance

December 26, 2008 22:01 - 21.3 MB

Kye Strance, Director of Product Management at online PR software provider Vocus (acquired by Cision) talks about the online press release, clearing news over the wire, online communications and PR technology. Kye Strance is responsible for the overall product strategy and roadmap of the Vocus on-demand public relations software suite. Additionally, he heads the company’s… The post How the Newswire Works with Kye Strance appeared first on Eric Schwartzman.

Social Media in the Board Room with MSL Group CEO Mark Hass

December 20, 2008 01:52 - 28 MB

MSL Worldwide CEO Mark Hass on penetrating China, his acquisition criteria for acquiring PR firms and what it takes to be a managing director. Hass leads MSL Worldwide and acts as a strategic counselor to the firm’s largest clients, including General Motors, Philips and Procter &Gamble. As CEO of Hass Associates, which was Michigan’s largest… The post Social Media in the Board Room with MSL Group CEO Mark Hass appeared first on Eric Schwartzman.

Using Online Monitoring Tools with Columbia Journalism Review Chief Mathew Ingram

December 18, 2008 00:14 - 28.4 MB

Columbia Journalism Review Chief Mathew Ingram talks about how he used Twitter, Flickr and Wikipedia to follow the Mumbai terrorist attack, the role he sees online monitoring tools playing in the news gathering process and the prospect of Twitter as a mainstream media outlet. He has written about the intersection between media and technology since… The post Using Online Monitoring Tools with Columbia Journalism Review Chief Mathew Ingram appeared first on Eric Schwartzman.

Covering the Mumbai Terrorist Attacks with Social Media Monitoring

December 18, 2008 00:14 - 24 minutes - 28.4 MB

What is media monitoring and analysis and how is it useful in journalism? If you’re interested in how social media monitoring works, you’ll find this case study about how a reporter used social media monitoring to cover the Mumbai terrorists attacks fascinating. In this exclusive audio podcast interview, Former Columbia Journalism Review Chief Mathew Ingram… The post Covering the Mumbai Terrorist Attacks with Social Media Monitoring appeared first on Eric Schwartzman.

On the Record...Online with Globe and Mail Communities Editor Mathew Ingram

December 17, 2008 22:45

Globe and Mail Communities Editor Mathew Ingram goes On the Record...Online about how he used Twitter, Flickr and Wikipedia to follow the recent terrorist incident in Mumbai, the role he sees these tools playing in the news gathering process and why Twitter is just as good as mainstream media at creating a first draft of history. Mathew Ingram is a blogger and the communities editor at The Globe and Mail, a national daily newspaper in Canada, where he blogs about new media and the Web. His p...

Social Media Management with Blogger Jason Falls

December 12, 2008 19:13 - 27.1 MB

Jason Falls talks about social media management as the proverbial virtual water cooler, who should own social media within an organization and how negativity can benefit the reach and appeal of a social media campaign. Falls was the director of social media at Doe-Anderson and has established himself by developing innovative outreach and communications strategies.… The post Social Media Management with Blogger Jason Falls appeared first on Eric Schwartzman.

On the Record…Online with blogger Jason Falls

December 12, 2008 18:00

Social media explorer blogger Jason Falls goes On the Record...Online at the 2008 PRSA International Conference about social media as the proverbial virtual water cooler, who should own social media within an organization and how negativity can benefit the reach and appeal of a social media campaign. Falls is the director of social media at Doe- Anderson and has established himself by developing innovative outreach and communications strategies. He is a nationally-recognized expert on social...

On the Record…Online with New York Times Exec. Dir. of Customer Insight Jeffrey Graham

December 06, 2008 00:06

Graham leads a 30-person corporate research team at The New York Times and nytimes.com, which includes advertising, online marketing, strategic research, web analytics, and database marketing. Previously he was SVP, Strategic Research & Accountability Director for Starcom MediaVest, where he led communication research for Procter & Gamble, as well as research for P&G’s television and digital investments. Show Notes: 2:33 - Graham on his “Online and Offline Word of Mouth” session at the 2...

Word of Mouth Marketing with New York Times Director Jeffrey Graham

December 05, 2008 08:46 - 32.7 MB

New York Times Executive Director of Customer Insight Jeffrey Graham talks about word of mouth marketing, rumor control, the wisdom of the crowd and keeping the Grey Lady profitable. Graham leads a 30-person corporate research team at The New York Times and nytimes.com, which includes advertising, online marketing, strategic research, web analytics, and database marketing.… The post Word of Mouth Marketing with New York Times Director Jeffrey Graham appeared first on Eric Schwartzman.

On the Record...Online with Los Angeles Times Editorial Writer Jon Healey

November 28, 2008 17:00

Los Angeles Times editorial writer Jon Healey goes On the Record...Online on how opinion journalism is adapting to the blogosphere, how to get a meeting with the editorial board at the LAT and the LAT's political leanings. Healey focuses on intellectual property, technology, the economy, regulation and general business issues. Also, his Bit Player blog concentrates on the bridging of entertainment and technology. Show notes: 2:58 - Healey on the political stance of the Los Angeles Times. ...

How to Pitch the Los Angeles Times Editorial Board with Jon Healey

November 28, 2008 17:00 - 32.3 MB

Los Angeles Times Deputy Editorial Page Editor Jon Healey advises public relations specialists on how to propose a meeting with the editorial board at the Los Angeles Times, how opinion journalism is adapting to web culture and what the future holds for the house that Otis Chandler built. Others from the Los Angeles Times who… The post How to Pitch the Los Angeles Times Editorial Board with Jon Healey appeared first on Eric Schwartzman.

Sports PR with NFL Detroit Lions Spokesman Tim Pendell

November 21, 2008 19:34 - 24.8 MB

Detroit Lions Spokesman Tim Pendell talks about Sports PR and sports marketing Now in his eighteenth year in sports PR, Pendell talks about being the hardest working man in sports PR and marketing. Show Notes:   4:31 – Pendell talks about working PR for the Detroit Lions.   6:10 – Pendell on sustaining interest in this… The post Sports PR with NFL Detroit Lions Spokesman Tim Pendell appeared first on Eric Schwartzman.

On the Record...Online with NFL Detroit Lions Spokesperson Tim Pendell

November 21, 2008 19:21

Detroit Lions Spokesman Tim Pendell is in his eighteenth year in sports PR. Pendell talks about being the hardest working man on sports PR and marketing. Show Notes: 4:31 - Pendell talks about working PR for the Detroit Lions. 6:10 - Pendell on sustaining interest in this challenged NFL Football team during a tough season. 9:26 - Pendell reveals how changes in the media business have affected his position in sports PR. 10:10 - Pendell on how he’s using social media to publici...

FEMA Director Behind Fake Press Conference Apologizes

November 15, 2008 02:24 - 17.8 MB

In this exclusive interview, Former Director of External Affairs for FEMA John “Pat” Philbin admits to his role in the notorious “Fake Press Conference” regarding the 2007 California wildfires, dealing with the fallout of bad PR, and overcoming negative bias with both the media and public.   “Pat” Philbin is the Senior Vice President at PIER… The post FEMA Director Behind Fake Press Conference Apologizes appeared first on Eric Schwartzman.

On the Record...Online with Former FEMA Director of External Affairs Pat Philbin

November 15, 2008 00:58

Former Director of External Affairs for FEMA, John "Pat" Philbin goes On the Record...Online with Eric Schwartzman about his role in the notorious "Fake Press Conference" regarding the 2007 California wildfires, about dealing with the fallout of bad PR, and about overcoming negative bias with both the media and public. Show Notes: 3:26 - Philbin summarizes what happened in the now infamous press conference 5:25 - Philbin further summarizes the problems with press conference in regards to a...

Reinventing Classified Advertising with Craigslist.org Founder Craig Newmark

November 08, 2008 01:27 - 20.1 MB

Founder of Craigslist.org, Craig Newmark shares about the success of Craigslist and his personal business style. He was interviewed last month during the PRSA International Conference where he gave a keynote on Social Media and Democracy. Craig Newmark is the internet entrepreneur who founded the popular San Francisco based website Craigslist.org, a non-commercial community bulletin… The post Reinventing Classified Advertising with Craigslist.org Founder Craig Newmark appeared first on Eric...

End of Classified Ads with Craigslist.org Founder Craig Newmark

November 08, 2008 01:27 - 19 minutes - 17.4 MB

Founder of Craigslist.org, Craig Newmark shares about the success of Craigslist and his personal business style. He was interviewed last month during the PRSA International Conference where he gave a keynote on Social Media and Democracy. Craig Newmark is the internet entrepreneur who founded the popular San Francisco based website Craigslist.org, a non-commercial community bulletin… The post End of Classified Ads with Craigslist.org Founder Craig Newmark appeared first on Eric Schwartzman.

On the Record...Online with Craig Newmark - Founder of Craigslist.org

November 08, 2008 00:36

Founder of Craigslist.org, Craig Newmark goes On the Record...Online with Eric Schwartzman about the success of Craigslist.org and his personal business style. He was interviewed last month during the PRSA International Conference where he gave a keynote on Social Media and Democracy. Craig Newmark is the internet entrepreneur who founded the popular San Francisco based website Craigslist.org, a non-commercial community bulletin board with classifieds and discussion forums. A site that gets ...

Restoring America’s Relationships with the World

October 24, 2008 00:24 - 26.4 MB

Chairman Emeritus of Publicis Public Relations and Corporate Communications Group, Lou Capozzi on restoring America’s connections with the world . Lou Capozzi manages Publicis Public Relations and Corporate Communications Group’s public relations and corporate communications businesses. He also is president of ICCO, the International Communications Consultants Organization, which represents more than 1,000 firms in 27… The post Restoring America’s Relationships with the World appeared first...

On the Record...Online with Lou Capozzi - Chairman Emeritus of Publicis Public Relations and Corporate Communications Group

October 24, 2008 00:05

Chairman Emeritus of Publicis Public Relations and Corporate Communications Group, Lou Capozzi goes On the Record...Online with Eric Schwartzman about his upcoming luncheon keynote at the PRSA International Conference on restoring America’s connections with the world . Lou Capozzi manages Publicis Public Relations and Corporate Communications Group's public relations and corporate communications businesses. He also is president of ICCO, the International Communications Consultants Organizati...

Social Media Ethics in Public Relations with Emmanuel Tchividjian

October 21, 2008 00:54 - 26.5 MB

Former ethics officer at Ruder Finn, Emmanuel Tchividjian discusses ethical dilemmas public relations. This was recorded before people started thinking about social media ethics training, which is a more common topic today. Emmanuel Tchividjian has served as the ethics officer at Ruder Finn for a number of years and is also in charge of the… The post Social Media Ethics in Public Relations with Emmanuel Tchividjian appeared first on Eric Schwartzman.

On the Record...Online with Emmanuel Tchividjian - Ethics Officer of Ruder Finn

October 20, 2008 22:59

Emmanuel Tchividjian has served as the ethics officer at Ruder Finn for a number of years and is also in charge of the new Ruder Finn Ethic Consulting practice. Show Notes: 3:37 - Tchividjian on what he plans to discuss at the upcoming PRSA International Conference. 4:30 - Tchividjian describes his role at Ruder Finn. 5:33 - Tchividjian on the common ethical issues he deals with. 6:05 - Tchividjian gives an example of an ethical issue that he has to make with a client. 8:29 - ...

Sending Press Releases Out with PR Newswire Chief David Armon

October 17, 2008 00:04 - 45.6 MB

Using press release services to get company news picked up by the media is among the most misunderstood public relations tactics. In this exclusive interview, PR Newswire COO David Armon explains how paid newswire work, what they can and can’t do and when you should and shouldn’t use them. David Armon is a former wire… The post Sending Press Releases Out with PR Newswire Chief David Armon appeared first on Eric Schwartzman.

On the Record...Online with David Armon - Chief Operating Officer of PR Newswire

October 16, 2008 23:20

Chief Operating Officer of PR Newswire, David Armon goes On the Record...Online with Eric Schwartzman about press releases and how frequent press releases get picked up by the news media. David Armon is a former wire reporter and public relations executive now leads PR Newswire’s global sales, marketing and distribution operations throughout 41 bureaus in 14 countries. Show Notes: 5:46 - Armon on PR Newswire before the birth of the internet. 7:03 - Armon reveals the difference between...

How to Pitch Entertainment News Veteran John Horn

October 09, 2008 23:00 - 25 minutes - 28.7 MB

Former LA Times entertainment reporter John Horn talks about how he decides what entertainment news stories to cover, what’s happening in the talent agency business and much more. John Horn used to cover entertainment for the Los Angeles Times, where he wrote about movies, agencies and Hollywood. I worked with him on the Salt Lake… The post How to Pitch Entertainment News Veteran John Horn appeared first on Eric Schwartzman.

How to Pitch Entertainment News Stories to Los Angeles Times Reporter John Horn

October 09, 2008 23:00 - 28.7 MB

LA Times entertainment reporter John Horn talks about how he decides what stories to cover, what’s happening in the talent agency industry and much more. John Horn is an entertainment reporter with the Los Angeles Times, who writes about movies, agencies and Hollywood. Show Notes:   4:50 – Horn discusses the sustainability of the newspaper… The post How to Pitch Entertainment News Stories to Los Angeles Times Reporter John Horn appeared first on Eric Schwartzman.

On the Record...Online with John Horn, LA Times Entertainment Writer

October 08, 2008 22:50

John Horn is an entertainment reporter with the Los Angeles Times, who writes about movies, agencies and Hollywood. Show Notes: 4:50 - Horn discusses the sustainability of the newspaper business. 6:13 - Horn speaks about what he finds surprising in the talent agency business. 7:57 - Horn on how agencies attempt to promote themselves and influence his coverage. 10:35 - Horn on how talent agencies are able to avoid the online information age. 12:45 - Horn on how talent agents continue to...

Pitching Trade News to PR Week

October 03, 2008 00:50 - 35.2 MB

Editor of PR Week, Keith O’Brien talks about covering the PR industry and how to get your trade news featured.   Keith O’Brien is editor-in-chief of PR Week, and is responsible for the strategic editorial direction of the title, including the print, website, PR, conference and events.   Show Notes: 5:08 – O’Brien discusses the elements… The post Pitching Trade News to PR Week appeared first on Eric Schwartzman.

On the Record...Online with Keith O'Brien, Editor in Chief PR Week

October 02, 2008 00:23

Editor of PR Week, Keith O'Brien goes On the Record...Online with Eric Schwartzman about today's PR industry. Keith O'Brien is editor-in-chief of PR Week, and is responsible for the strategic editorial direction of the title, including the print, Web site, PR Week Contact, and other extensions including events. Show Notes: 5:08 - O’Brien discusses the elements of the media’s frustration with PR professionals 7:32 - O’Brien gives advice to the PR industry on how to manage its own rep...

How to Book Guests on NPR’s “All Things Considered” with Carol Klinger

September 19, 2008 17:32 - 21 MB

Associate editor for NPR’s All Things Considered, Carol Klinger shares how she chooses guests for the show. Carol Klinger is the associate editor and a booker for NPR’s “All Things Considered”; the first worldwide news broadcast on NPR that combines news, analysis, commentary, interviews and special features. She has been booking the show for close… The post How to Book Guests on NPR’s “All Things Considered” with Carol Klinger appeared first on Eric Schwartzman.

On the Record...Online with NPR All Things Considered Booker Carol Klinger

September 19, 2008 16:54

Carol Klinger is the associate editor and a booker for NPR’s All Things Considered; the first worldwide news broadcast on NPR that combines news, analysis, commentary, interviews and special features. She has been booking the show for close to fifteen years. Show Notes: 3:14 - Klinger describes a typical day of booking 4:00 - Klinger on how she receives pitches 6:00 - Klinger on the pitches she is tired of getting 7:05 - Klinger on what makes a winning pitch 8:30 - Klinger on blind pitc...

SEO Russell Wright Teaches Keyword Theming

September 05, 2008 22:42 - 54 minutes - 49.9 MB

September 5, 2008 – Every public relations consultant needs should take a basic SEO training course. Russell Wright is the co-founder of ThemeZoom, an online marketing intelligence platform that takes a radical approach to search engine optimization consulting. Wright, better known as “the keyword guy,” is a search engine optimization auditor and is known as… The post SEO Russell Wright Teaches Keyword Theming appeared first on Eric Schwartzman.

On the Record...Online with Russell Wright, SEO Maven

September 05, 2008 21:17

SEO maven Russell Wright goes On the Record...Online with Eric Schwartzman about the future of SEO services Russell Wright is the co-founder of ThemeZoom, an online marketing intelligence platform that takes a radical approach to search engine optimizing online content. Wright, better known as “the keyword guy,” is a search engine optimization auditor and is known as an expert in finding profitable keywords. Show Notes: 3:07 - Wright gives tips on how to conduct SEO services with little to ...

On the Record...Online with Fame Formula author Mark Borkowski

August 16, 2008 00:21

Mark Borkowski is author of the new book “The Fame Formula” and one of Brittan’s top publicists who has hosted some of the most noteworthy PR photo opps in Great Britain including: stuffing a record number of people into a Smart Car and marching a line of elephants into a restaurant to promote Trivial Pursuit. His new book “The Fame Formula,” which includes a mathematical formula for fame, examines the culture of celebrity in this modern age and how many publicists shape and mold fame. Show...

Pitching Stories to PR Tactics & Strategist Editor-in-Chief John Elsasser

August 02, 2008 04:38 - 16.6 MB

Editor-in-Chief of PR Tactics & Strategist John Elsasser explains the mission of PRSA’s publications, what he covers and how technology has changes his process and focus. John Elsasser is the Editor-in-Chief for PRSA’s award-winning monthly newspaper, PR Tactics.  The publication provides PR professionals with practical how-to information that will help improve their job performance and… The post Pitching Stories to PR Tactics & Strategist Editor-in-Chief John Elsasser appeared first on Eri...

On the Record...Online with PR Tactics & Strategist Editor John Elsasser

August 01, 2008 07:00

On the Record...Online with PR Tactics & Strategist Editor-in-Chief John Elsasser Editor-in-Chief of PR Tactics & Strategist John Elsasser goes On the Record...Online with Eric Schwartzman of online PR service provider iPressroom to discuss PRSA’s publications and how new media technology has impacted PR. This podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia. John Elsasser is the Editor-in-Chief for PRSA's award-winning monthly n...

New York Times Media Business Columnist David Carr on the Rise of Social Media

July 18, 2008 17:43 - 1 hour - 67.2 MB

This is a very, exclusive deep dive interview with New York Times Media Business Columnist David Carr.  Carr wrote The Media Equation column for the Monday Business section of the NYT that focuses on media issues including print, digital, film, radio and television. He also worked as a general assignment reporter in the Culture section… The post New York Times Media Business Columnist David Carr on the Rise of Social Media appeared first on Eric Schwartzman.

On the Record...Online with New York Times Columnist David Carr...Again

July 18, 2008 17:30

1:21 - Entertainment Beat Reporter John Horn at the Los Angeles Times on the types of stories he is interested in today, Special Features Editor Kevin Cassidy at The Hollywood Reporter on the news media’s online migration, and Entertainment Beat Reporter Bill Keveney at USA Today on incorporating multimedia into his coverage. 6:59 - Intro to Carr’s keynote speech at the Digital Impact Conference. 8:31 - Carr on the ever-changing advancements in media. 11:01 - Carr relates his 9/11 experien...

On the Record...Online with PRSA Fellow Ira Yellen

June 20, 2008 21:51

PRSA Fellow Ira Yellen goes On the Record...Online with Eric Schwartzman of online PR service provider iPressroom to discuss the challenges of efficiently managing a PR agency. This PR podcast was recorded at the 2007 Public Relations Society of America International Conference in Philadelphia. Ira Yellen is President/CEO of First Experience Communications, a full service marketing, communications and public relations company. Recently, Mr. Yellen was elected into Public Relations Society o...

PR Agency Management Deep Dive with PRSA Fellow Ira Yellen

June 20, 2008 21:50 - 16.8 MB

The challenges of effective, efficient PR agency management PRSA Fellow Ira Yellen. This podcast was recorded at the Public Relations Society of America International Conference in Philadelphia. Ira Yellen is President/CEO of First Experience Communications, a full service marketing, communications and public relations company. Recently, Mr. Yellen was elected into Public Relations Society of America… The post PR Agency Management Deep Dive with PRSA Fellow Ira Yellen appeared first on Eric...

Basics of Pitching Company News with Veteran Journalist Spencer Ante

June 09, 2008 17:02 - 54.9 MB

BusinessWeek computers department editor Spencer Ante goes On the Record…Online to discuss his new book Creative Capital: Georges Doriot and the Birth of Venture Capital on the birth of venture capital in the United States.  Show notes: 4:54 – Ante details a typical day at the office. 6:17 – Ante on his new book recently… The post Basics of Pitching Company News with Veteran Journalist Spencer Ante appeared first on Eric Schwartzman.

On the Record...Online with BusinessWeek Computers Dept. Editor Spencer Ante

June 09, 2008 15:38

BusinessWeek computers department editor Spencer Ante goes On the Record...Online to discuss his new book Creative Capital: Georges Doriot and the Birth of Venture Capital on the birth of venture capital in the United States. Ante will be attending the Digital Impact Conference in New York, June 9 & 10, 2008, to deliver a strategic recap alongside Eric Schwartzman on how to optimize the right tools at the right time for a successful equilibrium between traditional and new media. Show notes:...

Pitching Stories to Opinion Page Journalists

June 03, 2008 19:53 - 34.3 MB

San Jose Mercury News Opinion Page Editor Barbara Marshman and Orange County Register Opinion Page Senior Writer and Columnist Steven Greenhut to discuss the personality of their newspaper’s opinion sections and their predictions for where opinion journalism is heading in the age of citizen journalism and social media. Show notes: 4:03 – Marshman on her… The post Pitching Stories to Opinion Page Journalists appeared first on Eric Schwartzman.

On the Record...Online with Opinion Page Journalists

June 03, 2008 18:21

San Jose Mercury News Opinion Page Editor Barbara Marshman and Orange County Register Opinion Page Senior Writer and Columnist Steven Greenhut go On the Record...Online to discuss the personality of their newspapers opinion sections and their predictions for where opinion journalism is heading in the age of citizen journalism and social media. Show notes: 4:03 - Marshman on her daily responsibilities at the SJ Merc. 4:48 - Greenhut on his daily responsibilities at the OC Register. 5:27 -...

Social Media Public Relations Training in Singapore

May 29, 2008 00:35 - 54.9 MB

This is an excerpt from a Social Media Training Workshop I led at the Strategic Media Relations Conference & Workshop in Singapore. This particular audio recording is about podcasting. The session was attended by government officials of Singapore, non-profit organizations, academic institutions and other influentials in the region. SchI talked about  podcasts of Disneyland, Ecast,… The post Social Media Public Relations Training in Singapore appeared first on Eric Schwartzman.

Twitter Mentions

@ericschwartzman 33 Episodes
@ontherecord 18 Episodes
@erikdeutsch 7 Episodes
@jack_holt 4 Episodes
@pgillin 4 Episodes
@pharmaguy 3 Episodes
@glengilmore 3 Episodes
@joeciarallo 3 Episodes
@steverubel 3 Episodes
@jangles 3 Episodes
@shelholtz 3 Episodes
@leeodden 3 Episodes
@klout 2 Episodes
@cindydroog 2 Episodes
@lizbbullock 2 Episodes
@rlux 2 Episodes
@mstory123 2 Episodes
@ipressroom 2 Episodes
@ikepigott 2 Episodes
@blog 2 Episodes