The Big Bright Podcast artwork

The Big Bright Podcast

49 episodes - English - Latest episode: over 2 years ago -

Join Vic Heyward and the team at Bright where we discuss everything from marketing, design and company culture to why we have a giant octopus on our wall...

Marketing Business Education How To digital asset management marketing brand content marketing brand marketing design
Homepage Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

DAM for marketers - the best marketing tool you need in your life

February 01, 2022 10:00 - 32 minutes - 22.2 MB

There's an abundance of marketing tools on the market. But are they really all they're cracked up to be? What if you could use just one tool that could save your hours every day? Well, we know one tool that's certain to change the way you work. Digital Asset Management (DAM). In this episode, we chat with Libby Marks, DAM copywriter and all-around tech expert. She writes many of our articles about DAM and knows her stuff when it comes to benefits and how your business can reap the reward...

DAM for marketers - the best marketing tool you need in your life

February 01, 2022 10:00 - 32 minutes - 22.2 MB

There's an abundance of marketing tools on the market. But are they really all they're cracked up to be? What if you could use just one tool that could save your hours every day? Well, we know one tool that's certain to change the way you work. Digital Asset Management (DAM). In this episode, we chat with Libby Marks, DAM copywriter and all-around tech expert. She writes many of our articles about DAM and knows her stuff when it comes to benefits and how your business can reap the reward...

Let's play! How gamification can be used in marketing campaigns

January 11, 2022 10:00 - 23 minutes - 15 MB

We’re seeing the term ‘gamification’ being used a lot more in marketing these days. It’s the application of traditional gaming methods in non-context environments - and it’s everywhere! In this episode, we invited Pete Jenkins to chat about all things gamification. Pete is the international authority on gamification. He's a lifelong gamer, successful entrepreneur, a lecturer and CEO of Gamification+. He mentors and trains companies worldwide on the use of gamification to solve business cha...

Let's play! How gamification can be used in marketing campaigns

January 11, 2022 10:00 - 23 minutes - 15 MB

We’re seeing the term ‘gamification’ being used a lot more in marketing these days. It’s the application of traditional gaming methods in non-context environments - and it’s everywhere! In this episode, we invited Pete Jenkins to chat about all things gamification. Pete is the international authority on gamification. He's a lifelong gamer, successful entrepreneur, a lecturer and CEO of Gamification+. He mentors and trains companies worldwide on the use of gamification to solve business cha...

How reward communications can form part of your employer brand

December 28, 2021 10:00 - 27 minutes - 18.8 MB

We know how important it is to build a successful employer brand. There are lots of different elements that need to come together to formulate a strong EVP (Employee Value Proposition) and one of these is reward communications.  In this episode of The Big Bright Podcast, we chat with Becky Hewson-Haworth on this particular aspect of building a strong employer brand. We chat about the importance of reward communications and how you can incorporate traditional marketing storytelling into your...

How B2B marketers can harness the power of games 🎮

December 14, 2021 10:00 - 21 minutes - 14.8 MB

The global games market currently is worth a whopping 177.8 billion pounds. 🤯 That trumps the music and film industry put together.  So, as marketers, how can use this to our advantage?  We chat with Cari Kirby, Head of Marketing at Peek and Poke, a BAFTA-nominated branded games studio. Their mission is to help brands of all shapes and sizes harness the power of games in their marketing. Cari's job is to increase people's awareness of branded games and show them how easy it can be to use ...

Your flight has been cancelled - how On the Beach increased email engagement during the pandemic

November 23, 2021 10:00 - 23 minutes - 15.9 MB

If you’ve not heard of On the Beach (OTB), then you may be familiar with their recent campaign and TV ad starring the one and only, Iggy Pop.  Because life really is better on the beach, right? 🏖️ We think so. That’s why we were excited to welcome OTB’s CRM Manager, Adam Zullo onto The Big Bright Podcast to chat with us about an extraordinary marketing campaign that he and his team executed during the pandemic. You’ll learn:  The role of CRM (customer relationship management) in marketing...

Your flight has been canceled - how On the Beach increased email engagement during the pandemic

November 23, 2021 10:00 - 23 minutes - 15.9 MB

If you’ve not heard of On the Beach (OTB), then you may be familiar with their recent campaign and TV ad starring the one and only, Iggy Pop.  Because life really is better on the beach, right? 🏖️ We think so. That’s why we were excited to welcome OTB’s CRM Manager, Adam Zullo onto The Big Bright Podcast to chat with us about an extraordinary marketing campaign that he and his team executed during the pandemic. You’ll learn:  The role of CRM (customer relationship management) in marketing...

How to create a buyer persona that informs your content strategy

October 13, 2021 09:00 - 15 minutes - 10.7 MB

In this episode, Matt Tomlinson from Red-fern joins us to discuss all things buyer personas. Perhaps you're new to the topic, you're working on a rebrand or maybe you're just refreshing your marketing strategy. Whatever you're doing, the buyer persona is a central part of your journey. We'll uncover: ✔ What a buyer persona is ✔ How to create a buyer persona ✔ What questions you need to ask your audience ✔ How you can create the ultimate content strategy for every part of your persona's...

The Lean Green Tech Machine - How can software companies reduce their carbon footprint?

September 29, 2021 09:00 - 18 minutes - 12.6 MB

Reducing carbon emissions and being totally 'green' is no easy feat in the tech industry. From hardware to servers — there are many emitters that we just can't remove. However, that doesn't mean that achieving net-zero is impossible. In this episode, we chat with one of our Technical Architects, Angus Goldsmith, on how tech businesses can go about reducing their emissions and giving something back to the environment. We'll find out: ✔ If tech is really that bad for the environment? ✔ S...

The Lean Green Tech Machine - How can software companies reduce their carbon footprint?

September 29, 2021 09:00 - 18 minutes - 12.6 MB

Reducing carbon emissions and being totally 'green' is no easy feat in the tech industry. From hardware to servers — there are many emitters that we just can't remove. However, that doesn't mean that achieving net-zero is impossible. In this episode, we chat with one of our Technical Architects, Angus Goldsmith, on how tech businesses can go about reducing their emissions and giving something back to the environment. We'll find out: ✔ If tech is really that bad for the environment? ✔ S...

Take a stand - how brands can make the most of live events and dazzle their audiences

September 15, 2021 08:00 - 16 minutes - 11.4 MB

Are you gearing up for some real-life B2B events this year? We are! That's why we invited Gemma Shaw from Insideout Events to chat about something we've all been missing this year. For brands, events are fantastic places to connect with customers and reel in new ones. That's why your stand design should be on point. In this episode, we discuss what makes a great stand to engage visitors with, how to work with your stand designer and what you need to look out for as we emerge from the pand...

Take a stand - how brands can make the most of live events and dazzle their audiences

September 15, 2021 08:00 - 16 minutes - 11.4 MB

Are you gearing up for some real-life B2B events this year? We are! That's why we invited Gemma Shaw from Insideout Events to chat about something we've all been missing this year. For brands, events are fantastic places to connect with customers and reel in new ones. That's why your stand design should be on point. In this episode, we discuss what makes a great stand to engage visitors with, how to work with your stand designer and what you need to look out for as we emerge from the pand...

Writer's block n' roll - turning tricky tech into copy that converts

September 01, 2021 08:00 - 34 minutes - 23.5 MB

For content creators and copywriters, it can often be a challenge to come up with creative ideas when dealing with subjects that are complicated or a little less ‘exciting’ - yet still absolutely necessary.  That’s why we were thrilled to chat with our very own freelance copywriting legend, Andy Baker. Andy writes content for a range of industries, including agencies, digital wellbeing, tech, sustainability, music, product design, and fashion. He's a creative wordsmith behind many of our b...

Pride Month 🏳‍🌈🏳️‍⚧️ - Being LGBTQ+ in the Workplace

June 14, 2021 09:00 - 24 minutes - 16.9 MB

June is Pride month! 🌈 As well as colourful festivals and parties in the street, Pride is a time for us to remember those lost to hate crime, to recognise the LGBTQ+ people who have impacted history, and to acknowledge the work we still have to do in securing equality for all.    So, in this episode, we chat with our colleagues, Barney and Zé about what pride means to them. We’ll discover some of the experiences they’ve had being LGBTQ+ in the workplace and we’ll explore ways employers and...

Pride Month 🏳‍🌈🏳️‍⚧️ - Being LGBTQ+ in the Workplace

June 14, 2021 09:00 - 24 minutes - 16.9 MB

June is Pride month! 🌈 As well as colourful festivals and parties in the street, Pride is a time for us to remember those lost to hate crime, to recognise the LGBTQ+ people who have impacted history, and to acknowledge the work we still have to do in securing equality for all.    So, in this episode, we chat with our colleagues, Barney and Zé about what pride means to them. We’ll discover some of the experiences they’ve had being LGBTQ+ in the workplace and we’ll explore ways employers and...

How PR can level up your marketing strategy?

May 28, 2021 10:00 - 19 minutes - 13.4 MB

Have you ever wondered how PR can level up your marketing? Perhaps your curious to find out what it's like to work with an agency?  In this episode, we welcome Caroline Fletcher and Lee Simpson from Fourth Day PR.  Fourth day provides PR consultancy for tech companies, charities and nonprofits across the globe. From London all the way to Brisbane, Fourth Day's team are experts in using storytelling to cultivate healthy relationships with a brand's audience. For Bright, Fourth Day is vital...

Video marketing doesn't need to be complicated - let templating help you out

May 10, 2021 10:00 - 31 minutes - 21.7 MB

We understand that creating professional-looking video content can be a costly and complicated process. For marketers on a tight budget, this is the channel that often gets overlooked.  But what if there was a way to make professional video ads and campaigns with minimum time and cost? In this episode, we welcome Kay-Anne Reed, Marketing Manager at Waymark, who offers professional video solutions for the modern marketer. Kay-Anne's background lies in influencer marketing. After working in ...

Why DAM holds a key position in the Premiership

March 29, 2021 13:00 - 22 minutes - 15.5 MB

What has football and DAM got in common? Danny Karbassiyoon - that’s who! Danny may now be Co-Founder of the DAM consulting service, Stacks but his background is firmly rooted in the green fields of the Premiership League - signing for Arsenal at just 17.  Somehow the sporting and DAM world cross over nicely, with there being plenty of need for the speedy organisation that digital asset managers bring to the table. We quiz Danny on what it's like to be the only American in the football team,...

Great leaders - Are they born or coached?

March 08, 2021 11:00 - 35 minutes - 24.4 MB

In this episode, we welcome Rachel Gilmore, an executive coach of 13 years, with clients including the National History Museum and the Editor in Chief of Elle Magazine. Here at Bright, Rachel is helping us develop our leadership capability and to create a feedback culture that is impactful and useful and helps us focus on continuous development rather than a tick box performance appraisal system. Endlessly curious about how people learn and express themselves, Rachel is also a Clean Langua...

Poker, Tech & Gaming - It's a woman's world too

February 16, 2021 14:00 - 23 minutes - 16.1 MB

As part of our podcast mini-series, we’re celebrating International Women’s Day by interviewing women who are pushing the boundaries and making a difference in their industry.  Angela Nyman is Bright’s powerhouse CMO whose management career has spanned industries including Poker, gaming and Tech - all of which are notoriously male-dominated.  So how does it feel to be the only woman in the boardroom? And how can you get your voice heard through the noise of a large corporation without shou...

Why you should implement Feminist Principles in your organisation...

February 16, 2021 14:00 - 23 minutes - 16.3 MB

On our latest episode, we are joined by Natalie Brook, the Co-Founder of a new initiative, We Are Feminist Leaders.  Natalie started her career in campaigning for NUS and Oxfam. It was whilst working for Oxfam that she became a helpline volunteer for Oxfordshire Sexual Abuse and Rape Crisis Centre, which led to her managing the centre. Since then she has been a passionate supporter of women's sector organisations, working as an independent consultant.  Together with her Co-Founder, Leila B...

How to run successful virtual events people will actually attend

December 18, 2020 11:00 - 29 minutes - 20.5 MB

For those whose business model focused on in-person events, things needed to shift pretty quickly this year - as the Brighton Chamber of Commerce knows only too well. Pre- March 2020 they had discussed the idea of online events but had never run one, fast forward to December and they had 200 under their belt. So how did virtual events compare to the in-person networking that was previously their USP? We invited Laura Barban, Events and Programming Manager at Brighton Chamber to tell the stor...

Why so serious? Why humour in marketing can mean BIG business

December 03, 2020 11:00 - 37 minutes - 25.7 MB

Hasn't everything got a little bit depressing lately? When the s**t hits the fan, would you rather have a declaration of condolence from your online supermarket, or perhaps something jolly that will bring a smile to your face? As Adam Hunt (Founder of White Label Comedy) says - there's only so many Zoom references we can make in one year! Adam's mission is the bring back the humour to content and social media, empowering businesses to take a leap of faith and believe in the magic of light-he...

Time for a rebrand? Huskii Studio share the telltale signs

November 09, 2020 11:00 - 26 minutes - 18.5 MB

In this episode, we welcome the creative minds behind Huskii Studio, Andy Broughton and Martine Warburton. Their special powers include transforming brands from clunky and outdated to modern and responsive. But it's the thinking behind the brand that really sets Huskii apart and we chat about the process they go through with clients before design is even a twinkle in their eyes. Then the fun can begin - painting with toothbrushes anyone? Interviewer: Emma Pryke https://thescoopdigital.co.uk...

Our company culture - how we're really doing 7 months on

November 02, 2020 11:00 - 23 minutes - 15.9 MB

It’s been seven months since we recorded a podcast shortly after lockdown 1.0, discussing our plans for keeping the company culture alive and well when the Bright office was suddenly thrust into remote working. As with many other companies, we’ve changed and adapted as the weeks have gone on and also encountered plenty of challenges along the way. With this in mind, we thought it would be a great idea to check in with Vic to see just how things have changed for the team, and how Bright is re...

Beyond the logo - how to create a consistent brand

October 12, 2020 13:00 - 26 minutes - 18.5 MB

'A blurry logo here or a rogue typeface there can erode the strength of your brand identity and it can be hard to keep track of what’s coming and going.’ BrandStencil is on a mission to make the creation of brand documents easy and consistent - using an intuitive formula that even the most design-adverse user can use.  In this episode we chat to Melanie Burke, Co-Founder of BrandStencil, to pick her brains on how to create a brilliant brand, even on a budget. We met Melanie when we integrat...

Wax on, wax off - how to keep 19 years in Marketing fresh

October 02, 2020 16:00 - 23 minutes - 15.9 MB

From becoming a ‘Sanitizing Santa’ to taking a punt on TikTok as a marketing strategy, Mark Docherty from Autoglym talks marketing in a fast-paced world. Currently working on the trade side looking after Autoglym’s product portfolio, Mark recently helped to launch a range of antiviral products in direct reaction to Coronavirus. We wanted to get the scoop on how he and his team adapted in such a testing time, why he’s such as car buff and how they’ve been taking advantage of newer marketing p...

The BIG Bright Podcast! Swerving boring corporate videos & showcasing your personality

August 25, 2020 10:00 - 23 minutes - 16.4 MB

As part of our ongoing focus on our own employer brand, we wanted to create a meet the team video which would set us apart from the competition and encourage potential future hires to join us. We were pretty clear about the fact that we didn't want a boring talking heads video and needed something that would showcase what it’s like to work for Bright and who you’d be working with. Enter the brilliant mind and skills of Luke Cairns, Founder of Hightower Video - an award-winning video produc...

Swerving boring corporate videos & showcasing your personality

August 25, 2020 10:00 - 23 minutes - 16.4 MB

As part of our ongoing focus on our own employer brand, we wanted to create a meet the team video which would set us apart from the competition and encourage potential future hires to join us. We were pretty clear about the fact that we didn't want a boring talking heads video and needed something that would showcase what it’s like to work for Bright and who you’d be working with. Enter the brilliant mind and skills of Luke Cairns, Founder of Hightower Video - an award-winning video produc...

The Audience first approach - and why you should be adopting it

August 11, 2020 10:00 - 18 minutes - 12.6 MB

We’re excited to welcome Duncan Copeland to the podcast this week. Duncan has extensive experience working with brands across multiple sectors, including beauty, property and the charity sector. Working as an Account Director at Fresh Egg has shaped the way he works with clients - ensuring every decision is made with an ‘audience-first’ mindset. During lockdown, Duncan has experienced possibly the most challenging time of his career - helping his clients adapt swiftly to a new strategy and...

How to create a cracking design brief with Tom Leach

June 18, 2020 13:00 - 26 minutes - 18 MB

We’ve worked with many creatives over the years, and one who really stands out is Tom Leach, creative director and founder of Evoke, a creative agency based in Brighton. Tom has over 15 years of experience in some of London’s leading brand agencies including The Partners (now Superunion) and Imagination and has worked with some of the biggest brands on the planet. We worked closely with Tom to evolve our existing brand into one that authentically represents our personality and culture. Somew...

The BIG Bright Podcast - How to create a cracking design brief with Tom Leach

June 18, 2020 13:00 - 26 minutes - 18 MB

We’ve worked with many creatives over the years, and one who really stands out is Tom Leach, creative director and founder of Evoke, a creative agency based in Brighton. Tom has over 15 years experience in some of London’s leading brand agencies including The Partners (now Superunion) and Imagination and has worked with some of the biggest brands on the planet. We worked closely with Tom to evolve our existing brand into one that authentically represents our personality and culture. Somewhat...

The BIG Bright Podcast - We quiz Scott Brinker on his MarTech predictions

June 16, 2020 12:00 - 15 minutes - 10.7 MB

Last week we virtually crossed the Atlantic to chat to the King of MarTech, Scott Brinker. Scott is the founder and editor of website ChiefMartech.com which looks at all things that combine marketing and tech. He's also the founder and now Chair of the successful MarTech conference and the author of the best-selling book ‘Hacking Marketing’ which discusses agile marketing - a topic we have previously discussed on the podcast. Based in Boston, Scott is currently working as VP platform ecosyst...

We quiz Scott Brinker on his MarTech predictions

June 16, 2020 12:00 - 15 minutes - 10.7 MB

Last week we virtually crossed the Atlantic to chat to the King of MarTech, Scott Brinker. Scott is the founder and editor of website ChiefMartech.com which looks at all things that combine marketing and tech. He's also the founder and now Chair of the successful MarTech conference and the author of the best-selling book ‘Hacking Marketing’ which discusses agile marketing - a topic we have previously discussed on the podcast. Based in Boston, Scott is currently working as VP platform ecosyst...

How we plan to reboard our team after Covid

May 21, 2020 09:00 - 20 minutes - 14 MB

When the pandemic lifts we’ll need to go back to normal. Except it will be a new type of normal, and it might be quite a change to what we’re used to. It’s got us thinking about how our team will adapt to working back in the office after months of being at home and working remotely. As Zoom chats replace face to face conversations, reverting back to the old ways seems almost impossible.  Perhaps, going forward there may be a way of taking the positive changes and merging occasional office v...

The BIG Bright Podcast - How we plan to reboard our team after Covid

May 21, 2020 09:00 - 20 minutes - 14 MB

When the pandemic lifts we’ll need to go back to normal. Except it will be a new type of normal, and it might be quite a change to what we’re used to. It’s got us thinking about how our team will adapt to working back in the office after months of being at home and working remotely. As Zoom chats replace face to face conversations, reverting back to the old ways seems almost impossible.  Perhaps, going forward there may be a way of taking the positive changes and merging occasional office v...

Safeguarding your company culture throughout lockdown

May 14, 2020 12:00 - 28 minutes - 19.8 MB

Cultivating an authentic and empowering company culture is a challenge at the best of times, but when the majority of your team are working remotely it takes things to the next level. What happens to the Friday beers when the fridge is miles away? What’s the protocol if someone leaves? In our recent podcast we speak to Vic, Head of Brand at Bright and the woman partly in charge of keeping everyone’s spirits up and motivation high. It’s important to mention here that Bright has recently ranke...

The Big Bright Podcast - Safeguarding your company culture throughout lockdown

May 14, 2020 12:00 - 28 minutes - 19.8 MB

Cultivating an authentic and empowering company culture is a challenge at the best of times, but when the majority of your team are working remotely it takes things to the next level. What happens to the Friday beers when the fridge is miles away? What’s the protocol if someone leaves? In our recent podcast we speak to Vic, Head of Brand at Bright and the woman partly in charge of keeping everyone’s spirits up and motivation high. It’s important to mention here that Bright has recently ranke...

The BIG Bright Podcast! How to tackle change management.

April 17, 2020 10:00 - 27 minutes - 19.2 MB

Change - it's a tricky subject  In our latest podcast we chat to Hannah and Chris who head up our dedicated change management team at Bright, to get their insight and tips on how to implement change successfully in any company.    Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

How to tackle change management

April 17, 2020 10:00 - 27 minutes - 19.2 MB

Change - it's a tricky subject  In our latest podcast we chat to Hannah and Chris who head up our dedicated change management team at Bright, to get their insight and tips on how to implement change successfully in any company.    Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

How to onboard new starters remotely

March 31, 2020 09:00 - 25 minutes - 17.7 MB

On our recent podcast we discuss the extremely relevant topic of how to tackle virtual onboarding. Caroline Collyer, Head of People at Bright has 25 years experience in HR across different industries and is the reason why we are able to find, employ and most importantly retain so many amazing staff - even in times of lockdown! She's been able to continue our employment and onboarding process online alongside our head of Brand, Vic Heyward, With these two powerhouses working on staff happines...

The BIG Bright Podcast - How to onboard new starters remotely

March 31, 2020 09:00 - 25 minutes - 17.7 MB

On our recent podcast we discuss the extremely relevant topic of how to tackle virtual onboarding. Caroline Collyer, Head of People at Bright has 25 years experience in HR across different industries and is the reason why we are able to find, employ and most importantly retain so many amazing staff - even in times of lockdown! She's been able to continue our employment and onboarding process online alongside our head of Brand, Vic Heyward, With these two powerhouses working on staff happines...

The BIG Bright Podcast - The past, present and future of digital assets

March 26, 2020 13:00 - 18 minutes - 12.8 MB

In this episode we chat to Martin Wilson, one of Bright’s co-founders. His mission is to help people do their job more efficiently and free up time to do the things they love - all with the help of a Digital Asset Manager! Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

Prepare to fail fast and learn quick - is the future of marketing agile?

March 26, 2020 13:00 - 23 minutes - 16.2 MB

In our recent podcast episode, we speak to Bright’s Digital Marketing Manager, Briony Storer about Agile Marketing, encouraging fast moves and quick failings and how the concept of ‘Agile’ could benefit digital marketing teams across the globe - especially in Tech. We also discuss how to cope with Brighton’s famously pesky seagulls.... Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

The BIG Bright Podcast - Prepare to fail fast and learn quick - is the future of marketing agile?

March 26, 2020 13:00 - 23 minutes - 16.2 MB

In our recent podcast episode, we speak to Bright’s Digital Marketing Manager, Briony Storer about Agile Marketing, encouraging fast moves and quick failings and how the concept of ‘Agile’ could benefit digital marketing teams across the globe - especially in Tech. We also discuss how to cope with Brighton’s famously pesky seagulls.... Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

The past, present and future of digital assets

March 26, 2020 13:00 - 18 minutes - 12.8 MB

In this episode we chat to Martin Wilson, one of Bright’s co-founders. His mission is to help people do their job more efficiently and free up time to do the things they love - all with the help of a Digital Asset Manager! Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

The BIG Bright Podcast - What it really takes to evolve a brand

January 29, 2020 14:00 - 24 minutes - 17.1 MB

In this episode our Head of Marketing and Communications Vic Heyward talks through how she managed the Bright rebrand and why everyone should have a 'bus nemesis'. Join us for a load of hints and tips with plenty of learnings along the way. Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

What it really takes to evolve a brand

January 29, 2020 14:00 - 24 minutes - 17.1 MB

In this episode our Head of Marketing and Communications Vic Heyward talks through how she managed the Bright rebrand and why everyone should have a 'bus nemesis'. Join us for a load of hints and tips with plenty of learnings along the way. Credits: Interviewer Emma Pryke https://thescoopdigital.co.uk/ Podcast produced by Let’s Talk Video Production: https://letstalkvideoproduction.com

Twitter Mentions

@chiefmartec 2 Episodes