Sales Hacks Show from CPSA
38 episodes - English - Latest episode: over 4 years ago -The Sales Hacks Show from the CPSA is a series of interviews with sales leaders, influencers, analysts and those on the frontlines. Each episode offers strategies, tactics and hacks to help inspire new sales initiatives within your organisation. ---About the Canadian Professional Sales AssociationSince 1874, we’ve been developing and serving sales professionals by providing programs, benefits, and resources that help you sell more, and sell smarter.Contact us today at [email protected] or 1-888-267-2772 to see how we can help you and your team reach new heights in sales success.Copyright ©2017 by The Canadian Professional Sales AssociationFor permissions, contact [email protected].
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Episodes
Content Strategies to Improve Sales w/ Mario Martinez Jr.
October 29, 2019 04:00 - 29 minutes - 20.4 MBIn this CPSA episode, Mario Martinez Jr. will share tips for salespeople and insights into how to increase website traffic from organic search and social media. Mario is one of 20 sales influencers invited to appear in the Salesforce documentary film “The Story of Sales” launched in 2018. He was named 2019’s Top 10 Sales Influencers by The Modern Sales Magazine, 2018’s Top 25 Most Influential Inside Sales Professional, Selling Power Magazine’s 2018 Top Sales Training and Coaching Cons...
Background Checks and Sourcing Top Canadian Sales Talent w/ Evan Dalton
September 24, 2019 04:00 - 18 minutes - 12.9 MBIn this CPSA podcast, we'll be considering the role of background checks when sourcing top sales talent. Our guest this time is Evan Dalton. Victoria, BC-based Evan has nearly a decade of entrepreneurship and corporate sales experience. With a wide breadth of successful ventures under his belt in property management, real estate, and payments he is regarded as one of the leaders in his space. As an investor and advisor, Evan helps some of the most exciting new companies gain access to new ...
The Six Elements of High Impact Messaging w/ James Muir
February 04, 2019 05:00 - 13 minutes - 6.24 MBHow do we craft outbound prospecting messaging that gets buyers to engage and act now? In this CPSA Sales Hacks episode, James Muir will show you a messaging framework based on brand-new, cutting edge research that you can use for all your messaging.
Predictions for Sales in 2019 with Neil Ryland
January 21, 2019 05:00 - 21 minutes - 9.94 MBIn this interview, we hear from Neil Ryland, CRO at Peakon. Neil has experienced the challenges of growing teams and managing salespeople and gets how important employee engagement is to creating sustainable growth, and how important it is to use the data you have as a management team to guide you.
Creating and Developing the Sales Funnel w/ Tibor Shanto
December 17, 2018 05:00 - 11 minutes - 5.35 MBIn this episode of the Sales Hacks show, we look at what goes into creating a sales funnel. Our guest today is Tibor Shanto, Toronto-based sales expert, coach, speaker and influencer.
'Fanatical Prospecting' - How to Keep Your Sales Pipeline Full w/ Jeb Blount
October 08, 2018 04:00 - 35 minutes - 16.5 MBIn this episode of the Sales Hacks podcast, we are joined by sales superstar and best-selling author Jeb Blount. Bill Banham and Jeb discuss how to keep your sales pipeline full.
Why Discipline is Essential to a Successful Sales Career w/ Tom Hopkins
September 17, 2018 04:00 - 20 minutes - 8.92 MBIn this CPSA Sales Hacks episode, millionaire sales success Tom Hopkins shares tips on how to be more disciplined in your sales approach.
How to Transform Your Company’s Sales Efforts w/ Andy Paul
August 06, 2018 04:00 - 20 minutes - 9.51 MBIn this CPSA interview we’re going to talk about how companies can transform their sales by integrating higher levels of curiosity, responsiveness and value into every step of the sales process. Our guest sales expert is Andy Paul. New York and San Diego-based Andy is founder of The Sales House.
Account Based Sales and Nurturing a Sales Funnel w/ Leanne Hoagland-Smith
March 01, 2018 05:00 - 12 minutes - 5.09 MBIn this episode of the CPSA Sales Hacks show, we'll consider account-based sales strategies with guest sales expert, Leanne Hoagland-Smith. According to Google Trends, interest in account-based sales is steadily rising. But what is account-based sales?
Retail Sales and Lead Generation w/ Bob Phibbs
February 08, 2018 05:00 - 11 minutes - 4.86 MBIn this episode of the CPSA Sales show we will consider ways to convert leads and generate more customers. How can your front-line reps generate those sales? What are the tools and tactics to ensure a passing face in your outlet becomes a customer? Our guest is Bob Phibbs, the New York-based Retail Doctor and #1 Retail Consultant, Speaker, and Trainer.
Do Trade Shows Offer a Good Opportunity to Meet With, and Upsell To, Existing Clients? w/ Rhonda Taylor
February 01, 2018 05:00 - 41 seconds - 347 KBIn this episode of the CPSA Sales Hacks show, we will talk about how events can be a fantastic lead generating and branding exercise. Discover strategies to maximise your time and build a long list of meetings ahead of and during trade shows. We’ll also explore how to prioritize your follow-ups. Our guest is Sales and Tech expert and VP at HRmarketer, Rhonda Taylor.
How Can Salespeople at Trade Shows Spot the Genuine Prospects Passing by Their Booth? w/ Rhonda Taylor
February 01, 2018 05:00 - 31 seconds - 271 KBIn this episode of the CPSA Sales Hacks show, we will talk about how events can be a fantastic lead generating and branding exercise. Discover strategies to maximise your time and build a long list of meetings ahead of and during trade shows. We’ll also explore how to prioritize your follow-ups. Our guest is Sales and Tech expert and VP at HRmarketer, Rhonda Taylor.
Trade Shows: Generating Meetings and Building Leads w/ Rhonda Taylor
February 01, 2018 05:00 - 8 minutes - 3.73 MBIn this episode of the CPSA Sales Hacks show, we will consider how events such as trade shows can be fantastic lead generating and branding opportunities. Our guest expert is Rhonda Taylor, VP of Sales at HRmarketer. Hear tips to maximise your time and build a long list of meetings ahead of and during trade shows.
How to Build a Buzz at a Conference So Leads Come to Your Booth w/ Rhonda Taylor
February 01, 2018 05:00 - 1 minute - 700 KBIn this episode of the CPSA Sales Hacks show, we will talk about how events can be a fantastic lead generating and branding exercise. Discover strategies to maximise your time and build a long list of meetings ahead of and during trade shows. We’ll also explore how to prioritize your follow-ups. Our guest is Sales and Tech expert and VP at HRmarketer, Rhonda Taylor.
What Can Be Done to Better Combine Marketing and Sales Efforts? w/ Jamie Shanks
January 25, 2018 05:00 - 1 minute - 541 KBIn this soundbite from the CPSA Sales Hacks show, we will discuss why there has historically been a disconnect between the sales department and the marketing team. Our guest on this episode of the CPSA’s Sales Hacks podcast is Jamie Shanks.
What Are the KPIs Associated with Salespeople Compared to Those in Marketing? w/ Jamie Shanks
January 25, 2018 05:00 - 41 seconds - 348 KBIn this soundbite from the CPSA Sales Hacks show, we will discuss why there has historically been a disconnect between the Sales department and the Marketing team. Our guest on this episode of the CPSA’s Sales Hacks podcast is Jamie Shanks.
How to Overcome the Disconnect Between Sales and Marketing w/ Jamie Shanks
January 25, 2018 05:00 - 11 minutes - 5.49 MBIn this episode of the CPSA Sales Hacks show, we will consider how sales and marketing efforts have evolved so much that, today, they should be much more inter-dependent and ways to get your sales and marketing pros on the same page. Our guest on this episode of the CPSA’s Sales Hacks podcast is Jamie Shanks.
Who Should Lead Sales Funnel Decisions? Sales or Marketing? w/ Jamie Shanks
January 25, 2018 05:00 - 1 minute - 495 KBIn this soundbite from the CPSA Sales Hacks show, we will discuss why there has historically been a disconnect between the Sales department and the Marketing team. Our guest on this episode of the CPSA’s Sales Hacks podcast is Jamie Shanks.
Social Media Strategies for Growing Leads w/ Shane Gibson (Part 2/2)
January 18, 2018 05:00 - 9 minutes - 4.16 MBIn this second half of a special episode of the CPSA Sales Hacks show, we offer tips and amazing sales strategies which can help salespeople better qualify the leads they attract and discover new ways to increase engagement. Our guest is Shane Gibson, speaker, sales trainer, influencer, and author on social media marketing, social selling and sales performance.
Which Social Media Channels Work Best for B2B and B2C? w/ Shane Gibson
January 16, 2018 05:00 - 1 minute - 727 KBIn this soundbite from the CPSA Sales Hacks show, we explore top tips and amazing social selling strategies which can help salespeople better qualify the leads they attract and discover new ways to grow engagement. Our guest expert is Shane Gibson, speaker, sales trainer, influencer, and author on social media marketing, social selling and sales performance.
Social Media Strategies for Growing Leads w/ Shane Gibson (Part 1/2)
January 11, 2018 05:00 - 12 minutes - 4.53 MBIn this first of a two-part episode, we offer tips and tools to help salespeople better qualify the leads. Discover new ways to increase engagement. Our guest is Shane Gibson, speaker, sales trainer, influencer, and author on social media marketing, social selling and sales performance.
For Those Businesses on Limited Budgets, Where on Social Media Should They Invest? w/ Shane Gibson
January 10, 2018 05:00 - 1 minute - 544 KBIn this soundbite from the CPSA Sales Hacks show, we explore top tips and amazing social selling strategies which can help salespeople better qualify the leads they attract and discover new ways to grow engagement. Our guest expert is Shane Gibson, speaker, sales trainer, influencer, and author on social media marketing, social selling and sales performance.
The 9 Cs of Social Sales Success w/ Shane Gibson
January 09, 2018 05:00 - 4 minutes - 2.03 MBIn this soundbite from the CPSA Sales Hacks show, we explore top tips and amazing social selling strategies which can help salespeople better qualify the leads they attract and discover new ways to grow engagement. Our guest expert is Shane Gibson, speaker, sales trainer, influencer, and author on social media marketing, social selling and sales performance.
Killer Lead Generation Strategies For Sales Pros in SMBs w/ Patti Pokorchak
January 04, 2018 05:00 - 10 minutes - 4.54 MBIn this episode of the CPSA Sales show we consider top strategies and tactics to generate leads for SMBs. Our guest is Patti Pokorchak, Sales coach and award-winning marketing and sales executive.
What are the top 2-3 sales activities all sales-focused pros in SMBs must do to build a sales funnel? w/ Patti Pokorchak
January 03, 2018 05:00 - 51 seconds - 423 KBListen to this soundbite from the latest episode of the CPSA Sales show as we consider top strategies and tactics to generate leads for SMBs. The guest is Patti Pokorchak, Sales coach and award-winning marketing and sales executive.
In a world dominated by social selling, how important are referrals to the success of small businesses?
January 02, 2018 05:00 - 29 seconds - 252 KBIn this bonus snippet from of the CPSA Sales Hacks show, Bill talks with Patti about ways SMBs can generate new business and scale and the importance of referrals. The guest is Patti Pokorchak, Sales coach and award-winning marketing and sales executive.
How Sales Execs Use LinkedIn to Grow Their Personal Brand w/ Andrew Jenkins
December 21, 2017 05:00 - 1 minute - 533 KBIn this snippet from the CPSA's Sales Hacks show, Andrew Jenkins offers his ideas on how sales pros can use LinkedIn to grow their personal brand.
How Targeted Can You Get with Paid LinkedIn Ads? w/ Andrew Jenkins
December 21, 2017 05:00 - 1 minute - 533 KBIn this soundbite from the CPSA's Sales Hacks show, Andrew Jenkins gives the low-down on just how targeted can sales teams can get with paid LinkedIn ads.
How to Develop a Successful LinkedIn Lead Generation Strategy w/ Andrew Jenkins
December 21, 2017 05:00 - 11 minutes - 5.38 MBIn this episode of the CPSA Sales Hacks show, we will talk about the best ways to use LinkedIn, the measurable KPIs every salesperson should know, the benefits of publishing content on LinkedIn and the advertising options available through the social media network. Our guest is Toronto-based LinkedIn expert, Andrew Jenkins.
How Important Is a LinkedIn Company Page to Building Awareness and Trust in a Brand? w/ Andrew Jenkins
December 21, 2017 05:00 - 1 minute - 533 KBIn this soundbite from the CPSA's Sales Hacks show, Social Selling expert Andrew Jenkins explains the importance of having a LinkedIn company page for building awareness and trust in a brand.
How to Build a Sales Funnel and Harvest Leads w/ Mark Hunter
December 14, 2017 05:00 - 11 minutes - 4.97 MBIn this Sales Hacks episode, we will investigate the differences between hunting and farming in sales, and how to develop a sales funnel which feeds off inbound and outbound channels. Our guest on this episode is Mark Hunter, a prominent sales influencer recognized for his cutting-edge thought leadership, entertaining value and actionable strategies.
What Is the Role of Marketing in Building and Leading the Sales Funnel? w/ Mark Hunter
December 14, 2017 05:00 - 1 minute - 534 KBIn this soundbite from the CPSA's Sales Hacks show, Mark Hunter offers his thoughts on what the role of the marketing team should be in building and leading the sales funnel.
Tracking the Progress of Each Lead Through the Sales Pipeline w/ Mark Hunter
December 11, 2017 05:00 - 59 seconds - 481 KBIn this soundbite from the CPSA's Sales Hacks podcast, Mark Hunter provides his top tips for tracking the progress of each lead through the sales pipeline so you always know where every lead stands.
The Sales Funnel: When to Hunt and When to Harvest w/ Mark Hunter
December 11, 2017 05:00 - 1 minute - 534 KBIn this soundbite from the CPSA's Sales Hacks series, Sales expert Mark Hunter offers his take on what stages in the sales funnel should one hunt, and when should one harvest.
Sales Strategy Podcast: How to Effectively Manage Your Leads w/ Rhonda Taylor
July 01, 2017 04:00 - 18 minutes - 8.5 MBToday's salespeople have more channels available to them to identify and engage with new audiences and customers than ever before. When done right, social selling tools combined with traditional sales methods and a clear sales funnel strategy, can grow a brand and drive sales, but how does a sales person effectively manage their leads? How can you cut through all of the online clutter and noise to understand who you should target, and how you can prioritize those leads?
Sales Strategy Podcast: Connecting the Dots - How To Build a Multi-Channel Sales Funnel w/ Leanne Hoagland-Smith
July 01, 2017 04:00 - 16 minutes - 7.43 MBThe modern sales funnel is big and it includes numerous sales channels. At the top of today’s multi-channel funnel sits not just calling, events and referrals, but social media, SEO, varied content forms, paid search, and much more. In this episode of the CPSA’s Strategy podcast, top sales influencer Leanne Hoagland-Smith will offer her take on how to construct a powerful multi-channel sales funnel and the culture needed to build solid and sustainable sales strategies.
Sales Strategy Podcast: 7 Strategies to Improve your Sales Emails w/ Matthew Cook
July 01, 2017 04:00 - 13 minutes - 6.26 MBIn this Sales Strategy episode, Matthew Cook provides his formula of 7 strategies which will drastically improve sales emails. Matt has over 20 years of sales and management experience. He is the founder of SalesHub, an inbound marketing agency that helps companies generate leads, boost revenue, and adapt to the new way customers buy.
Sales Strategy Podcast: 5 Reasons Cold Calling is Ineffective w/ Rhys Metler
July 01, 2017 04:00 - 11 minutes - 5.46 MBCompanies have been cold calling buyers for decades. In the past, it was one of the only ways that salespeople had to connect with potential buyers. But then we got caller ID technology, buyers started screening and ignoring these calls from unknown numbers. Then, the internet became widespread and buyers no longer needed sales people like before. Buyers were able to do their own preliminary product research. Inbound marketing, according to guest Rhys Metler, essentially killed the cold call.