EthicalVoices
181 episodes - English - Latest episode: about 2 months ago - ★★★★★ - 4 ratingsReal ethics stories from real communication pros
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Episodes
Do organizations that make mistakes on race and systemic injustice deserve help
July 13, 2020 11:30 - 22 minutes - 14.8 MBKelley Chunn, the principal of Kelley Chunn and Associates discusses a number of important ethics issues, including: 1) What to do when your employer and you have diametrically different ideas? 2) Do organizations that make mistakes on race and systemic injustice deserve help? 3) Advice for making substantive diversity strides
Own It and Fix It: Ethical Media Training Advice
June 29, 2020 11:30 - 24 minutes - 16.7 MBMelody Kimmel is one of the nation's leading media presentation and methods trainers. In this interview, she provides insight into a number of key issues including: 1) Ethics and media interviews 2) How to conduct ethical media training 3) What to do when you make a mistake 4) The perversion of the strength of PR and the decline of trust
How to Make Sure Codes of Ethics Are Not Worthless
June 22, 2020 11:30 - 31 minutes - 19.6 MBMichael Meath, the retiring interim chair of public relations at the S.I. Newhouse School of Public Communications at Syracuse University discusses a number of important issues, including: 1) How to make sure Codes of Ethics are not worthless 2) Why taking the critical 10 helps you make more ethical decisions 3) The ethical challenges that most engage students 4) The little ethics issues that challenge us every day
Healing the Fracturing of Humanity By Moving From Impact to Consequence
June 15, 2020 11:30 - 25 minutes - 17.5 MBJim Olson, the former global corporate communications lead for Starbucks and US Airways and CCO at African Leadership University, graciously shared his insight and observations on a number of topics including: 1) How did Starbucks find a new, ethical option about how to deal with the presence of guns in their stores? 2) How we can help heal the fracturing of humanity by moving from impact to consequence? 3) The ethical imperative of purpose
Keeping Your Values When Others Compromise Theirs
June 08, 2020 11:30 - 12 minutes - 8.42 MBJohn Walker, the founder and managing partner of Chirp PR, discusses a number of important topics, including: 1) Keeping your values when others compromise theirs (a.k.a. How to survive a dot-com boom) 2) How to build trust in a time of uncertainty 3) The ethical pitfalls of “guaranteed” media coverage that isn’t earned
What Do You Do When Your Boss May Have Broken the Law?
June 01, 2020 11:30 - 27 minutes - 17 MBIn this personal interview, Tami Nealy, the vice president of communications and talent relations for Find Your Influence shares some great advice and insight, including: 1) What do you do when you have an abusive boss and he may have broken the law? 2) The importance of mentors 3) Ethics and influencer relations 4) The growing ethics problem of ghosting
Truth, trust and why to practice the pause
May 18, 2020 11:30 - 20 minutes - 14.6 MBNicky McHugh, the senior vice president, global content and community at the RepTrack Company discusses: 1) What to do when your boss is abusive and you need to speak truth to power 2) Two little words with a disproportionate impact – Truth and trust 3) Why we need to practice the pause
Truth, trust and why to practice the pause
May 18, 2020 11:30 - 20 minutes - 14.6 MBNicky McHugh, the senior vice president, global content and community at the RepTrack Company discusses: 1) What to do when your boss is abusive and you need to speak truth to power 2) Two little words with a disproportionate impact – Truth and trust 3) Why we need to practice the pause
Why Silence Kills Ethical Behavior
May 11, 2020 11:30 - 26 minutes - 16.6 MBOn this week’s EthicalVoices, BJ Whitman, a PR professional with more than 30 years of public relations expertise in the education, maritime, and hospitality management fields joins me to discuss a number of ethics issues, including: 1) Life, death, ethics and a photograph 2) Why silence is a killer to resolving ethical issues 3) Ethical issues in the maritime industry
Ethics in the Classroom: When Your PR Student is Accused of Apostasy and Treason
May 04, 2020 11:30 - 26 minutes - 16 MBQuentin Langley, the author of Brandjack and an Adjunct Professor discusses a number of fascinating topics related to ethics in public relations. Specifically: 1. What to do if one of your students is accused of apostasy and treason? 2. Can ethical PR pros really follow the "Do not lie" maxim? 3. Global ethics challenges 4. Ethical challenges with brandjacking
Ethics in the Classroom: When Your PR Student is Accused of Apostasy and Treason
May 04, 2020 11:30 - 26 minutes - 16 MBQuentin Langley, the author of Brandjack and an Adjunct Professor discusses a number of fascinating topics related to ethics in public relations. Specifically: 1. What to do if one of your students is accused of apostasy and treason? 2. Can ethical PR pros really follow the "Do not lie" maxim? 3. Global ethics challenges 4. Ethical challenges with brandjacking
How to handle ethical pressure to fudge numbers
April 27, 2020 11:30 - 33 minutes - 23.7 MBAnne Green, a principal and managing director at G&S Business Communications, discusses a number of important ethical issues including: 1) How to handle ethical pressure to fudge numbers 2) Where to find engaging, compelling ethics training and why it matters 3) How to ethically fight back against disinformation
What to do when a client asks you to launch a product they plan to immediately discontinue?
April 20, 2020 11:30 - 23 minutes - 15.5 MBMarcy Massura, the CEO of MM & Company. discusses client dishonesty, Wikipedia, PR super powers and how they are misused and inherent ethical biases in the social media infrastructure. Specifically she addresses: What to do when a client asks you to launch a product they plan to immediately discontinue? The ethics of Wikipedia editing Why the increasing power of PR means we need to more aggressively scrutinize client motivations Is our private communication infrastructure creating a...
Avoiding Attractive, Insidious Ethical Temptations in Political Communication
April 13, 2020 11:30 - 23 minutes - 15 MBEthics and political communication. It is an essential topic, but one that is not often discussed. Joining me on this week's episode is Peter Loge, Associate Professor of Media and Public Affairs, and director of the project on ethics and political communication at George Washington University to discuss: 1) What are the true ethical challenges most communicators face? 2) Why “The Stakes are High” is an insidious ethical temptation 3) Is political communication today very different from ...
Advice from the Coach: How to Ethically Build Your Business
April 06, 2020 11:30 - 25 minutes - 16.5 MBKen Jacobs, ACC, CPC, an experienced consultant and certified coach shares his insight on a number of ethics topics including: 1) How to handle abusive clients 2) How to best handle conflicts of interest 3) The difference between coaching and consulting
What to do when your client is accused of espionage and his life is threatened
March 30, 2020 11:30 - 28 minutes - 17.5 MBHasan Zuberi, the President of the PR Council of Pakistan, shares great global ethics insights and advice, including situations many of us in the U.S. never have to face including: 1) What to do when your client is accused of espionage and his life and property are threatened 2) The ethical challenges of fake news and the coronavirus 3) The evolution of public relations in Pakistan 4) Expense report ethics
How thinking like a global citizen can improve your ethical decision-making
March 23, 2020 11:30 - 25 minutes - 16 MBCheryl Goodman, the head of Corporate Communication for Sony Electronics North America discusses: 1) The key communication ethics challenges for today and tomorrow 2) How to fight back against the trend toward unethical vaporware 3) What we can do to move talk about diversity, equity and inclusion from talk to action 4) How thinking like a global citizen can improve your ethical decision-making
How to Thrive Ethically in an Era of Disruption
March 16, 2020 11:30 - 33 minutes - 20.7 MBRay Kotcher, the former CEO of Ketchum and the Professor of the Practice of public relations at Boston University discusses: How to navigate situations where your values and your organizations values differ Why good managers think of themselves as the mayor of a small town Will GenZ succeed where the Boomers failed? What we need to do to thrive ethically in an era of disruption
The Growing Ethical Threat of Disinfomation
March 09, 2020 11:30 - 20 minutes - 13.3 MBCol. Ann Knabe, PhD, APR+M, discusses the growing threat of disinformation. She also discusses: 1) Taking a stand for PR ethics – is licensing the answer? 2) The importance of education and accreditation to ethical behavior
A Global Ethics Perspective: Taking Care of the Truth
March 02, 2020 12:30 - 27 minutes - 17.5 MBJosé Manuel Velasco, the Past President of the Global Alliance for Public Relations and Communication Management discusses global ethics and taking care of the truth. Specifically, he addresses: 1) How to respond ethically when your company is caught making illegal payments 2) The most important PR job: Taking care of the truth 3) The importance of emphatic listening 4) How to ethically deal with emotions 5) What skills do PR pros need to be great advisors
What to Do When Your Friend Acts Unethically?
February 24, 2020 12:30 - 23 minutes - 14.6 MBIn this week's EthicalVoices, Karen Swim, APR, the President and CEO of Words for Hire discusses: What to do when your friend (who you manage) acts unethically What to do when your organization values results over ethical behavior Why every PR person needs to step up and be an ethics champion Why ethics can not be a uniform you wear
FEELing is an essential part of ethical decision-making
February 17, 2020 12:30 - 21 minutes - 14.1 MBDeirdre Breakenridge, an author, speaker, professor, and communication professional shares some great ethics insight, including: What to do ethically when two supervisors give you conflicting orders Why FEELing is essential to ethical behavior How Millennials, GenZ, GenX and Boomers FEEL differently and what it means Why we often fail when we make choices alone
What's Legal Isn't Always Ethical: Keeping Your Company on the Right Path
February 10, 2020 12:30 - 23 minutes - 15.3 MBGarland Stansell, the Chief Communications Officer for Children's of Alabama, and the 2020 National Chair of PRSA, shares his insight on a number of key ethics issues, including: Why sharing the bare minimum is often not the best course Why you must address issues head on when you are considered guilty by association Why we must resist the tyranny of urgency How every ethical PR professional can counteract negative perceptions of the profession
What's Legal Isn't Always Ethical: Keeping Your Company on the Right Path
February 10, 2020 12:30 - 23 minutes - 15.3 MBGarland Stansell, the Chief Communications Officer for Children's of Alabama, and the 2020 National Chair of PRSA, shares his insight on a number of key ethics issues, including: Why sharing the bare minimum is often not the best course Why you must address issues head on when you are considered guilty by association Why we must resist the tyranny of urgency How every ethical PR professional can counteract negative perceptions of the profession
The Rising Threat of Disinformation for Hire
February 03, 2020 12:30 - 16 minutes - 11.2 MBJoining me on this week's episode is Craig Silverman, a reporter at Buzzfeed, who along with two of his colleagues in January wrote one of the most chilling articles I have read in a while, “Disinformation for Hire: How a New Breed of PR Firms is Selling Lies Online”. I wanted to have him as a guest to discuss the article and its implications for communication professionals and society.
What to Do When Your Boss Asks You To Spread Dirt on A Competitor
January 27, 2020 12:30 - 22 minutes - 14.8 MBJessica Graham, president of Fionix Consulting discusses what to do when you boss asks you to spread dirt on a competitor, how to ethically handle a public health crisis, what we can learn from the Rotary Club and other ethical issues.
Ethical Challenges with the Growing Cancel Culture
January 20, 2020 12:30 - 23 minutes - 15 MBPaul Omodt, the principal of Omodt and Associates and crisis expert, discusses a number of key ethics issues, including: 1) Why speed is not always your ally 2) Ethical challenges with the growing “cancel culture” 3) How to seek forgiveness for an ethical lapse 4) How one man gained forgiveness after saying the N word and losing his job
What to Do When You Are Asked to Protect a Large Donor’s Reputation
January 13, 2020 12:30 - 23 minutes - 15.9 MBShonali Burke, a growth strategist and social expert discusses a number of ethical challenges. Including: 1) What to do when you are asked to protect a large donor’s reputation 2) Will public relations ever overcome its legacy of spin 3) New challenges with transparency and disclosure 4) How agencies need to adapt
Ethical Issues in Healthcare PR and the Challenges of Data Permanence
January 06, 2020 12:30 - 18 minutes - 13.2 MBErica Sniad Morgenstern, the vice president of marketing communications of Welltok, discusses a number of important ethical issues, including: 1) Challenges of talking a tough stand with senior executives to keep your organization on message 2) Data permanence and one thing to never do if you issue incorrect data 3) Ethical issues created by the decline of original reporting 4) Ethical issues in the healthcare/HCIT industry 5) Why the best ethics advice may come from the TSA
Being an Effective Counselor During Difficult and Heart-Wrenching Ethical Situations
December 16, 2019 12:30 - 27 minutes - 17.5 MBMichelle Egan, the chief communications officer of the Alyeska Pipeline Service Company discusses a number of key ethical issues including: • Who owns the work you create at a company? And what do you do when a former co-worker asks for it? • What to do when your company’s equipment causes the death a Middle schooler? • Fighting the attack on the free flow of information • How do you balance privacy with transparency?
The Most Ethical PR Professionals Don't Just Fight Fires, They Prevent Them
December 09, 2019 12:30 - 26 minutes - 16.6 MBMelanie Ensign the head of security, privacy, and engineering communications for Uber discusses: 1) Why the best PR pros focus on stopping fires before they begin, rather than responding to a crisis 2) The ethical and cognitive challenges of marketing with FUD (fear, uncertainty and doubt) 3) Why SCUBA diving is a great guide for change management 4) Common ethical mistakes with measurement – and why we need to stop confusing coverage with action
Ethical Issues With Product Recalls and Cannabis
December 02, 2019 12:30 - 31 minutes - 20.3 MBLoring Barnes, APR, Fellow, PRSA, an independent practitioner and Chair of her town’s Selectboard, discusses a number of key ethical issues including: Tough ethical decisions during product recalls How communicators should approach ethical issues around cannabis The quickest path to redemption after making an ethical lapse
The Danger of Deplatforming and Relative Ethics
November 18, 2019 12:30 - 23 minutes - 15.2 MBTim O'Brien, the founder of O'Brien Communications and host of the Shaping Opinion podcast, discusses a number of key public relations and communication ethics challenges, including: Putting your job on the line to do the right thing The danger of relative and situational ethics The ethical challenges deplatforming creates for communicators
Why saying "That's unethical" is not enough
November 11, 2019 12:30 - 25 minutes - 17.2 MBMarisa Vallbona, the founder and president of CIM, Inc PR and co-founder of the PR Consultants Group, discusses: Marisa Vallbona, the founder and president of CIM, Inc PR and co-founder of the PR Consultants Group, discusses: Going beyond “that’s unethical” to understand the issues and better guide those you are advising What to do when people steal your ideas The challenges the lack of enforcement of PRSA’s Code of Ethics creates for the public relations industry
How to Effectively Counsel the C-Suite on Ethics
November 04, 2019 12:30 - 37 minutes - 24.8 MBJim Lukaszewski, one of America's most respected crisis and ethics counselors for the C-Suite at global brands, discusses:Jim Lukaszewski, one of America's most respected crisis and ethics counselors for the C-Suite at global brands, discusses: How to most effectively counsel senior executives around ethics issues How to speak up and be heard when you notice an ethical lapse How all ethics lapses are intentional and what it means
The Ethical Importance of Discernment in Public Relations
October 28, 2019 11:30 - 29 minutes - 19.4 MBBlake Lewis, the Principal and Founder of Three Box Strategic Communications. Discusses a number of key ethics topics, including: Ethical traps for Millennials and Gen Z The importance of discernment How to make ethics training a regular part of your culture How compromise can destroy who you are
Global Ethics and Technology Issues - How Public Relations Can Move A Company From Where It is to Where it Wants to Be
October 21, 2019 11:30 - 23 minutes - 15.7 MBTorod Neptune, the chief communications officer at Lenovo discusses a number of key global and technology ethics issues including: How to move companies from the organization they are today to the one they want to be Living brand values globally and locally Why addressing ethics issues with technology requires businesses to think at the top of the stream
The Three Biggest Threats to Ethical Behavior in Public Relations
October 14, 2019 11:30 - 25 minutes - 16.4 MBMark Dvorak the executive director of Golin Atlanta and an expert independent consultant, discusses the three biggest threats to ethical behavior in public relations. During the interview he also shares his insight on a variety of topics, including: What ethical guideposts to use when you are facing a new situation How managers should support their employees in difficult ethical situations
Ethical Issues with Behavior Change, Leaks and Transparency
October 07, 2019 11:30 - 31 minutes - 20.6 MBThis week on Ethical Voices, Robin Schnell and Stacey Smith, senior counsel and partners at Jackson, Jackson & Wagner discuss a number of key PR and communication ethics issues, including: What to do when a client asks you to anonymously leak information Ethical issues with transparency and in-person research How to ethically leverage appeals to emotion The one ethics guidepost every PR pro needs to keep top of mind
Ethics, Sexism, Racism and Research
September 30, 2019 11:30 - 31 minutes - 12.3 MBAngela Sinickas the CEO of Sinickas Communications, discusses a number of key issues, including: What to do ethically when you realize you work at a company rife with sexism and racism Ethical missteps in the PR proposal process How ethics mistakes can haunt you for years (and how to overcome them) How to ethically deal with people with an agenda
How to Save Your Soul as a Public Relations Professional in an Unethical Company
September 23, 2019 11:30 - 38 minutes - 14.9 MBDr. Joe Trahan, a 30+ year PR pro, retired Lt. Col and media trainer for more than 3,000 people a year, shares his ethics insights in a captivating interview. He discusses: How to save your soul when you are in an unethical company How fake news is eroding public trust Why public relations professionals and PRSA need to be stronger advocates for our profession The importance of standing up for what you believe in even in the face of unspeakable threats of violence
Building an Ethical Agency Culture
September 16, 2019 11:30 - 23 minutes - 9.13 MBKim Sample, president of the PR Council discusses a number of key ethics issues, including:Kim Sample, president of the PR Council discusses a number of key ethics issues, including: How to handle unethical client requests Best practices for building an ethical agency culture Ethical challenges with controversial clients and employee activism
Ethics, Communications and Technology - Avoiding Techlash
September 09, 2019 11:30 - 32 minutes - 21.9 MBBrandi Boatner, the Social and Influencer Communications Lead global markets for IBM addresses a number of communications ethics issues including: How can public relations professionals prepare for techlash? What questions should PR pros ask to help avoid unconscious bias in campaigns and AI? How can social pros best run an ethical influencer campaign? Generational challenges with fake news
How PR Pros Can Act Ethically When Managers and Competitors Overpromise
August 26, 2019 11:30 - 23 minutes - 14.8 MBMike Neumeier, the CEO of Arketi Group, shares his insight on how PR pros can deal with ethics issues, including: What to do when a manager or competitor overpromises How and when to disclose Unexpected challenges with paid media
It's Time to Stop PR's Addiction to Fake Newswire Metrics
August 19, 2019 11:30 - 22 minutes - 15.2 MBAdam Ritchie, the principal of Adam Ritchie Brand Direction, discusses a number of controversial ethical issues, including why it’s time to stop PR’s addiction to fake newswire metrics. Other topics include: A lighting round of four ethical dilemmas he faced The insidious practice of double billing How Amazon is hurting public relations measurement
PR Ethics and Artificial Intelligence
August 12, 2019 11:30 - 22 minutes - 16.1 MBChris Penn, the co-founder and chief data scientist for Trust Insights, is one of the most insightful communications professionals I know. In this Ethical Voices interview, he discusses: What to do when your personal ethics conflict with your company's ethics Ethical issues PR people will face with artificial intelligence (AI) What questions communications pros should ask their data scientists The scary thing about FaceApp people have overlooked
Ethics and PR Measurement
August 05, 2019 11:30 - 32 minutes - 20.3 MBKatie Paine, the CEO of Paine Publishing and the Queen of Metrics, discusses a number of ethical issues around public relations measurement and analytics, including: How to respond to pressure to fudge numbers How public relations success is creating new challenges Ethical issues with Automated AI measurement Questions every PR pro should ask measurement vendors
The Ethics of Time Sheets at PR Agencies
July 29, 2019 11:30 - 22 minutes - 14.2 MBDarryl Salerno, the owner of Second Quadrant Solutions, which has helped more than a hundred small, mid-sized and large agencies improve their performance and profitability, discusses a number of key ethics issues, including: Why you can't buy your clients televisions The ethics of time sheets
PR Ethics Advice for the Future is Found in The Past
July 22, 2019 11:30 - 24 minutes - 17.6 MBScott Monty, a neoclassical digital executive who led Ford's digital and social media, discusses: The perils of obfuscation The top ethics challenges facing communicators today How many tech companies are ethically challenged Ethics advice from the classics that is still relevant today
Ethical Issues with Celebrity Foundations and People Plagiarizing Your Mother's Obituary
July 15, 2019 11:30 - 41 minutes - 25.7 MBJoining me on this week's episode is Bonnie Upright, the vice president of corporate communications for Coldwell Banker Vanguard. She is a former agency owner who has done outstanding work with celebrity foundations. Bonnie discusses a number of key ethics issues including: - Grappling with difficult ethical issues early in your career - Ethical issues and best practices for managing celebrity and athlete foundations - The story behind her mother's viral obituary and how it has been pl...