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EthicalVoices

181 episodes - English - Latest episode: about 2 months ago - ★★★★★ - 4 ratings

Real ethics stories from real communication pros

Marketing Business ethical prsa communications ethic ethics marketing publicrelations socialethics
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Episodes

The five most dangerous words in the world

August 16, 2021 12:00 - 17 minutes - 8.22 MB

Linda Recupero, the Senior Vice President and Global Head of Enterprise Communication for Assurant discusses: 1) What to do when a colleague lies 2) The evolution of ethics globally 3) The five most dangerous words in the world

Transparency and the industrialization of disinformation

August 09, 2021 11:30 - 22 minutes - 12.3 MB

Michelle Olson, the 2021 national chair of PRSA and the managing director and head of the Phoenix office for Lambert discusses a number of important ethics issues, including: 1) How to fight the constant little drips of ethical challenges we face every day 2) Transparency and the industrialization of disinformation 3) The importance of universal key messaging

Ethics, data privacy and looking back

August 02, 2021 11:30 - 19 minutes - 11.3 MB

Wendy Glavin, the founder of the Wendy Glavin Agency, discusses several important ethics issues, including: 1) Ethical issues of giving notice 2) What to do when you are asked to change something that is factually correct 3) Ethical failures in data use and privacy 4) Why we need to look back

What to do when you are faced with nearness and drinking bias

July 26, 2021 11:30 - 23 minutes - 14.3 MB

Melissa Vela-Williamson, APR, an award-winning public relations expert, national columnist and host of the great Smart Talk Series podcast discusses: 1) What to do when you are pressured to inflate numbers? 2) What to do when you are faced with nearness and drinking bias 3) The ethics issues of multicultural appropriation

What can PR professionals learn from the open source community?

July 19, 2021 11:30 - 16 minutes - 9.38 MB

Laura Kempke, the Vice President of Communications for Acquia discusses several important ethics issues, including: 1) What to do when executives lie frequently? 2) Dealing with misinformation and the increasing need to take a stand 3) What can PR professionals learn from the open source community?

What to do when your boss doesn’t value honesty as much as you do?

July 12, 2021 11:30 - 16 minutes - 9.56 MB

Gary McKillips, a freelance writer, broadcaster, and correspondent for AP Radio Sports and MLB on Sirius XM. discusses: 1) What to do when your boss wants you to fire a high-performing employee they do not like 2) What to do when your boss doesn’t value honesty as much as you do 3) Ethical issues with SpiderTech and sports public relations

Truth is a Negotiated Reality

June 28, 2021 11:30 - 19 minutes - 11 MB

Jeff Hahn, the owner and principal of Hahn Public, discusses ethics and his new book - Breaking Bad News: The Definitive Crisis Communication Guide for Brands. He also discusses several important ethics issues, including: 1) Why truth is just a negotiated reality 2) How to successfully nudge people into their proper swim lanes 3) Demystifying crisis communication

How Can We Improve Fashion Industry Ethics?

June 21, 2021 11:30 - 13 minutes - 7.88 MB

Jessica Kelly, the Founder and CEO of THR3EFOLD, a leader in the ethical fashion space, discusses several key ethics issues, including: 1) Where should we start in improving fashion industry ethics? 2) Why all auditing bodies aren’t created equal 3) What everyone can do to improve ethics in the fashion industry 4) How can you maintain your moral compass when there is be pressure to succeed at all costs?

Respond, Don’t React to Unethical Behavior

June 14, 2021 11:30 - 21 minutes - 13.3 MB

Kami Huyse, the CEO of Zoetica, a social media agency, who for me was first and best known as @kamichat discusses a number of important ethics issues including: 1) Why you need to respond and not react to unethical behavior 2) What one question should you ask friends facing difficult situations? 3) Why ethical PR people act like ombudsmen 4) What is the best thing PR pros can do in difficult situations?

Best Practices in Internal Communications Ethics

June 07, 2021 11:30 - 16 minutes - 9.51 MB

Elizabeth Pesci, APR, Fellow PRSA, discusses a number of key ethics issues including: 1) How to handle a reporter friend asking you to disclose confidential information 2) Best practices in internal communication ethics 3) What ethics challenge spans the past, present and future?

Don’t Confuse Doing the Right Thing with Being Seen Doing the Right Thing

May 17, 2021 11:30 - 22 minutes - 12.6 MB

Jim Hoggan, a bestselling author, president of Hoggan & Associates, and founder of DeSmog discusses a number of key topics including: 1) Don’t confuse doing the right thing with being seen doing the right thing 2) Why even if you are right, you can be in the wrong 3) The ethical dangers of tribalism 4) The heart vs. the mind

When National Security Is On The Line, How Do You Ethically Handle Public Relations?

May 10, 2021 11:30 - 16 minutes - 9.58 MB

Robert Johnson, the host of the PR Nation Podcast, discusses a number of important ethics issues, including: 1) When national security is on the line, how to you handle public relations ethically? 2) The state of truth today 3) Why PR Pros should take a different approach when a reporter asks you about confidential information

What to do when someone calls you a liar

April 26, 2021 11:30 - 17 minutes - 8.51 MB

Janelle Guthrie, APR, Fellow PRSA, the communication director for the Building Industry Association of Washington, discusses a number of important ethics issues, including: What to do when you realize you have given out false information and admitting it will hurt What to do when someone calls you a liar How to ethically work through difficult situations Why Voices4Everyone is the solution to our next ethics challenge

How to Speak Up Effectively When You Are Asked to Compromise Your Personal Ethics

April 19, 2021 11:30 - 16 minutes - 9.22 MB

Sherry Feldberg, a seasoned healthcare communication professional who is now the principal of Leadership Journey, discusses: 1) What to do when your boss asks you to burn bridges? 2) How to speak up effectively when you are asked to compromise your personal ethics 3) The importance of building trusted relationships 4) The need to show vulnerability as a leader

Civility, Truth and Hope

April 12, 2021 11:30 - 13 minutes - 7.21 MB

Emmanuel Tchividjian, the principal of the Markus Gabriel Group, and one of the top thought leaders on ethics and communication in the world, discusses: 1) Where your duty lies when you are asked to reveal confidential information 2) The importance of civility and civil discourse 3) How the absence of truth leads to the absence of trust 4) The guiding light of hope

Licensing and Ethics in Puerto Rico Public Relations

April 05, 2021 11:30 - 19 minutes - 11.4 MB

Karen Garnik, the president of Global Vision Marketing and Communications and the president of Asociación de Relacionistas Profesionales de Puerto Rico and a licensed public relations practitioner, discusses a number of important ethics issues including: 1) How apathy is threatening ethical behavior 2) Porque ser Relacionista es cosa seria – Why being a PR pro is a serious thing 3) Licensing and ethics in Puerto Rico 4) How Puerto Rico’s Licensing compares to the APR

Why ethical organizations need to look back as well as forward

March 29, 2021 11:30 - 15 minutes - 8.92 MB

Krista Terrell, APR, the acting president of the Arts and Science Council for Charlotte Mecklenburg County, discusses a number of important ethics topics, including: 1) The best approach to convince executives to report historic inequities 2) Why ethical organizations need to look back as well as forward 3) How organizations can think beyond their whiteness 4) Why we need to think like gardeners, not gunslingers

Ethical Issues in Diversity, Battle Rap, Cancel Culture and Asian-American Hate Crimes

March 22, 2021 14:27 - 24 minutes - 14.7 MB

Joining me on this week's episode is Jen Cho, the founder of Pivot and Swerve. She discusses a number of important ethics issues, including: 1) Where should businesses start first in diversity initiatives? 2) How to most effectively deal with microaggressions? 3) Ethical issues with Battle Rap – what to do when your ethics and the industry’s standards diverge? 4) How far back should we go with regards to cancel culture? 5) The rise of Asian American hate crimes

Rationalization Leads to Ethical Failures

March 15, 2021 11:30 - 19 minutes - 10.1 MB

Donald Singletary, the president at Singletary Group Communications and an adjunct professor at a number of universities, including Syracuse University and Baruch College, discusses: 1) Ethics of expense reports in the Mad Men Era and today 2) How societal changes are impacting ethical practices 3) How rationalization leads to ethical failures 4) Are we really making progress against systemic racism?

Ethics and Diversity: I Too, Am America

March 08, 2021 12:30 - 20 minutes - 11.8 MB

Troy Brown, the President of one50one, discusses a number of key ethics issues, including: 1) How to respond when people try to marginalize you 2) The unethical myth of we can’t find quality diverse candidates 3) Ethical issues with influencer marketing 4) Ethics of Blockchain and Digital IP

What To Do If You Are In a Toxic Workplace

March 01, 2021 12:30 - 18 minutes - 9.96 MB

Thomas Bennett III, discusses: 1) What to do when you are stuck in a toxic work culture 2) Why we need more honesty and transparency

The Changing Landscape of Business Advocacy

February 22, 2021 12:30 - 26 minutes - 14.5 MB

Dr. Holly Overton, Associate Professor at the University of South Carolina and a senior research fellow with the Arthur W. Page Center for Integrity in Public Communication discusses: 1) What to do when you are on a toxic team at work 2) The changing landscape of business advocacy and what it means to PR 3) The rise of corporate social advocacy 4) What we can learn from the Page Principles

Why Hiring Diverse Junior Talent Isn’t Enough

February 15, 2021 12:30 - 25 minutes - 14 MB

Cedric F. Brown, APR, an independent consultant who uses digital strategy to produce equitable outcomes, discusses: 1) What to do when you see racist behavior at work 2) Why hiring diverse junior talent isn’t enough 3) Why we can’t just look forward

Fighting Sensationalism and Greed

February 08, 2021 12:30 - 15 minutes - 9.17 MB

Perry Headrick, the founder of Crackle PR, discusses a number of important ethical issues including: 1)What should you do when you don’t believe in your client? 2) Why we need to fight sensationalism 3) The need for greater diversity in public relations

Ethical Issues of Promoting Vaporware

February 01, 2021 12:30 - 16 minutes - 10 MB

Eric Berman, an innovative results-focused communications director discusses a number of important issues, including: 1) What should you do when you are asked to promote vaporware? 2) How can you practice ethical measurement? 3) Why you should always look at both sides of the data

Data Ethics Advice for Public Relations Professionals

January 25, 2021 12:30 - 21 minutes - 12.9 MB

Adam Blacker, the Vice President of Insights and Alliances at Apptopia, discusses a number of important data ethics issues for public relations professionals, including: 1) When to ethically pass on a media opportunity 2) Why you need to think of the long game when it comes to data 3) How to decide if you have enough data for an accurate pitch 4) The ethics of data collection

Stop Putting Profit Over Ethics

January 18, 2021 13:30 - 21 minutes - 12.8 MB

Sabrina Ram, the founder and president of Blu Lotus PR discusses: 1) What to do when your boss asks you to do something uncomfortable 2) Why we need to stop putting profit over ethics 3) The need for accountability 4) Just because you are good at something doesn’t mean you have to do it

What Do You Do When Your Client Pulls A Bait And Switch?

January 11, 2021 12:30 - 21 minutes - 13.4 MB

Craig Sender, the senior director of public and analyst relations at the Copyright Clearance Center and an adjunct professor at Boston University, discusses: 1) What do you do when your client pulls a bait and switch? 2) The three most powerful words when pushing back on inappropriate requests 3) Why we still need timeouts  

What do you do when your work does not align with your personal values?

January 04, 2021 12:30 - 28 minutes - 15.6 MB

Welcome to Ethical Voices in 2021. A New year, but the same great content. Since one of the most common New Year's resolutions is to lose weight and improve wellness, I could think of no better guest to kick off the year than Mark Mohammadpour, the founder of the Chasing the Sun Health Coaching for communicators and marketers. I've enjoyed reading his insights in the Public Relations Society of America's Strategies & Tactics, and that's what caused me to reach out to invite him to be a guest...

How Businesses and Executives Fail at Diversity, Addressing Harassment and Humanity

December 21, 2020 12:30 - 44 minutes - 25 MB

This is the 100th episode of EthicalVoices and I am bringing you a very special guest. Mike Paul, the president of Reputation Doctor®, discusses: 1) What executives should do (and many fail to do) when someone reports sexual harassment to them 2) The ethical failures of most businesses to act on diversity, equity and inclusion 3) When personal relationships are more important than safeguarding confidences

Conflict of Interest Issues with Non-Profit Boards

December 14, 2020 12:30 - 12 minutes - 6.95 MB

Pam Campbell, APR, Fellow PRSA, the Director of Public Affairs at the Federal Reserve Bank of Kansas City, Oklahoma City Branch discusses a number of important ethical issues, including: 1) Conflict of interest issues with non-profit boards 2) How non-profit board can help prevent ethical issues 3) How to effectively fight disinformation  

Your Company is Accused of Making People Sick. Now What?

December 07, 2020 12:30 - 34 minutes - 19.3 MB

Joining me on this week's episode is Ken Hunter, the President and Chief Strategist at The PowerStation and a part-time lecturer at Rutgers University. He discusses a number of important issues, including 1) What to do ethically when your company is accused of making people sick 2) How to make ethical issues seem less like personal attacks 3) What to do when your boss makes unethical promises 4) Dealing with media bias

Landmines and Fine Lines: Ethical Issues in Public Affairs

November 30, 2020 12:30 - 26 minutes - 14.8 MB

Kelly Davis, the Public Relations Sequence Head at the University of South Carolina, discusses a number of important issues, including: 1) How to avoid landmines and understand the fine lines in public affairs and lobbying 2) How can nonprofits ethically get their message out when faced with well-funded opponents? 3) Ethical issues with data, media and society 4) How to make sure you are sharing accurate information

When Lite isn’t Lite: Ethical Issues with Misleading Claims

November 16, 2020 12:30 - 24 minutes - 13.3 MB

Joining me on this week's episode is Ron Culp, the director of the Public Relations and Advertising Masters Program at DePaul University. Ron discusses a number of important topics, including: 1) What to do when asked to make absurd and misleading claims 2) Why PR professions need the industry to have their back 3) Where companies make mistakes in countering disinformation internally 4) How to make your company attractive to potential employees

When and where do you draw the ethical line?

November 09, 2020 12:30 - 37 minutes - 20.9 MB

Helio Fred Garcia, President of Logos Consulting Group discusses a number of important ethics issues including: 1) When and where do you draw the ethical line? 2) How structures and clear protocols make courage less necessary in ethical dilemmas 3) What can we learn from Bernays’ definition of public relations? 4) What are some positive ethics lessons from Goldman Sachs 5) Three key elements in determining the “right” thing to do

Identifying an Ethics Problem is not Enough

November 02, 2020 12:30 - 30 minutes - 17.4 MB

Neil Foote, the CEO of Foote Communications, and the President of the National Black Public Relations Society, discusses a number of important ethics issues, including: 1) Why identifying an ethics problem is not enough 2) The power of truth, without embellishment, to drive ethical action 3) How to fight misinformation and disinformation 4) Why celebrating success is not enough to drive diversity

Four Common Reasons for Ethical Failures

October 26, 2020 11:30 - 23 minutes - 12.1 MB

Keith Green, assistant professor at Montclair State and former vice president of B2B communications and partnerships at Guinness World Records, discusses: 1) DEFG: Four common reasons for ethical failures 2) The challenge of living in the world of now 3) Ethics issues he observed in sports public relations

What Ethics Lessons Can You Learn from 50 Cases of Beer, Football and Food?

October 19, 2020 11:30 - 23 minutes - 12.8 MB

Bestselling marketing and CX author, and inspirational speaker Jay Baer discusses the ethics lessons you can learn from beer, football and food. Specifically: 1) How to ethically work for competing companies 2) The rampant issue of IP Theft 3) Restaurants’ ethical dilemma: COVID disclosure  

What do ethical PR professionals do when they are faced with conflicting loyalties?

October 12, 2020 11:30 - 21 minutes - 11.8 MB

Todd Van Hoosear, the Chief Engagement Officer for Business Breakthrough Network and a visiting instructor at Boston University, discusses a number of important ethics topics, including: What do ethical PR professionals do when they are faced with conflicting loyalties? The ethics challenges of a post-truth era The need for action to change the perception of PR

Why You Should Act Quickly and Decisively on Even Small Ethics Concerns

October 05, 2020 11:30 - 26 minutes - 13.1 MB

Mark Cautela, the Head of Communications for Harvard Business School, discusses a number of important ethics topics including: 1) Why you need to act quickly and decisively on even small ethics concerns 2) When company and team before self is not ethically appropriate 3) What to do when your boss asks you to fudge numbers on an award

What do you do when you are asked to stonewall on a public health issue?

September 28, 2020 11:30 - 29 minutes - 15.6 MB

Sam Villegas, APR, a Senior Consultant with Raftelis shares insight on: 1) What do you do when you are asked to stonewall on a public health issue? 2) When should you act as a whistle blower? 3) How do you effectively respond to disinformation and fear-based attacks?

Setting Ethical Boundaries

September 21, 2020 12:29 - 20 minutes - 11.4 MB

Joining me on this week's episode to discuss setting ethical boundaries is Tracy Schario, APR of MITRE. She discusses: 1) How do you set ethical boundaries with your boss? 2) What work can a department ethically claim as its own? 3) Are the unexpected ethics benefits that will come out of businesses reaction to COVID? 4) How do you effectively set ethical boundaries with partners?

Top Ethics Challenges in Healthcare Communication, Patient Engagement and Collaboration

September 14, 2020 11:30 - 22 minutes - 11.5 MB

Kelli Bravo, the vice president of healthcare and life sciences for Pegasystems, discusses a number of important ethical issues, including: 1) The ethical considerations in admitting an error in your software 2) How do we ethically fix what is broken in the healthcare system 3) Top ethics challenges in healthcare communication, patient engagement and collaboration 4) How do you ethically balance transparency and confidentiality

What to do when you are asked to make inflated claims

August 31, 2020 11:30 - 17 minutes - 8.72 MB

Erin Callanan, the director of media relations for WGBH, discusses a number of ethics challenges including: 1) What to do when you are asked to make inflated claims 2) Balancing the desire to bring in revenue with the desire to only work with clients you believe in 3) How to combat misinformation

Unexpected ethics lessons from Tonya Harding

August 24, 2020 11:30 - 32 minutes - 20.4 MB

Dianne Danowski Smith, the president and founder of Publix Northwest, covers a broad spectrum of ethical issues, including: 1) Unexpected ethical lessons from Tonya Harding 2) What to do when ethics and legal opinion lead to different conclusions 3) What to do when employees don’t want to represent a specific client 4) How to handle the ethical challenge of reporters with agendas

Ethical Issues in Investor Relations and ESG

August 17, 2020 11:30 - 16 minutes - 8.91 MB

Joining me on this week's episode is David Calusdian, the President of Sharon Merrill Associates David is my first guest who focuses on investor relations. He shares his insight on a number of key topics, including: 1) Should you work with someone when their values do not align with yours? 2) What are ethical issues companies face with ESG 3) Core ethical issues with investor relations

The ethical trap of enabling toxic, abusive high-performers

August 10, 2020 11:30 - 25 minutes - 14.1 MB

Lisa Gralnek, the Principal and Founder of LVG & Co., has some great insight to share, including: 1) The ethical trap of enabling toxic, abusive high-performers 2) How can companies best live their values? 3) Why you shouldn’t always fall on your sword 4) The perils of “me before we”

What is the one ethics question every agency owner needs to ask before taking on a new client?

August 03, 2020 11:30 - 24 minutes - 12.9 MB

Dan Tisch, the CEO of Argyle, one of Canada's largest and best agencies, discusses: 1) What to do when you can’t convince others to do the ethically right thing 2)Why reputation matters more than image 3) One ethics question every agency owner needs to ask before taking on a new client 4) How communication professionals must prepare as the risk of deception increases daily

If It’s Not Painful at Times to Stand by Your Core Values, You’re Doing it Wrong

July 27, 2020 11:30 - 16 minutes - 8.63 MB

Tara McDonagh, the president of Tara McDonagh Communications caught my attention with a LinkedIn post in June, where she stated if it's not painful at times to stand by your core values, you're doing it wrong. During our discussion, Tara highlighted: 1) How do you stay true to your values and not simply chase the money? 2) Why you need to focus on character, not reputation 3) Why you can’t rely on others' moral compasses

What to do when you are asked to make your company seem more diverse than it is

July 20, 2020 11:30 - 26 minutes - 12.5 MB

This week on EthicalVoices, JP Canton, the head of communications and public relations in North America for Polestar discusses ethical issues including: 1) What to do when your boss asks you to make the company seem more diverse than it is 2) Common failings with corporate responses to Black Lives Matter 3) The unethical actions more companies are asking agencies to do and why it is wrong

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