It's Time to Stop PR's Addiction to Fake Newswire Metrics

EthicalVoices

English - August 19, 2019 11:30 - 22 minutes - 15.2 MB - ★★★★★ - 4 ratings
Marketing Business ethical prsa communications ethic ethics marketing publicrelations socialethics Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: PR Ethics and Artificial Intelligence

Next Episode: How PR Pros Can Act Ethically When Managers and Competitors Overpromise

Adam Ritchie, the principal of Adam Ritchie Brand Direction, discusses a number of controversial ethical issues, including why it’s time to stop PR’s addiction to fake newswire metrics.

Twitter Mentions

@aritchbrand