Ethical Issues in Healthcare PR and the Challenges of Data Permanence

EthicalVoices

English - January 06, 2020 12:30 - 18 minutes - 13.2 MB - ★★★★★ - 4 ratings
Marketing Business ethical prsa communications ethic ethics marketing publicrelations socialethics Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Being an Effective Counselor During Difficult and Heart-Wrenching Ethical Situations

Next Episode: What to Do When You Are Asked to Protect a Large Donor’s Reputation

Erica Sniad Morgenstern, the vice president of marketing communications of Welltok, discusses a number of important ethical issues, including:

1) Challenges of talking a tough stand with senior executives to keep your organization on message
2) Data permanence and one thing to never do if you issue incorrect data
3) Ethical issues created by the decline of original reporting
4) Ethical issues in the healthcare/HCIT industry
5) Why the best ethics advice may come from the TSA