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Ethical Issues with Behavior Change, Leaks and Transparency
EthicalVoices
English - October 07, 2019 11:30 - 31 minutes - 20.6 MB - ★★★★★ - 4 ratingsMarketing Business ethical prsa communications ethic ethics marketing publicrelations socialethics Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Ethics, Sexism, Racism and Research
This week on Ethical Voices, Robin Schnell and Stacey Smith, senior counsel and partners at Jackson, Jackson & Wagner discuss a number of key PR and communication ethics issues, including:
What to do when a client asks you to anonymously leak information Ethical issues with transparency and in-person research How to ethically leverage appeals to emotion The one ethics guidepost every PR pro needs to keep top of mind