Latest Laurencetham Podcast Episodes
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Episode 43: How to Create Culture with your CAs
Your Chiro Coach - June 15, 2021 16:00 - 15 minutes ★★★★★ - 1 ratingYou are either training your CAs (and other team members) for their role... or you are teaching them to let them SHINE inside your business. If I had a choice, I rather have team members who take ownership of their roles and responsibilities rather than creating RULES for them to follow....
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Episode 42: Working Harder and More isn't the Answer
Your Chiro Coach - May 26, 2021 16:00 - 12 minutes ★★★★★ - 1 ratingOur mentality to GROW past a "plateau" is usually focused on doing MORE. Work longer. Try harder. See more NPs. But what stops us is something called "The Ceiling of Complexity". Getting to your next goal is not always LINEAR. Meaning you can't always just ADD +1 and expect...
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Episode 41: Building a Practice like a Jigsaw Puzzle
Your Chiro Coach - May 21, 2021 16:00 - 11 minutes ★★★★★ - 1 ratingMy son recently received a 1000 piece Mandalorian jigsaw puzzle for his birthday. He started by placing all the pieces on the kitchen table. But after connecting a few pieces... that is as far as he got. After a week or so of walking by it, I decided to take a stab at it. I don’t b...
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Episode 40: Create Don't Emulate Your Ideal Practice
Your Chiro Coach - May 11, 2021 16:00 - 12 minutes ★★★★★ - 1 ratingIt is easy to copy someone and think it will create success. It is easy to do what others do and think you will get the same results. It is harder to dig deep to find out WHO you are and WHAT you want. ... and build something that defines you. Building YOUR ideal practice requires quieting the...
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Episode 39: The Pros and Cons of FB Marketing in a Chiro Practice
Your Chiro Coach - May 04, 2021 16:00 - 12 minutes ★★★★★ - 1 ratingWe all know the role of Social Media Marketing in 2021 regarding growing and sustaining your practice. Many chiropractors feel LEFT BEHIND if they are not using it. And then when they do try to use it... they fail miserably. And eventually, end up where they started. So is FB Marketing a val...
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Episode 38: How to Motivate Your Associate or CAs
Your Chiro Coach - April 28, 2021 16:00 - 10 minutes ★★★★★ - 1 rating"I wish my associate would... " "If only my associate would..." "Why can't they just..." If you have ever had thoughts like this about your associates or one of your CAs... then you would have asked yourself, "how do I motivate them???" The answer to this is quite simple... But it is NOT...
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Episode 37: When you lose your sense of Purpose in Practice
Your Chiro Coach - April 21, 2021 16:00 - 12 minutes ★★★★★ - 1 ratingWe all have been there, right? I know I have. When we feel like no matter what we do, nothing really changes. It's not like we are not trying. It's not like we don't care. But it does feel like we are failing at the ONE thing that is supposed to be good at. Life can be tricky when you a...
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Episode 36: The Tale of Two Flawed Leadership Style: The Micro-Manager vs The Visionary
Your Chiro Coach - April 05, 2021 00:26 - 14 minutes ★★★★★ - 1 ratingLeadership is not talked about enough when it comes to running a practice. We often believe being a LEADER is inborn and can't be learned. And so we don't spend a great deal of time learning to improve on it. However, leadership filters top-down into every part of the business....
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Episode 35: Your Logo is NOT Your Brand
Your Chiro Coach - March 30, 2021 01:12 - 8 minutes ★★★★★ - 1 ratingWe all know BRANDING is an essential part of your business. But "branding" is not what most people think it is. It is not your logo. It is not what colours you use. It is not what font you choose. Chiropractors spend too much time and money hiring marketing companies to perfect their logo desi...
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Episode 34: Why STATS are Distracting you from Doing Real Work
Your Chiro Coach - March 15, 2021 16:00 - 10 minutes ★★★★★ - 1 ratingAre keeping STATS vital? Absolutely. The problem in most practices is the focus on STATS is distracting them from GROWTH. Measuring, tracking, and reviewing STATS are useful and essential to measure growth. But only if you use it appropriately. Most chiropractors that I obs...
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Episode 33: Why Not How (Insights in Training Your Team)
Your Chiro Coach - March 09, 2021 17:00 - 11 minutes ★★★★★ - 1 ratingOne of the most common struggles that I see my clients deal with is TEAM TRAINING. How do I inspire my team? How do I get my team to do their job (better)? How do I be more self-efficient without micromanaging? These are common frustrations that most Practice owners deal with regularly.....
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Episode 32: Your Special Sauce: How to Accelerate your Brand and Success
Your Chiro Coach - March 04, 2021 17:00 - 11 minutes ★★★★★ - 1 ratingThere is NO magic bullet to success in practice. There are so many ways to achieve it. But you can divide these methods into HARD or EASY. PUSH or PULL. Life Draining or Life Fulfilling. There is always a better way to accelerate your growth without sacrificing your values or your dreams. ...
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Episode 31: Why Chiropractors Get Stuck at 100 to 120 pts per week
Your Chiro Coach - March 02, 2021 17:00 - 11 minutes ★★★★★ - 1 ratingWatch the full video version of this episode on Facebook and Youtube.
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Episode 30: 5 Predictions of 2021
Your Chiro Coach - February 23, 2021 01:22 - 14 minutes ★★★★★ - 1 ratingWatch the full video version of this episode on Facebook and Youtube.
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Episode 29: 5 Lessons You should have learned in 2020
Your Chiro Coach - February 23, 2021 01:17 - 11 minutes ★★★★★ - 1 rating"Lessons that come easy are not lessons at all. They are gracious acts of luck. Yet lessons learned the hard way are lessons never forgotten." - Don Williams, Jr. This is the gift of 2020... if you choose to see it. If you woke up to 2021, hoping that everything would be different ...
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Episode 28: How 2020 Changed How We Do Marketing with Nicholas Kusmich
Your Chiro Coach - December 21, 2020 17:00 - 13 minutes ★★★★★ - 1 ratingWhen you ADAPT, we can thrive. When you don’t... you die. This is also true when it comes to running a business. Nicholas Kusmich is a marketing expert who is behind some of the world’s highest ROIs ads on Facebook. He has helped individual entrepreneurs, brands, and companies scaled...
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Episode 27: The Human vs Champion Mindset with Jeff Spencer
Your Chiro Coach - December 17, 2020 17:00 - 11 minutes ★★★★★ - 1 ratingWhat is common between Tiger Woods, Bono (U2), Dave Asprey (Bulletproof) and Gold Medal Olympians? They know what it really takes to reach your peak performance as an athlete, a performer and/or an entrepreneur. And they have all been coached by Jeff Spencer. Jeff Spencer has c...
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Episode 26: Why Patients Need You to Run a Business
Your Chiro Coach - November 26, 2020 23:50 - 10 minutes ★★★★★ - 1 ratingMost of us became Chiropractors because we want to SERVE others. Most of us got into this profession because we wanted to HELP others. But for some reason, we feel that we are selling our souls if we make a profit while doing both. The reality is you can’t SERVE or HELP your ...
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Episode 25: The Eisenhower Matrix
Your Chiro Coach - November 26, 2020 23:46 - 13 minutes ★★★★★ - 1 ratingWhenever we are in crisis, we feel overwhelmed, and kick us into action. But when things are going well, we tend to dial down the urgency and slow down. We tend to forget that what got us here is the work we did previously to this point in time vs the work we are currently doing. This is...
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Episode 24: What Crisis Can Expose
Your Chiro Coach - November 23, 2020 00:08 - 15 minutes ★★★★★ - 1 ratingWhen you experience a crisis, we can focus on negativity and its impact. But one of the best things it can show us is our vulnerabilities. When everything is going well, or when things are comfortable, we focus on stability or growth. And we sometimes struggle to push ourselves to gain th...
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Epsiode 23: Garbage In, Garbage Out
Your Chiro Coach - November 23, 2020 00:03 - 13 minutes ★★★★★ - 1 ratingWhen it comes to health, we know what we put in our bodies ultimately shapes our bodies to thrive or suffer. This fact holds true when it comes to our mindset and business practices. GIGO - Garbage In, Garbage Out. Here are the most common areas in your life and business that im...
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Episode 22: Why Strategies Fail
Your Chiro Coach - November 14, 2020 17:00 - 14 minutes ★★★★★ - 1 ratingEveryone is always looking for the NEXT winning strategy that will help them grow to the next level. The problem with that “strategy” is choosing the wrong strategy will cost you time, money, and wasted energy. Fundamentally, this is the wrong FOCUS. The strategy works ONLY if the strategy...
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Episode 21: Lessons from the Pandemic (Practice Growth Edition)
Your Chiro Coach - November 13, 2020 07:34 - 21 minutes ★★★★★ - 1 ratingThe pandemic is far from over, and people are coping and dealing with it in different ways. Over the past few months, I have observed how my Nitro clients have done during this crisis. Comparing their success and failures to others in our profession. When this first hit in March, I had a mom...
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Episode 20: The Philosophy Trap
Your Chiro Coach - November 07, 2020 17:00 - 13 minutes ★★★★★ - 1 ratingAt a recent conference (just before COVID hit…), I was asked a question by a student concerning my thoughts on Philosophy and Chiropractic. In this episode, I discuss my thoughts on Philosophy, its impact on our worldview while recognising the TRAP that it can place on you as a chiropracto...
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Episode 19: Enrolling Instead of Selling with Chris Smith
Your Chiro Coach - November 06, 2020 22:56 - 40 minutes ★★★★★ - 1 ratingMost chiropractors or practitioners HATE to sell. It feels forced, awkward, and unauthentic. What if there is a better way? What if you never have to SELL yourself, your service, or business ever again? Instead, you ENROLL your prospects and patients to help them achieve results. ...
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Episode 18: Why You Can't Motivate Your Associates
Your Chiro Coach - November 02, 2020 01:06 - 18 minutes ★★★★★ - 1 ratingAs a Chiropractor, it can be frustrating and challenging to build, motivate, and mentor your associates. We don’t understand why they can’t seem to work, grow, or build a practice as you have. Over time, you begin to build resentment and begin to create BLAME and focus on their failures. In...
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Episode 17: The 3 Biggest Mistakes in Your ROF
Your Chiro Coach - November 02, 2020 01:04 - 17 minutes ★★★★★ - 1 ratingYour ability to communicate Chiropractic to your patients is the SINGLE most crucial skill you need to master. And the most critical time that this skill needs to SHINE is at the Report of Findings (ROF). This is the moment where your explanation and recommendations need to LAND in a way tha...
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Episode 16: If I had to START OVER as a Chiropractor
Your Chiro Coach - October 25, 2020 23:34 - 16 minutes ★★★★★ - 1 ratingThis year marks 18 years since I graduated as a chiropractor from CMCC. And as I reflect back on these 18 years, there are not many moments that I would ever change... but there are a few things I wish I learned a lot earlier in my career. Everything is always a lot easier with hinds...
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Episode 15: Your Ideal New Patients
Your Chiro Coach - October 23, 2020 04:05 - 16 minutes ★★★★★ - 1 ratingThe majority of Chiropractors want more new patients. It is the number one thing they feel is missing in their practice. They will spend more money, time, and energy on trying to GET MORE NEW PATIENTS than anything in their practice. The fact is that every business requires new custome...
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Episode 14: Using Videos to Market Your Practice
Your Chiro Coach - October 12, 2020 01:31 - 19 minutes ★★★★★ - 1 ratingUsing videos to market your practice is one of the most engaging and compelling ways to market your practice. But videos are challenging and scary for most people. You know the benefits and power of video... but you are scared to engage in it. The majority of the time, you are s...
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