Latest Klaviyo Podcast Episodes

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Ep. 22 - How to turn your customers into affiliates with Noah Tucker

In Reviews We Trust - January 18, 2023 16:00 - 31 minutes
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Noah Tucker, Founder & CEO of Social Snowball, an affiliate marketing solution. They talk about their journey as bootstrapped entrepreneurs, they also discussed the place of gorilla marketing in B2B comms and the art of ...

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Ep. 22: How to turn your customers into affiliates with Noah Tucker

In Reviews We Trust - January 18, 2023 16:00 - 31 minutes
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Noah Tucker, Founder & CEO of Social Snowball, an affiliate marketing solution. They talk about their journey as bootstrapped entrepreneurs, they also discussed the place of gorilla marketing in B2B comms and the art of ...

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Episode 21: Review Mining: How to Extract Rich Insights that Drive Growth, Lorenzo Carreri

In Reviews We Trust - January 05, 2023 17:00 - 32 minutes
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Lorenzo Carreri, an expert in CRO, User Research and Experimentation They discuss the often unexplored value of review mining your own reviews as well as those of your competitors to find what people really like and don'...

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Ep. 21 - Review Mining: How to Extract Rich Insights that Drive Growth with Lorenzo Carreri

In Reviews We Trust - January 05, 2023 17:00 - 32 minutes
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Lorenzo Carreri, an expert in CRO, User Research and Experimentation They discuss the often unexplored value of review mining your own reviews as well as those of your competitors to find what people really like and don'...

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Ep. 20 - Simple ways to drastically improve your product page conversion: Rishi Rawat

In Reviews We Trust - December 14, 2022 22:00 - 38 minutes
In this episode Callum McKeefery, show host and CEO of REVIEWS.io talks to Rishi Rawat, 'The Shopify product page guy'. They discuss the potential role of AI in creating product descriptions, and the value of using data/ feedback gathered from reviews to create effective descriptions. Rishi des...

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Ep. 19 - The most effective way to manage your eCommerce store with Keith Matthews

In Reviews We Trust - November 29, 2022 11:00 - 30 minutes
(PLEASE NOTE: This episode was recorded on 27th July 2022) In this episode, Callum McKeefery show host and CEO of REVIEWS.io talks to Keith Matthews, Founder of Milk Bottle Labs - Ireland's Shopify Experts. They discuss the most effective way to set up your eCommerce store, the importance of p...

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How to increase customer loyalty and decrease returns

Shopify Across the Pond - November 29, 2022 09:23 - 33 minutes ★★★★★ - 1 rating
Specifically, Hossein discusses: What is an acceptable rate of returns for an eCom brand? Does store design or brand drive returns? How can brands reduce the burden of returns? Find out more about Satel Creative here. Get a free 6 month trial of the 'Together app' here To connect with Hoss...

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What You Should Do to Protect Yourself as an Ecommerce Brand Selling in the Current - Paul Rafaelson

Pitstop with Sarah Levinger - November 25, 2022 08:00 - 16 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger and Paul Rafaelson break down key DTC trends from the perspective of a creative str...

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What the ecommerce brands need to know about taxes - Paul Rafaelson

Pitstop with Sarah Levinger - November 23, 2022 05:00 - 15 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger and Paul Rafaelson break down key DTC trends from the perspective of a creative str...

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How Big Brands are Changing the Way Ecom Brands Get Taxed - Paul Rafaelson

Pitstop with Sarah Levinger - November 21, 2022 05:00 - 16 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger breaks down key DTC trends from the perspective of a creative strategist. Pitstop ...

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The DTC Industry is Shaking Up Healthcare…Here’s How.

Pitstop with Sarah Levinger - November 18, 2022 08:30 - 12 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger and Caleb Polley break down key DTC trends from the perspective of a creative strat...

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The Hospital is Moving Home: There’s Big Opportunity in Healthcare

Pitstop with Sarah Levinger - November 16, 2022 08:00 - 14 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger and Caleb Polley break down key DTC trends from the perspective of a creative strat...

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How to turn occasional customers into forever fans of your brand

Shopify Across the Pond - November 15, 2022 05:30 - 28 minutes ★★★★★ - 1 rating
Specifically, Monica discusses: Who are your 'real audience' and how to find them. Product vs Customer lead approaches to business Ways to show value Check out more information on Monica below: www.businesswithmonica.com https://www.linkedin.com/in/monicasharmapatnekar/  https://www.busin...

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This 15 Year Old Sold a Slobbery Tennis Ball on EBay for $750.

Pitstop with Sarah Levinger - November 14, 2022 07:30 - 13 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger along with Caleb Polley break down key DTC trends from the perspective of a creativ...

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Why You Should Never Have Popups on Your Site

Pitstop with Sarah Levinger - November 11, 2022 08:30 - 15 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. Sarah Levinger breaks down ad trends with Katherine McKee. Pitstop is hosted by Sarah Levinger. Find her on Twitter, or get...

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Special Ep. 18 - REVIEWS.io x Klaviyo x Penny Black

In Reviews We Trust - November 10, 2022 10:00 - 44 minutes
This week's episode is a special edition of the In Reviews We Trust podcast, in which show host Callum McKeefery, CEO of REVIEWS.io is joined by guests from Klaviyo the email marketing platform for eCommerce,  and Penny Black the personalised Ecommerce packaging specialists. Douglas Franklin, F...

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Special Ep. 18 - REVIEWS.io x Klaviyo x Penny Black

In Reviews We Trust - November 10, 2022 10:00 - 44 minutes
This week's episode is a special edition of the In Reviews We Trust podcast, in which show host Callum McKeefery, CEO of REVIEWS.io is joined by guests from Klaviyo the email marketing platform for eCommerce,  and Penny Black the personalised Ecommerce packaging specialists. Douglas Franklin, F...

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Is Media Buying Dead? - Katherine McKee

Pitstop with Sarah Levinger - November 09, 2022 13:30 - 13 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. Sarah Levinger breaks down ad trends with Katherine McKee. Pitstop is hosted by Sarah Levinger. Find her on Twitter, or get...

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How to grab 'found money' using Amazon to build a second channel to 100k NET profit in 12 months (or less!)

Shopify Across the Pond - November 08, 2022 09:34 - 28 minutes ★★★★★ - 1 rating
Specifically, Neil discusses: The Amazon vs Shopify debate The concept of 'Found Money' The misconceptions of Amazon To connect with Neil, click here. To find out more about Voltage Holdings, click here  

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98% of Your Traffic Should Come from ONLY This Source… - Katherine McKee

Pitstop with Sarah Levinger - November 07, 2022 08:00 - 17 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. Sarah Levinger breaks down ad trends with Katherine McKee. Pitstop is hosted by Sarah Levinger. Find her on Twitter, or get...

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Don't delay if you want your customers to convert.

Pitstop with Sarah Levinger - November 04, 2022 10:00 - 15 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. Sarah Levinger and Nicole Crowell break down the landing page from The Farmers Dog. Pitstop is hosted by Sarah Levinger. Fi...

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The unlikely reason for choosing creative.

Pitstop with Sarah Levinger - November 02, 2022 08:45 - 16 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. Sarah Levinger breaks down static image ads and the creative choices in simple but high converting ads. Pitstop is hosted ...

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Breaking down ads with a seasoned media buyer

Pitstop with Sarah Levinger - October 31, 2022 07:45 - 16 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. In this episode your host Sarah Levinger breaks down key DTC trends from the perspective of a creative strategist along with...

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Conversion Rate Optimization is About Knowing Your Customers - Carl Weische

Pitstop with Sarah Levinger - October 28, 2022 12:00 - 11 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. What can this example teach us about conversion rate optimization? You can’t hack your way to conversion rate optimization....

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Ep. 17: How to build an email strategy that goes beyond revenue to increase profit margin, with Adam Kitchen

In Reviews We Trust - October 27, 2022 15:00 - 30 minutes
In this episode, Callum McKeefery show host and CEO of REVIEWS.io talks to Adam Kitchen, Co-Founder of Magnet Monster. They discuss how managing the client base effectively, and providing quality service rather than a focus on constant growth can lead to longer retention. They also chat about t...

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How to Generate a 17.5% Increase in Revenue…in Just 1 Step

Pitstop with Sarah Levinger - October 26, 2022 12:30 - 13 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. What’s the biggest lift you’ve seen from a small CRO change? This example shows how small changes that activate dopamine can...

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The Key to an 8.21% CVR Landing Page Increase Isn’t What You Think Carl Weische

Pitstop with Sarah Levinger - October 25, 2022 13:15 - 15 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. Sarah and Carl break down this tweet, and the keys to increasing your conversion rates 8.21% and it all starts with increasi...

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How can medium sized businesses communicate like a Fortune 500?

Shopify Across the Pond - October 25, 2022 10:19 - 36 minutes ★★★★★ - 1 rating
Specifically, Mark discusses: How small/medium-sized businesses can achieve communications and marketing outcomes like a Fortune 500 company Cultivating content that increases the share of voice Marketing and communications strategies that make the most impact on a business's bottom line To ...

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How to Create a Psychographic Target Market Profile for Your Brand

Pitstop with Sarah Levinger - October 19, 2022 09:15 - 9 minutes ★★★★★ - 14 ratings
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub. Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space. This was originally posted to YouTube, do you like the audio only version? Let me know! I'm going to show you the exact pro...

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How to use trends on social media to launch new products

Shopify Across the Pond - October 18, 2022 05:00 - 38 minutes ★★★★★ - 1 rating
Specifically, Tim discusses: Passion vs Profit - what wins? The highs and lows of betting on social media to deliver. How he got into Target stores in 2 weeks. To find out more about Paddlesmash, click here. To connect with Tim, click here.  

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