Latest Content marketing Podcast Episodes

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The Ian Does a Solo in the Studio and Robert Wonders Why Elon Hates Marketers Episode

Rockstar CMO FM - April 27, 2024 12:13 - 47 minutes ★★★★★ - 9 ratings
This week as regular collaborator Jeff Clark continues on his break travelling, our host, CMO but “not a rockstar” Ian Truscott is again in the studio on his own, sharing 5 f’in’ marketing thoughts for the week: #1 - Right fit marketers #2 - Is the Forrester term “Frontline marketers” complete bo...

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Haunts and Business: The Soul Seekers' Paranormal Journey

Content Amplification Podcast - April 26, 2024 20:29 - 35 minutes
In this episode, hosts Amy and Tonya, representing Soul Seekers Paranormal, dive into the intriguing world of paranormal investigating and spiritual services. Starting from a wellness event encounter that led them into ghost hunting, they've developed a business model around their passi...

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REMIX: Album 5 Track 26 – Pursuing Wonder in Life & Career w/Roger Fishman

Brands, Beats & Bytes - April 25, 2024 20:28 - 1 hour ★★★★★ - 22 ratings
REMIX: Album 5 Track 26 – Pursuing Wonder in Life & Career w/Roger Fishman Brand Nerds! We are back at you with a friend of the guys, Roger Fishman. Roger is a Filmographer/Photographer and a self-proclaimed former/recovering marketing executive.  Today he brings a multiperspective on...

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REMIX: Album 5 Track 26 – Pursuing Wonder in Life & Career w/Roger Fishman

Brands, Beats & Bytes - April 25, 2024 20:28 - 1 hour ★★★★★ - 17 ratings
REMIX: Album 5 Track 26 – Pursuing Wonder in Life & Career w/Roger Fishman Brand Nerds! We are back at you with a friend of the guys, Roger Fishman. Roger is a Filmographer/Photographer and a self-proclaimed former/recovering marketing executive.  Today he brings a multiperspective on...

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How to Add Value-Driven Videos to Your Content Marketing Mix

Content Marketing, Engineered Podcast | TREW Marketing - April 25, 2024 15:00 - 34 minutes ★★★★★ - 19 ratings
According to our research, 97% of engineers and technical buyers watch work related videos during the work week. I talk with a video expert to learn the best types of videos to add to your content marketing mix. Jeff Long is the owner of True Focus Media, a video and web development agency for ...

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From 15,000 to 13 Billion: Why You Shouldn't Cut Your Content Marketing Strategy Short

Marketing Should Be Fun - April 25, 2024 10:00 - 23 minutes ★★★★★ - 5 ratings
Check out Austin's LinkedIn post featuring the MrBeast tweet being discussed. Can you imagine going from 15,000 views a year to 13 billion views a year on your content? That's what happened for MrBeast, the 2nd largest creator on YouTube. And guess what? It only took 12 years! In this episode,...

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From 15,000 to 13 Billion: Why You Shouldn't Cut Your Content Marketing Strategy Short - Episode 47

Marketing Should Be Fun - April 25, 2024 10:00 - 23 minutes ★★★★★ - 5 ratings
Check out Austin's LinkedIn post featuring the MrBeast tweet being discussed. Can you imagine going from 15,000 views a year to 13 billion views a year on your content? That's what happened for MrBeast, the 2nd largest creator on YouTube. And guess what? It only took 12 years! In this episode,...

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My Journey from 9-5 to Full-Time Coaching

Make It Visible - April 24, 2024 22:00 - 19 minutes ★★★★★ - 6 ratings
In every entrepreneur's journey, there comes a pivotal moment when the familiar ground of a stable career gives way to the thrilling yet daunting path of coaching.  For me, that moment arrived amidst a family emergency while tied to the confines of a pharmacy job.  I leaped full-time coaching,...

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Gettin' to Know Steve Masterson | Owner of Mutant Brewing in Scranton

Gettin' To Know The 570 - April 24, 2024 20:00 - 1 hour ★★★★★ - 38 ratings
This episode unveils the journeys of entrepreneurial success and innovative brand-building in the brewery industry. We sat with Steve Masterson, owner of Mutant Brewing, and explored his unique approach to the craft beer scene in downtown Scranton, characterized by its distinctive flavors, NFT-i...

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How to Make Better Videos

Learning with Leslie - April 23, 2024 15:35 - 30 minutes ★★★★★ - 139 ratings
Leslie Samuel delves into the realm of video creation on this episode of Learning with Leslie. He stresses the importance of planning, mindset, eye contact, and smiling to boost viewer engagement. Leslie advises creators to act naturally, emphasizing self-analysis by critiquing one's videos and ...

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How to Attune to Your Voice to Show Up Authentically in Your Business

BE the Sought-After Entrepreneur Podcast - April 23, 2024 10:00 - 40 minutes ★★★★★ - 24 ratings
Find yourself asking “how can I find my authentic voice?” so I can create content that actually sounds like me…then you’ll want to listen to this episode because I’m answering this question for you. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why just telling some to “be...

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3 Things That Only Top Rated Podcasters Do | Alex Sanfilippo

Podcasting Made Simple - April 23, 2024 10:00 - 14 minutes ★★★★★ - 192 ratings
Do you ever wonder what it takes to become a sought-after podcast guest or a top-rated podcast host? Thankfully, success in podcasting leaves clues! In this episode, Alex Sanfilippo uncovers 3 essential habits that only the best of the best in podcasting, on either side of the mic, understand. G...

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Beyond $10K Months: Redefining Small Business Success with Lauren Hogan

How I Do Content - April 22, 2024 21:00 - 51 minutes ★★★★★ - 4 ratings
When you started your business, I’m sure hitting your first $10k month was one of your first big goals – I know it was definitely one of mine. But why? How did we get to the point where everyone agreed that the $10k month was the magical money milestone all business owners aspired to get to? ...

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Boost Your Meeting Productivity with AI Note-Takers

Content Amplification Podcast - April 22, 2024 14:36 - 9 minutes
Try out Fathom at: https://www.bluecowmarketing.ca/recommends/fathom/ In this podcast episode, the speaker emphasizes the significance of AI note-takers in enhancing business productivity, especially for online meetings. The speaker argues that AI note-taking tools, such as Fathom, can...

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The Ian has 5 Thoughts and Robert Differentiates with a Cocktail of Content Episode

Rockstar CMO FM - April 20, 2024 12:32 - 43 minutes ★★★★★ - 9 ratings
This week as regular collaborator Jeff Clark continues on his break travelling, our host, CMO but not a rockstar Ian Truscott is in the studio on his own, sharing 5 f’in’ marketing thoughts for the week - which are: #1 - Doing a podcast monologue #2 - People asking to pick your brains #3 - Why ar...

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Album 6 Track 11 - The Power of a Versatilist w/Don Scheibenreif

Brands, Beats & Bytes - April 18, 2024 21:34 - 1 hour ★★★★★ - 22 ratings
Album 6 Track 11 - The Power of a Versatilist w/Don Scheibenreif What’s happening, Brand Nerds?! Today, we are excited to bring Don Scheibenreif to the virtual building! Don is a fellow Coke alum, just like LT and DC, and has since experienced and collected a wealth of insight, talent,...

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Album 6 Track 11 - The Power of a Versatilist w/Don Scheibenreif

Brands, Beats & Bytes - April 18, 2024 21:34 - 1 hour ★★★★★ - 17 ratings
Album 6 Track 11 - The Power of a Versatilist w/Don Scheibenreif What’s happening, Brand Nerds?! Today, we are excited to bring Don Scheibenreif to the virtual building! Don is a fellow Coke alum, just like LT and DC, and has since experienced and collected a wealth of insight, talent,...

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What We've Learned from the Pilot of Google's Search Generative Experience (SGE)

Content Marketing, Engineered Podcast | TREW Marketing - April 18, 2024 15:00 - 28 minutes ★★★★★ - 19 ratings
How will Google's Search Generative Experience change the way brands appear in Google's search results? One member of the TREW Crew has been in the SGE beta for more than a year. Let's see what she's found out In this episode, I catch up with Jennifer Dawkins, Vice President of Account Services...

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Mastering Brand Photography: Selecting the Perfect Images for Your Brand | Episode 3

Market Your Service - April 17, 2024 14:00 - 12 minutes ★★★★★ - 2 ratings
In this episode, we delve deep into the world of brand photography and how to harness its power effectively for your business. Join Ashleigh as she explores the process of selecting images that perfectly encapsulate your brand's essence. She shares invaluable tips and strategies to ensure your ...

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Why You CAN'T Ignore AI (Artificial Intelligence)

Learning with Leslie - April 16, 2024 18:30 - 49 minutes ★★★★★ - 139 ratings
In this episode, I discuss the impact of artificial intelligence (AI) on society, emphasizing the need to balance its risks and benefits. I highlight AI's advancements in the medical field and education, showcasing its potential to enhance productivity and foster creativity. By embracing AI as a...

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Thinking Bigger and Accomplishing More In Podcasting | Jay Papasan

Podcasting Made Simple - April 16, 2024 10:00 - 40 minutes ★★★★★ - 192 ratings
Are you thinking big enough for your podcasting goals? Whether you're a podcast guest or host, you have a goal you want to accomplish through your podcasting efforts. The sad truth is that, on both sides of the mic, most people quit before reaching their goals. Don't let this be you! In this epi...

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4 Things to Focus on IF You Want Sales Success

BE the Sought-After Entrepreneur Podcast - April 16, 2024 10:00 - 36 minutes ★★★★★ - 24 ratings
Wondering where to focus your energy and time to ensure sales success? I’m sharing the 4 things I’d do every time I start a business and why most people aren’t focusing on them. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: 4 things to focus on if you want sales success (&...

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Starting Early & Growing Strong: A Guide to Audience Engagement Ep97

Moonshine Moonshot - April 15, 2024 22:00 - 21 minutes
In the 97th episode of the Moonshine Moonshot podcast, Sue is back with director and impact filmmaker Mike Hill. A slight twist this week, as it's Mike's turn to interview Sue, and the topic is building audiences for independent film projects. Have you ever tried to drum up an audience for your...

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How to Reignite Your Creative Spark to Make Marketing Magic

How I Do Content - April 15, 2024 21:00 - 11 minutes ★★★★★ - 4 ratings
Almost every single wizard I speak to is feeling more meh than magic when it comes to their marketing. As a collective, we’re feeling like a bunch of soul-sucking dementors have swooped in and drained our creative spark. Add in the rise of the robots (aka ChatGPT) and plummeting reach and enga...

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Gettin to Know Tracey Selingo | Founder & CEO of Fork Over Love

Gettin' To Know The 570 - April 15, 2024 20:00 - 2 hours ★★★★★ - 38 ratings
In this episode we learn about the impactful work of Fork Over Love, a non-profit based in Luzerne County that addresses food insecurity by connecting struggling residents with chef-prepared meals from local restaurants, ensuring no one goes hungry. Joined by Founder and CEO, Tracy Selingo, we d...

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Embracing the Digital Shift: Jenny Stiven's Insights on Fandom Marketing and Audience Engagement

Content Amplification Podcast - April 14, 2024 02:40 - 25 minutes
"Nobody knows Video Toaster—so I love it when someone does!" - Jenny Stiven Dive into a whirlwind of digital nostalgia and futuristic strategies with Jenny Stiven in this episode of "The Content Amplification Podcast." From her early days wrestling with the Video Toaster to mastering t...

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How To Launch & Start Coaching Business Without a Niche

Make It Visible - April 13, 2024 21:00 - 10 minutes ★★★★★ - 6 ratings
Starting a coaching business can be daunting, especially when you feel pressured to immediately define a niche.  This pressure might even be the reason why you're hesitating to fully put yourself out there.  Here are some ideas of how you can leverage your existing skills and passions can be a...

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The Cathy Makes it 10 and AI over a Breakfast Cocktail with Robert Episode

Rockstar CMO FM - April 13, 2024 14:16 - 55 minutes ★★★★★ - 9 ratings
This week Jeff Clark starts a month-long break from the show, and so our “not a rockstar” host Ian Truscott, catches up with regular guest, Chief Problem Solver and Lead Analyst, from the Content Advisory Cathy McKnight, for her 10th appearance on the show.  Ian and Cathy chat about the importanc...

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Strategies Technical Marketers Can Borrow from the B2C Playbook

Content Marketing, Engineered Podcast | TREW Marketing - April 12, 2024 16:00 - 36 minutes ★★★★★ - 19 ratings
The marketing team at Heatcraft Refrigeration Products are not afraid of stepping outside the box when it comes to reaching their target audience. Pete Grasso, Content Marketing Leader, and Tim Fletcher, Digital Marketing Leader join me on the podcast to talk about how they use B2C strategies to...

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REMIX: Album 5 Track 32 - Be You. Be Kind. Be Badass. w/Paige Young

Brands, Beats & Bytes - April 11, 2024 21:55 - 1 hour ★★★★★ - 17 ratings
REMIX: Album 5 Track 32 - Be You. Be Kind. Be Badass. w/Paige Young What’s happening Brand Nerds?! We’re happily joined by special guest Paige Young, Chief Communications Officer @ ServiceNow. For the Brand Nerds striving for that C-suite position, this episode will be a real treat. Pa...