Marketing Should Be Fun artwork

Marketing Should Be Fun

50 episodes - English - Latest episode: 4 days ago - ★★★★★ - 5 ratings

This is a space where we believe marketing is something you GET to do, not something you HAVE to do. We hope you leave here encouraged, inspired, and a little more excited to share your gifts with the world. Join Austin Savage & Kelsie Zarko, business partners and friends, for biweekly casual conversations about marketing, life, mindset, productivity, branding, and more!

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Episodes

From 15,000 to 13 Billion: Why You Shouldn't Cut Your Content Marketing Strategy Short - Episode 47

April 25, 2024 10:00 - 23 minutes - 16.3 MB

Check out Austin's LinkedIn post featuring the MrBeast tweet being discussed. Can you imagine going from 15,000 views a year to 13 billion views a year on your content? That's what happened for MrBeast, the 2nd largest creator on YouTube. And guess what? It only took 12 years! In this episode, Austin and Kelsie are diving into an insightful tweet MrBeast shared a couple years ago, how to respond to years when you see a dip in engagement, why consistency creates momentum for new and old con...

From 15,000 to 13 Billion: Why You Shouldn't Cut Your Content Marketing Strategy Short

April 25, 2024 10:00 - 23 minutes - 16.3 MB

Check out Austin's LinkedIn post featuring the MrBeast tweet being discussed. Can you imagine going from 15,000 views a year to 13 billion views a year on your content? That's what happened for MrBeast, the 2nd largest creator on YouTube. And guess what? It only took 12 years! In this episode, Austin and Kelsie are diving into an insightful tweet MrBeast shared a couple years ago, how to respond to years when you see a dip in engagement, why consistency creates momentum for new and old con...

Connecting & Empowering Individuals with Limb Differences (w/ Lisa DeWeert) - Episode 46

April 04, 2024 10:00 - 48 minutes - 33.3 MB

Lisa DeWeert is a long-time friend of Austin's and the Co-Founder of an incredible organization called Moxie Adaptive, an organization committed to creating a space to connect and empower individuals with limb differences. Lisa was born with smaller muscles in her arms and hands, and as a result of a significant research project, met hundreds of people who didn't have a space to talk about the intricacies of life with a limb difference, which ultimately led to the launch of Moxie Adaptive. ...

Does Content Really Have a Shelf Life? - Episode 45

March 21, 2024 10:00 - 21 minutes - 14.7 MB

Have you heard the principle of content having a "shelf life?" Perhaps you've heard the statistics about how posts on certain social media platforms only have a "shelf life" of just a few hours. While this is certainly true in relation to algorithms, we believe this is an overly-simplistic way to look at content marketing and today we're sharing why. After a "this or that" about March Madness (Austin's favorite sports event of the year!), we're sharing 2 stories of old content helping us cl...

Reflections on Conversations With a College Communications Class | Episode 44

March 07, 2024 10:00 - 24 minutes - 17 MB

In today's episode, after a "this or that" about calling/texting (apparently Austin is the only person who calls Kelsie other than her mom and grandma 🤣), we're diving into a recent experience Austin had to present to a communications class at North Central College. Most of all, we hope this conversation is a reminder to break out of your routine every once in a while, and look for those little moments that remind you why you love what you do. // 📸 Follow us on Instagram: https://www.insta...

Why Featuring YOU Matters in Your Content Marketing - Episode 43

February 22, 2024 11:00 - 23 minutes - 16.4 MB

You've heard us say it before: Content performs on a human level. This is one of the most important foundations of an effective content marketing strategy. But what does that look like in practice? How do contextualize content that is personal alongside the value we want to provide to our audience? Ep. 15: Why Human Connection & Relationships Are Key to Brand Growth Ep. 38: Consistently Relatable: Building a Community That Would Follow You Anywhere // 📸 Follow us on Instagram: https://ww...

300 Comments!? How ManyChat Has Helped Us Increase Engagement for Clients - Episode 42

February 08, 2024 11:00 - 23 minutes - 16.2 MB

Have you seen the trend across social where brands invite you to comment a specific word leading to an automatic DM popping up in your inbox? The primary tool that makes this possible is called ManyChat, and this has been a major opportunity for many brands recently, especially on Instagram. At the start of this year, we started offering ManyChat management to our clients and have really seen it be a game-changer for engagement. Like a 1000% increase kind of game-changer... Today we're talk...

Growth Stories: 210 Financial (w/ Kendall Stahl) - Episode 41

January 11, 2024 11:00 - 44 minutes - 30.5 MB

We've got a fun one today: Kelsie's brother Kendall, Advisor & Partner at 210 Financial (and one of our clients!), is joining us to talk about their journey to growing their firm by 10x in the last 6-8 years. In this episode, Kendall walks through how they've restructured their team, how they are marketing to an audience that is primarily over 50, what it's been like to launch and host a podcast, how he has personally grown over the years, and so much more. Learn more about 210 Financial: h...

Behind-the-Scenes of Writing a Coffee Table Book Series - Episode 40

December 12, 2023 11:00 - 33 minutes - 23.2 MB

Austin recently released the 101 Affirmations coffee table book series! 🎉 Today, after a holiday-themed "This or That" about Elf on the Shelf (we really hope we don't ruin any kids' belief in Santa! 🎅🏼), Kelsie is interviewing Austin about the process of writing and releasing the books along with where the vision came from. At the end, you'll hear a reading from the first book in the series as well! We hope you enjoy, and thank you for listening! Grab the 101 Affirmations series at https:/...

Dungeons & Dragons For a Living? Building a Brand as a Paid Game Master (w/ Jesse William) - Episode 39

November 30, 2023 11:00 - 1 hour - 43 MB

This week on the podcast, Austin is interviewing someone he PAYS to play Dungeons & Dragons with. That's right: Jesse William is a paid game master, someone who tells collaborative stories for a living. In this episode, you'll hear what a paid game master is, an in-depth review of why Lord of the Rings is better than Game of Thrones, how to add elements of mystery into the content you create, the journey of building a community organically, why creating content that actually excites you make...

Consistently Relatable: Building a Community That Would Follow You Anywhere - Episode 38

November 09, 2023 10:00 - 24 minutes - 16.9 MB

What do Taylor Swift, Nate Bargatze, and Noah Kahan have in common? They've built communities that are excited to follow them wherever they go. In today's episode, we're exploring the connection between relatability and community, how you can take a step towards incorporating more genuine personality into your content, why the value we have to offer goes beyond the education we can offer, and much more. We hope you enjoy this episode! 🔥 // 📸 Follow us on Instagram: https://www.instagram...

Is What You Offer and What You Do Clear? | Episode 37

October 26, 2023 09:00 - 6 minutes - 4.79 MB

Kelsie is here this week with a 6-minute solo episode with some GREAT encouragement for you about making sure what you do is clear to your audience. Approaching the end of the year, how can we make the best next steps simple for people? How can we balance value-centered content with clear offers? We hope you enjoy this episode! 🔥 // 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Learn how we can take cont...

Behind-the-Scenes: Compilation of 4 Videos We've Shared With Clients - Episode 36

October 12, 2023 10:00 - 14 minutes - 10.3 MB

While Austin is in the middle of moving this week, we wanted to compile some of the monthly videos we send to clients of Savage Content Collective and share them with YOU here on the podcast! 👏 In these videos, we cover topics like: The challenge of black-and-white analysis of content performance, leading with your personality, how to think about viral content, and remembering the shelf life of content. We hope you enjoy this rapid-fire style of episode! 🎧 By the way, in the first video, ...

Switchin' It Up: 6 Types of Content You Should Try Out | Episode 35

August 31, 2023 09:00 - 31 minutes - 22 MB

Having a rhythm and plan is so important. Occasionally, though, it's also valuable to challenge yourself and switch it up in the content you're creating! This can create some fresh excitement for yourself in your content marketing and can give your content a little burst of life in how your audience interacts with it. Today, we're sharing six ideas that you may want to give a try! // 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't m...

4 Tips for Creating Content on Threads - Episode 34

July 27, 2023 09:00 - 27 minutes - 18.7 MB

Threads, which is Meta’s new text-based app, has had a few weeks of life now! If you've joined or are considering creating an account, in today's episode we are sharing a few things to keep in mind as you're sharing content on this new platform. We hope this is helpful! // 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

Play This Whenever You Need a 2-Minute Pep Talk - Episode 33

July 13, 2023 10:00 - 3 minutes - 2.21 MB

Entrepreneurship and leadership can be discouraging sometimes. Today's episode is just a 2-minute pep talk from Austin. No fluff, no extras, just a pep talk. Save this episode for whenever you need it, and be sure to share it with a friend who could use some encouragement as well! // 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

5 Tips for Leading a Remote Team - Episode 32

June 22, 2023 10:00 - 27 minutes - 19 MB

Remote work has certainly become much more normal in the past few years, but the transition hasn't been easy for every organization. As someone who has only held jobs that are remote, for Austin, launching Savage Connect Collective as a remote agency was a no-brainer, and today we work with people and clients from all over the country. In this episode, we're sharing a few simple tips for leading a remote team effectively! This, of course, could be a long and detailed topic, but we hope thes...

Addressing 4 Common Content Creation Hesitations (w/ Mitch Nelson) - Episode 31

June 08, 2023 09:00 - 30 minutes - 21.3 MB

Do I have to show my face? I just don't have the personality for people to care about what I'm saying. I don't want it to be all about me. I'm not an expert. There are some common hesitations we hear as people are considering their content creation strategy, what type of content they should be creating, and how personal they need to be. Today, Austin and Mitch are responding to some of the most common hesitations we hear! // 📸 Follow us on Instagram: https://www.instagram.com/savageconten...

5 Things We Don't Do Content Marketing Without - Episode 30

May 25, 2023 09:00 - 26 minutes - 18.3 MB

Let's be honest, we're all in summer mode already, so we've got a simple episode for you today. ☀️ We both put together a list of what we don't do content marketing without, and are walking through what made our Top 5! We hope you enjoy and find some fresh inspiration. // 🎧 Kelsie's "On-the-Road" Episode: https://www.buzzsprout.com/1819263/11576782 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Learn how ...

An Importance Perspective Shift on Analytics - Episode 29

May 11, 2023 09:00 - 11 minutes - 7.63 MB

Today, Austin is solo sharing a brief story about a conversation we had with a client about their podcast analytics. Sometimes we can get a little caught up in the details of each individual piece of content and forget to look at the performance of our content overall. Today we're exploring why that matters! // ⛳️ Find the fun golf channels I've been enjoying here, here, and here. 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't mis...

An Important Perspective Shift on Analytics - Episode 29

May 11, 2023 09:00 - 11 minutes - 7.63 MB

Today, Austin is solo sharing a brief story about a conversation we had with a client about their podcast analytics. Sometimes we can get a little caught up in the details of each individual piece of content and forget to look at the performance of our content overall. Today we're exploring why that matters! // ⛳️ Find the fun golf channels I've been enjoying here, here, and here. 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't mis...

Reflections on Hubspot's 2023 Marketing Trend Predictions - Episode 28

April 27, 2023 09:00 - 29 minutes - 20.6 MB

At the beginning of every year, Hubspot comes out with their new marketing trend predictions. Now that we're almost to the fifth month of 2023, let's look back and see how those predictions have stood up! In this episode, after a "this or that" about time travel, Austin and Kelsie are walking through some of Hubspot's 2023 predictions for content marketing and social media. // 📊 Read the full article: https://blog.hubspot.com/marketing/marketing-trends 📸 Follow us on Instagram: https://ww...

10 Quick Content Ideas If You Need Inspiration - Episode 27

April 13, 2023 09:00 - 33 minutes - 22.8 MB

Do you feel like your ideas are running thin for new content? Feeling a little stuck or uninspired? In today's episode, after a "This or That" about Easter candy traditions, Austin and Kelsie are walking through 10 simple ideas to add to your content plan. We hope this is helpful! // 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

Our FAVORITE Books, Podcasts, Shows, & Movies - Episode 26

March 30, 2023 09:00 - 56 minutes - 38.6 MB

We've got a fun one for you this week! In this episode, we (Austin, Mitch, and Kelsie) are going through some of our favorite resources for business & marketing, education, fun, and some inspiration. We enjoyed recording this one, and we hope you get some new books, shows, or podcasts to check out after listening! // 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Learn how we can take content off your plat...

Avoiding a Scarcity Mindset in Your Marketing - Episode 25

March 16, 2023 09:00 - 21 minutes - 14.5 MB

If you're going to ask for trust from your audience, it's important to extend that trust back to them. Today, Kelsie is back on the podcast and we're covering how to avoid a scarcity mindset in your marketing, why the unknown metrics of content can be challenging for creators, and how to balance calls-to-action with overall value. We hope this is helpful! // 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 L...

Jill Savage on Reflections From Nearly 30 Years of Content Marketing - Episode 24

March 02, 2023 10:00 - 45 minutes - 31.1 MB

Today's episode is a special one. I (Austin) am interviewing my mom, Jill Savage, about her experience building brands through content for nearly 30 YEARS (!!). We talk about the challenge of adopting new content engines, the personal connection available in our world today, how she tracks metrics and goals related to content marketing, and what happens when trust is deepened with an audience. I hope you enjoy! // ➡️ Learn more about Jill's ministry: https://www.jillsavage.org/ 📸 Follow u...

Starting a Podcast: Answering Common Questions We Hear (w/ Mitch Nelson) - Episode 23

February 16, 2023 10:00 - 33 minutes - 23.3 MB

What equipment do you need to start a podcast? What podcast host do we recommend? How do you grow your show? Today, Mitch Nelson, Partner + Podcast Director at Savage Content Collective, is joining Austin to chat about launching and growing a podcast. We hope this episode is helpful! // 🎧 Sign-up for Buzzsprout: https://www.buzzsprout.com/?referrer_id=414331 🎙 Best podcast microphones: https://www.buzzsprout.com/blog/best-podcast-microphones 📸 Follow us on Instagram: https://www.instagra...

How to Repurpose Your Content (& Why Repurposing is Okay) - Episode 22

February 02, 2023 10:00 - 23 minutes - 16 MB

There are times when it can almost feel like it's "cheating" to repurpose content you have created in the past. However, sharing a similar message in a variety of ways is actually a great way to add value to your audience. Today, Austin and Kelsie are walking through why repurposing content is a good idea, and some practical examples of what it can look like in action. 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future epi...

6 Commitments for Effective Content Marketing in 2023 - Episode 21

January 19, 2023 12:00 - 26 minutes - 18 MB

As we're all kicking off 2023, many of us are setting our intentions for our lives and businesses. So what intentions and commitments should we be making in regards to our content marketing efforts? In today's episode, Austin and Kelsie are diving into 6 commitments you should make for effective content marketing in 2023! 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Learn how we can take content off your ...

An Open Conversation About Perfection (with Mitch Nelson, Our New Business Partner!) - Episode 20

November 15, 2022 10:00 - 27 minutes - 19.2 MB

We talk about perfection quite a bit when it comes to content, and today we want to revisit that topic. Joining us for the conversation is Mitch Nelson, our new Partner + Podcast Director here at Savage Content Collective. In this episode, we're talking about how each of us relate to the idea of perfectionism, how Mitch is learning to let go of perfection as an Enneagram 1, and the good things about trying to pursue "perfection." 💻 Download a free copy of "4 Daily Affirmations for Effective...

Kelsie's "On-the-Road" Episode: 3 Great Questions From a College Communications Class - Episode 19

October 27, 2022 09:00 - 11 minutes - 8.08 MB

Kelsie recently had the opportunity to speak to a Communications / Social Media class at East Texas Baptist University. The students had some great questions, and a few of them would apply to you as well! On her drive back home, Kelsie recorded a solo episode, sharing some wisdom for content marketing about planning, consistency, quality, and more. This is a short episode filled with a lot of great info! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https...

The Tools We Use in Our Business - Episode 18

October 12, 2022 14:00 - 27 minutes - 18.9 MB

We've often been asked what tools we use in our business for project management, bookkeeping, communication, etc. Today, after some talk about breakfast sandwiches and spending money, we're jumping into all of the software we use to make our work at Savage Content Collective possible. We hope this is helpful! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​ 📸 Follow us on Instagram: https://www.instagram.com/savagecon...

Don't Change Your Strategy Overnight - Episode 17

September 16, 2022 09:00 - 15 minutes - 10.6 MB

Not too long ago, Instagram announced they would be pushing video content more than they have been. So how should we respond to changes to algorithms or changes to content marketing platforms overall? In this episode, after a debate about ketchup and ranch dressing, we're walking through why it can be easy to over-compensate when you hear about changes like these, and sharing some reminders to hold on to in your brand-building journey. 💻 Download a free copy of "4 Daily Affirmations for Eff...

How One Nonprofit Doubled Their Followers Through Consistency - Episode 16

June 28, 2022 15:00 - 14 minutes - 10.2 MB

One of our clients, a nonprofit organization down in Texas, recently doubled their followers over a couple days. How'd they do it? By staying consistent for seven months. In this solo episode of the podcast, Austin is sharing that story with you, and four principles that come to mind from it. Thanks for listening! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​ 📸 Follow us on Instagram: https://www.instagram.com/sava...

Why Human Connection & Relationships Are Key to Brand Growth - Episode 15

May 31, 2022 09:00 - 12 minutes - 8.96 MB

When building a brand, it's easy to get distracted from the main thing. What's that main thing? Relationship-building. In today's episode, after a "this or that" about lunch and dessert, we're diving into why human connection is a core part of business growth. We hope this is a support to you! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​ 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be su...

4 Ways Perfectionism Limits Creators - Episode 14

April 19, 2022 11:00 - 21 minutes - 14.8 MB

Perfectionism is such an easy trap to fall into when it comes to content marketing, but it's not very helpful in building a brand or a community. Today, we're sharing 4 ways perfectionism limits the effectiveness of your digital content! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#freebie​​ 📸 Follow us on Instagram: https://www.instagram.com/savagecontent.co 🔔 Be sure to subscribe so you don't miss a future episode! 🔥 Le...

5 Things to Consider When Sharing Personal Convictions Online - Episode 13

March 29, 2022 16:00 - 30 minutes - 21.3 MB

It's no secret that the digital age we live in can make it easy for strong personal opinions to clash, and for conflict to come as a result. So how do we approach our opinions about topics that can easily become controversial? In today's episode, we are walking through 5 things to consider when it comes to sharing personal convictions online. We hope this helps you think through your approach for your own brand, as well as your natural tendencies as a leader! 💻 Download a free copy of "4 Da...

How to Cancel Out the Guru Talk - Episode 12

February 10, 2022 15:00 - 14 minutes - 10.3 MB

"You need to post 30 reels in 30 days!" "You have to show your face each day in stories!" "Your podcast has to have video!" We've all heard the guru talk. People who are advocating a silver bullet that will help you grow. Today, we're talking about how you can contextualize that advice, remove pressure from yourself, and find confidence in what's sustainable for you as you grow your brand. This was a fun one, and we truly hope it's a support for you! 💻 Download a free copy of "4 Daily Affir...

Utilizing an Interconnected Content Strategy in 2022 - Episode 11

January 20, 2022 16:00 - 21 minutes - 14.7 MB

"Interconnected content" is a big phrase we like to use around here. In today's episode, after a "this or that" about Texas sports teams, we're talking through what interconnected content means, how to do it, and why it matters! This is one shift that helps you move from a sales-forward approach to marketing to a trust-forward approach in your marketing. 📹 Watch the video breakdown we mentioned in the episode: https://youtu.be/60cSTpW7QlE 💻 Download a free copy of "4 Daily Affirmations for...

10 Things We Learned in Year 1 of Business - Episode 10

December 23, 2021 13:00 - 44 minutes - 30.5 MB

Merry Christmas and Happy New Year from our team here at Savage Content Collective! To close out the year for the podcast, we have a heated "this or that" about wrapping paper and gift bags before we jump into sharing 10 things we've learned throughout our first year as a company. It was so fun to reflect on these and we hope this list will be a support as you head into 2022! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.savagecontent.co/#free...

A Quick Encouragement for the Holidays - Episode 9

November 24, 2021 10:00 - 6 minutes - 4.71 MB

Happy Thanksgiving! This week, we've got a super quick episode (just 6 minutes) for you. After a holiday-themed this or that, we're jumping into the importance of giving yourself the space to rest. We hope this encouragement is valuable this week and through the end of the year! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.austinsavage.co/#freebie​​ 📸 Follow us on Instagram: https://www.instagram.com/austinsavage.co 🔔 Be sure to subscribe s...

Navigating a Crazy Season of Life - Episode 8

November 11, 2021 10:00 - 28 minutes - 19.4 MB

Listen... We all have crazy seasons in life. Especially with the holidays approaching, our normal rhythm of life can kind of get thrown out the window, and it gets a lot harder to keep up all that we've had going the rest of the year. So how do we prepare for and adjust as we approach a season like this? In today's episode, after a fun conversation about books and movies, we're sharing a few tips we're implementing this holiday season that may be helpful to you as well! 📚 Grab a couple of ...

Emily Schwalbach on Leveraging Social Media Without Burning Out - Episode 7

October 28, 2021 09:00 - 44 minutes - 30.7 MB

This week's episode is SO fun and SO practical. We're welcoming Emily Schwalbach, Instagram expert and entrepreneur, who is passionate about helping people grow on social without burning out. In this conversation, we talk about her journey of finding confidence in her craft, how to "find your minimum" on social media, lessons she's learned about growing a business as a mom, and a whole lot of encouragement. This is one you don't want to miss! 👉Check out Emily's website: https://www.besocial...

Questions We're Often Asked About Content Marketing - Episode 6

October 21, 2021 18:00 - 38 minutes - 26.4 MB

This week, we're quickly jumping through some questions we're often asked about content marketing. After some random chat about Christmas and a rapid-fire this or that, we're talking social media, podcasts, time management, growth, and more! We hope these are helpful! Got some questions you'd like us to address on the show? Drop them in the comments! 🎧 Get started with Buzzsprout: https://www.buzzsprout.com/?referrer_id=414331 📹 Check out our YouTube video about having multiple social acc...

Growth Stories: The Forgotten Initiative (w/ Jami Kaeb) - Episode 5

October 04, 2021 09:00 - 52 minutes - 36.1 MB

Today on the podcast, we're sharing our first interview-style episode we're calling "Growth Stories." We hope these episodes are opportunities to highlight the non-linear growth so many people experience in building a brand and community. And first up in this series is Jami Kaeb, Founder of The Forgotten Initiative (TFI), a national ministry dedicated to helping people support the foster care community and experience Jesus together. And they also are a client of ours! In this conversation, ...

TikTok vs. Instagram - Episode 4

September 16, 2021 09:00 - 44 minutes - 30.7 MB

This week, we're here to battle it out! Just kidding... sometimes we wish we had the personalities to do that effectively. But instead, we're here to simply chat through our top 5 favorite things about both Instagram and TikTok. Hopefully you learn a couple new things in this one, get some inspiration, and find a few laughs along the way! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.austinsavage.co/#freebie​​ 📸 Follow us on Instagram: https:...

Finding Confidence in Who You Are and Who You're Not - Episode 3

September 02, 2021 09:00 - 39 minutes - 26.9 MB

Welcome back to Marketing Should Be Fun! For Episode 3, we've got lots of laughs before we jump into a conversation all about confidence! This is a foundational aspect of building a brand, developing a community, and living a life you're proud of. In this episode, we're covering 5 truths that are so important for all of us to internalize. We hope this one is a big encouragement to you! 💻 Download a free copy of "4 Daily Affirmations for Effective Content Marketing": https://www.austinsavag...

Building a Brand Without Living on Your Phone - Episode 2

August 19, 2021 09:00 - 31 minutes - 21.9 MB

Welcome back to the show! For Episode 2, we're talking about another favorite topic around here: The value of letting values and boundaries guide your time so you're not glued to your phone 24/7 as you're building a brand. It's so easy for us to let notifications be what determine our time, but that's a road to burnout and a life distracted. So listen in as we walk through 5 things we've been reminding ourselves of -- we hope these are some good reminders for you this week! Also, curious a...

Content Performs on a Human Level - Episode 1

August 05, 2021 09:00 - 43 minutes - 29.7 MB

We're kicking off the show talking about one of our FAVORITE topics! It's something we chat about a lot with our clients and it's something we'll likely bring up quite a bit in future episodes. And it's that content performs on a human level. Humans don't fit in the box of an algorithm, or a formula, and that means you don't have to either. Join us for this introductory episode, for a little bit of background on us, and a chat through 5 shifts this perspective can have as you're building a ...

Trailer: Welcome to the Marketing Should Be Fun Podcast!

July 15, 2021 04:00 - 17 minutes - 12.1 MB

In this trailer, join us for some small talk, a game that we don't have a name for, the reason behind launching the show, and what you can expect moving forward! Be sure to subscribe!