Write Publish Market
164 episodes - English - Latest episode: 19 days ago - ★★★★★ - 14 ratingsThe Write Publish Market podcast explores the book publishing process for business owners at any stage of their book process.
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Episodes
Episode 4.3: Book Writing and Time Management with Amanda Warfield
September 15, 2021 09:00 - 21 minutes - 49.9 MBJodi is having a conversation with Amanda Warfield on this episode of the Write.Publish.Market Podcast. While their conversation is directed at those writing a book, any entrepreneur will find key takeaways in this episode! They chat about how we all need some type of structure and how it doesn’t have to be a rigid system but can be held loosely for each person to allow for creativity and freedom, while also ensuring all of your must-do tasks get completed. Amanda also dives into batching...
Episode 4.2: Book Backmatter
September 08, 2021 09:00 - 10 minutes - 24.4 MBToday we’re talking about book backmatter. This is the bookend episode to last week, where we talked about book frontmatter. Just to give you the big-picture view, as we discussed last week, these are the bookends for your book. Your book is basically three sections: the frontmatter, the text itself (the body of the book), and the backmatter. The backmatter is all related to the book, whereas some of the frontmatter can be lifted out without the text/body of the book being affected. That’s ...
Episode 4.1: Frontmatter
September 01, 2021 09:00 - 10 minutes - 24.1 MBToday Jodi is talking about your book frontmatter. What that is frontmatter? Frontmatter is pretty commonplace terminology today. And it's basically everything before the main body of the text. A book is structured similarly to the three parts of a story (introduction, body and conclusion). You have the frontmatter, the text, and the backmatter. It's not that the front matter is necessarily setting up the text, although in a way some pieces of it do, but it's really just everything that come...
Episode 3.11: About the Author-Entrepreneurs Lab
June 09, 2021 09:00 - 14 minutes - 33.7 MBToday’s episode of the Write.Publish.Market Podcast is going to be a little bit different than what you’re used to, if you are a regular listener. Instead of digging in deep to one aspect of the book writing/book publishing/book marketing world, Jodi going to peel back the curtain a little bit on the Author-Entrepreneurs Lab, her mentorship-membership program for business owners who want to write a book to serve their business. And the reason for this is because one, she gets a lot of ques...
Episode 3.10: Connecting Your Book to Your Business with Jyotsna Ramachandran
May 26, 2021 09:00 - 20 minutes - 46.9 MBToday on the Write.Publish.Market Podcast Jodi is joined by Jyotsna Ramachandran. Not only is Jyotsna a best-selling author and book publisher, she has worked with people all over the world build their business through an author funnel and their books. They chat about positioning your self and your book for the public eye. Jyotsna shares her 3 ingredient recipe for becoming a TEDx speaker and they are steps you can use for any aspect of getting your name and book into your dream universe. ...
Episode 3.9: Editorial Feedback
May 12, 2021 09:00 - 11 minutes - 27.6 MBOn today’s episode of the Write.Publish.Market. podcast, Jodi is talking all about editorial feedback. If you’re not quite sure what that is it is the feedback that comes with your manuscript after the editor is finished working on it. As an author and an editor herself, Jodi doesn’t want you to be scared or intimidated. The editorial letter is going to give you more of the big-picture feedback. So it's not the nitty-gritty, line-by-line feedback that typically means more work for you. It'...
Episode 3.8: Book Launching and Marketing in Uncertain Times with Hailey Dale
April 28, 2021 09:00 - 15 minutes - 36.9 MBJodi is interviewing Hailey Dale on today’s episode of the Write.Publish.Market. Podcast. Hailey is a best-selling author and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires — their way. Today, Hailey is talking with Jodi about her book writing process, the parts she loved, the parts she found stressful and what it was like launching a book during uncertain times. As a content creator, Hailey kn...
Episode 3.7: Market Your Book in Alignment with Your Personality
April 14, 2021 09:00 - 13 minutes - 30.5 MBToday on the Write.Publish.Market. Podcast, Jodi is talking about marketing your book in a way that feels right for you. These aren’t marketing techniques or specific marketing strategies, necessarily. However, they are to help you be consistent with your book marketing. Book marketing is a long game. It's a marathon, not a sprint. So you need to be consistent. And the way to do that is to lean into the things that make the most sense for you. And that's going to be different from author A...
Episode 3.6: The Author's Role in Book Design with Kelsey Baldwin
March 24, 2021 09:00 - 17 minutes - 40.9 MBOn today’s Write.Publish.Market Podcast, Jodi is interviewing Kelsey Baldwin, an author, designer, and entrepreneur. They chat about all of the things that go into designing your book. This includes the size of your pages, the front and back cover design, the book spine, and so much more. Whether self-publishing or going the traditional route, there are a few steps that will make designing your book so much easier. Kelsey shares her thoughts on design revisions, pre-made templates, and why...
Episode 3.5: When Your Book Takes on a Life of its Own
March 10, 2021 10:00 - 16 minutes - 38 MBOn this episode of the Write.Publish.Market Podcast, Jodi is interviewing Jacqueline Fisch, the author of Unfussy Life: An Intuitive Approach to Navigating Change. They are talking about the building blocks for her first book, what’s she’s expecting when it officially launches, and what is next for her (hint: it just might be more books!) She's also a writing coach and leader of the Write Like a MOFO community. She helps writers make progress on their passion projects and creative business...
Episode 3.4: Legal Book Giveaways
February 24, 2021 10:00 - 8 minutes - 20.1 MBIn this episode of the Write.Publish.Market podcast, Jodi is talking about book giveaways and how they can help launch your book. She’s covering the difference between a giveaway, a contest, a lottery, and a sweepstakes. Jodi touches on the legal side of giveaways for authors, but reminds you that she in not a lawyer, so definitely consult one if you have more questions! You want to have fun with a giveaway, but you want to make sure that you’re having fun while being legally compliant. ...
Episode 3.3: Your Book Copyright Page
February 10, 2021 10:00 - 8 minutes - 18.4 MBToday on the Write. Publish. Market. Podcast, Jodi is talking about copyright pages. If you’ve started this part of your writing and publishing process, you’ll notice that copyright pages look very similar from book to book, but not quite exactly the same. And you might be wondering why that is. Let’s break that down. There are some elements that are required for a copyright page, and there are some elements that are not required. And then there are things that you might want to include, dep...
Episode 3.2: Starting Your Own Publishing Imprint
January 27, 2021 10:00 - 7 minutes - 18.1 MBToday Jodi is giving you insight to whether you need or should think about starting your own publishing imprint and what that looks like versus “just” self-publishing a book. This is something that comes up every once in a while, especially when someone reaches out about wanting to write multiple books. They come to the table knowing that this is not a one-time thing. What makes the most sense for them to set themselves up for success — long-term, not just for that one book or that first b...
3.1: Niche your audience for book sales success with Julie Naismith
January 13, 2021 05:00 - 19 minutes - 45.5 MBJulie helps owners and trainers around the world overcome separation anxiety in dogs. She does this with a membership club for owners, a certification program for trainers, a dog training app, and of course her book. Previously, Julie was a partner in a global management consulting firm. Julie loved the work, but felt she needed to make a difference. Her career 2.0 is most definitely helping her do this. Our conversation today is all about how she started writing her book, her process (spo...
2.10: Using Your Book to Reverse-Engineer Other Products with Mary Brodie
November 18, 2020 11:00 - 27 minutes - 25.5 MBMary is a digital experience strategist and founder of Gearmark, helping companies create memorable customer experiences, online and offline, for over 20 years. From apps to content strategy to lead gen programs, she has helped companies achieve results that contribute to the bottom line. But achieving great results takes a great team that works well together. Her work extends into team dynamics and internal processes. She believes that the internal employee experience of a company is just a...
2.9: Readying Your Calendar to Write a Book
November 11, 2020 11:00 - 9 minutes - 8.93 MBLet’s talk about your calendar for a minute. As an entrepreneur, you’re likely familiar with the concept of planning your program or product launches out on your calendar to make sure you stay on track. Writing your book is no different. In this episode, I share why I believe creating your calendar for your writing time is a sacred thing, the first thing you need to consider and block out time for on your writing calendar before you do anything else, the one thing I personally put on my ca...
2.8: Your Book and the Holiday Season
November 04, 2020 11:00 - 7 minutes - 6.61 MBAs we approach the holiday season, I wanted to talk specifically about selling your book during the holidays because, while it’s the perfect time to promote your book in fun ways you wouldn’t during the rest of the year, it does take some thought and planning. In this episode, I share why it’s never too early to start your holiday promotions, why you should be thinking about utilizing gift guides, why you need to have a game plan for what you want to do or offer during the Black Friday thr...
2.7: Self-Published Books and Libraries
October 28, 2020 10:00 - 9 minutes - 8.42 MBLibraries are often forgotten when it comes to marketing and distributing a self-published book. Is it necessary to have your book carried by libraries? Absolutely not. But, why not have your book in libraries? In this episode, I share why I believe it’s worth try to you get your book in libraries, the first step you should take when trying to get your book into a library, the two things you need to have in place before you contact a library and pitch your book to them, how to present ...
2.6: Using a Book to Educate AND Inspire with Kim Dawson
October 21, 2020 10:00 - 21 minutes - 19.7 MBKim Dawson is a lifelong entrepreneur who has started multiple businesses in her 20+ year entrepreneurial journey until becoming a business strategist in 2015. Kim helps service-based solopreneurs and small business owners increase revenue, maximize profitability, grow their team, and scale their business. She serves as a strategist, consultant, advisor, mentor, and coach. Kim is the host of “The Sassy Strategist Podcast” and the author of “Passion to Profits: Your Guide to Building a Succ...
2.5: Using Course Content to Write Your Book with Braden Drake
October 14, 2020 10:00 - 38 minutes - 35.1 MBBraden Drake is a California licensed attorney and tax professional. His tagline is, “Your gay best friend here to help you get your legal and tax shit legit.” Braden works primarily with service-based, creative small business owners through his membership and course where he educates on contracts, business entities, cash flow, and taxes. In this episode, Braden shares why he decided as a child that he wanted to write a book one day, the event that happened at an Airbnb we were staying in ...
2.4: Book Writing Building Blocks for Business Owners
October 07, 2020 10:00 - 16 minutes - 15.1 MBThis week, we’re digging into your book planning framework and breaking down the book writing building blocks for business owners. In this solo episode, I share how the traditional story-building elements of who, what, when, where, why, and how factor into your book planning framework, why you should always start with the why component, the goal-setting method I recommend utilizing when coming up with your book planning framework, who a secondary audience is comprised of and why you can’t ...
2.3: Legal Issues and Book Writing with Aleece McKnight
September 30, 2020 10:00 - 37 minutes - 31.9 MBAleece McKnight is the attorney you find when you know it’s time to legally protect your business, secure your brand, and protect your creative assets. Impassioned by the desire to ensure the legal protection of creatives and entrepreneurs, Aleece launched the virtual Law Office of Aleece McKnight where she employs her subject matter expertise in helping individuals leverage legal protections so they can start and scale their businesses. With years of experience in trademark law, copyright...
2.2: Your Author Brand with Lauren Ranalli
September 22, 2020 10:00 - 25 minutes - 19.6 MBLauren Ranalli is a public health professional, award-winning children's book writer, and marketing coach for aspiring and published authors. Her latest book, Let's Meet on the Moon, has just been released and she is also the founder of the Think Beyond the Book membership community for self-published authors. In this episode, Lauren shares the role author branding played in her journey of publishing her first book in 2018 to now being a coach for other authors (while still writing books o...
2.1: Ghostwriting with Laura Gale
September 16, 2020 10:00 - 20 minutes - 18 MBLaura Gale started her career in the traditional publishing world and now offers a boutique service that specializes in writing, publishing, and marketing powerful, profitable books that transform her clients’ businesses. I’m incredibly excited to bring you this conversation with Laura because her specialty is in ghostwriting, and that’s a topic I know many of you are interested in. She takes the words, experiences, and ideas in her clients’ heads and translates them into a compelling stor...
40: Episode 40: Nonfiction Book Writing: The 5 Phases of "Writing"
July 28, 2020 09:00 - 11 minutes - 10.3 MBToday on the show Jodi breaks down the phrase “writing a book” into the five stages of nonfiction book writing. Writing a book is a big task that encompasses a lot of steps and it’s important to know, as an author-entrepreneur, where you are in the process so you can stay on track, stay motivated, and finish your book. The five stages are: Prewriting Drafting Revising Editing Publishing Prewriting This is the prep phase. It involves doing a brain dump to create a working contents...
39: Episode 39: What Author-Entrepreneurs Need to Know about Audiobooks
July 21, 2020 09:00 - 10 minutes - 9.54 MBToday on the show Jodi examines what author-entrepreneurs need to know about audio books. The number-one reason author-entrepreneurs should consider recording an audio book is that audio books make up the fastest-growing market in the book publishing industry. People love audio books. They love the freedom of being able to listen in the car on a walk, or wherever. More and more authors have noticed and are producing audio books to accompany, or sometimes even in place of, a print book. Th...
38: Episode 38: Book Trailers for Nonfiction Books
July 14, 2020 09:00 - 10 minutes - 9.74 MBToday on the show Jodi discusses book trailers. A book trailer is essentially a one- to two-minute commercial for a book. Many author-entrepreneurs resist making one because they’re introverted. Book trailers can be a great tool in an author-entrepreneur’s book marketing toolbox. Though they are certainly optional, Jodi encourages author-entrepreneurs to think about making one for a couple reasons. First, the power of video is enormous. Video is compelling. It immediately establishes that o...
37: Episode 37: Book Review Basics for Author-Entrepreneurs
July 07, 2020 09:00 - 7 minutes - 6.7 MBToday on the show Jodi breaks down three basics about book reviews for author-entrepreneurs: Remember that book reviews are not just for your book launch. Author-entrepreneurs should continue to urge and encourage readers to leave a book review long after the actual launch has passed. When you can freshen up book reviews and and get an influx of new reviews, you can use them just like you do during a launch: in email sequences to newsletter subscribers and social media posts, for example. D...
36: Episode 36: Getting Your Self-Published Book into Bookstores
June 30, 2020 10:00 - 10 minutes - 9.7 MBToday on the show Jodi gives author-entrepreneurs three tips to get their self-published book into bookstores. Shelf space is at a premium in bookstores, particularly in smaller stores. If you follow these three tips, you make it easier for bookstore owners and book buyers to say yes. Produce a professional product. Bookstore owners (and readers!) should be able to hold your book in one hand and a traditionally published book in the other and not feel or see a difference. This means things ...
35: Episode 35: Using Podcasts to Market Your Book: Guest Expert Angie Trueblood
June 23, 2020 11:00 - 25 minutes - 23.8 MBToday on the show Jodi interviews Angie Trueblood about using podcasts as part of a book marketing strategy. Here are some highlights: Jodi and Angie talked about podcast guesting being a great tool in an author-entrepreneur’s toolkit always, but especially during the COVID-19 crisis when travel is not an option for speaking events and the like. Angie noted that podcast guesting and even starting a podcast have become options people are utilizing more frequently. Angie explained that podc...
34: Episode 34: Sharing Your Story in a Book with Lindsay Bryan-Povin
June 16, 2020 14:18 - 23 minutes - 21.6 MBToday on the show Jodi interviews Lindsay Bryan-Povin, author of The Financial Anxiety Solution (Ulysses Press, 2020). Here are some highlights from their conversation: Jodi and Lindsay discussed the origin of her book. Lindsay was a creative kid but did not necessarily see herself book writing as an adult. As an expert voice in the world of finances for couples, Lindsay looked at authorship as a way to stand out in a flooded field when she was approached by a publisher to write this book. ...
33: Episode 33: Deep Dive: Using a Brain Dump to Identify Your Book Contents
May 26, 2020 09:00 - 11 minutes - 10.9 MBToday on the show Jodi explains how author-entrepreneurs can use a brain dump to create a working table of contents for their book. The word outline feels constrictive to many entrepreneurs, particularly creative entrepreneurs (think event planners, photographers, bloggers, etc.). A brain dump gets people to the same result — but without feeling like a middle-school assignment. The traditional brain dump that we’ve all learned involves a timer, a blank piece of paper, and something to writ...
32: Episode 32: Why Amazon Isn't Always Right for Author-Entrepreneurs
May 19, 2020 09:00 - 10 minutes - 9.72 MBToday on the show Jodi explores why Amazon should be a piece of every author-entrepreneur’s marketing and distribution plan, but not the entire puzzle. Author-entrepreneurs should absolutely list their book on Amazon and take advantage of what Amazon offers to authors as far as keywords and author pages but also remember that Amazon cares about its bottom line, not theirs. (Case in point: Right now, during the COVID-19 pandemic, Amazon is not prioritizing book shipments — rightfully so. But...
31: Episode 31: Sharing Your Story in a Book with Melanie Deziel
May 12, 2020 09:00 - 26 minutes - 23.9 MBToday on the show Jodi interviews Melanie Deziel, author of The Content Fuel Framework (2020). Here are some highlights from their conversation: Jodi and Melanie discussed the origin of her book. Melanie wanted to be able to share what she teaches on stage in a one-to-one format that’s accessible to anyone (i.e., not just those whose boss hires her to deliver a training or sends them to a conference). Melanie described the writing and publishing process as a fun one with a big learning c...
30: Episode 30: Interior Book Design: What Authors Need to Know
May 05, 2020 09:00 - 12 minutes - 11.6 MBToday on the show Jodi breaks down some book design basics for author-entrepreneurs. Book design is a specific skill set. Graphic design and web design are not the same. Your job as an author-entrepreneur is to hire someone who knows the ins and outs of professional book design. It’s tempting to use the designer you use in your business, but that’s typically a mistake. As Jodi’s friend and colleague Lisa Von de Linde says, as a reader, if a book is designed well, you don’t even notice or ...
29: Episode 29: Book Marketing Mistakes to Avoid
April 28, 2020 09:00 - 7 minutes - 7.41 MBToday on the show Jodi breaks down five of the most common book marketing mistakes she sees author-entrepreneurs make. If you can avoid these mistakes, you’ll have a leg up in the book marketing game. Mistake #1: Starting too late The cliche is true: It’s never too early to start marketing your book. Even before the book is finalized, you have material to share: the title, the fact that you’re writing a book, your launch date, the cover, early reviews, and more. If you wait until your boo...
28: Episode 28: Sharing Your Story in a Book: Melissa Anzman
April 21, 2020 09:00 - 35 minutes - 32.4 MBToday on the show Jodi interviews Melissa Anzman, author of The Employee Experience Solution (2020). Here are some highlights from their conversation: Jodi and Melissa talked about how Melissa had the idea for this book in her head for a long time and believed the message she wants to share belongs in a book. She previously published two other books that sell well at speaking engagements, so she realized having a book on the same topic that she speaks about would be smart. Melissa calls h...
27: Episode 27: Book Launch Phases
April 14, 2020 09:00 - 11 minutes - 10.2 MBToday on the show Jodi breaks down the three phases of a book launch: pre-launch, launch, and post-launch. Author-entrepreneurs should remember that book marketing is a marathon, not a sprint. The pre-launch phase is for setting the foundation for later marketing activities. During this phase, several months before your book is released, your efforts should include things like: Making social media connections (for engagement). Sharing content (your book cover or a sample chapter) to buil...
26: Episode 26: Sharing Your Story in a Book: Jessica Freeman
March 24, 2020 08:00 - 28 minutes - 26.3 MBToday on the show Jodi interviews Jessica Freeman, author of The Type 1 Life (2018) and the forthcoming The Type 1 Life for Adults (2020). Here are some highlights from their conversation: Jodi and Jess discussed the origin of her book. Jess shared that the idea had a tendency to “word vomit” information anytime she found out someone had been diagnosed with Type 1 diabetes. Around the same time as a friend’s 4-year-old daughter was diagnosed, Jess was at a business retreat where she was ask...
25: Episode 25: The Right Time to Write a Book to Serve Your Business
March 17, 2020 08:00 - 13 minutes - 12.3 MBToday on the show Jodi talks about the right (and wrong) time to write a book to serve your business. While there is no one right time for every author-entrepreneur, there are some factors that can point to yes (or no): A book offers a way to establish credibility and uplevel. A book offers a low price point for potential clients to get to know you, see your expertise, and decide if they might want to purchase a larger service/package. You have a plan for how a book fits into your busines...
24: Episode 24: Sharing Your Story in a Book: Jessica Rasdall
March 10, 2020 06:00 - 30 minutes - 28.4 MBToday on the show Jodi interviews Jessica Rasdall, author of Shattered (2019). Here are some highlights from their conversation: Jodi and Jessica discussed the origin of her book. Jessica shared that the idea had been brewing for 11 years before she finally wrote and published Shattered. Jessica couldn’t find the book she was looking for on the bookstore shelf, and her mother encouraged her to write it. As a tip for other author-entrepreneurs, Jessica suggested taking off the pressure by ...
23: Episode 23: Book Revision: Like Putting Together a Puzzle
March 03, 2020 10:00 - 13 minutes - 12.7 MBToday on the show Jodi breaks down the process of revising your book. Revising is its own part of the writing process and should be done after you’ve written your book draft. A lot of author-entrepreneurs try to revise as they write. Because the two tasks use two different parts of the brain, it’s like multitasking and not doing either task well enough. (Will you make small tweaks here and there while writing? Of course. But the bulk of revision should be done after you’ve written a complete...
22: Episode 22: Sharing Your Story in a Book with Rebecca Undem
February 25, 2020 10:00 - 39 minutes - 36.5 MBToday on the show Jodi interviews Rebecca Undem, author of How Mommy Got Her Groove Back (2016). Here are some highlights: Jodi and Rebecca discussed how Rebecca came to write a book. Rebecca has always been drawn to storytelling and had writing a book on her “dream list.” She started the book thinking it would be a collection of repurposed blog posts but it became something altogether different. She thought it would be a good tool to have to enhance her speaking career, which is her trade....
21: Episode 21: Know Your Competition: Conducting a Book Market Analysis
February 18, 2020 07:00 - 8 minutes - 8.11 MBToday on the show Jodi talks about how author-entrepreneurs can learn about their competition and best position their book in the marketplace: by conducting a book market analysis (sometimes called a book positioning study). This is an important step of the publishing process no matter what path or paths to publication you’re considering. (In fact, if you’re publishing traditionally, Jodi guarantees this will be a required part of your submissions package.) This activity is most powerful wh...
20: Defining Book Editing
February 11, 2020 16:27 - 13 minutes - 12.2 MBToday on the show Jodi breaks down the types of editing and why “I need an editor” can be a loaded statement. Editing is not a one-size-fits-all operation. Rather, there are three types to consider when looking for a book editor: Developmental: looks at the big picture; sometimes called structural editing, manuscript evaluation, or book coaching Copy: looks at the manuscript on a micro level; looks at grammar mechanics as well as tone and clarity; sometimes called line editing; what most ...
19: Episode 19. Sharing Your Story in a Book: Emily Souder
February 04, 2020 10:00 - 19 minutes - 18.1 MBToday on the show Jodi interviews Emily Souder, author of Birth Story Brave (2017), Birth Story Held, Cultivating Amusement, and the upcoming Sparks. Here are some highlights of the conversation: Jodi and Emily talked about the origin of Emily’s book writing. She noted that at the beginning, she wasn’t set on a book being the tool she created. She knew she wanted to create something needed but wasn’t sure if it would be a book or maybe a journal, but that she “found her way to a book.” Emil...
18: Sharing Your Story in a Book: Mallika Malhotra
January 28, 2020 10:00 - 20 minutes - 18.9 MBToday on the show Jodi interviews Mallika Malhotra, author of The Brand Photography Playbook (2017). Here are some highlights from their conversation: Jodi and Mallika talked about the organic manner in which Mallika came to write a book to serve her business. Mallika was being asked the same questions over and over about brand photography and created a Google Doc from which she could copy and paste answers to the most common questions she received. Before she knew it, the doc was several p...
17: Self-Publishing FAQs
January 21, 2020 10:00 - 20 minutes - 19.2 MBToday on the show Jodi answers the five most-common questions she hears about self-publishing a book to serve your business. Why do entrepreneurs choose self-publishing? Self-publishing is no longer “plan B.” Author-entrepreneurs especially choose self-publishing often for two reasons: creative control and time to market. As business owners, author-entrepreneurs are used to being the decision-maker for their business. A book is a tool to serve that business, so it makes sense that an auth...
16: Sharing Your Story in a Book: Kelsey Baldwin
January 16, 2020 17:28 - 20 minutes - 19.2 MBToday on the show Jodi interviews Kelsey Baldwin, author of Strong Girl, Brave Girl (2019). Here are some highlights of the conversation: Jodi and Kelsey talked about how Kelsey came to write this book. Kelsey noted that she’s always liked to write and returned to it throughout her life. She shared that initially she thought she would wait until this part of her life was “finished” but after hearing a podcast interview one day, she decided not to wait and to publish the book even though th...
15: Books and Speaking: Guest Expert Jessica Rasdall
January 07, 2020 07:42 - 25 minutes - 23.5 MBToday on the show Jodi interviews Jessica Rasdall about books and speaking. Here are some highlights: Jodi and Jessica talked about the importance of knowing your path in order to marry a book with a speaking platform. Jessica noted three questions to answer: Who is the book for? Who do I want to speak to? How do these serve my business Jessica noted that if you already have a book and want to start speaking, you have a “leg up” on others — and you should be speaking already! Becaus...