Winning On Main Street - Small Business Podcast
344 episodes - English - Latest episode: 6 months ago - ★★★★ - 15 ratingsGain actionable insights each week on how to successfully run a small business in today’s competitive landscape. In each episode, Gordon Henry chats with small business owners, entrepreneurs, and industry experts about the challenges of starting a business and how to provide incredible client experiences. We focus on technology, especially cloud software, that small businesses can use to modernize and automate their businesses to become easier to do business with. We are passionate about helping small businesses grow, modernize, and thrive in today’s evolving environment. To learn more visit: https://www.winningonmainstreet.com
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Episodes
Overcoming the Fear of Failure as a Small Business Entrepreneur - Henry Lopez
November 19, 2020 18:18 - 39 minutes - 36.5 MBI always aspired to start my own business but starting out I didn’t have the resources, knowledge, or courage to do so. I started in entrepreneurship by dipping my toe in the water via a partnership with a friend. We took over a pizza delivery franchise while I continued to work my day job and he ran the daily operations. A line I love to repeat from Dan Sullivan is, “we cannot wait for confidence, we don’t have confidence, we have to have the courage to go try something and then confidence ...
The Entrepreneur's Entrepreneur
November 19, 2020 18:18 - 39 minutes - 36.5 MBYou name a type of small business, Henry Lopez has probably launched and run it. Frozen yogurt shops. Real estate. Suite salons. Travel agencies. Property management. Executive suites. His latest venture: podcast host. Come listen to what Henry can tell you about taking the leap of running your own small business.
Overcoming the Fear of Failure as an Entrepreneur - Henry Lopez
November 19, 2020 18:18 - 39 minutes - 36.5 MBI always aspired to start my own business but starting out I didn’t have the resources, knowledge, or courage to do so. I started in entrepreneurship by dipping my toe in the water via a partnership with a friend. We took over a pizza delivery franchise while I continued to work my day job and he ran the daily operations. A line I love to repeat from Dan Sullivan is, “we cannot wait for confidence, we don’t have confidence, we have to have the courage to go try something and then confidence ...
How to Find Success in Franchising - Mike Skitzki
November 06, 2020 17:03 - 35 minutes - 32.2 MBOut of college I started working at Enterprise Rent-A-Car and ended up working in the fleet services division. During that season I met a man that had recently opened a Mr. Handyman franchise, he was so excited to get started but he only had two vans. Which was too small for the fleet services Enterprise offered but he ended up explaining to me there was a bigger opportunity via their network of other franchise owners. Fast-forward to when I was working with John Rotche to launch TITLE Box...
The Nuts and Bolts of Franchising
November 06, 2020 17:03 - 35 minutes - 32.2 MBMike Skitzki is the behind the scenes operator behind hundreds of profitable franchises. Want to run a successful franchise? Be like Mike!
How to Run a Successful Franchise Business - Mike Skitzki
November 06, 2020 17:03 - 35 minutes - 32.2 MBOut of college, I worked for Enterprise Rent-A-Car in the fleet services division. During that season I met a man that had recently opened a Mr. Handyman franchise. He was so excited to get started but he only had two vans which were too small for the fleet services we offered. However, he explained there might be a bigger opportunity via their network of franchise owners. Fast-forward to when I was working with John Rotche to launch TITLE Boxing Club. We had the privilege to have Tom Mona...
Learn How Connecting with Others Leads to Greater Success - Dr. Kevin Elko
October 30, 2020 15:07 - 41 minutes - 37.5 MBAs a high school football coach and teacher, I wanted to learn how to motivate my students better. So I began to study the topic of motivation and the more I learn the more it fascinated me. Too often motivation seems to be a topic we ignore or we leave it as one of the last areas we address whereas I believe motivation should be the first area we address. I had a chance to apply my learnings on a larger stage when an old colleague of mine, Tom Donahoe asked me if I would help him with pla...
Let's Connect
October 30, 2020 15:07 - 41 minutes - 37.5 MBDr. Kevin Elko has been hired as a performance consultant by organizations ranging from The Philadelphia Eagles and The New Orleans Saints to Merrill Lynch, Tyson Foods, and Mutual of Omaha. His big insight: teams and companies where people feel connected perform better.
Learn to Write More Insightful Content and Build a Credible Online Presence - Mark Galvin
October 23, 2020 15:38 - 43 minutes - 40.2 MBWe help businesses and individuals activate their social media presence so they stand out from the crowd. What makes us a little unique is we embrace helping individuals create their online presence, whereas most other social media firms shy away from that aspect. Regardless if you are a corporate executive or a small business owner we start by helping you determine who your audience is and what message are you communicating to them via your social media presence. When you begin to adverti...
It's Time To Fix Your e-Presence
October 23, 2020 15:38 - 43 minutes - 40.2 MBAre you an aspiring CEO? A future dentist to the stars? A would-be entrepreneur? Whatever world you’re looking to conquer, you need a stellar social media presence. And Mark Galvin can make that happen
Build a Credible Online Presence with Insightful Content - Mark Galvin
October 23, 2020 15:38 - 43 minutes - 40.2 MBWe help businesses and individuals activate their social media presence so they stand out from the crowd. What makes us a little unique is we embrace helping individuals create their online presence, whereas most other social media firms shy away from that. Regardless if you are a corporate executive or a small business owner we start by helping you determine how your audience is and what message are you communicating to them via your social media presence. When you begin to advertise your...
How to Create Authentic Marketing Videos for Your Small Business - Lou Bortone
October 16, 2020 14:29 - 25 minutes - 23.6 MBWhen it comes to creating videos for your business I think you can do 80% of it yourself. The distinction I like to make is the difference between quick videos and keeper videos. A quick video might be a Facebook live, Zoom, or similar video. Those can be powerful because they are in the moment. A keeper video might be one you plan to use on the home page of your website or another place that would represent your brand. Those require a bit more production time and resources but are worth it ...
Some Advice From The Godfather of Video
October 16, 2020 14:29 - 25 minutes - 23.6 MBLou Bortone has been doing video marketing since long before YouTube was invented. He says small businesses can produce 80% of the video they need themselves – but they should hire the Godfather to do the other 20%.
How to Create Authentic Marketing Videos - Lou Bortone
October 16, 2020 14:29 - 25 minutes - 23.6 MBWhen it comes to creating videos for your business I think you can do 80% of it yourself. The distinction I like to make is the difference between quick videos and keeper videos. A quick video might be a Facebook live, Zoom, or similar video. Those can be powerful because they are in the moment. A keeper video might be one you plan to use on the home page of your website or another place that would represent your brand. Those require a bit more production time and resources but are worth it ...
The Trust Building Framework for Small Businesses - Neal Polachek
October 08, 2020 22:12 - 32 minutes - 30.1 MBIn early 2019 I was asked by a media company to give a presentation to their clients about the customer journey. As I thought about that presentation I found myself staring at my phone and the idea struck me for ThinkLikeAnApp. Now that does not mean every business needs to build an app but rather it is a framework for thinking about how we engage with our customers. ThinkLikeAnApp is the framework for why small business owners should adopt technology. There are three pillars to the framew...
Think Like An App - NOW!
October 08, 2020 22:12 - 32 minutes - 30.1 MBRun a small business? More than ever, you need to modernize how you interact with your customers – or risk losing them to a competitor. What does that mean? And how do you do it? Neal Polachek, founder of Think Like An App, explains.
The Trust Building Framework for Local Businesses - Neal Polachek
October 08, 2020 22:12 - 32 minutes - 30.1 MBIn early 2019 I was asked by a media company to give a presentation to their clients about the customer journey. As I thought about that presentation I found myself staring at my phone and the idea struck me for ThinkLikeAnApp. Now that does not mean every business needs to build an app but rather it is a framework for thinking about how we engage with our customers. ThinkLikeAnApp is the framework for why small business owners should adopt technology. There are three pillars to the framew...
Fall 2020 Small Business Impact Update - Gene Marks
October 01, 2020 22:37 - 34 minutes - 31.6 MBI write weekly about issues concerning small businesses for several publications. The next topic I will be writing about is small business closures. When you hear about retailers, restaurants, fitness centers, and the travel industry there is no doubt they are hurting in 2020. But this is also a big country with 30 million small businesses spread across many verticals. This means there are still a lot of small businesses out there that haven’t been impacted as greatly by the COVID-19 pandemi...
Fall 2020 Small Business Impact - Gene Marks
October 01, 2020 22:37 - 34 minutes - 31.6 MBI write weekly about issues concerning small businesses for several publications. The next topic I will be writing about is small business closures. When you hear about retailers, restaurants, fitness centers, and the travel industry there is no doubt they are hurting in 2020. But this is also a big country with 30 million small businesses spread across many verticals. This means there are still a lot of small businesses out there that haven’t been impacted as greatly by the COVID-19 pandemi...
Fall 2020 Small Business Impact Report - Gene Marks
October 01, 2020 22:37 - 34 minutes - 31.6 MBI write weekly about issues concerning small businesses for several publications. The next topic I will be writing about is small business closures. When you hear about retailers, restaurants, fitness centers, and the travel industry there is no doubt they are hurting in 2020. But this is also a big country with 30 million small businesses spread across many verticals. This means there are still a lot of small businesses out there that haven’t been impacted as greatly by the COVID-19 pandemi...
No BS on SMBs
October 01, 2020 22:37 - 34 minutes - 31.6 MBGene Marks, one of America’s foremost experts on small business, cuts through the noise. Gene gives us the straight scoop on small business and the pandemic. He tells us what’s really happening (good and bad), who’s really doing ok (and not ok), what you should (and shouldn’t) worry about – and some newsworthy predictions about the government’s small business loan programs.
Lessons Learned from a Franchise Legend - John Rotche
September 24, 2020 22:29 - 42 minutes - 39.2 MBI’ve been fortunate to spend the past 30-years working in the franchising industry. After college, I took what I thought would be a short-term job at Domino’s Pizza. I was lucky enough to catch the eye of the founder Tom Monaghan, he took me under his wing and taught me a lot about the franchise business model. One of the key lessons I learned from Tom was simplicity. For 20 years all Domino’s would sell was pizza and coke. While some people would debate him about offering other choices it...
Meet Mr. Franchising
September 24, 2020 22:29 - 42 minutes - 39.2 MBJohn Rotche launched his meteoric career in franchising riding around in pizza vans with Domino’s legendary founder Tom Monaghan. He moved on to Krispy Kreme, helped take it public, then founded national franchises Ductz and Hoodz. He then went on to run a hyper-growth franchise chain called Title Boxing Club. Now he runs Franworth, a private equity firm that invests in some of America’s hottest emerging franchises, with the help of a few partners including a football guy named Drew Brees
How this Small Business Entrepreneur Landed a Shark with a Healthier Pancake - Ashley Drummonds
September 11, 2020 14:26 - 31 minutes - 28.7 MBI started in the fitness industry back in 2009 during a life transition season. It seemed like nothing was working for me so I started going to the gym regularly. After 6 months I began to see the transformation this was having on both my mind and body. So I decided to get into personal training to share what I had learned with other people and help them overcome their struggles. I have always had a passion to find ways to make the foods we eat regularly healthier. Then I started noticing ...
How this Entrepreneur Landed a Shark with a Healthier Pancake - Ashley Drummonds
September 11, 2020 14:26 - 31 minutes - 28.7 MBI started in the fitness industry back in 2009 during a life transition season. It seemed like nothing was working for me so I started going to the gym regularly. After 6 months I began to see the transformation this was having on both my mind and body. So I decided to get into personal training to share what I had learned with other people and help them overcome their struggles. I have always had a passion to find ways to make the foods we eat regularly healthier. Then I started noticing ...
I Got My Abs Eating Pancakes
September 11, 2020 14:26 - 31 minutes - 28.7 MBAshley Drummonds built a protein pancake business after hitting rock bottom in her early 20s. To take her mind off her divorce and job challenges, she started lifting weights and found a way to turn her love for food into a nutrition business. Soon she was featured on Shark Tank and garnered an investment from Daymond John. Ashley will be speaking in November at Thryv Connect20 (www.thryv.com/connect)
From Failure to the Sweet Taste of Success - Heather Saffer
September 04, 2020 14:00 - 26 minutes - 24.7 MBGrowing up I struggled to find activities I would say I excelled at. When I started working I kept either quitting or getting fired so I started to wonder if there was a better path for me. While I didn’t have much experience in the kitchen I knew I enjoyed eating desserts and I loved cupcakes. So I started a small gourmet cupcake business called The Cupcake Dreamery, which was great for a short time before a bad business partnership took everything downhill. When I started over I opened a...
From Failure to the Shark Tank and the Sweet Taste of Success - Heather Saffer
September 04, 2020 14:00 - 26 minutes - 24.7 MBGrowing up I struggled to find activities I would say I excelled at. When I started working I kept either quitting or getting fired so I started to wonder if there was a better path for me. While I didn’t have much experience in the kitchen I knew I enjoyed eating desserts and I loved cupcakes. So I started a small gourmet cupcake business called The Cupcake Dreamery, which was great for a short time before a bad business partnership took everything downhill. When I started over I opened a...
Queen of Cupcakes
September 04, 2020 14:00 - 33 minutes - 30.6 MBHear what it's like firsthand, what it's like to be on Shark Tank. Host Gordon Henry gets all the behind the scenes info from Heather Saffer, founder of Dollop Gourmet. You do not want to miss this episode that is full of laughs as well as good information for up and coming entrepreneurs.
Resources and Advice to Help Women Entrepreneurs Succeed - Liza Sara
August 28, 2020 14:00 - 33 minutes - 30.8 MBIn my early days, I was working at a non-tech company in D.C. when I read a book called Megatrends that outlined 10 different trends that were poised to transform our lives in the future. One of those big trends was technology and I decided I wanted to get involved in that industry. What was interesting about the companies I was involved in early on in my career is we did not consider ourselves as a start-up. While today start-ups is a common term we just thought of ourselves as a new type...
Resources and Advice to Help Women Entrepreneurs Succeed - Liz Sara
August 28, 2020 14:00 - 33 minutes - 30.8 MBIn my early days, I was working at a non-tech company in D.C. when I read a book called Megatrends that outlined 10 different trends that were poised to transform our lives in the future. One of those big trends was technology and I decided I wanted to get involved in the industry. What was interesting about the companies I was involved in early on in my career is we did not consider ourselves a start-up. While today start-ups is a common term we just thought of ourselves as a new type of ...
Helping Women-owned Businesses Succeed in Tech
August 28, 2020 14:00 - 33 minutes - 30.8 MBHost Gordon Henry speaks with Liz Sara, a leading female entrepreneur, on several topics including how to attract and sustain more female entrepreneurs in the technology space. Liz also talks about her early days in the tech industry as an entrepreneur and gives key insights to some fundamental things to consider if you plan on starting up a business.
Launching Women in High-Tech
August 28, 2020 14:00 - 33 minutes - 30.4 MBHost Gordon Henry speaks with Liz Sara, a leading female entrepreneur, on several topics including how to attract and sustain more female entrepreneurs in the technology space. Liz also talks about her early days in the tech industry as an entrepreneur and gives key insights to some fundamental things to consider if you plan on starting up a business. Please subscribe to our podcast so you don't miss a single episode!
How Small Businesses Can Connect to More Customers - Sandy Lohr
August 07, 2020 14:00 - 33 minutes - 30.2 MBDespite what it may sound like Matchcraft is not a dating service rather we help match buyers and sellers to local businesses that offer the products or services they need. Our services are primarily sold through resellers that are looking for a way to scale their offering to local businesses. We are a global company with advertising campaigns in over 44 countries. In today’s economy, the consumer drives it all and they have so much more access to information and channels that influence th...
Matching Buyers and Sellers Around the Globe
August 07, 2020 14:00 - 33 minutes - 30.2 MBJoin host Gordon Henry as he talks with Sandy Lohr, CEO of Matchcraft. Sandy and Gordon talk about the latest trends in consumer purchasing and how businesses are reaching their customers in today's evolving marketplace.
How Local Businesses Can Connect to More Customers - Sandy Lohr
August 07, 2020 14:00 - 33 minutes - 30.2 MBDespite what it may sound like Matchcraft is not a dating service rather we help match buyers and sellers to local businesses that offer the products or services they need. Our services are primarily sold through resellers that are looking for a way to scale their offering to local businesses. We are a global company with advertising campaigns in over 44 countries. In today’s economy, the consumer drives it all and they have so much more access to information and channels that influence th...
Meet The 10 Billion Dollar Man
July 24, 2020 14:00 - 35 minutes - 32.4 MBGordon Henry talks with Brock Blake, CEO of Lendio. Lendio's mission of fueling the American dream shifted to Saving the American dream during the COVID-19 pandemic. Lendio plays a key role in matching up small businesses to lenders to help businesses acquire the capital they need to run a business. Brock Blake's knowledge of the industry makes this an interesting listen, guaranteed to leave you smarter and more informed.
How Small Businesses Are Saving the American Dream During a Pandemic - Brock Blake
July 24, 2020 14:00 - 35 minutes - 32.4 MBLendio is the largest marketplace for small business loans in America, think Expedia for hotel or Yelp for restaurants. We help connect small businesses to the various financial institutions offering loans to small businesses. We offer every type of business loan product from lines of credit to term loans, SBA loans, and many more. It’s a free service for small businesses and we make our cut on the backend from the banks if the business moves forward with the loan. Our mission at Lendio is...
How Small Business Are Saving the American Dream During a Pandemic - Brock Blake
July 24, 2020 14:00 - 35 minutes - 32.4 MBLendio is the largest marketplace for small business loans in America, think Expedia for hotel or Yelp for restaurants. We help connect small businesses to the various financial intuitions offering loans to small businesses. We offer every type of business loan product from lines of credit to term loans, SBA loans, and many more. It’s a free service for small businesses and we make our cut on the backend from the banks if the business moves forward with the loan. Our mission at Lendio is t...
Find Your Mentor At SCORE
July 10, 2020 14:00 - 25 minutes - 23.5 MBSmall businesses need help – and SCORE provides it free of charge. What is SCORE? It’s an army of 10,000 volunteer mentors, many of them top retired entrepreneurs and business executives, who generously donate their time to provide expertise and advice to small businesses. Listen as SCORE’s magnetic CEO, Bridget Weston, explains how today’s small business owners can benefit from SCORE’s unique mentorship program.
SCORE Free Small Business Mentorship from Experienced Professionals - Bridget Weston
July 10, 2020 14:00 - 25 minutes - 23.5 MBSCORE’s mission is to foster a vibrant small business community through mentoring and education. Our volunteers have the, been there done that experience that can help business owners or aspiring business owners avoid some of the common mistakes or pitfalls as they seek to start or grow their business. And because we are a resource partner of the SBA our mentoring services are always free. One of the unique aspects of SCORE is that we are a truly nationwide network. Meaning, you can work w...
Independent Small Business Owner or Franchisee: What’s the Right Fit For You?
June 26, 2020 14:00 - 35 minutes - 32.3 MBSome business models were built for quicker recovery after COVID-19, says Jania Bailey, CEO of FranNet. For instance, franchise businesses benefited by having the support of their home office. With franchising, we often say: You’re in business for yourself, but not by yourself.
What’s the Right Fit For You? Independent Small Business or Franchise - Jania Bailey
June 26, 2020 14:00 - 35 minutes - 32.3 MBLooking back you might wonder how I ended up working in the franchise space. I started my career in banking in a small town in Kentucky and altogether I spent 18 years in banking. Towards the end of those years, I started to feel burned out and began soul searching for what I might do next. After leaving the banking industry I started a small consulting firm and got into public speaking for a bit. My career in franchising came when one of my consulting clients approached me about running t...
What’s the Right Fit For You? Independent Small Business or Franchisee - Jania Bailey
June 26, 2020 14:00 - 35 minutes - 32.3 MBLooking back you might wonder how I ended up working in the franchise space. I started my career in banking in a small town in Kentucky and altogether I spent 18 years in banking. Towards the end of those years, I started to feel burned out and began soul searching for what I might do next. After leaving the banking industry I started a small consulting firm and got into public speaking for a bit. My career in franchising came when one of my consulting clients approached me about running t...
How Small Businesses Can Build Strong Relationships with Their Ideal Clients - Ric Jara
June 19, 2020 14:00 - 21 minutes - 20 MBIdentity LA is a digital marketing agency that specializes in brand development. We help small businesses become influencers in today’s online market and attract the type of customers they want. Most of our clients find us either through our digital marketing efforts or get referred to us by other clients. One of the key aspects of developing your brand is to determine who your ideal client is and then focus your effort on reaching those clients. As an entrepreneur, it is in our nature to ...
The Key to Building a Successful Brand - Ric Jara
June 19, 2020 14:00 - 21 minutes - 20 MBIdentity LA is a digital marketing agency that specializes in brand development. We help small businesses become influencers in today’s online market and attract the type of customers they want. A lot of our clients find us either through our digital marketing efforts or get referred to us from other clients we have worked with. One of the key aspects to developing your brand is to determine who your ideal client is and then focus your effort on reaching those clients. As an entrepreneur, ...
Learn To Make Money Selling Technology and Software
June 19, 2020 14:00 - 21 minutes - 20 MBHost Gordon Henry talks with Ric Jara, a digital marketing entrepreneur in the greater Los Angeles area. Ric talks about how businesses should make sure they understand what their core business is and stresses how important having a well-defined brand is to the success of their business. Ric is also a reseller of the popular small business software Thryv. Thryv is a solution dedicated to helping entrepreneurs run their businesses. Don't miss out on Ric's advice in the digital marketing are...
How to Build Strong Relationships with Your Ideal Clients - Ric Jara
June 19, 2020 14:00 - 21 minutes - 20 MBIdentity LA is a digital marketing agency that specializes in brand development. We help small businesses become influencers in today’s online market and attract the type of customers they want. Most of our clients find us either through our digital marketing efforts or get referred to us by other clients. One of the key aspects of developing your brand is to determine who your ideal client is and then focus your effort on reaching those clients. As an entrepreneur, it is in our nature to ...
What's Hot In Franchising
June 12, 2020 14:00 - 31 minutes - 29.1 MBSo much of the success of the American economy can be linked to small businesses, particularly the franchise sector. Becoming part of a franchise has unique advantages. More than 800,000 franchises operate in the US, representing 8 million jobs and 3% of the national GDP that currently exists in the United States. Listen and learn from one of the most innovative thinkers in the franchise industry, Lorne Fisher. His firm Fish has been serving the marketing and consulting needs of franchises f...
The Secret Sauce Behind Franchise Brands That Surpass the 100 Unit Mark – Lorne Fisher
June 12, 2020 14:00 - 31 minutes - 29.1 MBFish is a PR agency that serves brands throughout North America and some international markets. We focus predominately on the franchising industry, we help franchisors either attract new franchisees to their brands or increase awareness of their products and services to consumers. We’ve been around about 15-years and are based in South Florida. When we started our firm we had a few small clients but knew we wanted to target working with larger well-known brands. A couple of our initial cli...