LEADING BRANDS — Wavebreak Podcast
331 episodes - English - Latest episode: 6 days ago - ★★★★★ - 27 ratingsGo behind the scenes with Leading Brands. Ecommerce, Direct to Consumer, Retail, Wholesale, Luxury, Sustainability, Marketing, Entrepreneurship. No topics are off the table. New episodes every Monday.
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Episodes
Developing Your Company into a True Omni-Channel Brand with Jurrien Swarts
March 14, 2022 10:30 - 43 minutes - 34.8 MBOur guest today took inspiration from a Tim Ferriss book and channeled it into launching a successful brand that makes it easy for busy consumers to slowly remove single-use products from their day-to-day life. Jurrien Swarts joins the Wavebreak Podcast to reveal how Stojo has scaled from a launch on Kickstarter into a true omni-channel brand poised for international success. In this episode you’ll learn: How Jurrien went about inventing a brand new product without any experience in p...
How NOMATIC is Thinking About Growth in 2022 with Jacob Durham
March 07, 2022 11:30 - 47 minutes - 37.7 MBOur guest today managed to strategically steer his company towards one of their most profitable years ever—in the middle of a pandemic, as a travel brand! Jacob Durham joins the Wavebreak Podcast to break down NOMATIC’s growth as a company, and fill us in on what’s happened since his co-founder Jon Richards was last on the Wavebreak Podcast. In this episode you’ll learn: The emergency steps NOMATIC took to navigate the pandemic as a travel brand, why 2021 was even worse than 2020, and w...
Leaving Harvard and Scaling A Sustainable D2C Wine Brand with Kristin Olszewski
February 28, 2022 11:30 - 43 minutes - 35.1 MBOur guest today is a Harvard Medical School dropout turned sommelier! Kristin Olszewski joins the Wavebreak Podcast to share the unique journey she took on the way to founding Nomadica, and the moves she’s made since then to grow the company into an exciting D2C brand. In this episode you’ll learn: Kristin’s favorite part about being a sommelier and how that led to founding Nomadica Why their D2C channel has already grown 50% after only recently launching What it’s like to approach inf...
How Graza Launched Last Month And Sold Out Without Paid Social with Andrew Benin
February 21, 2022 11:30 - 48 minutes - 39 MBOur guest today launched a business last month, and already their entire inventory is sold out! Andrew Benin joins the Wavebreak Podcast to walk us through exactly how they did it. In this episode you’ll learn: What Andrew learned working for Warby Parker, Casper (employee #7), and Magic Spoon. How much branding costs for new DTC startups and how much you should spend on your PR agency. The ‘no-ad spend required’ strategy they used to sell out month 1 after launching. Andrew Benin is...
Growing VitaCup to $23 Million/Year with Brandon Fishman
February 14, 2022 11:30 - 25 minutes - 20.4 MBBrandon Fishman joins the Wavebreak Podcast to walk us through the formula behind VitaCup’s success. In this episode you’ll learn: What Brandon learned from running an agency before founding VitaCup Several unique ideas on how you can decrease CAC How to build a brand that thrives in today’s marketplace Brandon Fishman is Founder and CEO at VitaCup, a company adding vitamins and superfoods to make healthy coffees and teas that boost metabolism, energy, and focus. Join Our Private Emai...
The D2C Guide to Email and SMS for 2022 with Dylan Kelley
February 07, 2022 11:30 - 25 minutes - 20.5 MBJoin your host Dylan Kelley as he takes a deep dive on the state of ecommerce today, why brands continue to double down on email marketing, and how your brand can learn from the mistakes your competitors are making when they first attempt to lean into email marketing. In this episode you’ll learn: The D2C marketing trends your brand can’t afford to ignore in 2022 The simplest strategy with the highest ROI that you’re probably writing off (hint: talk directly to your customers) The most...
The Marketing Blueprint for Launching a Trusted Women’s Health Company with Julie Sawaya
January 31, 2022 11:30 - 39 minutes - 31.8 MBJulie Sawaya joins the Wavebreak Podcast to share how Needed leveraged partnerships and influencer marketing to increase consumer trust in their product—without paying them a dime! In this episode you’ll learn: The authentic trust-first approach Needed used to build a sense of community with their marketing and product vision among practitioners. Why they reverse engineered the entire business even prior to launching Needed. How Needed was able to grow so fast, despite the serious chall...
Brand Breakdown with David Morneau
January 24, 2022 11:30 - 53 minutes - 42.7 MBDavid Morneau joins the podcast today to talk with Dylan about brands and what strategies are working in the ecommerce space right now. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Inbeat Agency Learn more about Wavebreak: the email & CRM agency for high-growth DTC brands Sponsored by Klaviyo Klaviyo — Over 265...
Direct-to-Consumer Brand Analysis with Dylan Kelley and David Morneau
January 24, 2022 11:30 - 53 minutes - 42.7 MBDavid Morneau joins host Dylan Kelley to debut a new experimental format of the Wavebreak Podcast: Direct-to-Consumer Brand Analysis. Hear what actionable insights veteran agency operators pull from analyzing leading D2C brands, riffing on what’s new in D2C, and sharing predictions on what the future of D2C in 2022 looks like. David Morneau is Co-Founder of inBeat Agency, a micro-influencer agency that helps you discover thousands of micro-influencers across TikTok, Instagram and Youtube....
The 2022 Crash Course on Referral Marketing with Raul Galera from ReferralCandy
January 17, 2022 11:30 - 38 minutes - 30.8 MBRaul Galera joins the Wavebreak Podcast to share everything you need to know about referral marketing in 2022. In this episode you’ll learn: The surprising results you can expect from a proper referral program. How to start diversifying your marketing mix by asking for referrals (the right way). The tools, tricks, and tips behind launching a primed referral marketing program in 2022. Raul Galera is Chief Advocate at ReferralCandy, a referral program that runs itself. Join Our Private E...
The Biggest Untapped Ecommerce Marketing Opportunities for 2022 with Dylan Kelley
January 10, 2022 11:30 - 25 minutes - 23.7 MBYour host, Dylan Kelley, shares his short list of the biggest untapped ecommerce marketing opportunities brands need to take advantage of in 2022. Dylan Kelley is Founder and CEO at Wavebreak, the email & CRM agency for high-growth DTC brands. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Learn more about Wavebrea...
How To Better Leverage Affiliate Marketing for Ecommerce Brands in 2022 with Tye DeGrange
January 03, 2022 11:30 - 35 minutes - 32.7 MBTye DeGrange joins the Wavebreak Podcast to break down what every ecommerce brand needs to know to drive better results from affiliate marketing. In this episode you’ll learn: The current state of affiliate marketing in 2022: everything you need to know to run a successful affiliate program. How you can better leverage affiliate marketing as a channel, and why it’s important to know what’s changed since 2020/2021. Upcoming changes to the affiliate landscape you can expect (and start prep...
Growing D2C Channels and Thriving on Amazon with Hector Gutierrez
December 27, 2021 11:30 - 42 minutes - 34.4 MBHector Gutierrez joins the Wavebreak Podcast to talk about growing direct-to-consumer channels, climbing the Amazon rankings, and benefiting from brand partnerships. In this episode you’ll learn: The surprising start JOI had in becoming the product it is today. The 80/20 tactic JOI employs to boost AOV with minimal effort. The steps JOI takes to compete and differentiate on the Amazon marketplace. Hector Gutierrez is CEO at JOI, a company creating plant milk concentrates made from singl...
2022 State of Ecommerce Marketing with Jeremy Horowitz
December 20, 2021 11:30 - 46 minutes - 37.3 MBJeremy Horowitz joins the Wavebreak Podcast to talk about what brands must know about the ecommerce marketing landscape as we head into 2022. In this episode you’ll learn: Trends likely to appear in 2022 based on ecommerce data from 2021, and how you can start prepping your brand for the new year. The ecommerce innovation dilemma: why you only have 4-5 months before competitors start copying your unique products. Jeremy’s terrifying hot take on the state of ecommerce marketing in 2022. ...
How To Increase Your AOV by 20% With Donation Driven Marketing
December 13, 2021 11:30 - 32 minutes - 26 MBOur guest today has been making waves throughout the Shopify ecosystem with a unique way to drive higher AOV. Andrew Foreman joins the Wavebreak Podcast to reveal why donation-based incentives often perform better than discount-based incentives. In this episode you’ll learn: How to stop the race to the bottom typical of heavy discounting strategies, yet still meaningfully increase sales. The problems with half-baked charity schemes like “we’ll donate X% of revenue” and why consumers are...
The Modern Day Cannabis Marketing & Positioning Playbook
December 06, 2021 11:30 - 37 minutes - 34 MBOur guest today is CMO of the largest edibles manufacturer in North America. Joe Hodas joins the Wavebreak Podcast to share the unique marketing playbook he’s built over a decade of working within the heavily regulated cannabis space. In this episode you’ll learn: How the customer profile of cannabis users differs from mainstream opinion, and why that matters. The strategies Wana Brands is currently using to successfully position themselves top of market—and why your brand should be taki...
Top Growth Mistakes To Avoid in 2022 For DTC Brands
November 29, 2021 11:30 - 42 minutes - 34.2 MBOur guest today is Founder and President of a conversion rate optimization agency responsible for serving massive brands, like Nike, Xerox, and Adobe. Jon MacDonald joins the Wavebreak Podcast to share everything he’s learned about growth while running a conversion rate optimization agency for 12 years, and how much of that will matter during unprecedented times in 2022. In this episode you’ll learn: The highest frequency conversion rate killers that Jon and his team consistently find whe...
The Marketing Metrics That Actually Matter From A $200M+ Revenue Brand with Alex Weinstein from Hungryroot
November 22, 2021 11:30 - 44 minutes - 35.3 MBAlex Weinstein joins the Wavebreak Podcast to talk about the marketing strategies he employs at Hungryroot, a one-click grocery experience that pulled $200 million in revenue this past year. In this episode you’ll learn: How Hungryroot better understands its customers through a simple quiz that builds a powerful base for their entire data driven approach. Which metrics actually matter to your marketing success, and why human economics are the “most important thing” to data driven marketin...
Mastering Retail Without Any Prior Experience with Sterling Jones
November 15, 2021 11:30 - 40 minutes - 32.6 MBOur guest today learned the ins and outs of retail by taking action, despite not having any prior retail experience. Sterling Jones joins the Wavebreak Podcast to share the story of how Jojo’s Chocolate—a brand he co-founded with his own Mom—grew into a retail success. In this episode you’ll learn: The story of how Jojo—Sterling’s Mom—created Jojo’s Chocolate in an effort to satisfy her own sugary cravings whilst battling cancer. The priceless retail lessons Sterling learned firsthand, l...
End of Year Marketing Playbook & 2022 Sneak Peek
November 08, 2021 11:30 - 16 minutes - 13.4 MBIn this episode, Dylan talks about the end of year marketing playbook and a 2022 sneak peak. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Learn more about Wavebreak: the email & CRM agency for high-growth DTC brands Sponsored by Klaviyo Klaviyo — Over 265,000 innovative brands are growing their businesses by lis...
EoY Marketing Playbook & 2022 Sneak Peek with Dylan Kelley
November 08, 2021 11:30 - 16 minutes - 13.4 MB2021 is already 85% over. What’s your strategy for 2022 looking like? Your host, Dylan Kelley, goes solo on today’s podcast to share his top recommendations on how to set your brand up for record levels of success in 2022. In this episode you’ll learn: Why you might be wasting time if you’re not focusing on acquiring customers or remarketing to existing customers. An actionable strategy you can implement based around treating your top 10% of customers as loyalty. The self-sabotagin...
The Future of Ecommerce Marketing with Kady Srinivasan
November 01, 2021 10:30 - 36 minutes - 29 MBOur guest today was a key player in growing a smart baby monitor company from 50 million dollars to over 100 million dollars—during the pandemic. Kady Srinivasan joins the Wavebreak Podcast to talk about how she’s applied her experience working brand-side to her new SVP of Marketing role at Klaviyo, and what she’s telling Klaviyo customers about how they should be reacting to the current marketing landscape. In this episode you’ll learn: What to do when marketers are anxious, playboo...
Your 2021 Tactical Guide to BF/CM Email & SMS Campaigns
October 28, 2021 10:21 - 17 minutes - 15.8 MBMaximize your Q4 revenue with this step-by-step email and SMS strategy the Wavebreak Team has been optimizing since 2016.This is a snippet of a recent webinar featuring Dylan Kelley, CEO of Wavebreak. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Wavebreak Sponsored by Klaviyo & Okendo Klaviyo — Over 265,000 i...
Marketing Channels You Forgot About Are Crushing in 2021 with Teri Levy
October 25, 2021 10:30 - 42 minutes - 39.1 MBOur guest today reveals the success she’s found diversifying her brand’s marketing strategy by testing unconventional channels most brands haven’t touched in years. Teri Levy joins the Wavebreak Podcast to educate us on everything she knows about growing and building powerful marketing diversification strategies in response to the depreciation of third-party pixels. In this episode you’ll learn: The list growing strategies Teri uses to navigate a heavily regulated CBD industry—and what s...
Holiday Marketing Q&A
October 21, 2021 14:14 - 18 minutes - 14.9 MBYour questions answered around best-in-class email/SMS marketing, influencer marketing, landing pages, and overall holiday strategy. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Wavebreak Famous inBeat Sponsored by Klaviyo & Okendo Klaviyo — Over 265,000 innovative brands are growing their businesses by liste...
Birddogs: Behind The Scenes Marketing & Product Strategy with Cael Schwartz
October 18, 2021 10:30 - 52 minutes - 41.9 MBOur guest today tells the story of how he went from building office chairs and ironing shirts on his first day at work to having his hands on fashion design, sourcing, creative development—and much more—at one of the coolest men’s D2C fashion brands. Cael Schwartz joins the Wavebreak Podcast to share the blueprint for building a successful brand completely in-house. In this episode you’ll learn: Why it’s so easy for Birddogs to decide what product to launch next, and exactly what that de...
The Q4 2021 Guide To Landing Pages with Famous
October 14, 2021 10:02 - 1 hour - 57.6 MBIn this episode, Dylan interviews Danielle from Famous, a leading landing page platform. Danielle reveals how brands are leveraging a “social commerce” strategy along with landing pages to reduce CAC and drive more revenue this holiday season. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Famous Learn more about...
The BF/CM Email & SMS Strategy That Generated $1.75M In A Week with Dylan Kelley
October 11, 2021 10:30 - 22 minutes - 18.3 MBYour host, Dylan Kelley, shares the secrets he’s learned after running massively successful Black Friday/Cyber Monday campaigns for dozens of brands over the past 5 years. In this episode you’ll learn: The Black Friday/Cyber Monday email strategy that generated $1.75M in a single week—including the complementary SMS strategy. Exactly when to launch your holiday sales during Q4. Hint: earlier than you think. How to handle shipping deadlines for 2021 without driving your customers crazy....
The Q4 2021 Guide To UGC with inBeat
October 07, 2021 16:00 - 1 hour - 57.4 MBIn this episode, Dylan interviews David from inBeat, a leading influencer marketing agency and platform. David reveals how brands like Soylent and Nordstrom are using micro-influencers to generate 100+ UGC assets/month to leverage on paid social. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned inBeat Learn more abou...
Scaling Your Brand’s Socials The Right Way Vasa Martinez
October 04, 2021 10:30 - 38 minutes - 30.8 MBOur guest today is here to share actionable advice on creating social content that drives results, how to measure those results properly, and an inside look at what’s working best in 2021. Vasa Martinez joins the Wavebreak Podcast to talk about his experience creating amazing results for clients across community, creative, and innovation. In this episode you’ll learn: How Growth Buster creates their content calendar, including how far out it’s scheduled, how they mix-in evergreen content...
200th Episode Special
September 27, 2021 10:30 - 23 minutes - 18.9 MBToday, Dylan talks about his favorite moments from past episodes of the podcast in our 200th episode special. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Learn more about Wavebreak: the email & CRM agency for high-growth DTC brands Sponsored by Klaviyo Klaviyo — Over 265,000 innovative brands are growing their ...
Scaling From 0 To $1 Million Per Month In Less Than 6 Months with Daniel Hodgdon, CEO of Vegamour
September 20, 2021 10:30 - 53 minutes - 42.8 MBOur guest today reveals how his case study meant to prove how big business could benefit from using higher quality ingredients quickly evolved into a business of his own pulling a million dollars per month. Daniel Hodgdon joins the Wavebreak Podcast to talk about how he leveraged his non-conventional background into building and scaling Vegamour into a successful company. In this episode you’ll learn: How Daniel accidentally started Vegamour after getting frustrated with big businesses i...
Emergency Pod: iOS 15 Launch Date & More
September 16, 2021 23:11 - 10 minutes - 8.59 MBIn this emergency podcast episode, you'll find out when iOS 15 is rolling out and everything you need to know. Join Our Private Email List Get the latest on the update to iOS 15 and impact to email marketing by subscribing to our free industry-leading newsletter. Click here to sign up -> Work With Wavebreak Learn more about Wavebreak: the email & CRM agency for high-growth DTC brands Sponsored by Klaviyo Klaviyo — Over 265,000 innovative brands are growing their businesses by listeni...
Advanced Segmentation Strategies to Maximize Email & SMS Revenue
September 13, 2021 23:15 - 18 minutes - 16.9 MBIf you want to remain competitive in today’s marketplace with high ad costs, you need a best-in-class email and SMS program. 'Good enough' isn't good enough anymore. A key to a great email program is a great segmentation strategy. In today's episode, learn how to effectively segment and mistakes to avoid. Today Dylan dives into segmentation strategy for a best-in-class email program. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing le...
Q4 Email & SMS Marketing Strategy
September 06, 2021 10:30 - 16 minutes - 13 MBIn this episode Dylan Kelley, CEO at Wavebreak, shares everything you need to know about Q4 email and SMS marketing for 2021. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Dylan’s Klaviyo guest post on pre-Q4 List Priming Ep 178: How Chirp Grew to $40M/Year Get on the email list where we send our weekly Growth Le...
How Olipop Leveraged CX to Grow 600% (And Beyond) in 2020 with Eli Weiss
August 30, 2021 10:30 - 52 minutes - 41.7 MBOur guest today leveraged customer experience to grow Olipop 600% in 2020—and they’re on track to DOUBLE that this year. Eli Weiss joins the Wavebreak Podcast to talk about how more companies could be hacking growth by practicing new school customer experience principles. In this episode you’ll learn: What exactly modern CX looks like, and how to make sure you’re not following a dated playbook unlikely to yield any results. The logic behind the counterintuitive decision Eli made when he ...
Structuring Your Team (And Your Tech Stack) for Scale with Steve Morales
August 23, 2021 10:30 - 40 minutes - 32.3 MBOur guest today was a driving factor in remodeling how women’s premium fashion brand NYDJ operates under-the-hood. Steve Morales joins the Wavebreak Podcast to share how you can start optimizing your team—and your tech stack—for scale. In this episode you’ll learn: How Steve quickly identifies weak points in a tech stack by starting at the top and looking for inefficiencies with “gravitational pull”. Why most ecommerce brands would benefit massively from hiring a Google Analytics expert...
Why Your CAC Doesn’t Matter with Jason Bornstein of Forerunner Ventures
August 16, 2021 10:30 - 52 minutes - 41.8 MBJason Bornstein joins the Wavebreak Podcast to talk about why he believes that modern brands will have a hard time finding success in the future if they make this simple mistake. In this episode you’ll learn: The data-driven strategies Jason used during his 5 years at Bonobos, managing acquisition and rapidly growing the brand Why acquiring new customers online has become so difficult, and what Jason is recommending brands do about it How investing in developing a strong loyalty strate...
Growth Patterns of the Fastest-Growing DTC Brands
August 09, 2021 10:30 - 36 minutes - 29.1 MBIn this episode Dylan Kelley (CEO at Wavebreak) covers what he's learned in the last 4+ years of hosting the podcast: Growth patterns of the fastest-growing DTC brands to get to $10M then $100M (that you can steal) Your marketing budget is broken (and how to optimize it for more growth in the next 90 days) Top mistakes made by bootstrapped founder/CEOs that cost them millions in growth (from direct experience after 5+ years working directly with lots of successful and unsuccessful bootstr...
How HydraFacial Became a Billion Dollar, Global Success
August 02, 2021 10:30 - 29 minutes - 23.2 MBLearn how HydraFacial became a global success and billion dollar brand with Clint Carnell, CEO of HydraFacial. This episode originally appeared on Wavebreak's Glam & Grow Podcast hosted by Takara Sewitt. Join Our Private Email List Our industry-leading DTC newsletter is trusted by ecommerce and marketing leaders at top brands like Goop, Skims, Cartier, Walmart, and thousands more. Click here to sign up -> Links Mentioned Glam & Grow Podcast Learn more about Wavebreak: the email & CRM...
Building Brands Around People (Instead of Tactics) with Topher Mallory
July 26, 2021 10:30 - 43 minutes - 35.2 MBOur guest today shares how Mexacali Blues—an ecommerce and retail brand—deals with the ever-changing ecommerce landscape by focusing on people first. Topher Mallory joins the Wavebreak Podcast to share why he prioritizes delivering experience to his customers (and his employees) instead of chasing trendy tactics. In this episode you’ll learn: Why Topher has made a habit of checking in on his employees with a simple “how are you?”, and the exact blueprint he uses to run high-morale interna...
How CurlMix Grew To $1M+ Monthly Revenue
July 19, 2021 10:30 - 40 minutes - 32.2 MBLearn how CurlMix was started with $100k won on a game show and scaled into an 8-figure brand. CurlMix was funded with $100k co-founder Tim Lewis won on "Who Wants To Be a Millionaire". Since that initial investment, CurlMix appeared on Shark Tank and hit $1M+ in monthly revenue. This interview originally aired from Wavebreak's new podcast: Glam & Grow! Hosted by Takara Sewitt, Wavebreak's Director of Brand Partnerships, she interviews leading fashion, beauty, and lifestyle brands ever...
Lessons Learned From Powering $100M+ with Email & SMS Marketing
July 12, 2021 10:30 - 53 minutes - 43 MBCurious what we've learned running email & SMS programs for $100M brands? Dylan Kelley, founder & CEO of Wavebreak, was recently interviewed on the eCommerce Townhall podcast with Jon Tucker. He revealed Wavebreak’s most successful email & SMS strategies for 2021. Join Dylan and Jon as they dive into advanced topics like: - Flow Architecture - Segmentation - SMS Marketing And really everything in between. Join Our Private Email List Our industry-leading DTC newsletter is trusted...
The Current State of Paid Social: July 2021
July 05, 2021 10:30 - 47 minutes - 38.1 MBToday we're covering what's been going on with paid social and paid search since the latest iOS 14 update. My guest is Bobby Palmieri, CEO at Lilo Social. They run paid social and paid search for a number of high-growth DTC brands. He shares what they've been seeing, how they've pivoted, and what they're focusing on this summer to prepare their strategy for Q4. And before we get into the interview, I also cover a legal update to SMS that went into effect last week in Florida. Join Our P...
[186] The Future of Landing Pages & Social Commerce
June 28, 2021 10:30 - 31 minutes - 25.3 MBOur guest today spills behind-the-scenes insights about top performing landing pages he’s seeing as CEO of a no-code landing page builder. Bob Braham joins the Wavebreak Podcast to talk about what types of landing pages are crushing in 2021—and which ones aren’t. In this episode you’ll learn: What ingredients make up an exceptional landing page, and how you can go about building one yourself—even if you don’t know how to code. The stickiest landing page elements you can use to increas...
[185] The Future of Email & iOS 15
June 21, 2021 10:30 - 20 minutes - 16.1 MBIn this episode, Dylan covers the future of email and how to win with email in an iOS 15 world. The 5-Minute Ecommerce Email Marketing Hack Stop leaving money on the table. Without great email marketing, you're missing out on 6-7 figures per year of revenue and profit. Download this checklist, go through it, and in less than 5 minutes you'll know exactly what you need to do to increase your email revenue. This is our secret sauce and we're giving it all away for free, no strings attache...
[184] Growing PopSockets to Over $200 Million in Sales
June 14, 2021 10:30 - 40 minutes - 32.4 MBToday on the show I'm joined by David Barnett, founder and CEO of PopSockets. They were named number two on the 2018 Inc. 5000 list, with a 71,424% percent of sales increase over the last three years. Since then, they've continued to grow and on this episode of the Wavebreak Podcast, he's sharing all of his secrets. This episode is a replay from February 2020. The 5-Minute Ecommerce Email Marketing Hack Stop leaving money on the table. Without great email marketing, you're missing out...
[183] Vanity Planet's High-Growth Playbook with Alex Dastmalchi
June 07, 2021 10:30 - 41 minutes - 33.1 MBAlmost a year ago today, I interviewed Alex Dastmalchi, Founder & CEO of Vanity Planet on my podcast. Today I'm replaying that episode because it's one you can listen to again and again. I've personally listened to it multiple times and every time I leave with new ideas and perspective. If you want to learn how to grow a company fast and do it right, this episode is a must listen. If you've already listened to it, I encourage you to listen to it again with your new perspective, now tha...
[182] This Owned Marketing Channel Is On The Brink Of Blowing Up
May 31, 2021 10:30 - 33 minutes - 26.8 MBOur guest today is a true expert on an underrated marketing channel about to see massive growth: messenger marketing. Nick Romaya joins the Wavebreak Podcast to talk about why now is the perfect time to get your foot in the door of messenger marketing. In this episode you’ll learn: How iOS 14 has affected messenger marketing and why the hype around it has actually created new opportunities for savvy marketers. Which niches and demographics can’t afford to ignore messenger marketing an...
[181] Building & Buying Assets With Recurring Cash Flow with Connor Gross
May 24, 2021 10:30 - 44 minutes - 35.4 MBOur guest today built an Amazon business that sold $2.4 million dollars of product in his free time while attending college. And then he sold it just before his graduation. Connor Gross joins the Wavebreak Podcast to talk about his return to the world of entrepreneurial ecommerce. In this episode you’ll learn: How Connor dipped his toes into buying internet businesses by starting with a small tiny house blog that paid back his investment within 16 months. The checklist of “must-haves” e...