The Tom Ferry Podcast Experience artwork

The Tom Ferry Podcast Experience

922 episodes - English - Latest episode: 5 days ago - ★★★★★ - 899 ratings

Greatness lives within us all. But have you tapped into yours – or is it stuck inside you? Top-ranked real estate and business coach Tom Ferry’s life’s work is all about helping people fulfill their vast untapped potential. The Tom Ferry Podcast Experience will give you the knowledge, support, motivation and tools to succeed in business and achieve your true potential. This show is designed to help you grow, achieve more, earn more and ultimately, fulfill the greatness within you.

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Episodes

My Craziest Episode Yet (Packed with Listing Strategies!) | Tom Ferry Podcast Experience

June 22, 2022 11:00 - 28 minutes - 51.7 MB

I’ll just say right off the bat that this is not the episode to miss. Right here in the studio, I have 15 of the most effective mega team leaders from the U.S. and Canada. We’re talking signature listing attraction strategies and we’re talking them fast – 3 minutes or less, per person.   So, get a pen and paper, and a glass of wine, because you’re going to want to take notes. Oh, and if you’re listing on audio, you might want to pop over to the YouTube because these guys are a riot.

Reimagining the Perfect Team from the Bottom Up | Team Builders

June 21, 2022 11:00 - 36 minutes - 33.8 MB

Emma Lefkowitz admits she’s made just about every mistake possible when building her real estate team. But it’s those experiences that have led her to putting together a powerhouse SEAL team with all the right systems for weathering any storm. She’s managed to adapt to changing and challenging markets, and that’s why this week I have Emma here to share her wisdom on growing, innovating, and managing an unstoppable machine of a team. If you’re seeing any gaps in your business, I’d make sure...

The Tale of the Two | Mindset Monday

June 20, 2022 11:00 - 1 minute - 2.97 MB

You may have heard a story (or seen one play out in your life) of two nearly identical people with the exact same situation. But when they come to a fork in the road, one goes down the path of destruction, and the other goes down the path of improvement. But here is the kicker… They both chose their paths for the same reason… So, what made the difference? Watch the episode to find out!

6 Ways to Leverage 1 Listing into MORE Listings | This Week in Marketing

June 20, 2022 11:00 - 21 minutes - 30.3 MB

The average days on market for listings is going up. This could mean that business is slowing down… or… it could be the perfect opportunity to make the most out of every listing! Because let’s be fair, you can’t fully leverage a listing that sells in a matter of hours. This week, Jason Pantana is going to show you six market channels that will help you use one listing to generate several more. Remember, a listing can either be just a sale or it can be a launch point for geometric growth. M...

Energize Your Language and Talking Points to Activate Your Buyers | Confidence & Conversion

June 17, 2022 11:30 - 17 minutes - 24.9 MB

Competition is tough out there for agents, sure… but consider what it’s like for buyers right now… Demand is high, inventory is low, and interest rates have interested buyers sitting on the fence. If you’re going to get them off that fence and into a home, you need to be working with the right knowledge and the right language. Lucky for you, I have Byron Lazine with me to give you some brilliant advice on educating your buyers about their wealth. Make sure to watch or listen, then start re...

Partnered Listings and Inspired Creativity: Your Ticket to Luxury | Luxury Code

June 16, 2022 11:30 - 27 minutes - 38.3 MB

Partnered listings… Why would you anyone want to take half commission on a transaction when they could go for the whole things? Well, what if it meant way more transactions and your ticket into the world of super high-end luxury real estate? This week I talked with actor, theater director, and superstar NYC realtor Randy Baruh about how he used partnered listings and creative video to catapult into New York’s uber competitive luxury market. You could say he’s a pretty impressive guy, but wh...

Engineer EXTREME Growth by Attracting and Training Rockstar Salespeople | Tom Ferry Podcast Experience

June 15, 2022 11:00 - 44 minutes - 61.5 MB

It’s been said, “When you stop growing, you start dying,” and with the market as tough as it is right now, those words are more relevant than ever.   That’s why this week I have mega team leaders Lindsey and DJ DellaSala and Mark Pattison in the studio to discuss engineering growth by finding and mentoring a Rockstar sales staff.   If you’re looking to scale your sales (which you should be), these are the folks you need to hear from. So, make sure to watch or listen, like, subscribe, and...

Who’s Holding the Flower? | Mindset Monday

June 13, 2022 11:00 - 43 seconds - 1.33 MB

When the competition heats up, so do the heads of everyone in the room. If someone directs their insecurities or frustrations at you, what do you do? Imagine they were offering you a flower instead of a dig. Do you have to take the flower? What happens if you don’t? Watch and find out…

4 Marketing Channels for Long-Term ROI | This Week In Marketing

June 13, 2022 11:00 - 15 minutes - 14.6 MB

Marketing is a lot of work. You put all this effort into creating quality content, shooting informative videos, then you post it out there – and it’s disappeared before it even had time to breathe. But did you know that there are some marketing channels where posts age like fine wine? That’s right, your content will have a much longer shelf life if you know where to place it, and Jason Pantana is going to show you just that. Make sure to watch or listen. Also, please do me and Jason a big ...

Committed, Not Attached: How Dominant Thoughts Determine Success in Challenging Markets | Tom Ferry Podcast Experience

June 08, 2022 11:00 - 28 minutes - 51.7 MB

Chris Heller is the Chief Real Estate Officer at OJO labs, my former affirmation partner, and author of one of my favorite books of the year, “Dominant Thoughts.”   I really can’t stress enough how important this book is for agents facing our current market. That’s why this week I’m talking with Chris about why he wrote it and how you can use the ideas it presents in your own life and business. It could change everything.   I recommend you watch or listen to this quick podcast, then read...

What Happens when You Choose the Dream SEAL Team | Team Builders

June 07, 2022 11:00 - 31 minutes - 28.6 MB

Last year Brian Ladd and his team closed over 200 transactions and did close to a quarter billion dollars in volume in an area of just 800 homes. Best part is… he only has a team of seven salespeople! Brian is like the Tom Brady of real estate – he knows exactly where to pass the ball in order to win the big game. I sat down with Brain to unpack why he chose this model of team, how he leads, and what kind of impact he’s making in his community. This is inspiring stuff for anyone at any sta...

4 Time-Tested Fundamentals for Generating MORE Listings | This Week in Marketing

June 06, 2022 11:00 - 20 minutes - 19 MB

This week, I want to take a step back and ask how you’re doing with generating your listing leads. So… how’s it going? Is your pipeline full? If it’s not, Jason Pantana is going to give you four of the best tactics/channels for generating listings and show you how to use them. He’ll even tell you exactly what kinds of videos you should be creating and how these channels work. Make sure to watch or listen, and then go to YouTube and hit that subscribe button to support us so we can keep sup...

Every Moment Matters | Mindset Monday

June 06, 2022 11:00 - 1 minute - 1.4 MB

Is your schedule so full that you don’t know how to keep up with it all? I know mine is jam packed constantly… by design. Why? Because you never know which phone call is going to be the one that changes your life, and I can give you proof of that. 

An Ad Retargeting Strategy to Save You Time and Build Your Confidence | Confidence & Conversion

June 03, 2022 11:30 - 20 minutes - 29 MB

In this business, the agent of choice is the agent people know. Making cold calls and working with leads is uncomfortable because you feel like a stranger to those people. So, what is best way to get past being a stranger to everyone you’ve never met? Make them see you EVERYWHERE so it feels like they already know you! I’m talking about ad retargeting. The Wolfe of Real Estate, Erica Wolfe, has used this powerful strategy to skyrocket her business, save a ton of time, and build a wolf-like ...

What’s HOT and What’s NOT in Luxury Real Estate | Luxury Code

June 02, 2022 11:30 - 28 minutes - 39.4 MB

If you don’t know Tim Smith, you should. He’s one of my personal clients serving the whole Coastal Orange County area, brought in over $803,000,000 in volume last year, AND he’s speaking at Summit this August. The guy is on FIRE, so he clearly knows a thing or two about what’s hot and what’s not in luxury real estate today. I sat down with Tim to talk about the state of the market, how to educate your clients to the fact that it’s the best time ever to buy, and where you should be focusing ...

Objection Handling with Dignity and the 6 Ps of First Impressions | Tom Ferry Podcast Experience

June 01, 2022 11:00 - 51 minutes - 47 MB

How many reasons have you heard for someone not wanting to sell their home? How many reasons have people had for going with other agents? People have tons of excuses, but YOU DON’T, because Phil Jones is here to give you Exactly What to Say. Phil is the author of that phenomenal book I’ve been raving about for months and also the keynote speaker at our upcoming Success Summit! You’re going to learn how to handle just about any objection, stand out on your website and in your marketing, and ...

The Top 5 Dos and Don’ts of Successful Email Campaigns | This Week in Marketing

May 30, 2022 11:00 - 19 minutes - 36.4 MB

Did you know that four out of five of the top marketers across all industries said they’d rather give up SOCIAL MEDIA than email? Yeah… Because email works when you know how to work it. All it takes is knowing what to do – and what not to do – in order to send wildly successful mass email campaigns that people will want to be on the receiving end of. That’s why Jason Pantana is going to show you how to do (and not do) just that. Make sure to watch or listen, like, subscribe, and leave a co...

Only Feedback Exists | Mindset Monday 174

May 30, 2022 11:00 - 2 minutes - 5.67 MB Video

Failure is only as real as you make it. That’s not some corny line; it’s a fact. You can choose to see failure or choose to see feedback. When you choose feedback, failure isn’t even an option.

Everything You Need to Know About Branding from two of the Greatest Minds in Real Estate Marketing | Tom Ferry Podcast Experience

May 25, 2022 11:00 - 1 hour - 162 MB

Everyone who has their own business has thought about their brand. We all talk so much about branding and living into our brand, but most of us haven’t paused to ask the fundamental questions: What does “brand” actually mean? What is the difference between your brand and your marketing? What are the pillars of a successful brand story? Where does YOUR true brand come from?   To answer these and so many more questions, I sat down with two of the kings of branding, Marc Davison of 1000wa...

The No.1 Trait of a Recession-Proof Team and How to Get It | Team Builders

May 24, 2022 11:00 - 30 minutes - 28 MB

Let’s not beat around the bush… We ARE in a recession. Maybe it’s not a housing recession, but this is no time to kick our feet up and take it easy. Getting more than our share of the market takes a dialed-in team with no weak links – and that takes some serious accountability. This week, I spoke with Lydia Gable about the importance of drive, the necessity of hard conversations, and how happy everyone can be when you find the right balance.   If you feel like your team could benefit from ...

The 5 Daily Essentials | Mindset Monday

May 23, 2022 11:00 - 2 minutes - 5.85 MB Video

Do you ever just have crappy days? If you do, I bet it comes back to one of five things that you either skipped or didn’t get enough of. I call these my MEDSS. We all need to take them, because when you get the right dose, every day is a great one.

Props and Pillars of a Luxury Marketing Arsenal | This Week in Marketing

May 23, 2022 11:00 - 40 minutes - 36.9 MB

It’s easy to become desensitized to marketing tactics when we’re bombarded with them constantly. But do you ever receive a piece in the mail that’s so beautiful it makes you go, “Wow… I didn’t know how much I actually needed this in my life.” Oriana Shea has a bag full of printed pieces that look like art books you’d buy from a museum and a YouTube channel filled with… recipes? Yeah, she has her own cooking show that directly drives a ton of traffic to her real estate business. To compete ...

The 5 Daily Essentials

May 23, 2022 11:00 - 2 minutes - 5.85 MB Video

Do you ever just have crappy days? If you do, I bet it comes back to one of five things that you either skipped or didn’t get enough of. I call these my MEDSS. We all need to take them, because when you get the right dose, every day is a great one.

Advanced Buyer Tactics from 4 Great Women of Real Estate | Confidence & Conversion

May 20, 2022 11:30 - 25 minutes - 35.9 MB

Tough market, you say? No time to mess around, then. I have one, two, three, FOUR of the most amazing women in real estate here in the studio to help me answer the questions, “How do we get those buyers off the fence, and how do we do it faster?” Sarah Allen, Jen Dillard, Keri White, and Glennda Baker not only answer that question – they do it with enough precision to leave time to talk about (obviously) time management and even to give you a few video tips.

Savage Marketing Advice from Polite Canadian People | Tom Ferry Podcast Experience

May 18, 2022 11:00 - 40 minutes - 74.9 MB

Canada… The land of hockey, poutine, polite manners, and brilliant real estate marketing innovation.   This week I have four of our gigantic neighbors’ top agents – Steven Kim, Sean Ryan, Janet Miller, and Brad McCallum – here to talk about their iconic marketing moments.   Besides just marketing, our friends also have some killer advice on setting boundaries, creating a work/life balance, and refining your sphere.   You’ll be ‘surry’ if you miss this one, so make sure to watch or list...

Jump Back into Momentum | MSM 172

May 16, 2022 11:00 - 1 minute - 2.88 MB Video

We all fall down sometimes, get into a mood or a creative drought. When things start to slow down, what is the fuel that gets you fired back up?

Jump Back into Momentum | Mindset Monday

May 16, 2022 11:00 - 1 minute - 2.88 MB Video

We all fall down sometimes, get into a mood or a creative drought. When things start to slow down, what is the fuel that gets you fired back up?

Your ‘Call to Action’ – What to Say and Where to Put It | This Week in Marketing

May 16, 2022 11:00 - 14 minutes - 13.4 MB

What’s the point of putting so much time into social media if all it does is get you likes? The thing is… social media DOES NOT get you business unless you position it to. This week, Jason Pantana is going to show you how to do just that, by displaying your menu of services and using CTAs to invite business into your life. Speaking of CTAs, I could tell you all about them here, or I could tell you to watch or listen for yourself.

Daring to Be Yourself: TikTok Tactics for Profit and Popularity | Tom Ferry Podcast Experience

May 11, 2022 11:00 - 26 minutes - 47.8 MB

Phil Gerdes has always been a super-scaler, Rockstar agent. But this last December, Phil attended a particularly intense mastermind that changed his entire approach to video, branding, and communicating to his audience. As soon as he returned home, he called an emergency meeting with his entire team to tell them that everything was about to be different.   And the results have been extreme. His following has grown almost 50x what it was just a few months ago, and he’s become something of a...

Train Only A-Players with the Perfect Onboarding Process | Team Builders

May 10, 2022 11:00 - 49 minutes - 45.3 MB

Do you run a team where your agents aren’t performing at a top level? Are you starting to build a team and aren’t certain of how to onboard your agents? The first thing you need is a coach. The second is to listen to the process Steve Rovithis uses. Steve runs one of the biggest “teamerages” in the country, with over 120 salespeople across four regions. It’s not surprising that Steve studied biology in college, because he has a fundamental understanding of how things grow, and this week he ...

5 Digital Ad Ideas for Better Content and a Bigger Audience | This Week in Marketing

May 09, 2022 11:00 - 15 minutes - 14.5 MB

We see ads everywhere, all the time, every day. Most of us feel like we’ve become immune to advertising… until suddenly we’re not. Why do some ads work on us while others become white noise? It’s not by accident. This week, Jason Pantana is going to take you through the different types of digital ads offered by Google and social media, then give you five strategies to fill the content of those ads and reach a wider audience. If you’d like to get better results from your digital advertising...

What If This Works? | Mindset Monday

May 09, 2022 11:00 - 1 minute - 2.18 MB

Most of the time, questions are just questions. You ask them when you want answers. But sometimes the way you choose to ask yourself a question is the answer itself. Could changing the tone of your questions change your life? It’s up to you.

Vulnerability: The Secret Sauce of Success, Happiness, Leadership, and Life | Confidence & Conversion

May 06, 2022 11:30 - 23 minutes - 32.2 MB

This week, we’re talking about a unique (and potentially more powerful) form of confidence. Dan Prud’Homme is a master salesman. He always said he only wanted to sell and had no interest in managing. But then something happened, and now Dan is running a super successful “teamerage” where he devotes all his energy to helping other agents discover their own power. I sat down with Dan expecting to talk about how to close more deals, and he definitely delivers that. But what he also delivers is...

How to Beat the Inventory Shortage with Tenacity and Service | Luxury Code

May 05, 2022 11:30 - 20 minutes - 28.7 MB

Times are changing all over the country. In Austin, Texas, there are close to 15,000 licensed agents, and last year they all had to split an inventory of just around 900 homes. As you’d expect from this kind of market, the top 10% of agents rise to the top and close nearly all the deals. So, how do we get into the 10%, and even better – how do we stand out as the luxury agent of choice? Discussing this question with me is Monica Fabbio. We’re talking big money sales and how Monica is managi...

Data Trends from Industry Experts Every Agent Needs to Know | Tom Ferry Podcast Experience

May 04, 2022 11:00 - 49 minutes - 67.6 MB

It’s a very special day at the Tom Ferry Podcast Experience. We have the geniuses behind HousingWire, Clayton Collins (CEO) and Sarah Wheeler (editor-in-chief) here to share their insights on the current market trends, so you can be the most informed agent in your market. We’re talking inventory, inflation, the best times to buy, the war in Ukraine, and so much more.   Gahh! I just want to tell you everything now! But that’s not close to possible. You’ll just have to watch or listen for yo...

Zero Budget, High Engagement Video Marketing Strategies | This Week in Marketing

May 02, 2022 11:00 - 16 minutes - 22.8 MB

Do I really need to give you yet another reason to concentrate your efforts on video marketing? How about this… Since Jeremy Knight started getting serious about video in 2019, he’s gotten his marketing expenses down to ZERO and pulled in 1.2 million dollars in GCI just last year. I guess you don’t need to spend money to make money… This week, I sat down with Jeremy to discuss some of the strategies he uses to make his videos stand out, drive engagement, and generate massive income. It all...

3 Questions for Courage | Mindset Monday

May 02, 2022 11:00 - 2 minutes - 3.14 MB

What good has fear ever brought into your life? Fear holds us back from doing the things we love, the things we were born to do. Whenever I face a potentially frightening situation, I ask myself three questions. You should too.

Living Your Brand: Shaping Your Life and Business to Fit You | Tom Ferry Podcast Experience

April 27, 2022 11:00 - 54 minutes - 75.3 MB

Emily Terrell does it all; she’s a mother, powerbroker, real estate coach, and investor. Oddly enough, Emily sometimes refers to herself as the laziest agent in real estate, because she’s found a way to maximize her efficiency so that she can easily attract clients while spending time with her family.   It all comes down to her systems and long-term strategy. Emily doesn’t do anything without a purpose, and that means everything she does is directly connected to her brand. This week, I spo...

Living Your Brand: Shaping Your Life and Business to Fit You

April 27, 2022 11:00 - 54 minutes - 75.3 MB

Emily Terrell does it all; she’s a mother, powerbroker, real estate coach, and investor. Oddly enough, Emily sometimes refers to herself as the laziest agent in real estate, because she’s found a way to maximize her efficiency so that she can easily attract clients while spending time with her family.   It all comes down to her systems and long-term strategy. Emily doesn’t do anything without a purpose, and that means everything she does is directly connected to her brand. This week, I spo...

Never Ask for Easy | Mindset Monday

April 25, 2022 11:00 - 57 seconds - 2.19 MB Video

Where does certainty come from? It’s not from the road you haven’t yet traveled. Certainty comes from where you’ve been and how you’re thinking, right now. You’re stronger than you were, because at some point you decided to embrace the challenge.

Social Media Musts for Every New Real Estate Agent | This Week in Marketing

April 25, 2022 11:00 - 22 minutes - 31.2 MB

The obvious way to achieve success in real estate is to have a ton of experience and a huge network – basically, already be successful. The other way is to think smarter and get yourself off on the right footing. When your brand is strong enough, experience doesn’t matter. If you’re a new agent, Jason Pantana and I are going to give you the social media strategies you absolutely need to compete with the big fish in your market. And if you’re an established agent, you can go ahead and skip ...

Never Ask for Easy | Mindset Monday 169

April 25, 2022 11:00 - 57 seconds - 2.19 MB Video

Where does certainty come from? It’s not from the road you haven’t yet traveled. Certainty comes from where you’ve been and how you’re thinking, right now. You’re stronger than you were, because at some point you decided to embrace the challenge.

A Modernist Approach to Applying LPMAMA(S) | Confidence & Conversion

April 22, 2022 11:30 - 14 minutes - 14 MB

We have Rockstar agent Doug Edrington back in the house, talking to me about LPMAMA! If you’re not familiar, it’s a set of talking points for covering all your bases when converting leads into clients. But this isn’t your mama’s LPMAMA. No, Doug’s made it cleaner, meaner, and added a bonus “S” at the end, which (just like an “S” at the end of most words) multiplies its potential. If now is your first time hearing about it, this is the best way to learn. And if you already know LPMAMA, Doug’...

A Modernist Approach to Applying LPMAMA(S)

April 22, 2022 11:30 - 14 minutes - 14 MB

We have Rockstar agent Doug Edrington back in the house, talking to me about LPMAMA! If you’re not familiar, it’s a set of talking points for covering all your bases when converting leads into clients. But this isn’t your mama’s LPMAMA. No, Doug’s made it cleaner, meaner, and added a bonus “S” at the end, which (just like an “S” at the end of most words) multiplies its potential. If now is your first time hearing about it, this is the best way to learn. And if you already know LPMAMA, Doug’...

From Waiter to Beverly Hills Super Realtor: YouTube Genius for Luxury Greatness | Luxury Code

April 21, 2022 11:30 - 50 minutes - 69.7 MB

You don’t just step into multi-million-dollar Beverly Hills listings and start making a fortune. First, you want to find the right mentor, perfect your conversion strategy, and find out what makes your marketing special. Basically, you want to be like Ben Belack. This week, I sat down with Ben and Jason Pantana to decode Ben’s powerful sales and marketing tactics, including some indispensable advice for using YouTube in a smarter way. If you’re looking to move up your price point, this mig...

Prioritize People Over Profits to Thrive in Today’s Housing Market | Tom Ferry Podcast Experience

April 20, 2022 11:00 - 33 minutes - 46.2 MB

Darin Marques was bartending when he decided to get into real estate back in 2009 – not exactly an easy time to get your start. But it didn’t take long until Darin was one of the top luxury agents in Las Vegas.   You could say that Darin knows a bit about thriving in a tough market, and this week he shared with me some of the ways he continues to beat the competition in this one, including: The necessity of a client-first mindset Taking care of your agents to increase their production T...

Gain Velocity by Aligning Your Operations | Tom Ferry Podcast Experience

April 19, 2022 19:23 - 55 minutes - 101 MB

Greetings from the Mohegan Sun Hotel and Casino in beautiful Uncasville, Connecticut! I’m here with Super-Team, Byron Lazine and Nicole White. When Byron and Nicole met back in 2016, they recognized the rare opportunity for a mastermind partnership which couldn’t be passed up, even if it meant relocating and beginning a new team from day one. Good thing they did, because today they’re running multiple monster businesses, putting out several regular shows, and are continuing to scale at a ri...

7 Super Common Video Mistakes to Avoid | This Week in Marketing

April 18, 2022 11:00 - 9 minutes - 12.9 MB

The greatest marketing medium which has ever existed in the history of the universe? Yeah, it’s video! It’s so powerful, so effective, and so… EASY to make mistakes with! This week, Jason Pantana is going to walk you through seven of the most common mistakes real estate agents make in their video content. And if you want advice on how to overcome these mistakes, I’ll tell you right here… Know about them and stop doing them! It’s that easy! Watch or listen, then leave a comment on YouTube w...

My Big 4 | Mindset Monday

April 18, 2022 11:00 - 1 minute - 3.03 MB

What are the most important things that you can do to create your own success? I used to ask my mentors this question over and over again, and the answer was always the same. And guess what? It works

My Big 4 | Mindset Monday 167

April 18, 2022 11:00 - 1 minute - 3.03 MB

What are the most important things that you can do to create your own success? I used to ask my mentors this question over and over again, and the answer was always the same. And guess what? It works

Guests

Jason Pantana
4 Episodes
Tom Bilyeu
4 Episodes
Jay Abraham
3 Episodes
Gary Vaynerchuk
2 Episodes
Chris Voss
1 Episode
David Goggins
1 Episode
Dr. Daniel Amen
1 Episode
Tiffani Bova
1 Episode
Todd Duncan
1 Episode
Todd Herman
1 Episode
Tony Robbins
1 Episode

Twitter Mentions

@tomferry 192 Episodes