NerdBrand Podcast
284 episodes - English - Latest episode: almost 2 years ago - ★★★★★ - 2 ratingsThe NerdBrand podcast is the intersection of nerd culture, branding, and advertising. Nerd culture is no longer an isolated subculture; it’s THE culture of the day and makes its way into our daily lives through the entertainment we seek and the technology we rely upon. Listen as we discuss our views on visual design, branding, and advertising for movies, comics and novels, video games, technology, and other nerdy passions.
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Episodes
E48: Is your branded sales collateral jibly jarbed?
March 19, 2021 12:00 - 1 hour - 53.8 MBJibly jarbed? Hey, it's a word if you can spell it. On Ep. 48 of the NerdBrand Podcast, we’re discussing Branded Sales Collateral and how you can best prep for upcoming networking and business events. Professionally-designed, branded sales collateral allows your sales team to confidently meet prospects and pitch your services effectively.=======Visit https://nerdbrandagency.com/collateral/ for strategy and design support on sales presentations, flyers, brochures, catalogs, and more.=======Th...
E47: Top 10 Relevant Brands of 2021
March 12, 2021 13:00 - 1 hour - 51.3 MBThis episode of the podcast we’re discussing the top 10 relevant brands of 2021. Though it seems early, it’s a survey taken among 13,000 people who use brands daily by Prophet, a brand consultancy firm.So let's discuss the top 10. Are they important to us? Do you agree with the choices? Why or why not?What makes a brand relevant? It's staying valuable in the eye of the consumers that use them. Apple - sixth year in a row. Peloton KitchenAid Mayo Clinic Lego Costco Honda Johns Hopkins Playsta...
Top 10 Relevant Brands of 2021
March 12, 2021 13:00 - 1 hour - 69.1 MBThis episode of the podcast we’re discussing the top 10 relevant brands of 2021. Though it seems early, it’s a survey taken among 13,000 people who use brands daily by Prophet, a brand consultancy firm. So let's discuss the top 10. Are they important to us? Do you agree with the choices? Why or why not? What makes a brand relevant? It's staying valuable in the eye of the consumers that use them. Apple - sixth year in a row. Peloton KitchenAid Mayo Clinic Lego Costco Honda ...
E46: Social Media Strategy and “INVINCIBLE” on Amazon Prime Video with Jon-Stephen Stansel
March 05, 2021 13:00 - 6 minutes - 4.46 MBThis podcast, we’re talking social media and posting techniques with Jon-Stephen Stansel. Jon-Stephen is the Twitter account manager for the upcoming Amazon Prime Video series, “INVINCIBLE.” This is the nerdiest show we’ve recorded to date. So tune in!About Jon-Stephen StanselJon-Stephen is a social media professional with almost a decade of experience managing and creating content for higher education, small business, and government social media accounts.He has worked for the University of...
Social Media Strategy and “INVINCIBLE” on Amazon Prime Video with Jon-Stephen Stansel
March 05, 2021 13:00 - 1 hour - 66 MBThis podcast, we’re talking social media and posting techniques with Jon-Stephen Stansel. Jon-Stephen is the Twitter account manager for the upcoming Amazon Prime Video series, “INVINCIBLE.” This is the nerdiest show we’ve recorded to date. So tune in! About Jon-Stephen Stansel Jon-Stephen is a social media professional with almost a decade of experience managing and creating content for higher education, small business, and government social media accounts. He has worked for the University ...
Live Streaming and Marketing with Christoph Trappe
February 26, 2021 13:00 - 1 hour - 58.2 MBToday’s show is about live streaming and marketing. Join us and Christoph Trappe as we discuss how to live stream, whether it's livestreaming or live-streaming, and how it can elevate your brand. Get Christoph Trappe's livestreaming book at: https://authenticstorytelling.net/going-live-book/ Connect With Christoph Trappe Website - https://authenticstorytelling.net/ LinkedIn - https://www.linkedin.com/in/christophtrappe/ Twitter - https://twitter.com/CTrappe About Christoph Trappe A lot of co...
E45: Live Streaming and Marketing with Christoph Trappe
February 26, 2021 13:00 - 1 hour - 43.2 MBToday’s show is about live streaming and marketing. Join us and Christoph Trappe as we discuss how to live stream, whether it's livestreaming or live-streaming, and how it can elevate your brand.Get Christoph Trappe's livestreaming book at: https://authenticstorytelling.net/going-live-book/Connect With Christoph TrappeWebsite - https://authenticstorytelling.net/LinkedIn - https://www.linkedin.com/in/christophtrappe/Twitter - https://twitter.com/CTrappeAbout Christoph TrappeA lot of companies...
Top 7 Super bowl 2021 ads
February 19, 2021 13:00 - 1 hour - 56.1 MBHere’s our best of the super bowl 2021 ads rated from worst to best on a scale of 1-10. We were not generous with our rating, but that’s Jason’s fault. We narrowed it down to seven, listen to the whole podcast to catch the honorable mentions and a few surprises Mitch and Jon brought. Read more at: https://nerdbrandagency.com/top-7-super-bowl-2021-ads --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: http...
Top 7 Super Bowl 2021 Ads
February 19, 2021 13:00 - 1 hour - 56.1 MBHere’s our best of the Super Bowl 2021 ads, rated on a scale of 1-10. We were not very generous with our rating, but that’s Jason’s fault. We narrowed it down to seven ads on the main list, Listen to the whole podcast to catch the honorable mentions and a few surprises Mitch and Jon brought up. ===== ABOUT THE PODCAST The NerdBrand Podcast is the intersection of nerd culture, branding, and marketing. Nerd culture is no longer a reserved sub-culture; it’s THE culture of the day. Listen as ...
E44: Top 7 Super Bowl 2021 Ads
February 19, 2021 13:00 - 1 hour - 41.7 MBHere’s our best of the Super Bowl 2021 ads, rated on a scale of 1-10. We were not very generous with our rating, but that’s Jason’s fault. We narrowed it down to seven ads on the main list, Listen to the whole podcast to catch the honorable mentions and a few surprises Mitch and Jon brought up. ===== ABOUT THE PODCAST The NerdBrand Podcast is the intersection of nerd culture, branding, and marketing. Nerd culture is no longer a reserved sub-culture; it’s THE culture of the day. Listen as we ...
Rules of Networking. Listen to learn, not to respond
February 12, 2021 19:00 - 55 minutes - 51.6 MBWhat is networking good for? Networking is the lifeblood of your brands reach. Without it you’ll experience stagnation, and find yourself struggling to meet people.Businesses need connections for more than making money. They need it for support financially, advise, emotional, and when the synergy is right, it’s fuel for creativity. GUEST ON THE SHOW: Jason Metz Bio: I've spent the past 17 years driving growth for agencies and crafting strategy on behalf of clients ranging from la...
E43: Rules of networking. Listen to learn, not to respond with Jason Metz
February 12, 2021 19:00 - 55 minutes - 38.3 MBWhy is networking beneficial? Networking is the lifeblood of your brand's reach. Without it you’ll experience stagnation and find yourself struggling to meet people. Businesses need connections for more than making money. They need it for support financially, emotionally, hiring, vendor searches, and when the synergy is right, having a strong network is fuel for creativity. =====ABOUT OUR GUEST: JASON METZ I've spent the past 17 years driving growth for agencies and crafting strategy on beh...
Rules of networking. Listen to learn, not to respond with Jason Metz
February 12, 2021 19:00 - 55 minutes - 51.6 MBWhy is networking beneficial? Networking is the lifeblood of your brand's reach. Without it you’ll experience stagnation and find yourself struggling to meet people. Businesses need connections for more than making money. They need it for support financially, emotionally, hiring, vendor searches, and when the synergy is right, having a strong network is fuel for creativity. ===== ABOUT OUR GUEST: JASON METZ I've spent the past 17 years driving growth for agencies and crafting strategy on b...
Rules of networking. Listen to learn, not to respond.
February 12, 2021 19:00 - 55 minutes - 51.6 MBWhy is networking beneficial? Networking is the lifeblood of your brand's reach. Without it you’ll experience stagnation and find yourself struggling to meet people. Businesses need connections for more than making money. They need it for support financially, emotionally, hiring, vendor searches, and when the synergy is right, having a strong network is fuel for creativity. ===== ABOUT OUR GUEST: JASON METZ I've spent the past 17 years driving growth for agencies and crafting strategy ...
Brand Message Pt. 3: Your Brand's Message and Momentum
February 05, 2021 20:00 - 57 minutes - 52.9 MBOnce you've managed to grab peoples' attention with your brand message, how do you maintain the passion, action, and momentum to build customer/brand loyalty? --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/nerdbrand/message Support this podcast: https://anchor.fm/nerdbrand/support
Your brand's message and momentum
February 05, 2021 20:00 - 57 minutes - 52.9 MBPodcast Episode 42: Your brand's message and momentum We are diving into brand messages more. What is the passion, action, and finally its momentum and how to create it, and keep it. What is Brand Momentum? Well simply put actions you take after you launch your brand will keep it top of mind. Is this marketing? Yes and no. Ideas to get momentum we’re discussing: PR - Press Releases, Corp Events, Host a networking event Social Campaigns - not ads, but getting influencers, friends, and ...
E42: Brand Message Pt. 3: Your Brand's Message and Momentum
February 05, 2021 20:00 - 57 minutes - 39.2 MBOnce you've managed to grab peoples' attention with your brand message, how do you maintain the passion, action, and momentum to build customer/brand loyalty?--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app--- Send in a voice message: https://anchor.fm/nerdbrand/messageSupport this podcast: https://anchor.fm/nerdbrand/support
E41: Brand Message Pt. 2: Your Brand's Message and Action
January 22, 2021 19:47 - 51 minutes - 35.7 MBOnce you establish your brand identity and message, there’s always the “now what?” On this episode, we talk about how to take action with your brand's message, implement a marketing strategy, and execute across the many digital and traditional marketing channels available today.--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app--- Send in a voice message: https://anchor.fm/nerdbrand/messageSupport this podcast: https://anchor.fm/nerdbrand/supp...
Your brand's message and action
January 22, 2021 19:47 - 51 minutes - 48.1 MBOnce you discover something, there’s always the “now what?” So once you get your brand online to show your passion now what? Tune in to this episode of our podcast as we discuss how to take action with your brand’s new message. Brand Action - get the ball rolling... So all of this is great, but what are the deliverables? How do you get there? Copywriting! - Develop your tone. Think about how you say what you want to say. Words have power. Graphic design and web design - Create imagery (...
Brand Message Pt. 2: Your Brand's Message and Action
January 22, 2021 19:47 - 51 minutes - 48.1 MBOnce you establish your brand identity and message, there’s always the “now what?” On this episode, we talk about how to take action with your brand's message, implement a marketing strategy, and execute across the many digital and traditional marketing channels available today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/nerdbrand/message Support this podcast: https://anchor.fm/nerd...
Brand Message Pt. 1: What’s Your Brand's Message?
January 15, 2021 19:42 - 48 minutes - 45 MBOnce you establish your brand identity and message, there’s always the “now what?” On this episode, we talk about how to take action with your brand's message, implement a marketing strategy, and execute across the many digital and traditional marketing channels available today. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/nerdbrand/message Support this podcast: https://anchor.fm/nerd...
What’s your brand's message?
January 15, 2021 19:42 - 48 minutes - 45 MBPodcast Episode 40: We are diving into brand messages more. What is the passion, and why these are important in your business strategy. What is a Brand Message? When you hear this what do you think of? In our world this is the personality of your business. It’s the attitude, culture, copy on your materials (website, brochures, emails, social media, ect), and you. So you are selling, making, doing X,Y,Z. But what do you want to say other than “want to buy some hot dogs?” A brand message...
E40: Brand Message Pt. 1: What’s Your Brand's Message?
January 15, 2021 19:42 - 48 minutes - 33.4 MBOnce you establish your brand identity and message, there’s always the “now what?” On this episode, we talk about how to take action with your brand's message, implement a marketing strategy, and execute across the many digital and traditional marketing channels available today.--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app--- Send in a voice message: https://anchor.fm/nerdbrand/messageSupport this podcast: https://anchor.fm/nerdbrand/supp...
E39: Elements of Storytelling - Part 3: Spectacle and WW1984
January 08, 2021 19:29 - 53 minutes - 37 MBIn this final episode of our three-part series about storytelling, we talk about the idea of creating Spectacle. Storytelling is instrumental to building a brand, but you must catch the attention of your customer first.Here on the podcast, we continue discussing our love of movies and all things in the “nerd culture," as we believe that is THE culture of the day.First up is Mitch with an internet tidbit.Google is unionizing and the only Batman in the DCEU is Michael Keaton.Now let's talk WW1...
Elements of Storytelling - Part 3: Spectacle and WW1984
January 08, 2021 19:29 - 53 minutes - 49.9 MBIn this final episode of our three-part series about storytelling, we talk about the idea of creating Spectacle. Storytelling is instrumental to building a brand, but you must catch the attention of your customer first. Here on the podcast, we continue discussing our love of movies and all things in the “nerd culture," as we believe that is THE culture of the day. First up is Mitch with an internet tidbit. Google is unionizing and the only Batman in the DCEU is Michael Keaton. Now let's talk ...
Elements of Storytelling - Part 2: Theme and Dialogue
December 18, 2020 22:35 - 1 hour - 78 MBIn this second piece of our three-part series on brand storytelling, we’re discussing concepts of theme and dialogue. Often the term "brand message" is something that sounds philosophical, not tangible. Think of your “theme” as the message, and the dialogue is your ongoing conversation with your customers. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/nerdbrand/message Support this pod...
E38: Elements of Storytelling - Part 2: Theme and Dialogue
December 18, 2020 22:35 - 1 hour - 57.9 MBIn this second piece of our three-part series on brand storytelling, we’re discussing concepts of theme and dialogue.Often the term "brand message" is something that sounds philosophical, not tangible. Think of your “theme” as the message, and the dialogue is your ongoing conversation with your customers.--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app--- Send in a voice message: https://anchor.fm/nerdbrand/messageSupport this podcast: https...
E37: Elements of Storytelling - Part 1: Plot and Character
December 11, 2020 17:34 - 39 minutes - 27.3 MBNerdBrand Podcast - Episode 37Elements of Storytelling - Part 1: Plot and CharacterHere on the podcast we love movies, and all things in the “nerd” culture as we believe that is THE culture of the day. Therefore, nothing is coincidence with advertising in movies, email, social media, and more.In this episode we’re discussing the elements of storytelling. Starting with the “why” tell it to begin with. Then your characters. How does this relate to business? Well, listen and find out.1. PlotPlo...
Elements of Storytelling - Part 1: Plot and Character
December 11, 2020 17:34 - 39 minutes - 36.7 MBNerdBrand Podcast - Episode 37 Elements of Storytelling - Part 1: Plot and Character Here on the podcast we love movies, and all things in the “nerd” culture as we believe that is THE culture of the day. Therefore, nothing is coincidence with advertising in movies, email, social media, and more. In this episode we’re discussing the elements of storytelling. Starting with the “why” tell it to begin with. Then your characters. How does this relate to business? Well, listen and find out. 1. Plot...
How Brands Diversify - Part 3: Brand Evolution
December 04, 2020 21:04 - 1 hour - 58.2 MBBrand evolution occurs in response to customer feedback. This affects the brands designs, position in the marketplace, and often staff changes. This is not a re-branding. Design Evolution Not just logos. It’s the website, message, or any creative the brand makes shifts in this evolution. Design evolutions also can happen as design trends change. This can cause new talent to be introduced into the brands staff. Visit https://nerdbrandagency.com/ --- This episode is sponsored by · Anchor: ...
E36: How Brands Diversify - Part 3: Brand Evolution
December 04, 2020 21:04 - 1 hour - 43.2 MBBrand evolution occurs in response to customer feedback. This affects the brands designs, position in the marketplace, and often staff changes.This is not a re-branding.Design EvolutionNot just logos. It’s the website, message, or any creative the brand makes shifts in this evolution. Design evolutions also can happen as design trends change. This can cause new talent to be introduced into the brands staff.Visit https://nerdbrandagency.com/--- This episode is sponsored by · Anchor: The easie...
E35: How Brands Diversify - Part 2: Brand Dilution
November 20, 2020 20:06 - 37 minutes - 25.7 MBNerdBrand Podcast - Episode 35How Brands Diversify - Part 2: Brand DilutionBrand DilutionBrand dilution is from trying to push too far on extensions is what we’re looking for though. Join us as we share some brands that have done this, and what products they made. Brand dilution is also when there is over use or brand perceptions are lost.Brands that have done this: DC/WB with Batman.Used too many times, and I think we’re getting fatigue. How many movies, video games, and animation series ha...
How Brands Diversify - Part 2: Brand Dilution
November 20, 2020 20:06 - 37 minutes - 34.6 MBNerdBrand Podcast - Episode 35 How Brands Diversify - Part 2: Brand Dilution Brand Dilution Brand dilution is from trying to push too far on extensions is what we’re looking for though. Join us as we share some brands that have done this, and what products they made. Brand dilution is also when there is over use or brand perceptions are lost. Brands that have done this: DC/WB with Batman. Used too many times, and I think we’re getting fatigue. How many movies, video games, and animation se...
E34: How Brands Diversify: Part 1 - Brand Extensions
November 13, 2020 19:25 - 1 hour - 41.7 MBOn this episode of the NerdBrand Podcast, we’re diving into how brands diversify. This episode kicks off a three-part series starting with Brand Extensions.A brand extension (sometimes called a category extension) is when a brand uses its established name or an established product line to launch a new product or category.The idea is of course to leverage the brand reputation and loyalty to catapult the new product.In other words, the existing brand is a low-cost marketing tool.Brand extensio...
How brands diversify: Part 1 - Brand Extensions
November 13, 2020 19:25 - 1 hour - 56.1 MBOn this 34th episode of the NerdBrand Podcast we're talking about: How brands diversify. This is part 1 of 3 series starting with Brand Extensions. NerdBrand Podcast - Episode 34 Today it’s part 1 - Brand Extensions, for How Brands Diversify. With us is Matt Marsh who is NerdBrands Marketing Associate and Account Manager. What’s a Brand Extension? A brand extension (sometimes called a category extension) is when a brand is known for one type of product starts selling a different type of ...
How Brands Diversify: Part 1 - Brand Extensions
November 13, 2020 19:25 - 1 hour - 56.1 MBOn this episode of the NerdBrand Podcast, we’re diving into how brands diversify. This episode kicks off a three-part series starting with Brand Extensions. A brand extension (sometimes called a category extension) is when a brand uses its established name or an established product line to launch a new product or category. The idea is of course to leverage the brand reputation and loyalty to catapult the new product. In other words, the existing brand is a low-cost marketing tool. Brand exten...
E33: My story isn’t sexy. So do I TikTok it?
November 06, 2020 18:42 - 51 minutes - 35.1 MBMy story isn’t sexy. So do I TikTok it?Let’s talk about storytelling and your brand.Grabbing someone’s attention in today’s world is difficult. So telling your brands story is one way to capture their attention. But what if your story is mundane or just plain boring?It's not true, let's talk and help you tell it better. Not everything is sexy, but not everything is boring.For example: Boring Comic book characters made interesting: Thor - transformation from first movie to recent. Ironman - d...
My story isn’t sexy. So do I TikTok it?
November 06, 2020 18:42 - 51 minutes - 47.2 MBMy story isn’t sexy. So do I TikTok it? Let’s talk about storytelling and your brand. Grabbing someone’s attention in today’s world is difficult. So telling your brands story is one way to capture their attention. But what if your story is mundane or just plain boring? It's not true, let's talk and help you tell it better. Not everything is sexy, but not everything is boring. For example: Boring Comic book characters made interesting: Thor - transformation from first movie to recent. Ironm...
E32: Humor in Advertising: Lighten Up Your Marketing
October 30, 2020 18:07 - 36 minutes - 25 MBLighten Up Your MarketingMarketing can sound so serious, but today advertising is not what it was 30 years ago. It’s informative, entertaining, and moves audiences emotionally to make purchase decisions.On this episode, we’re discussing ideas and ads that used creative humor to boost marketing and make their brand's more “interactive."What does this look like?Start with the pain points of your ideal customers. What drives customers in your space crazy? Relationships can be a great way to exp...
Humor in Advertising: Lighten Up Your Marketing
October 30, 2020 18:07 - 36 minutes - 33.6 MBLighten Up Your Marketing Marketing can sound so serious, but today advertising is not what it was 30 years ago. It’s informative, entertaining, and moves audiences emotionally to make purchase decisions. On this episode, we’re discussing ideas and ads that used creative humor to boost marketing and make their brand's more “interactive." What does this look like? Start with the pain points of your ideal customers. What drives customers in your space crazy? Relationships can be a great way to ...
Funny Ads: Lighten up your marketing
October 30, 2020 18:07 - 36 minutes - 33.6 MBNerdBrand Podcast - Episode 32 Lighten up your marketing Marketing can sound so serious, but today advertising is not what it was 30 years ago. It’s informative, entertaining, and moves audiences emotionally to make purchase decisions. So on this episode, we’re discussing ideas, and ads that used creative ways to boost marketing and make their Brands more “interactive” by using humor. What does this look like? Start with the pain points of your ideal customers. What drives customers in ...
Happy Nerd-o-ween! Marketing Lessons From Horror Movies!
October 23, 2020 17:59 - 57 minutes - 53.5 MBWould you like to play a game? Would you like to listen to a podcast? This Episode is on marketing lessons we can learn from horror movies! For this episode, we’re talking scary and spooky marketing strategy. How can you join the fun this season as a brand? The world can be a scary place, learn from these horror movies! There are movies we watched and remember that’s created franchises. Franchises are Brands. It’s a stretch maybe, but if you are making movies, selling Merchandise, and have a ...
E31: Happy Nerd-o-ween! Marketing Lessons From Horror Movies!
October 23, 2020 17:59 - 4 minutes - 3.3 MBWould you like to play a game? Would you like to listen to a podcast? This Episode is on marketing lessons we can learn from horror movies!For this episode, we’re talking scary and spooky marketing strategy. How can you join the fun this season as a brand? The world can be a scary place, learn from these horror movies!There are movies we watched and remember that’s created franchises.Franchises are Brands. It’s a stretch maybe, but if you are making movies, selling Merchandise, and have a fa...
The End of the Movie Theater
October 16, 2020 18:00 - 1 hour - 63.6 MBMovie theaters have been around for over 100 years. But like all things, times change. First, problems at AMC, then Cineworld, and then Regal. But this started before the pandemic. Cineworld to announce the “temporary suspension” of over 600 locations in the U.S. and the U.K. It begged the question: which films are still slated to open in theaters in 2020? The audiences then went to online streaming. But it’s not proving cost-effective for their customers, and people are missing the experienc...
E30: The End of the Movie Theater
October 16, 2020 18:00 - 3 minutes - 2.55 MBMovie theaters have been around for over 100 years. But like all things, times change. First, problems at AMC, then Cineworld, and then Regal.But this started before the pandemic.Cineworld to announce the “temporary suspension” of over 600 locations in the U.S. and the U.K. It begged the question: which films are still slated to open in theaters in 2020?The audiences then went to online streaming. But it’s not proving cost-effective for their customers, and people are missing the experience ...
The end of the movie theater?
October 16, 2020 18:00 - 1 hour - 63.6 MBMovie Theaters have been around for over 100 years. But like all things, times change. First problems at AMC, then Cineworld, and then Regal. But this started before the Pandemic. Cineworld to announce the “temporary suspension” of over 600 locations in the U.S. and the U.K., it begged the question, just which films are still slated to open in theaters in 2020? The audiences then went to online streaming. But it’s not proving cost-effective for their customers, and people are missing the ...
E29: How To Make Billions of Dollars and Not Advertise
October 09, 2020 17:34 - 57 minutes - 39.8 MBGuest John Moore gets his “nerd” on and talk about their brand IQpack, and what else gets their nerd hearts pumping.The Marketing SecretTIME.The dirty little secret - marketing doesn’t have to be paid to advertise because marketing can be as simple as the one-on-one experience you have with a salesperson or the look and feel of your location.Many brands have been enormously successful without spending large amounts of money on marketing because of the thing you cannot buy, time.Example Brand...
How To Make Billions of Dollars and Not Advertise
October 09, 2020 17:34 - 57 minutes - 53.6 MBGuest John Moore gets his “nerd” on and talk about their brand IQpack, and what else gets their nerd hearts pumping. The Marketing Secret TIME. The dirty little secret - marketing doesn’t have to be paid to advertise because marketing can be as simple as the one-on-one experience you have with a salesperson or the look and feel of your location. Many brands have been enormously successful without spending large amounts of money on marketing because of the thing you cannot buy, time. Example B...
How to make billions of dollars and not advertise
October 09, 2020 17:34 - 57 minutes - 53.6 MBMarketing’s Dirty Little Secret - Tips for building your brand via marketing, whatever channels you do (or don't) use: Guests John Moore and Doug Jones get their “nerd” on and talk about their brand IQpack, and what else gets their nerd hearts pumping. We find out more about what John and Doug at IQpack get “nerdy” about personally and professionally, and their thoughts about their re-branding experience with NerdBrand. The Marketing Secret TIME. The dirty little secret - marketing does...
Personal Branding: Let's talk about Dwayne (The Rock) Johnson
October 02, 2020 17:37 - 59 minutes - 55.1 MBPersonal Branding: Dwayne (The Rock) Johnson Marvel Movies are pushed to 2021, but the streaming shows competition is heating up. CW's shows are winding down it seems. Marvel Streaming: Wandavision - are we seeing the House of M? Easter eggs seem to show us hints (e.g. Wine Bottle). DC Streaming: HBO Max, and $70 million in reshoots for Zach Snyder Justice League. Personal Branding People don’t do business with companies. They do business with people they like. The Rock is producing this DC m...