Elements of Storytelling - Part 2: Theme and Dialogue
NerdBrand Podcast
English - December 18, 2020 22:35 - 1 hour - 78 MB - ★★★★★ - 2 ratingsMarketing Business branding nerds marketing business startup entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: E37: Elements of Storytelling - Part 1: Plot and Character
In this second piece of our three-part series on brand storytelling, we’re discussing concepts of theme and dialogue.
Often the term "brand message" is something that sounds philosophical, not tangible. Think of your “theme” as the message, and the dialogue is your ongoing conversation with your customers.
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