The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom artwork

The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom

437 episodes - English - Latest episode: 5 days ago - ★★★★★ - 74 ratings

On The Ticket, you'll hear Intercom's Customer Support team in conversation with the customer service leaders, renowned customer experience thinkers, and influential authors who are shaping the field of customer support.

Follow The Ticket to get the weekly episodes and sign up for our twice-monthly newsletter bursting with all the insights, trends, tips, and assets your team needs to embrace the future of customer service. https://www.intercom.com/blog/newsletter

🏠 www.intercom.com

Technology leadership software business entrepreneurship technology entrepreneur marketing careers startup finance
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

Des Traynor's lessons on scaling a team

October 04, 2018 17:02 - 26 minutes - 24.1 MB

It’s tempting to think that all problems with business growth can be solved with a better product or a better go-to-market strategy. But as Intercom has grown, we’ve come to see the truth in what business consultant Jerry Weinberg once said: “No matter how it looks at first, it’s always a people problem.” Intercom's cofounder Des Traynor shares the common people issues he's seen through the years at different stages of company growth. See Privacy Policy at https://art19.com/privac...

Jake Knapp on redesigning the way we work

September 27, 2018 15:41 - 35 minutes - 32.3 MB

Jake is a renown UX designer and author best known for creating the design sprint process while he was at Google. In his latest book, Make Time, Jake and his coauthor John Zeratsky explain how the powerful framework behind design sprints can be applied to our everyday work to help us take back control of our schedule and time. Intercom's Director of Brand Design Stewart Scott-Curran talks with Jake about the tools that individuals and teams can use daily to create time for truly pur...

Sales and marketing alignment with Intercom's Jeff Serlin and Brian Kotlyar

September 20, 2018 14:14 - 36 minutes - 33.5 MB

All's well when revenue is growing up and to the right, but what happens when the business misses a sales target? That's when sales and marketing fingerpointing takes place, and constructive partnership grinds to a halt. We brought Intercom's Director of Sales Operations, Jeff Serlin, and Director of Demand Generation, Brian Kotlyar, together to discuss what it takes to create true sales and marketing alignment that prevents fingerpointing and drives meaningful growth. See Privacy ...

Brian Donohue, Director of Product Management at Intercom

September 13, 2018 14:59 - 24 minutes - 22.6 MB

Product-first thinking has been the north star for many teams when it comes to product development, but it comes with hidden traps as your organization grows -- especially when it comes to marketing. Brian Donohue explains the stumbling blocks that product-first teams commonly run into and the best ways for marketing and product teams to come together as one to build a product that actually gets used. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at...

How to tell your company story, with Intercom's Jeff Gardner

September 06, 2018 15:34 - 20 minutes - 18.4 MB

When you're starting up, your company story may be all that you've got to convince others that your product matters. At the Inside Intercom World Tour last year, our Head of Platform Partnerships, Jeff Gardner, broke down the elements of great storytelling and explained how leaders could leverage stories to figure out who to hire, shape team performance, and influence product roadmaps. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.co...

GV’s Kate Aronowitz and Vanessa Cho on leading through design

August 30, 2018 15:39 - 29 minutes - 26.6 MB

As your company scales, the tactics and strategy that got you from A to B aren't going to get you from B to C. GV Design Partners Kate Aronowitz and Vanessa Cho joined Intercom's Director of Brand Design Stewart Scott-Curran in the studio to discuss why design executives need to start thinking like business executives and how designers can make their contributions felt. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not...

Design in interesting times with Intercom's Emmet Connolly

August 23, 2018 16:15 - 29 minutes - 26.8 MB

Business growth unlocks all sorts of good things, but it also introduces increasing complexity. How can leaders manage complexity to keep it from negatively impacting their products and teams? Intercom's Director of Product Design, Emmet Connolly, explains how thinking in systems has helped him manage change effectively. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nick Caldwell, VP of Engineering at Reddit

August 16, 2018 16:31 - 39 minutes - 35.7 MB

When he joined Reddit, VP of Engineering Nick Caldwell's mandate was to grow the team from 35 people to 100. But he had no managers. In this episode, Nick talks with Darragh Curran, VP of Engineering at Intercom, about the hallmarks of excellent engineering leadership and the importance of preserving culture and building trust as a new leader. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lili Cheng, VP of AI and Research at Microsoft

August 09, 2018 15:58 - 30 minutes - 28.2 MB

For more than 20 years, Lili Cheng has been shaping the way we chat — first with Comic Chat, a graphical IRC built into Internet Explorer in the mid ’90s and now as Microsoft’s VP of AI and Research, where she oversees the companies Bot Framework. In conversation with Intercom's Adam Risman, she explains how bots and humans complement one another, when to give your chatbot a personality, and much more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at...

Claire Vo, VP of Product Management at Optimizely

August 02, 2018 16:39 - 29 minutes - 26.7 MB

Every product manager knows the importance of running experiments. But as your company scales, managing hundreds of those experiments – and democratizing access to their learnings – becomes increasingly difficult. Claire Vo, VP of Product Management at Optimizely, shares her best practices for maintaining a culture of experimentation as you grow. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Baremetrics’ Josh Pigford on launching – and pivoting – quickly

July 26, 2018 18:11 - 29 minutes - 27.2 MB

One of the hardest moments of Josh Pigford’s career came with the surprise news that his company, Baremetrics, had just six to eight weeks of runway left. In conversation with Adam Risman, he talks about how to use funding wisely to fuel company growth, the pitfalls to avoid, and the importance of cultivating a team culture that stays resilient in the face of challenges. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-no...

Turning engineers into leaders with Jean Hsu and Edmond Lau

July 19, 2018 15:16 - 29 minutes - 26.9 MB

After coaching 100+ tech leads, managers, directors, VPs, and CTOs, Jean Hsu and Edmond Lau are distilling their most valuable lessons into workshops and online courses through their company, Co Leadership. In conversation with Intercom's Louis Bennett, they explain the difference between leadership and management, the power of positive feedback, and why trust is the foundation of the most effective engineering teams. See Privacy Policy at https://art19.com/privacy and California P...

Elad Gil on charting a path through hyper growth

July 12, 2018 15:44 - 31 minutes - 29 MB

Elad Gil has seen hyper growth from all angles. During his time at Google and Twitter, both companies grew headcount by 10x or more. He's also invested in and advised Airbnb, Coinbase, Instacart, Square and Stripe, and has published a new book, the High Growth Handbook. In conversation with Intercom's Adam Risman, he breaks down some of the toughest challenges that come with hyper growth – and his approach to solving them. See Privacy Policy at https://art19.com/privacy and Califor...

Doug Landis, Growth Partner at Emergence Capital

July 05, 2018 18:32 - 30 minutes - 28.3 MB

Doug Landis, Growth Partner at Emergence Capital and former Chief Storyteller at Box, explains how craft a narrative that compels buyers into action, the three stories every salesperson needs to know, how to fix your pitch deck, and more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Lessons in growth with Andrew Chen, Gina Gotthilf, Casey Winters and more

June 28, 2018 16:29 - 29 minutes - 27.4 MB

Meaningful growth is about connecting more people to the value of your product, so they become loyal, long-term, paying customers, who share it with others. Pulled from some of our favorite growth-focused conversations to date, Andrew Chen, Shaun Clowes, Casey Winters, Gina Gotthilf, Sean Ellis and Brian Rothenberg share their best practices. Interested in getting more growth lessons? Grab a copy of our newest book, The Growth Handbook, at intercom.com/books. See Privacy Policy a...

Max Altschuler, CEO at Sales Hacker

June 21, 2018 16:36 - 31 minutes - 28.9 MB

As CEO at Sales Hacker and a former sales leader at Udemy, Max Altschuler believes the best sales teams are those who can do more with less. So what makes a more efficient sales team? Max shares the strategies and processes he's used to grow his companies, tips for hiring better performing salespeople, and much more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Laura Klein on improving chemistry in product teams

June 14, 2018 16:38 - 30 minutes - 27.7 MB

Startup advisor and author of "Build Better Products" Laura Klein joins Intercom's Adam Risman to share what product teams can learn from heist movies, how to align business goals with user needs, collaboration tips, and much more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Sean Ellis, CEO at Growth Hackers

June 07, 2018 15:32 - 28 minutes - 26.2 MB

From finding a North Star Metric to experimenting across the full customer journey, Sean Ellis, founder and CEO at GrowthHackers and Dropbox's first marketer, shares his formula for creating sustainable, long-term growth in a business. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Steli Efti, CEO at Close.io

May 31, 2018 16:59 - 31 minutes - 28.4 MB

Close.io CEO Steli Efti believes the key to success in sales is qualifying leads well. That means selling only to prospects you truly believe you can help, and in conversation with Intercom's Adam Risman, Steli shares the do’s and don’ts of that determination process.  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Matt Sornson, Head of Growth Marketing at Clearbit

May 24, 2018 17:03 - 26 minutes - 24.3 MB

As the Head of Growth Marketing at Clearbit, a company that surfaces data to helps sales and marketing teams fuel growth, Matt Sornson knows data-driven growth inside and out. In conversation with Intercom's Adam Risman, he explains the mistakes he sees marketers making most often with data, the strategy behind his team's long-form content marketing efforts, and more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-s...

Bob Moesta on unpacking customer motivations

May 17, 2018 16:58 - 34 minutes - 31.8 MB

Bob Moesta, President and CEO of The Re-Wired Group and a pioneer of the Jobs-to-be-Done framework, has helped develop more than 3,500 products and services. Intercom co-founder Des Traynor welcomes him back to the podcast to talk about how we can continue getting better at unpacking customer motivations. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Andrew Chen, General Partner at Andreessen Horowitz

May 10, 2018 16:55 - 35 minutes - 32.4 MB

What do Dropbox, Uber, AngelList, Front, Gusto and Boba Guys have in common? All have benefited from the sage advice of growth expert Andrew Chen. Now a General Partner at Andreessen Horowitz, Andrew shares his latest thinking on viral growth, user acquisition, "The Law of Shitty Clickthroughs" and more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Rohini Pandhi, Product Lead at Square

May 03, 2018 16:59 - 32 minutes - 29.5 MB

Rohini Pandhi has been a product manager at early-stage startups all the way up to publicly traded companies. Now a Product Lead at Square, Rohini sits down with Intercom Senior Product Manager Michelle Fitzpatrick to share her tips for staying close to customers, parsing feedback and prioritization at scale. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nir Eyal on designing healthy habits

April 26, 2018 16:41 - 29 minutes - 27.3 MB

Nir Eyal's best-selling book "Hooked" explores how to design habit-forming products. In conversation with Intercom's Adam Risman, he explains how to create healthy habits, how to avoid bad ones, and what questions thoughtful product designers should be asking themselves as they make frequency improvements within their product. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to run less software, featuring Intercom's Rich Archbold

April 19, 2018 17:25 - 30 minutes - 28.1 MB

In engineering, you want to move fast, ship often and solve real customer problems. Yet competition and the exponential rate of change in software push against that mission. Enter our philosophy of Run Less Software. It means reducing choices amongst engineering teams and standardizing technology, so our team can spend as much time as possible delivering value to customers. Rich Archbold, Senior Director of Engineering at Intercom, explains all. See Privacy Policy at https://art19....

Zack Onisko, CEO at Dribbble

April 12, 2018 16:50 - 23 minutes - 21.8 MB

As the CEO of Dribbble, a global community and invite-only platform for designers to share and find work, Zack Onisko faces a unique challenge: growing a gated product. In this conversation with Intercom Director of Brand Design Stewart Scott-Curran, Zack explains the similarities between how designers and growth marketers solve problems, why Dribbble has remained invite-only, how grassroots events have grown the Dribbble brand, and much more. See Privacy Policy at https://art19.co...

Gina Gotthilf, former VP of Marketing and Growth at Duolingo

April 05, 2018 16:36 - 30 minutes - 28.3 MB

As VP of Marketing and Growth at Duolingo, Gina Gotthilf played a key role in getting the app to more than 200 million users. And these aren’t just signups who’ve gone dark; Duolingo users complete 7 billion lessons each month. In a chat with Intercom's Adam Risman, Gina shares how gaming principles influenced her growth experiments, her team’s most successful retention tactics, and much more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://...

Eric Siu, CEO at Single Grain

March 29, 2018 17:04 - 30 minutes - 27.7 MB

Eric Siu has helped some of the biggest brands in tech, including Amazon, Lyft, Intuit and Salesforce, grow their revenue. Also the host of two podcasts – Marketing School and Growth Everywhere – using content to nurture and ultimately convert leads is Eric’s sweet spot. In this chat with Intercom's Adam Risman, Eric explains why content is a channel worthy of early investment, the tactics he sees as underutilized, when to ask your audience for something in return, and more. See Pr...

Brian Rothenberg, VP and GM at Eventbrite

March 22, 2018 17:09 - 31 minutes - 28.9 MB

Five years ago Brian Rothenberg joined Eventbrite to start its cross-functional growth team. Fast forward to today, and Eventbrite is the world's largest self-service event ticketing and registration platform. In conversation with Intercom's Adam Risman, Brian explains why a company’s mission and growth are inextricably linked, how he built momentum for Eventbrite’s growth team in its earliest days, the nuances of growth for marketplaces and more. See Privacy Policy at https://art1...

Will Larson, Foundation Engineering at Stripe

March 15, 2018 17:15 - 27 minutes - 24.8 MB

Will Larson has managed infrastructure teams for some of the biggest names in software. Today, he’s leading Foundation Engineering at Stripe, where his group builds the tools that support every Stripe engineer and keep Stripe reliable and performant. In this chat with Intercom engineering manager Todd Royal, Will shares how he keeps his team innovating, when to hire generalists vs. specialists, the nuances of managing in a high growth environment, and more. See Privacy Policy at ht...

Dan Swift, CEO at Empire Selling

March 08, 2018 18:09 - 28 minutes - 25.8 MB

As a former sales leader at LinkedIn and Sprinklr, Dan Swift has been up close and personal with driving high growth. Today with his company Empire Selling, Dan's helping B2B companies grow revenue and deepen customer relationships through digital and social selling training. In this episode, he breaks down the challenges and rewards of sales at high growth companies, the do's and don'ts of social selling techniques, how salespeople can use content to play the role of trusted advis...

Joel Califa, Senior Product Designer at GitHub

March 01, 2018 17:46 - 30 minutes - 28.2 MB

A product designer at a growing company has two key constituents: their users and their business. In his recent post “Subverted Design”, GitHub Senior Product Designer Joel Califa reminds us that if we gear too far to toward the latter, we can lose sight of our all-important users in the process. He joins Intercom's Adam Risman to talk about the root cause of subverted design, the shifting responsibilities of a designer, how to make a big impact with small design changes and much mo...

Lessons in user onboarding with Samuel Hulick, Casey Winters, Joanna Wiebe, Scott Belsky and Shaun Clowes

February 22, 2018 18:04 - 29 minutes - 26.9 MB

For any business to grow, user onboarding must be top of mind. It's the one thing all your users will do, and to be effective, it must evolve alongside your business. Pulled from some of our favorite onboarding conversations to date, Casey Winters, Joanna Wiebe, Scott Belsky, Samuel Hulick and Shaun Clowes share their best practices. Related resources: Our book, Intercom on Onboarding The Onboarding Starter Kit – our guide to a well crafted messaging campaign C.A.R.E. – a simple...

Erika Hall, Mule Design

February 15, 2018 07:29 - 32 minutes - 29.5 MB

Erika Hall, co-founder of Mule Design, returns to the Inside Intercom podcast fresh from authoring a new book, Conversational Design. As voice and chat interfaces mature, she discusses the connection between human conversation how designers should think about interaction and interface design. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Exploring design systems with Rune Madsen

February 08, 2018 18:12 - 33 minutes - 30.4 MB

In his 2017 keynote talk, "The User Experience of Design Systems", veteran designer, artist and educator Rune Madsen dissected not only the benefits of design systems, but also the overlooked negative consequences he sees in terms of how they’re being applied today. Specifically, are we now over-templatizing products in a way that benefits the builder, but not the user? Emmet Connolly, Director of Product Design at Intercom, sits down with Rune to go deeper on the topic. See Privac...

Rachel Hepworth, Head of Growth Marketing at Slack

February 01, 2018 18:38 - 30 minutes - 28.2 MB

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. That company, of course, is Slack, and in this conversation, Rachel shares why Slack needed to invest in growth marketing, where her team started, how they've partnered with Slack's rapidly scaling sales team, and more. See Privacy Policy at https://art19.com/privacy and Califo...

Rachel Hepworth, Head of Growth Marketing at Slack

February 01, 2018 18:38 - 30 minutes - 28.2 MB

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. That company, of course, is Slack, and in this conversation, Rachel shares why Slack needed to invest in growth marketing, where her team started, how they've partnered with Slack's rapidly scaling sales team, and more.

Siqi Chen, former VP of Growth at Postmates

January 25, 2018 18:06 - 29 minutes - 27.1 MB

In the first of a series of conversations with today's leading growth practitioners, we sit down with Siqi Chen, the former VP of Growth at Postmates. Siqi advocated for and founded the growth team at Postmates, and here he explains where his team found the low-hanging fruit in its earliest days, when being data-driven goes too far, the values that guided his growth team and much more. Siqi took a new role the end of 2017 as CPO at GloStation, an Alibaba-backed VR escape room exper...

Jean Hsu, engineering leadership coach

January 18, 2018 18:02 - 30 minutes - 27.6 MB

Following engineering stints at Google, Pulse and Medium – as both an IC and tech lead – Jean Hsu stepped away from the codebase to help coach others on how to navigate their own transition into management. In conversation with Intercom's Adam Risman, Jean shares the struggles encountered in her own move to management, the importance of psychological safety in the workplace, and how to fill the leadership voids she sees in today's tech landscape. See Privacy Policy at https://art19...

Rewind: Jean Hsu on people-centric management

January 18, 2018 18:02 - 28 minutes - 26.2 MB

Following engineering stints at Google, Pulse and Medium – as both an IC and tech lead – Jean Hsu stepped away from the codebase to help coach others on how to navigate their own transition into management. In conversation with Intercom's Adam Risman, Jean shares the struggles encountered in her own move to management, the importance of psychological safety in the workplace, and how to fill the leadership voids she sees in today's tech landscape. See Privacy Policy at https://art19...

Lessons in marketing: Des Traynor, Kristina Halvorson, Sujan Patel, Joanna Wiebe and more

January 11, 2018 16:38 - 37 minutes - 34.2 MB

From where to make your first marketing hire (and where they should get started) to when and how to use tactics like content or demand generation, we look back at our favorite marketing lessons and insights from past episodes. Guests include Des Traynor, Krithika Muthukumar, Joanna Wiebe, Sujan Patel, Lucy Allen, Everett Katigbak and Kristina Halvorson. If you find these lessons helpful, check out our newest book, Intercom on Marketing. You can get your free copy today at Intercom....

Talking 2018 product trends with Des Traynor, Paul Adams and Emmet Connolly

January 04, 2018 18:21 - 36 minutes - 33.7 MB

How will trends like voice UI, augmented reality and AI push product builders in 2018? Co-founder Des Traynor, VP of Product Paul Adams and Director of Product Design Emmet Connolly break down the buzzwords, discuss new roles the industry will hire for this year, and examine whether we've reached a point where software has become commoditized. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hana Abaza, Head of Marketing at Shopify Plus

December 28, 2017 17:02 - 31 minutes - 28.4 MB

Hana Abaza, Head of Marketing at Shopify, explains how to improve collaboration between sales and marketing teams, why you can’t view the marketing funnel as a linear process, the value of marketing operations, and much more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2017 lessons learned with Des Traynor, Paul Adams and Emmet Connolly

December 21, 2017 18:36 - 31 minutes - 28.4 MB

How did 2017 change the way we build product at Intercom? Co-founder Des Traynor chats with VP of Product Paul Adams and Director of Product Design Emmet Connolly about what each learned in the past year – including how shipping nearly 150 customer-facing product changes in a single year changed the way we work, the way our views on bots evolved after releasing our own, why we built our own design system, and much more. See Privacy Policy at https://art19.com/privacy and California...

Melody Koh, Venture Partner at NextView Ventures

December 14, 2017 18:23 - 28 minutes - 26.3 MB

Melody Koh was the very first product hire and Head of Product at Blue Apron, where she helped grow its customer base and revenue 25x in 3.5 years. Now with NextView Ventures, she joins Intercom co-founder Des Traynor to share her lessons learned on leading a team at scale, collaboration and managing a product that's both physical and digital in nature. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. ...

Fergal Reid, Machine Learning Strategist at Intercom

December 07, 2017 18:00 - 32 minutes - 29.6 MB

Somewhere between the media hype and command line interfaces, machine learning and AI do represent the opportunity to build better products. Fergal Reid, machine learning strategist at Intercom, chats with Des Traynor about what we can expect from this technology in the next few years, which realities are far away, and the considerations you must make if you choose to build in this space. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19...

Jenna Crane, Product Marketing Lead at Dropbox Paper

November 30, 2017 18:09 - 24 minutes - 22.8 MB

Whether you’re at a brand-new startup, or launching a fresh offering under the umbrella of a name brand, you only get one chance to make a first impression with your product. Jenna Crane, product marketing lead for Dropbox Paper, shares why alignment with the product team from day one and a laser focus on user research are key to successfully bringing a new offering to market. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privac...

Megan Sheridan, Manager of Events at Intercom

November 22, 2017 17:17 - 28 minutes - 26.1 MB

In 2017 the Inside Intercom World Tour visited 10 cities with 12 speakers, each sharing the toughest lessons they've learned in the six-plus years of building Intercom. Megan Sheridan, our Manager of Events, takes us behind the scenes and explains why we've invested so heavily in events as part of our marketing mix, how we measure their success, and the principles at play to get started. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19....

Shaun Clowes, VP of Product Management at Metromile

November 16, 2017 18:12 - 29 minutes - 26.8 MB

Shaun Clowes, VP of Product Management at Metromile and former Head of Growth at Atlassian, believes meaningful growth is fundamentally a product-related exercise. In this episode, he explains why activation is an ongoing challenge, shares his most successful retention strategies, and much more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wade Foster, co-founder and CEO at Zapier

November 09, 2017 23:12 - 27 minutes - 25.5 MB

Founded only six years ago in a small Midwestern college town, Zapier has built not only a workplace automation tool that connects with more than 800 apps, but also a profitable business. Co-founder and CEO Wade Foster explains how to market what appears like a technical product to non-technical users, why Zapier took a lean approach to fundraising, how and when to move your product upmarket, and much more. See Privacy Policy at https://art19.com/privacy and California Privacy Noti...

Guests

Jason Fried
2 Episodes
Charity Majors
1 Episode
Eric Siu
1 Episode

Twitter Mentions

@intercom 16 Episodes
@mmargolis 1 Episode
@jason 1 Episode
@liam_geraghty 1 Episode
@destraynor 1 Episode
@1alexortiz 1 Episode
@bkotlyar 1 Episode
@chrija 1 Episode
@micahsolomon 1 Episode