Hitting The Mark
182 episodes - English - Latest episode: 24 days ago - ★★★★★ - 29 ratingsConversations with founders about the intersection of brand clarity and startup success with your host, brand strategist, and author Fabian Geyrhalter.
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Episodes
Nikola Motor Company: Trevor Milton, Founder and CEO
July 03, 2020 19:04 - 36 minutes - 33.3 MBTrevor Milton is the founder of Nikola Motor Company, the hybrid truck company that has 6 vehicles in the making, most of which have not seen the light of day yet. I talked with Trevor only days after he took his company public, ringing the stock exchange bells via video during the pandemic. Trevor is only 38 years old and has a reported net worth of 7.2 billion dollars. Here he is on Hitting The Mark to talk with us about the Nikola brand, which, despite not having an actual truck o...
Mikael Soderlindh, Co-Founder and CEO, Knife Aid; Co-Founder and Director, Happy Socks
June 19, 2020 15:29 - 35 minutes - 32.3 MBI want to borrow a line from the great David Letterman and say 'My Next Guest Needs No Introduction.' He, of course, is the Co-Founder of Happy Socks and has just launched a new brand. Happy Socks, the immensely iconic and much-loved brand has reached 90 countries and every continent – with concept stores all around the world, from LA to Tokyo, Happy Socks can be found in over 10,000 fashion apparel boutiques. But today Mikael is sharpening your knives! Get to know his new venture an...
Knife Aid: Mikael Soderlindh, Co-Founder and Director (Happy Socks: Co-Founder and CEO)
June 19, 2020 15:29 - 35 minutes - 32.3 MBI want to borrow a line from the great David Letterman and say 'My Next Guest Needs No Introduction.' He, of course, is the Co-Founder of Happy Socks and has just launched a new brand. Happy Socks, the immensely iconic and much-loved brand has reached 90 countries and every continent – with concept stores all around the world, from LA to Tokyo, Happy Socks can be found in over 10,000 fashion apparel boutiques. But today Mikael is sharpening your knives! Get to know his new venture an...
Knife Aid; Co-Founder and Director, Happy Socks: Mikael Soderlindh, Co-Founder and CEO
June 19, 2020 15:29 - 35 minutes - 32.3 MBI want to borrow a line from the great David Letterman and say 'My Next Guest Needs No Introduction.' He, of course, is the Co-Founder of Happy Socks and has just launched a new brand. Happy Socks, the immensely iconic and much-loved brand has reached 90 countries and every continent – with concept stores all around the world, from LA to Tokyo, Happy Socks can be found in over 10,000 fashion apparel boutiques. But today Mikael is sharpening your knives! Get to know his new venture an...
Verona Collection: Lisa Vogl, Founder and Director
June 05, 2020 21:39 - 31 minutes - 29.3 MBI hustled to get Lisa Vogl on the show because the idea of starting a brand specializing in hijabs that is catering to the Muslim population and launching it successfully at Macy’s to me was fascinating on many levels. In fact, Verona Collection is the first modest fashion brand to be launched, featured, and sold in an American department store. Lisa is a young passionate entrepreneur driven by authenticity. I greatly enjoyed this swift interview with her about her brand’s strategy and I...
Lisa Vogl, Founder and Director, Verona Collection
June 05, 2020 21:39 - 31 minutes - 29.3 MBI hustled to get Lisa Vogl on the show because the idea of starting a brand specializing in hijabs that is catering to the Muslim population and launching it successfully at Macy’s to me was fascinating on many levels. In fact, Verona Collection is the first modest fashion brand to be launched, featured, and sold in an American department store. Lisa is a young passionate entrepreneur driven by authenticity. I greatly enjoyed this swift interview with her about her brand’s strategy and I...
Buttercloth: Danh Tran & Bob Stevens, Founder & COO
May 22, 2020 18:11 - 41 minutes - 37.6 MBIn a rare move, we have a Founder and COO duo on the show for a brand tale that includes an aspirational economic migrant story from designing clothes for Barbies, literally, at Mattel, to making a pitch so successful it landed them a quarter-million-dollar deal with investor Robert Herjavec of Shark Tank fame. Danh and Bob are running LA-based Buttercloth, a brand that is a typical internet-born D2C brand, so much so that they don’t believe in experts like myself. And they told me so du...
Danh Tran & Bob Stevens, Founder & COO, Buttercloth
May 22, 2020 18:11 - 41 minutes - 37.6 MBIn a rare move, we have a Founder and COO duo on the show for a brand tale that includes an aspirational economic migrant story from designing clothes for Barbies, literally, at Mattel, to making a pitch so successful it landed them a quarter-million-dollar deal with investor Robert Herjavec of Shark Tank fame. Danh and Bob are running LA-based Buttercloth, a brand that is a typical internet-born D2C brand, so much so that they don’t believe in experts like myself. And they told me so du...
Tim Dodd, Co-Founder & CEO, Sweet Flower
May 08, 2020 20:22 - 53 minutes - 48.9 MBTim Dodd is a venture capitalist turned Co-Founder and CEO of Sweet Flower, Southern California's largest and leading independent cannabis retailer. A dispensary that is by and for LA., Sweet Flower leads with a clear brand positioning and a high sense for design in a sea of sameness. My chat with Tim came at a nerve-wracking time when L.A. was knee-deep in the coronavirus pandemic, but Sweet Flower seems to have been well prepared to weather the storm. There is much to learn from Tim as...
Sweet Flower: Tim Dodd, Co-Founder & CEO
May 08, 2020 20:22 - 53 minutes - 48.9 MBTim Dodd is a venture capitalist turned Co-Founder and CEO of Sweet Flower, Southern California's largest and leading independent cannabis retailer. A dispensary that is by and for LA., Sweet Flower leads with a clear brand positioning and a high sense for design in a sea of sameness. My chat with Tim came at a nerve-wracking time when L.A. was knee-deep in the coronavirus pandemic, but Sweet Flower seems to have been well prepared to weather the storm. There is much to learn from Tim as...
Sali Christeson, Founder and CEO, Argent
April 24, 2020 19:25 - 48 minutes - 44.4 MBEntrepreneur and unapologetic power dresser Sali Christeson is the founder and CEO of Argent, the venture-backed brand helping women suit up to level the office playing field. Sali launched the specialized D2C fashion brand in 2006 and she is already redefining the workwear category while dressing powerful women from Hillary Clinton and Kamala Harris to Amy Poehler and Awkwafina. Sali is incredibly charismatic and you will be in for a treat as we talk about brands reacting to the COVID-1...
Argent: Sali Christeson, Founder and CEO
April 24, 2020 19:25 - 48 minutes - 44.4 MBEntrepreneur and unapologetic power dresser Sali Christeson is the founder and CEO of Argent, the venture-backed brand helping women suit up to level the office playing field. Sali launched the specialized D2C fashion brand in 2006 and she is already redefining the workwear category while dressing powerful women from Hillary Clinton and Kamala Harris to Amy Poehler and Awkwafina. Sali is incredibly charismatic and you will be in for a treat as we talk about brands reacting to the COVID-1...
Catharine Dockery, Founding Partner, Vice Ventures
April 10, 2020 18:09 - 37 minutes - 34.5 MBFrom Walmart to Bonobos to running a VC firm that famed investor (and Netscape co-founder) Marc Andreessen invested in that solely funds vice ventures; so any startup others are advised not to invest in (many are even prohibited from investing in) such as gambling, alcohol, sex, cannabis, and nicotine. Not much more needs to be said about my next guest, Catharine Dockery of Vice Ventures, who could not come on in a more timely manner than during this economic downturn where most brands s...
Vice Ventures: Catharine Dockery, Founding Partner
April 10, 2020 18:09 - 37 minutes - 34.5 MBFrom Walmart to Bonobos to running a VC firm that famed investor (and Netscape co-founder) Marc Andreessen invested in that solely funds vice ventures; so any startup others are advised not to invest in (many are even prohibited from investing in) such as gambling, alcohol, sex, cannabis, and nicotine. Not much more needs to be said about my next guest, Catharine Dockery of Vice Ventures, who could not come on in a more timely manner than during this economic downturn where most brands s...
Jeff Platt, President, Sky Zone Franchise Group
March 27, 2020 18:26 - 44 minutes - 41 MBMy guest today is Sky Zone's President, Jeff Platt, who has grown the beloved indoor trampoline experience founded by his father into more than 200 franchises across the world. I recorded my session with Jeff on March 2nd when life was still relatively normal. Fast forward to today, March 20th, where I record this introduction from a makeshift home studio and all of Sky Zone's locations are closed due to the coronavirus. Just another example of how every entrepreneur today is face...
Sky Zone Franchise Group: Jeff Platt, President
March 27, 2020 18:26 - 44 minutes - 41 MBMy guest today is Sky Zone's President, Jeff Platt, who has grown the beloved indoor trampoline experience founded by his father into more than 200 franchises across the world. I recorded my session with Jeff on March 2nd when life was still relatively normal. Fast forward to today, March 20th, where I record this introduction from a makeshift home studio and all of Sky Zone's locations are closed due to the coronavirus. Just another example of how every entrepreneur today is face...
Stacy's Pita Chips, Stacy's Juicebar and BeBOLD Bars: Stacy Madison, Founder
March 13, 2020 19:26 - 49 minutes - 45.4 MBMany of you know Stacy Madison as the Founder of Stacy’s Pita Chips, a brand she grew from a food-stand to a $65 million dollar company that she sold to Pepsi. She is now launching a new brand, the refrigerated BeBOLD bars. I was beyond thrilled and honored to have Stacy on Hitting The Mark as we were talking about how politics and brands mix, what crucial branding mistakes not to make, how to spread your brand’s message and what branding means to someone like Stacy, who has sold her...
Stacy Madison, Founder of Stacy's Pita Chips, Stacy's Juicebar and BeBOLD Bars
March 13, 2020 19:26 - 49 minutes - 45.4 MBMany of you know Stacy Madison as the Founder of Stacy’s Pita Chips, a brand she grew from a food-stand to a $65 million dollar company that she sold to Pepsi. She is now launching a new brand, the refrigerated BeBOLD bars. I was beyond thrilled and honored to have Stacy on Hitting The Mark as we were talking about how politics and brands mix, what crucial branding mistakes not to make, how to spread your brand’s message and what branding means to someone like Stacy, who has sold her...
Lewis & Llewellyn LLP: Marc Lewis, Owner
February 28, 2020 14:15 - 35 minutes - 32.8 MBMarc Lewis is one of the top attorneys in California, whose San Francisco-based firm is hired by Fortune 100 companies to resolve a wide variety of complex, high-stakes business disputes. Even more interestingly, in addition to his complex commercial litigation practice, he is a passionate advocate for victims of sexual abuse and has created a spinoff brand that can be found at the highly descriptive url sexualabuselawfirm.com. That brand spinoff has a very distinct, very emotional, very...
Marc Lewis, Owner, Lewis & Llewellyn LLP
February 28, 2020 14:15 - 35 minutes - 32.8 MBMarc Lewis is one of the top attorneys in California, whose San Francisco-based firm is hired by Fortune 100 companies to resolve a wide variety of complex, high-stakes business disputes. Even more interestingly, in addition to his complex commercial litigation practice, he is a passionate advocate for victims of sexual abuse and has created a spinoff brand that can be found at the highly descriptive url sexualabuselawfirm.com. That brand spinoff has a very distinct, very emotional, very...
BrightStar Care: Shelly Sun, CEO & Founder
February 14, 2020 18:23 - 36 minutes - 33.8 MBShelly Sun created a company that assists the elderly with expert, compassionate, and personal home care. Her first location was launched in 2002. Since then, she grew BrightStar Care into over 340 franchise locations. Ranked number one franchise by Forbes in the investment level, BrightStar Care made it onto the top 10 on the American Express top 50 fastest-growing women-led companies for multiple years in a row. And Shelly has become a leader in the world of franchise executives. L...
Shelly Sun, CEO & Founder, BrightStar Care
February 14, 2020 18:23 - 36 minutes - 33.8 MBShelly Sun created a company that assists the elderly with expert, compassionate, and personal home care. Her first location was launched in 2002. Since then, she grew BrightStar Care into over 340 franchise locations. Ranked number one franchise by Forbes in the investment level, BrightStar Care made it onto the top 10 on the American Express top 50 fastest-growing women-led companies for multiple years in a row. And Shelly has become a leader in the world of franchise executives. L...
Milk Stork: Kate Torgersen, Founder & CEO
January 31, 2020 17:20 - 42 minutes - 39 MBKate Torgersen is in the niche business of facilitating the overnight shipping of breast milk for business traveling mums, or "Mom Badassery" as she calls it. Kate's story of mom-led innovation and entrepreneurship has been covered in outlets such as the Today Show, TIME, Forbes, People, NPR, and Fortune. Her brand Milk Stork is direct, bold and loved by moms, businesses and the press alike and has been named one of the Most Innovative Companies of 2019 by Fast Company. Today, you will f...
Kate Torgersen, Founder & CEO, Milk Stork
January 31, 2020 17:20 - 42 minutes - 39 MBKate Torgersen is in the niche business of facilitating the overnight shipping of breast milk for business traveling mums, or "Mom Badassery" as she calls it. Kate's story of mom-led innovation and entrepreneurship has been covered in outlets such as the Today Show, TIME, Forbes, People, NPR, and Fortune. Her brand Milk Stork is direct, bold and loved by moms, businesses and the press alike and has been named one of the Most Innovative Companies of 2019 by Fast Company. Today, you will f...
Erica and Jason Feucht, Co-Founders, Distilled Bath and Body (Pit Liquor)
January 17, 2020 18:56 - 42 minutes - 39.3 MBIn November of 2017, Erica Feucht, pregnant with her first child, started a natural vodka-and whiskey-based (!) deodorant line together with her husband Jason. The product is named Pit Liquor and I fell in love with the quirkiness of the founders and their soon-to-be brand. This is one of the few episodes where I feature a company that is so young that it is hard to call it a brand yet, but I can bet you that I will have them back in a few years and that based on their brand philosophy, ...
Distilled Bath and Body (Pit Liquor): Erica and Jason Feucht, Co-Founders
January 17, 2020 18:56 - 42 minutes - 39.3 MBIn November of 2017, Erica Feucht, pregnant with her first child, started a natural vodka-and whiskey-based (!) deodorant line together with her husband Jason. The product is named Pit Liquor and I fell in love with the quirkiness of the founders and their soon-to-be brand. This is one of the few episodes where I feature a company that is so young that it is hard to call it a brand yet, but I can bet you that I will have them back in a few years and that based on their brand philosophy, ...
Relish: Lesley Eccles, Founder and CEO
January 03, 2020 19:09 - 46 minutes - 42.2 MBTo kick off 2020 I have an entrepreneur on Hitting The Mark who knows a thing or two about how to build a brand. From co-founding fantasy sports unicorn startup Fanduel to being left with nothing after their company's $465M acquisition. Today we will dive into Lesley Eccles' brand experiences while chatting about her new startup Relish. It is a fascinating story with - as you may imagine - plenty of branding insights along the way. This conversation with Lesley was both an honor and a de...
Lesley Eccles, Founder and CEO, Relish
January 03, 2020 19:09 - 46 minutes - 42.2 MBTo kick off 2020 I have an entrepreneur on Hitting The Mark who knows a thing or two about how to build a brand. From co-founding fantasy sports unicorn startup Fanduel to being left with nothing after their company's $465M acquisition. Today we will dive into Lesley Eccles' brand experiences while chatting about her new startup Relish. It is a fascinating story with - as you may imagine - plenty of branding insights along the way. This conversation with Lesley was both an honor and a de...
Jeni Britton Bauer, Founder & Chief Creative Officer, Jeni's Splendid Ice Creams
December 20, 2019 20:58 - 47 minutes - 43.7 MBJeni Britton Bauer is the James Beard Award-Winning pioneer of the artisan ice cream movement. That is right, if you had small-batch ice cream as a culinary experience lately you have her to thank for. Jeni built Jeni’s into a cult brand with dedicated followers and hundreds, if not thousands, of copy cats. To finish this year off having her on this show is truly an early Christmas gift for myself and subsequently to you. We were fighting some sound issues throughout, but in the spirit of th...
Jeni's Splendid Ice Creams: Jeni Britton Bauer, Founder & Chief Creative Officer
December 20, 2019 20:58 - 47 minutes - 43.7 MBJeni Britton Bauer is the James Beard Award-Winning pioneer of the artisan ice cream movement. That is right, if you had small-batch ice cream as a culinary experience lately you have her to thank for. Jeni built Jeni’s into a cult brand with dedicated followers and hundreds, if not thousands, of copy cats. To finish this year off having her on this show is truly an early Christmas gift for myself and subsequently to you. We were fighting some sound issues throughout, but in the spirit of th...
Farmgirl Flowers: Christina Stembel, Founder & CEO
December 06, 2019 20:17 - 46 minutes - 42.4 MBYou may know my next guest from the Capital One credit card ads that she is featured in, or you may be a customer and tribe-member who loves her brand as much as you love her products. Christina Stembel is the widely admired founder and CEO of the quickly growing Farmgirl Flowers brand, an integrity-driven direct to consumer flower shop that is changing an archaic industry by infusing heart and soul. Farmgirl is on track to bring in $32 million this year. On this episode, Christina shares in...
Christina Stembel, Founder & CEO, Farmgirl Flowers
December 06, 2019 20:17 - 46 minutes - 42.4 MBYou may know my next guest from the Capital One credit card ads that she is featured in, or you may be a customer and tribe-member who loves her brand as much as you love her products. Christina Stembel is the widely admired founder and CEO of the quickly growing Farmgirl Flowers brand, an integrity-driven direct to consumer flower shop that is changing an archaic industry by infusing heart and soul. Farmgirl is on track to bring in $32 million this year. On this episode, Christina shares in...
Base Culture: Jordann Windschauer-Amatea, CEO & Founder
November 22, 2019 19:29 - 46 minutes - 42.5 MBJordann Windschauer-Amatea is the third consecutive 'mom entrepreneur' on this show who successfully conquered the food business. And she is another amazing inspiration to anyone who wants to move a passion into a business and subsequently into a brand with heart and soul. Jordann founded Base Culture as a bakery catering to the healthy, pure, and primal lifestyle that can be summed up as the Paleo diet while she was in college. She wanted to live a healthy lifestyle, but have a brownie, so ...
Jordann Windschauer-Amatea, CEO & Founder, Base Culture
November 22, 2019 19:29 - 46 minutes - 42.5 MBJordann Windschauer-Amatea is the third consecutive 'mom entrepreneur' on this show who successfully conquered the food business. And she is another amazing inspiration to anyone who wants to move a passion into a business and subsequently into a brand with heart and soul. Jordann founded Base Culture as a bakery catering to the healthy, pure, and primal lifestyle that can be summed up as the Paleo diet while she was in college. She wanted to live a healthy lifestyle, but have a brownie, so ...
Brazi Bites: Junea Rocha, Co-Founder & CMO
November 08, 2019 18:01 - 38 minutes - 35 MBJunea Rocha, co-founded Brazi Bites. Since our last episode, we know it takes no culinary background to create a food product that sells like hotcakes, or in Junea's case, like hot cheese bread. I had such a great time hearing her story, from being a civic engineer to running her brand with her husband. Killing it on Shark Tank, making Inc's fasting growing private company list in the U.S. for the past two years, spending three grueling years on the road selling and testing their product, to...
Junea Rocha, Co-Founder & CMO, Brazi Bites
November 08, 2019 18:01 - 38 minutes - 35 MBJunea Rocha, co-founded Brazi Bites. Since our last episode, we know it takes no culinary background to create a food product that sells like hotcakes, or in Junea's case, like hot cheese bread. I had such a great time hearing her story, from being a civic engineer to running her brand with her husband. Killing it on Shark Tank, making Inc's fasting growing private company list in the U.S. for the past two years, spending three grueling years on the road selling and testing their product, to...
1 Year Anniversary Special
October 25, 2019 17:27 - 31 minutes - 29.1 MBThere are 782 minutes of combined insights and inspiring journeys we had to edit down to arrive at this 32-minute special, which hones in on 5 key areas: Brands challenging the norm The importance of people – Your tribe and your culture Investors' viewpoints on brand thinking Brand DNA - your brand in one word And to finish it off, not-to-be-missed brand advice from these successful entrepreneurs and investors that we needed to bring back up front and center. Show your support for Hitt...
Raquel Tavares, Founder & CEO, Fourth & Heart
October 11, 2019 18:17 - 29 minutes - 27.2 MBFabian sits down with Raquel Tavares, the founder and CEO of Fourth & Heart, an artisanal food brand based in Los Angeles, set on a mission to modernize ancient pantry food staples – starting with a line of grass-fed, flavored, pure spreadable butters known as 'ghee.' A fascinating story on how to make it in the food business while coming from a marketing background, how to utilize branding to introduce a product in a category unfamiliar to many shoppers, why crafting messaging from your...
Fourth & Heart: Raquel Tavares, Founder & CEO
October 11, 2019 18:17 - 29 minutes - 27.2 MBFabian sits down with Raquel Tavares, the founder and CEO of Fourth & Heart, an artisanal food brand based in Los Angeles, set on a mission to modernize ancient pantry food staples – starting with a line of grass-fed, flavored, pure spreadable butters known as 'ghee.' A fascinating story on how to make it in the food business while coming from a marketing background, how to utilize branding to introduce a product in a category unfamiliar to many shoppers, why crafting messaging from your...
Charity Water: Scott Harrison, Founder & CEO
September 27, 2019 16:45 - 45 minutes - 42.1 MBFabian talks with Scott Harrison, the founder of charity: water, one of the most trusted and admired non-profits in the world. Solving the water crisis one donation and one well at a time, Scott and his team created a brand that breaks the stereotypes of what a charity is and how a charity acts. He re-branded 'charity' while creating a beloved brand of his own. Charity: water is a champion in brand messaging, design, and storytelling while leading with technology and innovation. A pa...
Scott Harrison, Founder & CEO, charity: water
September 27, 2019 16:45 - 45 minutes - 42.1 MBFabian talks with Scott Harrison, the founder of charity: water, one of the most trusted and admired non-profits in the world. Solving the water crisis one donation and one well at a time, Scott and his team created a brand that breaks the stereotypes of what a charity is and how a charity acts. He re-branded 'charity' while creating a beloved brand of his own. Charity: water is a champion in brand messaging, design, and storytelling while leading with technology and innovation. A pa...
Till Janczukowicz, Founder & CEO, IDAGIO
September 13, 2019 18:29 - 48 minutes - 43.9 MBFabian sits down with Till Janczukowicz, the founder of Berlin-based IDAGIO, which is often described as being the Spotify for classical music. As the future of music listening is streaming and streaming services aren't designed for classical music, Till is on a mission that is much bigger than his product: to save classical music from extinction in the digital age. This fascinating conversation shines a light on how to craft exciting and compelling brand messaging and design that wo...
IDAGIO: Till Janczukowicz, Founder & CEO
September 13, 2019 18:29 - 48 minutes - 43.9 MBFabian sits down with Till Janczukowicz, the founder of Berlin-based IDAGIO, which is often described as being the Spotify for classical music. As the future of music listening is streaming and streaming services aren't designed for classical music, Till is on a mission that is much bigger than his product: to save classical music from extinction in the digital age. This fascinating conversation shines a light on how to craft exciting and compelling brand messaging and design that wo...
Beboe: Clement Kwan, Co-Founder
August 30, 2019 19:30 - 35 minutes - 32.1 MBIn this 20th episode of Hitting The Mark, Fabian talks with the first founder of a 'new green economy' brand to make it on this show, Clement Kwan of bespoke lifestyle cannabis brand Beboe. Clement comes from the world of high-end fashion. He helped reposition the Diesel brand for America, moved to Milan to take the license back for D&G (Dolce & Gabbana), and later became the president of Net-a-Porter, the biggest online luxury retailer on a global basis. This episode shows what can ...
Clement Kwan, Co-Founder, Beboe
August 30, 2019 19:30 - 35 minutes - 32.1 MBIn this 20th episode of Hitting The Mark, Fabian talks with the first founder of a 'new green economy' brand to make it on this show, Clement Kwan of bespoke lifestyle cannabis brand Beboe. Clement comes from the world of high-end fashion. He helped reposition the Diesel brand for America, moved to Milan to take the license back for D&G (Dolce & Gabbana), and later became the president of Net-a-Porter, the biggest online luxury retailer on a global basis. This episode shows what can ...
Antis Roofing & Waterproofing: Charles Antis, Founder & CEO
August 16, 2019 18:30 - 43 minutes - 39.5 MBIf you think of a roofing company, you think of small businesses that have a hard time staying in business. Lots of competition in a tough service environment with high employee turnover rates and low customer retention. One thing you would not think of is branding. Fabian sits down with Charles Antis, a founder who has been at it for 30 years. His is not a new brand, nor one that is shockingly innovative or disruptive at all as it relates to the services it provides, but Charles Antis, ...
Charles Antis, Founder & CEO, Antis Roofing & Waterproofing
August 16, 2019 18:30 - 43 minutes - 39.5 MBIf you think of a roofing company, you think of small businesses that have a hard time staying in business. Lots of competition in a tough service environment with high employee turnover rates and low customer retention. One thing you would not think of is branding. Fabian sits down with Charles Antis, a founder who has been at it for 30 years. His is not a new brand, nor one that is shockingly innovative or disruptive at all as it relates to the services it provides, but Charles Antis, ...
Journey Meditation: Stephen Sokoler, Founder & CEO
August 02, 2019 17:00 - 42 minutes - 38.9 MBFabian talks with Stephen Sokoler, the founder and CEO of Journey Meditation. Stephen runs a company on a mission: to help all people live happier, healthier, less stressed lives. Founded in 2015, Journey is building the world's largest, most supportive meditation community both online and off. TechCrunch coined it 'the Peloton of meditation.' Journey also operates corporate programs with organizations ranging from Facebook, Disney, and Nike, to charter schools, hospitals, and non-profits. ...
Stephen Sokoler, Founder & CEO, Journey Meditation
August 02, 2019 17:00 - 42 minutes - 38.9 MBFabian talks with Stephen Sokoler, the founder and CEO of Journey Meditation. Stephen runs a company on a mission: to help all people live happier, healthier, less stressed lives. Founded in 2015, Journey is building the world's largest, most supportive meditation community both online and off. TechCrunch coined it 'the Peloton of meditation.' Journey also operates corporate programs with organizations ranging from Facebook, Disney, and Nike, to charter schools, hospitals, and non-profits. ...
Mike Cessario, Co-Founder & CEO, Liquid Death
July 19, 2019 18:10 - 51 minutes - 47.5 MBIn this episode, Fabian talks with Mike Cessario who founded Liquid Death, the first irreverent bottled water brand that can compete with the cool factor of unhealthy brands from beer to energy drinks. Inspired by the death metal and punk rock culture, Liquid Death takes an extreme approach to branding and marketing, in stark contrast to aspirational health and wellness brands. Launching into the water business with a brand named Liquid Death, while getting $2.3 million in funding from t...