Latest Skg Podcast Episodes

Marketing School - Digital Marketing and Online Marketing Tips artwork

Andrew Huberman hitpiece has reverse effect, Ad Creative is a 12x ROI multiplier?, and Flexport’s CEO NYTimes OpEd

Marketing School - Digital Marketing and Online Marketing Tips - April 02, 2024 14:13 - 17 minutes ★★★★★ - 1K ratings
In episode #2711, we dive into the power of ad creatives on advertising ROI, sharing insights on how creativity is a rare gem that can set a brand apart. We discuss the strategic importance of playing to your strengths and bringing in new talents to address weaknesses.There's a special focus on ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Andrew Huberman hitpiece has reverse effect, Ad Creative is a 12x ROI multiplier?, and Flexport’s CEO NYTimes OpEd

Marketing School - Digital Marketing and Online Marketing Tips - April 02, 2024 14:13 - 17 minutes
In episode #2711, we dive into the power of ad creatives on advertising ROI, sharing insights on how creativity is a rare gem that can set a brand apart. We discuss the strategic importance of playing to your strengths and bringing in new talents to address weaknesses.There's a special focus on ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

2500 LinkedIn leads on Retention.com, When should you sell?, The end of Google?

Marketing School - Digital Marketing and Online Marketing Tips - April 01, 2024 13:00 - 18 minutes
In episode #2710, we delve into LinkedIn lead generation strategies such as crafting compelling content, consulting with LinkedIn experts, fostering relationships, and showcasing successes. We also discuss Retention.com's distinct approach to capturing leads with software and the challenges of d...

Marketing School - Digital Marketing and Online Marketing Tips artwork

2500 LinkedIn leads on Retention.com, When should you sell?, The end of Google?

Marketing School - Digital Marketing and Online Marketing Tips - April 01, 2024 13:00 - 18 minutes ★★★★★ - 1K ratings
In episode #2710, we delve into LinkedIn lead generation strategies such as crafting compelling content, consulting with LinkedIn experts, fostering relationships, and showcasing successes. We also discuss Retention.com's distinct approach to capturing leads with software and the challenges of d...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Biggest winners and losers of Google AI Spam Update, 95% of agency work will be taken by AI, Do AI-generated images generate more or less engagement?

Marketing School - Digital Marketing and Online Marketing Tips - March 29, 2024 13:00 - 14 minutes ★★★★★ - 1K ratings
In episode #2709, we discuss the impact of recent Google AI updates on websites, highlighting winners like TechTarget and TechRadar and losers relying solely on AI-generated content. We also share a study showing non-human-generated images receiving more engagement than AI-generated ones.    D...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Biggest winners and losers of Google AI Spam Update, 95% of agency work will be taken by AI, Do AI-generated images generate more or less engagement?

Marketing School - Digital Marketing and Online Marketing Tips - March 29, 2024 13:00 - 14 minutes
In episode #2709, we discuss the impact of recent Google AI updates on websites, highlighting winners like TechTarget and TechRadar and losers relying solely on AI-generated content. We also share a study showing non-human-generated images receiving more engagement than AI-generated ones.    D...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Netflix posts to YouTube to steal back the traffic, Building startups via Telegram, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 28, 2024 13:00 - 15 minutes
In episode #2708, We discuss various marketing strategies and trends, including Netflix's approach of posting clips on YouTube, the impact of social media on distribution, the decline of movie theaters, the importance of attention and engagement, partnering with influencers, AI tools for gift gi...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Netflix posts to YouTube to steal back the traffic, Building startups via Telegram, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 28, 2024 13:00 - 15 minutes ★★★★★ - 1K ratings
In episode #2708, We discuss various marketing strategies and trends, including Netflix's approach of posting clips on YouTube, the impact of social media on distribution, the decline of movie theaters, the importance of attention and engagement, partnering with influencers, AI tools for gift gi...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How Pat Flynn Built Deep Pocket Monster to 850k Subs In A Blink Of An Eye

Marketing School - Digital Marketing and Online Marketing Tips - March 27, 2024 15:00 - 27 minutes ★★★★★ - 1K ratings
Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the importance of delegation in scaling businesses. Their wisdom extends to parenting as entrepreneur...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How Pat Flynn Built Deep Pocket Monster to 850k Subs In A Blink Of An Eye

Marketing School - Digital Marketing and Online Marketing Tips - March 27, 2024 15:00 - 27 minutes
Pat Flynn and Eric Siu share key insights for entrepreneurial success, emphasizing storytelling, overcoming comparison, and building community. They highlight the evolution of income reports and the importance of delegation in scaling businesses. Their wisdom extends to parenting as entrepreneur...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 27, 2024 13:00 - 14 minutes
In episode #2707, we discuss Gartner's prediction of a 26% drop in search traffic, the increasing popularity of alternative platforms and social networks, and the significant inflows of assets into Bitcoin ETFs, which indicate strong market demand.   Don’t forget to help us grow by subscribing...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Gartner predicts search traffic will drop 26%, 40% of Americans use TikTok for search, Newsletter businesses are bad, The marketing of Bitcoin, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 27, 2024 13:00 - 14 minutes ★★★★★ - 1K ratings
In episode #2707, we discuss Gartner's prediction of a 26% drop in search traffic, the increasing popularity of alternative platforms and social networks, and the significant inflows of assets into Bitcoin ETFs, which indicate strong market demand.   Don’t forget to help us grow by subscribing...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How much are CEOs actually worth?, How this CEO pays $300k a year for LinkedIn services, The end of inbound SDRs?, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 26, 2024 13:00 - 15 minutes ★★★★★ - 1K ratings
In episode #2706, we discuss the value of CEOs, the cost of LinkedIn services, the role of AI in sales development, the importance of taste in content creation, creating impactful stories, and expressing personal opinions.   Don’t forget to help us grow by subscribing and liking on YouTube!  ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How much are CEOs actually worth?, How this CEO pays $300k a year for LinkedIn services, The end of inbound SDRs?, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 26, 2024 13:00 - 15 minutes
In episode #2706, we discuss the value of CEOs, the cost of LinkedIn services, the role of AI in sales development, the importance of taste in content creation, creating impactful stories, and expressing personal opinions.   Don’t forget to help us grow by subscribing and liking on YouTube!  ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Zapier's traffic jump secret from 1.2 to 6.3M monthly visits, $800M studio expansion halted because of AI, Klarna AI assistant handles two-thirds of customer service chats in its first month, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 25, 2024 13:00 - 14 minutes
In episode #2705, we discuss Zapier's recent surge in traffic, a popular automation tool, and analyze the strategies behind its success, including internationalization and programmatic SEO for driving traffic and conversions. We also explore AI's potential impact on industries like animation stu...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Zapier's traffic jump secret from 1.2 to 6.3M monthly visits, $800M studio expansion halted because of AI, Klarna AI assistant handles two-thirds of customer service chats in its first month, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 25, 2024 13:00 - 14 minutes ★★★★★ - 1K ratings
In episode #2705, we discuss Zapier's recent surge in traffic, a popular automation tool, and analyze the strategies behind its success, including internationalization and programmatic SEO for driving traffic and conversions. We also explore AI's potential impact on industries like animation stu...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Being the CEO is the worst job ever

Marketing School - Digital Marketing and Online Marketing Tips - March 22, 2024 13:00 - 15 minutes ★★★★★ - 1K ratings
In episode #2704, we explore Elon Musk's lawsuit against OpenAI and delve into the motivations driving it. The conversation also scrutinizes Tesla's position as an AI-focused company, examining the trade-offs inherent in its vehicles. We analyze the financial implications of the lawsuit and refl...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Being the CEO is the worst job ever

Marketing School - Digital Marketing and Online Marketing Tips - March 22, 2024 13:00 - 15 minutes
In episode #2704, we explore Elon Musk's lawsuit against OpenAI and delve into the motivations driving it. The conversation also scrutinizes Tesla's position as an AI-focused company, examining the trade-offs inherent in its vehicles. We analyze the financial implications of the lawsuit and refl...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Smart examples of GPTs at work, The most valuable media channels, How Brian Johnson sold for $400M, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 21, 2024 13:00 - 13 minutes
In episode 2703, we delve into the utilization of GPTs to enhance efficiency within organizations. We examine the significance of dedicated AI teams and the implementation of AI for productivity improvement. Additionally, we discuss the concept of an AI working group, emphasizing its importance ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Smart examples of GPTs at work, The most valuable media channels, How Brian Johnson sold for $400M, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 21, 2024 13:00 - 13 minutes ★★★★★ - 1K ratings
In episode 2703, we delve into the utilization of GPTs to enhance efficiency within organizations. We examine the significance of dedicated AI teams and the implementation of AI for productivity improvement. Additionally, we discuss the concept of an AI working group, emphasizing its importance ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How He Grew A $30M Gardening Blog From Scratch | Kevin Espiritu

Marketing School - Digital Marketing and Online Marketing Tips - March 20, 2024 15:00 - 27 minutes ★★★★★ - 1K ratings
Kevin Espiritu, founder of Epic Gardening, shares his journey from starting a gardening blog to building a multi-million dollar business. He discusses the growth of his YouTube channel, the importance of SEO and content strategy, and the acquisition of other gardening blogs to expand his reach. ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How He Grew A $30M Gardening Blog From Scratch | Kevin Espiritu

Marketing School - Digital Marketing and Online Marketing Tips - March 20, 2024 15:00 - 27 minutes
Kevin Espiritu, founder of Epic Gardening, shares his journey from starting a gardening blog to building a multi-million dollar business. He discusses the growth of his YouTube channel, the importance of SEO and content strategy, and the acquisition of other gardening blogs to expand his reach. ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How one influencer tanked a stock by 80%, How are marketers staying ahead in a world of unknown, The fall of a $5.7B company, SEMrush SEO crushing it?

Marketing School - Digital Marketing and Online Marketing Tips - March 20, 2024 13:00 - 15 minutes
In episode #2702, we discuss the power of influencer marketing and its impact on stocks. We delve into two recent examples: Oprah Winfrey's departure from the WeightWatchers board and her public admission of using weight loss drugs, which led to a significant decline in the company's stock, and ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

How one influencer tanked a stock by 80%, How are marketers staying ahead in a world of unknown, The fall of a $5.7B company, SEMrush SEO crushing it?

Marketing School - Digital Marketing and Online Marketing Tips - March 20, 2024 13:00 - 15 minutes ★★★★★ - 1K ratings
In episode #2702, we discuss the power of influencer marketing and its impact on stocks. We delve into two recent examples: Oprah Winfrey's departure from the WeightWatchers board and her public admission of using weight loss drugs, which led to a significant decline in the company's stock, and ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

What a TikTok Ban means for advertisers and marketers, Google gets a big boost after the March update, Bernie Sanders' 4-day workweek, Advil pain equity ads

Marketing School - Digital Marketing and Online Marketing Tips - March 19, 2024 13:00 - 13 minutes ★★★★★ - 1K ratings
In episode #2701, we discuss the potential ban of TikTok and its impact on influencers and marketers. We delve into the estimated worth of TikTok and the likelihood of it being acquired by another company. Additionally, we touch on the recent Google update and how it has affected organic traffic...

Marketing School - Digital Marketing and Online Marketing Tips artwork

What a TikTok Ban means for advertisers and marketers, Google gets a big boost after the March update, Bernie Sanders' 4-day workweek, Advil pain equity ads

Marketing School - Digital Marketing and Online Marketing Tips - March 19, 2024 13:00 - 13 minutes
In episode #2701, we discuss the potential ban of TikTok and its impact on influencers and marketers. We delve into the estimated worth of TikTok and the likelihood of it being acquired by another company. Additionally, we touch on the recent Google update and how it has affected organic traffic...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Tiktok releases new SEO feature, US House Bans TikTok, The ideal posting frequency for each social network (you’re not going to like the Facebook data), What it's like to be on a big podcast

Marketing School - Digital Marketing and Online Marketing Tips - March 18, 2024 13:00 - 15 minutes
In episode #2700, we discuss the new SEO feature released by TikTok and its potential impact on social media content creation. We delve into the process of creating social media content and share our own strategies for ideation. The conversation also touches upon the recent ban on TikTok in the ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Tiktok releases new SEO feature, US House Bans TikTok, The ideal posting frequency for each social network (you’re not going to like the Facebook data), What it's like to be on a big podcast

Marketing School - Digital Marketing and Online Marketing Tips - March 18, 2024 13:00 - 15 minutes ★★★★★ - 1K ratings
In episode #2700, we discuss the new SEO feature released by TikTok and its potential impact on social media content creation. We delve into the process of creating social media content and share our own strategies for ideation. The conversation also touches upon the recent ban on TikTok in the ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Is RetellAI.com killing the customer service industry?, My dentist uses AI and I lost $600, The marketing of glass water, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 15, 2024 13:00 - 13 minutes ★★★★★ - 1K ratings
In episode #2699, we delve into the growing influence of AI. We kick off by exploring RetellAI, a startup utilizing conversational voice AI to streamline customer support and appointment scheduling. Neil then recounts his firsthand encounter with AI within the dental field, detailing a scenario ...

Marketing School - Digital Marketing and Online Marketing Tips artwork

Is RetellAI.com killing the customer service industry?, My dentist uses AI and I lost $600, The marketing of glass water, and more

Marketing School - Digital Marketing and Online Marketing Tips - March 15, 2024 13:00 - 13 minutes
In episode #2699, we delve into the growing influence of AI. We kick off by exploring RetellAI, a startup utilizing conversational voice AI to streamline customer support and appointment scheduling. Neil then recounts his firsthand encounter with AI within the dental field, detailing a scenario ...