Latest Rebrand Podcast Episodes
062 - Defining Your Brand Equity: Fast & Slow
Beer Branding Trends - April 16, 2024 07:00 - 24 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. 2024 Beer Branding Trends Report - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: [email protected] - Join 5,500+ food and bev industry pros who are subs...
The Designer and Uber Driver Experience: The Power of Exceptional Customer Experience
Personal Branding Podcast - April 15, 2024 08:55 - 8 minutes ★★★★ - 13 ratingsToday we’re diving headfirst into the power of exceptional customer experience. I will share with you why prioritizing your clients, especially in the realm of small and medium-sized businesses (SMEs), is the secret weapon you’ve been overlooking. “Often times consumers, clients, and customers a...
061 - 2024 Beer Branding Trends Report Overview
Beer Branding Trends - April 01, 2024 07:00 - 1 hour ★★★★★ - 13 ratingsPoints of discussion: 1. 2024 Craft Beer Branding Trends 2. Join the Beer Branding Trends Newsletter to receive exclusive insights 3. How to design better merch 4. How to scale the Sub Brand Ladder 5. Modular Brand Identity Systems 6. Hop Water - Learn more at: www.craftbeerrebranded.com...
060 - Let's talk Hard Cider
Beer Branding Trends - March 19, 2024 07:00 - 25 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. Our wonderful travel experience headed out to CiderCon. 2. Hard Cider segment overview 3. There are several multi-regional cideries that would land in the top 50 breweries by production volume 4. All eyes on Angry Orchard (and Boston Beer's quizzical lack of inves...
059 - How We Built The 'Cold Drinking Beer' Brand (feat. Virginia Beer Co.)
Beer Branding Trends - March 05, 2024 09:00 - 44 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. Building the Cold Drinking Beer Brand. [Case Study] 2. The Virginia Beer Co. - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: [email protected] - Join 5...
Encounter with a Vulcanizer: Branding Lessons for MSMEs
Personal Branding Podcast - February 26, 2024 09:13 - 6 minutes ★★★★ - 13 ratingsEncounter with a Vulcanizer: Branding Lessons for MSMEs Every business has its ups and downs, but learning how to maximize each moment can help the business thrive and grow. You see, the ability to adapt and embrace new technologies is not just an advantage—it’s essential for survival and growth....
058 - Q&A: Can you rebrand in-house? Plus, what do we think about the BA’s independent seal
Beer Branding Trends - February 20, 2024 08:00 - 26 minutes ★★★★★ - 13 ratingsListener submitted questions: 1. Can a brewery handle its rebrand in-house or should this always be outsourced? 2. Does CODO prefer branding new breweries or rebranding established ones? 3. Did CODO ever considering opening a brewery? Plus, what beverage category would we launch right now if...
Personal Branding: Overlooked Feet, Unreached Feat
Personal Branding Podcast - February 12, 2024 09:04 - 7 minutes ★★★★ - 13 ratings“Where you plant your feet determines your feats.” — Bernard Kelvin Clive Let me share this with you. One morning, while I was cleaning my car, I noticed something interesting. I had worked hard to make the car’s body look shiny and clean, even though there was a lot of dust around because of th...
057 - All Rebrands Should Lead to Growth
Beer Branding Trends - February 06, 2024 09:00 - 20 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. Should all brewery rebrands lead to growth? 2. On Fat Rare and Samuel Adams' recent rebrands. 3. Various reasons for rebranding we've heard from our clients: - “Our packaging is all over the place visually. And with 25+ new releases per year, it's always getting wor...
056 - In Defense of the Branded House
Beer Branding Trends - January 23, 2024 08:00 - 22 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. What is a Branded House? 2. In defense of the Branded House [BBT Newsletter] 3. Beverage Brand Architecture Continuum 4. The Branded House for the new brewery 5. The Branded House for an established brewery coming out of a rebrand 6. Mission Brewing's rebrand as ...
JJRR 112 It's 2024! - Finishing Strong - Finding a Second Wind - with JimJim
JimJim's Reinvention Revolution Podcast - January 15, 2024 16:27 - 44 minutes ★★★★★ - 22 ratings#finishstrong #jimjimsreinventionrevolution #magicmind #podfestexpo It’s 2024! JimJim kicks the year off exploring what it takes to finish strong and gain that second wind. Listen to JJRR 112 as JimJim reviews his “full on” 2023 and how 2024 is starting off slower and hopefully more intenti...
055 - Rebrand vs. Brand Refresh, Revisited
Beer Branding Trends - January 09, 2024 08:00 - 16 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. "Do you think this will be a rebrand or a refresh?" 2. Craft Beer, Rebranded - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you’d like us to field on the show? Shoot it our way: [email protected] - Join 5...
2024 Unlocking your Personal Brand to Soar
Personal Branding Podcast - December 25, 2023 16:15 - 12 minutes ★★★★ - 13 ratingsHow to Grow Your Personal Brand in 2024 It’s to take your brand to the next level. Whether you’re a new brand or an established one, you need to achieve at least one of these milestones/goals in the upcoming year to remain relevant and competitive. 1. Raise the bar on yourself It is all about hav...
Top 5 AI-Powered Tools for Content Generation & Brand Promotion
Personal Branding Podcast - December 12, 2023 16:19 - 15 minutes ★★★★ - 13 ratingsHow can you enhance your content creation and branding with these five productivity tools? Enhancing Productivity in Content Creation and Branding In today’s podcast, I discuss five productivity tools that can significantly enhance content creation and branding. So, I’ll share some insights from ...
JJRR 111 MGS goes global - Architect your life with podcasting - From karaoke to backup singer - with Aya Shlachter
JimJim's Reinvention Revolution Podcast - December 11, 2023 15:27 - 1 hour ★★★★★ - 22 ratings#mgsglobalgroup #podcasting #jimjimsreinventionrevolution #polarplunge Aya Shlachter, founder of the newly christened MGS Global Group, returns to JJRR to talk podcasting, backup singing and polar plunging: what!? Listen to JJRR 111 as Aya shares how the pandemic surprisingly spawned her Arc...
054 - Year End Action Items
Beer Branding Trends - December 05, 2023 08:00 - 27 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. Cody is too jacked. It's distracting. 2. Start building your email newsletter list. 3. Start emailing your list. (Revelatory!) 4. Build a *rough* content marketing plan. 5. Build your media library 6. Intellectual Property hygiene 7. Take care of yourself. (Yes, y...
053 - What is a Legacy Brewery?
Beer Branding Trends - November 21, 2023 10:00 - 18 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. What is a Legacy Brewery? [BBT Newsletter] 2. Traditionally defined as ~25+ years old 3. CODO defines a Legacy Brewery as any group that came to market around the start of the craft beer boom in 2010 4. The amount of breweries that opened in your market after you is ...
JJRR 110 Reinventing events with Greyt Culture - Why Tommy loves soup - with Thomas Fox
JimJim's Reinvention Revolution Podcast - November 17, 2023 16:20 - 1 hour ★★★★★ - 22 ratings#thatsgreyt #greytculture #jimjimsreinventionrevolution #cleveland Thomas Fox is a multi-disciplinary creative whose passion runs through the arts, technology, and entrepreneurship. Listen to JJRR 110 as Thomas describes how founding Greyt Culture, an arts collective, serves as the umbrella...
052 - Embracing the Staggered Rebrand Launch
Beer Branding Trends - November 07, 2023 09:00 - 25 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. Embracing the Staggered Rebrand Launch [BBT Newsletter] 2. Craft Beer, Rebranded 3. Triage your key brands 4. Mind (and manage) your public messaging & storytelling 5. Launch your digital footprint now 6. Launch your new mech now 7. On "prolonging the magic" 8...
Spooky Season is Here! Our Favorite Halloween Memories and Movie Reviews
Happily Ever Laughter - October 31, 2023 14:00 - 48 minutes ★★★★★ - 18 ratingsIt's our favorite season! Halloween is pretty much our favorite holiday as a family, and movies are our love language. Scary Movie Reviews So what better way to kick off our movie review series than with some of our favorite scary movies? From family friendly PG rated, to rewatching old class...
The Key to a Happy Marriage - It's All About Learning How to Laugh Folks
Happily Ever Laughter - October 30, 2023 14:00 - 25 minutes ★★★★★ - 18 ratingsWelcome to the first episode of our brand new podcast! We’ve learned a lot about our podcasting journey over the past few years, and what we’re really good at. So let us reintroduce ourselves. We are Matt & Dynae, a couple of elder millennials just trying to navigate (gasp!) midlife. From how we...
051 - How to Design Better Merch
Beer Branding Trends - October 24, 2023 08:00 - 27 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. How to design better merch [BBT Newsletter] 2. Your merch is a direct reflection of your business 3. Your merch can reinforce your positioning and brand story 4. So what style of XYZ (a shirt or hat) should you offer? 5. Think beyond your primary logo (give your f...
050 - Designer Q&A!
Beer Branding Trends - October 10, 2023 08:00 - 46 minutes ★★★★★ - 13 ratingsPoints of discussion: Cody and Isaac remark on CODO's 14th anniversary without much fanfare. — Q1: Did design school prepare you for running a business? Q2: I just got done listening to your podcast episode on naming a brewery. My question to you is how many names do you provide a client? I ...
049 - How to Future Proof Your Brand
Beer Branding Trends - September 26, 2023 08:00 - 17 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. https://beerbrandingtrends.com/how-to-future-proof-your-brand/ 2. Consistency, Relevancy and Advertising $$$ 3. A compelling point of view and immutable cultural relevance 4. What dragon are you slaying? 5. Cody rocks a grim reaper air freshener? 6. On simple, ico...
JJRR 109 Customer service to tech founder - Augmented reality for connection IRL - UON the app - with Luis Contreras
JimJim's Reinvention Revolution Podcast - September 21, 2023 15:28 - 1 hour ★★★★★ - 22 ratings#augmentedreality #Uonapp #jimjimsreinventionrevolution #socialmedia Luis Contreras has two big passions in life: people and technology. Since falling in love with customer service as his profession, Luis has been on a mission to enhance experiences where moments matter. Listen to JJRR 109...
048 - Managing the In-House / External Agency Dynamic
Beer Branding Trends - September 12, 2023 08:00 - 32 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. How has the in-house vs. external agency dynamic evolved over the last decade. 2. Why are designers such assholes? (Were we born this way?) 3. Why we advocate for breweries to build in-house teams. 4. “Look how the massacred my boy.” 5. A few common arrangements bet...
047 - Best Practices for Remote Work with a Branding Firm
Beer Branding Trends - August 29, 2023 08:00 - 28 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. Why are people historically apprehensive about working with an agency that isn’t local to them? 2. The biggest concern—how will we learn about your brewery’s culture and market if we’re not from your state? 3. This begin with thorough kickoff homework—art direction, c...
JJRR 108 Re-tourism in Thailand - Guesting on the Bangkok Podcast - New! Magic Mind collab - with JimJim
JimJim's Reinvention Revolution Podcast - August 21, 2023 14:53 - 57 minutes ★★★★★ - 22 ratings#bangkokpodcast #jimjimsreinventionrevolution #travel #tourism On this episode the tables turn as JimJim guests on the Bangkok Podcast. Listen to JJRR 108 as Ed, co-host of the Bangkok Podcast (and JimJim’s longtime friend) and JimJim sit down at the Millenium Hilton in Bangkok to explore th...
046 - How to Scale the Sub Brand Ladder (Sub Brand Summer Ep. 03)
Beer Branding Trends - August 15, 2023 08:00 - 29 minutes ★★★★★ - 13 ratingsPoints of discussion: 1. How to Scale the Sub Brand Ladder [Newsletter] 2. Your Band Architecture isn't a static thing. 3. You can scale up and down the Beverage Brand Architecture Continuum over time. 4. How to develop a fanciful brand name [Podcast] 5. Fernson Brewing's package refresh 6...
JJRR 107 Discovering AI in Hollywood - Storytelling with ChatGPT - Power of storytelling IRL - with Richard Rosser
JimJim's Reinvention Revolution Podcast - August 01, 2023 18:21 - 1 hour ★★★★★ - 22 ratingsRichard Rosser is a filmmaker, author, and educator whose passion for helping others communicate through story has led him to exploring business consulting and artificial intelligence. Listen to JJRR 107 as Richard describes the moment he discovered ChatGPT4 and how he knew a new story was...
Related Rebrand Topics
- Branding 8
- Rebranding 3
- Personal 3
- Design 2
- Marketing 2
- Strategy 2
- Ghana 2
- Africa 2
- Inspiration 2
- Entrepreneur 2
- Reinvention 2